Dental Marketing| 💡 Why Overpaying Your Employees is a Smart Move

Good talent isn't cheap. When it comes to attracting top-tier candidates, you're not the prize-they are. The best talent is already gainfully employed, so how do you get them on your team?
1️⃣ Build a Brand and Culture: Create a workplace that people want to be part of. A strong brand and positive culture are key to attracting talent.
2️⃣ Competitive Pay: It’s not enough to have a great culture. To get top candidates, you need to be extremely competitive with your pay. Offer at least 20% more than the market rate to entice currently employed professionals to join your team.
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If you hate owning a small business, listen to this guy because you wont be in business long