Deepfakes, AI, & The Future of Hollywood Entertainment
ฝัง
- เผยแพร่เมื่อ 10 ก.ค. 2024
- AI’s here to take our jerbs, but actors should be safe… right? 🤖
I dive into the weird wide world of deepfakes and its potential future impact on Hollywood, entertainment, and general media.
🕓TIME STAMPS:🕒
0:00 - Intro/The rising trend of deepfakes
1:28 - What ARE deepfakes (and how are they made)?
3:50 - The origins (and evolution) of deepfake technology
7:26 - Benefits for Hollywood and filmmaking
10:19 - The ethics of deepfakes and digital zombies
14:33 - Transferring one's publicity/image rights
17:32 - The pr0n problem
21:31 - Will AI replace live entertainers/actors?
28:59 - So... deepfakes bad?
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i'm very much aware that i need a better mic and lighting don't bully me will try and get this fixed
#deepfakes #ai #blackmirror #cgiactors - บันเทิง
Soon, kids are gonna be using AI and deepfakes to make it look like they're present on Zoom during class
this guy already figured it out! th-cam.com/video/b-VCzLiyFxc/w-d-xo.html lol
i use the 'speed' technique of a looping video
Soon?
Regarding deepfakes of actors, one possible outcome would be that you would only hire actor for their performance skills, have them perform, and then just deepfake whatever appearance you want on them. In that case makeup artists should probably be more scared.
I read a sci-fi novel several years ago where the main character wanted to watch a movie and he was able to swap the face of the main actor with his own. I can totally see this being a thing given how there's already phone apps to swap your face onto actors in movie and tv clips.
I think there's a movie where Robin Wright sells her likeness to a digital company so they can make movies and TV shows starring a CGI version of her, but as tecnology advances over the years, the company now can (and have intentions of) selling virtual reality avatars of Robin Wright, wich leads to a situation similar to that nightmare sequence in Being John Malkovich... the posibilities are endless
In the 2005 King Kong movie Jack Black originally was filmed without makeup due to refusing as he heard a fabricated rumour about Clint Eastwood never wearing makeup in his films.
So after hearing that it wasn't true they did after effects to, well make it look like he did wear makeup.
I should point out this film had a retro look so it was a lot easier to do. Especially due to it being done in 2005 era technology.
Yeah, I think we're still a fair bit off from convincingly realistic full-body animation, but putting another person (or creature) over an actor in a mo-cap suit is something Hollywood has been doing for years.
It would be helpful for stunt doubles
"Banning deepfake tech will stifle creative freedom"
- Guy who revived Audrey Hepburn for a chocolate commercial
Off top, but your editing is immaculate! I can't even begin to imagine how much media compiling it took to put this together. Kudos!
Omg, let's just say I almost ran out of hard drive space making this. 😅 Thank you so much!
@@ana-isabel wtf youtube deleted my comment maybe because I said still wait for your content to 🅱️ L 0 vv up but yeah editing is good and channels like this and Galaxy Brain have great content but very low view count
@@ana-isabel You're very beautiful at making videos 💚; and bound to make a full-time living being creative given enough time and dedication. Looking forward! ✌
so true
@@ana-isabel hey there! New to the channel! What do you use for editing? The edits are really good!
Why is it that, no matter how cool something is, it seems to make the future darker.
My take is, it’s not the thing itself that’s good/evil but the reasons we choose to use it.
Because new things are always full of unknowns and people tend to fear the unknown, so whenever something new crops up, the first thing people do is imagine all the ways it could go horribly wrong. Take comfort in knowing that humanity has always done this, and despite the countless number of times we've imagine blowing ourselves up with some new tech, we are still here. This is just one more such change, and while there are downsides to it, as for practically everything else, we'll be fine this time too.
Because technological progress does not have anything to do with societal progress. If a society advances technologically with extremely backwards social systems the technology will be used to exacerbate those issues.
Because there is ALWAYS that guy. And that guy is TERRRRRRRRIBLE.
Because we don't think much about the consequence of the technology or the research we are developing or the ethical aspects of those. We truly believe that is something good and for the progress of humanity. Unfortunately, the real world don't work that way. It can be used for a good thing? Sure, there are a lot of great things about deep fakes. But there are very serious issues too. Also because a lot of the development of research and technologies are not being well regulated because of a whole bunch of issues that are not related to those fields so that doesn't help either.
I, a GenXer who remembers the 1987 film The Running Man where deepfakes were used as propaganda, have been expecting this reality.
Disney’s claim that restrictions could stifle creativity is rich.
As someone who has done a lot of research on this subject (combatting voice fraud), this is really well done. I do believe commercials will be the first to get actors to sign off using their likenesses without having to do any work. Improvisation is a huge asset to comedy and part of why The Office and similar shows are so successful. Sticking to the script can be boring and bland, and with deepfakes we lose that originality an actor brings to the table. However, with commercials, they are short and highly scripted, therefore the use of deepfakes of famous (or even dead) celebrities to promote the product is going to likely happen sooner than later.
"even if the original Rachel was replaced by a good actress" damn, savage (and accurate, I love it). Loving your content, keep up the awesome work!
I don't entirely agree with that, but I know I'm in the minority who thinks 'The Dark Knight' is more overrated than 'Batman Begins.' Ugh, that voice...
#inconsistentcensoring
Studio Execs: "Having to get the rights and permission to use someone's likeness even after their death stifles creativity!"
My Response: "Well then, I guess if you can't get permission you'll have to find CREATIVE ways to try something else."
Conclusion: I guess it doesn't stifle creativity after all.
LOL truth. 👌
BRB, adding a clause to my will to prevent any gross misuses of my likeness.
I think the line gets blurry when using deepfakes for passed actors... I mean, they are only using the actor's face rather than their actual acting talents. How is this respecting them and remembering their talents?
F**k dead people, not literally, but they don't matter. It's just the ultimate form of being offended for someone else, someone who doesnt care
@@xadielplasencia3674 Depending on how long ago they died, their family still cares, though. Would you like to see someone use your digitally reanimated mum for a remake of 2 Girls 1 Cup?
Who cares, deepfake away. Why is everything offensive lol
@@rolfs2165 you watch 2 girls 1 cup in a social setting?
@@rolfs2165 I agree, the family should probs have the rights to an actor's face (like any other property)
Forget writing fanfiction, the future is filming fanfiction. I expect a revision of superwholock where the gayness is fully realized no later than 2022.
Still waiting :c
@@thurvinfrostbeard1838 We all are ):
@@guy-sl3kr :
It's kind of crazy how we're all living inside a William Gibson novel now
Idoru? When Slitscan tries to blackmail Lainey with a Deepfake of him sexually assaulting a politician's daughter or something like that?
The thing is, this kind of thing can be regulated but you're never gonna get rid of the people who will use it for nefarious purposes soooo... At the very least, we can't head towards a future where we can freely revive dead people like it's normal. How ironic that Frankenstein was the first book to be adapted to cinema, for cinema to become a Frankenstein industry.
Uggh, I hope that fake audio detection doesn't mess with my YTP's, editing the audio is one of the only ways to avoid a copyright strike
Legislation against murder doesn't get rid of murderers, either. But it keeps the majority of people in line and allows us to deal with those who still do it.
@@rolfs2165 (Powerful businessmen and politicians are excluded)
This channel is awesome (videos are well-researched, well-edited), and I look forward to you getting all the subscribers you deserve. Great work!
Aw, thank you! 🙏
That Miley Cyrus black mirror episode seems so tame and behind the curve compared to what's probably possible to do now.
Everything is getting scarier
It gives me very uncanny valley feels, with technology being able to form art from other art works and now being able to replicate the faces of people its a little too weird for me.
Just read a chapter of 1984 where they re-edit the past to make the government look perfect by changing newspapers, records and yes, also movies. And, now watching this video I feel too reminded of that scene...
Great point! Thankfully there's hopefully too much data out there nowadays for that sort of mandala effect... ...right?
@@jl7362 Rewriting history isn't that difficult, even without the ability to use this technology to create Fake news.
as the first comment on this video, just wanted to say thanks for posting really cool stuff:) I feel like I've learned a lot about pop culture stuff that I wouldn't have known otherwise. Cheers, and have a good day:)
Thank *you* for taking the time to watch my content! Glad to know I can put my interests in niche nerdy topics/phenomena to good use, haha! 😊
damn bojack horseman made a joke about deep fakes in their early seasons and i’m just now realizing the danger of them
I'm surprised that the 2002's movie Simone was omitted from the conversation in the section on will AI replace actors etc, since to a degree the premise is central to the premise in that film
What was stopping WB from making a Superman with a believable moustache removal in Justice League lol
Does a fully immersive documentary-style opening with a great hook... but then transitions to "What's up guys?" XD
Dw I love the combination of casual and professional
Hahaa thank you - I try to keep a good balance 😆
And lol yesss, glad the worst seems to be over (?). I can never tell with Sydney weather though.
Your videos are so good. I'm bingeing on them right now. You obviously put a lot of thought and effort into them.
Because you're a creator whom AI could never replace, I'm commenting for the Al Gore Rhythm.
You're blowing up! It's great to see that sub count soar. I can say I was there in the early days. Expect that 100k later this year!!! Who knows, maybe one more solid hit might do it in a month!
Great video!
Amazing edit, you have such a great way with words to explain different concepts!
I would much rather have you taking your time and making the product you are most happy with putting out there. This is so well done!
And people thought I was insane for vigorously making sure that there are *zero* images of me online of from the past 20 years
I generally think technology, pushed by economic greed, is moving at a way faster rate than human consciousness.
Not saying that we should not seek progress, just that technological advancements should be accompanied by serious, deeply thoughout, WIDESPREAD discussions on their impact. Not just a couple of lawmakers and industry giants. "Philosophy" (sounds pedantic, I just mean ethical and moral discussions) is more needed nowadays than ever before, yet it's not promoted, even in schools.
Anyways, thanks for contributing to the discussion, you deserve a bigger following.
I stumbled upon your channel yesterday and I have been binge watching every single video. I love your style and your work, I already cannot wait for the next video!
Solid solid video as always Ana!!! 🔥 Always something to look forward to with your channel.
Hey, in your video you said that art is something that requires a HUMANS point of view. Do you think it'll be possible that robots and Ai can become so advanced that they can replicate art PERFECTLY and create their own art form that requires a ROBOTS point of view?
also keep up the great work your videos are amazing
Sub plot of another William Gibson novel. Future art dealer is searching for mysterious reclusive artist. Ends up being an AI.
Thank you! And I think we're still in a relatively primitive stage of AI, but with all the work being put into crafting artificial sentience I don't doubt that AI-manufactured art could, one day (possibly into the faaar off future), be possible. We're seeing shoddy beginnings of it now, such as OpenAI generating songs from scratch and the painting robots from Cloudpainter.
However, these are both still rely on human works as a reference point, so I'd be curious to see if art that's uniquely "robot" is possible.
@@ana-isabel When you were doing research did you see the GAN AI program that can create traditional Chinese paintings that are indistinguishable from human made ones to non-experts? Still human-based, but the same can be said about different human artists working in the same traditional style.
@@dimman77 ai can copy a style if given input it's not sentient though,but anyone can copy so that very far away from creating concepts. Nah Art made purely by a robot isn't possible its not alive or sentient We've got nothing remotely close data from star trek , where not even sure how to theoritcally put together a data . Most AI relies on easier problem such as pattern recognition and copying data better more lowlevel kinda deal.
@@stealthbrandon But the average person cannot tell the difference between the AI generated paintings and the human ones. So do we relegate what we define as 'art' to only the originators of styles? Monet is viewed as the father of Impressionism, so by also being Impressionists, but later, Renoir, Dégas, Cézanne, are not to be considered 'Art' anymore?
The AI doesn't copy a painting, it copies a style and creates an original painting.
Unrelated to this (awesome) video, but where on earth is that sickass wig from?? It's so cool and yes, Bladerunner vibes 😍
I actually ordered this one off eBay! It was originally a curly wig, so I straightened it and shortened the bangs. :)
I feel so informed, you are doing great stuff, looking forward to the next video.
This channel is intellectually stimulating. Also, it is a video, the visual part also contributes, in contrast to some youtubers whom you can listen to like a podcast. I think this was your goal too. Good job.
The Hollywood Frankenstein already kind of happened with Abbey from The Last of Us 2. They took the Face, body and voice of three different women and stitched them together to make a new character. It's a video game and not Hollywood movie, but I thought it was worth mentioning.
G'day from Western Sydney, jeezes I'm glad it cooled down later in the week. This was really fascinating tho.
Hi Ana, lovely vid! Would you make one on music? Music videos?
I don't know why but I picture you talking about Death Grips and/or Kero Kero Bonito. Dunnoooooooo
This was phenomenal! Thorough and well researched as always. Great work ^_^
This channel is literally the only thing that could get me to stop staring at GME charts
Hello, i'm new here, and i'm blown away for your well made videos, the amount of research you do, the edition, the script, you are a very talented and smart person. wow! Hope you keep on and your channel get the grow it deserves.
Kudos and love from Mexico !
Thank you! Hugs from the Australia 🦘
That David Benioff call out at 7:48 *chef's kiss*
The sci-fi film The Congress tackles this subject in a very original and interesting way, imagining a future when not only actors are replaced by CG, but we end up accepting another virtual reality for ourselves. It's a scary and plausible future.
For now, I think the Rogue One, Blade Runner 2049 and The Irshman attempts were all cringy-worhty and utterly uncanny. But the rise of deepfake technology is definitely something to be concerned.
Thanks for the video, so well done and written. I've just discovered your channel. You got a new subscriber ;) keep up the great work.
More people should have seen this movie, it's really good and tackled this way early!
Video was really informative. And I did like the Joi cosplay in the Thumbnail.
Im vibing here. Once again! You make youtube look good.
Thanks man! 😄
great video as usual. as someone who has worked with vfx software and even dipped a toe into the technology behind deepfakes, it's a major mixed bag. when it comes to things like de-aging, its a god send. especially if the original actor is still alive to provide reference. but rebuilding someone from the dead like Cushing for Rogue One is a massive undertaking and can quickly dive into the uncanny valley if done wrong. it also take away from the actor themselves, how terrible would it be for some amazing young actor to turn in the performance of their lives, only to have a producer decide to slap someone more famous on top and that celeb gets all the credit. like i said, a mixed bag. i recommend looking into the tech they used for The Irishman, its pretty revolutionary and was created because DeNiro and Scorsese didn't want to be bothered with drawing dots on the actors for a 3+ hour movie. they put the performances over the tech and it worked, and by "worked" i mean it forced the guys behind the scenes to come up with something new. a new problem created a new solution, that's innovation.
also, katie holmes shots fired! lol ...but i totally agree, Gyllenhaal is a much better actress
*ps love the reference cosplay, BR2049 is a personal favorite
I really liked this video! Do you mind telling me what foundation you use ? Lol! I love your makeup :)
When you started talking about synthesized voices the first thing that popped into my head was that one icarly episode where neville fakes sam's voice to say something mean about carly and I haven't thought about that in over a decade.
I can see where this can happen for a filmmaker who writes a role for a specific actor. It just wouldn’t work with anyone else but there’s the chance the actor in question is occupied with a different project or is just not interested. They’d still be able to make the film. Just crazy 😞
Finally....... Been waiting for this video for sooo long. Hope its a good one
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EDIT: Twas a good video !
great video love the video can't wait for the next one!
Other people: Using deepfake for nonconsensual porn and political interruption. Me: Now how do I use this to finally make my OTP kiss?
Now to be honest this is still somewhat invasive, thought this is such a new technology that I can't really fathom where between the invasiveness of drawing porny fanart or photoshoping this is. Just my first idiotic thought about this
as an aspiring actor, this is scary and extremely disheartening tbh... 😬
On the subject of replacing humans altogether in the creative process, the technology isn't _nearly_ there yet but there's nothing magical about human creativity. We process data into other data, there's no reason to believe a computer couldn't do the same thing; even if the input data is a lifetime of experiences and the output data is a song, a story, or a nuanced performance.
This seems like the sort of thing that's going to happen no matter what. Hopefully whatever good comes out of this is worth it. Of course if it's not like the future was looking super bright before.
I feel like this would be great to age actors down for teen dramas, that way they don't have to deal with young actors limited work hours and school schedule, while not having a 30yo pretend to be a teenager, giving teenagers awful self image issues. As well as making younger versions of an actor for flashbacks. Replacing an entire human being tho, is a bit too much. I think it should sort of be like organ donors, if you want you can sign up for it in life, maybe explaining what kinds of roles you'd consent to, so they can use your image after death, and make it impossible to transfer the ability to sign this to anyone else, so it's not used as currency. It could also help for things like avoiding having kids on set, or creating scars or non human creatures, like werewolves, giants, etc.
Honestly this whole thing is giving me the vibe that soon enough the line between videogames and movies will be pretty blurred. It reminds me of how games like Detroit or life is strange are made, using people and animating on top of them, the only difference between that and an entire movie of deepfakes would be the options, and we have books where you can choose your own adventure, why not movies too?... and now what's a narrative game, and what is a movie?
The thing about the actor selling their image remember me of he movie The Congress.
I love your vids so much, keep it up!!!
And she's back! Very interesting. I have to say I agree on all fronts. While deepfakes could be very beneficial, the concept of AI has always made me feel as much apprehension (If not more) as it has intrigue.
Hey, it's my favorite small(ish) youtube channel!
This reminds me of the anime Carol & Tuesday where every artist is using AI to make their own music
There’s a Robin Wright movie called The Congress that explores some of these ideas. It used to be on Netflix in my country
More people should have seen this movie, it's really good and tackled this way early!
You are so knowledgeable. Crazy.
Remember when Fred Astaire danced with a vacuum in a commercial?
Good times...good times...
Your blue hair and quirky style and analysis are appealing and unique as a package. Why would you deep fake yourself when it takes less effort to be yourself / myself.
Yeah, we're making AIs fight each other for our entertainment. What could go wrong...
omg omg omg omg... we could actually have REAL LIFE CELEBRITY DEATHMATCH!!!!!! :O
Great video! Well done
I agree and don't have much to add just commenting for the algorithm 💕
This reminds of the movie 'The Congress'
So, I never subscribe because tbh I normally have better things to do and the quality online is normally subpar..but I've watched a few of your videos now back to back and you're legit. Great quality, sublime methods &mesmerizing topics. Thank you for giving me a little more faith in the online world again.
Ahhh thank you so much! 🙏
ABBA VOYAGE is pretty amazing where they re-create the performers as their younger selves circa 1979. Such a fabulous visual fest and the ability for new generations are able to enjoy as close of an ABBA experience as possible.
The Arnold No country for old men is my fav one.
GRUG RETURN TO MONKE YAES
Also, the long wait is worth it. peak quality production right here
Your Simp Bait is TOP TIER!
Smells like humanity's fear of the death of its own perceived significance. Given enough time, we'll innovate ways to rid us of what makes us human in the first place, and many will welcome it with open arms. Ethics are fool's game, though, in my opinion. Because even if you save the butterfly, you just end up starving the spider.
Love your videos, btw. Really thorough stuff.
@ab ab Try not to overthink a very basic analogy of the fundamental basics of ethics. It's about there being no reasonable course of action to attain a perfect ideal.
@ab ab Don't blame me for your lack of understanding. And I made no such assertion. An "excuse." lol. I couldn't care less about what's to be done about any ethical conundrum. You're personally invested. That's why you take issue.
Righteousness (or ethics) are determined by the majority. That's why it's a fool's errand to find an absolute answer to any problem as it's purely subjective en mass. But I digress, goin off on a bit of a tangent. Either way. Form a substantive argument, assume less, and maybe you'll get a better answer.
I think this technology would do wonders for the video game industry.
Looking forward to the spin off technologies, like using a deepfake algorithm to verify your real face as a key, or add / remove facial hair and features as needed, or being able to add actor's mocaps to indie videogames (or the sims!)
Great video! You're right, the genius of Heath Ledger can't be generated
Love your content!
It’s good for stunt double actors but mad eerie
The movie Simone, which starring Al Pachino, was ahead of it's time.
All this tech available to the public and DC couldn't handle getting rid of a moustache.
I remember seeing that Audrey Hepburn Galaxy advert for the first time and being kinda grossed out. A lot of people loved it, but I feel like it loses any charm it has by selling a product.
Thanks for a fantastic video on the topic.
Really intersting ! Will we have to choose, in a dystopian future, between deepfake to hide from facial recognition and the risk to be impersonate by anybody ?
If you haven't seen it, please, watch the movie The Congress. The inciting incident is pretty much the centerpiece of your video and it's pretty interesting.
More people should have seen this movie, it's really good and tackled this way early!
really well done video
Great video!
I got the Blade Runner reference and was going to comment and then caught the comment right at the end. I think it was a good choice.
I totally agree about the human element in acting but a good analogy might be synthesised music. This was a big deal back in the eighties. There was a fear about synthesisers doing away with orchestras which obviously has not happened. Equally though, we might now be at the stage where very few people could reliably tell the difference between an orchestra playing a piece of music and a top of the range synthesiser replicating it. At this point, the 'human' element argument loses its power as it is something which passes by large swathes of the audience. Let's face it, we are all susceptible to this. We might be expert enough in one field to suspect a fake when we see it/hear it/taste it but we can all get caught out somewhere along the line.
I do fear for the Blade Runner dystopian type future. We've been flirting with this as a civilisation for such a long time now and the invention of the internet accelerated the possibility. I think we have to trust that the younger generation, burdened as they are with all the other junk which has been bequeathed to them ( you ), will be used to the idea that the only way out of all of this potential hell is through working together and just having a little respect. It is a lesson which feels a little lost on previous generations, my own included.
Thanks for the video. Very interesting.
These days I feel like its just a question of time before AI, robots and stuff, replace 100% of the jobs. Even the artistic ones that I thought that would be harder to an AI replicate, are getting close to being replaced.
Great video. Good explanation of everything involved. One issue: How would deep faked actors/characters that don’t exist - your Hollywood Frankenstein - be different from animation or video game characters? What would be the difference from “Who Killed Roger Rabbit” or the latest Disney Pixar character when compared to a deep faked independent actor? What do you think is the difference between this concept and things like Vtubers?
Great video again, I definitely vote human return to monki
Finally we may be able to get more episodes of the office.
Instructions unclear: will proceed to binge all of Black Mirror.
In all seriousness it's just going to be horrendously abused long before lawmakers will catch up. I absolutely foresee producers and directors refusing to sign on talent unless they sign away their publicity rights in regards to deepfakes. This... has already been happening. Jet Li refused a part within the Matrix trilogy because the Wachowskis wanted to spend several months filming Jet Li's moves to be stored in a digital library... that they would retain the rights to after filming. Li refused to let himself be used in such a way, but Jet Li is Jet Li: he'll be fine regardless if he signs that deal. But how many up and coming or struggling actors will sign the deal, only to find the studio fires them the second they make it big and rely instead on a digital homunculus? New talent would largely be mined for new deepfakes to add into the rotation of long-standing digital ghosts and doppelgangers.
As mentioned, media would devolve into just a few focus-test and corporate board room approved faces. The magic of theatre is that no two showings of the same show will the be same: even with an identical cast. There is this organic spark every time the curtain rises. When going into a media world driven by deepfakes... the last vestige of this spark that carried over onto the silver screen would be dead. Gone would be the subtle changes in an actor as they mature throughout their career, spontaneous moments of golden improv, or just creative decisions needed to work around actors and their schedules. Apocalypse Now's ending was entirely the result of Marlon Brando being too drunk and fat to appear throughout the movie. So the director did what he could, and the end result was one of the most iconic scenes in cinema history.
A deep-fake heavy industry would just be creatively soulless and dead... on top of being horrendously unethical. Hollywood is one of the most corrupt and unethical industries out there. There is 0 chance they'll use this technology with restraint. The industry originally treated actors as slaves and corporate products more than people. Actors would be given studio approved personas and fired if they broke character even in their private lives. And just look at poor Judy Garland... uppers in the morning, downers in the evening, working every waking moment of her life. Look at that fucking pig Harvey Weinstein and all the other slimeballs like him. Hollywood has always seen their talent as disposable assets to be exploited for maximum profit, and deepfakes celebrities will be no different.
26:30 i am a simple man, i see the movies game i press like
I think what's really going to be weird is when people who have lost loved ones bring back said loved ones and convince themselves that they're still alive.
I think there’s also a Black Mirror episode with a similar plot 🤔
@@garotapsykoze138 what's the episode called?
The Al Ewing book The Fictional Man explores some of these ideas. It's about genetically engineering actors rather than algorithmically generating them, but the concerns around replacing actors & franchising likenesses is remarkably similar.
If you like Black Mirror you might want to check it out.
Can you do a deep dive on the stock market? I know that this is very far from your usual content, but it sounds like you have a lot valuable and entertaining things to say about politics.
First is the worst but second? Oh that's the best shit homie
well played, well played