How To Create A Career In The Mountain Bike Industry

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  • เผยแพร่เมื่อ 8 ก.ค. 2024
  • In this episode we sit down with two local Boise Idaho rippers, Camden Costa & Ryan Outdoors to talk about how they can make a life in the industry, what has changed over the course of my career, and we even get a little insight from Camdens dad.
    check them out here
    / @theryanoutdoors
    camden_cost...
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    Our Patreon is a place where we like to communicate with our community one on one, brainstorm new video ideas, and do monthly hang outs! Being a Patron can also unlock some exclusive discounts so you could save money and support us at the same time!
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    Kyle & April
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    0:00 - 1:15 General Intro
    1:15 - 2:30 Camden & Ryan Intro
    2:30 - 3:20 How They Got Into MTB
    3:20 - 12:02 Ryan Asks Kyle How He Got Into Being An Athlete
    20:45 - 28:44 How do you approach a sponsor
    47:10 - 50:34 How do you find your target audience
    1:01:50 -1:08:04 How to make a video unique
  • กีฬา

ความคิดเห็น • 17

  • @chasefam3
    @chasefam3 ปีที่แล้ว +6

    Great conversation! A lot of value for up and coming athletes. I recommend watching a few times to really soak it all in, and take notes. Thank you Kyle and April for what you give back to the community.

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว

      Thank you so much for the kind words! We really hope this can help some kids that want to make it happen!

  • @gromsofdirt
    @gromsofdirt ปีที่แล้ว +6

    Super rad🙌

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว +1

      You groms are the best! Keep up all the hard work!

  • @lsugimoto8361
    @lsugimoto8361 ปีที่แล้ว +5

    The boys both had excellent question to ask. Interesting content

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว +1

      Thanks! Yeah they were really well prepared, our hope is that this will serve some other kids who are interested in making a career in the industry at somepoint!

  • @GhislainLeduc
    @GhislainLeduc ปีที่แล้ว +1

    Watching those videos here, I know I said it before but it's just so refreshing to see and listen good people who are really trying to change the world for the better not just saying it. Helping those kids is just freaking awesome! Helping your viewers at the same time... I am flabergasted. Good job Kyle and April ! You guys rock!!

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว +1

      Thank you so much!

  • @theryanoutdoors
    @theryanoutdoors ปีที่แล้ว +5

    So rad! Thank you guys so much for the opportunity, excited to rewatch everything and take notes haha! One thing I wanted to ask that I’m pretty sure I forgot to ask was, how do you know your worth when talking to sponsors? I feel like when talking to sponsors via email I’m too scared to ask for more in sponsorship because I don’t fully know my worth so I was wondering if there is a way you can sort of calculate that in a sense?

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว +2

      Hey Ryan thanks again for sitting down and doing this! You both had so many great questions. I’m still waiting for the Spotify version to process and we will share it on Instagram as soon as that goes live. The question you have is a great one. I think knowing your worth can be very difficult to fully calculate. One of the best ways to go about it is to start small with local sponsors or brands / bike shops you are really close with and ask them to give you an honest idea of how much value they feel you are bringing to the table. How many new customers have you helped or brought in the door and how big of an impact are you making on the brands image or customer base. Also ask them ways you could increase your value. Other things you can is when talking to a brand that you want to work with ask them what you could do to make it worth it for them. For example if you are looking to get a bike from a company ask the marketing manager openly how much content they would want to see in exchange for the value of the bike. Your value can swing drastically between brands but at least by asking up front you will start to get an idea of how much value you are actually bringing to the table in their eyes! Hope that helps man!

    • @theryanoutdoors
      @theryanoutdoors ปีที่แล้ว

      @@kwarnermtb that totally helps! I’ll definitely have to keep that in mind for the future, thanks a ton!

    • @GhislainLeduc
      @GhislainLeduc ปีที่แล้ว

      @@kwarnermtb You gotta believe!

  • @JohnDuboisPlus
    @JohnDuboisPlus ปีที่แล้ว +2

    Incredible community building, Kyle. Love the sponsorship advice. The social media questions were interesting given how much the landscape has changed since you started racing. The Skydio review was the first video I watched on your channel, lol.

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว

      Thank John, glad you enjoyed this! We’ve come a long ways since Skydio haha

  • @3BrothersExtreme
    @3BrothersExtreme ปีที่แล้ว +1

    Amazing advice!
    We started posting videos about a year ago, and the growth and riding progression has come pretty quickly!
    But with your helpful tips, I believe we can grow exponentially!
    Thank you!

    • @kwarnermtb
      @kwarnermtb  ปีที่แล้ว +1

      Thats so awesome! Yeah keep it up! The biggest thing is consistency and value focused content!

    • @3BrothersExtreme
      @3BrothersExtreme ปีที่แล้ว

      @@kwarnermtb thank you for the feedback!
      We have a question for you about focused content. Our channel highlights several outdoor sports we enjoy while prioritizing wholesome recreational activities. The intent is to encourage kids to get outside and be active. Do you think it would be better for us to hone in on one sport And one audience? Like an Mtb only channel?