You have to drive a production truck all the way to their compound in Calabasas and spend a bunch of time laying down protective plastic for the crew just so Will can apologize.
My favorite part of this "apology" video isn't the over-production, the manipulative wording, or the lack of a proper apology. It's the clear and perfect placement of a single bottle of Jaden Smith's "Just Water" sitting on the table. Like the label is perfectly facing the long shot camera...
@@Indigo_1001 Yeah, right. In the vein of "I hate disappointing people, so I'm very sorry I disappointed people". It isn't an apology, it's him regretting the whole thing not going his way. And this is genuine regret, no doubt about it. But it's also narcissistic as fuck. I think I saw elements of this in almost every psychopathic apology video on youtube. "I'm sorry I got caught", "I'm sorry you got so upset about me doing nothing wrong" & "I'm sorry I got called out" deals are common.
For real. Honestly, this bullshit generic TH-camr apology pisses me off soooo much more than the slap. The slap was at least funny and meme-able. This is just insufferable, and reminds me that Will is no longer the cool, funny dude I grew up watching. Fuck him. I hope his career disappears.
@@Darkko88 Yeah. I don't belive Zucc or Musk have ever been people. Smith is lacking in empathy because celebrity life has drained him of any human reflexes.
If Will Smith made an apology video two or three days after slapping Chris Rock at the Oscars, it might have seemed genuine. Still, the fact that he waited like four months after the fact really showcases how his so-called "apology" was not really aimed toward Chris Rock himself but rather at the movie industry as a whole to get back to getting major roles that pay the big bucks. It's actually amazing how Will can even walk with how badly he shot himself in the foot here.
@@neidhardt8093 Did he though, or did he just explain why he did what he did and try to frame it as some sort of fatherly positive quality like the character he was getting the award playing would do? Because it might seem like an apology until you really think about it.
If I was Will Smith I'd say something like "I'm sorry I overreacted. I felt the need to defend my wife after that joke, but I realize now that assault was definitely not the correct action. A sudden anger came over me and I couldn't seem to stop myself, and afterwards I still felt extremely emotional and felt defensive on both my behalf and my wife's. But slapping someone isn't right, and I apologize to Chris Rock that I physically assaulted him. I should've talked to him in person instead, or preferably let my wife to speak for herself. I'm embarrassed, and will definitely work on myself and my emotional issues in the future. This isn't who I want to be or be known as." That feels more genuine and productive to me
Can I hire you to write future apologies for me, should the need ever arise? This was the most well-spoken apology I've ever read and it's just a hypothetical thought experiment.
And him like grinding his molars and being not really sincere sounding sell’s that. Like when the bully’s apologizing, but he’s looking at you like he’s gonna get you next time for getting him caught in this.
I'm sure Will Smith was waiting for an apology from Chris Rock, and had to have it explained to him several times that he needed to be the one who apologized
I'm just so done with celebrity culture now. Corona really highlighted it to me how vapid and meaningless this all is, why am I supposed to forgive Will Smith for anything, do these narcissists really think I'm waiting on the edge of my seat for their apology after some shitty publicity stunt. Do they think I can't tell how obviously contrived and synthetic and predetermined this is, how much of a good PR team Will has. They think I'm worth nothing while they get to party everyday as the world collapses around them. I hate everything this video represents.
I wish more people thought like you. I can never understand how some folks can be so interested in the lives of people they don’t even know. It’s ridiculous.
I've noticed it in multiple fandoms now, being a fan isn't about just enjoying the content/art anymore, it's about this competition of whose "fav" is less "problematic", people don't discuss discographies or filmographies, they discuss the last "problematic" thing a celebrity did, and whether or not they accept their apology, and it becomes headache-inducing when a celebrity could breathe and someone will be offended (I think Will was definitely in the wrong here, though). Point is, I just don't care. If I like the music or the movie or whatever, I like it, simple - like, if my friend pisses me off, I wouldn't call them "problematic", I'd just be like, "they did a thing and I didn't like it, oh no". It's funny how people so easily attach themselves to celebrities and form parasocial relationships, just to immediately throw them away when a celebrity makes a human mistake. And I can't help thinking this is all a cycle, the thing happens, the fans talk about it, the celebrities/team realise they can use it for attention, they bring it up again, people talk about it, etc. I wish Hollywood was just about movies, maybe then they could actually write some good ones.
Spoken like a true narcissist. The fact that it took you this long to be “done” with celebrity culture shows how vapid you are. You’re only saying all this cause it’s popular. Stfu with your self righteous drivable.
Imagine a world where actors ply their craft and get paid well but are treated like regular people. Because they are, in fact, just people. We're the idiots who worship them like gods.
Yeah, as a regular person I remember fucking up pretty bad and then posting a multi angle, high production value apology video to the public media sphere. Because "regular people" wouldn't just, u know, call and apologize.
Yeah, except money runs the US justice system, and a 'regular' person would be immediately arrested for committing assault, regardless of it being broadcast live or not. Yeah, it's society's fault. But guess what? The Rubicon is crossed. These aren't regular people. They're demi-gods.
I think the whole production of this "apology" is still a sign he can't keep his goddamn ego at the door. He needs to make a big show of saying sorry because he thinks he's that important. And I do say he's to blame. I find it a little creepy how much people act like Jada is some massive manipulator, she's certainly no saint, but Will Smith has always been insecure. He boycotted the Oscars when Concussion wasn't given a best actor nom, and even we'll before that his last attempt at a rap career album was full of petulant whining that he wasn't as popular as other rappers. He's always been this way.
I hate how people say that if the slap didn’t happen, Will Smith’s Oscar would’ve been well-deserved, thinking that he has always been a classy actor. I don’t think they understand how unhinged Will could be. I think I’ve heard in a podcast about how he wanted to kill his own father, which is just not a healthy thought to hold for so long.
@@mackielunkey2205 The "Killing his father" is extremely taken out of context. He was talking about how his father would abuse his mom when he was a kid and how he wished he was able to do something about it.
It's funny, I hadn't thought about the slap since the week it happened, but my initial impression was that he felt completely justified and righteous. If I had found out a month from thenthat he had reached out to Chris Rock, offered a sincere apology, and Chris wasn't ready to talk, I would have though "Oh, good for everyone. It's an awkward situation." But this video just confirms everything I initially thought. He's only mad that it might hurt his image.
@@neidhardt8093 I looked it up, and while it's pretty sobering to hear the full story, it's kind of sad to see Will have this need to overcompensate when white knighting people because of this traumatic event.
Yeah, I find that so bizarre that people framed this whole situation against Jada? And painting Will as the victim of “domestic abuse”, hence explaining his action on the Oscar’s. Like my god, the amount of people that ACTUALLY believes that Jada told him to go up the stage and assault Rock is insane.
Imagine being an actor in Hollywood and you can't even pretend to be honestly sorry. His eyes are lifeless the whole time. The set doesn't make it feel anymore genuine either. Who wants to bet if this is just a PR stunt that someone else came up with?
He's leaving out the best detail in his breakdown of how long he had to think about it hahaha That new Yorker article talks about the after-party when everyone was so confused and freaked out, Will was dancing with everyone all happy, and the DJ played the fresh prince theme hahaha and he jammed out Like 100% not upset, regretful or anything
That’s cause he isn’t upset about the fact that it happened; he’s upset about the fact that it became the news and completely overshadows anything else about him to people.
What's ironic is that Will slapping Chris brought a lot more attention to that joke. If he had just let it pass and said something to Chris in private, everyone would have moved on, and most people would not have even heard the joke. But instead, millions of Americans heard the joke and Jada's going to have to deal with it for a while.
I love that, right after Will says "I want to apologize to Chris' mother", I immediately said out loud to myself, "And then he stands up and says '...for having to give birth to Chris. BOOM.'." Then, right as I finished saying it, Adam had the same basic idea.
A lot of these TH-camr apologies should just be a 30 second video of them going “I’m sorry, I fucked up, I’m well aware that I fucked up, and I plan to correct my mistakes. Thank you.” Instead of these long ass confessions where they’re clearly putting on a performance for the camera.
"I pride myself and think of myself as a man of faith, as there's a drive into deep left field by Castellanos and that'll be a home run. And so that'll make it a 4-0 ballgame. "
He had no reason to apologize to Jada. She has gone above and beyond to be shitty to him, which makes him slapping Chris over her even worse and undeserved on Chris’s end.
A quote that comes to mind while watching this flaccid attempt at an apology (and a plethora of other celebrity apology videos) is from George Orwell: "The great enemy to clear language is insincerity." The excessive production value and circuitous way we weaves around actually saying the words "I'm sorry, and I feel ashamed for my behavior" or "tell me what you'd have me do to make amends" shows his lack of guilt in crystal clarity. It's also extremely entertaining to watch his struggle to read his scripted lines as though he's improvising them.
It’s frankly insane that Will Smith was about to become THE biggest star in Hollywood and instead he’s systematically destroying every shred of his reputation. He’s never going to outlive this.
He'll get work just fine and will never see the concept of living hand to mouth. He's apologizing because market data has informed his PR team that his whole "thing" is being a nice guy. And not just a nice guy, but Big Willy himself. Also, this wasn't any sort of valid apology.
It took this long for him to apologize because it took this long for the repercussions to kick in. Basically he's not apologizing because he means it, but because he got in trouble and realized he can't get away with it.
I'm curious who on the production team, which likely cost ten thousand dollars or more, decided to give Will Smith a white hat and then put a white globe light directly behind his head.
Lol I think he meant his mental health is declining and he’s out of it because he’s fucking crazy or just cause he’s d e e p l y r e m o r s e f u l or some shit
10:38 That is soooo telling of how he views this. "I apologize to my kids for all the HEAT I brought on us" He apologized for the bad publicity, and in no way mentioned anything that would sound genuine like "I apologize for failing my duties as a Father to teach my kids how to respect other people, or handle difficult situations. I failed at being the role model they deserved" Nope...Just whoops! That made us look silly for a minute huh?
The worst thing about the apology is that it makes the situation look more complex or important than it really was. Like.. he hit a dude in the face unprovoked. It’s a very simple situation of him being obviously in the wrong and doesn’t warrant all of this philosophical reflection he’s trying to do. He just looks like he’s trying to use this as an opportunity to appear insightful. The apology is motivated by the same desire as what motivated the assault: he wants attention and thinks too highly of himself.
Holy shit, I just caught this part: "I made my own choice based on my own experiences with Chris..." That sounds an awful lot like victim blaming to me. Essentially, it's chris' fault that will slapped him. I know that in theor family, they have a tendency to waffle on and speak word salad, but sometimes you're allowed to think just a little bit before opening your mouth.
Him blatantly lying on the question about Jada's eye roll just makes his general apology to Chris and everyone seem even less genuine. Like Adam said, he had so much time to stop himself from assaulting Chris and to apologize afterwards. He didn't think he was in the wrong. Wouldn't surprise me if he's doing this because he lost some acting roles (from what I had read).
He sounds angry the whole time, like the whole "apology" is said through gritted teeth. He obviously doesn't give a shit and was pestered to do this by PR people or something despite his objections, which is probably why it took three months to finally happen. You can still hear him skirting around fully admitting it was completely bizarre and unjustified, like he still internally believes it was right for him to do it. He seems very unhinged as well, dude's got some screws loose or something. Fucking rich people man. I do have to hand it to him though, it was fucking hilarious and was the only reason I would ever pay attention to the Oscars. I genuinely hope he slaps someone again honestly.
Is the cinematographer for this apology video not aware that cutting to a different angle while the subject is apologizing directly to the camera makes the whole thing feel *really* impersonal? Yet another reason why overproducing this video was a super stupid idea
I swear so many actors have completely forgotten how to just be people. Like imagine one of your friends, walking up in front of a huge crowd of people, slapping the shit out of you, unprompted for a joke maybe 10 people in attendance even understood, going on 2 psychotic rants immediately after, and then NOTHING for 4 months. Then suddenly, 4 months later that person, instead of understanding how much of an asshole they were, or even sending you a PRIVATE apology, they start a group chat with every mutual person, and post an edited video of themselves being like “Ohhh I’m sowwy I swapped the shit out of you oooo and made big rant,” and somehow find a way to still justify it to themselves. Tl;dr, if a friend did this to you, you’d think they were psychotic and not associate with them anymore.
12:50 right away you can instantly tell he's lying. if that's your *trauma*, that's going to be something you think about and obsess over at every turn and at every decision. with how he was sitting down and actively chose to get up and commit to something like that? like, it didn't cross your mind? what? i don't have any opinion on the slap itself i just thought it was funny but can we not make light of trauma please? thanks will
The only way this could have been more sincere and genuine is if half way through a sentence he broke off into "...this apology video is brought to you by Raid: Shadow Legends!"
I had no respect since I learned of his involvement with the Cult of Scientology. I've since read that Jada was the one really pushing that, but that's probably mostly more "woman bad" deflecting. He still gave them his money and his decency, regardless of her involvement.
i think its problematic to act as though he somehow holds less responsibility for what happened than Jada. Its a distraction. Will has been a very fragile person for a very long time.
Okay, before we begin, are we having our apology video bingo cards ready? Is he gonna open with a deep sigh? Will he shed a few tears while talking about how hard life is for him? Is the video going to devolve into him making a bunch of excuses for himself? Will he, at any point, address the actual person he's supposed to apologize to or is this all for his fans and himself? First to get a bingo will recieve a high-five from cool cat.
the worst thing about this "apology", is that he says "it's all so complex to unpack" which implies he understood nothing about what he did. there's nothing complex about what he did: he was a selfish prick.
Maybe, but human emotions are complex when you feel them. Describing him as a selfish prick is using the wrong words. Don’t think he was selfish, just irrationally angry which he dealt with entirely wrong. And he does (atleast pretend to) understand that, he says so at 8:14.
When Will says that he spent the last 3 months replaying the moment and studying the nuances, it's code for he's been studying the film for the re-match.
I love the fact that security asked him if he wanted to leave. Not "you have to leave" just "do you want to leave?". the capital building security ain't sh*t compared to the Oscars security. Lol.
Quite honestly, I’m just over this whole thing. I don’t side with Will or Chris (though I think it was mostly Will’s fault). I just want Will to go to therapy, possibly divorce Jada as she’s kinda toxic, Chris to address the thing and maybe make a response, and we all live happily ever after and never have to talk about the slap again.
NO!!! WE HAVE TO KEEP TALKING ABOUT IT AS IF ITS A MAJOR POLITICAL/ECONOMIC ISSUE!!! ITS THE MOST TRAUMATIZING AND PTSD INDUCING EVENT TO HAPPEN ON TELEVISION SINCE 9/11!!!!
Something that you recognized and pointed out in the Oscar video was that Will Smith's original reaction to the joke was laughter. He didn't get "angry" until he clocked Jada's disapproval. Oops, it was covered after this comment. 😬
Even after a year, I never saw his apology video. I heard about it but was like "Wtf, so late" and didn't bother cause MONTHS later but the fact that he didn't apologize at the awards made me lose EVEN MORE respect for him. As of Oct. 2023, I would like to know, if Adum cares anymore at this point, what his thought process would be after learning from Jada's recent interview and memoir book, that they were seperated for a few years already. So, I can't help but think Will did the slap out of trying to gain respect and get back in with Jada like a "Look what I did for you!" thing, rather than being genuine respect of your spouse, even though the slap was 100% uncalled for and all the bullshit she's put him through previously before the slap. At this point, I'm confused since she dropped that shit.
I don't think it was out of respect but more of a "Look look I slapped the bad man that made fun of you, did I did good massa?" cause at this point Will is just a slave to that bold Hag
@@revocable1687 That's what I'm saying. Her revealing the fact they haven't been together made me think "Will slapped him trying to impress her.". I've been saying he's needed to leave when she started airing shit out on her Red Table Talk podcast/show/whatever it is. I can understand from an outside POV (But a VERY SMALL degree and no previous context) that he would slap him for disrespecting his wife (Even though it's completely uncalled for) BUT learning shit from her now about their relationship? Oh yeah, he tried to slide back into her good graces.
Honestly, if he did that joke of "I want to apologize to the mother of Chris, for blowing out her back last night" And just cutting to credits, I genuinely would like that so much more than this video. I wouldn't like it just because it would be absolutely hilarious, but just as 2 comedians roasting each other in a very cheesy, not actually hurtful insults, would be a great note to end this on. Like yeah, obviously apologize, but do it in person like a normal human, then have that video come out where he makes that joke, then have Chris Rock come into frame and make some good come back and they hug it out and everything is cool, because it's comedy, and comedy usually ends up with someone being the butt end of the joke and if you can't take that then you're in the wrong business. So if that were to have happened instead, I would respect him so much more than this garbage "Apology"
Kind of wild how people are putting the blame on Jada when all she did was look annoyed at a joke about her. Not gonna defend her super hard but Will is a full adult man with agency so I don't know how much of his behaviour you can blame on his wife.
Yeah, I think most people blame Will but anyone acting like Jada "made" him do it is lowkey being sexist. It's not a wife's job to keep her husband in line. And even if she did ask him to go "defend her honor", Will's an adult who can say No. At the end of the day, she's not the one who slapped anyone, and honestly she probably would have been happier if he didn't. Now everyone knows about the embarrasing joke, and she probably still gets interview questions about the slap to this day.
from what I've seen people aren't "blaming" her so much as they are attributing her cucking and emasculating him for years to his outburst as him trying to gain some respect from her.
Imagine being one of the guy hired to shoot this apology video, you can write "Will Smith youtube apology video" on your resume.
You have to drive a production truck all the way to their compound in Calabasas and spend a bunch of time laying down protective plastic for the crew just so Will can apologize.
@Video Start Time Helper with a gun to his head? Hahaha
Oscar worthy
Maybe this is the screen test for GI Jane 2.
@@Fusilier7 hey! Keep. His. Wife's. Name. Out. You. Fucking. Mouth! (Lower lip starts quivering)
My favorite part of this "apology" video isn't the over-production, the manipulative wording, or the lack of a proper apology. It's the clear and perfect placement of a single bottle of Jaden Smith's "Just Water" sitting on the table. Like the label is perfectly facing the long shot camera...
Exactly!
Always be selling
Wait, doesn’t he apologizes through out this whole video?
Ah I had some of that at a conference in Sydney, it’s his product? Called, just water?
@@Indigo_1001 Yeah, right. In the vein of "I hate disappointing people, so I'm very sorry I disappointed people". It isn't an apology, it's him regretting the whole thing not going his way. And this is genuine regret, no doubt about it. But it's also narcissistic as fuck. I think I saw elements of this in almost every psychopathic apology video on youtube. "I'm sorry I got caught", "I'm sorry you got so upset about me doing nothing wrong" & "I'm sorry I got called out" deals are common.
Nothing says "genuine apology video" like starting with a sigh and having a full set with multiple camera angles.
RACK FOCUS INTRO THAT'S HOW YOU KNOW HE MEANS IT
All the most apologetic camera angles
This and Peterson crying about Elliott, same WhatsApp group
Faxs
He's missing the dog in the frame. Everyone loves pets in apology videos. 🐕
Hey go easy on Will. It takes a lot of time to remember how to say "sorry" when you probably haven't had to utter the word in like 30 years.
High Five!
@@elijahbatz3286 ✋
I remember he said it in the first Men In Black. That's the only time I recall that word being uttered
“He hasn’t had to utter the word ‘sorry’ in 30 years.”
What are you talking about? He’s forced to say it to his wife every day.
@@skepticfilmbuff3885 Yeah, but his wife also forces him to not say "sorry" to anyone else.
Will Smith's google history:
"How do humans say apology?"
"How to shoot sorry video with ad placement"
"How late is too late for an apology?"
"Why are people mad at the Will Smith"
LMAO
I have never seen a man struggle so much with being a person before.
For real. Honestly, this bullshit generic TH-camr apology pisses me off soooo much more than the slap. The slap was at least funny and meme-able. This is just insufferable, and reminds me that Will is no longer the cool, funny dude I grew up watching. Fuck him. I hope his career disappears.
Idk the Zuckmeister is pretty great at it too
@@dojo45789 Zuckdroid has never been human
Came here to bring up Zuckerberg but im too late
@@Darkko88 Yeah. I don't belive Zucc or Musk have ever been people. Smith is lacking in empathy because celebrity life has drained him of any human reflexes.
The sigh at the beginning was the best part. It's like Will watched a bunch of TH-cam apologies and took notes.
Yep, it's like he looked at all the apology videos people satirized and thought those were good. Only thing he missed was some fake crying.
Yeah. Or a dog
And didn't realized that they were all basically a how to guide on what not to do when you make an apology video lol
"Yah, it's rewind time"
Will Smith: I’ve had a severe and continuous lapse in judgement……
He literally sighed at the beginning trademark of apology videos
More like slaps of judgement.
he was lost and confused
@@kaykutcher2103 damn, gotem
This apology is so bad Disney tried to sell it as a live action reboot.
wOw dUdE pRiDe RoCk
@@frederickshaibani5655 sImBA?
😂😂😂
If Will Smith made an apology video two or three days after slapping Chris Rock at the Oscars, it might have seemed genuine. Still, the fact that he waited like four months after the fact really showcases how his so-called "apology" was not really aimed toward Chris Rock himself but rather at the movie industry as a whole to get back to getting major roles that pay the big bucks. It's actually amazing how Will can even walk with how badly he shot himself in the foot here.
Didn't he already do an apology?
@@neidhardt8093 Did he though, or did he just explain why he did what he did and try to frame it as some sort of fatherly positive quality like the character he was getting the award playing would do? Because it might seem like an apology until you really think about it.
@@FreyaEinde
Did you see the apology? Like actually see it before assuming what he meant by it?
And I’m not talking about the acceptance speech.
@@Indigo_1001 Oh I see.
@@FreyaEinde I remember him making an IG post apologizing right after it happened. I guess everyone just forgot going by this comment section.
If I was Will Smith I'd say something like "I'm sorry I overreacted. I felt the need to defend my wife after that joke, but I realize now that assault was definitely not the correct action. A sudden anger came over me and I couldn't seem to stop myself, and afterwards I still felt extremely emotional and felt defensive on both my behalf and my wife's. But slapping someone isn't right, and I apologize to Chris Rock that I physically assaulted him. I should've talked to him in person instead, or preferably let my wife to speak for herself. I'm embarrassed, and will definitely work on myself and my emotional issues in the future. This isn't who I want to be or be known as."
That feels more genuine and productive to me
Can I hire you to write future apologies for me, should the need ever arise? This was the most well-spoken apology I've ever read and it's just a hypothetical thought experiment.
@@chelonianpictures1359 thanks! :)
That's awful
@@thejustinsteffan Waiting for your apology for your rude comment lol
@@rh8884 keep on waiting mutt
A meticulously planned and manipulative high production apology is the best kind of whatever Will did
This sounded like a bully who got caught and was forced to apologize in front of the principle
And him like grinding his molars and being not really sincere sounding sell’s that. Like when the bully’s apologizing, but he’s looking at you like he’s gonna get you next time for getting him caught in this.
I'm sure Will Smith was waiting for an apology from Chris Rock, and had to have it explained to him several times that he needed to be the one who apologized
Chris Rock already said he's not accepting his apology.
@@neidhardt8093 good.
Without a doubt, that’s the whole flavor of this apology
@@neidhardt8093 Chris is awesome. I'm glad he's not sweeping this under the rug. Will deserve to stew.
No Rock-Sweeping here xD
I love that. I consider it canon now.
I’m disappointed that Will didn’t address himself laughing at Chris Rock’s joke.
I think he kinda did in his acceptance speech
I'm just so done with celebrity culture now. Corona really highlighted it to me how vapid and meaningless this all is, why am I supposed to forgive Will Smith for anything, do these narcissists really think I'm waiting on the edge of my seat for their apology after some shitty publicity stunt. Do they think I can't tell how obviously contrived and synthetic and predetermined this is, how much of a good PR team Will has. They think I'm worth nothing while they get to party everyday as the world collapses around them. I hate everything this video represents.
Reject hollywood, return to peasantry.
it's best, for me anyway, to treat celebrity culture like that George Carlin bit about america "you got the front row seat to the freak show."
I wish more people thought like you.
I can never understand how some folks can be so interested in the lives of people they don’t even know. It’s ridiculous.
I've noticed it in multiple fandoms now, being a fan isn't about just enjoying the content/art anymore, it's about this competition of whose "fav" is less "problematic", people don't discuss discographies or filmographies, they discuss the last "problematic" thing a celebrity did, and whether or not they accept their apology, and it becomes headache-inducing when a celebrity could breathe and someone will be offended (I think Will was definitely in the wrong here, though).
Point is, I just don't care. If I like the music or the movie or whatever, I like it, simple - like, if my friend pisses me off, I wouldn't call them "problematic", I'd just be like, "they did a thing and I didn't like it, oh no". It's funny how people so easily attach themselves to celebrities and form parasocial relationships, just to immediately throw them away when a celebrity makes a human mistake.
And I can't help thinking this is all a cycle, the thing happens, the fans talk about it, the celebrities/team realise they can use it for attention, they bring it up again, people talk about it, etc.
I wish Hollywood was just about movies, maybe then they could actually write some good ones.
Spoken like a true narcissist. The fact that it took you this long to be “done” with celebrity culture shows how vapid you are. You’re only saying all this cause it’s popular. Stfu with your self righteous drivable.
Imagine a world where actors ply their craft and get paid well but are treated like regular people. Because they are, in fact, just people. We're the idiots who worship them like gods.
Yeah, as a regular person I remember fucking up pretty bad and then posting a multi angle, high production value apology video to the public media sphere. Because "regular people" wouldn't just, u know, call and apologize.
Yeah, except money runs the US justice system, and a 'regular' person would be immediately arrested for committing assault, regardless of it being broadcast live or not.
Yeah, it's society's fault. But guess what? The Rubicon is crossed. These aren't regular people. They're demi-gods.
Exactly. We can’t just ask celebrities to take accountability without also taking some ourselves.
@@gianni206 what accountability do we have to take in this situation?
As a regular person I remember committing assault and not only, not being charged for it but also being irritated that I have to say sorry.
I never thought one day we would have an A-list celebrity making a TH-cam apology video lmaooooo
Why not? It is a large plattform. Where else would you upload this?
@@Seraphim262 they’re saying that back in the day there was no way to predict how prevalent yt would become, not that it’s surprising nowadays
@@witchflowers6942 Time to update their point of view now and then. ^^
@@Seraphim262 you're cringe
I've never expected Will Smith to win and Oscar or to slap someone at the ceremony, yet here we are
making an "apology" video, promoting your water company and your clothing line is next level multitasking
I think the whole production of this "apology" is still a sign he can't keep his goddamn ego at the door. He needs to make a big show of saying sorry because he thinks he's that important.
And I do say he's to blame. I find it a little creepy how much people act like Jada is some massive manipulator, she's certainly no saint, but Will Smith has always been insecure. He boycotted the Oscars when Concussion wasn't given a best actor nom, and even we'll before that his last attempt at a rap career album was full of petulant whining that he wasn't as popular as other rappers. He's always been this way.
I hate how people say that if the slap didn’t happen, Will Smith’s Oscar would’ve been well-deserved, thinking that he has always been a classy actor. I don’t think they understand how unhinged Will could be. I think I’ve heard in a podcast about how he wanted to kill his own father, which is just not a healthy thought to hold for so long.
@@mackielunkey2205 The "Killing his father" is extremely taken out of context. He was talking about how his father would abuse his mom when he was a kid and how he wished he was able to do something about it.
It's funny, I hadn't thought about the slap since the week it happened, but my initial impression was that he felt completely justified and righteous. If I had found out a month from thenthat he had reached out to Chris Rock, offered a sincere apology, and Chris wasn't ready to talk, I would have though "Oh, good for everyone. It's an awkward situation." But this video just confirms everything I initially thought. He's only mad that it might hurt his image.
@@neidhardt8093 I looked it up, and while it's pretty sobering to hear the full story, it's kind of sad to see Will have this need to overcompensate when white knighting people because of this traumatic event.
Yeah, I find that so bizarre that people framed this whole situation against Jada? And painting Will as the victim of “domestic abuse”, hence explaining his action on the Oscar’s.
Like my god, the amount of people that ACTUALLY believes that Jada told him to go up the stage and assault Rock is insane.
You basically lose all your apology rights when you get caught dancing with an oscar hours after the incident
When Will said "I spent the last three months replaying..." I was hoping he'd say "the footage"
If he doubled down it would be very funny.
Will Smith is so out of touch from humanity that he assumes the timespan from the controversy has only been a single minute and not a few months :(
@Flying Fists
…. But he did apologize to Rock like a day of two of it happening.
he has the time perception of a high elf lol
@@Indigo_1001 even then i think chris rock said he either didnt care or didnt accept this public apology, which i understand lmao
Imagine being an actor in Hollywood and you can't even pretend to be honestly sorry. His eyes are lifeless the whole time. The set doesn't make it feel anymore genuine either. Who wants to bet if this is just a PR stunt that someone else came up with?
Definitely not even directed to Chris, more like a please hire me again to the studios. He’s also grinding his teeth in some moments.
He's leaving out the best detail in his breakdown of how long he had to think about it hahaha
That new Yorker article talks about the after-party when everyone was so confused and freaked out, Will was dancing with everyone all happy, and the DJ played the fresh prince theme hahaha and he jammed out
Like 100% not upset, regretful or anything
Like in that SNL skit
That’s cause he isn’t upset about the fact that it happened; he’s upset about the fact that it became the news and completely overshadows anything else about him to people.
I can hear Jada yelling “WILLIAM THEY ARE STILL MAKING J.I. JANE JOKES MAKE THE VIDEO”
Surprisingly not William, WILLARD.
What's ironic is that Will slapping Chris brought a lot more attention to that joke. If he had just let it pass and said something to Chris in private, everyone would have moved on, and most people would not have even heard the joke.
But instead, millions of Americans heard the joke and Jada's going to have to deal with it for a while.
@@dellybird5394 She's probably tearing her hair out worrying about all of this.
@@dellybird5394 Also, cool username!
"I'm not gonna try to unpack all of that right now." Well, why not? It's been 4 months. You should have been unpacking it all along.
its a big suitcase ok?!
I love that, right after Will says "I want to apologize to Chris' mother", I immediately said out loud to myself, "And then he stands up and says '...for having to give birth to Chris. BOOM.'." Then, right as I finished saying it, Adam had the same basic idea.
That's why I think he brought it up like that in the first place, because he was way too much of a pussy to actually say it.
A lot of these TH-camr apologies should just be a 30 second video of them going “I’m sorry, I fucked up, I’m well aware that I fucked up, and I plan to correct my mistakes. Thank you.” Instead of these long ass confessions where they’re clearly putting on a performance for the camera.
With multiple cameras, dolly shots, and shit.
"I think it all started on my 13th birthday...."
"I pride myself and think of myself as a man of faith, as there's a drive into deep left field by Castellanos and that'll be a home run. And so that'll make it a 4-0 ballgame. "
They're addicted to attention
He had no reason to apologize to Jada. She has gone above and beyond to be shitty to him, which makes him slapping Chris over her even worse and undeserved on Chris’s end.
Starts with a big sigh and "I'm so casual, trust me" wording? Dressed all in white? Yep, this is a TH-camr apology.
A quote that comes to mind while watching this flaccid attempt at an apology (and a plethora of other celebrity apology videos) is from George Orwell: "The great enemy to clear language is insincerity." The excessive production value and circuitous way we weaves around actually saying the words "I'm sorry, and I feel ashamed for my behavior" or "tell me what you'd have me do to make amends" shows his lack of guilt in crystal clarity. It's also extremely entertaining to watch his struggle to read his scripted lines as though he's improvising them.
Sidney Poitier: Iconic
Denzel Washington: Iconic
Jamie Foxx: Iconic
Forest Whitaker: Iconic
Will Smith: *MEME*
Jamie Foxx:You lied to me
Whitaker: is just a joke
Morgan Freeman as well
Bald daddy too
@@Darkko88 For Best Supporting Actor: Million Dollar Baby
It’s frankly insane that Will Smith was about to become THE biggest star in Hollywood and instead he’s systematically destroying every shred of his reputation. He’s never going to outlive this.
About to become? Bruh he had been a massive star for decades before this happened.
Will Smith is apologizing likely because he can't get work now and he has bills to pay.
He'll get work just fine and will never see the concept of living hand to mouth.
He's apologizing because market data has informed his PR team that his whole "thing" is being a nice guy. And not just a nice guy, but Big Willy himself.
Also, this wasn't any sort of valid apology.
It took this long for him to apologize because it took this long for the repercussions to kick in. Basically he's not apologizing because he means it, but because he got in trouble and realized he can't get away with it.
I don’t think I’ve ever heard anyone who is deeply remorseful ever say the words “I am deeply remorseful” out loud before.
When I first saw the slap I was like wow, the nuance and complexity here would take months to unpack...
I'm curious who on the production team, which likely cost ten thousand dollars or more, decided to give Will Smith a white hat and then put a white globe light directly behind his head.
I was thinking that too! He looks like Sway ffs.
Isn't that called an undesirable merge or something? Very basic knowledge and yet...
I love how robotic his reading of the question card they are probably holding up is
1:40 He's going with an AMNESIA excuse? Classic soap opera story line.
Lol I think he meant his mental health is declining and he’s out of it because he’s fucking crazy or just cause he’s d e e p l y r e m o r s e f u l or some shit
apology videos have become a genre at this point
Will Smith just unknowingly explained why he slapped Chris Rock
"I HATE to let people down".
You'd think Will Smith would put more effort into his acting for a video like this.
10:38 That is soooo telling of how he views this. "I apologize to my kids for all the HEAT I brought on us" He apologized for the bad publicity, and in no way mentioned anything that would sound genuine like "I apologize for failing my duties as a Father to teach my kids how to respect other people, or handle difficult situations. I failed at being the role model they deserved" Nope...Just whoops! That made us look silly for a minute huh?
The worst thing about the apology is that it makes the situation look more complex or important than it really was. Like.. he hit a dude in the face unprovoked. It’s a very simple situation of him being obviously in the wrong and doesn’t warrant all of this philosophical reflection he’s trying to do. He just looks like he’s trying to use this as an opportunity to appear insightful. The apology is motivated by the same desire as what motivated the assault: he wants attention and thinks too highly of himself.
If you look closely, when he says Jada had nothing to do with his decision you can see a gun pointing at him from the corner.
Holy shit, I just caught this part: "I made my own choice based on my own experiences with Chris..."
That sounds an awful lot like victim blaming to me. Essentially, it's chris' fault that will slapped him. I know that in theor family, they have a tendency to waffle on and speak word salad, but sometimes you're allowed to think just a little bit before opening your mouth.
Him blatantly lying on the question about Jada's eye roll just makes his general apology to Chris and everyone seem even less genuine.
Like Adam said, he had so much time to stop himself from assaulting Chris and to apologize afterwards.
He didn't think he was in the wrong. Wouldn't surprise me if he's doing this because he lost some acting roles (from what I had read).
He sounds angry the whole time, like the whole "apology" is said through gritted teeth. He obviously doesn't give a shit and was pestered to do this by PR people or something despite his objections, which is probably why it took three months to finally happen. You can still hear him skirting around fully admitting it was completely bizarre and unjustified, like he still internally believes it was right for him to do it. He seems very unhinged as well, dude's got some screws loose or something. Fucking rich people man.
I do have to hand it to him though, it was fucking hilarious and was the only reason I would ever pay attention to the Oscars. I genuinely hope he slaps someone again honestly.
5:40 Tony Rock is such an incredible character name. “Y’know, Tony Rock was my man.” He sounds like a mobster.
That's some good product placement of "Just Water" right there.
im thirsty and I’m interested in this product or service
This was the funniest thing I watched today! I was having the worst day but this video brought me back! Thank you so much, YMS! 🤣
Will Smith lives on a different planet.
Probably the one in After-Earth.
A planet in which every living being has evolved to slap humans
Is the cinematographer for this apology video not aware that cutting to a different angle while the subject is apologizing directly to the camera makes the whole thing feel *really* impersonal?
Yet another reason why overproducing this video was a super stupid idea
Literally all Will has to do:
Say "Chris, I'm sorry for slapping you, I overreacted."
Done, no extra bullshit needed
That's more on the editor than the cinematographer. Or in this case camera operator, since there is nothing cinematic about this
@@steamedhamlet Good point
I swear so many actors have completely forgotten how to just be people. Like imagine one of your friends, walking up in front of a huge crowd of people, slapping the shit out of you, unprompted for a joke maybe 10 people in attendance even understood, going on 2 psychotic rants immediately after, and then NOTHING for 4 months. Then suddenly, 4 months later that person, instead of understanding how much of an asshole they were, or even sending you a PRIVATE apology, they start a group chat with every mutual person, and post an edited video of themselves being like “Ohhh I’m sowwy I swapped the shit out of you oooo and made big rant,” and somehow find a way to still justify it to themselves.
Tl;dr, if a friend did this to you, you’d think they were psychotic and not associate with them anymore.
this all seems so fake lol the whole thing is so calculated
I want to see that creep Ezra Miller do an apology video like this
That's actually something WB is considering
@@beabea3770 When it's just a super-cut of his role in The Stand.
"You guys, I'm sorry, I didn't know he was Batman..."
I'm imagining Jada with cue cards behind the camera haha.
Nah Jada had a gun
12:50 right away you can instantly tell he's lying. if that's your *trauma*, that's going to be something you think about and obsess over at every turn and at every decision. with how he was sitting down and actively chose to get up and commit to something like that? like, it didn't cross your mind? what?
i don't have any opinion on the slap itself i just thought it was funny but can we not make light of trauma please? thanks will
The only way this could have been more sincere and genuine is if half way through a sentence he broke off into "...this apology video is brought to you by Raid: Shadow Legends!"
You think Will didn’t disavow the people defending the slap because Jayden put out a tweet saying “And that’s how we do it.”
This feels gross.
*Takes a big sigh* another youtube apology video were they don’t actually say I’m sorry 🙄
Now imagine the questions weren't handpicked to bring his point across but a live chat😆..
I’ve lost my respect for Will Smith. Nuff said
I had no respect since I learned of his involvement with the Cult of Scientology. I've since read that Jada was the one really pushing that, but that's probably mostly more "woman bad" deflecting. He still gave them his money and his decency, regardless of her involvement.
If he only said to Chris Rock he deserved Worst Actor for Spiral instead of that dumpster fire.
@@hillbillypowpow came here to see the exact same thing
I hold no respect for elitist out of touch clowns, which is 95% of "celebrities"
@@hillbillypowpow then that'd rule out like 90% of Hollywood..
Apologies are worthless, actions speak louder than any apology could. Do something to earn it.
If anything, this video gives Chris Rock all the more reason not to talk to Will.
I mean what else can he do?
Apologies aren't worthless. Well, I mean, this one is.
They’re not meaningless but you’re right in saying that they don’t fix everything. Following through with the apology is what makes it important.
Divorce Jada
Aye, she the real poison yeah
i think its problematic to act as though he somehow holds less responsibility for what happened than Jada. Its a distraction. Will has been a very fragile person for a very long time.
@@witchflowers6942 Yup he def shouldn't be let off the hook just because Jada's a psyco bish
@@witchflowers6942 regardless, they're both better off with a divorce.
Okay, before we begin, are we having our apology video bingo cards ready? Is he gonna open with a deep sigh? Will he shed a few tears while talking about how hard life is for him? Is the video going to devolve into him making a bunch of excuses for himself? Will he, at any point, address the actual person he's supposed to apologize to or is this all for his fans and himself?
First to get a bingo will recieve a high-five from cool cat.
...is it monetized?
I don't think Will Smith needs to monetize his videos my dude...
I’m pretty sure it was
@@jorgeloredo100 Jeff Bezos doesn't need 167,2 billion dollars to pay his bills yet here we are
"Jada had nothing to do with it" "Jada didn't say anything to me" Gonna press X to doubt.
the worst thing about this "apology", is that he says "it's all so complex to unpack" which implies he understood nothing about what he did. there's nothing complex about what he did: he was a selfish prick.
Maybe, but human emotions are complex when you feel them. Describing him as a selfish prick is using the wrong words. Don’t think he was selfish, just irrationally angry which he dealt with entirely wrong. And he does (atleast pretend to) understand that, he says so at 8:14.
@@BrentStarling oh yeah, he definitely does all that altruistically, he wants nothing for himself out of this hollywood production of an "apology" /s.
An apology for After Earth would have been more appropriate.
"Man... My wife made me do it.".
Most believable thing he could have said. Everyone would have forgiven him. He'd be allowed back into the Oscars.
When Will says that he spent the last 3 months replaying the moment and studying the nuances, it's code for he's been studying the film for the re-match.
I love the fact that security asked him if he wanted to leave. Not "you have to leave" just "do you want to leave?". the capital building security ain't sh*t compared to the Oscars security. Lol.
When Adam said about shoelaces, it realise that the whole set and dress are most likely prepared for a speech (= You can see that dude had feelers
Quite honestly, I’m just over this whole thing. I don’t side with Will or Chris (though I think it was mostly Will’s fault). I just want Will to go to therapy, possibly divorce Jada as she’s kinda toxic, Chris to address the thing and maybe make a response, and we all live happily ever after and never have to talk about the slap again.
NO!!! WE HAVE TO KEEP TALKING ABOUT IT AS IF ITS A MAJOR POLITICAL/ECONOMIC ISSUE!!! ITS THE MOST TRAUMATIZING AND PTSD INDUCING EVENT TO HAPPEN ON TELEVISION SINCE 9/11!!!!
Something that you recognized and pointed out in the Oscar video was that Will Smith's original reaction to the joke was laughter. He didn't get "angry" until he clocked Jada's disapproval.
Oops, it was covered after this comment. 😬
Even after a year, I never saw his apology video. I heard about it but was like "Wtf, so late" and didn't bother cause MONTHS later but the fact that he didn't apologize at the awards made me lose EVEN MORE respect for him. As of Oct. 2023, I would like to know, if Adum cares anymore at this point, what his thought process would be after learning from Jada's recent interview and memoir book, that they were seperated for a few years already. So, I can't help but think Will did the slap out of trying to gain respect and get back in with Jada like a "Look what I did for you!" thing, rather than being genuine respect of your spouse, even though the slap was 100% uncalled for and all the bullshit she's put him through previously before the slap. At this point, I'm confused since she dropped that shit.
I don't think it was out of respect but more of a "Look look I slapped the bad man that made fun of you, did I did good massa?" cause at this point Will is just a slave to that bold Hag
@@revocable1687 That's what I'm saying. Her revealing the fact they haven't been together made me think "Will slapped him trying to impress her.". I've been saying he's needed to leave when she started airing shit out on her Red Table Talk podcast/show/whatever it is.
I can understand from an outside POV (But a VERY SMALL degree and no previous context) that he would slap him for disrespecting his wife (Even though it's completely uncalled for) BUT learning shit from her now about their relationship? Oh yeah, he tried to slide back into her good graces.
That drink next to him is jaden’s boxed water brand im pretty sure lol, sneaky lil bit of advertising there
Why does his voice get so weird when he says Jada didn't tell him to do it??
"Jada is the cameraman" lol
The movie set really adds to how genuine this is.
Always love the white set and white wardrobe to appear more pure and innocent in these apology videos
"DENIED!"
Deep cut
This feels like something A-Train from The Boys would do
"I'm sorry really isn't sufficient."
*moves onto next question*
Will Smith talks like a robot, it's so weird.
This is a funny way to promote GI Jane 2, I was hoping for a spoiler or a trailer.
This video solidifies the completion of his “TH-camr” arc.
Chris had the opportunity to have onsight officers cuff him during the speech, but chose not to.. That would have been amazing.
Honestly, if he did that joke of "I want to apologize to the mother of Chris, for blowing out her back last night" And just cutting to credits, I genuinely would like that so much more than this video. I wouldn't like it just because it would be absolutely hilarious, but just as 2 comedians roasting each other in a very cheesy, not actually hurtful insults, would be a great note to end this on. Like yeah, obviously apologize, but do it in person like a normal human, then have that video come out where he makes that joke, then have Chris Rock come into frame and make some good come back and they hug it out and everything is cool, because it's comedy, and comedy usually ends up with someone being the butt end of the joke and if you can't take that then you're in the wrong business. So if that were to have happened instead, I would respect him so much more than this garbage "Apology"
"I regret Chris Rock standing in my fist's parking spot. However, it had my name on like come on." - Will "Rewind" Smith
This whole "apology" video just screams "My agent told me to do this" vibes
That end clip was gold
Kind of wild how people are putting the blame on Jada when all she did was look annoyed at a joke about her. Not gonna defend her super hard but Will is a full adult man with agency so I don't know how much of his behaviour you can blame on his wife.
Yeah, I think most people blame Will but anyone acting like Jada "made" him do it is lowkey being sexist. It's not a wife's job to keep her husband in line.
And even if she did ask him to go "defend her honor", Will's an adult who can say No. At the end of the day, she's not the one who slapped anyone, and honestly she probably would have been happier if he didn't.
Now everyone knows about the embarrasing joke, and she probably still gets interview questions about the slap to this day.
from what I've seen people aren't "blaming" her so much as they are attributing her cucking and emasculating him for years to his outburst as him trying to gain some respect from her.
Funny that there's no mention of him actually laughing to the joke, before slapping Chris.
I wonder why...
“Disappointing people is my central trauma” < “Yooooo that’s hot”
When he was answering the Jada question, was I the only one thinking "Blink twice if you need help, Will"?