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Musician TikTok Changed! Here's How To Win!

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  • เผยแพร่เมื่อ 15 ส.ค. 2024
  • TikTok has been evolving and in order to understand it (BTW This video is sponsored by the best link in bio platform for musicians, Koji. To level up your own link in bio head to bit.ly/KojiFor.... I break down how to keep up with the way musician TikTok's algorithm is evolving.
    Chapters:
    0:00 Introduction
    1:15 Why It's Hard To Master TikTok (Bad Information)
    3:56 How To Effectively Study TikTok's Algorithm
    5:42 How To Get Your Followers To listen to your song
    7:01 Koji - The Best Link In Bio
    8:52 How to make popular TikTok content
    10:10 Why you should use CapCut
    ►How To Find A Community Of Music Fans, Collaborators & Tastemakers • How To Build A Music C...
    ► How To Build An Amazing Koji Profile - • How Musicians Build Th...
    ► How To Write A Successful Pitch - • How To Pitch Your Musi...
    ► My Guide To Blowing Up On TikTok - • TikTok's New Rules For...
    ► Capcut - TikTok's video editor www.capcut.com/
    ► Follow These TikTok Users:
    @ iamnicd
    @ nothingnowhere
    @ sincereengineer
    @ qveenherby
    @ conangray
    @ magdalenabaymusic
    @ dojacat
    ►Thanks for checking out my channel please subscribe and tell a friend!
    ►If you enjoyed this video there's a whole playlist of videos just like this • How To Go From 0 To 10...
    ►Leave a comment with any questions you have and I will answer it in a future video.
    Links:
    👨‍💻 Become A Member And Get Next Level Fanbase Building Techniques / @musformation
    📞 Book A Call With Jesse (My TH-cam Viewers Get A Reduced Rate): www.jessecannon...
    📺 Subscribe To My Other TH-cam Channel / @musicmarketingtrends
    🎛 Mix Or Master A Song With Me: foundsoundation...
    📘 My Book On Building A Fanbase amzn.to/3LYnbHV
    📘 My Book On Making Great Music: amzn.to/3BmJSRu
    🧰 Free Tools: ko-fi.com/jess...
    🖥 Learn More About Me: www.jessecannon...
    📱 Instagram, Twitter, TikTok @JesseCannon
    🗣 My Discord Server: / discord
    ⌨️ My Facebook Group: / musformationdiy
    👽 Reddit On Music Promotion: / musicpromotips
    Step into the ever-evolving realm of TikTok with me, where change is the only constant, especially for musicians looking to conquer this vibrant platform! In this video, we'll embark on a journey through the intricate landscape of TikTok's algorithm, tailored specifically for musicians seeking to navigate its dynamic shifts. Starting with the pitfalls of mastering TikTok due to a sea of misinformation, we'll guide you on how to effectively dissect TikTok's algorithm. Dive into the art of enticing your followers to listen to your music, and don't miss out on our sponsor, Koji, the ultimate link-in-bio platform for musicians, ready to elevate your TikTok game. Uncover the secrets behind crafting viral TikTok content, and discover why CapCut is your valuable companion. Ready to thrive in the TikTok universe? Embark on this creative adventure with us by visiting bit.ly/KojiFor...!
    #musicmarketing #musicpromotion #tiktokmusicmarketing

ความคิดเห็น • 83

  • @Musformation
    @Musformation  3 หลายเดือนก่อน

    If you're enjoying this video and want more like it. For $5 a month I dissect all the most innovative marketing techniques musicians are using to go from 0 to millions of streams RIGHT NOW. .Get videos on how Artemas, Tommy Richman, South Arcade, Durry, Pluko, Dasha & many more blew up. th-cam.com/channels/0a-qcXVlh4Teya-EiEz-GA.htmljoin

  • @cronevisions
    @cronevisions ปีที่แล้ว +1

    I love how you made me watch an ad for Koji without me realizing I was watching an ad for Koji. Perfect 👌

  • @BenHarrismusic
    @BenHarrismusic ปีที่แล้ว +3

    Thanks as always Jesse! I’ve been lovin Koji since he put us on game 🔥🙏🏽

  • @stephenvanbreda2279
    @stephenvanbreda2279 ปีที่แล้ว +1

    Very interesting and informative, awesome thumbnail too! This one really stands out! Nice work man!

  • @kylecapricorn2266
    @kylecapricorn2266 ปีที่แล้ว +4

    Love all the information. I would love to get your views and advice on R&B

  • @proposalsmusic
    @proposalsmusic ปีที่แล้ว +3

    I told myself I wasn’t going to download tik tok to promote my music because I don’t have the time to make them. But now more than ever I understand the relevance of the app and most of my demographic uses tik tok so I’ll give it a try

  • @QuiethouseRecording
    @QuiethouseRecording ปีที่แล้ว +3

    Solid information and advice as always!

  • @LambertDriveStudios
    @LambertDriveStudios ปีที่แล้ว +3

    Holy f monkeys why did I never hear or see Koji before, it’s exactly the tool I’ve been looking for !! Thank you for the tip Jesse !! Great video ! One of the artists on my mini label is just starting a tik tok and this is all going to be very helpful !!

  • @joshi_young
    @joshi_young ปีที่แล้ว +6

    You can't imagine how much I struggle 😅 I make music in your 2 most favorite micro genres. Cloudrap and Hyperpop.
    You barely find creators on the platform, and hashtags are super tiny. If you want to run Facebook Ads, none of the genres is pickable as an Audience Interest, and no artist is big enough. Only "Yung Lean" is recognized by the platform 😵

    • @Musformation
      @Musformation  ปีที่แล้ว +5

      Weird I feel like the hyper pop scene is huge on TikTok but also I’m in Brooklyn where it’s really popping off

    • @2sav667
      @2sav667 ปีที่แล้ว +2

      @@Musformation if you can do some content helping us in that rage hyper pop niche I'm sure it would go crazy fr very empty lane barely any content teaching us how to connect in that niche

  • @AUSTMONEYTHAGREAT1
    @AUSTMONEYTHAGREAT1 ปีที่แล้ว

    THNKS FOR THE INSIGHT
    YOU REALLY HELPED GIVE ME A GREAT START
    AS TO HOW TO BEST UTILIZE THIS PLATFORM
    TO THE FULLEST OF ITS CAPABILITIES

  • @udugirl1
    @udugirl1 ปีที่แล้ว +2

    You're amazing. Thanks so much. You are teaching us all. And on top of it you turned me onto two of my fave ways to take in current events...Pivot & ProfG. Again I learn so much. I'm slowly building community & will begin releasing a track once every 2 mo. Plus as you say ...next spring . I have a lot to do but would not know what to do nor be inspired had I not bumped into you. Grateful. ✨♥️✌🏽

  • @hishamdahud
    @hishamdahud ปีที่แล้ว +2

    2:03 Call ‘em out Jessie!! 🥹👏🏽❤️

  • @JHSoundbreeze
    @JHSoundbreeze 5 หลายเดือนก่อน

    Awesome content thanks for the inspiration

  • @bornugly6370
    @bornugly6370 ปีที่แล้ว +2

    Absolutely killer content per usual

  • @louissamood
    @louissamood ปีที่แล้ว +2

    Yes bad advice broke my brain in all of music ready to throw it out and delve into your advice thank you!!

  • @don_rosales
    @don_rosales ปีที่แล้ว

    Great content!! I've learned a lot!!

  • @iversunmusic
    @iversunmusic ปีที่แล้ว +3

    Goth Girls Eating Watermelons is the name of my new math rock band.

  • @unitypowerforce
    @unitypowerforce ปีที่แล้ว +1

    I discovered your channel just recently and love it. I've been spending an hour daily to watch past videos back to at least a year in your channel - great stuff! So far I do understand the important of continued content and especially videos at TikTok and other social media. I understand the importance when you emphasize stories as the best way to build community. Where I'm a bit confused is around the duration of content video to be posted on a regular basis and hope you can clarify this for us. I see that the most viewed videos seem to be the shorts at 15 seconds max. However, when producing such shorts, I'm finding that quite often 15 seconds is not enough to convey a compelling story. So it's a battle between getting in enough time to justify the story versus keeping the length short to meet the attention span of TikTok and reels at other social media. So my main question is -- what should the duration of content video be for sustained promotions?

  • @TrendsetterMusicOnly
    @TrendsetterMusicOnly ปีที่แล้ว

    Thanks for the CapCut tip. Didn't know it was attached to TT. That's a big bonus. Getting captions on screen for talking videos is helpful too

  • @razorj4111
    @razorj4111 ปีที่แล้ว +3

    Another great practical vid. Only been serious about Tik Tok a few weeks but I'm seeing progress.
    Also, any thoughts on Spotify Discovery? I'd love to know. Are you making a video on it?

  • @dancingclair
    @dancingclair ปีที่แล้ว

    Good to have you back JC

  • @GiuliaForteMusic
    @GiuliaForteMusic ปีที่แล้ว

    You’re a national treasure! This is great and I already started my second account.

  • @SalvoSongs
    @SalvoSongs ปีที่แล้ว +11

    Question though… doesn’t Tiktok hate when you promote the link in bio? Cause their algorithm sees that as you trying to take users off their platform?? How would you “secretly” go about doing that?

    • @njrous
      @njrous ปีที่แล้ว +2

      Yup! It does.
      I’ve seen people say things like L1nk in 🅱️!0 and disguise it, but whenever I even try my views plummet

    • @Musformation
      @Musformation  ปีที่แล้ว +2

      Ton of evidence to the contrary

    • @masnnsworld7576
      @masnnsworld7576 ปีที่แล้ว +2

      Koji doesn't leave the platform

  • @buckmansky2269
    @buckmansky2269 ปีที่แล้ว

    Very thorough sir!👏 You’ve earned yourself a subscriber. Great info.

  • @itswermzer
    @itswermzer ปีที่แล้ว +4

    So saying "link in bio" or putting that text on screen doesn't suppress your reach? I thought tiktok didn't like that??

  • @ariczair
    @ariczair ปีที่แล้ว +1

    My progress on TikTok has been sluggish as hell... I've felt like I'm all over the place with content. I get more views doing goofy sound trends than I am with my music, even after trying to use other musicians as a template idea. I've clawed my way to... a whopping 60 followers after 9 months.
    Gonna try the other account thing discussed here though, so here's hoping it helps

    • @TrendsetterMusicOnly
      @TrendsetterMusicOnly ปีที่แล้ว +1

      Use some ads to push your best videos and try to build followers that way first. It's fairly cheap, Im about to break 1k followers off of a ten second music video clip that's now nearing 20k views.

  • @prepperzan3806
    @prepperzan3806 ปีที่แล้ว

    Thank you so very much!

  • @DodaGarcia
    @DodaGarcia ปีที่แล้ว

    The shade at 2:03 lmao

  • @richiejackson9321
    @richiejackson9321 หลายเดือนก่อน +1

    7:47 with Koji being sunset and bought out by LT, what do you recommend as a link-in-bio page?

  • @anndynegative
    @anndynegative ปีที่แล้ว

    My man going for the throat with knowledge 💚

  • @AUSTMONEYTHAGREAT1
    @AUSTMONEYTHAGREAT1 ปีที่แล้ว +1

    HE SAID TRUST ME SOME OF YALL ARE WEIRD I READ THE COMMENTS LMFAO
    FUCKING GOLDEN AHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA

  • @AndrewWires
    @AndrewWires ปีที่แล้ว +5

    Hey there Jesse! I have a Spotify question. If you pitch a song to Spotify with lyrics in a different language than English, do you make the pitch in that specific language? I am about to pitch a Greek song and I am not sure how to pitch it. In Greek? In English? Do they have Greek curators over there in Spotify? Thanks!

    • @Musformation
      @Musformation  ปีที่แล้ว +4

      They do have it in other languages

    • @AndrewWires
      @AndrewWires ปีที่แล้ว +1

      @@Musformation Pitching it in Greek then, thanks!

  • @MICHAELGHOULD
    @MICHAELGHOULD ปีที่แล้ว +1

    time to finally overcome my fear of tiktok lets goooooooo

  • @SonnyHendrixx
    @SonnyHendrixx ปีที่แล้ว +1

    Jesse, can you tell the koji ppl to let us install tracking pixels in there some how, that way we can have that information theyre getting too? I want to use them as my landing page when i run promo's and stuff, but without the pixel it does me no good.

    • @withkoji
      @withkoji ปีที่แล้ว

      Hi Sonny! Koji offers pixel tracking now. Let us know if there's anything we can help with.

  • @Moonroofmusik
    @Moonroofmusik ปีที่แล้ว +1

    Not gonna lie I think I was one of the dum asses, but Im ready to listen!!!

  • @kevxn.
    @kevxn. ปีที่แล้ว

    Is promoting a post through TikTok a good idea?

  • @brandonwalls9062
    @brandonwalls9062 ปีที่แล้ว +2

    I was told that saying “link in bio” is a big no no cuz tiktok is cracking down on it since it takes people away from the app. How true is that?

    • @Musformation
      @Musformation  ปีที่แล้ว +2

      I actually chopped this out of the video but there’s a ton of evidence that this is not the case

    • @brandonwalls9062
      @brandonwalls9062 ปีที่แล้ว +1

      @@Musformation Thank u for the clarity

  • @Yinntheproducer
    @Yinntheproducer ปีที่แล้ว

    Music marketing 🐐 *

  • @duanemcknight3895
    @duanemcknight3895 9 หลายเดือนก่อน

    I'm still leaning alot.

    • @Musformation
      @Musformation  9 หลายเดือนก่อน

      Thanks so much!

  • @mikiemayo
    @mikiemayo ปีที่แล้ว

    how do musicians adapt to tiktok moving towards seo ranking focus

  • @wesleydavidmusic
    @wesleydavidmusic ปีที่แล้ว

    Hey Jesse. How much variety in terms of content especially for a singer-songwriter is ‘too much’ on TT? Is there the same kinda payoff as on Instagram for keeping the aesthetic similar per video and having like a “fastball and curveball” rather than 100 different content types for variety?

  • @citystranger7382
    @citystranger7382 ปีที่แล้ว

    hey chartmetric is showing my artist career in decline probs cuz i paid for playlisting with my first songs. if i take them off will this help?

  • @alexxartificial
    @alexxartificial ปีที่แล้ว +1

    Why not do this with our main account?

    • @Musformation
      @Musformation  ปีที่แล้ว

      Most people have diverse interests?

    • @alexxartificial
      @alexxartificial ปีที่แล้ว

      @@Musformation oh, they would be using TikTok as intended lol

  • @itswermzer
    @itswermzer ปีที่แล้ว

    Guilty 😅 of that mindset

  • @SvintMvrcus
    @SvintMvrcus ปีที่แล้ว +1

    Hey Jesse are you still doing consultations? I applied for one last week and I just wanted to make sure it went through since I didn’t get some kind of confirmation that the form was sent in by email.

    • @Musformation
      @Musformation  ปีที่แล้ว +2

      We’re so behind on them if you haven’t heard from the office I’d try again

    • @SvintMvrcus
      @SvintMvrcus ปีที่แล้ว

      @@Musformation ok I’ll fill out another one right now.

  • @baee6489
    @baee6489 ปีที่แล้ว

    Can drawings help you grow on tiktok as well as making good music ?

  • @andys7461
    @andys7461 ปีที่แล้ว

    Is Tik tok good for Lofi music?

    • @Musformation
      @Musformation  ปีที่แล้ว +1

      Look at Teen Suicide their song Haunted was a trend and got like 60 million streams

  • @richertz
    @richertz ปีที่แล้ว

    Cool vid, sick of shameless promos these days though (yes Koji included). Beware folks of the sales pitches beyond belief these days.

    • @Musformation
      @Musformation  ปีที่แล้ว +1

      It’s a paid ad? That’s how we make money these videos take time to make??? Shameless promos????

    • @richertz
      @richertz ปีที่แล้ว

      @@Musformation I don’t make money for mine. There’s a lot of this going and it’s turning music into some sort of sales pitch which erodes trust. You describe it like it’s fair enough. I think that’s got to change to be honest.

  • @djohnsonmusic
    @djohnsonmusic ปีที่แล้ว +1

    Sorry but why the cheap shot at people expressing their gender identity? Was it necessary to jump on the latest bandwagon of talking shit about a group of people who are already opressed and bullied to the limit?

  • @JNATHAN69
    @JNATHAN69 ปีที่แล้ว

    Ur talking trash about other youtubers for like 4minutes... Good tips tho...

  • @faylmusic
    @faylmusic ปีที่แล้ว +1

    I completely don't understand those weirdos who watch goth girls eat watermelons eww.. Just let us watch femboy fishing it's so much better than that!

  • @EvanHulse
    @EvanHulse ปีที่แล้ว

    I saw a linktree today that had links for each of the tour date ticket sites, I hadn't seen that before.

  • @freyafoxmusic
    @freyafoxmusic ปีที่แล้ว

    My followers barely see my content though as evident in my analytics and I have 50k.
    I always cta to link in bio which only averages a few clicks per day

  • @bouncesing
    @bouncesing ปีที่แล้ว

    Yup CapCut was a great find for me - didn’t realize it was owned by ByteDance… Great info!

  • @xenrez
    @xenrez ปีที่แล้ว

    My guy just came in ,shit on everyone and made bank off an ad
    I respect it🫡