Conversion funnels in Google Analytics 4 (GA4) - Visualization with the Funnel Exploration report

Learn how to visualize goal and conversion funnels in Google Analytics 4 (GA4) using the Funnel Exploration report. In this video, you will learn how to define steps for your funnel, what a trended funnel is, how making a funnel open changes the report, and more.
JUMP TO A TOPIC IN THIS VIDEO:
0:00 Introduction
0:41 Funnel exploration report
1:10 Define funnel steps
3:50 Viewing the funnel
4:07 Make open funnel
4:23 Trended funnel
4:58 Add breakdown dimension
5:29 Show elapsed time
5:39 Add next action
6:11 Conclusion
#GoogleAnalyticsFunnel #GA4Funnel #GoogleAnalytics4
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[@tarahayden1756]

Love this video! Thank you for taking the time to show GA4 users how to develop a straightforward funnel report. And please keep the content coming!

[@NbaLive4ever]

Thank you so much! Just built a funnel that shows from home page to booking an appointment. This was very helpful and valuable, thanks again!

[@swing-o-gram]

Finally, a straight-to-the point video for what I was looking for. Easy to follow, great explanation! Thank you for navigating the GA jungle! :)

[@kaylahr5335]

this is immensely helpful, thank you!

[@martinzen]

This is amazing. Can't wait to implement it for my products.

[@durulnasution]

Thank you so much, really helpful!

[@dreliza677]

your voice is so soothing

[@sepidehzendehboodi3838]

Excellent as always 👌

[@naveenbhatiamusic]

Helpful for free, very good

[@suriyanrajaraman]

You are amazing in delivering the content which is so powerful and holds a strong confident content. So pleasing voice . Thanks fir your wonder presentation. I am following all your videos . You are rocking bro..hats off ❤️❤️

[@panneraec]

Really impressed and thankful for ur work.. I wish you will get million subscribers..

[@DeepakSharmadeepak0512]

Thanks!

[@benjaminwoodruff1504]

Thanks for the video. The plan is to create funnel reports tracking visitors that land on pages under the /blog/ folder then proceed to pages under /services/ or /resources/, which are often linked at the bottom of the blog post. Finally, the last step is /contact/, which is where visitors can request an appointment with the physicians. We need to understand which blog articles get conversions, but indirectly through the intermediate pages, which seems like it may help.

[@brtkosh]

Hello there, that was simply a great guide! Thank you very much, it saved lot of time. Just a tricky question: Can be a funnel be broken down by EC item name? One of my client, they would like to distinguish user flow between a couple of main products. Thank you!

[@henryfong4424]

Very useful thx!!

[@LovesData]

You're welcome. Thank you for watching!

[@DebbieEvran]

Hi LovesData, so I noticed Google has now released the full GA4 - can you do a video on how to convert your old GA to GA4, my GA account has got VERY confusing. Many thanks

[@slimelarem6845]

Hello , please how install dynamic remarketing tag with GTM thank you

[@natalia001]

I don't understand what filter should I use when I want to follow a path from the homepage to the thank you page. Start on the home page, but if I choose exact match, what about the campaign paramers for the url? Will url with parameters be taken into account or not? If not then what filter is the right one?

[@suveenamalhotra]

Does this mean that in GA4 we dont have to setup goals and then see funnel visualisation like we use to do in old version?

[@aibochan1764]

Can you do one of these videos for a mobile app, no one has a good one for some reason.

[@bringtheseo]

Any idea how long it takes for data to show? Ive just performed some test transactions in order to see if this is actually working.

[@fabrico23]

Great explanation, but the number of checkout complete with this funnel configuration is far less than purchase event o even on unique pageviews of ordercompleted.html, why? Tks

[@ashalogicloop4958]

can this be implemented for apps?

[@pmo2o649]

Hi, Another question: Is it possible to show the 'event name + custom parameter' as the 'Top 5 next action'? I have multiple events with the same name (e.g., click) and the only way to differentiate the events is if I associate the customer parameter with it (e.g., step 1, step 2 etc.). Kindly let me know. Thanks.

[@indianfashion3905]

I am facing a problem in using the REGEX while creating funnels in GA 4. Same REGEX was working well with UA and even the pageviews in Behaviour shows correct data. But this does not work well with GA4. Can you help me with this?

[@highlightspeak]

Next we want google ads overview report..🙏

[@pmo2o649]

Hi, I have an event 'submit:{treatment_type}'. Using 'treatment_type' I am trying to capture which all radio boxes (e.g., X, Y, Z) the user had selected at the time of clicking the submit button. Question - how can I use funnel to understand which radio box was most selected? Kindly let me know. Thanks.