ไม่สามารถเล่นวิดีโอนี้
ขออภัยในความไม่สะดวก
Breaking down the cost of the Haslab Cantina to understand why it costs $400.00
ฝัง
- เผยแพร่เมื่อ 3 ก.ค. 2024
- Scott Toy Guru Neitlich from Spector Creative answers subscriber questions about the high cost of the new Cantina playset.
Something else that nobody is mentioning as part of the cost is the licensing. If this were MOTU then the cost would maybe be 100 less.
neca charged similar money for what was essentially a plastic shoebox for the tmnt animated sewer diorama and….. it didn’t have nearly as much tooling as this.
Did have paint, and that costs money too.
😆
@@brettwood1351does the cantina have zero deco hits?
@@ADAM_COLLECTS Nope tons from the look of it.
Neca is also a way way way smaller company ordering way way way less than hasbro. Meaning they probably pay way more and the cost is split between way fewer people
Speaking of Barbie's Dream House why does a house scaled for 12" figures, that stands 45 inches tall, takes up a floor space of 28" x 62" (compared to 19" x 32" for the base cantina), comes with 75 accessories, has electronics built in, and also has a good sized piece count of panels and parts that have to be molded and cut from sprues only cost $179 at Wal-Mart when this costs $400 plus shipping? Even if we were overly generous and say that each HasLab figure included in the base cantina was $35 per figure that still only bumps the price of a GIGANTIC amount of plastic Dream House up to $284. The other 3 figures don't even get produced unless an additional 3.6 million minimum in funding is pulled in. Which looking at the current numbers it looks doubtful that even the first tier is going to unlock.
Why is it so hard to say that there is an adult, nostalgia nerd tax included? Because that's exactly what a fair sized chunk of it is. I'm not faulting a company for wanting to make some money, but let's be honest...they want to make ALL of the money.
The Barbie dream house mold has been used for at least a decade maybe 2 with very little modifications. It probably sells at least 50k (maybe almost 100k in some years) units a year... So more product sold less cost per unit. But, yes the Barbie dream house is cheaply made with no paint details and costs way less then this (and like in the 2010s it was what $129-$149 every Christmas and you would see stacks of them at Walmart and TRU)
@@Chris23513 We know that's a lie because the Stinger appears to be the same price as the Vamp and that also reuses molds, is cheaply made and has almost no paints.
@@TheJofurr we know what to be a lie? Not sure where you are going? Dream house is essentially the same mold year after year for more then a decade- it goes up in price from both inflation and because it sells (supply and demand thing). The Vamp is pretty nice if I do say so myself (well, besides the twin .50's ammo cans not having carriages- poorly designed there). The Stinger has new parts and is the same price at $99 which is high because the Vamp was 10-20 bucks too much too, but that is the going rate for a medium scale non-haslab 6 inch sale GI Joe Vehicle. Small vehicles with a figure 54 for small (Ram, ferret, trubble-bubble) and 99 for medium (Vamp and sting)
Hasbro built into the cost of production for their vehicles with repaints and reuse in mind. I might think the Vamp should have sold for $89 instead of $99 however I am not Hasbro and I do not set the prices. When they made the RAM they knew they would make the Tiger force and night force ones too. When they made the trouble bubble they knew they would make a phyton patrol one too. When they made the Vamp they knew they would make a stinger and then a TF one and then a NF and probably a Vamp Mk II
@@TheJofurr Stinger has tooled window armor and the missile launcher (just from memory of seeing 1 image). Not sure if the driver is all new. I’m guessing if you make the next “version” or even re-colors cheaper, fans will loose their minds claiming the original should have been priced just as low.
I hope HasLab Cantina gets funded personally. I don't collect Star Wars so I will not be getting it but I see the appeal of it considering how much I enjoy/love my 3D printed made Transformers sets. I also feel that this is one of the more justifiable funded of all HasLabs. And I am not HasLab fan at all. Its a lot of work to print and make sets. Personally I'm surprised that more don't make STLs to bring to life all the different castles and sets.
Look I don’t need 80 cups, how about Hasbro keeps 60 and they can take $50.00 off the top….🤷♂️
@@randomposter5665 lol the 80 cups in this set probably cost like 5-10 cents a piece. Save maybe $6 if you lost 60 of them.
@@Chris23513 the 80 cups probably cost 8-10 cents for ALL. But, just knock out those shitz for everyone and just save 50.00 off the top
Haslab is over priced because they are treating us still as a consumer buying from a retail store rather then the retailer who buys the product at wholesale in bulk to sell at retail. Walmart would not be selling this set for $800 they would still be selling it for $399 or less because they would be buying it in bulk at around $180 a pop.
If this went to retail lets say Walmart and Target. There is over 6,000 Walmarts and Targets in the USA if each recived about 4 sets that would mean a production run of at least 24,000.
24,000 x 180= $4,320,000 the buy in on Haslab is 8,000 sets 8,000 x 400= $3,200,000. We can assume $3.2 Million is basically the cost to build with very little profit- but probably still some. So, on 24k sets sold to retail Hasbro makes essentially $1+ Million in profit.
If they hit the goal of 17k on Haslab they essentially made 3.6+ Million dollars on us, the consumers, while making 7,000 less sets which allows the factories to make other things.
The stretch goals should be garrenteed once we hit 11k sets. Everyone of our buy ins on Haslab is a garrenteed sell. There is no retail clearancing to get rid of product that didn't sell or making more items then they can sell at retail cloging up retail space- because every buy-in has a home.
This set should of been $350 for the regular and $450 for the expanded with all 6 figures included and an add on $49 Special Action figure set (3 pack of Cantina Patrons) excusive when we hit 15k in sells- with a reiussed Dr. Evazen, Walrus Man and all-new molded Hammerhead (that they have teased) to round out our cantina. They can reissue those 3 on vintage cards when the cantina comes out or in the coming years after. And we with our Luke, Ben, Han and Chewies that we have or can easily get would have a pretty decent amount of figures to populate it when we get it.
And hopefully they have one of those 4 carded figures box sets drop once this set ships (4 figures I would like to see: all new modern tooling of Dannik Jerriko (the smoker), Dijas Puhr (coal man), Kabe (the bat), Hrchek Kal Fas (crocker)... And two single released carded figures of Boshek (green spaceman) and Ellorrs Madak (goggly eyes)... And a reissued cantina band set.
This is a long rant but stay with me:
The mentality of modern collectors drives me crazy. It's something I began to notice when I still collected comics (on a weekly basis) as recent as 10 years ago, though It started way before that, having more collectors say "I'll wait for the trade", now toy collectors are like "I'll wait for it to hit discount" completely sending the wrong message to the company: I want your stuff....eventually.
Now, you could say the message is also "I want your stuff, but cheaper" but completely loose track that if you wait for something to go on discount, the company's response will be ok, next time im going to increase the price to offset the discount price; we still make back the production and make profit.
Collectors think that everyone has their approach to collecting. Nah. I enjoyed buying comics in the standard comic book format, but because others would rather want everything in one sitting, the publishers would see the response in sales "huh, looks like this book isnt selling, welp, time to cancel" and fans of the book would be like "Nooooo, we like your book!" meanwhile the publishers point to the sales chart. And now the "wait for the trade" buyers were also SOL.
For toys, if you wait for them to hit discount, the message the company gets is "well, this wave didnt sell, this is the last time we offer D-list characters" but fans will be like "Nooooo, we've been waiting for these since forever!" while the company points to the sales chart.
So where am I going with this? Aside from Greedo, if all those figures from the Cantina HasLab were sent to retailers i assure you they would all be peg warmers. Fans will complain it isnt fair hiding these behind a paywall, but not every collector is like you, not everyone has been waiting for the bartender or the sisters, some fans are just fans of the main cast and could care less about ancillary characters, so if Hasbro released these to Walmart and Target they would sit forever and eventually go on discount, and when Hasbro got the sales numbers back they're going to back off making niche characters, next time making less...which would then sell out faster...and fans would complain...and the cycle begins again.
Also, If the cost of plastic magically went down to half the price, companies would NOT drop their prices. They wouldnt raise prices (at least i hope not) but they couldnt care one rip about the fans by "doing them a solid".
Soooooo……. I gotta stop buying useless junk on sale so you don’t go crazy?
@@alejandromolinac if it's useless, why are you buying it?
Awesome video, always insightful!
Thanks for doing these videos. 🐸👍
How close are we, to a future where consumers are expected to assemble the figures themselves?
I know there's a separate market, which is literally model kits and Gundam/Gunpla; but wouldn't it make more sense for corporations to phase out factory labor costs and let the consumers do it themselves? Bandai Namco has done this with varying degree of success with Dragon Ball figures, marketed towards children already. There's even Pokemon figures that are sold like this.
If articulation and focusing on adult consumers that value mannequin/display options, wouldn't this be the next step for toy manufacturers to indirectly cut manufacturing costs and sell it as a play feature? Some of Bandai's model kits are so good, they barely need additional deco, and if they do, they're already pre-printed onto the sprue/pieces.
I can easily see Hasbro using buzz words like "self-expression" or "dynamic play". The same type of buzz words used to sell "adult coloring books" to domestic alcoholic housewives.
That's what I do already with figures I 3D print but yeah, I'd say we're close. And the figures we assemble ourselves will inexplicably cost twice as much. 🤣
Ah, the old IKEA business model. Don't think for a second that they'd pass the savings along to the consumer. You'd still pay ever-increasing prices, only this time for a box of parts.
Thanks for Explaining this to Us
I would love a video on international toy prices. for example this deluxe set is $499.99 and in UK its £499.99. the conversion rate should make it £391. 97p. so why are international sellers paying more for their toys when the items are made and shipped from china to all countries?
Great question 🤔.
What's your import duties? Is there a tarrif? Does shipping in general cost more?
Yeah. In Australia $500 usd is $750 aud. Our base model is $750 and Deluxe is $1000 aud. So our base model is the price of the American deluxe when the dollars are converted. And Australia has special import concessions with China. It's a rort considering other figures and accessories from Hasbro convert correctly.
There are absurd policies: I'm from Ecuador and things get here from Panama even we having the most near China port in the continent.... 🤷🏻♂️
You're going to complain about a 10 pound difference?!! Lol Just be greatful the US dollar has lower value than the English pound.
To go over to Transformers with their big ticket items, the Titan Class figures, there's something you'll notice. The more complex ones like the two combiners were much smaller, because they had to be able to split into 5 or 6 smaller figures. Recent bigger ones like Scorponok or Cybertron Metroplex are able to use the fact a lot of parts are mirrored, so they don't need to make two different tools for each arm's biceps for example.
Castle grayskull tooling cost $350,000 so if you made 10,000 the tooling cost $35 per unit. Lets say assembly cost $350,000 so thats another $35 per unit. $350,000 for material and paint so add on another $35 per unit. $35 x 3= $105.00 per unit $1.05 million total production cost for 10,000 units? Castle Grayskull sold for $300 which seems right with about 1/3 of price is production cost. If it went to retail you would have sold more units then 10k (which would have drove production costs down) and the retailer probably buys them at $140 each
Trust me, i work in the injection molding industry, hasbro are pulling customers pants down and royally shafting them.
It's no secret that every company marks up product 10,000% from what it costs them. They need to maximize profits.
Let's not pretend you wouldn't do the same. Let me guess, you're a true saint & will be ecstatic with a 1% profit margin off your products.
Nah, im no saint dude. Ask your wife.
@@mrmola3295the wife joke? I bet your wife has seen a lot of neighborhood sausage. Although I’m willing to bet you rarely get any despite her giving it up. And you work in the industry? Yet you gave no details. I bet you’re the janitor.
@mrmola3295 lmao
Tooling iron for a mold seems like it would be excessive for toys. I'm pretty sure the molds are mostly aluminum
If the run is not that large, there's no problem. But it doesn't last as a steel one.
@@DanyTV79 The campaign is asking for 8000 backers, so the run should be relatively small? While they might have hopes for the figures, I don't know that they are expecting to reuse much of the Cantina mold itself in the future either.
There is no way this should cost more than the price I made up in my mind while sitting here surrounded by toys I bought (1/2 on clearance) and had ZERO experience in producing.
Like zero of ANY toy production experience. Zero of any manufacturing experience whatsoever.
😂 perfectly put
Ok, you have the formula, now show us your math
Happy 4th of July 🎉
🇺🇸 🇨🇦
Any thoughts on adult collectibles taking over in sales over children's toys?
Could you please give an update on the ongoing MOTU Origins line at retail and the Turtles of Grayskull?
Scott, I'd love to hear a corporate accountant take on costs and what is or isn't tax deductible for a company this size. Does Hasbro contract out manufacturing or do they own their own factory and labor force?
i really like it but it pales compared to the lego cantina. that has 20+ expensive figures, auxilary builds, vehicles, a dewback, a deck construct etc.
Yeah it comes with a lot of figures but there is no comparison between a Lego mini-figure and a 3 3/4 inch action figure. If we got 20 action figures and a dewback we be looking at a $699 for the regular and $799 for the "complete"
Lets not forget too that when hasbro prices these out, they are also pricing them to include all the figures as well. And if they don't unlock the figures after the set itself is unlocked, well, bonus for them.
Damn it. I still can't afford it. And it is so close.
Oh yeah? I'd love to see some of Hasbro's internal financial documents to prove these prices are necessary. I don't mean to be rude but you have an interest in staying on good terms with companies like this and that creates a conflict of interest between your viewers and your industry.
Scott has said some things that would burn bridges for himself. For example, he criticized at least one of his former superiors on creative decisions.
@@LloydChristmas-vx2wh Great! He should be free to share the documents then.
I believe Scott has in the past acknowledged that Hasbro's size and bureaucracy itself has a sizable impact on their costs.
Lol so just nuh uh Scott you're wrong cause reasons.
Lol so just nuh uh Scott you're wrong cause reasons.
You forgot the equation of corporate greed .
It’s funded and 3 days 13 hours to go - will FOMO help us reach all tiers?
Great video, thanks for making this!
Fair enough explanation. But that doesn't explains why Hasbro made o-ring Ghostbusters instead of 3 3/4 figures like SW ones. Cutting too many corners.
Happy Independence Day, Scott! Thank you for explaining this information.
If the cost is because of the articulation, how do you explain re-action figures going for $20?
Funny vid. It takes a lot to make things.
you are paying for 6 figures. Those tiers are not gifts but when they are not met you basically give Hasbro more profit.
Good morning everyone 😊
Awesome display and toy but I'll pass.
I personally think the 500 dollar tag is ridiculous, it really should be 300 dollars, cause realty is you can buy bigger playsets for for much less and while it probably easier to make which is why they cost around 150.
Do you mean US or Canadian dollar ? asmuch I know cost the normal set 400 USD.
You should not forget that this is a collector item, that means the box needs to be a very good quality ..... in other words, the box alone costs from $30 - $50.
Also you will get some Vintage Collection figures with it, the price of each figure is arround $25.
Will you ever admit they just Want to make the most amount possible? Lol we all know there are tooling costs, but its not even close to the sentinel galactus the sail barge etc.
Stop gaslighting. This is a “modular” playset. They reused the same parts over and over in this thing. They did that so they could minimize the tooling cost. The cost of producing the cantina was far less than the cost of producing the razorcrest or ghost.
It's not going to cost me anything.
🙄
Good for you
Why would anyone
But then you won’t have the Tonnika sisters!
Let’s see how that feels when thousands get the exclusive figures
It’s been funded
so, y'all never heard of 3d printing yet? LOL
Talk about corporate propaganda. There are so many falsehoods in this that it's pathetic. This video is just a desperate attempt to get people to buy it cause Scott doesn't want to miss out.
Even considering inflation, there is ZERO reason that the Cantina should be more than Galactus. Galactus has lots of unique pieces and electronics. The Cantina reuses lots of tooling like the seats, stools, glasses.
Technically, the base offering is the same price as Galactus, so it actually isn't more.
Although, I do agree it feels too expensive. The base should be $300 & deluxe $400 imo. I will do only the base model, because you still get the figures & it's already costly, for what you get. The big ships were more value.
I dearly hope that you asked for permission from the independent content creators (apart from Hasbro and Mattel) from which you took the images in this video. I noticed several creators whose images you grabbed. Wouldn’t want another copyright strike.
12 years ago does not make a couple of years, scooter. It’s no wonder your math never maths.