Measurement Fuel Stop EP 2 Part 1 Metrics you should know

🎥🔍 Unveiling the Metrics YOU must Know for MMM ! 📊💡
Learn from Ekimetrics's expert in Marketing Mix Modeling (MMM), Michael Camplejohn (MMO Leader APAC, Ekimetrics). In this video, we delve into the vital metrics every marketer should be aware of when it comes to Marketing Mix Modeling. Discover the key insights and best practices that will help you optimize your marketing efficiency. Watch now to elevate your marketing game! 🚀
But that's not all! In Part 2, marketing leader Bernice Fong (Brand & Content Strategy Director, AXA International Markets) will share valuable insights on the compelling topic of Why CMOs Should Use MMM
Check it out here: • Measurement Fuel Stop ...
Thanks to our insightful speakers:
✨ Michael Camplejohn, MMO Leader APAC, Ekimetrics
✨ Moderator: Zoe Cheng, Commercial Director APAC, Ekimetrics
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