I quit being a social media influencer with 100k followers

Before mindful Matt, there was fashion Matt (IG linked below). Today I share all the tea on why I decided to quit the traditional form of “influencing” on social media after I gained a 100K+ following on Instagram. From how and why I got started, to how I grew a following in a saturated social media space, to my ultimate “downfall” that led to me quitting, this is my first time opening up and sharing the 4 lessons I wish I knew before learning them the hard way.
p.s. all illustrations drawn with love by your one and only 💛
#mindfulness #mentalhealth #socialmedia
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T I M E S T A M P S
00:00 The Rise - reaching 100K
01:57 The Fall - why I quit
07:07 Lesson #1
09:05 Lesson #2
11:32 Lesson #3
13:52 Lesson #4
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S T A Y C O N N E C T E D
Instagram | / mindfulwithmatt
Former fashion Instagram | / mattchuupicchu
Tiktok | www.tiktok.com/@mindfulwithmatt
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I N Q U I R I E S
[e-mail]
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M U S I C
Epidemic Sound
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A B O U T
I’m Matt, a former fashion influencer, now sharing all things mindfulness to help you live a happier and more peaceful life. Follow along :)

[@lemongrassbb6483]

“Relearning what it means to be human” ❤

[@Alkiiwii]

I really needed this video! I definitely felt the ego death aspect

[@yatidev9185]

So glad to see how you are unlearning things to be more human. Looks like you were far from yourself for very long & then one upset happened & voila! you found a piece of yourself & now you want it all. It’s so liberating. ❤can’t wait to see more of your this spiritual side.
P.S. low key I miss your posts. But I try to be happy with all the fabulousness you had shown in your past insta account.

[@mindfulnesswithmatt]

thank you! fashion definitely served a big purpose in my life for a while and I'm still thankful for it even if that meant my relationship wasn't as healthy as I wanted it, but also excited to share more of the wellness/ spiritual side of me :) thank you for watching!

[@ntewakumoh4816]

It is so beautiful that you are sharing your experiences authentically. Thank you for sharing this , it is bold to do this today where most people are caught up. God bless you.

[@mindfulnesswithmatt]

Thank you for watching 🥰 yes social media is not an easy one to get out of, but so worth sharing the story so others think about it a little more critically too!

[@kaeamar]

Thank you

[@lemongrassbb6483]

Love the art easter eggs 🌊 and the t-rex killed me 🦖😂

[@mindfulnesswithmatt]

Many many other easter eggs to come ;)

[@lux_atl]

Thank you for this insight, from one professional influencer wanting to gtfo.

[@ndingubathandwasefuthi6938]

How is it going?

[@elinw77]

Great video! I felt the same when I posted regularly on ig (wouldn’t call myself an influencer, but had a few k). I quit for the same reason!

[@lemongrassbb6483]

Damn you really called it what it was, an addiction 😢

[@dwdrawings367]

I almost have 10K and I’m so close to deleting my page. It’s just not fun anymore I’m always chasing the trends and algorithm and loosing myself through it all.
I’m tired of video taping and feeling the need to always be “on” and photos 24/7 for “b roll” it’s just… tooooo much.

[@ampelora]

I’ve been feeling like this recently. 😩

[@ndingubathandwasefuthi6938]

I'm quitting mine

[@guhreenskittles]

You said it!

[@kevinschulz9770]

xDDDD