What He Learned from Working With 10,000 Creators
ฝัง
- เผยแพร่เมื่อ 28 ก.ค. 2024
- Get 2 FREE Months of Artlist with any annual plan: creatorscience.co/artlist-hon...
Join 60,000+ creators getting a higher return on attention: creatorscience.co/yt-honarvar
Grow your creator business with an all-in-one workspace designed to save you more time, create more content, and drive more revenue.: creatorhq.co/
🧰 My Full Gear List: creatorscience.com/toolbox
🧪 Join The Lab: join.creatorscience.com
Meet Zack Honarvar. Even if you don’t recognize his name, you’ll definitely recognize his influence. He got his start managing TH-camrs like Yes Theory and Airrack BEFORE they were the massive channels you know them as today. Zack also co-founded CreatorNow, a learning community that’s helped creators like Jenny Hoyos and Daniel Wall blow up their channels. Zack has worked with more than 10,000 creators since 2017, so i wanted to ask him… what separates the top .1% from the rest?
In this episode, you’ll learn
•The traits of highly successful creators
•How you should measure growth
•Non-obvious pitfalls you need to avoid
•And how to set yourself up for long term success
CONNECT WITH ZACK
🌐 Website: www.onedayent.com/
🐦 Twitter: x.com/ZackHonarvar
📸 Instagram: / zackhonarvar
🎵 TikTok: / zackhonarvar
💼 LinkedIn: / zackhonarvar
📹 TH-cam: / @_riskybusiness
***
CONNECT WITH ME
🐦 Twitter: / jayclouse
📸 Instagram: / jayclouse
🎵 TikTok: / jayclouse
💼 LinkedIn: / jayclouse
***
🏁 PAST EPISODES & STARTER PLAYLISTS
podcast.creatorscience.com/ep...
podcast.creatorscience.com/pl...
💼 SPONSORS
podcast.creatorscience.com/sp...
TEAM
Founder + Host // Jay Clouse: creatorscience.com/
Editor + Producer // Conor Conaboy: / conorconaboy
Thumbnail Artist // Jonathan Sippel: / thumbnailgrail
TIMESTAMPS
00:00 - What Separates the Top 0.1% of TH-camrs?
01:12 - What Makes Someone “Have It”?
06:24 - Does Consistency Matter?
09:16 - Why You Should Do Things the Hard Way
15:54 - Our Lovely Sponsor :)
17:12 - What Role Does Work Ethic Play?
22:40 - Does Your Personality Matter?
27:48 - Avoid These Mistakes At All Costs
31:22 - How You Should Define Success
35:46 - Not All Views Are Created Equal
39:41 - Best Advice for Small Creators
43:05 - Zack’s Hot Take
44:34 - Is There Less Opportunity for Creators Today?
***
![[#SHORTS CLIP] ครูอึ้ง กรรมการอึ้ง ฮ่าๆ l ซานิเบาได้เบา l One Playground](http://i.ytimg.com/vi/qeBTuMJs4t0/mqdefault.jpg)
Join 60,000+ creators getting a higher return on attention: creatorscience.co/yt-honarvar
There's some really good stuff here. What he said about working on the right things really hit home. I enjoy making videos but I also probably be working on things that will actually make money. And yes I do know I can make money indirectly with my videos, but while I'm waiting on that to work thru ads I make for my products and posting the links, I need to work on generating income outside of my channel. Whether it's a new job, cold reach outs for my products, etc.
interview me sometime! got 3 fun monetized channels n I been daily creating for 3 years!
Thank you for having me on! Had so much fun with this!
Appreciate you sharing with us! This was a really fun time.
Thank you both actually hahahaha
This was a great chat! Great questions indeed.
Reafirmes some of my beliefs now that i’m working on a new entertainment channel.
Thank you both for sharing. 🤙🏽
That was a great podcast. Thanks
I joined creator now just Becaause of this video
"Perfectionism is masked insecurity" What a great takeaway. Separating yourself from the outcome was also excellent to hear, almost like therapy for TH-camrs lol. Thank you for sharing!
Looking back perfection has destroyed my career. The constant scrapping projects and overthinking.
I think sum ppl just feel uncomfy putting things out there and not having a hollywood sheen to it.
Best just get it out, and start looking at others and trying to match them not 50 million netflix or hollywood films.
Ahah therapy for youtubers 😂
Consistency is interesting. Out of 215 videos posted, 20 of them represent over 70% of all views to my channel.
However! I continue weekly posts because it gives me that space to fail and experiment. If I only posted once a month or whenever a video was done, a video failing would hurt WAY worse.
That's pretty much what he said. Uploading more is just a way to get more feedback data
I agree
If u look into how the algorithm works, it's obvious that consistency is paramount.
I had a video using unreal engine 3d software etc... it got 180k views.
Right about that time A I. was kicking in, so I moved over to that, my next post got 80 views.
So you gotta be carefully trying different things out, mess up everything. Mr beast, joe rogan, ben shapiro, lex Friedman, hasan piker, tim pool, ishowspeed... just prove wot it takes to be huge creators.
I've even watched sum creators apologise for veering off and trying something new and they got a backlash.
FACTS when it’s $ involved can’t afford to fail id rather post 30 days straghit and know atleast a few gone do well 😂
I’ll be honest I don’t really like watching other creators do long interviews but when I see a Jay Clouse interview, I am clicking immediately. I really loved the flow of this one, good job!
Thanks so much Kollin!
Steve Jobs wrapped the whole marketing and business strategies into one phrase "Think different". Everybody discusses it but in various ways and words
Be creative....do what others are unwilling to do or unable to do. What advantages do you have...
This was a very interesting episode, many good points and I love the idea of consistent quality over consistent posting schedule.
Gentlemen, thank you for this interview. Goes straight to my heart. I am on this journey to craft storytelling that enriches the lives of the receiver. Your advice is encouraging. I feel like I have been on the right path, listening and curious, approaching with the right spirit, your conversation confirms this. Thank you for sharing your somewhat divergent advice from the rest of the crowd.
What a great conversation to witness. Thank you for that!
The almost polarized focus on monetization, subscribers, view time and click-somethings, in almost every other video I've seen, that targets aspiring or brand new Creators, is borderline insanity to me. Or the occasional "How to use AI to get rich and barely lift a finger" and "500 shorts in just 10 minutes using the bulk button". For me watching a lot of these has been... well let's say demotivating. My motivation for becoming a Content Creator was always to provide something of value to people I haven't met and probably never will. Being constantly bombarded with all these "Get rich fast" videos, and still keep true to my gut feeling has been... let's say "a challenge" for a few days.
I'm doing this because I want to create and then provide something that I did not find myself on this or any other platforms that felt like it had "soul" enough to engage me. The two of you just validated my gut feeling that I actually belong, even if the last few days of researching and practising new skills, left me feeling like polka dotted unicorn in a flock of striped zebras. Well, I might be just that, but I now think that's at least ok, and might even be a good thing?
So thank you again. I needed to hear this!
Have a Blissful Day!
Great interview - particularly appreciated the point about hand-crafted things becoming premium once a new paradigm arrives (especially with AI now). Also great reminder to prioritize focus and working on the uncomfortable things that you know will push you forward. Thank you, Jay and Zack!
Your channel is so valuable Jay! I used to go as far away as possible from this kind of content because I grew bored of the people saying things like "put between 5 and 10 hashtags to get your video to blow up on tiktok" and then seeing that people who blow up don't even focus on that 😂. You come in this crowded space with valuable input from people who actually put in the work and you deliver it in such a cohesive and easy to understand way. Thank you 🤗
It's not often that I watch a 45 minute podcast end-to-end. Well done, Guys! So many takeaways!
Our fearless leader, Zack!! I love Creator Now. Thanks, Jay, for having him on. Great interview as always.
Not even 8mins in and this already feels like it’s jam packed with value for creators - awesome, thank you both!
Great Interview & phenomenal gems. I had the blessing to work with and speak to Zack a couple of times. He’s such a great, humble dude that moves with genuine intention in every room.
Great work
Means a lot! Thank you.
@@zackhonarvar4941 anytime! Best of wishes to you and your team!
my brotha
What a great interview! Zack is such an interesting guest and like the way you host a podcast, Jay!
I also enjoyed the creative way to introduce the sponsor! 😄 Good job 👏
I grew from pretty much a dead TH-cam account with 600 subs that I was in another niche for 3 years, to getting to 7.5k subs in 1.5 months or so. I’m not posting everyday and all I’m doing is testing new things. Some work, some don’t. But I’m spending the next 6 months to creating a few content pieces weekly and figuring out what best suits TH-cam. The stuff that didn’t work here or Insta works well on TikTok. I post across the board.
As a new creator, I found this video super insightful. And I've watched a LOT of similar videos with half the amount of actionable advice. Kudos Jay and Zack!
Such level-headed clarity, wisdom, and business acumen here from both of you. Amazing work gentlemen.
I really love the highlight here about consistency not being a silver bullet. Something I've been saying to students a lot lately is that consistency is the prerequisite. Nobody succeeds in this space without consistency, but if you aren't being intentional about getting better with each "rep", consistency alone isn't going to get you anywhere.
This video is proof that most of the best value packed video on this platform don’t have an insane amount of views. Great video
I usually hate watching long interviews like this, but you are the only youtuber for me that makes this format digestable and actually fun! I really appreciate your work, it really helps me!! 😄😄🌻💖✨
This means a lot to me!! thank you!
Always a great watch!
Very deep interview into being your self or a persona infront of the camera.
Thank you so much for this. I just started and 4 episodes in I was already drowning trying to figure out how to do a weekly show and have a family and full time job. Now I think I might do 2 week or even 3 week shows with edited lil clips to fill the gaps
Great questions and interesting, thoughtful answers. One of the very best TH-cam talk videos I have seen in a long time.
What an amazing interview! So helpful, such valuable information, and great interview questions!
Wow, this was such a great interview!!! Jay, you are REALLY skillful with these interviews!!! So many good questions! And I’ve never heard of Zach before, he has so much wisdom and knowledge, but one thing I noticed is that he has such a big and beautiful heart ❤️ Wow. So much goodness in this interview and so many great takeaways! I truly enjoyed it!!!
Thank you Jay for the video! I used to think there was a quick way to have a successful channel /social media platform. Things are finally slowly building up for my channel and honestly, I'm super happy with the slow steady growth. I'd be super content with reaching 500 subs. Any more than 1,000 I could care less bc I finally found something I like making videos on that other people enjoy as well.
Watching your video Jay has reminded me of all the successful people I've read about and heard about. I used to want to be like them. I still respect hard-working people, but I don't want to drive my soul and body to the ground to reach a goal, be happy for a split second, and then have to find a bigger goal to reach hoping that will fulfill me instead. So, yeah, my goal is to be fulfilled with what I have, and what I can do NOW, grow at my own pace, and to keep that child-like curiosity.
I notice when I rush to put out a video just to please consistency, my views actually go DOWN. As long as I focus on quality that’s when I see the best results.
Great show guys! Love love love the part about having to sacrifice something to devote time and energy and learning to being a content creator! I personally gave up hours and hours of video gaming to devote to my channel - now I consider researching and producing content as my new "game" - there is progression, and that dopamine hit when a video takes off! Thanks for confirming this is a valid thing! Cheers!
So interesting, love the consistency discussion and my takeaway is to post my best work when it's ready without being perfectionist about it but to keep at it and keep improving.
I can’t tell you how valuable your channel is and I’m so grateful I’ve found it. You provide us with info that actually matters. I purchased Creator HQ today and I’m already blown away by what I’ve seen so far, simply from watching the tutorials. I look forward to losing sleep tonight to set everything up! 😅
This is my favorite comment this week!
New here, but this one interview alone. Smh, this is powerful stuff, and intuitively resonating.
So funny how you just said that NOT using AI will make your videos stand out, and then go right into a sponsor read about using AI to generate voice over. LOL
Such fantastic information!! Thank you!!! Loved this info!!
Okay this artist ad was iconic
Great questions and informative, great, answers. Thank you ❤
Excellent interview & lots of value from this conversation! Thanks Jay!
Glad you enjoyed it!
Got me hooked brother! Half way through!!
Love to hear it!
Super interesting conversation. Great questions & great answers
This one is telling me everything I needed to hear right now. Thanks Jay! Love the show dude!
that means a lot! thanks for watching!
Great podcast episode here - lots of goldmine. Love the comment on the transition to more human connections when someone engages with content VS the pure entertainment value - Jon
I recorded myself explaining my subject matter to my own kid instead of a script. Worked great to forget about everything and just record. Great episode!
Wow this podcast is a gold mine ❤ Saved and subscribed!
love this! i sometimes don't have the words to get my thoughts out and this really helped!
Such a great podcast! Thank you! This came up at a perfect moment for me. I'm trying to put out a fitness video consistently every week. I have too young kids, a full time job, and a house to keep in some kind of order😅. I keep trying to tell myself that it's OK if the video doesn't get out on time. I personally don't expect the people I follow to put out a video every week. I'm hoping not to attract the kind of people that expect a video a day or a video a week from me. It's just not sustainable.❤
Really good interview! Thank you! I needed this advice!
All these youtube experts say the same thing. Good content. Genuine interest in what you're producing. Wow, what a shocker...
Great interview with great questions and equally great answers.
This was such an interesting interview, especially the hot take at the end. Thanks for this!
So glad you enjoyed it!
Amazing points!! Especially the personality point. After reaching nearly 150,000 subscribers on my beekeeping channel, I do attribute it to trying to answering questions people are asking.
Jay...loved your question about what if who I am changes?! My 14 year old just went through that (Started her channel at 10) and is bravely stepping into new territory with her channel. Thanks for this interview!
Such great info thank you!! 🙏
Thank you so much for this Sir Jay, I learned a lot the questions are ❤️🔥
This was 45mins of pure gold
This is amazing information thanks Jay
What are people uncapable of doing? Love this! We all have our uniqueness!
You made the ad very enjoyable. Good job 👏
Great stuff! Keep it up Jay
So much to say... The #1 thing I've realized after studying TH-cam for years is that the IDEA of the video seems to trump everything. A specific example related to my niche would be if you have no clue how to even hold a camera, talk or use a computer, but you found one of the rarest collector cars on the planet abandoned in the woods, your video is going to explode!
Incredible stuff !
Excellent interview!
Awesome analysis ❤🎉
Great interview as always!
Thanks for watching!
So many great nuggets of info! Thank you!!
thanks for watching!
Thank you for this great video!
This is so great so far
So glad you think so!
These are the best advices I have ever heard on TH-cam about YouTubing... Thank you very much 🙏
Giving up a social life, and time with family, and you just focused on being the best and still have a chance to fail? Nah. But if you do get there and you’re the best out there , what’s going to be left? No social life and no family relationship? It is really worth it? Maybe for the ego. We’re not here forever yah know. And everything you acquire here stays here.
Brilliant interview as always! 🔥
thanks for watching!
Your videos have been such an inspiration to me! They motivated me to learn how to make better content. Now I'm getting over 10,000 new subscribers a week! I just wanted to say thank you. Your work really made a difference for me.
This is amazing! Thanks for sharing!
Great interview. ...If I were at this point in my life having a social life every weekend...I would be thinking about content...because the truth is that a while ago I began to lose the stimulation of free time that did not stimulate my creativity or try creative leisure. This is very incorrect, but I began to feel very strongly the loss of time in long social gatherings. I only feel good about myself when I'm building something and it seems like it's a one-way street.
Thank you!!!
Incredible advice 🎉
Weird. His website hasn’t been updated since 2021. The link buttons don’t work. Y’all need to check these before sharing 🤦🏼
Great advice thank you
Banger video!
Woah, this was an insane interview and totally applicable to my current situation!
Glad you enjoyed it!
Some really wise advice here!
Robert Greene on diary of a CEO with Steve had a different perspective on "being yourself" he made the case that Everytime we leave our homes, we are putting on an act to who we are interacting with - be it friends from the bar, hiking friends, family, colleagues, boss, etc.
Do you disagree with him?
Asked all the right questions!!! Great interview, great answers!!! 👏👏👏
thanks so much!
This is actually good advice
Love this video
I’ve never heard of the TH-cam short wizard lady until now
a great watch
This was a great interview. I have a question. Y’all (and many others) say “don’t be a perfectionist” but then you turn right around and say “don’t hit upload until you’ve done everything in your power to make it the best you can.” Well, THAT’s being a perfectionist. You can’t have it both ways. So, which is it?
nice video! thank you for it ❤️
Glad you liked it!
Brava such a good vid
Wowzers this is incredible. I felt like he was reading me 😂
Great video 🎉
Thank you!
Subbed
28:37
I feel like this is the most important part of the video
His take on AI is exactly what I've been thinking.
Great already
How much simply has to do with the creator's personality that viewers enjoy?
Great ❤
27:52 red flags, excuses, perfectionism, insecurity
It’s so weird to me that all these huge TH-camrs mentioned in these interviews I’ve never heard of or watched or even seen their videos in my feeds.
There are a lot of big creators out there! We all have our corners of the internet. A lot of the biggest creators have younger audiences, too.
Time < experience