First 90 Days as CMO
ฝัง
- เผยแพร่เมื่อ 10 ก.ค. 2023
- Top actions in first 90 days as a CMO:
1. Quantiative analysis - Find all places where youre wasting money or low ROI activities and cut them immediately. Save a bunch of money & improve ROI.
2. Customer Research (aka strategy) - Execute multiple forms of customer research and adjust strategy, positioning, targeting, etc. accordingly.
3. Optimize demand capture and demand conversion to drive more revenue within the first 90 days (focus on demand creation in Q2)
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Well said, king!
Facts
I'd love to know where I can find the rest of this interview
Revenue Vitals podcast