Parasocial Marketing
ฝัง
- เผยแพร่เมื่อ 24 ส.ค. 2024
- While Logan Paul is in the title of this thing, my main focus here is to examine consumerist culture on youtube in general and the way audience's react to it, to sort of bask myself in how bizarre and over the top it all is.
in this video I'll be talking about logan paul, Ksi and Prime the drink that they released, I'll also be talking about other keywords like: shane dawson, jeffree star, their makeup, jake paul, mrbeast and matthew beem!!!
-My Patreon: / pinely
-My Twitter: / pinelyy
-My Instagram: / pinelybox
next video is about love :)
![รวมมิตร ภาพนี้ก็ฮาเหมือนกันนะเนี้ย #4 SS2 [ พากย์นรก MEME.EXE ] | easy boy](http://i.ytimg.com/vi/kl86m9gnLt8/mqdefault.jpg)
this video was brought to you by WATER. For more info about WATER click the following link:
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jokes on you, I'm drinking milk 😎
@@longdogman can’t wait for your lactose intolerance arc, I’m here for it
no!!!!!!! i hate hydration!!!!!!!!!
thanks pinely, ive been drinking bleach for about 6 - 7 months now and i had to rush to the hospital every time i felt thirsty, now i can drink in the ease of my own home and its been very refreshing
Fun fact: Milk keeps you hydrated longer than water.
I'm a primary teacher. Seeing kids argue over prime, use prime as a bragging tool / insulting tool, bragging about how much their parents spent on prime on facebook. Hell, even one kid brought in multiple bottles to show off into one of my classes ??? Like IDK how to explain to them that they're being exploited
Anything you try will be better than doing nothing, kids should be taught to think for themselves and solve problems themselves, and this is probably one of the most difficult problems a person can encounter. I fully get how difficult this may be. 🫤
Gotta love being able to advertise to kids, nothing quite rots the brain like exploitation at a young age
This is the first thing that came to my mind seeing all the clips with the kids. I think a lot of this is parents not being able to keep up with teaching their kids about the exploitative nature of media nowadays. It's going to be more and more important to find ways to teach and explain to children about how these media systems more and more try to get their hooks in them.
Then again, that sorta goes back as far as one can look. There's always some sort of medium that becomes an aggressive capitalism machine marketing to children with precision.
Implore them to try and think about what actually makes prime valuable, and if they say anything related to status, ask them why that matters too. You can essentially just keep asking them to think about it until they hit the point where they can't throw out one word answers like "because it's cool" anymore ("what makes it cool?"), if needed you can even go into depth about it
Ban prime from the class lol
Mr. Beast climbing a mountain just to name it after a corporation is some actual Infinite Jest shit
Perfect comparison lolol
I can’t 😂
It was so disturbing that someone was able to have a full PR redemption after profiting off the dead.
the scam drama made some people realize he never had redemption.
Me when i murder grumbo on camera
@@Pinely relatable!
I believe in redemption and all and was willing to forgive him for it and was under the impression he had changed, but after his recent controversies I'm heavily doubting that
I mean, I guess it worked… (I hate the guy tho)
mr beast naming a mountain after a sponsor feels so oddly dystopian
Wait till you see his new video about blind people
@@epiceeveelicious I can’t even tell if this is a joke or not, that’s how ridiculous he has gotten
@@Lucaz99 oh no it's real. I refuse to watch so idk how it is
@@Lucaz99 bro cures blind people and you got a problem with that lolwot
@@Blorp_ I didn’t even watch the video, I was just going off of what I was told. If Mr. Beast helps people with disabilities that’s great but you can agree with me that having a Mountain in Antártica being called “Shopify Mountain” feels wrong?
Imagine if Mt. Everest was called “Coca Cola Mountain” lol
If everyone in TH-cam operated like Mr. Beast, everything would be advertisement. Maybe that’s not Jimmy’s fault, maybe that’s a problem with capitalism but I don’t like it.
Is that cool to you?
That moment where Mr. Beast claims a mountain in Antarctica is so ridiculous because all the mountains in Antarctica ALREADY HAVE NAMES! I'm not smart enough to identify the specific mountain from the video, but if Mr. Beast & his crew were able to climb it, then it's definitely been climbed before. It's like if I climbed Mt. Everest & said "I now declare this the Walmart Peak," like?? NO, that's not how it works! I know his videos are meant for a young audience, but come on dude! Antarctica isn't a free-for-all billboard. I'm about to sound like an old man yelling at clouds, but I'm glad I grew up watching actual documentaries about Antarctica instead of having my baby brain scrambled by Mr. Beast.
lol true! i am so glad i grew up watching stuff like how its made on discovery channel, its kinda pointless but i learnt something adn my brain didnt rot and i watched a lot of documentaries on nat geo about some african lions and elephants etc, thank got i was born before the rotten mrbeast era.
This generation is going to experience a hell of a ride when they're older.
Off topic but imagine a penguin sliding down Mount Vinson (the tallest mountain in Antarctica). That'd be cute
@@Snow_SailorMaybe that was where the 'penguin on a mission' was going. The one that just suddenly snapped and walked away from his colony, onward into the whiteout.
I climbed it and called it Walmart peak anyways
Late reply but mt.Everest being used as an example is really funny considering it’s name was changed from its original native name without asking
The mountain being called Shopify is the most dystopian thing I have heard in a while, and it gives me an impending sense of doom.
Yeah I stumbled on that video by accident weeks ago and Did Not Like It
Not just a mountain, one of the few untouched mountains left on earth
@@scourgehh714 that’s just sad.
Nah people have always been naming things after the person or entity that sponsored the expedition
@@EKIANandWolvesGaming naming it after a person is better than idk, a random corporation.
Using tumblr as my main social media for years now has really skewed my view of advertising because it's so easy to forget that this kinda shit is happening when the most famous user to take a brand deal on tumblr was essentially bullied off the site. With about seven ad-blockers on firefox and an extension that skips sponsorships on TH-cam, I so rarely actually see an ad anymore and wow, I did not realise how genuinely dystopian we've gotten.
Been using ablocks from the moment they were a thing, and then seeing just the youtube front page on someone else's computer makes you feel woozy
@@Kuroo39 oh for real, I'm infuriated when I have to use chromebooks.
Now is definitely a good time to remind everyone that Logan is an actor. He's not been in anything good, but it's a profession he's seriously pursued and so he probably knows how to act earnest when he wants to, for the camera.
His fake earnesty only works on kids though.
He's in the WWE so he has to be able to tell a bullshit story and make people believe it
You're giving him too much credit so I doubt you have seen him act. It wasn't anything good (just like the movies he starred in)... I'm sure he never did acting classes. Maybe just one.
the "Shopify mountain" thing disturbs me so much. While I've never had the privilege to go to Antartica myself, I've read many essays by the naturalist and writer Barry Lopez, who has traveled to the remotest parts of Antarctica. Lopez paints the surreal, sublime nature of the mountains of Antartica, and ponders on the nature and desire of human discovery, in a place that few go. And Mr. Beast has the opportunity to explore those wonderous, isolated landscapes, and what does he do? He reduces the entire experience to a glorified ad for some shitty company. Anyways, we live in a capitalist nightmare, and the appeal of Mr. Beast's content is a testament to that.
I wish free speech was real and I could say what I wanted about Mr Beast.
@@supermarx you can say it only once my brother, alas
i genuinely have 0 respect for Mr. Beast because of this, he’s the definition of sell out and surrounds himself with people of a similar nature
He should've made a challenge while on top of the mountain. Something like "The last person to piss in my mouth gets a shopify discount coupon" or "The first one to jump off the mountain gets a Tesla."
That last flag reveal was devastating
Your editing skills and video quality has flown off the roof since the last time I saw your channel. Keep up the good work.
Fr I last watched during the cardboard days 😭
cardboard pinely died and mr youtuber took over
It used to be worse?
the segment about the prime thumbnails- while very funny- DID make me think about how youtube thumbnails and the hyper-capitalized culture that goes along with them will be talked about in the future when put into context with the rest of art history. we don't think much of it now because its so ingrained with how we live, it's not even really thought of as art, but it is art- it is art the same way that billboard ads for coca cola in the 1950s are art. it makes me so eager to go into the future and talk to someone who's seen the movement play out and into the next one.
I fully agree
1997: "wow, consumerism has really peaked, look at how everyone's clamoring for these Tickle-Me Elmo dolls or Tamagotchi or Beanie Babies or whatever it was this year"
2023: "In the UK, every day is Black Friday for this sports drink that two boxers invented"
its a bit of a stretch calling logan a boxer, id say "a 'boxer' and a scammer" would fit better
@@ebenezer-scrooge He didn’t even invent it either
@@ebenezer-scrooge any attempt to describe Logan's actual job just makes it depressing to type
@@nickbensema3045 he’s an overly annoying talking head. I think I nailed it.
Two boxers? How about two TH-camrs, boxers is giving them too much credit.
Its a good day when we get a thirty minute long video essay from pinely
Reply?
This is fascinating. Prime showed up in my grocery store idek, last summer? Had no idea it was an influencer drink, just was curious. It's a very striking bottle, okay? And it was fine? Very unremarkable. Too expensive for the size, tbh. I had no idea people were going crazy for it. Wild.
I saw it too (hard not to). It was also on sale for a buck or two. Hadn't heard of it at the time so I got a couple. It's no different from other electrolyte sports drinks out there.
@@shanefoster2132 idk it’s a little worse for actual sports, because it has barely any sodium which is the main electrolyte you sweat out
apparently people r only really going nuts over it in england bc the stock is so low,, not so much in the US
@@judahmoar2533 oh, I didn't know that about it. It really is just marketing popular health concepts: low sugar, low calorie, coconut water, electrolytes. It's got what plants crave.
2 pounds
With how much these people advertise to kids, I think its more important than ever to teach kids about how marketing works and how even celebrities they like will still sponsor shady stuff just for the sake of money
"Listen, they're not your friend, they don't even know your name, they'd sell you and your grandma to Satan for one NordVPN sponsorship."
Agree
Yeah but there also isn't really a easy way to explain parasocial relationships to children. Espically since often times it's partially the parents faults, letting their kids spend all their time on TH-cam and lettihg that TH-camrs become their primary source of comfort.
Maybe TH-cam should be less worried about swearing and more worried about marketing to children
@@jebbush4godemperor285 but that'll never happen as long as it makes them money
As a nicaraguan, that Truman Show scene of the cocoa ad it's even funnier cause we're not a mount, we're a country lmao
Yeah I was gonna say I don't think y'all have a mountain
@@G_FRE we have volcanoes so maybe that counts?
Mr. Beast calling a mountain Shopify should be internationally considered vandalism.
I can't believe Mr Beast legit got Hans Zimmer to compose music for an ad read. I don't know what to make of this information but this has been an incredible video with some excellent analysis.
I feel so disturbed after watching this. The way advertisement is so embedded in everything these days is honestly chilling. Everything feels like it's trying to sell you something. And people like logan Paul benefit off of it. Someone who has done so many questionable things has people flocking to shops for some mediocre drink and profits off of them. I need to lie down. This was a great video.
Yup I'm sick of it. Everything is a scam or trying to sell me shit I don't want. Its exhausting. I wish people weren't so stupid. I don't buy shit thats constantly intruding on my personal time. If more people did, people would cut that shit out. Would still have the scammers though. Gmail recently decided to start tossing non scam emails in the same folder yet lets multiple scam emails through daily. Never used to get any and now it sucks.
I've always wondered why they'd choose the brand name Prime when Amazon already had a huge product named "Prime." It's like they couldn't think of a name while watching Amazon Prime.
if you type up "prime" amazons one even comes up first lmao
That might be part of why they named it that tbh. To be associated with a word that people already think of as a product. Possible
It’s same old toxic masculinity red pill alpha male 🐂💩. Prime stands for Primal. All that nonsense which liver king spews etc. It’s a marketing ploy and I doubt that they thought of Amazon when coming up with the name. It’s just one if those toxic masculinity buzz words they and their gym bros use so often that it was the first thing to come to their minds. Then again, googling amazon prime and getting the link to the drink Prime sold on amazon app etc works in their favor, still I doubt that’s what they had in mind at first, at early stages of creating that overpriced gatorade knock-off marketed for children.
@@26349 primal? Wow. That’s dumber than I thought.
I'm surprised daddy Bezos hasn't sued
I want to make the world a place where nobody will ever name a mountain after a sponsorship ever again.
So I’m a geography uni student studying in London and we recently tested the River Thames water in our lab. Yeah it turns out that the water contains x200 the safe/regular count of E-Coli and other dangerous substances. It also has chemical pollution, with very dangerous chemicals.
So maybe don’t jump in.
I’ve never been to the UK, and I’m very curios so may I ask why don’t they clean the river? I mean, with filters and chemical treatments to counter the pollution etc. Would it be too expensive or something? What does make this endeavor a waste of time/resources then?
@@26349 Our useless government.
@@26349 I’m actually really happy you asked because it is a topic i’m very interested in.
So the water in London goes through a cycle: from the river Thames, to filtration, to our taps, and then back to filtration and then released to the Thames again. It might seem like a waste to filter it twice but that is how it’s done and it would be hard to change it now.
So then why is there chemical pollution in the River Themes? The water treatment facilities have limited space in them, and usually that is not a problem but when it gets filled it has to release at the risk of overflowing back to the houses. The main part of the problem is not that households use up too much water which causes an overflow, but the fact that our drains are also linked to this system. The drains i’m referring to are the rain water, so when it rains the clean water runs into the same sewage system as our waste and it is not divided. It would be better if the rain water was kept separate from our sewage but the system is an old one and it would take too long and cost too much to have it changed.
Water security and development is actually pretty interesting and it’s a good topic to have information about.
And a fun fact that totally disgusted me from my professor: there is something called ‘forever drugs’, these are found in antidepressants, and many other drugs. These forever drugs remain in the water forever because they cannot be filtered out, so when someone takes the medicine, they then pee it out, goes through filtration and back in taps, which someone might drink and then pee out again, a never ending cycle.
lots of neat info here, thanks for sharing!
The eels are good to eat though right? Right???
Pinely i know i said this last video but your color grading is so good. also the layout of your backgrounds, the clips you choose to put while you speak. i’ve gotta give insane props you’re one of my favorite video essayists
When I was in 6th grade there was a new set of lessons at my school about propaganda and advertising, where we were taught the different techniques used by marketing to try to influence people's decisions. One important part of the celebrity endorsement technique was that the celebrity drink/eat/use the item on camera because seeing another human consume or use something tells our subconscious that the item is safe to consume. (Celebrity demonstration is actually a different technique than when they talk about the product, talking about it is celebrity/expert testimonial.) If they look like they're having fun, even if it seems fake, it can convince the subconscious that whatever the product is will taste good or be enjoyable in some way. A very famous example is Eve eating the apple: her eating it in front of Adam convinced him that it was safe and enjoyable. (Also, Eve ate the apple in the first place because the snake fed her imagination ideas of what it could do for Adam, which was a sort of sideways testimonial technique.) I wish more people would have gotten those lessons that I got (and that more people might learn from the Adam and Eve story's core lesson of just not accepting someone else's word that something is good for you before consuming it). It seems like these days there are a LOT of unaware, uneducated consumers for marketers to use these techniques on.
My 5th grade teacher made an entire class dedicated to this topic too (including a test)
I'm so grateful her after what I've seen, including this
Thanks for mentioning this, I'm a aspiring teacher so I'll search more of this 💖😊✨
I thought adam and eve was supposedto be an allegory of kids growing up and leaving the house?
@@notapplicable6985 It's several lessons at once.
Testimonial technique is double edged sword. At one side, you know some products are safe or at least enjoyable to you when you see others try it. It doesn't need to be an ads, it could be your friends or family reccomend something to you to try/buy. You subconsciously thought that these people know you and giving you a fairly reasonable reccomendation. Another example is review of the product. In this video, Pinely says that Prime taste like crap. We instantly know that Prime is crap and we shouldn't buy it, controversy aside. That's the example of review in a testimonial technique.
Problem was, sometimes the "review" or "reccomendation" is pushed like crazy and not honest. That's literally what happened with Prime, or most of popular product now.
We're surrounded by advertisement so much, I think a lot of people have become desensitised. It just feels suffocating to be surrounded by ads 24/7, which is something the internet has granted us with. And the internet being a huge part of our lives, it's inescapable really.
I noticed this before I started using the internet much. Everywhere I've lived, there are advertisements everywhere, cluttering up the view. It always made me feel sort of sick. At least with the internet I can utilize ad blockers 😥
It's quite dystopian that literally every aspect of our lives are being dominated by ads, and we can't even be sure that a video from a smaller creator is completely ad-free. We're inches away from having ads in our dreams like in Futurama.
Also, Prime is mid. Monster is the better energy drink.
Or ads ingrained into the walls of our own homes and we must pay if we want to mute them let alone turn them off completely for an hour/a night just like in that episode of Black Mirror.
Which is already kind of happening with ad-free versions of streaming services and apps, but outside of that, on the streets and inside the media itself(videos, movies, tv-shows) we are still bombarded by ingrained ads, not ad breaks in between but those subtle pushes of clothes, make up, drinks, lifestyle, beauty procedures by actors and influencers, so it’s not an official ad with a beginning and an end but a weird subliminal one.
They both suck
Tbf prime and monster are completely different things. Monster is caffeinated and prime is a sports drink. Gatorade the better sports drink though
I got the joke. The guys is against Ads. But at the end. The comment itself is an add. Master class 😂
I tried prime once and it legit tasted like soapwater to me. Also low calories is one of the oldest marketing tricks out there.
Logan was never known for good products, but for his batshit insane marketing
LMAO Im drinking zero sugar gatorade that has 0 calories and comes in packets 🤣 people are being dumb uncritical thinkers and letting others decide for them.
It tasted exactly like koolaid that someone dumps a bunch of extra sugar into
your videos are honestly a fresh breath of air, ive been watching you since i was a sophomore in highschool and now im a soph in uni and its been so cool to watch you grow and change your content with time~ i just wanna say that i hope youre happy and proud of the stuff youre creating cause it has to be one of the better and more carefully made on the platform . cant wait to see what you make next !
In highschool, we were doing a lesson in English on persuasive writing and that included talking about advertisments. My teacher told us to see how often we were being advertised to, and that it was probably borderline impossible to go a day without seeing at least something advertising to you. She was damn right
The box version of Pinely I knew from TRO videos is a happy memory but holy crap dude your videos are amazing now. The editing and writing and comedic bits are great. And the final little bit of acting was chef kiss. Well done, seriously.
I live in quite a small town in England. The local store got prime in stock. When I noticed this, I asked one of the cashiers "have the kids been asking for it?" in a sort of knowing way... She told me that they hadn't stopped asking.
For anyone interested, it's £10 a bottle. Even if it tasted like the very nectar of the gods I wouldn't pay a tenner for any single drink
another 5 pound and its a full english breakfast at a decent-fancy place! 10 is ridiculous for that crap
in canada a 5 pack costs $34.99, unless theres gold flakes in it too theres no way im ever paying over 30 dollars for energy drinks
theres also a 15 pack thats NINETY DOLLARS. anyone buying this is genuinely insane
@ketaminepoptarts4740 that's insane. Makes you think though, someone must be paying that much, right? They wouldn't offer it if someone didn't buy it...
Or more, it's nickel and diming any parents who are constantly being begged for these sub par "drinks"
The hype of it died real fast in Denmark, my local supermarket keep putting them on sale because they aren’t being bought.
Bro, I was so invested in Shane and Jeff that I was about to put in my card info to buy the conspiracy palette when it hit me, "omg I don't even wear makeup."
same 😿 I want pokemon//acnh themed makeup brushes but they're expensive I would most likely just use them for painting.
The 8 hour ad of Shane's documentary is so real. Legit was part of the rush to buy the pallette and bought it. God what was teenage me doing.
I'm glad DanTDM raised me when I was a child and not logan.
I started using an ad block on my mobile and it's genuinely saved me so much headache, I'm sick of being marketed too all the time, my better half has an Alexa in our bedroom that tells her new Amazon deals, she plays mobile games that show ads for extra lives, it's scary really, even streaming services that we pay for have Ads now,
I hate it because I want to support good content, but I can't stand feeling like im being manipulated all the time.
I'm scared to have children who have access to social media. There seems to be no regulations to what content creators can market to kids and integrate ads into their content.
I can say no to my kids, but the idea they'll be desiring all this bc their favorite TH-camr or streamer manipulated them and it being constant is just terrifying.
I'm lucky I happened to be in the small window of time where kids media was legally not allowed to mix marketing directly in the content.
What small window of time was that?
@@elijimenez7710 I forget when exactly it was put into law but in the 90s until the rise of internet content, legally kids media could not have advertising in the actual episodes.
Still had commercials during breaks, but not part of the episodes. And it's what gave rise to channels like Nick and Cartoon Network with creators who were actually trying to make artistic content for kids.
I grew up during that time period as well, and now I have a 6 yr old son, and man, it's wild out there now.
Luckily for us, my spouse & I both worked in media for the past decade - I specifically used to write advertising. So there's no shortage of education here about advertising, promotions, and all the tricks people use to get you to want what they're selling. We closely monitor his media intake and provide guidance on these things. And yet it's still so easy for him to get carried away by a TH-camr's enthusiasm for a product/their merch, or a mobile game ad he saw on the drawing app on his tablet, etc.
I can only imagine what it's like in households where there isn't constant dialogue about this kind of thing, and/or media consumption isn't as closely monitored. It's actually low key horrifying to think about. And while yes we should do our part, I don't put ALL the blame on the parents - especially as I don't remember us getting these kind of discussion as kids. You don't know what you don't know.
It's not like TV or radio though - you can't just regulate the internet in the same way.
i work in a school in the uk and all the younger pupils (mainly boys) will not stop talking about prime. they bring bottles into school to flex on their friends and compare. it's legitimately so bizarre. there was this kids Doctor Who spinoff on TV when i was a kid called The Sarah Jane Adventures and all i can think about is the bubble shock episode tbh lol
Love the parallels to the Truman Show. It really does feel like we're all eerily close to our friends and neighbors ad-reading to us in the middle of a conversation at this point. Like we're all one big happy MLM.
In a way, we've always done something of the sort. Femininity has been constructed to sell makeup, razors, and patriarchy. "God bless America" is a cry to respect the Government, with religion used to make the government seem more trustworthy. It's getting worse, but it's also just shifting and changing, not coming out of nowhere.
Truman Show's one of those movies I think they should make kids watch and analyze in highschool, along with Breakfast Club and School of Rock. So many foundational ideas and virtues to chew on that get more relevant each passing year, which imo could minimize the amount of attempts to ape industrial superstars and manure salesmen.
(Loving the "analog" touches you're adding to your aesthetic btw!)
I dont know if it was just my teachers (in Germany), in english class we watched and talked a lot about the truman show. In German class we watched the circle
Children don't care, they're too busy throwing papers at each other 😂
I watched school of rock in school! Don't remember why, though. Maybe for my history of the american musical class?
I actually watched The Truman Show this year in high school for a video production class
some parents are letting their ways rub off on their kids these days too often man. I recently had to go to my son’s school to talk to them because kids were making fun of his shoes every day. They were light up sketchers and the other kids had name brand shoes. This type of crap is why kids are materialistic among many other creators. I can keep my kid from it, but other people who have tablet kids think logan paul and jake paul’s brands are god tier without parental guidance.
Imma be joining uni soon and movin out
People been telling you gotta get branded stuff(shoes etc)
I am like
I don't need em...
Materialism is taking over fr
There are 100% so many bodies in the Thames. It's a big river and people have lived there for at least 2 millennia. There's gonna be a good few bodies ditched in there. Most of them will probably be decomposed, but there will be some recent ones for sure.
There's also all the sharp rusty metal and glass in there because it's a river in the middle of a city and people get drunk. And, as Pinely mentions, the sewage in there is also insane. The only reason it's not covered in algae is because of the boats.
It's always been weird to me how people will happily overpay for random influencer or celebrity stuff but I imagine it's the same phenomena with luxury brands. A shirt will be made in the same sweatshop factory but one is no name brand and one will have a versace logo on it and somehow one of those will cost like 20x the no name one. It's all just artificial value being placed on items.
That's what im talking about mate
Cannot tell you how glad I am to be a boomer who had never heard of prime and logan paul until a few weeks back when Coffeezilla ripped him a new one.
I unfortunately heard about him for the first time years ago when he came to Japan, acted like an absolute asshat, and then filmed a deceased person and posted it on TH-cam.
@@theEumenides I never liked watching Logan, but I did before that incident went public. I watched that video. For some reason I started watching him out of spite then never ever did again.
Basically the same thing happened in Poland, when Polish influencer group made popsicles (and soda if I remember correctly) - there was mayhem in many stores, it was crazy and stupid.
Literally, they went craazyy for them, even tried selling the goddamn packaging for like thousands 😂
oh my god you just reactivated a memory of mine, I fully forgot about it and Friz in general, it was SO chaotic. I have an "Ekipa" notebook with their logo and I didn't even realize it was theirs when buying it - I got it a while after the situation cooled down. I got it because it seemed nice quality and had a nice cover (I must admit that I really like the cover designs). I remember that when I saw how many people were buying their merch (and for what prices) I got so confused, since I didn't - and still don't - get the hype at all.
It's so funny about Prime's manufactured scarcity, because its been sitting on the shelves of my local target for months
It’s only really big in the UK I think
Dunno if I got the timeline wrong, but it seems like he got called out for a giant crypto scam in the form of a clusterf*ck, and his response (After his poor apologies), is to sell energy drinks. I'm half expecting the drinks to turn you into a mushroom
I've watched a little more, I think coca cola gonna have to put the coke back in
I believe Prime was being sold before he was called out for the scam
@@gremloid way before
Amazing video, I really enjoyed watching it on my old 2020 Acer IPS 1080@75Hz, 16:9 monitor with 110% sRGB. Finally, someone brought out the true capabilities of these new displays!
So called "free thinkers" when their favorite youtuber releases a half baked (literally) food product
The way you juxtaposed that clip from The Truman Show with clips of those young guys shilling Prime was honestly genius.
This video presents such horrific concepts that would usually make me immediately panic, but you deliver your content in such a positively nihilistic manner that it soothes the part of me that thinks anything can be done by one person alone.
When Prime first came to South Africa, one bottle cost triple the amount of a 500ml Coke. Now it’s half the price of a Coke.
The thing i hate the most is when I’m listening to a good video and then suddenly realize the last 45 seconds it somehow turned into an ad.
I remember a local small deli in my town stocked up on prime in their drinks area. Didn’t know about it and I went to get a meal there, and there was a massive line of people at the cash register all buying prime. It was crazy. I decided to try it and it made me feel like I was going to throw up, so I have no idea why everyone was going crazy over them
It's for the trend and since there's low quantity I the UK, little kids get it for clout on the school playground and teens get it for clout on tiktok.
Are you a child? If not, prime won't taste that good. Prime is specifically made for a child's pallet
@@scourgehh714 wait, is this like…a real science thing or is this just a joke??? because if this IS a real science thing then thats absolutely fucked up
@@memechild2025 I mean, a child's pallet is far more receptive to sweet flavors. It's why you may love something as a child and go back as an adult and it now tastes too sweet or rich. You lose that as you mature. So the fact that the drinks they are making is so incredibly sweet, means they are making it for kids. Which makes sense if you look at their demographics
@@memechild2025 it is real science lol, because its extremely sweet and the marketing is def for kids because theyre bright big bottles marketed mostly by youtubers that kids watch
When you said that they literally got Hans Zimmer to compose for their latest video, I thought you must be wrong, but no, they literally got one of the most famous film musicians ever to make a random background track. This only makes me so much more disappointed in how that video turned out, and I feel like I've lost a lot of respect for Jimmy for wasting such an opportunity like that.
My brother was going crazy over bottles of prime and when I asked him "why do you like it so much" and he said "becuase it's made by famous people"
Lmao wtf is that @@pyan9660
Londoners take tube etiquette seriously, they definitely pissed off a lot of people with those giant bottles.
Also there's a (very slim) chance of getting Weil's disease from swimming in rivers like that, which comes from rat piss.
(It's a slim chance but significant enough that I've had to sign disclaimers about it when going kayaking in British rivers)
I'm not a Londoner, but I'd be PISSED if someone brought all those giant bottles on the train during RUSH HOUR lol. i'm honestly surprised the transit authorities allowed it
@@lmnop29if they tried that in NYC subways a fight probably would’ve broken out 😂😂
disgusted that he didn’t call the mountain ‘onma island is buried a treasure chest’
Loving the video essays you’ve been putting out!! I love when you do longer videos keep up the good work!
I hate being advertised to. Maybe that makes me old fashioned now, but the way lots of young people are using social media seems dystopian
The perfect video to watch just as I finish work! So I can buy stuff. And then work more. 🙃
For real though, love your videos!
Fun fact: Coca cola got AS BIG because they gave the Beatles the bottles to drink during interviews.
Coca Cola is absolute SHIT and literally everyone knows it. There was that whole boil Coca Cola trend. Where you see how much sugar they put in it. How you can use it to clean things. (Not to mention all the other additives and shit that’s in it) AND it’s still popular. Literally the drink that is around everywhere. I remember going to a meeting and they provided water and Coca Cola!! It’s a popular choice preferred drink and ppl will drink it over water.
It’s literally all about marketing these days. You can market literal bath water and ppl would go crazy for it. Bc it actually happened
@@C4MNOTICS it’s just soda bro calm down… Practically no one thinks it’s healthy, it’s a treat.
@@AP-uc7oz I’m pretty calm. I’m just annoyed. Marketing and advertisements are annoying. Why does it matter anyway if I’m heated at soda being everyone’s treat? Also just saying, treats can be good and not be made of shitty ingredients. Big companies treat their workers like shit, sell people shit with a happy label, own other big branch companies and we just supposed to be cool. It’s messed up. They just treat people like predictable consumers they can profit off of selling them low quality products.
Coca-Cola got big around the 1930s though, before any of the Beatles were born
@@C4MNOTICSlol oh hush you watched a video or tik tok & ran with it 😂😂
When Mr. Beast declared the name of the mountain, I straight up cheered. He's using money from rich companies to give to children so they can see. He's an absolute saint!
What terminal capitalism brain does to a mf
He's rich as fuck because he simps for brands. TH-cam only allowed his channel to grow as much as it did because he's a generally inoffensive milquetoast guy who simps super hard for capitalism. He's the perfect person to be allowed to get big.
He's also smart enough to understand his role. When he has an opinion that's heterodox to this, the recent example being his video on eye surgery he's smart enough to bury the lead and not talk about that opinion in his video. His opinion in this case was that eye surgeries actually should be paid for by the government, but the idea here is offensive to the people who pay him, so rather than talk about that he makes a video which comes off as a celebration of capitalism and philanthropy while talking about one of the most insane elements of US hypercapitalism.
Bro get over yourself how does that make you physically recoil in disgust
When was this?
@@ZeroDim fr lmao ppl making up shi
The environment is what should concern us: millions of needless plastic bottles. Consumerism in general has a huge footprint. Apparel has an especially large one - clothing is the 4th most polluting industry in the world. Every product we consume fuels climate change, so we should consume less and buy secondhand where possible.
I’ve been watching you for 2-3 years or something and your videos get better every time you upload! Keep it going my guy ☺️
ksi and logan paul popularized youtube boxing and i hate them for that. in poland half of relevant youtubers took part in those celeb fight bs, they are so many companies that organize those. while they make a ton of money per fight at the same time no one cares for health and safety - people get injured either during the fight or they over-train
Ew Poland
Yep, and Ksi is making it worse, setting up misfits boxing and pushing out constant fights between untrained TH-camrs fighting under pro boxing rules
super proud of u pinely! ❤️ milestone well-deserved and i look forward to where ur channel and content are headed :) ur cool
I could tell a mile off it was gonna be Shopify mountain lool. Also I really wonder how long it is before more legislation comes, the whole "influencers must declare ads" has made a fair amount of impact in that most ads are much more upfront now, I wonder whether "integrated advertising" will be attacked, particularly by boomer legislators whose minds probably still work in TV ad breaks...
Tv shows do integrated ads too now like shopping shows were a tiny little text comes at the end saying this show was sponsored by = insert brand =
I really miss the Box, but that's not gonna stop me from popping up and telling you what great work you're doing :)
I lost it at the “Shopify Mountain” reveal lol. Get ready for the Dick’s Sporting Goods (TM) Grand Canyon and GEICO Yellowstone National Park.
I think when big corporations catch up to this point in marketing people might start to notice it more. People don't really find companies saying crazy things on Twitter very funny anymore, so when Disney finally creates their own country people might start asking a few questions.
I had never heard of prime before.
I love your content Pinely, I truly do…but i swear, if I hear another person talk about ‘The Truman Show’ or the ‘Matrix’ I’m gonna scream!
Gonna venture a guess that this was specifically formulated to taste good if you're under 21. Your taste buds change over time so that could be the reason why it tastes like cough syrup. I can't imagine how it would taste to someone like me who's 40
ew, you're honestly probably right about that too. I'll stick to 0 sugar 0 calorie packet contained glacier cherry gatorade thank you
Watching a pinely video and hearing music from my favorite indie video games always throws me for a loop
My favourite thing in the prime saga at the moment is that people are discovering when you put boiling water into a prime bottle, it shrinks.
Boiling water causes plastic to shrink that’s crazy🤯
It really shows how brain dead these people are
Me when chemistry is real: 😱🤯
In my film studies class the Truman show was on the list and I have known of the movie for a few years. It was the one I was anticipating the most and the day we finished the movie was the day this came out, could not think of any better timing. Oh and I loved the Truman show, I felt like I would and it did not disappoint.
Its so weird watching Logan Paul become a walking, breathing advertisement. His entire personality now is just Prime.
i have to say, though this video was only 30 minutes long, it felt quite long (in a really good way) i cling on to every one of your word and im enthralled by all of your points, i love long videos and most people i watch on youtube feel short, even if they're like an hour long, but your videos keep my adhd brain entertained, maybe its the fun lighting, maybe its yoyr voice, maybe its the background changes, but maybe its the entertaining topics you cover, but idk, i just love your videos so much
i didnt know Prime had that little sugar and with alot of sweeteners. So it's basically diet Gatorade huh. (Which is wierd, because the sugar is there for that quick energy you need when you are dehydrated after strenuous exercise/sports. But yes, the high extra sugar is there because without it, it taste like medicine, which I am assuming what Prime product cut out and the bare minimum sugar needed.)
actually the sugar isnt for energy, its to fix the horrible taste of the sodium, which is the main electrolyte u sweat out. gatorade isnt for energy, its to keep u hydrated
I find it funny that now the initial interest has worn off, because it tastes like shit, in my local area it's now just pilling up on store shelves, unsold.
dear god. i mean holy shit. i know this isnt related to the actual thesis of the video, but your writing in this? fucking brilliant. the ending was AMAZING. sincerely, every video you make is a treasure to watch and i wish you only the best
I work at a grocery store and we have a set of Prime right next to a BIG tub of hot wheels. And most of the time when kids see it they go "GASP They have Prime!?!"
I remember one of the first days I worked at a grocery store I bought a Monster Energy drink. I took one sip and that was it. When I got home I brushed my teeth 5 times in a row because I felt that my teeth were rotting.
Here in the UK you literally can't find these anywhere for less than a fiver a bottle because they're "imported from America". I have a teenage brother and it makes me so angry that shops will sell these for tens or even hundreds of pounds when they know it's KIDS who want it. It's disgusting and honestly a choice. They have the money to have these readily available in the UK but they're choosing not to. It's fucked up that they're enabling this for publicity, shitting on their teenage fans in the meanwhile.
i feel like the Prime insanity is a British thing because i don’t even see people with it in my school in America lol. crazy how people practically worship these content creators, especially since they’re terrible people like Logan Paul
One year later and they're selling Prime at a huge discount at my local Walgreens and they can't get rid of it lmao
Dude I’ve been watching for awhile. Your content has gotten incredibly good. You can tell the improvement. The intro alone hooked me. I hope youre happy with your style and how it’s evolved, because if you’re enjoying, I know I’m sure as hell enjoying it
the quality change is noticeable and you did such an amazing job!! keep up the good work
Obviously Mr.Beast didn't actually get to name a mountain but that shit is still distopian.
My kids are 8f & 10m, they don’t drink Gatorade/sports drinks at all, they drink juice, h2O, liquid iv (from my Stanley jug), and soda (rarely, on special occasions).
But they begged me to get them Prime for sports activities (soccer & gymnastics), & for school, like they thought it would be the best drink ever! I literally got 2 bottles once & they drank them slowly, claimed they loved them, & never asked for it again🤷🏽♀️.
When I was walking past the local vape/ good stuff store here in London, I saw that they sold PRIME, and had a lot of it in stock too. So maybe it’s not as sought after.
no.. from what I've heard it's mediocre. I don't want to ever try it either. If I do, that's how you'll know my life has really spiralled.
I love how you’re looking at this through a lens of social engineering. Bravo
when you said he made a song about brainwashing kids into buying merch, i thought it might be subtle and subliminal. but he literally was just repeating “buy that merch” ???
The cooking zone hat is enhancing your content in a way I didn’t know I wanted.
As someone who is well into their 20's and has been watching TH-cam basically since elementary school, this is wild to see. The whole hype beast trend has literally been one of the worst things to come out of TH-cam and the fact that this is what a lot of zoomers will consider "classic" yt content frustrates me deeply.
The fact that Prime claims to be gluten free but I can't find the old or new symbol for it or any other information so it still makes me hesitant. I have celiac, and I believe a lot of influencer food products can be very unsafe for people with any sort of eating restrictions (autoimmune disorders, allergies, intolerances, etc) due to how quick they are pushed out. Gluten is basically in so much that people are not aware of, even in trace amounts of specific flavorings and food colorings. It kills my body slowly to consume it, so I'm worried that the hype overshadows safety. I might try it to see if one puts my body through hell since I am a fairly sensitive celiac and the smallest amount of gluten makes me feel sick for a few days after consuming it while my body recovers.
Don’t buy it… it’s a shitty Gatorade knock off.
Just… like, it’s not worth the risk at alllllll.
@@krusher181 The only reason why I'm considering it is that I don't see the symbols for the GFCO, which is an organization that does independent testing for certifying things as gluten free. The FDA is extremely lacking in protections for safety, especially with how flavorings and food colorings are not typically said to be gluten free or not. An example is "caramel color" and how there are many variants of it. Some are gluten free, but others are not, so because the type is not specified, I have to consider the risk with consuming it.
I know Coke and Pepsi don't have the GFCO symbols, but they are big enough to get a massive lawsuit if they lied about being gluten free and smaller companies can just scrape by.
I saw prime at my regular gas station for a couple bucks so tried it to see if it lived up to the hype. Two flavors, grape and fruit punch, and both were mid at best
You got got
@@krusher181 worst part is, i knew better.
@@APunisherKnight I'm wondering how does it compare to actual hydration drinks. Lot's of people don't like those cause they claim they taste like medicine. To me powerade or gatorade taste pretty good so idk if I'd like prime. I don't really have oportunity to buy them cuz they don't sell in my country and I also don't really care for it but seeing many people say how desgusting it is I'm wondering if it actually tastes bad or if it is in the sam zone of taste as powerade and gatorade
@Luka Lazarevič I drink lot of similar products, like Power Armor, Vitamin Water and of course Gatorade and Powerade, which i do like, but Prime tasted way too strong with a poor flavor imo
@@APunisherKnight ah got it. Yeah from what I've gathered and from reading their label it seems it is just flavoured water with shit ton of fake sugar and some flavouring without any real hydrstion properties like sodium. Pretty much a scam
This is actually as old ad TV - a return to back in the days
when in the middle of a news bit or a tv serie, someone would segway
into how this drink they have in their hand taste so good and do
a naked ugly pitch about it - then resume their acting or news bit.
I’m a TA in a high school. The younger years are obsessed with having Prime it’s hhh something