Alexa Chung: How PR Works & Normcore | S2, E2 | Future of Fashion | British Vogue

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  • เผยแพร่เมื่อ 27 พ.ย. 2024

ความคิดเห็น • 223

  • @scorsesesgirl
    @scorsesesgirl 8 ปีที่แล้ว +336

    the contrast of alexa and the interviewees is so stark to me, they seem to take themselves so seriously whereas alexa is so self-deprecating and laid-back, she makes the content accessible

    • @ChristosAnesti33
      @ChristosAnesti33 5 ปีที่แล้ว +6

      yes, that's her job as an interviewer, how else would she be where she is now?

    • @bonnie9711
      @bonnie9711 5 ปีที่แล้ว +18

      isn't that the difference between *some* Americans and the rest of the world? I notice that some cultures are more ironic than others, we Mexicans and some other Latin Americans are too, Americans seem to not have so much irony but more satire. They like to laugh at others but nor so much at themselves.

    • @josephhernandez436
      @josephhernandez436 3 ปีที่แล้ว

      @Pine Trees b bbbhhv. Bb
      Was Gv bbbaS>?,

    • @josephhernandez436
      @josephhernandez436 3 ปีที่แล้ว

      🥲🥲🥲🗃🏷@Pine Trees y V cvvgggxxx🖤☺️☺️☺️☺️🙁mo ☺️☺️🙁🙁🙁

  • @Liri125
    @Liri125 8 ปีที่แล้ว +305

    I can't imagine anyone else doing this better than Alexa. What a beautiful and interesting human being! 💜

  • @lvrari
    @lvrari 8 ปีที่แล้ว +96

    the questions abt their major and universities and what they started to do at the beginning is immensely helpful to someone who is starting their college life; like me!
    thank youuu ❤️❤️❤️

    • @dothedeed
      @dothedeed 5 ปีที่แล้ว +10

      All it tells you is that their families were rich enough to support them in NYC while they took unpaid internships.

  • @lilyindacity
    @lilyindacity 8 ปีที่แล้ว +254

    Hahahaha anyone saw that guy at 5:12 where he was taking a photo but was shocked when the model fall. His reaction tho

    • @tarateaful
      @tarateaful 8 ปีที่แล้ว +5

      +Lyn Lee ahahaha that got me so many laughs. Thanks

    • @stephreid9232
      @stephreid9232 8 ปีที่แล้ว +1

      +Lyn Lee OMG i couldn't stop laughing

    • @namemiddle
      @namemiddle 8 ปีที่แล้ว +5

      +Lyn Lee clutching the pearls lol

    • @sophiethefairy
      @sophiethefairy 8 ปีที่แล้ว +2

      +Lyn Lee He looked *straight* at the camera and was like "good lord!!" haha

  • @sarahqueally7726
    @sarahqueally7726 4 ปีที่แล้ว +6

    Hi Alexa,
    ...my name is Sarah , I am 61 and I stumbled on your site quite by accident . I have loved textiles and fashion all my life (definitely handed down from my mom - even while raising 7 children, she always managed to look “smart” even at the end of a long day waiting for the love of her life to walk back through the door). I lived in NYC for ten years during the 80’s and would spend time perusing Shop windows (especially loving Madison Ave.) . Once I knew the colors for the “new season”, I would then head off to the “cheap” stores like “Strawberry” (a great example - 90% horrible, but that 10% was all I needed to nail a look and maybe it was simply because of a great accessory, or a great piece of leather - one never knew????). I made very little money so Thrift Stores were my “go to” necessity as well. I must have been ok at it because I was often asked for advice and asked by HR to help dress some of the younger Staff ta a very large Company that also had very little money to devote to their “working wardrobe”. My greatest moment was when I was asked to “outfit” a woman in her 70’s that had just retired from being a Nun for over 50 years - can you imagine!!!! I took her to a Thrift Shop that I arrived at an hour beforehand and having basically “eyed” up her size, filled a shopping cart of what I thought would look great on her color and size wise and because of a “stuff a brown paper bag for $1.00” Sale that particular day was able to get over 34 pieces. She had just begun dating a handsome widower that belonged to a very prestigious Country Club so , she was so thankful to have someone to help bring her out of the Convent and back into everyday society and have the “wardrobe” to feel comfortable and confident while doing so. I think it would be soooooo neat if you were to do “stories” of “regular” people sharing how “fashion / styling” has helped them or others around them to feel confidence in this ever changing world. As I said, I am 61 and STILL ADORE feeling like I look good, but also ALWAYS stay “true” to my own self and style - I think I must be doing ok, because I am still very often asked for “advice” on color, cut, and style and that makes me feel relevant and good and always makes me think of my Mom, because I owe it all to her..... hope you got a kick out of my “story”, I’ve never done this before, but wanted to share this with you...have a great day - Sarah

  • @socutesam
    @socutesam 8 ปีที่แล้ว +21

    I never really comment on videos but I have to say this series is put together so nicely. Alexa is funny and entertaining but to the point and really gets the right answers out of these influential figures. Seriously, job well done British Vogue!

  • @rainbowdresscode9862
    @rainbowdresscode9862 8 ปีที่แล้ว +25

    I love these videos so much, but I'd like to make a suggestion :) Whenever Alexa is interviewing people about jobs, they always sound so fascinating, but they never explain what their job entails. It always leaves me wondering...but what exactly is a PR person (public relations, but what precisely does that entail), or "what was their art project and how did it transition into their brand?" It's as if Alexa already knows their backstories and we don't so it would be awesome to have the jobs explained more :)))

  • @miraelee3181
    @miraelee3181 8 ปีที่แล้ว +56

    If future of fashion, we need discussions on diversity in the fashion industry and sustainability, and exploitation system of garment workers!!!

  • @chacharity2
    @chacharity2 8 ปีที่แล้ว +4

    This is such a beautiful series! I love how Alexa is actually getting questions answered and creating transparency within the industry.

  • @cbrownes
    @cbrownes 8 ปีที่แล้ว +65

    Alexa is perfect for this! I'm very excited about next week's installment about law! I read an article on BOF with Douglas Hand, a fashion lawyer at a NY based firm. Very interesting side of the industry. Always wanted to know more about it - so as per usual #FOF is on it!

  • @antoniap9823
    @antoniap9823 8 ปีที่แล้ว +65

    I am at university aspriring to work in PR and/or Marketing but it is bloody hard to get an internship in that field without lots of experience. Videos like this make me even more motivated but in reality no one will even give me the chance to actually show my passion and creativity.. Still hoping though x

    • @juliacoejj
      @juliacoejj 8 ปีที่แล้ว +1

      +Antonia P
      I feel you! :( Good luck!

    • @dddhhhxxx
      @dddhhhxxx 8 ปีที่แล้ว +18

      Just a thought. But find a small local company that you believe you can help. Offer them free PR. This will give you experience and resume info... Best of luck!

    • @Riasyoutube
      @Riasyoutube 5 ปีที่แล้ว

      I totally feel u, what are you studying?

    • @Riasyoutube
      @Riasyoutube 5 ปีที่แล้ว

      sei italiana?? perché anch'io sto per studiare digital marketing @@sarahjcuartas

    • @jktraders6525
      @jktraders6525 3 ปีที่แล้ว

      @@juliacoejj 6rt7⁶I 0

  • @marcianolansu
    @marcianolansu 8 ปีที่แล้ว +22

    These series are such a guilty pleasure! I had no idea where #normcore was coming from prior to this video.

  • @angeliqueroux3017
    @angeliqueroux3017 2 ปีที่แล้ว +1

    Revisiting this 6 years later and everything’s -core with all the aesthetics we have today ^^

  • @Suerte619
    @Suerte619 8 ปีที่แล้ว +2

    Don't ever change your spokesperson cause Alexa Chung is the best!

  • @BH-he3wg
    @BH-he3wg 7 ปีที่แล้ว +80

    I love how Alexa can charmingly depreciate their pretentious rhetoric by telling them she has no idea what they meant when they said Neologism

  • @rafiki191
    @rafiki191 8 ปีที่แล้ว

    Absolutely loving season 2! No one has a better personality to present this than Alexa, and it's produced beautifully!

  • @GiangNguyen-by3jf
    @GiangNguyen-by3jf 7 ปีที่แล้ว +4

    This series in general is truly brilliant. I enjoy it a lot and probably other viewers do too. Great job British Vogue, great job Alexa!!

  • @bunnyplusdeer
    @bunnyplusdeer 8 ปีที่แล้ว +3

    So helpful and I love seeing the ideas beyond fashion. The K-hole interview was really great! I love how you can completely geek out and be nerdy about fashion.

  • @sexycutiehottielovelyfoxybabe
    @sexycutiehottielovelyfoxybabe 8 ปีที่แล้ว +2

    i am obssessed with british vogue channel X so honest, comfortable to connect.. thanks X

  • @jrobin4576
    @jrobin4576 8 ปีที่แล้ว +3

    Tuesdays are international FOF days. Love what your doing Vogue. Please, for goodness sake, don't stop. Merci.

  • @joanneyeap3220
    @joanneyeap3220 5 ปีที่แล้ว +1

    The interview session is helpful enough for university student like us to know more about what we want in the future instead of wondering is the public relations field broad enough for us to explore, try different things, do things that we passionately in love indeed.

  • @jack_edwards
    @jack_edwards 8 ปีที่แล้ว +57

    Alexa you were incredible as always. As for the first guy who spoke, what a dull man for someone who is clearly so creative!

    • @Lo-jy4re
      @Lo-jy4re 5 ปีที่แล้ว +9

      Yes! For all of the talk of successful PR people being “charming or having wit”, the president of the company didn’t seem to have any of that. Wonder how he actually got to where he is? And he got admitted to Columbia (basically an Ivy League school) for architecture, but could not draw?! Something isn’t adding up here....

    • @thecanadakid7622
      @thecanadakid7622 4 ปีที่แล้ว +8

      People are often shy and awkward when being filmed. It can take a lot for most people to become comfortable being on video. Have a friend film you with their phone and have them ask you questions and see if you act the same, now imagine it's going be seen by lots of people.

  • @MJ-ml2vz
    @MJ-ml2vz 8 ปีที่แล้ว +2

    Alexa Chung, is the Vogue right now!

  • @CormacIRL
    @CormacIRL 8 ปีที่แล้ว +36

    *cocked eyebrow* 'tied with "bae."'
    Alexa losing it gave me life. That was the most fashion moment so far, a business ran on being the unspoken generators of cool terms. They're literally the people my parents are asking about when they ask where these new nonsense terms come from

    • @SoCalDreamer91
      @SoCalDreamer91 8 ปีที่แล้ว +1

      Me too lol. It is interesting what new kind of new jobs/careers / "neologisms" will arise from the future of fashion

    • @lydiaa9594
      @lydiaa9594 6 ปีที่แล้ว +2

      But they had a point

    • @lucxl.5796
      @lucxl.5796 3 ปีที่แล้ว +1

      actually not really...k-hole is an outlier, and they didn't at all intend the terms to have that traffic or circulation. but yeah you could say that a lot of the assumed authority around these terms ought to be questioned.

  • @AnastasiaSinsh
    @AnastasiaSinsh 8 ปีที่แล้ว

    her narative is perfect!!! loooooove these series! please don't ever stop doing them Alexa!!!

  • @richardday5647
    @richardday5647 8 ปีที่แล้ว

    Love The Girl - Can't get enough of her. How many people and things get better over time? Alexa Chung!

  • @pandaaninja
    @pandaaninja 8 ปีที่แล้ว +4

    i honestly would not know what to do with myself if this series ever stops

  • @Oliveoilextravergine
    @Oliveoilextravergine 8 ปีที่แล้ว +22

    I could listen to you all day long, Alexa😋

  • @jessejames6688
    @jessejames6688 8 ปีที่แล้ว +2

    This has been my favorite episode of any so far! Lovely series. The last interview in this film was especially fascinating. Linguistics and sociology-esque stuff? Awesome.

  • @aneerhtak1033
    @aneerhtak1033 8 ปีที่แล้ว +2

    Ive fallen in love with this series,seriously.💗

  • @zorkagorgieva9531
    @zorkagorgieva9531 8 ปีที่แล้ว

    I love when alexa chung does those tours through fashion industry... She is just an amazing woman❤️❤️

  • @TessaHollySparkle
    @TessaHollySparkle 8 ปีที่แล้ว

    I can't get enough of Alexa in these, I wish each episode was so much longer! x

  • @caitlin6269
    @caitlin6269 8 ปีที่แล้ว

    This is by far my favourite thing to watch on youtube

  • @whiskitty
    @whiskitty 5 ปีที่แล้ว +1

    Binge watched til 4.30am. Best thing ever! Can't believe I just found it.

    • @BeverlyHillsBoss
      @BeverlyHillsBoss 5 ปีที่แล้ว

      wow please binge watch my shows I would appreciate the love

  • @xoxosahar
    @xoxosahar 8 ปีที่แล้ว +1

    OMG FASHION LAW!!! thank you so so much for doing an episode on that I have researching it like CRAZY and its so so hard to find any information on it! I cant wait for the next episode hollyyyyyy

  • @katiewintter2686
    @katiewintter2686 5 ปีที่แล้ว

    Please bring this series back 😭❤️

  • @PiaAmorin
    @PiaAmorin 8 ปีที่แล้ว +1

    These videos are spectacular. Thank you so much for putting them up! Cheers x

  • @willowstring1249
    @willowstring1249 8 ปีที่แล้ว +28

    Woooo! I so badly want to work in fashion. Love you Alexa also 1st comment

  • @aminafied678
    @aminafied678 8 ปีที่แล้ว +6

    Couldn't help but notice how well put together Brian Phillips looked!.. Also his velvet blazer brings out the colour of his eyes.. haha this was so random

  • @theuncomplicateddiva4253
    @theuncomplicateddiva4253 5 ปีที่แล้ว +1

    When is there going to be another series of FOF with Alexa??? Need to have a series every year

  • @Robertking1996
    @Robertking1996 8 ปีที่แล้ว +26

    The K-Hole were very intelligent, I hated the normcore phase with all my life wondering who made that shit up. But seeing it's from them actually has been intrigued, they should make another hot term.

    • @thecanadakid7622
      @thecanadakid7622 4 ปีที่แล้ว +1

      normcore never went anywhere. It never had a phase.

  • @shannontan92
    @shannontan92 2 ปีที่แล้ว

    Please revisit this series! Its one of the best series from British Vogue!

  • @erikschlz
    @erikschlz 8 ปีที่แล้ว

    can't describe how much I love this series

  • @viviane_casella
    @viviane_casella 8 ปีที่แล้ว

    I'm binging on Alexa's vídeos about the fashion industry. Gosh! She's very good, a natural!

  • @wictorialjung
    @wictorialjung 2 ปีที่แล้ว +1

    Brian are legend

  • @fieldsofspace
    @fieldsofspace 8 ปีที่แล้ว

    This is great and Alexa can only make it better. Looking forward to the next episode!

  • @laradara7175
    @laradara7175 2 ปีที่แล้ว

    The way the models feel on the ground and made a dance was a good concept

  • @lielmizrahi3380
    @lielmizrahi3380 8 ปีที่แล้ว +8

    The #normcore editing is so cool

  • @chescacruz19
    @chescacruz19 8 ปีที่แล้ว

    learning so much with fashion because of this series. Thanks, British Vogue! :D

  • @kay3jee
    @kay3jee 7 ปีที่แล้ว +1

    This video explains why fashion is so important in society, hence why sociology is the best college major for me. totally love this

  • @sarahcross9325
    @sarahcross9325 8 ปีที่แล้ว

    Another fabulous episode Alexa!! You ask all the right questions & get all the good answers!

  • @indiahunnikin7117
    @indiahunnikin7117 8 ปีที่แล้ว +29

    they soooooo know what's gonna be big in fashion - they're just keeping it secret! :)

    • @meganhumble4265
      @meganhumble4265 8 ปีที่แล้ว +1

      +India Hunnikin I wanted them to say so bad!!

    • @AS-ri1mb
      @AS-ri1mb 3 ปีที่แล้ว

      Shoes darling, shoes. They’re ALL the rage darling.

  • @orkidbox
    @orkidbox 7 ปีที่แล้ว +3

    K-Hole's work sounds so interesting.

  • @boomboomalexander6121
    @boomboomalexander6121 8 ปีที่แล้ว +10

    I vogue, I'm a fashion student in Australia. I love these series and find them highly resourceful, however there's something missing. Can you please do an episode on the environmental impact the fashion industry is having in the 21st Century, because it is the most important issue in the fashion industry at the moment (and missing from both series so far). I know its not a feel good issue and against the grain of what vogue usually "does," however it needs to be explored and I want to know what vogue is doing to promote sustainability, or not doing...

  • @paolafrattesi5012
    @paolafrattesi5012 8 ปีที่แล้ว

    absolutely loving the series! very much looking forward for the next episode with fashion law!!! keep up the good work, vogue uk. you're doing something beautiful!

  • @bulabula80
    @bulabula80 8 ปีที่แล้ว +1

    this is such a wonderful series!!

  • @KelseyAlexandrea
    @KelseyAlexandrea 4 ปีที่แล้ว

    Watching this today and seeing all the sleeves, I'd say these people are psychics

  • @snowfert
    @snowfert 8 ปีที่แล้ว

    I so enjoyed this!! Theres a certain quality about it and I adore alexa chung

  • @ellasim375
    @ellasim375 8 ปีที่แล้ว +7

    Alexa is so lovable!

  • @AugustWeekend
    @AugustWeekend 8 ปีที่แล้ว

    I feel smarter every time I watch this series.

  • @krisztinatoth95
    @krisztinatoth95 8 ปีที่แล้ว +3

    I really like how Alexa presents this series and the idea behind. However I didn't think the K-Hole group gave a reasonable look into this segment of the PR relations.

  • @whiskitty
    @whiskitty 5 ปีที่แล้ว +2

    And Alexa is so charming ❤️

  • @_narcissist
    @_narcissist 2 ปีที่แล้ว +1

    13:33 her prediction was right holy cannoli

  • @Fizzpopping
    @Fizzpopping 6 ปีที่แล้ว

    can't get enough of Alexa!

  • @AnkeshShah
    @AnkeshShah 8 ปีที่แล้ว +1

    K-Hole blew my mind, omg.

  • @christelringelmann
    @christelringelmann 8 ปีที่แล้ว

    Really enjoying this series. Alexa is so watchable!

  • @bellalee27
    @bellalee27 8 ปีที่แล้ว +7

    I neeeed her outfit details! they're so great

    • @cbrownes
      @cbrownes 8 ปีที่แล้ว +4

      +Tucta The striped wool turtleneck sweater is from Stella McCartney. It was on sale from 505 to 355 or something. Not sure if they still have it. I know this because this beautiful thing keeps reappearing in my dreams haha!

  • @biancalemus3315
    @biancalemus3315 8 ปีที่แล้ว +5

    i definitely expected the guys from k-hole to sound a lot more pretentious! they seem pretty down-to-earth, even though the guy looks like he belongs on portlandia

  • @snehaharshita3911
    @snehaharshita3911 4 ปีที่แล้ว

    a lots for love alexa and british vogue!!!

  • @micaelaborja5060
    @micaelaborja5060 8 ปีที่แล้ว

    Great Job Alexa and British Vogue

  • @laurak2173
    @laurak2173 8 ปีที่แล้ว +1

    Alexa is always so funny!

  • @Verbsdescribeus
    @Verbsdescribeus 6 ปีที่แล้ว

    art and fashion are connected today more than ever :)

    • @BeverlyHillsBoss
      @BeverlyHillsBoss 5 ปีที่แล้ว

      very true, I also talk about it on my YT! Check it out :)

  • @DionneKaliisa
    @DionneKaliisa 8 ปีที่แล้ว

    Loved this video! Every episode has been awesome!

  • @ixxchelabril
    @ixxchelabril 8 ปีที่แล้ว

    I LOVE THIS SERIES!!! Good job Vogue! :DD

  • @nanaymanuel
    @nanaymanuel 7 ปีที่แล้ว

    Alexa really out here predicting the success of bell/trumpet sleeves.

  • @mauhuff
    @mauhuff 8 ปีที่แล้ว +1

    This is so amazing :)

  • @sofidiaz9510
    @sofidiaz9510 8 ปีที่แล้ว

    I love this series to death! keep the hard work! alexa is just perfect for this.

  • @valeriaalvarado924
    @valeriaalvarado924 8 ปีที่แล้ว

    You should put spanish subtitles please. I understand just a few parts. This is so brilliant.

  • @josieallen1020
    @josieallen1020 8 ปีที่แล้ว +25

    All this conversation was too cerebral. Went over my head

  • @dalanium98
    @dalanium98 6 ปีที่แล้ว

    ugh this is so so good

  • @johannjara173
    @johannjara173 2 ปีที่แล้ว

    Amazing keep up the hard work 👌🔥

  •  8 ปีที่แล้ว

    I'm obsessed with her!

  • @alexisevillafc
    @alexisevillafc 2 ปีที่แล้ว

    Thanks for sharing !

  • @janals2
    @janals2 8 ปีที่แล้ว

    Great episode. Wonderfully done alexa xxxx

  • @peachi_
    @peachi_ 8 ปีที่แล้ว

    i love alexa so much aaaaaaa

  • @saralarsson6577
    @saralarsson6577 2 ปีที่แล้ว

    Great content! 👌

  • @joannalambrou8413
    @joannalambrou8413 7 ปีที่แล้ว +2

    "really big sleeves" she was right omg

  • @candacelane1288
    @candacelane1288 6 ปีที่แล้ว

    I’m watching this two years after it aired while wearing really big sleeve. #nailedit

  • @katecrowe381
    @katecrowe381 8 ปีที่แล้ว +1

    Omg Alexa! Perfect video ❤️

  • @TeddyDanyable
    @TeddyDanyable 8 ปีที่แล้ว +3

    Love your accent 🔥

  • @sexycutiehottielovelyfoxybabe
    @sexycutiehottielovelyfoxybabe 8 ปีที่แล้ว

    so inspring and helpful for life.

  • @Realgirlfr_end
    @Realgirlfr_end 8 ปีที่แล้ว +1

    You should do an interview with someone at vfiles

  • @janoxd8180
    @janoxd8180 2 ปีที่แล้ว

    Great video

  • @sarahchofakian2564
    @sarahchofakian2564 6 ปีที่แล้ว

    Thank you Alexa!! I loved!

  • @einsommerkind
    @einsommerkind 8 ปีที่แล้ว

    Really interesting! Thx

  • @sophia4016
    @sophia4016 8 ปีที่แล้ว +2

    Love you Alexa❤️❤️❤️

  • @purohiti
    @purohiti 8 ปีที่แล้ว

    Can you look at financial positions in the industry?I am studying finance but am currently in banking and i would like to get in the fashion industry

  • @AnimalArcTV
    @AnimalArcTV 5 ปีที่แล้ว +2

    I'm a PRO working in the construction industry. However, I'd love to move to New York and work in this fashion firm. Any advices? Ways anyone can direct me to get out of construction and into fashion asap? I'd really appreciate it, please. BTW, great video as usual.

    • @BeverlyHillsBoss
      @BeverlyHillsBoss 5 ปีที่แล้ว +1

      I can help you in beverly hills!

    • @AnimalArcTV
      @AnimalArcTV 5 ปีที่แล้ว

      Beverly Hills Boss I’d love to hear more from you.

  • @skyalexander8408
    @skyalexander8408 4 ปีที่แล้ว

    Alexa Chung predicted really big sleeves

  • @PrincessaAnastasiya
    @PrincessaAnastasiya 8 ปีที่แล้ว +1

    So great