What Is Guerrilla Marketing | How It Works!

If you're curious about how we help agency owners grow, get clients, and build 6 and 7-figure agencies you can learn more by clicking the link below. There’s no email opt-in, no webinar, and no nonsense. Check it out here: join.agencyaccelerator.io/vsl...
👇🏼 ...whenever you’re ready here are 3 ways that I can help you
✅ [PROGRAM] Our signature “Agency Accelerator” program: join.agencyaccelerator.io/vsl...
✅ [NEWSLETTER] Subscribe to the Modern Marketing Newsletter: adamerhart.com/newsletter
✅ [SOFTWARE] Free 30-Day Free Trial + free strategy session with HighLevel: aerh.co/highlevel

[@unmiss-com]

People are tired of traditional marketing. With Guerrilla marketing, brands have the chance to pay significantly more attention to their products. It helps to evoke emotions. 75% of customers' decisions are their emotions.

[@Adamerhartvideo]

I'd say it's even higher than 75% of the purchase decision is emotional at first, but then you need the logic and rational arguments to back it up so they can justify the purchase to themselves (..and others).

[@larysakalyta2788]

Thank-YOU! Adam for always being informative and articulate

[@randamadain3345]

I wish u added examples

[@Adamerhartvideo]

Good idea Randa. Next time :)

[@alainapowerchick2025]

This is perfect for the direction I'm taking my marketing services. Thank you for this.

[@Adamerhartvideo]

Hey Alaina! That's awesome to hear thanks for letting me know!

[@hyliozardz4465]

this channel is a gold mine !
thanks for all these pieces of information

[@Adamerhartvideo]

Thanks Hyliozar I'm glad you're finding the content useful!

[@pantheater1]

We use posters through either volunteers or the Thumbtack Bugle poster service. Works well in the San Francisco Bay Area.

[@marcandrobinbinder7418]

This was priceless and doesn’t talk about any examples - like leaving business cards in magazines all over. LoL

[@ifoodieTV]

Adam can you recommend or show using Guerrilla marketing for an app that will be available worldwide on iPhone and Androids. I really want to implement this

[@Adamerhartvideo]

Hey iFoodieTV, very specific request :) the best thing with a new app is to find the minimum viable audience of people who you are uniquely positioned to serve and then work to become a part of that community.

[@mizzcrazygal]

cant believe i have to wrtie a 3000 word essay on Guerrilla Marketing, i feel like i could sumerise it in one sentence loool

[@Adamerhartvideo]

lol hey Tim Tam! Use stories and case studies and present alternatives. That should help.

[@dantesmith3664]

good video. Thank you Sir

[@Adamerhartvideo]

Thanks Dante! Glad you found it helpful!

[@Abirami030]

Hey Adam if you help me I would like to presentation about this guerrilla marketing in my college my studying MBA now please help me to take this topic as presentation

[@Adamerhartvideo]

Hey Abi, feel free to quote this video, other than that I'm not sure there's much I can do to help with your presentation. Good luck!

[@Abirami030]

@@Adamerhartvideo thanks 😊

[@Adamerhartvideo]

@@Abirami030 :)

[@mycatsheenacashappid4240]

Thanks 😊

[@Adamerhartvideo]

Absolutely my friend!

[@sandeepchouhan1603]

Good content

[@Adamerhartvideo]

:)

[@akshayk4044]

Please enable the speed option....its not working

[@Adamerhartvideo]

Hey akshay, I'm afraid that's going to be a TH-cam thing as it's working fine on this end.

[@micheallee5313]

I didn't understand one word you said bro.. how can gorilla marketing help build my motor club of america business 🤔

[@TheRebeccaDaviShow]

Awesome content Adam!💪🤍

[@Adamerhartvideo]

Thanks so much Rebecca! Appreciate you stopping by and saying hi.

[@himabindukarri7760]

Hi sir

[@senthilKumar-hg5gb]

👌👌👌

[@Adamerhartvideo]

:)

[@pierceriddick7311]

I would argue on the authentic part. I mean come on brother coca-cola mastered guerrilla marketing when almost every restaurant worker or goer would consume it. And also I would argue with the creativity aspect whether something is or isn’t original is relative.

[@Adamerhartvideo]

Good points, the originally part though is arguable as technically anything can inspire anything...

[@Freeemann]

can we do guerilla marketing while building awareness?

[@Adamerhartvideo]

Hey Fouad, yup anything that gets attention builds awareness. I'm more concerned in generating some kind of response though like a lead or sale.

[@fragarena9910]

🤔

[@Adamerhartvideo]

:)

[@ayefive4175]

So guerilla marketing is way better than online advertising?

[@Adamerhartvideo]

Hey Aye Five, sometimes, not always. It depends on your goals and if you have more time than money (or more money than time).

[@chichora1212]

👍

[@Adamerhartvideo]

Thanks Priyanshu!

[@omerharoon5940]

Bro is the intro part of guerilla marketing too? Cuz you a waste a lot of time here lol

[@Adamerhartvideo]

lol, it's all part of building rapport which is less guerrilla, and more relationship :)

[@jerryoverton7037]

This video seems padded with generalities. It would have been more useful (for me at least) if the presenter just got to the point, gave some definitions, and followed up with examples.

[@issahamed6158]

Why don’t you get to the point immediately

[@user-op2oh1lw4s]

Great information, but this could be a 3 minute video. Dude repeated himself a lot.

[@Ashun1970]

Say nothing!