Fred Reichheld - Leading Authority on Loyalty

Fred Reichheld is a director emeritus of Bain & Company, one of the world's leading strategy consulting firms. He is the founder of Bain's Loyalty Practice, which helps clients achieve superior results through improvements in customer, employee, partner, and investor loyalty. His pioneering work has quantified the linkage between loyalty, profits, and growth. The Economist refers to him as the "high priest" of loyalty.
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[@MrBill8224]

Wow... That is what it is all about... A lot deeper than the NPS score everyone is concerned about. Deeper than most Companies understand.