How To Write Sales Copy That Sells: 4 Types of Scarcity Marketing

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  • เผยแพร่เมื่อ 11 ก.ย. 2024
  • THE 4 TYPES OF SCARCITY. In order to have a compelling and effective online offer, you should absolutely be including some form of scarcity in your sales messaging. FOMO is the real deal and is the precise reason we use scarcity in sales and marketing strategies. It gives your prospect a reason to buy NOW, because if they don’t, they could miss out. There are 4 types of scarcity that I frequently use in my sales offers and, in this video, I'll reveal each one.
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ความคิดเห็น • 37

  • @AlexCattoni
    @AlexCattoni  5 ปีที่แล้ว +1

    Hey guys! What type of scarcity do you think is most common?

    • @joejohnson8846
      @joejohnson8846 5 ปีที่แล้ว +1

      Alex Cattoni Fomo for me is always a time limit. I don’t know why? But it works.

    • @nonpavitjitjaeng3243
      @nonpavitjitjaeng3243 4 ปีที่แล้ว

      Hi Alex,
      I was wondering - for the premium scarcity if you add bonuses that are greater in value than the main product. Wouldn't that raise suspicion? I personally would be skeptical about people adding bonuses worth $1000 if I am buying a product that is worth $500.

    • @antonstephans4799
      @antonstephans4799 ปีที่แล้ว

      5:04 5:05

  • @btf_program
    @btf_program 3 หลายเดือนก่อน

    Alex your videos are incredible and your transitions are unreal.

  • @wallacebankley3384
    @wallacebankley3384 3 วันที่ผ่านมา

    Best event in the world in 2024. The Leaders of the world meets in Vancouver.on stage and LEADERS WHO WINS with you meeting's ,perfect orientation 👏 inspiration you can feel 😀

  • @ankitkumarenterpreneur5391
    @ankitkumarenterpreneur5391 5 ปีที่แล้ว +2

    Thanks for sharing... Love 💞😍 watching 👀 your videos.
    It's worth watching 👀.

  • @hunterjackson5076
    @hunterjackson5076 4 ปีที่แล้ว +1

    Hey!
    Excellent content! Could you expound on Premium scarcity, and the concept of stacking bonuses? Looking forward to the next video

    • @AlexCattoni
      @AlexCattoni  4 ปีที่แล้ว

      Cool! I can talk more about bonus stacking for sure.

  • @jerryloncey
    @jerryloncey 5 ปีที่แล้ว +2

    Hi Alex,
    That is really great content. Thank you.

  • @farinrasouli
    @farinrasouli 8 หลายเดือนก่อน

    that was so helpful, so many thanks

    • @AlexCattoni
      @AlexCattoni  7 หลายเดือนก่อน

      Thanks for watching!

  • @user-nn6kx1oc3r
    @user-nn6kx1oc3r 9 หลายเดือนก่อน

    she's so pretty

  • @subhankarbhaduri4818
    @subhankarbhaduri4818 4 ปีที่แล้ว

    Hey Alex, another great video from you.
    But I just could not help but notice a spelling error at 2.46.
    The spelling of 'quantity' is incorrect.
    Its spelt as 'quanity'. :-)

  • @dawnchamp1291
    @dawnchamp1291 3 ปีที่แล้ว

    For offers and sales we need to ask the client. Need to know that will client give its details or should I directly ask for these aspects for better writing of SM posts or copy?

    • @AlexCattoni
      @AlexCattoni  3 ปีที่แล้ว

      You should first ask your client. I often have long calls with clients to answer all questions before getting started on writing copy. They may not have all the answers you need, in which case it will fall on you to do the research.

  • @aspiringinfluencer6398
    @aspiringinfluencer6398 4 ปีที่แล้ว +1

    Is it ever okay to lie about having the quantity of a product (I.E. I only have 5 seats in my class left, but actually have 20 left?)

    • @AlexCattoni
      @AlexCattoni  4 ปีที่แล้ว +3

      NEVER - that's a sure way to lose audience trust and credibility.

    • @aspiringinfluencer6398
      @aspiringinfluencer6398 4 ปีที่แล้ว +1

      Alex Cattoni thats what I was thinking. I was in a webinar with a Shopify partner and they said that it was okay as long as you’re making sales. That’s what I’m worried about, taking advice from unethical people.

  • @umarasad4141
    @umarasad4141 4 ปีที่แล้ว +3

    Can I see something you have written? Some snippet would do.

  • @umarasad4141
    @umarasad4141 4 ปีที่แล้ว +1

    In Pakistan, limited time scarcity and quantity is used. It works too.

  • @ankursharma7812
    @ankursharma7812 3 ปีที่แล้ว

    I need ellaboration

  • @musfiramohammed3087
    @musfiramohammed3087 4 ปีที่แล้ว

    @2.45 Quantity is spelt wrong 🤔

    • @AlexCattoni
      @AlexCattoni  4 ปีที่แล้ว +2

      oops! Blame the video editor ;)

  • @Rahul-qf2ou
    @Rahul-qf2ou ปีที่แล้ว

    🙏🙏🙏🙏

  • @AK-sd5vs
    @AK-sd5vs 5 ปีที่แล้ว +1

    👊🏼

  • @jdjidan7090
    @jdjidan7090 2 ปีที่แล้ว +1

    You are so beautiful

  • @ed4183
    @ed4183 4 ปีที่แล้ว +2

    wow, you are so beautiful.

  • @yarrowandyew5173
    @yarrowandyew5173 7 หลายเดือนก่อน

    In 2024 I feel like scarcity marketing is over. Personally I am SO bored with how that is marketed to me.

    • @AlexCattoni
      @AlexCattoni  7 หลายเดือนก่อน +1

      This video is from 4 years ago. ;)

    • @yarrowandyew5173
      @yarrowandyew5173 7 หลายเดือนก่อน

      @@AlexCattoni yes, so is it appropriate to use it anymore? I ask because I'm just starting your launch!

  • @knowthyself7201
    @knowthyself7201 3 ปีที่แล้ว

    Hello! your content is great but the reason you not growing is you are not able to teach your audience effectively through illustration, practical things on your laptop screen, doesn't give any example. So, work on it......

  • @wallacebankley3384
    @wallacebankley3384 6 หลายเดือนก่อน

    "SELECTED WOMEN FINALISTS INSPIRING WOMEN OF THE YEAR .WORLD

  • @ademolaogunleye6365
    @ademolaogunleye6365 5 หลายเดือนก่อน

    You are beautiful