Google has made a significant mistake by prioritizing larger websites and pushing smaller ones further down in search rankings. If this change was influenced by AI-generated content, that reasoning is still unjustified. It’s not Google’s or any other major player’s place to dictate how content creators should drive traffic to their sites. Their primary responsibility should be to generate revenue for themselves and for all content creators, including smaller ones who are capable of doing so. Up until now, everything was working fine. However, since September, this problematic behavior has started to emerge. By taking this approach, Google risks alienating content creators, who may turn to alternative ad services instead of relying on Google AdSense. This shift could backfire significantly, as it might even lead to a fragmentation of their user base. No one should have the right to control web traffic to such an extent. Both Google and platforms like Facebook dominate the market, and they are abusing this power in an underhanded way. This trend needs to be stopped.
Effectively a small site doesn’t allow input from out side sources to correct information they present. Throw in affiliate links, which has always been against Googles terms of use. You effectively have suppression of low quality gateway sites simply looking to make a fast buck.
Is there a common trend of sites that are now taking the place of these sites in the SERPs? Are smaller publishers ranking in the places where these publications dropped off or are these SERPs just filled with reddit, forums, or just e-commerce sites?
Genuinely they must give give priority to small publishers. I agree with googles act about hunting down major platforms as they’re main context are not related to sub context ( It might be affiliate marketing or just normal for the sake of ad revenue)
Not so fast. Chrome/Google search is the most popular browser in the world. It’s not getting replaced anytime soon because there doesn’t exist any reason to replace it for majority of the world.
its no longer a search engine. Its a landing page. That's all you need to know. Now, how to get the public to bounce to an actual search engine that shows actual organic results....
I'm inclined to think that Google was genuinely interested in meeting with the vetted small publishers who attended its "creator summit." Anyone can see that Google's search results have sucked lately, and with the onslaught of AI-generated crap that is flooding the Web, something clearly needs to be done. As for Google's actions against a handful of major publishers, I suspect that has more to do with discouraging mass-produced affiliate pages than anything else. It's like a sequel to Panda (a seismic update in 2011), which was said to have targeted content farms and "Made for AdSense" sites. The difference between now and then is that today's content farms are leveraging once-respected brand names. Affiliate-driven information sites can be useful (NYT's Wirecutter is a good example), but most of them just add to what my late mother-in-law might have described as the "enspitification of the Web."
Googlers are joking? Even 18 months? Thy must know the results are bad or even broken. They yet need 18 months to fix it? No wonder people are switching to chatgpt.
Anyone who starts a business believing that they will get their customers for free knows absolutely nothing about business. Any free traffic should be looked at as a BONUS at BEST. Google is a public company looking out for its shareholders and if they are doing something wrong, they will either figure it out or pay the price.
Google needs to make sites cut down the word padding. 99% of people scroll to find the section where it has the answer. This is not good for user experience absolutely no one has ever said the search for how to boil water and the website give you the entire history of water before answering the question. Certain topics should allow for more words than some. But google shoukd reward sites that get to the point and yet still give you the information you need.
100%. This is a huge problem. The fact that every recipe creators has to write an essay about the history of the recipe before giving you what you came for is bad user experience. But it's Google that created this environment.
@AuthorityHackerNews Yes, absolutely, it makes no sense. Literally, everyone who searches on Google talks about this. Creators are our own downfall thats why people are turning to AI. People want direct answers.
Their still doing a mistake in terms of them hitting bloggers or even adding that AI overview, and this is how, chatgpt has become their competitor in search not bloggers, so their focus should be them making gemini better to compete with chatgpt, right now gemini sucks, its not even that level of chatgpt or cloude, let them compete not them competing with bloggers, bloggers will still do their best to bring in traffic and still google will benefit, their question should be who is replacing us and then they work on that, even if social media is their, people will still read cause TH-cam has been their for years but people are still visiting sites
I think google did that because a lot of cheeky small publishers started pushing out AI-generated garbage content on a very large scale. The only thing that probably made sense was to show well established sites with high DRs for content credibility and EEAT.
You say that for everything that goes down, something must go up, but not if they fill those spaces with more sponsored placements.. you are giving the new top 10 but what needs to be covered is whether you have to scroll further to actually reach the organic results.
The thing is people are still gonna come to Google... Why ? While chatbots can gives generic People looking for deep info of experimences will search on Google This means high quality content will beat the Giants 😎 Google ain't dying. They'll adapt once they realize they don't want to be another story like Nokia
I think you’re being harsh regarding the Reddit threads. There is a lot of very well formatted and helpful advice on a lot of Reddit threads. I think Reddit deserves its place at the top of search regarding all sorts of topics.
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Apparently, Meta is coming out with something similar an AI SEARCH that just might smash Google.
Google is not your friend!
You got that right 💯. !!
Already seen it.
So google doesn't want you to earn but it wants you to pay for ads, how lovely
they are a corporation, what makes you think they EVER gave a single FF about you or me or anyone?
Google has made a significant mistake by prioritizing larger websites and pushing smaller ones further down in search rankings. If this change was influenced by AI-generated content, that reasoning is still unjustified. It’s not Google’s or any other major player’s place to dictate how content creators should drive traffic to their sites. Their primary responsibility should be to generate revenue for themselves and for all content creators, including smaller ones who are capable of doing so. Up until now, everything was working fine. However, since September, this problematic behavior has started to emerge.
By taking this approach, Google risks alienating content creators, who may turn to alternative ad services instead of relying on Google AdSense. This shift could backfire significantly, as it might even lead to a fragmentation of their user base. No one should have the right to control web traffic to such an extent. Both Google and platforms like Facebook dominate the market, and they are abusing this power in an underhanded way. This trend needs to be stopped.
Effectively a small site doesn’t allow input from out side sources to correct information they present.
Throw in affiliate links, which has always been against Googles terms of use. You effectively have suppression of low quality gateway sites simply looking to make a fast buck.
✅✅✅✅✅✅✅✅✅✅
monopolies suck internet used to be more democratic (I think?) but now it's just a power grab from all sides - with Google 'leading' the way
yes what happened to the monopolies commission????? 90% of search on one engine just gives them untold opportunity for exploitation.
Is there a common trend of sites that are now taking the place of these sites in the SERPs? Are smaller publishers ranking in the places where these publications dropped off or are these SERPs just filled with reddit, forums, or just e-commerce sites?
We looked at a number of SERPs later in the video. It's mostly reddit and e-com taking their place. Or other big sites. No love for small sites yet.
Genuinely they must give give priority to small publishers. I agree with googles act about hunting down major platforms as they’re main context are not related to sub context ( It might be affiliate marketing or just normal for the sake of ad revenue)
Organic traffic will decline from Google, so be prepared.
Not so fast. Chrome/Google search is the most popular browser in the world. It’s not getting replaced anytime soon because there doesn’t exist any reason to replace it for majority of the world.
its no longer a search engine. Its a landing page. That's all you need to know. Now, how to get the public to bounce to an actual search engine that shows actual organic results....
I'm inclined to think that Google was genuinely interested in meeting with the vetted small publishers who attended its "creator summit." Anyone can see that Google's search results have sucked lately, and with the onslaught of AI-generated crap that is flooding the Web, something clearly needs to be done.
As for Google's actions against a handful of major publishers, I suspect that has more to do with discouraging mass-produced affiliate pages than anything else. It's like a sequel to Panda (a seismic update in 2011), which was said to have targeted content farms and "Made for AdSense" sites. The difference between now and then is that today's content farms are leveraging once-respected brand names. Affiliate-driven information sites can be useful (NYT's Wirecutter is a good example), but most of them just add to what my late mother-in-law might have described as the "enspitification of the Web."
Google are also creating AI-generated crap....
They created AI and support AI so what are you talking about? By the way AI is good but there are silly people who do not know how to use it.
PR move
Googlers are joking? Even 18 months? Thy must know the results are bad or even broken. They yet need 18 months to fix it? No wonder people are switching to chatgpt.
Google is trembling over openAi ...
why? Openai's userbase has tanked this year
Anyone who starts a business believing that they will get their customers for free knows absolutely nothing about business. Any free traffic should be looked at as a BONUS at BEST. Google is a public company looking out for its shareholders and if they are doing something wrong, they will either figure it out or pay the price.
Google needs to make sites cut down the word padding. 99% of people scroll to find the section where it has the answer.
This is not good for user experience absolutely no one has ever said the search for how to boil water and the website give you the entire history of water before answering the question.
Certain topics should allow for more words than some. But google shoukd reward sites that get to the point and yet still give you the information you need.
100%. This is a huge problem. The fact that every recipe creators has to write an essay about the history of the recipe before giving you what you came for is bad user experience. But it's Google that created this environment.
@AuthorityHackerNews Yes, absolutely, it makes no sense. Literally, everyone who searches on Google talks about this. Creators are our own downfall thats why people are turning to AI.
People want direct answers.
ha! you just described most recipe websites!
Their still doing a mistake in terms of them hitting bloggers or even adding that AI overview, and this is how, chatgpt has become their competitor in search not bloggers, so their focus should be them making gemini better to compete with chatgpt, right now gemini sucks, its not even that level of chatgpt or cloude, let them compete not them competing with bloggers, bloggers will still do their best to bring in traffic and still google will benefit, their question should be who is replacing us and then they work on that, even if social media is their, people will still read cause TH-cam has been their for years but people are still visiting sites
I think google did that because a lot of cheeky small publishers started pushing out AI-generated garbage content on a very large scale. The only thing that probably made sense was to show well established sites with high DRs for content credibility and EEAT.
Yeah, that's a fair assessment. There has been a lot of collateral damage from this though and it's killing the industry :(
Before AI was garbage contents so you are on a wrong way. AI is good if you know how to create quality content with them.
Google started doing this before the emergence of AI content.
very good. they should not rank in the first place.
August and sept update in 2024 was sitewide. october 2024 update was page level. this was my observation.
I think someone put it best "I feel about Google like I feel about paedophiles"
You say that for everything that goes down, something must go up, but not if they fill those spaces with more sponsored placements.. you are giving the new top 10 but what needs to be covered is whether you have to scroll further to actually reach the organic results.
I'm loving these updates in video format so that I don't have to read more stuff )
Nothing new. Google ads, you always had to pay, regardless
Every decision made at google is loaded with the aim of protecting their ad revenue, whether it appears that way or not.
Wow greattttt
Selling my sites and domains.
The thing is people are still gonna come to Google...
Why ?
While chatbots can gives generic
People looking for deep info of experimences will search on Google
This means high quality content will beat the Giants 😎
Google ain't dying. They'll adapt once they realize they don't want to be another story like Nokia
k
Seo will be useless😢 u have to pay to show up
Repeat after me; content is NOT king
The big shift is here. No reason to use Google. My kids don’t use it all. Maybe just google maps. 😂
I think you’re being harsh regarding the Reddit threads. There is a lot of very well formatted and helpful advice on a lot of Reddit threads.
I think Reddit deserves its place at the top of search regarding all sorts of topics.
Forbes No1 for best CBD gummies lol
All these major publishers will create their own reddit pages and make money again
Omg🤣🤣🤣🤣im fricking thinking about it when he described lost and present google search sheets😂if it happened it’s so hilarious ✨
3 minutes of info in a super spammy 20 minute format.