iPad Air M1 Review: Don't Choose Wrong!
ฝัง
- เผยแพร่เมื่อ 15 มี.ค. 2022
- iPad Air 5 adds one more huge feature the iPad Pro already had. Let's talk about it!
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Tablet provided by Apple for review.
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Dude, I really love how you colour code the environment based on the product you review. I wonder how many colourful iMacs you have though!
I didn’t notice that, nice catch! Goes to show how much work he puts into these reviews even with the details
@@karlmaalab Yeah man. This guys does it in every video. And I was super surprised when he released a video in couple of hours after the apple event. Not just that he puts in lot of effort, he is super efficient too.
At least one
@Don't read profile photo mxm
@@karlmaalab Maybe he just selectively color grades the new iMacs like shown in the image editing on the iPad? 🤣
I love how you've transformed your reviews from just the specs & experience to a more strategic & marketing-focused aspect of where the product fits. Feels WAY more valuable to me than just "here's what this product does." Such an amazing video 👏👏👏
Dude, exactly! As a marketing AND tech lover, I can safely say that Marques is by far my favorite youtube channel. This strategic part is the golden cherry on top of an already great tech review content.
right i also like the way the marques are presented. he's one of the youtubers I've always been with.
I think it has become more and more necessary for the average consumer to be aware of these sorts of things - I'm grateful that MKBHD has recognized it and is always evolving.
Yeah I really like that style and also Marques roasting apple that adds a nice touch lol
everything that @jake jaramillo wrote here is true for me, Marques. please continue doing this in the future. transparency is very much needed and we need to understand how companies are learning about human mind and how they work to take advantage of it (without us people knowing it). I've been with your videos for years and I will keep watching. thank you.
I believe for most people who just want a tablet for media consumption and playing the occasional game, the iPad Air will serve them perfectly. I bought the iPad Air because I had the 6th generation base iPad and just wanted an upgrade. I have ProMotion in my iPhone 13 Pro and I don’t really miss it on iPad. The iPad Pro has ProMotion, Face ID, the LiDAR and wide angle camera as the only real differences compared to the Air, unless you want the 12.9” Pro. I love my Air, and I don’t regret not getting the Pro.
I love how honest and helpful your commentary on Apple products is. Not to knock other TH-cam reviews, but you can often tell that they're being overly cautious in their reviews, where as you say it as you see it. Very refreshing.
Its so true with the pricing. I was interested in buying an ipad earlier this year and the most affordable one that could cater my needs was the 2020 ipad air with A14. But it had only 64 gb storage. So I had to pay an extra amount for the 256 gb one which is the only other option. But with a very slightly more amount I could get an ipad pro with M1 chip and 128 gb storage. I was very convinced for that product but then I realised that in no time I had gone way too over my budget so I decided to wait for the new ipad air launch so that the old one gets cheaper. But now I am more confused.
simple fix wait and save money
get a Galaxy TabS7+ as an open boxed item from a trusted seller on ebay. Save literally hundreds of dollars and get a far far better tablet/software than the best the crapple has ever offered.
And if youre LoCkeD iN CrAppLe'S eCoSySteM, you're crapple's abuse victim. And you could do the exact same thing for your phone AND desktop/laptop.
Free yourself and learn what youve been missing.
@@aa-tx7th i am actually trapped inside the apple ecosystem.
@@aa-tx7th i know it's a greedy system, but there's no table chip like the m1 processor
Actually you don't need a tablet lol
Love the intro of the price ladder breakdown. Apple has been doing that for years with the storage capacity, just makes sense they branched it off to other parts of their devices.
Star bucks and all coffe companies are doing them too
The 13 inch M1 Pro's speaker experience is astonishing for me--surprisingly superior to any iPad I've experienced previously. This audio comes to the fore when simply watching content while reclining with the big Pro on my chest... the stereo experience is there, but on top there seems to be something quite surprising and almost 'spatial' about the big M1 Pro's audio. An unexpected pleasure on top of the significant performance of the M1 processor.
So the speakers are bigger and louder on the 13 vs 11?
12.9?
You know that still matters?
it has more (4) speakers.
You do such an amazing job with your videos. I love how you talk about the business strategy and try to figure out Apple’s market approach. This was far more interesting to watch than the standard “iPad M1 Air review” video. Thank you for all that you do!
The 120Hz ProMotion display is the dealbreaker though. It makes the iPad experience SO much better (writing notes, playing games, and general UI smoothness)
That's why buying used ipad pros is always preferable to new ipad airs
@@tommylehomme8695 just got a 2017 with promotion and love it. Still fast and only paid 250 for a 256 model.
@@tommylehomme8695 how can you buy those
The dealbreaker is iPad OS. They need to stop castrating those iPads with the stupid restrictive software. It's the only reason why the iPads still cannot replace a laptop. Just because Apple wants to sell us two devices instead of one.
@@HuyV why would they cannibalize their own product line? Those who needs the extra functionalities of a laptop can just buy a MacBook. That option is available
I like how you over the years moved from classic review (camera and stuff) to complex analyzis and theories about products and different market strategies.
Totally sets this video apart
eh, not me… I’m interested in getting the word on whether a product is good and for me. I don’t need the commentary on business strategy.
The analysis is only complex if the audience is simple.
@@bradywb98 then just read the title and leave
@@fkdkdkfkrkska48485 Haha, right? This shit is not complicated at all.
One piece of wisdom is always stik to your budget 👏👏
Such an awesome and intelligent breakdown of not only the pricing but of the specifications as well! Helping me out much!
For anyone looking for the game @3:45. The name is Speed Demons and its available on Apple Arcade.
You're a savior!
You're great! 😃
You Rock
Thank you
Thank you!!!!!!!!!!
love the intro to this one. i enjoy when a creator ties in a learning opportunity to their video. well done review!!! 💯
I've been going back and forth between the two for weeks. The one benefit that was able to push me to get the Pro, was the screen being 20% brighter at 600 nits vs 500 nit of the Air
For me the differentiating factor is storage. My wife is a photographer and does a lot of her initial post work on the iPad when out in the field. With a 52 megapixel sensor and RAW format photos (plus occasional 4k videos), 265GB max on the Air doesn't go too far
Just get an external drive
Lmao, okay then!
@@jacobjones99 I know?! I'm typing this on an M1 iPad Air. I don't think you got what I suggested
@@theonlinething1039 That's what he's saying, he used " ^^^ " to add further to your point
@@Mebble Oh, I'm sorry, I didn't know what ^^^ means
The reason to still go for the iPad Pro 12.9 is if Dolby Vision and HDR are important to you, as well as the larger size, resolution and 120Hz refresh rate.
Yeah!
Refurb iPad 12.9 2018 is 699€ on the apple refurb store. Just saying
Dont forget Thunderbolt!!
Those are some serious stuff gonna go for the ipad pro
m
For me, I bought the Air 5, and I honestly don’t regret the purchase. The IPad Pro has the ProMotion, extra camera, 4 speakers, and Face ID, but none of those features I NEED for what I use the iPad for. I got a 256GB + Cellular version and it checks all the boxes I want and need. Not to mention that it will get updates for years to come.
Did you buy the cellular battery one or just the wifi?
@@du8546 Cellular, although I should have bought the WiFi version because of hotspot connectivity on my 14 Pro Max.
tbh if only they gave it a Pro motion display, it would be a serious buy considering that a lot of the competition puts a 120Hz screen on their regular consumer flagship.
@@chrischoy9Hopefully the iPad Air 6 display would be a 90Hz display. Hopefully.
Nice video, not sure if you mentioned pro has 128gb compared to 256gb on the air in that price range you highlighted, which is a factor that can sway people to the air - not having to worry at all about memory, and while it's a useful comparison, if people are coming from a base ipad and have never used a pro, then pro comparisons don't mean much. I've never had pro motion and even knowing about it doesn't want to make me go for a pro over an air. For some people the air is a logical upgrade from a base model. Touch ID better than face for me, speakers are better on the pro obviously, but I also use headphones a lot and bluetooth speakers. What it comes down to for me, is having 256gb of storage, rather than half that on the pro with a better screen and pro motion (which I have never used before anyway). You don't miss what you never had.
One other difference in the iPad Pros is once you cross over to 1TB / 2TB of space, the RAM gets bumped from 8GB to 16GB
i still dont think ipads can completely utilize that
Oh ok
McNutt...secret mcdonalds menu?
The last I read, apps for iPadOS aren't even capable of using that much RAM or they're limited to a specific amount.
I believe the cutoff for developers is using up to 6GB so background processes don’t rank the device, so yes 16GB is overkill, but they also have a full M1 processor as well. My assumption has always been a setup for “pro” iOS apps, or possibly deployment of MacOS but Apple has been explicit with not wanting to do that so who knows…
Love the way you took us up the price ladder when adding features. It’s clear that the Pro is for the pro users. The base model Pro picked up with a better screen for video editors and graphic artists, thunderbolt for those need to transfer info like videographers, photographers, and music creators, and more storage which they will all need due to the massive amounts of content they create.
Why edit videos on an iPad pro when for the same amount of money you have buy an Air lol
Just like you, I was also mislead into thinking that the iPad pro M1 is a true creators device... the "gold standard" TH-camrs across the board call it.
I can tell you by experience, this was a complete waste of money. Not only is the device completely and utterly (yes, I said COMPLETELY) useless waste of space, I haven't been able to use it for even the smallest of design tasks like creating professional grade icons. Still use my laptop for all my core work. (Yes, I have the pencil)
The iPad is a glorified ebook and comic book reader WITHOUT ANY good free reading/cbr viewing apps. It's a glorified movie viewing app... oh but even VLC is buggy and the UI of Vlc is way off.
The os if was designed by a 5 year old kid who uses a phone would have been better. I am pretty sure that Apple hires their UI people from arkham and their sole purpose is to piss off the users.
Over a thousand bucks down the fckn drain.
@@mohnishsapra2247 if you’re using Adobe apps there’s you’re problem
@@mohnishsapra2247 I have a friend that designs everything on his iPad Pro. He uses a software called Affinity. It has export support for many industry standard formats.
His example about price ladder does not apply in "expensive" products though. If the products are cheap like a few dollars then it is true because it does not cost much to feel "average" but when you are talking about a few hundreds and more it is completely wrong. It has always been wrong in iPad line where the cheapest iPad outsells the others. Same with the MacBook, AirPods, iPhone. So even though it seems relevant but unfortunately it does not apply at all.
I bought mine last week. It is an amazing device. Love it. Because there is an issue in China the stock is running low in here. I had to satisfy with the grey colour. If any students are looking for it get it. It is worth the money.
Good points with the price ladder! However, I have some disagreements. The thing is, for $50 more (total $799) you get an iPad Pro with 128 gb storage but for $750, you get an iPad Air with the same M1 with twice the storage (256 gb). That’s the actual comparison. If you’re looking to get the air but want more storage, you can get the 256 gb version for less than the 128 gb pro. That’s still a better deal. The pros that have up to a terabyte of storage are a lot more expensive than the air and it’s not a comparison. If you need that much storage, you wouldn’t be considering an air in the first place. And the 13 inch pro is way more expensive as well. Again, if you want a 13 in iPad, then you wouldn’t be considering the air.
Still, I think it’s great that you bring this up and highlight this. As stated in another post, few reviewers talk about pricing structures and the company compelling (or tempting) you to upgrade. Thanks for your reviews!
i agree that’s why i got my 256 gb air over the pro. i don’t care about the pro features
I love how your reviews and content in general are evolving into video essays, such an important contribution to talk about more than just specs and performance!
The reason they brought the m1 to the iPad air, I think, is an economy of scale thing. They invested a lot in R&D and by selling a lot of m1 devices, they can lower the cost enough that it makes sense from an economic stand point, even if it nudges people to buy the cheaper device. They still earn more by the cumulative effect cost has on each m1 device sold.
You think they will lower the price?
Or it's just the leftovers from m1 chips with some faulty cores just like they did with the MacBook air with 7 and 8 cores.....
@@saulgoodman2018 It lowers the price to make the chips. Apple isn’t going to lower the prices that we pay though
Smart like they are doing with iPhone 8 body on the 2022 iPhone se
Didnt this economies of scale exist when that ipad pro launched?
Dude, you have really helped me out. I was initially going to go for the air, but since I realized that the 11 inch pro has a better performance, I decided that I was going to go for the pro. I’m happy that I went for this decision because the quality is amazing.
When I first heard about LIDAR on the new iPad, I remember wanting that feature and tried to sell my current iPad pro. I ended up not selling it.
4 months later, I totally forgot about LIDAR. I never needed it, i just wanted it.
Honestly, I have the 64gb Air 4 and storage has never been an issue for me. I mostly use it for digital art and school notes that are synced with OneNote, so I hardly need any space. Yes, if you're doing video production or photo work like Marques, you need more. But for some iPad users, 64gb is still worth considering.
Same, got around 45gb free right now on my air 4.
Plus, there is the option of connecting external USB drives too, so yeah in my opinion it isn't a dealbreaker for some people.
How to tell us you’re poor without telling us you’re poor
@@lakshjairam1764 This is exactly why I'll get the 64gb version 👌people seem to forget about external ssd's
@@dcny69 so? Who the fuck cares.
yeah, them leaving out a 128 gb option was intentional. 64 is ridiculous. and so is 256 for $700, they want you to buy the pro at that point...
Agreed but then if you want 256 on the pro, you gotta spend an extra $150.
64 shouldn't even be a thing in 2022 honestly.
128 and 256 are the sweetspot unless you have high storage requirements.
@Communist Antarctica not if you shop in the student store..
@@MassiveVoltage yeah but at least you get 128 right
Marques, thanks for this fantastic video! Others have articulated it's merits so suffice it to say you've helped me gain a clear understanding of pricing ladders and which iPad is right for me. Great job!
This is the exact video product comparison I was looking for thank you! 🙌🏽
I think if I hadn’t experienced the Pro Motion display, I’d probably want the new Air or new Mini. Yes the Pro has a reason to exist but the differences are getting smaller and smaller. Love the more pronounced color on the new Air though. Great vid!
Exactly, 120Hz is one of those things that spoils you and makes your standards for choosing displays in the future even higher. Just like OLED.
In the early 2010s we never had ipad air or ipad products 😕 😐 😫
@@saadazzahrani Its probably okay as you can keep your high end device till its the standard of displays.
@@michaelellis6384 First ipad released at 2010 while the ipad air 3 years later
I personally would still always go with the Pro. Because of FaceID.
And when you don't look at the M1 iPad Pros, you can get a new iPad Pro 2020 for much less and still get an overall better iPad imo.
I feel like if I were to upgrade from my air2, I’d be perfectly happy with the 60hz screen. I’d be missing out on nothing, and still getting the laminated screen that spoiled me as my first iPad purchase. For real, this was what the pawn shop had at a price I was willing to pay, and I lucked out with a fantastic device, whose special laminated screen was a feature I didn’t know about until weeks afterward. I thought all iPads had it because it was simply fantastic.
Yea I don't care either and for art and the pencil everyone says that 60hz is fine. It's not a gaming PC. The marketing trick he explained isn't what got me into the air 5. I was already shopping for air 4's for digital art (that laminated screen among other things) when the 5 dropped at the same MSRP. Double the RAM and other small improvements which do matter for art made the minimal price difference worthwhile.
Repent to Jesus Christ
“The Lord will be king over the whole earth. On that day there will be one Lord, and his name the only name.”
Zechariah 14:9 NIV
G
nah 120hz is a huge difference. It just feels so much better. 60hz is like buying a plastic ipad. Does the job but the feeling is just bad
The Air 2 was my first Apple computer. That laminated display was and is everything
I'm a retired casual user and this has been the most helpful talk on which iPad to buy. You are very good at explaining the pro's and con's between the iPad's ...... I will be buying the Air -Thank You
I love the way you explain specs and marketing analogies, you are a big help ! ❤
something to think about is that prices differ kind of wildly outside the USA. the iPad Air (256GB) is R$ 8.399,00 and the iPad Pro 11'(256GB) R$11.546,00 in Brazil - which is a pretty huge jump (about $600 USD) which makes the iPad Air so much more accessible (and only R$895,00 (USD$ 175) more than the iPad Mini, even though it has the M1 chip.
Apple also made the IPad Air 10,9“ instead of 11“ on the IPad Pro which is clearly just for headline spec comparisons
Mind games for sure. They're basically the same size.
@@mkbhd hi
omg he replied
I'm tellin ya
They know how to "game" the game
@Don’t read my profile picture thank you for telling me, now I am not going to do it
I have the highest respect for you helping me make sense of things …you do all the work and it’s much appreciated….cheers! Brian
Looking to upgrade my iPad and this lineup was super confusing to me because the ladder of value felt so fuzzy. Thank you SO very much for the deeper breakdown. Especially the opening marketing pricing strategy explainer. Knew from the jump I was in the right spot and it is knowledge that needs to be widely shared.
I like how Marques's reviews aren't just about the specs of the device, it is always about the whole picture.
Nothing will ever make me feel the way I did when I got the 2018 ipad pro. Nobody had seen that design and with the new pencil I felt so ahead of the pack when it came to art. The innovation in that product was soooo good though that it seems to be written straight across the board. My ipad is perfect but because I got the 64gb I am kicking myself years later for not having more space. I've been going back and fourth trying to decide if I should upgrade or wait for the next updated ipad pro with m2?!!
I’d say maybe try hold out one more year, it can be tough to know when to pull the trigger again but I’m sure your iPad still performs incredibly well but yeah a shame about the storage
I mean what do you need an M2 for? You can run everything smoothly with the M1 anyway
@@mehshutup3041 the main selling point of the M2 11 pro will be miniled
I mean m1 is overpowered with the current uses of iPads anyway
Wait for the M2 iPad Pro and then get a discounted M1 iPad Pro. 😏
This pricing model actually does make sense to me. Considering a tablet fits in line between a computer and phone, I believe more people could justify getting a tablet when they already have a computer and phone if they believe it still has premium features for a "deal" while also being far better than the standard model. Very interesting video 😌
Yeah but most flagship phones start off with 128 gb now so these tablets should not start with 64 gb
I loved that pricing analysis at the beginning of the video.
Pretty much the reason why I cancelled my pre-order and has made me wait for the next Pro. Marques, always spot on.
And looks like in E-commerce the ipad pro RN had lower price. Like in my country it goes cheaper by $150 and make it more worth it than before
Bro what are you doing that the M1 can't handle. And if it can't handle it just get a MacBook pro
@@gumerzambrano yup, the bigger limiting factor is the OS, not the processor. even the current iPad Pro cant fully use the ram because of the OS
@@gumerzambrano My main issue is the screen, not the processor.
This has become a visual therapy.
Really appreciate every detail and color.
Thank you Marques.
Tha attention to detail is amazing, look at the background colours
Well explained and your marketing knowledge shines through.
As a 2021 12.9" iPad Pro owner, I would still select the iPad Pro over the iPad Air due to screen technology and 120 Hz Pro Motion along with the larger storage options available.
Same. Also I needed I larger screen than 11 inch so the 12.9 inch model was a no brainer.
im thinking if i should go for 512gb storage or 1TB , with 512 gb storage id use an external hard drive.
@@pokiblue5870 The other difference between the 512 GB and the 1TB model is the ram,512 GB model has 8 GB of ram while the 1TB model has 16 GB of ram.I chose the 512 GB model due to the fact that I have a high specification Dell XPS15 laptop along with my Intel Core i9 10 core 4K 32” dual display workstation with a 3080 Ti.I use my iPad Pro to edit photos and videos from my cameras and drones along with sketching some of my engineering designs.If the iPad Pro will your primary device then I would suggest getting the 1TB model.
@@Unamatrix01 my man's just flexing
No
I love how you incorporate real practical info in your reviews. The price difference of a new air vs the pro here in PH is only about $20.. so that's definitely going to be worth the extra cost.
Congrats you been selected amongst our shortlisted winner’s chat me up to claim your price..
May I ask the store you buy from?
What's PH?
@@carldrogo9492 Philippines
You’re awesome, Marques! Subscribed. I had the same impression about comparative responsiveness between the M1 Air vs. the faster-refresh-rate Pro model at the Apple Store. It is a noticeable difference to me and could be a determining factor despite not needing that performance on a practical level. Thanks for your lucid analysis!
Your content is so well delivered. Great job!
It’s interesting that Apple didn’t use the newer A15 chip here, as it has in the iPhone 13 line, the new iPhone SE, and last year’s iPad Mini. The A15 is built on a newer architecture and has roughly the same peak clock speed as the M1. But when you compare the M1 to the A15, the M1 still pulls ahead it has two more high-performance cores and three more GPU cores.
I am not surprised. Always remember the underlying motive is a race for data. Having the "M" Apple Silicon across all of iPadOS is going to accelerate developers into taking advantage of it, and procure more user data for Apple to build on.
@@kylegibbard Agree_👌
And nice comment bro, but every newer Apple product come's on market it's a slightly better than the previous one you'll get the new features like new display, camera sensor, battery backup and many more
But this year you'll get the M1 chip inside the ipad air 5 and it's 50% more powerful than the A15 chip
And that make this ipad more value for money
Now look whos artificially segmenting products
@Don’t read my profile picture nobody does
It's because they're using the same logic board of the ipad pro, they don't spend money designing a new logic board dedicated for the ipad air with the A15 when they can just use the same logic board of the pro for the air since both of those use the m1
I love how he explains the pricing before talking about iPad 😂
Because there's nothing changed . You can watch his previous videos 🤦♂️
Because he did a degree in marketing and business with econ its something he has an interest in as well as totally relatable to the iPad
Make a thesis about it
That was awesome, the way he transitioned to the iPad wrapped it up perfectly
heart
Love the behavioral science intro; adds a lot of depth to the video!
This just helped me decide. Thank you lots! ✌
Still satisfied with my M1 Ipad Pro 11 inches. I'm gonna give this tablet a lifespan of 5-7 years.
I also own the m1 ipad Pro 11 and i have been using it for the last 6-7 months and the performance is not just same but better, the battery life is also same and if apple would give us some better software features with it then it can easily survive 10-12 years (with maybe a battery change) just due to the sheer power of m1
@@allbasiliskcodm236 you're totally right. I bought few months ago my first MacBook Air with m1. This is absolutely all what I need for my tasks. Fantastic battery, best performance... this MacBook is forever... new battery and another 10 years 😀
Great intro. Liked the analogy mentioned between buying beer and an ipad. Kudos to the team for going the extra mile to make us understand the purchasing pattern of consumers.
Your videos your voice everything very warm and makes you wanna watch and learn.
Thanks for your review ,seeing the myth from the specs and the true value helped me make a right choice . Thanks for sharing !
I'm completely mesmerised with the intro. The value you add to your videos are unprecedented. I sometimes wonder how you perfectly make such videos in a seemingly effortless manner. Keep it up MKBHD
I'm your biggest fan. Greetings from Ghana 🇬🇭.
Thank you to the whole staff for the quality review. I always appreciate the amount of information you include in them.
Very insightful review, many thanks for that!
Love the Myth of Fair Value book you brought up. It was insightful! 👍
I love the Economics of Pricing here. its always been my fav part of MKBHD vids. More please!
The qualities of his videos just keep getting better and better. Props to you and all of your studio man.
You're my go to for every Apple product these days, thanks.
I love how he just hooks you in within the first 20 seconds of every video.
I love how they didn't even change the design and it’s already popular but its soooo much faster than the last model, I am impressed by the performance of the M1!
I really am is too!
yes
@Don't read profile photo ok
It's absolutely insane just how powerful the M1 is in such a small form factor. I have the old iPad Air 2 and the Samsung Tab S8 Ultra and I love them both for various reasons so I won't be picking up this tablet but if they stuck the M1 in an iPad Mini I'd buy it in a heart beat.
Lmao A14 was already beast , you won't notice any difference between last one and this , only video rendering is where new one will shine
The price ladder concept is amazing. Although putting M1 in iPad Air contradicts the ladder theory. However, iPad Air is now more attractive to the low-budget user who initially planned to buy the iPad. Since the iPad delivery date is usually more than a month while the Air is just a week or so. My point is availability is another critical factor in the purchase decision.
im debating on getting the air, instead of the Ipad
the price difference is there, but
USB-C
Gen 2 pen
M1 ridiculously overkill still
overall better display tech.
thats kinda it, i would mostly use it for Schoolwork and streaming media so i would not really need the space.
so im fine with their default configurations.
i was never so tempted to go UP the ladder then before.
still doesnt beat the IPad price to performance, but i really dont think that apple is trying to sell you a dowgrade for a pro user.
see as Marques said, Pro buyer will still most likely go for a pro.
but they sure make the middle option viable now.
instead of 1 year ago where you either went price to performance or High end.
i think it's kinda to give a taste of what the better one is like, so you're more likely to buy the next version of it whenever that comes out
@@Flaxify Me too. Also because the design of the iPad is so ugly. Large edges.
The pricing strategy and how you explained it is just mindblowing!
Watching this video on the iPad Air (64gb) purple. Perfect iPad for someone who travels a lot with work and really just needs it for emails and watching Netflix / TH-cam etc….
Awesome. You are by far the best tech journalist - if that’s the term - out there, because you think really hard about what the big picture insight is regarding every review. And the production quality is astounding. Impressive.
I really appreciate how you explained this. I'm an artist using a refurbished 2nd generation iPad Pro 12.9in 256GB with the 1st gen Apple pencil. I got that because I thought I was going to use Procreate as my main drawing tool instead of Photoshop CC. After 2 years of using the iPad Pro, that was not the case. I only used it for sketches that I imported into Photoshop & basically used the iPad for everything I didn't feel like using my phone for. So I'm considering the new iPad Air because of that. I figured since I have an iMac, a 22in pen display & a MobileStudio Pro that I primarily use, why shell out all that money for features on another device I'm not going to use every day? I definitely don't mind the "downgrade."
Very good explenation and good analogy. Thank you
Best intro and amazing pricing logic throughout. Genius. I don’t even want an iPad. Watching this video because he’s just that good.
Had already decided that I was getting the iPad Air when I thought it would be coming with the A15. Now that it has the m1 it's a no brainer. Can't wait to get my hands on it next week.
How much storage ?
I love that you go through the effort to research best purchasing strategies for consumers. You really go above and beyond to make the best content that educates the masses. Thank you Marques!
he pretty bias
@@dooge3433 true, MKBHD is biased towards quality products
We love you Marques! another great entertaining review
Thank you for this! I’ll be upgrading from iPad 5. This convinced me to just go with the iPad Pro.
Felt like a clown seeing this iPad with an M1 since I bought last year’s air 🤡🫠
Great video as always, it’ll be interesting to revisit when the new iPads Pro come out and the 11in has mini-led display and probably an M2. Then it’ll feel a true upgrade over the Air
Great vids Marques. One advantage of the iPad pro that flies under the radar - if you choose the 1TB or 2TB storage option you're actually getting an M1 chip with 16GB unified memory. This option isn't offered on the iPad air.
Most people do not need 1 terabytes
Yeh - I think this raises the interesting that point beyond the price ladder newer isn't always better. I've always loved touch ID, always loathed face-ID, and suspect I'm not alone. So keeping one model that allows touch-ID fans to have that option is smart if its a major buy/no-buy discriminator even when the feature-set isn't otherwise the newest.
Solid content as usual. Thank you for covering the pricing ladder concept with a current real life example. It does help to understand the difference when you lay it out.
To me, It's all really about that pro-motion, because it makes so much difference with daily usage, especially if you've it before.
I would've really hoped for A15 iPad air with 120hz screen instead of the m1 60hz screen
well at least put 90hz on the m1. It would be enough for sure
@@JustMorningstar 90hz doesn’t exist for Apple
@@JustMorningstar nah they won't.....
@Don't read profile photo i wont
only things with "pro" on the name have 120 hz refresh
Excellent. This really helps. Thank you.
Came here just for a review and ended up subscribing. This guy is captivating
Yeah, I think you expressed this perfectly. I still want a new iPad, and here comes Apple with another option that makes me confused on which one to get.
I cannot recommend the Air enough. Unless you need more storage or the display is super important to you, it's amazing.
I cannot recommend the base ipad pro enough. Unless you can cope with 64gb storage and don't care about the display, it's amazing.
@@Summer-xu8qu LMAOO
David, another TH-camr, kinda lines up with MKBHD. If you need that pencil and 120hz screen, the Pro is worth it. I'm not an Apple user, so it's confusing to me too
IPad Pro base one. Spend always more money u will always get more quality.
The level of editing and quality in your videos is stunning maan! You and your team are AMAZING ❤️🙌
Absolutely Brilliant Explanation
Very helpful to think things through. I'm so close to move away from my MacBook Air to iPad Air or iPad Pro. Screen refresh and M2 but me in the category to go the the iPad Pro. Overall I'm more educated with my pending decision. Great content!
I love your reviews and I think you're the #1 tech reviewer EVER. You know your tech inside out so u know what was there last compared to the new reveal or compare it to other gadgets from the same company to not only show the price but what youre ACTUALLY GETTING. Plus the style of the room is well thought out and matches, camera angles and quality so clean. Other tech guys are mostly Apple fan boys who brazenly state it and always compare and overshadow the product with Apple gear and their own tacky dress code or lifestyle. I understand everyone favors a brand but be biased, you keep it cool and clean. Keep up the great work, always a pleasure watching. God bless.
MKBHD, thanks for bringing this back in front of us. I think we all realize the pricing ladder, but it's extremely easy to shove it to the back of our minds. Thanks for being real.
Thank you brownlee, good quality video as usual.
This is legit the best review i saw cuz i have been for a long time on the ipad pro and the ipad air
5:28 Evo x spotted.
Another great review. Thank you 😊
Purchasing patterns were explained well 👌. Love to hear short explanations like that in your future videos. Always learning something from your business skills 😁
Top notch review with great insight Marques. You're a marketing guru! Thx
Marques you made my day your the best
Apple legit got me. I was going to go with an Air last year, but 64gb absolutely wasn't enough for me. By the time I jumped to a 256gb Air I was in the price range of a 128gb Pro. But since I was already spending this much money I mine as well jump up to a 256gb Pro with an Apple Pencil and a $200 case/keyboard >.