The first 2 bridal shows we did got us 1 ultra cheap wedding and cost us a couple hundred dollars in gas, time, fees, etc. Bridal show #3 was free at a high class venue with 2 other DJ companies and we booked 10 (yes ten) full price weddings. Show #4 was at a vineyard, also free (other DJs actually turned it down) and we booked 4 full price weddings there outside on a miserable rainy day. As Rick said, it's all about how you approach it. The first 2 we did were a learning experience. As you can see, we learned from our mistakes. We also created great relationships with the venues and some great vendors. They continue to send referrals and I now have friends all over the industry. Great advice Rick--everything you said was 100% accurate to our experiences.
I really like that you’re saying Wedding Show and not Bridal Show. I predict a steep decline in Wedding Show growth. Right now, (in Texas) we’re seeing TONS of free Open House events being hosted by area venues. If I’m a prospective couple...I’m not going to pay money for a Wedding Show if my top 3 venues are hosting a free one at a later date.
Great video Web. I will definitely be sharing this with my team, lots of great nuggets to help us learn and grow. We do lots of Bridal Shows up here in Michigan, and I agree over the last 5 years the flow through seems to have lowered some. But I also think that the clientele comes to the shows armed with more information than ever before. I prefer to let my professionalism and respect for couples bring them to us, not chase them down the aisles. Sit back, smile, use the 10-4-2 rule of communication, and let them paint THEIR vision and dream for you, the. Let them know how you can bring that to life. Great stuff, thanks again!
Very good advice, relatable to any wedding show vendor - thank you for putting this together and showing the passion you have for your business and clients 🤩
Watched this again today as I'm starting get thoughts together for a wedding show in January 2020. Will probably watch again in a few months! Great info!
Great video. I agree with you on most of your points. You are right about the show's decline. I did 2 years back-to-back 2017 & 2018. I booked 3 total. I have a paid subscription with Wedding Wire now and am booking constantly. That's where my advertising money is going now. Keep the videos coming. At least one of us enjoys them lol
Console not required; The couple do not care about your gear! Some care how it all looks. Everyone is selling something. Everyone IS a sales person. You said you do not approach them. Why? You're there to share the value in what you have to offer. Get out and say hi, they will not bite. Have a conversation upfront, relax, be yourself. hav some fun...You are a FUN entertainer aren't you? Give them Good video Rick.
Hi Rick., in 3:33 there is a heart on back, I saw in other videos of yours the bride and groom names. How do you do it? What do you use to write and put names of couple in middle of dance floor like you ha e in other videos?
Thanks man. I'm the same way, I did 1 in 2018 without getting names and numbers. I have done 3 in 2019 and I'm getting booked! My last show is this weekend. I'm goin all out for this one after seeing your video!
You talk with everyone that walks up and sale yourself. You! Yourself is what will book! It takes 3 no's to reach 1 yes. That's good numbers. Anyone you blow off is potential money loss. Great video.
Hey Rick, Great advice as always. I can 100% concur with your views about wedding/bridal shows. I'm UK based. In the past 3 years 2016, 2017 and 2018 i have noticed a gradual decline in attendance numbers at the shows resulting in a decline of quality leads. Despite bringing more services to the table, Slideshows, Video, and the console setup in front of our backdrop with up lighting... 2018 was the poorest by far. The majority of the leads that were prepared to book i was unable to accept as i already had bookings (sourced from Facebook, Instagram, Bridebook and my own website) Being an independent DJ, Its no longer viable for me to outlay time and money in wedding fayres that provide diminishing returns and in the case of 2018's last wedding fayre... i couldn't take ANY of the bookings as i was already booked. After that wedding fayre i made the decision not to attend any wedding fayres in 2019. Guys... if you are multi-ops... As in you have multiple DJ;s then go for it... you have the capacity to take all the bookings and you should "go hard or go home" as they say. But for a sole DJ business like myself i feel the ROI (Return of investment) is diminishing at these shows. Do not under estimate social media, There is HUGE potential for a high number of leads but the quality of leads varies, You will need identify the quality leads quickly and focus on those.... and that comes down to combining your social media experience (Language, Manner, How the client asks questions etc) with your DJ experience (Knowing when the client is asking the right questions) to weed out the time wasters. Websites. VERY IMPORTANT... A professional, well written website with excellent SEO (search engine optimisation) will in time generate exceptional high quality leads. Almost every lead that comes direct from my website ends up booking. And don't forget that website MUST be optimized for computer AND Mobile.
Hello, thank you for the tips. What is your recommendation for a DJ starting off with no video footage or pictures to show? I’m a club DJ transitioning into a mobile DJ. The show I’m attending is a smaller table top show at a venue.
Do not do the pricing at the end. It makes them feel that you have something to hide. Drop some partial prices inbetween the conversation and make them a whole offer of everything at the end. Greets from Germany
Another great video Bro!!! I have never done a bridal show. You gave me a lot of good information to think about. I am a single opp company and I am not sure that bridal shows will be a benefit to me or not. I am more focused right now on my marketing, branding and gathering photos & videos so I can be more prepared to do a bridal show. Is that right way to think?
Hey Rick, how do you handle couples at Wedding Shows who are just shopping around, with no wedding Date or venue, who have given you their details? How do you follow them up?
But what's your roi on fb and instagram? It's different in different markets, but I know that if I do a wedding show I am going to 5x to 10x my investment no problem.
@@DJRickWeb Yes, it totally depends on your area. I've had np getting a good return on my investments with FB. Could be better, but that's on me needing more sales training lol.
Great content Rick thank you🤘
The first 2 bridal shows we did got us 1 ultra cheap wedding and cost us a couple hundred dollars in gas, time, fees, etc. Bridal show #3 was free at a high class venue with 2 other DJ companies and we booked 10 (yes ten) full price weddings. Show #4 was at a vineyard, also free (other DJs actually turned it down) and we booked 4 full price weddings there outside on a miserable rainy day. As Rick said, it's all about how you approach it. The first 2 we did were a learning experience. As you can see, we learned from our mistakes. We also created great relationships with the venues and some great vendors. They continue to send referrals and I now have friends all over the industry. Great advice Rick--everything you said was 100% accurate to our experiences.
I really like that you’re saying Wedding Show and not Bridal Show. I predict a steep decline in Wedding Show growth. Right now, (in Texas) we’re seeing TONS of free Open House events being hosted by area venues. If I’m a prospective couple...I’m not going to pay money for a Wedding Show if my top 3 venues are hosting a free one at a later date.
Thanks for your tips! Im gonna use them for my gigs in future
Brides at bridal shows act like they are bird box lol they walk fast and try not to look when they pass you booth 😅
Hi dj bar one day can you come to Charleston south carolina!! For play in some party we us 😁
Thank you!! So much great advice and im a makeup artist! I'm doing my first show in October. Just thought I'd try it out!
Great video Web. I will definitely be sharing this with my team, lots of great nuggets to help us learn and grow.
We do lots of Bridal Shows up here in Michigan, and I agree over the last 5 years the flow through seems to have lowered some. But I also think that the clientele comes to the shows armed with more information than ever before.
I prefer to let my professionalism and respect for couples bring them to us, not chase them down the aisles.
Sit back, smile, use the 10-4-2 rule of communication, and let them paint THEIR vision and dream for you, the. Let them know how you can bring that to life.
Great stuff, thanks again!
Great video Rick - super informative.
That sign in the back ground on your right sums you up perfectly!!
Another great video!!
Thanks!
Very good advice, relatable to any wedding show vendor - thank you for putting this together and showing the passion you have for your business and clients 🤩
Watched this again today as I'm starting get thoughts together for a wedding show in January 2020. Will probably watch again in a few months! Great info!
Great info, sad but true.
Dude!! One of your best vids!!
Great video. I agree with you on most of your points. You are right about the show's decline. I did 2 years back-to-back 2017 & 2018. I booked 3 total. I have a paid subscription with Wedding Wire now and am booking constantly. That's where my advertising money is going now. Keep the videos coming. At least one of us enjoys them lol
Nice rick doing better and better 💯
Console not required; The couple do not care about your gear! Some care how it all looks. Everyone is selling something. Everyone IS a sales person. You said you do not approach them. Why? You're there to share the value in what you have to offer. Get out and say hi, they will not bite. Have a conversation upfront, relax, be yourself. hav some fun...You are a FUN entertainer aren't you? Give them Good video Rick.
Hi djrickweb brilliant video and brilliant tips
Hi Rick., in 3:33 there is a heart on back, I saw in other videos of yours the bride and groom names. How do you do it? What do you use to write and put names of couple in middle of dance floor like you ha e in other videos?
Buy a gobo
Thanks man. I'm the same way, I did 1 in 2018 without getting names and numbers. I have done 3 in 2019 and I'm getting booked! My last show is this weekend. I'm goin all out for this one after seeing your video!
Bro the knowledge in your videos is moss def worth the patreon donation. Keep it pushing Dj RickWeb. Hope to attend one of your party some day.
READ ME!!!
Become a Supporter of the Channel!!
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**Equipment Used**
Lights
-ADJ Inno Spot Pro amzn.to/2jxwK5g
-ADJ Mega Tri Par Plus amzn.to/2jXwb1p
-ADJ Mega Hex Par amzn.to/2ClGYz0
-ADJ Element Hex amzn.to/2CO8LZP
-ADJ Pinspots amzn.to/2CnkWvH
-Chauvet EZ Gobo amzn.to/2RTjCWK
DMX
-Chauvet Xpress 512 amzn.to/2jXKfYM
-Donner Wireless DMX amzn.to/2iNZZzH
DJ Tools
-ADJ Pro Event Table amzn.to/2EACRwT
Mixers
-DBX DriveRack PA 2 amzn.to/2t2izad
-Pioneer DDJ SZ (Serato/Virtual) amzn.to/2myaTcf
Speakers
-LD System Maui 5 Go amzn.to/2CxYBeC
Truss/Staging
-Pipe and Drape www.georgiaexpo.com/
-Global Truss 2m amzn.to/2pUPFZD
-Global Truss Base Plate amzn.to/2CPKwKK
-Global Truss Top Plates amzn.to/2pVVndB
**All Equipment that I own**
Lights
-ADJ Inno Spot Pro amzn.to/2jxwK5g
-ADJ Mega Tri Par Plus amzn.to/2jXwb1p
-ADJ Mega Par Profile amzn.to/2jXKTFL
-ADJ Mega Hex Par amzn.to/2ClGYz0
-ADJ Element Hex amzn.to/2CO8LZP
-ADJ Pinspots amzn.to/2CnkWvH
-Chauvet EZ Gobo amzn.to/2RTjCWK
-Chauvet Color strip mini amzn.to/2xJF8qB
-Chauvet Wash FX 2 amzn.to/2qb1eMH
DMX
-Chauvet Xpress 512 amzn.to/2jXKfYM
-Donner Wireless DMX amzn.to/2iNZZzH
DJ Tools
-Vmoda Crossfade Headphones amzn.to/2lcyYEj
-Laptop Stand amzn.to/2mOviJM
-Fold up Laptop Stand amzn.to/2yshfSV
-Rock and Roller Cart amzn.to/2yszpEr
-Cable Bag amzn.to/2DqTETM
-ADJ Pro Event Table amzn.to/2EACRwT
-Gaffers Tape amzn.to/2AVJyYc
-Musician Ear Plugs amzn.to/2CUjOgw
-Sound meter amzn.to/2CO0jdh
-Kill-a-Watt amzn.to/2pZMbVP
-4ft Table Scrim amzn.to/2yKUyIV
Mixers (Have + Recommend)
-DBX DriveRack PA 2 amzn.to/2t2izad
-Pioneer DDJ SZ (Serato/Virtual) amzn.to/2myaTcf
-Pioneer DDJ SX2 (Serato) amzn.to/2FzPb1t
-Pioneer DDJ SR2 (Serato) amzn.to/2AV0hL1
-American Audio VMS 4.1 (Virtual) amzn.to/2jx8W18
-Yamaha 12 channel Mixer amzn.to/2TK7KYf
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Speakers
-JBL VRX 918sp amzn.to/2ys5Vq5
-JBL SRX 815 amzn.to/2fhPTrL
-JBL PRX 712 amzn.to/2jvkQcr
-JBL PRX 715 XLF amzn.to/2jv9Hsc
-Avante A15 amzn.to/2zyGfsb
-LD System Maui 5 Go amzn.to/2CxYBeC
-Alto Stealth Wireless amzn.to/2mq1F3a
Truss/Staging
-Pipe and Drape www.georgiaexpo.com/
-Metal O-clamps amzn.to/2q57R2Z
-Safety Cables amzn.to/2NKkwl9
-Global Truss 2m amzn.to/2pUPFZD
-Global Truss Base Plate amzn.to/2CPKwKK
-Global Truss Top Plates amzn.to/2pVVndB
-4' by 4' Stage Risers made by ProXdirect
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-GTD Audio G-733H Wireless Mics amzn.to/2izMKV5
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-Multi outlet cable (Hosa) amzn.to/2RUrkQi
Could you make a video or tell me how you use haze without setting off any fire alarms and how you know how much to put out?
Maybe
You talk with everyone that walks up and sale yourself. You! Yourself is what will book! It takes 3 no's to reach 1 yes. That's good numbers. Anyone you blow off is potential money loss. Great video.
Thanks for you time and help
Hey Rick, Great advice as always. I can 100% concur with your views about wedding/bridal shows. I'm UK based.
In the past 3 years 2016, 2017 and 2018 i have noticed a gradual decline in attendance numbers at the shows resulting in a decline of quality leads. Despite bringing more services to the table, Slideshows, Video, and the console setup in front of our backdrop with up lighting...
2018 was the poorest by far. The majority of the leads that were prepared to book i was unable to accept as i already had bookings (sourced from Facebook, Instagram, Bridebook and my own website)
Being an independent DJ, Its no longer viable for me to outlay time and money in wedding fayres that provide diminishing returns and in the case of 2018's last wedding fayre... i couldn't take ANY of the bookings as i was already booked. After that wedding fayre i made the decision not to attend any wedding fayres in 2019.
Guys... if you are multi-ops... As in you have multiple DJ;s then go for it... you have the capacity to take all the bookings and you should "go hard or go home" as they say. But for a sole DJ business like myself i feel the ROI (Return of investment) is diminishing at these shows.
Do not under estimate social media, There is HUGE potential for a high number of leads but the quality of leads varies, You will need identify the quality leads quickly and focus on those.... and that comes down to combining your social media experience (Language, Manner, How the client asks questions etc) with your DJ experience (Knowing when the client is asking the right questions) to weed out the time wasters.
Websites. VERY IMPORTANT... A professional, well written website with excellent SEO (search engine optimisation) will in time generate exceptional high quality leads. Almost every lead that comes direct from my website ends up booking. And don't forget that website MUST be optimized for computer AND Mobile.
Hello, thank you for the tips. What is your recommendation for a DJ starting off with no video footage or pictures to show? I’m a club DJ transitioning into a mobile DJ. The show I’m attending is a smaller table top show at a venue.
Find somewhere to take pics of your setup. And go hard to get a bunch of reviews.
Thanks for your tips.
Great tips
Do not do the pricing at the end. It makes them feel that you have something to hide. Drop some partial prices inbetween the conversation and make them a whole offer of everything at the end.
Greets from Germany
It doesn't work here in America. As soon as you drop a price they walk away.
Another great video Bro!!! I have never done a bridal show. You gave me a lot of good information to think about. I am a single opp company and I am not sure that bridal shows will be a benefit to me or not. I am more focused right now on my marketing, branding and gathering photos & videos so I can be more prepared to do a bridal show. Is that right way to think?
Photos and videos are huge right now for websites social media and wedding show marketing.
Talk to me about how NC is treating you for the DJ business? From experience, NC can be a tuff market
Successful so far. But I have had a lot of support from local businesses
@@DJRickWeb thats good man. Western NC is a crazy market... People always looking to not pay hardly anything.
I’m in Greensboro do you offer classes?
Lol. I mean I guess anything is possible
what is the going rate for the wedding shows booths in that area??
About 900
Hey Rick, how do you handle couples at Wedding Shows who are just shopping around, with no wedding Date or venue, who have given you their details? How do you follow them up?
I dont. I just give them a card. I am present enough that they will find me again. I am only looking for serious clients
Интересные мысли, как раз планирую участвовать в свадебной выставке!
i love pioneer ddj sr and pioneer ddj sx 2 is best
You got to look the part for presentation, give them what they would want to see at their wedding event
You blog is very late date uploading
Just this one because I had to combine them with new footage. The new footage of me talking was just filmed last week
I did one in both of those places
🔥🔥‼️
I think its different from DJ's and Wedding photographers. I have a plain booth, with my photos and booked 12 weddings at full price
Snacks, caffeine, and water!
oh wow, I have already watched half of the video and I don't have anything negative to say...good job
Dj fabio
Meh I'd rather take that stack and put it into an FB or IG campaign. You'd be in front of a lot more eye balls for the same money.
But what's your roi on fb and instagram? It's different in different markets, but I know that if I do a wedding show I am going to 5x to 10x my investment no problem.
@@DJRickWeb Yes, it totally depends on your area. I've had np getting a good return on my investments with FB. Could be better, but that's on me needing more sales training lol.
So u Pay $1000 to get a spot and how many people did they hired you to dj for their party ?
So far I have more than 3x the investment interms of dollars.
$1000 per show???!!! WTF??!!
Yep
Clean your gear... No dust, finger prints, scuffs... etc
Did you notice some on mine?