Redesigning Your Logos! (Bad To Good) 🔥 Ep10

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  • เผยแพร่เมื่อ 31 พ.ค. 2024
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    www.squarespace.com/williampat...
    In this exciting video, I'll be redesigning the logos of some of my awesome subscribers. Get ready for a journey through the creative process as I transform their existing logos into stunning, modern designs.
    Whether you're a business owner, a content creator, or simply passionate about aesthetics, this video is packed with valuable insights into logo design. Join me as I demonstrate the power of thoughtful branding and showcase my skills in creating visually captivating logos.
    If there's anything you would like me to cover in a video, then let me know by commenting down below!
    Timestamps:
    0:00 Introduction to the Redesigning Subscribers' Logos
    0:07 The Problem With The Original Logo
    0:48 Sketching and Mind Mapping The Logo
    2:03 Digitising The Logo Using A Grid
    2:34 Refining The Design
    3:10 Designing Variations of The Logo and Balancing the Design
    4:30 Designing The Logotype
    5:56 Mocking Up The Logo - I failed
    7:10 Squarespace!
    8:38 The Good and Bad of the second Logo
    9:13 Drawing The Logotype
    10:33 Designing a better logotype
    11:22 Digitising the Logotype in Glyphs
    12:26 Mocking Up The Logotype
    12:50 Adding Drips to the T-Shirt Mockup
    13:29 Side By Side Comparison
    🔗 Links
    "Watch Redesigning Your Logos Ep9" HERE: • Redesigning Your Logos...
    Logo Launch: www.logo-launch.com
    Will Paterson: linktr.ee/willpaterson
    Take a look at our store for awesome design resources! assets4d.com
    Join the Reddit crew: / willpatersondesign
    Become a member: / @willpatersondesign
    If you would like me to design your logo and company branding, please check out my website for more information! www.willpaterson.design
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ความคิดเห็น • 109

  • @willpatersondesign
    @willpatersondesign  5 หลายเดือนก่อน +10

    🚀 Thanks for watching! If you enjoyed the video and would like to learn Logotype Design then check out Logo Launch! www.logo-launch.com

    • @tg2104
      @tg2104 5 หลายเดือนก่อน +1

      Sincere question, why not replace the 'h' in Bauhause with your new logo? To cheese and cringe?

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +1

      I didn't try it! However, it would probably not be as legible. Saying that, I spelt it wrong haha. @@tg2104

  • @shellingford9861
    @shellingford9861 5 หลายเดือนก่อน +21

    I don't know why, but the 2nd one reads 'Retzo Pzints' to me.
    Can't unsee it.

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +4

      Yeah, I recon the cursive R's could be refined more

    • @TheTameeey
      @TheTameeey 5 หลายเดือนก่อน +1

      Definitely.
      I think the 2nd 'R' is more forgiving though!
      For me it reads like 'Retzo Prints'. Even if I try hard, my brain won't process the first 'R' and it'll automatically turn it into 'Z'...
      The more I stare at it it could also read like RetLo Prints... I just can't see it as an actual 'R' lol

  • @malikbaratov2010
    @malikbaratov2010 5 หลายเดือนก่อน +67

    I feel like the original Bauhaus felt much cozier and it looks like a B flipped sideways. The Retro Prints was awesome though! Keep it up!👍

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +9

      I love that word "cozy", I totally agree :)

    • @Sald8Trin
      @Sald8Trin 5 หลายเดือนก่อน +5

      And I feel like it followed bauhaus idea much better

    • @yukimorandini9215
      @yukimorandini9215 5 หลายเดือนก่อน +5

      I feel the same, the original makes more sense to me

    • @malikbaratov2010
      @malikbaratov2010 5 หลายเดือนก่อน +2

      Same

    • @jayneshpatel7925
      @jayneshpatel7925 5 หลายเดือนก่อน +2

      ya, i feel the same way. and the font is good too.

  • @manankanani321
    @manankanani321 5 หลายเดือนก่อน +37

    Personally I liked the original logo more than yours in the 1st one. & For the second one i guess it looks like 'Retzo' rather than 'Retro' so I don't think that's a good thing as a brand identity

    • @RakynCZE
      @RakynCZE 5 หลายเดือนก่อน +3

      Yeah, Unfortunately I am feeling now like unwanted hater, but I've read it too as "RetZo"... didn't like the Bauhaus redesign neither 😥

  • @ZEMNI-23
    @ZEMNI-23 5 หลายเดือนก่อน +17

    It is always interesting to watch your process. I will only revisit that R in your Retro logo given that I can't stop reading it as a Z not a cursive R. Just a thought! Thank you

    • @dannyr2976
      @dannyr2976 5 หลายเดือนก่อน

      Thought the exact same thing, but within the context of a funky squidgy logotype it works imo...

  • @peoplecallmepeechez
    @peoplecallmepeechez 5 หลายเดือนก่อน +6

    Only issue i have with the retro print is the lower case r. Even though i know what it says I kept reading the second r in retro as a z. For some reason didnt have an issue with it in Print

  • @sidettildem
    @sidettildem 5 หลายเดือนก่อน +16

    Always a good feeling when you post.
    As you pointed out, i reckon the bauhaus icon is a bit on the generic side, the vertical B looked nice in my opinion. Retro prints was a massive upgrade, solid redirection. R looks like Z but you know that already haha
    Cheers Will

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +3

      Thank you for watching and the comment :)

  • @chidubemokey-ngene4693
    @chidubemokey-ngene4693 5 หลายเดือนก่อน +4

    The Retro prints gives a huggable feeling ngl

  • @declan_franklin
    @declan_franklin 5 หลายเดือนก่อน +3

    I did a similar logo design of the first logo for a start up interior and exterior design company.

  • @logotronix.
    @logotronix. 5 หลายเดือนก่อน

    As always fascinating and practical, keep up the good work

  • @madartzgraphics2019
    @madartzgraphics2019 5 หลายเดือนก่อน +2

    Good pointers right here. That overshooting, horizontal and vertical will greatly improve my logos even more!

  • @emanuelnolden
    @emanuelnolden 5 หลายเดือนก่อน +3

    Hey Will, thanks for another brilliant video! Merry Christmas and a Happy New Year!

  • @chibatundu1914
    @chibatundu1914 5 หลายเดือนก่อน +2

    Your process changed my perspective on the importance of creating synergy between a logo mark and a typed logo. Definitely the sort of perspective I want to carry into the new business year. Thanks and 🍏²

  • @satyakidasgupta6860
    @satyakidasgupta6860 5 หลายเดือนก่อน +2

    🍏 great video, I really like the concept of Bauhaus ❤️

  • @andrewarmstrong5266
    @andrewarmstrong5266 5 หลายเดือนก่อน +1

    Apples! I love these redesign videos, but I also love the subscriber reviews too, I just need more vids man!!!

  • @soulfulsatyam
    @soulfulsatyam 5 หลายเดือนก่อน +4

    Following you for my designs.... Thank you for such content... Loved it ❤

  • @user-be6uc7zw1p
    @user-be6uc7zw1p 5 หลายเดือนก่อน +1

    Отличные получились логотипы! Ретро печать - вообще крутая)

  • @holographic80s
    @holographic80s หลายเดือนก่อน

    Retzo Pzints lol
    very neat font though. Reminds me of when everyone tried drawing bubble letters for their posters in grade school lol good times

  • @MathiasNewberry
    @MathiasNewberry 5 หลายเดือนก่อน +5

    I definitely want that retro prints tee 👀🔥

  • @naomipaterson1097
    @naomipaterson1097 5 หลายเดือนก่อน +6

    Love the Retro Prints one 🎨

  • @user-rn5tq9rc9h
    @user-rn5tq9rc9h 5 หลายเดือนก่อน

    always shinning

  • @sticcostile
    @sticcostile 4 หลายเดือนก่อน

    Nice episode, i redesigned some football logos, your advice is precious

  • @Hordebarraged
    @Hordebarraged 5 หลายเดือนก่อน +2

    As a founder of the "H" Police I thank you for correctly pronouncing "aitch", citizen.

  • @ranchoo5444
    @ranchoo5444 4 หลายเดือนก่อน

    Hey will,I like the way to play with letter "r" in Retro Prints logo redesign..💖😍

  • @sketchbook.05
    @sketchbook.05 5 หลายเดือนก่อน +5

    Sometimes when I think of retro, I think of halftones and lots of textures, although that might be more on the pop side but I guess outlining the typeface works too! 🍏

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +4

      Halftone would be great to add onto the design in the mockups stage! I need to make a new video taking everyone's suggestions :)

  • @p4thum
    @p4thum 5 หลายเดือนก่อน

    🍏Great video!, Love the Retro Prints logo

  • @dannyr2976
    @dannyr2976 5 หลายเดือนก่อน

    Really liked the Bauhaus redesign (though sure I've seen a similar shape design as just an 'h'), also thinking to myself, why is there an 'e' added on the end? Retro Prints, wasn't feeling the initial redesign, looked too thin, the squidgy version was better but didn't appreciate it until the thick offset was added, looks great on the t-shirt mockup too. Apple!

  • @SoThisExists
    @SoThisExists 5 หลายเดือนก่อน +4

    For someone who doesn't like the word "Vibe", you use it pretty often 😂

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +1

      I know hahaha. We should invent a new word for it

    • @sidettildem
      @sidettildem 5 หลายเดือนก่อน

      I try to use atmosphere, tone or spirit

    • @naomipaterson9300
      @naomipaterson9300 5 หลายเดือนก่อน

      It’s my fault 😅

  • @mirsoliz1864
    @mirsoliz1864 5 หลายเดือนก่อน +2

    Top video as usual! Thanks Will! BTW, are we all agree that it is harder to do hand lettering (calligraphy essentially) when left handed? 😑😅

    • @naomipaterson9300
      @naomipaterson9300 5 หลายเดือนก่อน +2

      I would think so, at least to begin with?

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +2

      It is harder! But you can do it :)

  • @siddartkumar6749
    @siddartkumar6749 5 หลายเดือนก่อน +2

    Hey! doesn't the second r in retro looks like a z? like Rretzo prints? it looks great though.

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน

      It does! It definitely needs more refinement. Stick around for part two! :)

  • @KeMcCaL
    @KeMcCaL 5 หลายเดือนก่อน

    I actually like the original Bauhaus (with the correct spelling!) better than your imagining. Nice work on Retro, but I agree with others that the lowercase script r’s look like z’s and distract from the rest of the design.

  • @PhtevenTheDuck
    @PhtevenTheDuck 5 หลายเดือนก่อน

    I wish you would've checked out the actual, current BAUHAUS logo and tried to go from there. That would've been interesting, cause that is very out of date, but I really like it for some reason.

  • @chubbista
    @chubbista 5 หลายเดือนก่อน +2

    They would never hinge it on the „H“, because their biggest competitors are „Hornbach“ and „Hagebaumarkt“

    • @sidettildem
      @sidettildem 5 หลายเดือนก่อน +1

      Key insight

  • @ememel9983
    @ememel9983 5 หลายเดือนก่อน

    Love those "apple"s

  • @amgtsyr1475
    @amgtsyr1475 5 หลายเดือนก่อน

    Apple, many thanks for the video

  • @Amorebali
    @Amorebali 5 หลายเดือนก่อน +2

    Apple🍎I liked both of your designs better

  • @DesignWho
    @DesignWho 5 หลายเดือนก่อน +4

    Hi Will

  • @CaraxionSUB
    @CaraxionSUB 5 หลายเดือนก่อน

    Why didn't you round the corners more of the bauhause design?

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน

      Hey! I wanted the design to be clean - rounding corners can make the design look a little too much :)

  • @cushiontwin
    @cushiontwin 5 หลายเดือนก่อน

    Personally I like the original logo for the first study. Feels more sophisticated and corporate, almost like a lawyers firm.

  • @annefresse404
    @annefresse404 5 หลายเดือนก่อน +7

    Bauhaus is spelled wrong
    And the retro logo looks like "retzo" to me
    Other than that, great work

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน +2

      :D

    • @metalbonsai
      @metalbonsai 5 หลายเดือนก่อน +1

      Maybe partly due to the slow death of cursive. 😢

    • @annefresse404
      @annefresse404 5 หลายเดือนก่อน +1

      @@metalbonsai I learned cursive in school. The "r" still looks like a "z", but doesn't in cursive. So I don't think that is the issue

  • @CD-kc5op
    @CD-kc5op 5 หลายเดือนก่อน

    The new Retro looks like Retzo.

  • @systemuser8701
    @systemuser8701 5 หลายเดือนก่อน +1

    It looks like a Doghouse with a chimney !!!

  • @naomipaterson9300
    @naomipaterson9300 5 หลายเดือนก่อน

    ❤❤❤

  • @munezstudio8300
    @munezstudio8300 5 หลายเดือนก่อน

    Your one was good BAUHAUS

  • @Nodsaibot
    @Nodsaibot 5 หลายเดือนก่อน

    for bauhaus you cannot fix what is not broken

  • @davidnorman6348
    @davidnorman6348 5 หลายเดือนก่อน

    Well thought out and argued, Will, but to be frank, your Bauhaus (no e) improvement says "factory" to me. Sorry..

  • @elowynnbird
    @elowynnbird 5 หลายเดือนก่อน +3

    Hi.

  • @cjbeall6471
    @cjbeall6471 5 หลายเดือนก่อน

    Apples! Lol

  • @idkdude969
    @idkdude969 หลายเดือนก่อน

    Like your vids, just wanted to say its Bauhaus not bauhause, its german as well as the architecture design and stuff yk

    • @willpatersondesign
      @willpatersondesign  หลายเดือนก่อน

      Thanks! Spelling is really not my strongest attribute ahhah.

  • @treymix
    @treymix 5 หลายเดือนก่อน

    🍎

  • @jasonnorman-hodges3471
    @jasonnorman-hodges3471 5 หลายเดือนก่อน +1

    Retzo P7ints

  • @Paige2
    @Paige2 4 หลายเดือนก่อน

    Apples

  • @dvdpatrick
    @dvdpatrick 5 หลายเดือนก่อน

    that r looks like a z
    I don't know why you always show problems like this with letterings y know always a letter that is not very readable

  • @mayajewel9073
    @mayajewel9073 2 หลายเดือนก่อน

    Thank you for the video. I'm here to request a video about how to practice graphic design as a begginner who's trying to improve but don't know where to start and what to do. When I search it for art I find like yearly plans that explains what to learn before and after what and what I need for certain jobs and occupations but I couldn't find anything close to it for design and I'm kinda lost. It'll be a life saver for me if you could make such a video. Thank you again 🤍🤍

  • @felixeffects1
    @felixeffects1 5 หลายเดือนก่อน

    Apple

  • @mae2309
    @mae2309 5 หลายเดือนก่อน +1

    Perhaps lower the chimnney . it looks to good but the chimenny stick is bothering me.... amazing job mate

  • @Zzyyxx22
    @Zzyyxx22 5 หลายเดือนก่อน +1

    Apple squad.

  • @kevynlevine
    @kevynlevine 5 หลายเดือนก่อน

    Hat.

  • @cushiontwin
    @cushiontwin 5 หลายเดือนก่อน +2

    I really don't like the the title of the video in reference of (Bad to Good). Judging how appealing a logo is, should be in the eye of the viewer. Saying the original logo is bad is off-putting and doesn't seem professional. As a creator you should know how much influence you have and understand that what you say affects people. You should let the viewer decide whether the transformation was good or bad. Do better.

  • @winnetouch
    @winnetouch 5 หลายเดือนก่อน +2

    I feel like the Bauhaus logo you designed was a total miss. Bauhaus is one single word. You can't just split the name of a company in two because it suits your idea for the design. That's basically ignoring corporate identity of the brand. The original design made much more sense all things considered. The mockup looked dope though.
    With the Retro Prints design I REALLY like thy style but there's only one issue. I kept reading the lower cap "r" as a "z".

    • @willpatersondesign
      @willpatersondesign  5 หลายเดือนก่อน

      I didn't split it - I accidentally added an E lol

    • @winnetouch
      @winnetouch 5 หลายเดือนก่อน +1

      @@willpatersondesign Correct me if I'm wrong but doesnt Bauhas start with a B not an H? Maybe it sounded harsher then I meant it, sorry if it sounded snarky :P

  • @MartinDiscoo
    @MartinDiscoo 5 หลายเดือนก่อน

    BAUHAUS- nope.

  • @hankallgeier2685
    @hankallgeier2685 5 หลายเดือนก่อน +1

    Retzo ?