The Marketing Mix (Extended) - Simon Atack

แชร์
ฝัง
  • เผยแพร่เมื่อ 14 เม.ย. 2016
  • The definition of marketing using the extended Marketing Mix model originally developed by Adcock, Holborg and Ross in 2001, more commonly known as the Seven (7) P's of Marketing: Product, Price, Place, Promotion, People, Process and Physical Evidence
    Website: business.caw.ac.uk/
    Facebook: / cawbusiness
    Twitter: / cawinfo
    LinkedIn: / cawbusiness

ความคิดเห็น • 63

  • @ziwenwang4218
    @ziwenwang4218 7 ปีที่แล้ว +105

    we took four hours in class to talk about marketing mix, and I was confused after class,while you just made me understand those things within 12min,thanks

    • @vikrantlakhera5478
      @vikrantlakhera5478 6 ปีที่แล้ว +1

      We took 4 months and many hours.

    • @femmyetjohnny
      @femmyetjohnny 5 ปีที่แล้ว

      Lol so true

    • @wassie8484
      @wassie8484 3 ปีที่แล้ว

      I am preparing for a marketing exam in University of Applied Sciences in Finland and we have been doing this almost whole semester, piece by piece. Putting it together as this video, it would have been much wiser. Now it's in 200 power point slides. :D

  • @olivierbakoyogo1324
    @olivierbakoyogo1324 ปีที่แล้ว +2

    My 10 page business stady into 11min
    Honestly 👏👏!

  • @tusharmeshram4827
    @tusharmeshram4827 2 ปีที่แล้ว +4

    Amazing! You explain everything in the most simplified manner. Thanks a ton

  • @lindaspinola1641
    @lindaspinola1641 4 ปีที่แล้ว +4

    Best explanation for marketing mix I ever seen. A big thank you and congratulations.

  • @ObscureNameDigit
    @ObscureNameDigit 4 ปีที่แล้ว +4

    LEGEND! Simple effective and covered all the key points!

  • @andyhwell8419
    @andyhwell8419 2 ปีที่แล้ว +3

    Visuals always help get the point across. Great breakdown. Thanks!

    • @lisahyden4998
      @lisahyden4998 2 ปีที่แล้ว

      th-cam.com/video/2BmI-CPTwik/w-d-xo.html

  • @Anna_Helena
    @Anna_Helena 5 ปีที่แล้ว +5

    Very precisely explained, thank you for offering a good short overview :)

  • @chinemereozurumba8728
    @chinemereozurumba8728 3 ปีที่แล้ว +3

    Thank you so much for making me to understand many things thank you and thank you so much remain bless

  • @mehulsharma9361
    @mehulsharma9361 7 ปีที่แล้ว +12

    amazing presentation!!

  • @olaoluwa455
    @olaoluwa455 7 ปีที่แล้ว +4

    Great presentation! Very helpful. Thanks

  • @Nurpalau
    @Nurpalau ปีที่แล้ว +1

    Excellent video!!! thank so much for sharing

  • @nooranazzal656
    @nooranazzal656 5 ปีที่แล้ว +3

    This is very helpful, thank you for sharing it😊👌 Well done!

  • @Christelred
    @Christelred 3 ปีที่แล้ว +2

    This Presentation is awesome, thank you.

  • @ashleychali1121
    @ashleychali1121 5 ปีที่แล้ว +3

    thanks so so much,this turned out to be easier than my books

  • @janardanmukherjee5127
    @janardanmukherjee5127 7 ปีที่แล้ว +5

    Very helpful. Thanks.

  • @oktavianovia1898
    @oktavianovia1898 2 ปีที่แล้ว +2

    super .. thank u

  • @tasneem6427
    @tasneem6427 2 ปีที่แล้ว +2

    My sweet lord!! THIS WAS AMAZING ThankYou you so much,,,

  • @niyaspp9648
    @niyaspp9648 3 ปีที่แล้ว +3

    Great One...

  • @Alixcauchi
    @Alixcauchi 6 ปีที่แล้ว +2

    Very helpful and clear!

  • @pinkyquibolen4648
    @pinkyquibolen4648 3 ปีที่แล้ว +2

    Thank you very helpful and easy to understand..for my students also.

  • @ab45t42
    @ab45t42 ปีที่แล้ว +1

    thanks sir.. this aads to my knowledge and insight

  • @finnishlandscape4199
    @finnishlandscape4199 6 ปีที่แล้ว +2

    Thanks for the use full clip 👍

  • @chinemereozurumba8728
    @chinemereozurumba8728 3 ปีที่แล้ว +2

    What of if the products are getting old what do I do for me to sale it and get my capital first before my gains

  • @GobiAbi
    @GobiAbi 7 ปีที่แล้ว +12

    Nice use of Prezi!

  • @mamatajulislam8772
    @mamatajulislam8772 5 ปีที่แล้ว +3

    Best conception by You* Tnx a lot**

  • @kirankoduru6839
    @kirankoduru6839 2 ปีที่แล้ว +2

    Nice presentation sir

  • @khanyamasuku
    @khanyamasuku ปีที่แล้ว +2

    Thanks!

  • @Potato_Carrot
    @Potato_Carrot 7 ปีที่แล้ว +8

    How would promotion show the product mix? I'm studying this at A - level and we have to relate promotion to every aspect of the marketing mix, even individual elements that are specific such as the price mix and product mix. I understand all the concepts but cannot seem to link them together. Thank you for this video! The real life examples really are useful to put the theory into context.

    • @imranhashimi5341
      @imranhashimi5341 6 ปีที่แล้ว

      Lucy Vincent I am doing the same things, can't link them together. How did u get on? Need some help if u can plz

    • @mbracey4185
      @mbracey4185 5 ปีที่แล้ว +1

      promotion in the product would be through the branding...during the R&D stages of any product take in consideration the message the product will convey through its name, its color, its design its packaging, all of these and more will be seen when its communicated to the consumer through the promotion efforts

  • @pantsharad
    @pantsharad 5 ปีที่แล้ว +3

    Great, it helps me lot..

  • @SunnyKumar-kt1po
    @SunnyKumar-kt1po 5 ปีที่แล้ว +3

    Sir I is amazing, I haven't understand 7 ps, after watching this video, I have been understand, thank you very much sir, keep it up👍👍👍

  • @illuminatty426
    @illuminatty426 5 ปีที่แล้ว +3

    Great video

  • @nathanieloni4262
    @nathanieloni4262 7 ปีที่แล้ว +2

    please, l am researching on the topic: the roles of Marketing Mix in the survival of a business organisation. A case study of nigeria bottling company. How do l go about it. l also need useful information or materials please.

  • @made4business352
    @made4business352 7 ปีที่แล้ว +15

    Great approach, straight to the point. Congrats!

  • @abdulbasital-sufyani6828
    @abdulbasital-sufyani6828 7 ปีที่แล้ว +2

    I am very much wondering from giving this very useful abstracted video a DISLIKE !

  • @traviswright-playwright8240
    @traviswright-playwright8240 5 ปีที่แล้ว +5

    Very helpful thank you for sharging

  • @Laraposts21
    @Laraposts21 3 ปีที่แล้ว +3

    Thank you so muchhh

  • @salmananjum-thestoryteller1515
    @salmananjum-thestoryteller1515 4 ปีที่แล้ว +2

    Wonderful informative presentation - clear and precise
    Which software do u use btw?

  • @fergaldownes
    @fergaldownes 6 ปีที่แล้ว +3

    Whats up buddy, pretty nice vid that you have here. I subscribed.

  • @adrianjerryfdo5959
    @adrianjerryfdo5959 6 ปีที่แล้ว +2

    thanks a lot

  • @arielbauer1876
    @arielbauer1876 5 ปีที่แล้ว +2

    Nice!

  • @bekzodismoilov281
    @bekzodismoilov281 7 ปีที่แล้ว +6

    Amazinggggggggggggggggg

  • @Arman-Giahi
    @Arman-Giahi 6 ปีที่แล้ว +2

    Very useful

  • @abdulbasital-sufyani6828
    @abdulbasital-sufyani6828 7 ปีที่แล้ว +2

    I love so much THANK YOU

  • @prashantdub
    @prashantdub 5 ปีที่แล้ว +2

    Nice

  • @user-dy9cs3cw2o
    @user-dy9cs3cw2o 5 ปีที่แล้ว +2

    Thank you so much for your lecture and happy to know the extended mix .especially the physical evidence.As I develop the concept the secured SCM ,I would like to mix it with physical evidence.I have an idea of the security of logistics which is very important nowadays to match to on-line marketing.Thank you.

  • @manishajaiswal7231
    @manishajaiswal7231 7 ปีที่แล้ว +2

    nyc

  • @muhammadamrangneuz1257
    @muhammadamrangneuz1257 7 ปีที่แล้ว +2

    marketing

  • @gemdaniellesigua8588
    @gemdaniellesigua8588 3 ปีที่แล้ว +3

    dont use neon green next time

  • @brayocomedian
    @brayocomedian 3 ปีที่แล้ว +2

    An hour to an exam

  • @Vad1mah
    @Vad1mah 5 หลายเดือนก่อน

    hello Gabe Newel