DRUGSTORE CURLY HAIR PRODUCT BATTLE & REVIEW | Umberto Giannini vs Noughty Haircare
ฝัง
- เผยแพร่เมื่อ 9 ก.พ. 2025
- WHO WILL IT BE? Between these two drugstore, vegan, cruelty-free, affordable and internationally available product lines for curly hair -- Umberto Giannini Curl Jelly vs Noughty Hey Curl -- I am sharing a side-by-side comparison on my hair to showcase the different product benefits. Stay tuned for the full first impressions, styling routine, product review and recommendations. Make sure to subscribe for more videos like this from your Mane Girl Mell, thanks for watching!
Products Mentioned👇🏻
Umberto Giannini Curl Jelly Shampoo
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🇨🇦go.magik.ly/ml...
Umberto Giannini Curl Jelly Conditioner
🇺🇸 amzn.to/3CoyZNW
🇨🇦go.magik.ly/ml...
Umberto Giannini Creme de Curl Control Cream
🇺🇸 amzn.to/3nsV5IJ
🇨🇦 go.magik.ly/ml...
Umberto Giannini Curl Jelly Scrunching Jelly
🇺🇸 amzn.to/3GrCJ3i
🇨🇦 go.magik.ly/ml...
Noughty Wave Hello Curl Defining Shampoo
🇺🇸 amzn.to/2XKgWCuz
🇨🇦 bit.ly/3EjDQQR
Noughty Wave Hello Curl Defining Conditioner
🇺🇸 amzn.to/2XNAOF1
🇨🇦 bit.ly/3jDdiCh
Noughty Hello Curl Primer and Refresher
🇺🇸 amzn.to/3vPSWL4
🇨🇦 bit.ly/3mgUtq5
Noughty Hey Curl Scrunching Jelly
🇺🇸 amzn.to/3jET4YF
🇨🇦 bit.ly/3mgBe04
Root Volume Clips
🇺🇸amzn.to/3leDSmA
🇨🇦amzn.to/3Dcvn1k
Tangle Teezer Ultimate Teaser Brush
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Tangle Teezer, Fine Mist Spray Bottle
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🇨🇦amzn.to/2Z1ZzgJ
Tangle Teezer, The Scalp Exfoliator & Massager
🇺🇸 amzn.to/3b9DKil
🇨🇦 amzn.to/3mhirSd
Curlsmith Bonding Oil:
glnk.io/w14k/m...
use code MANESBYMELL10 to save 10% off!
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I have HIGH POROSITY hair and with no product, it dries SUPER FAST but when I apply my products especially if they are very moisturizing, it takes FOREVER TO DRY! How about you?
That’s exactly what my hair does!
Same
Mine does the same!
Yep, you’ve just perfectly described my dang hair
100% me
Mell, idk if you’ve done this but for the end of the year you should do like a “curly hair product awards” thing where you have a bunch of categories and choose which product wins that category. Bonus if you have both a high end and a drugstore product win so the ones of us who are broke can get the drugstore one lol.
this is a fun idea i love it, thanks angel!
This is a great idea!!!
Great idea! 💡
I remember when MAD Curls did that and it went viral!!
Awesome!
So glad to have a product battle between two lines we get here in the UK! Love it💕
Same it’s a rare moment haha!
Literally!!
The bag on your head is everything 😂😂😂
I’ve done the same LOL
Totes agree!
It's interesting. After 4 days the two sides look almost completely indistinguishable, which is surprising for the Noughty side which certainly looked fluffier on day 1. But the Giannini side looked better overall.
Thank you so much for reviewing brands available in the UK! 😍💙🙏🏻🕊🌞
Stay well xx
So happy you made this video! As someone who almost exclusively uses Noughty products and the UG curl jelly gel, this was super fun to watch!
I would absolutely love to see you review the Aussie Curl line. I've been watching you guys for a while now and love seeing everything you put out! I love the character and honesty you have in all of your videos! I'm 15 and you've made me want to become a hair stylist because I love experimenting with my curly hair. I've been styling all of my curly and wavy haired friends bc of your videos! Keep it up, bc you're doing wonderful things.
i’ve used aussie before for a couple months and i feel it’s extremely drying on curly hair, for my hair anyway.
@@WinterMSP I don't use it much anymore, I've been using Twist.
@@indigojonas3633 How’s that been going? i’m trying to find the best brand. Testing our noughty brand for the next couple of months but still yet to find my favourite.. :(
@@WinterMSP It's pretty good, I don't have all the products in the line which was a dumb mistake on my part and I haven't been able to go to Target or Walmart to get the rest. I like thay they have three different moisture levels that I can mix and match with though. I want to get their gel and leave in conditioner and try the whole line, but I'm pretty happy with the results i get.
The UG side is so defined, I cannot wait to try the line!
At this time of year, I really like their weather proof serum.
Would you ever consider doing one on one curl sessions? I find your videos so helpful but also so overwhelming with all the curl knowledge. I can’t even figure out what my hair density is so would be amazing if you would ever consider doing this. I live the UK and haven’t managed to find a hair specialist who can get my hair right and I certainly can’t 💛
I’ve started brushing my hair through my gel, because I have a much looser curl pattern to it, it’s wavy curly. I’m getting really good results because my curl clumps fall out after I brush them with a styling brush. I find the gel helps it keep it shape from the styling brush, it makes it more stiff and defined
MORE WINGED BLACK EYELINER PLEASE.
And yes to product dupes. I've tried brushing through my gel but haven't noticed too much of a difference. I'm definitely going to try again though.
I personally would LOVE to see dupes *cough DYSON cough*. I personally love your reviews and opinions (I also like a slippy product that gives me a CAST) and have AG Curl Fresh in my cart and a dupe series would be lot's of fun (and give more accessible options to the budget-conscious) :)
Yesss!!
Love these kinds of videos! I’ve been using a few Bumble and Bumble products that I love. Their gel is AMAZING for getting a cast that is somehow firm, but soft. No glycerine. And my hair loves the Invisible Oil Primer and the Curl butter. Totally worth the splurge.
I love that you’re using two brands from the UK!! Been waiting for a video like this for years💖
As a wavey/curly I've used the umberto products and I really think they were the best ones for my hair! I did use the shampoo and conditioner for a little while but stopped for some reason. However I have gone back to the Curl Jelly because it's the best gel I've found for my hair type. I was so excited to see you review them!
I’d love to see you test other unberto giannini curl products, like the Curl Repair line!
I love your eye makeup at the end. That makeup combo gave you a very pretty heart shape.
I prefer definition over volume strictly for longevity. So I usually comb a small amount of gel through my hair while styling, and then I glaze/scrunch in some gel after I've styled to make sure I've got some good hold. This helps me get some crunch and my hair looks great all week.
This was such a fun live. I adore these videos, they’re informative, they’re fun, and this one was interactive! The first time I watched a Mell video I wondered if you had a drama background
she does! She has a video somewhere that describes how she wanted to be an actress. Now she has her OWN STAGE!
@@weatherviewer I’m not even a little surprised. It’s one of the reasons I adore her content. :)
Your winged eyeliner 🖤
And the grocery bag lol 😂😂
I love how you are unapologetically being your true self. ❤️❤️
"Mind ya business" 🤣🤣 I have coarse low porosity hair. Everything takes forever to dry, especially with product except the very top portion of my head and around my hairline. Those hairs are very fine and dry instantly. I'm loving those wings/your makeup towards the end of the video! 😍
I’d love to see a produce battle with the No Nothing lines. Their bottles are hilarious to read too.
Yess
Good to know the Noughty Shampoo/Condish work well as they are available where I live and I’d love to mix it up and try something new. At the moment I mostly use John Frieda dream curls and throw in the Shea moisture deep conditioner every few washes. I am hoping to see a wash and go routine for those of us who have to wear our hair pulled back at work all week.
I can’t get enough of the side by side showdowns!! Love me summa that UG curl jelly (saying UG gets me out of saying the tricky name 😂)
I'm definitely going to try the Giannini products. I keep hearing great things about them. Also I would love to see a dupe series.
How does Mell's hair look better on day 4 than mine does on day 1? Mell, you make-up is poppin.
I liked the Noughty side on you Mell!!
Yes love the dupe idea you suggested! Especially if they're drugstore dupes! 💕 Thank you for another great video!
Thanks for the video Mell. Pretty excited watching this review because we actually have this Umberto Giannini products back here 🇿🇦. Definitely going to give it a try Yayyy.
I found out one time when I was annoyed at the frizz so I brushed and scrunched after putting moose in and it turned out soooo nice!!! I thought that was a no no in styling but now you’ve done it 🤗
Finally, internationally available products. Yeah! I'm mostly here for your personality though. I love love love your hair but it's your personality for me. I just don't have the adjectives to describe it, yet. 😅
Can I just say I caved and bought the AG curl fresh cream and oh my goodness you guys hyped it up so much and it SO lived up to the hype😭😭
I love your hair just like the curl jelly side better than the naughty one but both conditions gave you great shine. 👍🏽
I love the curl jelly and I layer it with the UG mousse and get great results. Going to try combing gel through! Thanks for a great video 👍🏻
Funnily enough I bought the UG curl scrunching jelly the other day, so I'm glad it passes the Mell test! I have fine, wavy hair rather than curly.
Cake brand! And hask and sebastian and matrix; Curls, Mixed chicks,the mane choice plus Carol's Daughter🤔 thanks Mel for always sharing your awesome wisdom!!!
I haven't tried Umberto Gianninni...But I have tried the Noughty products. Ugh they smell amazing! They smell like the beach!🏝🤩I love that since I'm a mermaid🧜🏻♀️💙
Loved seeing your comp-HAIR-ison!!💙➿💙
OMG GOSH SO EXCITED, hi guys
Happy Texture Tuesday!! Loved the video and the live, thank you, love you both ❤️❤️
Can’t wait for this. I was allergic to Noughty & I’m hoping Umbeto Giannini is better. I was really impressed when Amanda tried it on Amazon Live. I bought it but haven’t tried it yet.
This is your sign to try!!!
Your hair is looking beautiful! I love the colour and the length !!! 👌🏾👌🏾
Your makeup looks so flattering and hair is fierce! I have high-po hair too and not only does it kick out water, it kicks out hair color too!! Suggestions???
Sadly we do not get the Noughty line in South Africa. But not a problem...I adore Umberto Giannini and this we do get ❤❤❤
I have fine high porosity hair and it dries pretty quickly. It was helpful to see your hair shedding after detangling. 👌🏽
At the end, both sides looked the same! Beautiful! I love that so many choices can give great results.
Noughty leave in is my absolute fav!
I started my curly hair journey about the time you started your marvelous channel. You have been my personal hair guru, and i have followed almost all your recommendations, within reason. I started with Aveda Be curly cream, confixor gel, the entire Verb line, in drugstore I like the Dippity do, especially the gel. Love the AG the gel mousse, but now I’m all about the AG defining cream you recommended last week. My daughters say my room looks like I’m the curly girl influencer! 😂 but hey if our mane girl Mel and seester say it works, then I’m there for it! You’ve changed my hair! Thanks.
I loooooove UG's Curl Jelly. I've just run out and was wondering if it was worth a repurchase (it's not drugstore where I live haha.) Glad to see it's a yes!
Always a yes.. my aunt gave me a set with it about 7 years ago.. haven't strayed from it. Always a bottle in my stock. I stock up when it's on offer
I love your videos they always give me inspiration about what to do to my curly hair and my curls have changed a lot
I have been applying a thick conditioner to my wet hair midshaft to ends before I shampoo my scalp. Then I rinse and use conditioner as usual. By applying the heavy conditioner to my ends it prevents the shampoo from stripping my ends while cleansing my greasy scalp. My hair is frizz free and my curls have never looked better
On a curl refresh day, too 😌
Can you do a video about how you clean your brushes? It would be so so so helpful!
I think she has a video about every type of hairbrush and in the end she says how to clean them
I like the slightly crunchy feel bc at the end it looks better and feel better!!! I bought the pink styling jelly based on another video you did. I like the gionninni brand. I need to get the shampoo and conditioner!!
I love the curl jelly nice cast and smells lovely 😍 looking forward to watching this video ❤
I love it too! The smell brings me to the beach 😍😍 everytime I use it people would compliment how my hair smells 🥰
This was really helpful! Just got a bunch of naughty products in my bi-monthly curly subscription box. Although it wasn't right for you I think it might work for my wavy hair based on the outcomes on your hair. We shall see. Keep up the good work Mel - also you look stunning after you diffused in this video with your make up etc, beautiful lady xx
Happy Texture Tuesday!! So excited to watch!! I've been dying to try both of these brands!! Thank you!! Much love and happiness!! Xoxo😘
Product battles are my fav kind of videos❤️❤️
I need to learn proper brush styling techniques. I've tried so many ways with just about every detangle brush yet I never get big,fat width,shiny clumps. I see so many CG using the brush style techniques for those big,fat width,shiny curls that stay big and fat width but mine always come out thin,spaghetti noodle width curls. I want big fat clumps too yall.
Try more water and more moisturizing products. I like creams, but ik that can weigh down a lot of hair types. Styling in the shower might help too. Also, the denman styling brush is a godsend for clumping
Umberto Giannini all the way!!❤️
I haven’t used wave hello but i have used intensive hair from Naughty and have found myself love it (i switched from the two products i use and ended up coming back to them realising they gave me what i was after)
My current routine is:
Briogeo Volumising Shampoo
Briogeo Frizz Smoothing Conditioner
She’s Moistire Protein Mask (only use at most once a month or if my hair is in need of a boost)
Noughty Intensive Care Leave In Conditioner
As I Am Curling Jelly
Noughty Anti Frizz Serum
I like how this works for my hair. I had been using Maoui Moisture for a while but it honestly was too much and weighed down my hair loads
I used to use umberto when I was 18-22 and I wish I’d never stopped it was super popular in the uk and I just reordered after 8 years
I love Gianni Umberto products.. I used their weatherproof creme which is great for wintery dog walks...and rainy, damp days..
I'm dying to try the Umberto Giannini scrunching jelly!
I got mine a few weeks ago and I couldn’t be more happier results are so great !
Omygooddd that is your day 4 hair😍
Many times throughout the video you said, if your hair needs hydration this is good, or if your hair is damaged this helps. But how do you tell if your hair is dehydrated or damaged? What can be the different damage that your hair has gone through?
Your hair colour rn is so very beautiful and flattering 🌻
Mell! This make up looks amazing on you!!!!!
Thank you for reviewing Noughty! Dupe videos would be very nice!! Thanks for your informative and entertaining videos 🤣☺️
I love your makeup Mell!
I would love to see dupes for Kerastase and Malibu C (clarifying and chelating).Would love to see a battle of the high-protein brands, maybe Curlsmiths strength line vs some of the way less pricey Aphogee products ( but probably not all from their curly line which is more moisturizing and emollient and less protein-y than some of their other products) Not gonna lie, love me some Aphogee, would love to know if other products are worth the $$$.
I agree the giannnininiiii side (lol) looks better but both look great - I'm digging the next day hair and your gorgeous eye makeup 💕
I like the Naughty hair care on you much better! I watch your videos to be able to help my son with his long curly hair.
Hooray both brands available in UK!
Your hair looks amazing, always does. I have used the UG jelly and the Noughty products but didn't like them but I might give them another try now. By the way, your beat is absolutely bangin'! LOVE the winged eyeliner and natural tones you've used. ❤️
I enjoyed this video so much. I don't brush my gel through my hair because my hair is so thin and by doing so I lack volume. I just gentle glaze my hair with a bit of lightweight gel.
Excellent video, great comparison! Thank you!!!
Thank you for sharing, these curly hair products, my curls are currenlty facing hair loss and brekage from function of beauty products. I've been using jamacian black castor oil. when my curls grow back healthy again, I would check out you're curly hair viedo.
Hey, Mell!! Have you ever heard about Latina products? It would be amazing if you try those, they are quite famous among curly women in Mexico (but idk if those are available there in Canada).
Excellent video, as ALWAYS. Love your comp-hair-isons! Greetings from Mexico for you and Amanda!
Mexico has amazing products. Some that I would absolutely love to get my hands on. Sadly to be sold in Canada the products must have both English and French on labeling. Otherwise it can not be sold in store here. Though you can buy on Amazon for a high price tag.
@@rachellep2581 Ohhhh I didn't know that! Latina products are new on the market (around a year), hopefully, someday soon they get there (not only by amazon). Thanks for your answer!
@@claudia5330 your welcome and I agree. I want so badly to try them 🙂.
I'm loving the Curl Jelly side.. Curls look great!
I think we should remember that if a conditioner is more runny it usually means there's more water in it, which means you're going to run through that bottle. I prefer a thick conditioner, i can always water it down.
A battle and review with flora curl and aunt Jackies would be very cool !
Mell! Your hair color here is everything! My hair is dark and I’m looking to change to something like this - what can I tell my stylist about the shade of your color? I’m thinking a warm caramel? Also, totally agree you look so amazingly beautiful at the end here!
I'm gonna go with Gianni side for you.. Shine and definition is better on your right side😘
This was so cool to see - I compared those gels side by side on my head too! I find that the Noughty jelly gives me crazy ringlets but NO cast! I wonder how they’d fare being layered on top of each other 🤔
That’s what I was wondering!
Absolutely stunning your Day 4 hair and makeup!!!
Just found your channel and my hair is excellent like yours. I just purchased the new kerastase curl manifesto and I would love to see you doing one review or evaluation of the products. It is expensive but I had used kerastase in the past and seen to be very good products. Thank you!!!
I can definitely do a review! Have u tried them out yet? What do you think?
@@ManesByMell thank you! No, It just arrived on Friday. I was about to purchase the deva curls and with all the issues reported I gave up and got back to Kerastase regardless the price. I was previously testing different curl hair products and have a hard time finding a good leave in or refresh for my curls!
I really appreciate these drug store comparison videos thanks Mell!
So sad I missed the live chat. But I want you to know that you NAILED the eyeliner at the end!
Omg yesss!!!they started selling this so glad you tried the gelly one out
Would love an extra video on your nail care routine. How do you have such strong healthy nails!?
Glad I work from home so I can tune in while working 🤫
Can you explain a little more about hard water and avoiding sulfates. I may have gotten it confused between sulfates, clarifying and chelating agents. I live in an area of hard water and use the chelating shampoo every few weeks (or when it feels like i need to), followed by a good deep condition. I know avoiding harsh sulfates is typically a good idea but I didn't know that hard water had anything to do with avoiding sulfates. 🤷♀️
Love the duping idea!!!! Yes please
I'm eager to watch. Did Mel and seester do Cake product review uet??
wow your hair looks absolutely amazing!💛💛
Ooooo! I do like a good head to head review video. Thanks for sharing!
OMG yes. High porosity hair here; with no product and a brief blot with a microfiber towel, it air dries in less than 30 minutes into a shapeless ball of dandelion frizz.(Getting a haircut tomorrow)
If I diffuse it with no product, it takes about 15 minutes and has shape and my regular but moderately frizzy loose curls and waves
With product- minimum 45 minutes to diffuse.
Sorry I missed the premiere but enjoyed the video
I've never brushed my gel through but I will definitely try it now! My hair is thin and fine, I could only dream.of hair like yours 😍 if you wanted to try a dupe theres a bond plex range by revolution (don't know how easy it is to get in canada) but it is supposed to be a dupe for the olaplex range xx