I'm a trans guy (dfab) with the opposite backstory as you, ***** - I was a speck of estrogen in a family that was almost entirely male - even in my extended family. My brothers and I were a den of home-schooled nerds even as kids, so we consumed a lot of comic books, and our pretend games always involved super heroes. As such, I spent my childhood constantly confronted with the frustrating reality that I had very few female role models. I tuned into television shows just because they promised to have a token girl or two on the main cast of action heroes, only to find that the writers had usually put far more thought into writing the male characters. I would get stary-eyed in every time in hopes that THIS show would be different, but I usually found the girls to be, at best, totally unrelatable and alien, and at worst? Bland side characters intended for romantic flair. There were a few female superheroes I liked, but I couldn't relate to them very well - there just wasn't enough variety. I'm happy to hear that your daughters are growing up in a time in which comic books have far more to offer them than they offered me. :^) I can only hope this is a growing trend; the comic industry has been so notoriously sexist, it's so difficult to inspire real change. Thank you for spreading this message.
A Bee The only superhero book back in the day that I think consistently did a good job with female characters was the X-Men. Chris Claremont brought ethnic diversity and gender balance to the team, and worked with his female editors to try and get it right.
Spencer Anderson He isn't saying that this is some kind of global conspiracy, he's saying that even though these marketing tactics return a quick profit, it can still affect society's perceptions of gender roles at a fundamental level. Profit =/= Morality. Profit neither inherently ensures morality nor inherently cripples it. But these people are affecting our culture, and they should be held accountable for their decisions.
Not the best presenter, his voice fades in many places. But more important ...His text is pro-female and then not so pro-female. He says 'the wife' when he referred to his own wife. Maybe he is not so pro-female. Let's just be kind and say he needs support to clean up his presentation technique, presentation skills, and most important the text!!
I'm so happy that Target has changed their marketing over the past year. Thank you for this video as it probably had an impact!
My little 3 year old loves super hero's too. Currently battling the same problems. Thumbs up to you all.
So proud of you!
Fantastic job Jon!
I'm a trans guy (dfab) with the opposite backstory as you, ***** - I was a speck of estrogen in a family that was almost entirely male - even in my extended family. My brothers and I were a den of home-schooled nerds even as kids, so we consumed a lot of comic books, and our pretend games always involved super heroes. As such, I spent my childhood constantly confronted with the frustrating reality that I had very few female role models. I tuned into television shows just because they promised to have a token girl or two on the main cast of action heroes, only to find that the writers had usually put far more thought into writing the male characters. I would get stary-eyed in every time in hopes that THIS show would be different, but I usually found the girls to be, at best, totally unrelatable and alien, and at worst? Bland side characters intended for romantic flair. There were a few female superheroes I liked, but I couldn't relate to them very well - there just wasn't enough variety.
I'm happy to hear that your daughters are growing up in a time in which comic books have far more to offer them than they offered me. :^) I can only hope this is a growing trend; the comic industry has been so notoriously sexist, it's so difficult to inspire real change. Thank you for spreading this message.
A Bee The only superhero book back in the day that I think consistently did a good job with female characters was the X-Men. Chris Claremont brought ethnic diversity and gender balance to the team, and worked with his female editors to try and get it right.
Wonderful talk!
Awesome!
The market has honed to what sells to said demographic. It's not some elaborate scheme to make people unhappy and cripple them mentally.
Demographics change. There are more and more girls reading comics. What is happening is that the market is behind the times.
Spencer Anderson He isn't saying that this is some kind of global conspiracy, he's saying that even though these marketing tactics return a quick profit, it can still affect society's perceptions of gender roles at a fundamental level.
Profit =/= Morality. Profit neither inherently ensures morality nor inherently cripples it. But these people are affecting our culture, and they should be held accountable for their decisions.
AHHPRRULL FAAALLLSSSS
Not the best presenter, his voice fades in many places. But more important ...His text is pro-female and then not so pro-female. He says 'the wife' when he referred to his own wife. Maybe he is not so pro-female. Let's just be kind and say he needs support to clean up his presentation technique, presentation skills, and most important the text!!