Dirty Reality Of Nutrients & Supplements Industry In India | Ft Mihir Gadani | FO 143 Raj Shamani
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Today on Figuring Out we have the co-founder of Oziva, Mihir Gadani in conversation with Raj Shamani.
His brand is worth more than 300 crores and is a top preference among people in India. They have a repeat purchase of 60% which is a golden standard in their industry. Oziva is India’s first brand that has received a Certified Clean label and qualifies as a Clean Nutrition Brand in India.
In this episode, we spoke about how personal care brands, wellness, and nutrition brands work. We discussed what are science-based and what are pseudoscience-based products, how brands make huge sales by using trending ingredients in their products, and more. Mihir also shared the top 2 things that are missing in India’s curriculum and how including them can make a difference. He shared an interesting story of how he started Oziva, the challenges he faced, and how he grew it year by year.
The most interesting part of our conversation was when he revealed some shocking facts about the supplements we take and how they are made. He also busted some common fads most of us believe in.
Towards the end, he also shared why Unilever partnered with Oziva while it was at a growing stage and also revealed some niches that have a huge potential in health and wellness but are going unnoticed.
Watch the entire podcast to listen to this super insightful conversation now!
Until next time, don’t forget to subscribe to our channel to not miss out on our new episodes, because we release new episodes every Wednesday and Saturday.
Follow Mihir Gadani Here:
LinkedIn: / mihir-gadani-mg-1540a2102
Check Out OZiva Here: www.oziva.in/
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Timestamps:
00:00 - Introduction
02:45 - Category building
07:28 - Science vs pseudoscience
08:40 - Problem with Indian food
09:58 - How did OZiva start?
18:37 - Reality of artificial sweeteners
21:44 - How OZiva received funding from banks?
29:22 - OZiva’s partnership with Unilever?
31:04 - Top nutrition & supplement brands in India
34:23 - Reality of Biotin
38:47 - Vitamin D3 supplements
40:17 - Source of Calcium
41:20 - Vitamin C supplements
42:33 - Should you consume melatonin?
45:01 - Reality of Glutathione
46:06 - Myths about workout supplements & proteins
49:06 - Should you consume protein supplements?
54:56 - Top supplement deceptions
57:12 - Weight loss pills
59:13 - Korean skin secrets
1:00:10 - India’s wellness & nutrition market
1:02:49 - Ayurvedic brands in India
1:04:10 - Next big opportunity
1:07:31 - Conclusion
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About Raj Shamani
Raj Shamani is an Entrepreneur at heart that explains his expertise in Business Content Creation & Public Speaking. He has delivered 200+ speeches in 26+ countries. Besides that, Raj is also an Angel Investor interested in crazy minds who are creating a sensation in the Fintech, FMCG, & passion economy space.
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About Figuring Out
Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.
Hi All, Mihir here, co-founder of OZiva & the person in the podcast! I realized there are too many ‘Rights’ which is making it not so right 😉 Feedback taken, shall work on it and hopefully should be better next time. Thank you so much for watching & thank you Raj for the conversation 🙏🏻
Have been listening to that right since childhood from every teacher, no problem at all.
Whatever the information you gave sir, it was really good. And yes you can work on RIGHT. 😂
It is ok but I like the information so thanks for being humble and informative
Aise brand ko kabhi mat trust karna jo podcast me aakar bole “Protein Protein hota hai” and then apne branding me Men’s Protein and Women’s protein launch kare, isse bada marketing scam kya ho sakta hai!!! Please practice what you preach 🙂
I became conscious about 'Right' after seeing this, until then I didn't notice..😅
"We should add nutrition and financial discipline as subject in school curriculum " said by Mihir
I liked it, it's really important
It is already there and is taught in school curriculum, provided students pay attention to what is taught. And parents also encourage them to follow/ practice what is taught as a part of syllabus.
What would be the roles of parents if everything has to be done by teachers in school?
20yrs back ..nutrition content is bad in text book...
I said this when I was in 12th
@@hamhat-tt3lj when I was in 8th in 1995 ...never read about nutrition ...
Boss, choona is actually eaten . It is recommended to take a pinch in our food for calcium. So choona is not bad for health.
My thoughts exactly. He says as if it's a bad thing and I was wondering if it's a bad thing to eat because otherwise it won't make much sense. Even sheep wool is debatable.
chuna khane ke bohot side effects bhi hote hai why would someone recommend or eat that also chuna i dont think has a very good image also sheep wool veg people would hardly be comfortable having that
Woh bol rha ki choona bechte toh h magar dusre supplements se bhi choona laga rhe
Usko clean karne ka process ayurved mei batate Hain...uske Bina consume nahi karna chahiye
Choona is very cheap then calcium tablets
"I believe this podcast serves as a marketing strategy. Undoubtedly, Oziva is good, but there's another brand that's performing well too. However, the essential point is that food serves as the best supplement. I've observed numerous South Indian laborers who live in poverty and consume simple meals such as rice with rice water, known as 'mad' or 'Ganji,' or sometimes just water and salt along with an inexpensive pickle. Surprisingly, their physical strength surpasses that of many builders, without the need for a gym or supplements. They are healthier than us, and it's evident that Ayurveda and 'ghar k nuske' are not pseudoscience. Thank you."
Can u tell another brand's name that's performing better ?
They have elephant size belly they work whole day.if that's your goal then go ahead
If you wanted to be healthy Ghar ka khana kam khao Oziva zyada khao.😄
@@dhruvaswain6624 naturaltien and mango herbs by akshay chopra his youtube channel name is werstupid......his supplements are damn good just see for yourself i use 29 supplements from mango herbs and naturaltien
South Indians generally have a strong genetic build that's why the strength and also their diet contains non veg that is highly nutritious
I don't know how good his products are and we have to choose a better alternative for ourselves. I think his vision is good, bcause most of the popular brands fool us anyway. He at least is offer some transparency.
Hi Raj bhai,
Today's episode is also amazing and insightful and his journey is very inspiring. Want to see more like this, Thank you for bringing these podcasts for us.
I feel that your podcasts and your line of questioning is way way better than Beerbiceps , fantastic work Raj 👏
All your podcasts are insightful. Looking for more such amazing podcasts.
This was much needed Raj….
Thank you for getting him on ur podcast ……
It is amazing to see how the company has grown this inspires me to build my own company 😊
this video actually had amazing insights i got to know things that i had never even imagined and thought it would be that way thanks for sharing
This was something which is very much needed, one of the best episodes on the show👌
this has inspired me so much i get it coming from a chawl and doing big things just having that vision is crazy and he has achieved it superrr
Raj bhai you are very genuine I feel that . and your contents are very awesome.
Feels like a totally promotional podcast of Oziva.😅
well said sir, the liver doctor has already exposed this company.
Agree
@@-doctor_ji.. which is tht podcast.(for liverdoctor) can yu giv link of it. Thks
He has been this for many brands many
So oziva is bad for liver?
Educational and coherent discussion
Nutrition plus financial discipline plus basic law too should be added in our education
Ye cheeze govt ko nahi Pata ya inko future generations se lena dena nahi bas vote Bank jaisa use Kar rahe
Also I think studies about different animals how to treat them if injured basic food compassion towards animals and environment...is imp
Sex education should be added too
Excellent, Mr Gadani
Education minister: ayeen😂
Very informative podcast..... Got to know so many things today
Loved it! What a journey ❤️
This is the Second podcast, on which i keep learning through variety of podcasts, know about brand and thier story behind struggle and success
Much needed information. Need more videos like this. Definitely, I am gonna share and subscribe to the channel and also gonna share it with my fellow ones.
Amazing information, Thanks for everything 🙏
This was a wonderful conversation. ❤
They are all fake.. aisa koi research hi nhi jisme biotin use krne se hair growth hoti h . Read research paper.
You do really nice Podcast & don't waste time like other podcasters which is amazing.only 1 request please invite variety
Great info and great video. Being a pharma and healthcare professional, I can correlate to all Mihir is saying.
Insightful Extensive Information. Thankyou 🌟👍🙏
In women’s health. Very little is discussed about the monthly challenges of PMS, ovulation, vaginal health etc. This can be a good topic to cover
Agree..may be second part
Hi mam , if you want to know about women's health type that in you tube and you will find a hell a lot of videos by doctors
@@mohankrishna3597 lol ok
Is bare me may be aapki kafi help kar sakti hu
You are truly a neutral, unbiased and positive person Raj, kudos.
How come . Hw can self criticise fr other brands cos public ebmven do not know hw this cmpny is also preparing it's product naa!? I guess he had to explain much about his cmpny ad product rather thn process of other cmpnyies ad brands( it's a matter of bias, cos thn every day will come ad critisize other brands.its finally upto self ad public themselve what they want to buy ad suits them frm such a vast markets and f supplements ad nutrition.( Conclusion. I think he shud hve much spoken abt his own cmpny.s product.) Just sharing my views.
Oh please. Unbiased. All podcasters are biased
Thank you Raj. What an inspirational and awareness building episode about supplements. Loved it. ❤
Thank you for this podcast. Love the insight ❤
Imagine working with him, he is brilliant and one can learn so much from him🙌
One of the best episodes that is very relevant at this time . Thank you for this. Looking forward to improving my health by applying everything I learnt here today
Eyes 👀 open for health Raj bhai thanks you
It's best to get your nutrition from food. Add as much variety and colorful vegetables, fruit, dals, dairy, etc. into your diet. It's far more expensive to supplement. To lose weight, just go low, low carbohydrate. I lost 10 kg being mindful as to where the carbs are coming from. Avoid all sugars and starches; vegetables that grow underground, fruit, and vegetables that taste sweet. Fats and oils are not the problem. I have butter, ghee, olive oil, nuts, etc. I battled my weight from the age of 12. At 72, I discovered this way to drop weight. No calorie counting, and if you avoid the carbohydrates altogether, you will never feel hunger. Do you have the discipline to never eat rice, wheat etc? I am 77 now and dont have a weight problem, as long as I adhere to these rules. I discarded all traditional eating and have been vegetarian for 30 years now. I exercise daily and began treking at 70. Try it - no supplements.
Right .. fake company,
please have more detailed conversation with Mihir Gadani on supplements. I love the way he explains!
Natural way for
vitamins D - - sun (morng walk)
And you eat all kinds of pulses in raw sprouted forms it takes care of protein and make sure you eat all kinds of vegetables and fruits in your deit as day passes
For hormones balance do 15 days once 18hr to 72hr fasting acc to your body resistance, it improves your hormane balances and increases growth hormones that's helps in overall physical health and improves your blood quality, all your skin disease will end eventually it takes time but natural is good
And final is stress free life takes care of your hair loss, moods, sex life and start playing physical games to balance health
To balance craving of tongue eat your junk only once in 10days and dont bring extra parcel for home😂
Use coconut oil for healthy hair and you can use also for cooking oil, groundnut oil, olive oil, mustard seed oil Watever it is stick to natural ways
Final donate atleast 1%of your income (buying foods or giving something whoever needs) it gives another level of satisfaction.
Nice one
I wish life would be so easy as you describe it
Seed oils are extremely dangerous in the large amounts that we use it for.
Female hormone fasting se bahut badiya balance hote hai
Can you plzz explain how you manage to sell glutathione in. Such pocket friendly rate where other brands are selling it at such high rates
Thank you, Raj Bhai...The content is very educated.
really liked this podcast, need to know how to source things from other countries like toys,garments, etc
Very informative. Great fan of your podcasts.
Hi Mihir,I’m utkarsh from USA working with nutraceuticals company and as last you discussed about women products we already have few products eg.female fertility,pregnancy support and monopouse etc
Also our products with clean labels and scientific research as well without maltodextrin
I like your podcast ❤
Every products is poison
Wow, awesome Mihir!!! I have been using ur product since the start and Oziva is really good. Thanks for sharing ur Journey!!!
Thanks for sharing knowledge.
Bhai ye video must hhh aabhii k youth kk liye
Thnx again for such great content again Raj Bhai
Conclusion -- ye sare milkr Hume chunna lgaa rhe haii
Conclusion 😂
very informative👏🏻👏🏻
Thanks Raj , amazing questions spot on ! ❤
the right was not even noticed by me hahaha but i must say that your insights are so good and what a great brand story inspired by you big time
Have been using oziva since a while now. Love their products. Nice to know their story too. Thanks Raj for this
Really helpful podcast but we aware in marketing.. indian foods are rich in protein ex dalia or pratha in breakfast is better than eating cereal so we aware before buying anything just like you don't need to take vitamins D tablet he said because you can take this naturally from sun in the morning.
Superb talk. Highly valuable information. Any product for seniors as they keep loosing everything by day and night. Please convey
NAD complex...Or MITO
..vieroots
Good podcast and great Oziva 👍
Enriching. Nutrition and financial discipline / planning should become a part of the curriculum indeed. Thank you for this!
Baba Ramdev ko bulao and ask all questions related to health and hygiene, and kindly involve some pictures in order to make conversation more glued, your conversation is really relatable ❤
Raj, I love this kind of podcast targeted towards health and fitness. Please bring someone from iThrive for the next podcast
He is selling his product, listen to your parents and eat lots of meat, dairy, eggs, that’s all you need!!! And that too grass fed should be the ultimate goal!!!
Instead of listening to parents figure out what diet is best for you ,also try to go vegetarian/ vegan to reduce animal suffering.
Excellent information 😊the ❤
wow raj ji badiya guest hai iss baar ke....woh bhi savage aap bhi savage bohot maza aaya
The Best podcast till date ..I am seeing all your podcast 🎉👌👍
Being a nutrition student, as far as I know stevia is the most used sweetener not sucralose. It would hv been great if Mrs. Mihir would have touched on that topic. About its safety and its usage in the market products.
Good aware to information,tip's
Thanks 🙏 for your Wonderful Information.We are just carried by Adds.
wow what a story - coming from a chawl building a brand and then getting acquired by HUL that a great thing man
Raj I am from Uk and I have small startup in Bangladesh. I am your hard core fan. You got such fantastic talent guy your show thank a lot. But I have small request to you Interrupt him lot while’ he answers so he go again different place means first answer incomplete. Please listen his full answer then ask different questions. He is very interested guy make his episode 2 hours very very great show. Well done my inspirational Raj❤🙏
Right, everything he is exactly right , very informative video,
never saw any video like this❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤
Rightly said , dear ,
Thank you for your meaningful podcast👍
Very informative..
Best podcast ever I have ever seen with great information ❤❤
This guy is the most honest company owner in healthcare industry I have seen worldover
A successful entrepreneur's greatest strength is that they will always move forward, even when they are ignorant while overcoming hardships and obstacles along the way. thank you for the podcast episode
Loved this podcast❤
one of the best episode.
I think we need Conversation on angles in Gym ...eg. How to perform a particular exercise and The breathing Techniques in gym related
ॐ नमः शिवाय। हर हर महादेव।
Quiet informative podcast , thank u . My question is , if our home food is nutrient deficient than at what age should one start taking nutrient supplements n does it mean v have to take it life long .
Thank you sirji.......🙏🙏🙏
I was going through his journey of why this brand came togther.. super inspired. ❤❤
i am so excited about this video because i am a very regular customer of oziva since a few years and seeing the founder here shows how the brand has grown
Bro did you replied on telegram for luckywinner
Is it really giving giveaways
I also got reply from telegram.
He was giving me iPhone. Was it a real raj shamani?
@@vijai7003 did you also got a giveaway message
@@RanaRajput40 he offered iphone via FedEx 3000 is delivery charges we can COD but there is charges for packing Rs1850 this amount I should pay immediately......I just said him fucker shamani knows value of 150000.....I showed just 🖕
I really admire the session and agree with the fact that the education related to a nutrition should be added to the curriculum . Like in our Indian curriculum there are just chapters like components of food and people just know like there are some mineral vitamin carbohydrate but they don't know the actual fact about it. As I am a teacher and teach yesterday about the component of food and there is a very limited content regarding it
I don't know if someone agree with me or not but at the last he is the only one person like I listen to him to a worry about the women's held and know about their structure of leaving for example puberty menopause and etc in sector and that's a very impressive
Hi Raj, kindly make some videos on emerging technologies of India, north east, south India its culture, geography.
Good informative video
Love from kathmandu.you’ve got a lovely smile!always bringing genuine topics❤❤❤
He’s completely right . Even when indian women is pregnant in abroad they specifically recommend special diet for south asian women
Hi Raj ,your podcasts are really good and informative
So well said, in school curriculum add nutrition and financial knowledge as subjects. Bang on ❤
Very nice to see you vlog it's much better things we came to know about Health and wellness and science nature food supplements you covered Himalayas, Nestle, patanjali etc Next on what about VESTIGE FOOD SUPPLIMENT PLEASE DO ON THIS SUPPLEMENTS MR GAUTAM BALI OF VESTIGE CEO THANK YOU
Raj , pls bring baba ramdeo and apart from discussing yoga and nutrition , a detailed discussion on brand and finance is also required with him.
You should bring more people from biotechnology industry, because they are doing next level things
On biotin, just because you want to pramote your brand don't generalise rest of them as synthetic..most of brands have the same ingredients as yours and offering at much cheaper price
Stop making fool out of people by charging more in this competitive market
Totally agreed 👍🏻
this is some really great great great information
Nice podcast, quite informative...On a funny note : atleast 20% of the time was spent by the guest saying the word "Right" ..
Raj this is very knowledgeable episode elaborate it more with brands
Provide subtitles sir... So south Indians are able to understand your Bhavd
Raj. Can you make podcast on Ayurveda. Our Rishi knew a lot about the human body and medicine when there were no advanced equipment. Today a lot of companies and people take advantage/misguide people and sell ayurvedic medicine and give treatment. People think ayurveda is safe and has no side effects however it may not be true.
Can you make a podcast on this topic
According to me " I don't think consumers will look out the ingredients available at the particular product, Indians wants taste only. Some people will look out the things but majority will not".
India me inse bhi achhe product available hai..lekin vahi bat hai logo ko pata hi nahi hai
Dear Raj, If you can make a video on nepotism which is so deep in the Bollywood industry, It will be great and Kudos for making every topic so educational. There's another topic I would like to suggest, it's about the Indian sport academy. In spite of the most populated country why it's so hard to reach for the Gold🏆 in Olympic Games. Rest you're doing a great job..India needs more concerned people like you, You know what I mean..Keep going, Keep exposing! 💯🎤👍
Thanks for this vedio
Very very useful podcast and i am right now having my vitamin D shorts as per recommended by doc and i am a vegetarian and got shocked to see this. I immediately order oziva d3 k2 for myself.
Bohot sahi Baat boli hai...
Humko lagta hai ki humko ghar ke khane se sabkuch mil raha hai, jab ki fact ye hai ki humko pata hi nahi hai ki hum kya kha rahe hain..
Nice podcast 👌👍👏
Seriously agree about women's health consciousness and genuine supplements.
Such a humble & an intelligent individual! Thanks Raj for having Mr. Mihir!
Thank you 😊🌄 for good work 👍 thanks