It's 13 minutes and 56 seconds long video but after watching, it felt like a one hour dose of knowledge which can enhance my copy writing skills, my productivity and save a lot time not wandering here and there in search of where to start with. Thankyou so much.😄
Not too many people realize the opportunity product descriptions have to engage potential customers and increase conversions. Thanks for the solid advice and insight!
The BEST video on writing product descriptions I have seen. This is great. Well-explained and full-on knowledge. Thanks, a buddy for this. Need more copywriting videos from this YOU.
This was so helpful and straight to the point. I gotta do some major changes to some of descriptions. I feel like at the beginning is so tempting to just copy/paste the same descriptions for similar products, but this really gave me so many ideas on how I can make each one unique, thanks so mcuh!
This is my first time enjoying your TH-cam channel. Great content! Looking forward to hearing more from you! Your video was so informative. Thank you so much!
"Customer" was spelled wrong (around the 50 second mark,) which isn't a great look for a copywriting instructional but that aside, this was valuable knowledge which has really helped me. Thank you.
Love the tips - thank you! I've long had a question with no one to ask. I have dozens of the SAME product, just with different patterns. What's your opinion on writing a stellar product description, then just tweaking the first paragraph to reflect the pattern that's shown. I'm a solopreneur and really don't have the time to write entire unique descriptions for each of 300 items. (I'm open to comments from anyone)
If it’s all the same product, what you have recommended may be the most time efficient option. But if you are trying to rank in Search be cautioned that Google penalizes duplicate content, which generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. So your approach may hurt your websites SEO.
Hi! I know that product descriptions are short and to the point but just how long should a product description be to deliver that effective and influential copy? Like in a minimum and maximum sense?
This video is absolutely fantastic, but it would be more interesting if you would have conducted A/B split test. Plz make a video on it and practically show us how can we use Optimizely for split testing.
Fabulous content and the presenter has such a clear and beautiful voice. Question: Do all these suggestions work for writing a Book Description for a product page too? I imagine most of these points do but I'd appreciate your feedback. Again, thank you so much for a great presentation!
Hi there Melanie. I'm glad you found the video helpful! I think these tips will definitely work for writing a product page description for a book. We also have some tips on selling books using Shopify that can help you as well. You can find them in our guide here: bit.ly/3iize4D .
Dude! On the first point there you said, write to your ideal 'cut' somer!!! NOOOO!!!! I know it's a typo, but I'm laughing. I'm new at this and I'm gonna learn a lot from you so I'm subscribing.😁
HAHA thanks for the heads up there. Your feedback has been forwarded to our internal teams but more importantly, we're happy to have you join our TH-cam Community. Definitely utilize our videos and let us know if there is anything that we can help out with!
Totally understand where you're coming from, but simple can also be the way to go when it comes to choosing words to explain to prospective customers! This will allow them to fully understand your product story and what it is that you're trying to sell. If you're wanting to get some ideas on different wording that you can potentially use however, I recommend using this third-party tool: bit.ly/3OXpkn2 to help. Best of luck!
First thing is first ai visual . This is the #1 problem that people do. The biggest pet peeve I have when looking at peoples websites are the stocky photos. like come on. If I am looking at a contractors site, I want their work seen not something else. I will subscribe. never really thought so much but this may answer sales questions and bring in sales for a site my friend and I do.
100% soooooooo many people think the product descriptions dont matter. Send me message mate might be able to send you some of my clients. Keep up the good work mate.
Your tip #3 was avoid cliches that include the word "cutting-edge" but in the ideal example provided with tip #2 the first words were literally "with cutting-edge"
Thanks for this wonderful video! There are lots of actionable points, great pacing and clarity . It was very helpful. Side note: You wrote "cutsomer" instead of "customer" at 53s-56s. May not be so important, sorry if I overstepped. 😍
OMG I loved the content, congratulations on that, I am Brazilian and there is no content of this level here in my country ... Would you have a swipe file of some descriptions that you found fantastic? I need an example >.
Hey there TH-cam community. I’m new to this and I’m wondering what kind of App or Software is best to create these kinds of mini projects that can be sent off to clients?
It's funny I'm struggling with my product description not because there's too little to say but too much. There's sooo many features and benefits and aspects I can't seem to figure out what to keep and what to leave out etc. But it'd be a book long aghhh
I do have a question! I sell baby clothes. So sometimes I feel repetitive and it’s hard to keep things sounding fresh. What advice do you have on keeping things new and fresh when you sell hundreds of the same item?
Great question! Keeping your homepage relevant for the time of the year is a great option. For example, with spring upon us and easter around the corner. Theming your homepage around that is a good idea. We are also seeing the weather start to get warmer, perhaps running a sale on last-minute cold-weather clothes would be beneficial as well. - Dirk
Thanks a lot for these insightful tips . This is from one of the descriptions I wrote for a backpack. Tell me your opinions: " The backpack is actually much better than what you see in the picture. Light and as if you do not carry it on your back. A backpack that will be your companion in the different phases of the year, in the beginning of autumn with its falling leaves, in the cold winter with a cup of coffee at the workplace or at the university, on your way to these places full of new every day, in your sitting with your book with a light rain, in entering The new year"
0:54 You might want to fix the spelling of the word CUSTOMER (not CUTSOMER). Geez, one of the most important words in any ad or marketing plan, and you blew it!
We're actually releasing a video on how to increase website traffic on Tuesday February 9th. I think you will find it really helpful. Stay tuned! If you want to get a few ideas right now check out this video we recently did with Wholesale Ted: th-cam.com/video/5R9uAue8uf8/w-d-xo.html
Excellent, informative video. However, it's better to avoid examples of well established brands like Nike. It would not be clear whether any part of the success they have had with a product is because their product description OR a result of their already well established brand recognition.
Might want to also add Proof Read! Don't make people cringe every 3rd sentence because of typos, grammatical errors, or inappropriate punctuation. All of those are big distractors from the product that you're trying to sell.
Sign up for the FREE First Day to First Sale Shopify course bit.ly/3ociWjM
It's 13 minutes and 56 seconds long video but after watching, it felt like a one hour dose of knowledge which can enhance my copy writing skills, my productivity and save a lot time not wandering here and there in search of where to start with.
Thankyou so much.😄
Hey I need a copy writer for my brand.. Can you help
I felt the exact same way!
@@Supervideos27797yes
Not too many people realize the opportunity product descriptions have to engage potential customers and increase conversions. Thanks for the solid advice and insight!
This is by far one of the best content marketing videos I’ve ever seen. Thank you!!!
Absolutely amazing video. Honestly the only one I needed to help write product descriptions for my website. Thank you, this is brilliant.
As a fledgeling copywriter, REALLY enjoyed this video.
Amazing valuable content.
Thanks man.
Glad you enjoyed it!
The BEST video on writing product descriptions I have seen.
This is great. Well-explained and full-on knowledge.
Thanks, a buddy for this.
Need more copywriting videos from this YOU.
I'm in marketing and I hate exercising, but I needed that ninja jump rope after watching this. Amazing.
This was excellent! Well-explained and packed with great tips. Thank you!
Thanks Kenny, I’m really glad it helped!
This was so helpful and straight to the point. I gotta do some major changes to some of descriptions. I feel like at the beginning is so tempting to just copy/paste the same descriptions for similar products, but this really gave me so many ideas on how I can make each one unique, thanks so mcuh!
That was OUTSTANDING!!! Excellent, informative, valuable instructions.
Hi :) as a beginner in copywriting era ، this video is one of the best i have ever seen . Highly recommended
This is very amazing. Very short yet very valuable
Wow amazing video, this is my 3rd time watching it. Thank you!
Wow, thanks! Really glad you have found it so helpful. 🙌
i love the imagination aspect. used that to write my product description and I love it!!
I slept on this video and was skeptical in the beginning but by the end, you sold me. Great job 👏
This is my first time enjoying your TH-cam channel. Great content! Looking forward to hearing more from you! Your video was so informative. Thank you so much!
Thank you so much for watching our video!
If it's not perfect is nearly there, easy to understand and implement. Thanks 🙏
Thank you for watching!
"Customer" was spelled wrong (around the 50 second mark,) which isn't a great look for a copywriting instructional but that aside, this was valuable knowledge which has really helped me. Thank you.
Thank you so much, the info provided in the video is pure gold
OMG!! Amazing contents!! Thank you so much!!
These are excellent tips and great insight. I loved the points of thinking from your buyers perspective
Thanks for the kind words. I hope it helps you take your product description copywriting to the next level!
@@learnwithshopify it will
Great tips to start writing a captivating product description. Thank you so much.
Great, thank you, makes a lot of sense!
Love this video! Will help write some products descriptions!
Thank you so much you explained teally well
Love the tips - thank you! I've long had a question with no one to ask. I have dozens of the SAME product, just with different patterns. What's your opinion on writing a stellar product description, then just tweaking the first paragraph to reflect the pattern that's shown. I'm a solopreneur and really don't have the time to write entire unique descriptions for each of 300 items. (I'm open to comments from anyone)
If it’s all the same product, what you have recommended may be the most time efficient option. But if you are trying to rank in Search be cautioned that Google penalizes duplicate content, which generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. So your approach may hurt your websites SEO.
How do you eat an elephant, dude? One bite at a time right?
You can hire a freelance Copywriter to do that for you.
This was very helpful, thanks :)
This was so helpful. thank you!
Thank you so much for making this video it helped so much i made notes and will be following them and watching again
Hi! I know that product descriptions are short and to the point but just how long should a product description be to deliver that effective and influential copy? Like in a minimum and maximum sense?
Great video !!! Q4 let’s go!!
This video is absolutely fantastic, but it would be more interesting if you would have conducted A/B split test. Plz make a video on it and practically show us how can we use Optimizely for split testing.
Great content, entertaining to watch, and the knowledge communicated is based on marketing research studies. Excellent
Great advice man! This is how to write to sell!
Full copywriting course in 13 minutes isn't it? Much love❤
Thank you so much. This was extremely informative, helpful....
Thank you so much for this. You are a Great teacher this help so much
Valuable Content!
Thanks for your help!!
Absolutely awesome tips!!
Nice Vital piece of information. By the way, I like your studio set-up.
Thanks Jameson!!
Thank you very much - you are a PRO. Thank you!
Nice! Love your videos. They are very helpful to me .Thank you 😊
Amazing tips!! Heading to my product page! 👩🏻💻💪🏻
Intriguing copy writing skills! Would you recommend adding product images or mini-videos in the description?
Fabulous content and the presenter has such a clear and beautiful voice. Question: Do all these suggestions work for writing a Book Description for a product page too? I imagine most of these points do but I'd appreciate your feedback. Again, thank you so much for a great presentation!
Hi there Melanie. I'm glad you found the video helpful! I think these tips will definitely work for writing a product page description for a book. We also have some tips on selling books using Shopify that can help you as well. You can find them in our guide here: bit.ly/3iize4D .
This was really insightful.
Many thanks.
Tip #1 Should have been "Always check for spelling errors" 00:54
Really helpful man. You hit it right on the nail. Thank you thank you :)
Dude! On the first point there you said, write to your ideal 'cut' somer!!! NOOOO!!!! I know it's a typo, but I'm laughing. I'm new at this and I'm gonna learn a lot from you so I'm subscribing.😁
HAHA thanks for the heads up there. Your feedback has been forwarded to our internal teams but more importantly, we're happy to have you join our TH-cam Community. Definitely utilize our videos and let us know if there is anything that we can help out with!
love the content, so much value!
Amazing bro.. Enjoyed your video and got to learn something.
Thanks
YOOO This is so much better than a paid course ngl HAHA!! Thanks so much bro!
Great video! Super helpful :)
Holy smokes that was awesome. Very much appreciated.
beautifully explained with great examples
Most useful tips for product description.
First of all, you are elegant and handsome, and your explanation is the most beautiful. I thank you from my heart❤❤
Thank you so much. This was extremely informative, helpful, and easy to follow
We're so glad you enjoyed the video!
great video, congrats
you're really smart!
This was helpful.
Cheers.
So glad! Thanks for watching 💚
You’re an amazing writer 😣 I have an idea about my product description, but lack of good word choice
Totally understand where you're coming from, but simple can also be the way to go when it comes to choosing words to explain to prospective customers! This will allow them to fully understand your product story and what it is that you're trying to sell.
If you're wanting to get some ideas on different wording that you can potentially use however, I recommend using this third-party tool: bit.ly/3OXpkn2 to help. Best of luck!
hi! do you recommend putting images in the product descriptions? after bullet points for example
this is great! Howevwer, can you possibly do some clothing product examples?
100% we will add that to our upcoming video topics
Very informative
Very important video.
Glad you appreciated it!
Take out time and space and make it larger than life got it
First thing is first ai visual .
This is the #1 problem that people do. The biggest pet peeve I have when looking at peoples websites are the stocky photos. like come on. If I am looking at a contractors site, I want their work seen not something else. I will subscribe. never really thought so much but this may answer sales questions and bring in sales for a site my friend and I do.
100% soooooooo many people think the product descriptions dont matter. Send me message mate might be able to send you some of my clients.
Keep up the good work mate.
So great to find someone as passionate about copywriting as me! Looking forward to connecting 📧
Your tip #3 was avoid cliches that include the word "cutting-edge" but in the ideal example provided with tip #2 the first words were literally "with cutting-edge"
im doing a jewerly store and this it so hard rn because the benefits are basically the same for most items
Good work Mate
Good information.
This guy is good enough to be a song writer.
Just listen to the way he made a poem out of this tutorial
You looking awesome.
Thanks for this wonderful video! There are lots of actionable points, great pacing and clarity . It was very helpful. Side note: You wrote "cutsomer" instead of "customer" at 53s-56s. May not be so important, sorry if I overstepped. 😍
OMG I loved the content, congratulations on that, I am Brazilian and there is no content of this level here in my country ... Would you have a swipe file of some descriptions that you found fantastic? I need an example >.
good one thank
Can I hire you??? LOL - great info!!!
Can you recommend anyone to write our product pages ?
Hey there TH-cam community. I’m new to this and I’m wondering what kind of App or Software is best to create these kinds of mini projects that can be sent off to clients?
It's funny I'm struggling with my product description not because there's too little to say but too much. There's sooo many features and benefits and aspects I can't seem to figure out what to keep and what to leave out etc. But it'd be a book long aghhh
I do have a question! I sell baby clothes. So sometimes I feel repetitive and it’s hard to keep things sounding fresh. What advice do you have on keeping things new and fresh when you sell hundreds of the same item?
Great question! Keeping your homepage relevant for the time of the year is a great option. For example, with spring upon us and easter around the corner. Theming your homepage around that is a good idea. We are also seeing the weather start to get warmer, perhaps running a sale on last-minute cold-weather clothes would be beneficial as well. - Dirk
Thank you for the great tips. Can a customer hire you?
Feel free to reach out to Tyler on Instagram! Username is @contactstudios
Send me an email at hello@tylerfyfe.com. I'd love to hear more about your project.
you excellent taste in plants ;)
Thanks a lot for these insightful tips .
This is from one of the descriptions I wrote for a backpack. Tell me your opinions:
" The backpack is actually much better than what you see in the picture. Light and as if you do not carry it on your back. A backpack that will be your companion in the different phases of the year, in the beginning of autumn with its falling leaves, in the cold winter with a cup of coffee at the workplace or at the university, on your way to these places full of new every day, in your sitting with your book with a light rain, in entering The new year"
where can I buy that rope
Your opinion on copy generator?
0:54
You might want to fix the spelling of the word CUSTOMER (not CUTSOMER). Geez, one of the most important words in any ad or marketing plan, and you blew it!
You can write the greatest description but you first have to get the customer to visit your website. What is the bait that catches the fish?
We're actually releasing a video on how to increase website traffic on Tuesday February 9th. I think you will find it really helpful. Stay tuned!
If you want to get a few ideas right now check out this video we recently did with Wholesale Ted: th-cam.com/video/5R9uAue8uf8/w-d-xo.html
@@learnwithshopify Thank you.
Excellent, informative video. However, it's better to avoid examples of well established brands like Nike. It would not be clear whether any part of the success they have had with a product is because their product description OR a result of their already well established brand recognition.
Hey, If u read this, it's a sign that you will get successful with your product descriptions 😌
Might want to also add Proof Read! Don't make people cringe every 3rd sentence because of typos, grammatical errors, or inappropriate punctuation. All of those are big distractors from the product that you're trying to sell.
nice.
Can you practice writing product descriptions using Google docs and using that as your portfolio?
Honestly, I feel like I should just hire Tyler lol
"Customer vote by their wallets" that's a good line
All I know is that I need that candle
great