How to Exclude Internal Traffic in Google Analytics 4 (GA4)

► 👩‍💻 Work with me: bit.ly/3WH6BDt
► 🚀 101 Training: bit.ly/4be6vrs
► 👨‍🏫 Team Training: bit.ly/3YRuV4O
► 🗂️ Resources Hub: bit.ly/45Sc9fN
► 📨 Join my Newsletter: bit.ly/3UTrvOu
---
How to Exclude Internal Traffic in Google Analytics 4:
1️⃣ Navigate to Admin (bottom-left-hand-side)
2️⃣ Navigate to Data Streams (under the Property Column)
3️⃣ Select your Data Stream
4️⃣ Click on "Configure tag settings"
5️⃣ Under "Settings" select "Define internal traffic"
6️⃣ Click on the "Create" button
7️⃣ Under the "Match Type" dropdown menu select "IP Address equals"
8️⃣ Under value insert the IP Address
You can use this link to find your IP address:
whatismyipaddress.com
That's it! 📊

[@aliinalgeria]

thanks

[@michelbryant2668]

Absolutely the best! The line graphics did it for me. I followed you after I saw that.

[@intrico]

Thank you. The arrows and circles up the quality of your instructions compared to the other videos i saw. THANK YOU

[@CrAzZyKiLleR01]

Finally an up-to-date video

[@laureatwork]

Thank you! Clear and to the point :)

[@nunogouveiasousa]

Thanks for this updated video with the current user interface. Thanks

[@halitsanr4439]

Thank you very much for your help !!

[@federicolopez4188]

Thank you !! i did it in 1 minute after this video,

[@raihankawser]

Thank you, helpful video :)

[@drxpangel34]

thank you

[@kaan-xl8ml]

thanks bcs you show step by step.

[@fishchipsandmushypeas]

Thank-you.

[@dewisutopo]

thank you for it.

[@smarthustlersclub6375]

Easy pissy, thank you

[@le_gipset]

thanks! Do you know why I have 2 IP addresses?

[@nr-pixel6323]

I have one question after succesfully done everting how we can see the results

[@syedhasnainalishah4919]

I want to exclude a specific page from conversion tracking. How can I do it in google analytics 4 ?

[@user-xj3ed3xn2z]

When I go into the "data filters" section after creating my "exclude internal traffic" it does not automatically populate in the "data filters" section...

[@startup_ai]

Nice tutorial. But how do one exclude dynamic IP address, because this tutorial is for a static IP address

[@sebastianc09]

just use the rule "starts with"

[@PreppyHorror]

I don't see the create button to add the ip addresses. I'm an admin, so I don't know why I can't see that button. Does anyone know why?

[@sebastianc09]

GREAT video!

[@vlaskamagija4544]

What if our company website has thousands of employees? And we cant add all the IP addresses? What is the workaround?

[@xyzl]

In this case, the workaround is for everyone to work in a staging environment rather than the live website. If I come across a better solution I'll make a video for sure!

[@katamino8623]

thank you