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- เผยแพร่เมื่อ 5 มิ.ย. 2015
- www.vladtv.com - Legendary entertainer Sir Mix-a-Lot opened up to VladTV about the importance of publishing for artists, calling it "long money." He explained that a lot of artists get caught up in the joys of the royalty check at the beginning of their career, but Sir Mix-a-Lot broke down why owning your publishing is the best thing to do.
The Seattle-born emcee said that he owns about 98% of his publishing, and has used it to recoup money on various projects over the years. He then shared a story about The Pussycat Dolls sampling "Swass" for their track "Don't Cha," which became a big hit. Mix-a-Lot said that he came out on top in the scenario, because he never thought "Swass" would do anything when he put it out. - บันเทิง
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MORE INDUSTRY TIPS FROM THE OG'S PLEASE......
EBZIE ThaProducer I was just about to post that too.
EBZIE ThaProducer or you can just pick up a book and get in depth info. I recommend "This business of music" by Kroasilovky.
jamierko3 or maybe i just wanna watch it on vlad from various artists .
EBZIE ThaProducer of course you do. Figures.
Jose Martins lmao. You hit the nail on the head. I was just trying to be helpful.
Guys like Mix-A-Lot and Young MC are stellar examples of how even a single smash hit can have you eating forever.
terminalva don’t forget Vanilla Ice!
And don't forget get tone loc funky cold mended
terminalva just gotta have your business acumen together and your children's children can eat off one hit record
and ROB BASE & EZ Rock(rip) still eatin..but for real, Mix a Lot has more than one hit song in reality- Baby got back- put em on the glass-
@@therealflamelit put em on the glass. Aaahhhh yess this vid shouldbe shown to rappers today. I dont know all bout the meg situation but to hear her say she didnt know what was in her contract was kinda sad to hear in this age i heard that story back in the late 80s and all through the 90s TLC bout artist didnt know what was in the contract. But to hear people saying this NOW even if it's 5yrs ago is sad
Every time that I hear this brother speak, I have more and more respect for him.
Same here.
Y'all better give this man that respect. He got bars too
I remember Naughty By Nature dissed on the " Its On" track.
I handed you the pen you wrote that with. lmao
CTHU
Sad Cam Nice avatar. I always laugh at that part in Killa Season.
😂😂😂😂Like are u for really??! That's wat I would be asking if someone used that as an excuse....🤣🤣🤣Some people though!😂😂
That’s why artists like closed studios sessions
@J Well i actually bought the pen that you gave to Sir Mix A Lot. So i'm owed money !
This why Diddy still owns Biggie publishing to this day. That's why the LOX had to fight for years to get theirs from Diddy. Its the most lucrative long term money in the music business.
bailey1950
Its all about how you play the game.
Wrong. Biggie sold his publishing to Puff for $60,000 cause he need the money.
Your statement is irrelevant. Doesnt matter how Diddy got it. He has it bottom line.
@@jaywilliams3321 so Biggie was in fact not rich? Smh. Diddy could've broke him off a few M's. Since he still getting rich off him till this day
He owns mase publishing as well
You never know when a movie might ask to use your song for its soundtrack and either blow up a song that was once irrelevant or spark new life into a old hit.
Facts... Look at Oingo Boingo. There song became a smash because of a movie after it didn't do so well on its own when previously released.
Sir mix alot has aged really well 😄
beautiful t tee black dont crack
They say the food at baby got back ribs and barbeque has that effect on patrons.
he eats a lot of ass i bet, maybe that's the secret. Or maybe it's just he doesn't seem stressed out about anything, he is 10 moves ahead
He looks the same pretty crazy.
Watching fools squander their wealth for years can teach you alot if you're not a fool.🤔
One thing that amazes me is that you got all these kids that want to do music but none of them read books about how the music industry works. All You Need To Know About The Music Business by Donald Passman covers all the basic stuff on how you make money in the music business as an artist. This book first came out in 1994 and has like 9 editions over the years. The first story in the book is how the Happy Birthday Song is a 2 million dollar a year business because everytime you hear it in a TV show or movies the publishers gets a check.
I bought this book and it immediately made me money because it told me how to license a song to cover it and sell it legally like you see all these TH-cam musicians do. This was back in 2007-2008 when hardly nobody was doing this shit. You can license a song for 9.1 cent a copy from the Harry Fox Agency and now it's multiple services that do it and do your own version and sell it on iTunes and put it on Spotify and everything.
***** that's why the whiteman wins he understands the law and the industry & basic biz foundations
How to become a famous rapper: (In this day & age)
1) Be repetitive, sound as ignorant as possible.
2) Make a stupid dance.
3) Have a simple beat with lots of bass.
4) ???
5) Profit
Misogynist MGTOW-TRP lol.. that's so true.
+Misogynist MGTOW-TRP Number 4 seems to be the most important step. Thanks.
+Misogynist MGTOW-TRP I see what you did there lol nice reference
This dude is just as much of a legend as any other emcee from the 80s and 90s plus he wrote and produced em
I was in the studio with you, whatchu talking bout? I handed you the pen!
LMAO
This man has lived and will live comfortably without having to work the rest of his life off of ONE song. Mad respect
Sir Mix A Lot is a real one. I reached out to him on Myspace bacc when it was a popular outlet. He gave me permission to remake his classic record, "Posse On Broadway" . All he wanted to do was hear the finished song 3efore releasing it. He didn't ask for money or who I was.
Mix-a-Lot has always been a brilliant black man.
Prince Matchebelli woah woah woah, let's not go overboard here.
a brilliant man
Mix A Lot is such a G when it comes to this game. Serious. Look back at his BOX-TALK and Rap City interviews in the early 90s. He BEEN talking like this.
"The JR Ewing of Seattle"
I know him well & he is straight up about everything he does. He's livin' the good life by his own rules. Great interview Tony!
Its worth it to make your own beats because u get 100% of publishing rights instead of 50%
Homeboy Chris - You are 100% right. A lot of people don't get it. They think someone else will do it for them and free...then come to find out that its definitely not free.
But you do 100% of the work instead of 50%. And you won't get paid to go learn how to make beats so add that opportunity cost. I think writers and vocal performers should stay that unless they have a passion to learn to produce.
Word to dj quik Warren g black milk 9th Wonder diamond D apallo brown etc
Ill admit I don't necessarily know how a "beat" is created. However I will say when I hear samples of beats they seem quite generic and at that point I am baffled as to why someone pays for beats.
Keep in mind that if you sample, you're not getting 100% publishing.
Mix a lot has always been a cool dude ran into a few times when i lived in Seattle
He seems like a pretty cool person.
Steve Eidem Yea always seemed genuine and laid back, and the girl that was with him one time was just like his song lol
***** All day long
Golden tools needed to survive in this industry
Funny how the man who built his fame on ass shaking basically the god father of ratchet musc is the most genius in the game..
You're looking at baby got back as just an ass shaking song. The reason he made that song is because mass media was forcing a certain type of look down our throat in terms of skinny looking women. He made the song for women to embrace their natural curves.
@@lyfeofbill2764 he changed the game. Nowadays everyone wants back
That's right. Never judge a book by it's cover!
Don’t hate the player hate th....well you know the rest.
From day one he has always had a mind for business.
Man I wish I could sign to Sir Mix A Lot.. This dude need to teach a class. I've learned more in 3 mins than of at least the last few years of watching b.s. youtube vids on the record industry..
Spinning Back Kick Read J Prince’s new book. He explains it all.
Love hearing interviews like this. It actually made me sit and listen to him. Young musicians should take advice from men like Mix alot cause im pretty sure he went through hell and back when it came to music industry business.
More interviews like this please, we need more sir mix-a-lots and less bobby schmurdas
Ray Vicks 247365 there was 66 shooting victims in Chicago this past weekend. The Bobby schmurdas of this world embolden that type of violent behavior. Stop defending garbage wanna be rappers, please.
Ray Vicks 247365 word
@@DeySaidDat2 ... Bobby Sh"murder"... Caught a body and a case last week boy
I did not mean music was the sole reason for the violent behavior. I mean it solidifies it to an extent. There a multiple reasons for the atmosphere we are seeing in urban communities and yes parenting is definitely one.
Metal Mickey, You said it.
Love how he said not gunnu name...then said can't touch this lol
Wisdom has no Expiration Date This is Timeless......
*Subliminal* some of my favorite artist say no, you" can't touch this" then they go broke.... hmmmm, who said you can't touch this, AND went broke.... hmmm. Hip hop trivia
***** MC Hammer
***** In my opinion that wasnt a diss to Hammer at all, Hammer sampled Prince and Rick James so I think Hammer gets publishing and royalties........Hammer wanted to take care of the entire city of Oakland when he got money that was his downfall
*****
i agree with you, but thats the case for any artist that sampled a song, I am just saying that I dont think Mix was talking about Hammer,
My son
Otus Tv hell naw he wasn't talking about Hammer or Pac...
This is the shit we need to see.
Agreed.
vlad this is what we want to see...
This guy is not only incredibly talented, but smart as hell and knows his industry cold.
You have to learn the business side don't be no fool
Yeah... we need about 2 million more insightful videos like this Vlad
you struck gold with this interview Vlad. This information is priceless and it needs to be heard.
Sir Mix-a-Lot is correct in this. Here is an example: The most famous holiday song in the US is "The Christmas Song", originally recorded by Nat King Cole in 1946. The last I heard, before Nat Cole's widow died a few years ago, the Nat Cole estate received about $90,000 a year from that one song, that is only played for about a three week period each year. But Nat Cole did not write the song, Mel Torme and Robert Wells wrote the lyrics and the music. Nat Cole's estate is only paid for his performance of the song. The estates of Mel Torme and Robert Wells is paid for "every" performance and use of the song and lyrics, so if the Nate Cole estate receives $90,000 per year, the Wells and Torme estates received significantly more. Another example is the Motown song catalog, Jobete. When Berry Gordy sold Motown for $61 million, he did not sell Jobete. He sold it later for in excess of $330 million.it is the song catalog that really matters, because it covers any version of the song and music, and all artists who perform it, not to mention usage in TV, movies, commercials, elevators, etc.
Mix a lot got dat paper
Sinya Mcalpin an yew got dat re Todd tawk!
For people wondering. You can go online n get books like Make Music Make Money n Music Business Publishing 101... it behooves you to read them books mayne
Thanks, just bought both books.
I respect his intelligence and insight. I love that song! It is a permanent item on every playlist I own, even on those old IPods in the junk drawer in the kitchen. I know the lyrics by heart and I sing part of them quite often, every time I see one..."Yeah baby...". It is one of those songs that can last for generations. Thank you my brother.
These young Rappers needs to learn from this!!!!!!!!! Learn what you earn!!!!!
I heard that Kashiff has a good book about the music industry. Might be good to look into
Kashif had a great music course at UCLA! Kashif RIP
year 2020. had to come back to this video right here. Gems being dished out. Why is this video not over 1 million views is beyond me
These are the interviews I like to see on VLAD TV...something that promotes thought..and you can learn from...need more of these..
EVERY artist needs to watch this here!!!
He was talking about Hammer, lol.
That's what the song "Can't touch this" is about! 😂😂
Wow, I had no idea "Don't cha" by the Pussy Cat Dolls came from a Mix-A-Lot song. Cool !
Valuable info for me.
I'm starting my own publishing company very soon to protect & make full profit from my upcoming Album.
The last little "You can't touch it" nice
When I was trying to "make it" in the mid 80s, I had already figured out that owning the masters and publishing was key. I grew up with the Beatles and Apple Records, and Zeppelin and Swan Song, so I understood that owning the recording AND owning the publishing were key. Too bad I never got the chance to make any money in the industry. :)
Yo BroMan what do you feel limited your financial prospects exactly?
@@beac8238 We were actually a good band, above average music. The problem was the singer. If we had a better singer, a better front man, I think we might have created more opportunities for ourselves. Everyone I met and played the tapes for, all said the same thing - get a better singer. Although, I know that would not have guaranteed anything.
Straight up G, from independence to major labels and back. Pimpin' the music game.
Definitely an advanced lesson in publishing because I have more questions now than I did in the beginning.
I like this interview, he's definitely a smart guy. I wish it was a little more clear what the difference is between getting money from royalty checks and getting money from publishing (I'm guessing that means owning the songwriting credit). Also. I was unclear on what it means that you need to payback the label before you can get future money? I know it was a short clip without time to explain all that, but the music "business" is fascinating.
"Welcome to the seminar!" (I couldn't resist) I love to hear Mix speak on the industry. He drops so much helpful knowledge without a bunch of tangents. I know this is old but thank you, Mix!
Great interview this is the best one I have ever heard from you Vlad. It told me about something we all needed to know. Please have more tips from industry people.
Met bruh when I worked at chipotle in colma, on the Sf side of the Bay Area. Cool dude, real humble. Keep prospering, taking notes.
That comment about I was in the studio. Was about David Ford. I use to work with him and he told us the stories .
That intelect shines quietly.
You cant see it like gold and diamonds.
Its low key.
There is no one jockking for shiny trinkets.
There is no ego involved.
Do your thing player.
Real wealth!
Great information!!! Straight to the point!! Brother still looking good after all these years!!!
Good info, from a business man!
Someday I will start my own record label and make my own beats to get publishing rights. I am a member of ASCAP. Great video.
Wow man! I like when an artist is smart & shares what's in their mind. Very interesting to see another side of famous rappers like that, thank you Mix-A-Lot!!!
people who say that mix only had 1 hit song don't know what they are talking about he was a multi time platinum recording artist before baby got back and had several hits before and after
best video in a while. good shyt.
Sir Mix-A-Lot learned a lot about the business after the fact and what it did it made himmore mature in the industry because a lot of people really don't know this type of information and then when you have somebody like him that is actually telling you the ins and outs about the industry.9 Stars✨✨✨✨✨✨✨✨✨
"Everything You'd Better Know About The Record Industry" by Kashif Saleem is an excellent book to read on this topic. A bit dated, but the perspective the book was written from (an actual working musician with first hand knowledge of the game from the artist and executive perspective) makes it invaluable.
Vlad you need to get him on for a much more lengthy interview!
Definitely believe this man has much to say and contribute to those coming up.....
Id like to hear more of these kind of interviews.
Good on him sharing this
He needs to be on Shark Tank..
Blown Away by how intelligent this man is.. love his.music🎶.. still a big Sir Mix-A-Lot fan😎.
I'm from Seattle...... I remember Anthony doing DJ gigs at boys and girls clubs dances in the area. Dick's drive in - posse on Broadway. 7 Rainier - metro bus.
One hit wonder. Still getting a check for it. That's dope
That's why it's important to produce quality music that will be timeless, people like Bob Marley, Michael Jackson, 2pac etc, their estate and producers are eating for life. One name who is eating! Daz Dillinger! He produced most of 2pac and Dr Dres Work, that nigga is cashing in on the lowkey but he stay bummy as hell on purpose!
The Bizness for real! wait till All Eyez on Me comes out. Daz be cashing in!
The Bizness Yep. Kendrick took that midel from James Brown and Isley Brothers.
I remember hearing Tupac advise to do as much as you can YOURSELF
Daz broke suge took all them niggas publishing even snoop dogs and dre tupac mother sued suge and got tupac unleashed songs but Hasbro the toy company now owns deathrow records catalog and publishing
Take me to school mix. Much respect for that dude.
morg4620 Check out music biz book >www.askmpublishing.com/product/mogul-learning-music-business-independent-artist/
Speechless he put clear...
One of the best business interviews!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
He look better now than he did back in the 90s. Thats what happens when you own your own songs. You dont have to bust your ass, being out on tour constantly, getting tired and looking old.
Need more videos like this
Vlad, I need an in-depth, best industry practices interview on here w/Mix-A-Lot, what's up?
Thanx for great info Sir Mix A Lot
Very Intelligent Brother Thankyou For The Insight....
Ha! He said "not gon say no names", but followed up with "cant touch it"😅. #Hammer
Hahaha! I caught that too! I was like - subliminal name dropping
@@TommyShlong Yup!😅
some crazy game right here mad love to Sir Mix A Lot
Hammer was good until he gave all his money away to his ppl.That's what did it.
E Haynes he toured with 30+ people. always tried to give his neighborhood people a job.
+thersten MC Hammer is a good dude for this but at the same time you gotta think about yourself too.
The taxman burned his pockets too.
Yo this is crazy. And Mix look good too, you can tell he still eating good and living nice.
Sir Mix-a-Lot Hammering away. He's a great MC. Very nice points on publishing too!
That is why we need this interview. To help the next generation
Love this video this shows sir mix a lot is an artist with a brilliant mind very good!
Took me only few seconds to like and pay attention to what he is saying, A lot to learn here... Nothing like listen to those who have done something, share where they went wrong and and show how things can improve..
An intelligent guy that spreads the knowledge... Respect.
Very good interview.
One word "WOW"
And that's why people in 2015 may see Sir Mix Alot driving around in a Lamborghini in Seattle from time to time lol
Smart man! I RESPECT SIR-MIX-A-LOT.....
Thank you for this pearl wisdom very authentic person
I like how he went the money route with a potential law suit. Instead of suing and shutting the money off for a potential lump sum, he went with the long term guaranteed revenue.
About to go bump that "my hooptie"track right now 😂 ... Mix a lot was a legend in a 2 live crew kinda way
He's smart. keep your publishing for has long has u can!!
I remember watching sir mix at a club on Broadway in San Francisco.
Excellent Breakdown
PUBLISHING IS A TYPE OF ROYALTY!!!!!!! He is talking about the difference between the immediate master related royalties vs the composer and songwriter royalties you have to go and get yourself through publishing companies or publishing administrators and PROs
Smart man he was about his business then and is rich now
Great information
BEST VLAD VIDEO I EVER SAW..!!
My brother hasn't aged one bit..😁👍🏼👍🏼 glad to see you made smart moves..keep enjoying life..peace
Wow. Perfect example of how to be a shrewd(smart) business person. Thanks for sharing the knowledge Mix-a-Lot.