I'm a working class lad from rural England and I wear Patagonia. If you're put off by tech and finance bros also wearing Patagonia, you need to revaluate why you like the brand in the first place. I buy and wear Patagonia because of the values of the brand and the progressive measures the company takes. I have nothing in common with Wall St types but I'm happy for them to give their money to a company that's going to do some good with it while making a genuine attempt to mitigate the environmental impact of consumerism.
I second this. I’m a welder from a small village in Scotland and I wear Patagonia. I link the brand to hikers and surfers, who cares about some random Wall St guys?
@@therealdavidleong Chads huh, not a lot of people know it, but Patagonia has been creating combat uniforms for the special operations community who have been stomping our enemies since the GWOT started!!! Thank you patagonia!!! Forever loyal brand guy!!!!
I highly recommend Patagonia. Sent in a bucket/Sun hat I wore for 6 years after it tore pretty badly. They patched it up and sent it right back to me, they’re awesome!
@@JustinHwang Nah man. Truthfully, I sent it back to them to be recycled and put a little note in the package that asked can they could repair it, if at all possible. Got some random package in the mail one day and to my surprise, they patched it up for me like new! Has always been and still is my favorite hat lol. I would just google something on Patagonia's recycling program.
It used to scream quality. Till you actually buy a few pieces and wear them for a bit. Then you understand it screams "I paid too much, and for no good reason 😒"
I hate that patagonia used to be a rock climbing brand and then because just another mainstream brand I liked being able to tell who rock climbs and who doesn’t lol
My favorite part about Patagonia is how they supply a massive amount of cold weather clothing to the military without telling any of their yuppy customers. Almost all of the cold weather gear issued to me in the Army was Patagonia. That’s their real cash cow.
I'm their customer and the army using them is a good thing, makes me respect them more. If they advertise or not doesn't really matter, its up to their marketing strategy. I don't find this omission a lie, they never deny it no?
I was skeptical when I started the video, but this was exactly what I've been looking for. I'm tried of fast fashion and want a durable, sustainable alternative
I like Patagonia because it has a great ethos about it. It's the Subaru of clothing companies. In an industry where you have Shein and other fast fashion giants polluting and wasting the world with cheap and crappy clothing, it's nice to see a company that creates good clothing that lasts. It's also good to see a company stand by its products and even have a worn wear website for used clothing so people can buy older clothing from others. Their repair service is also really great. They are expensive, but I think they are worth it and perform very well.
Call it what you want but as a guy who has worked everyday outside for 35 years in the Northwest Patigonia make the best rain gear I have used with good environmental standards My request is ditch the fleece and go with wool to eliminate micro plastics in the water (from washing).
As someone who works in medicine/healthcare. This is THE resident jacket. All of them wear Patagonia jackets lol. I didn’t even know it was associated with tech bros but that completely makes sense as well.
I’ve been buying Patagonia products mostly 2nd hand recently. I’m done with fast fashion! Growing older, I’m far more conscious about sustainability and environmental efforts. Patagonia have been doing this since the 70’s and are masters of marketing a sustainable lifestyle that looks really appealing and fun. Patagonia will be taking my money from now on.
They have excellent customer service, they fixed my 7 year old coat’s zipper :) Edit: the coat was purchased because I live in part of the world where -20 is a thing and if I am going pay up it better be durable, long lasting and stand up company. So much so I invested in a second coat :)
That great customer service will go away as soon as they sell out to a "private equity firm." Anytime you hear the words "private equity firm" just know that is when everything goes downhill.
This company really stands behind its products, someone I know saw an old guy walk into REI with a model that wasn’t even made anymore and they let him pick a new one of the rack for nothing. I really might get a plain better sweater for my fall and winter days in central Cali
I have a climbing pack from the Chouinard Equipment days. About thirty years old. It has been tossed off climbing routes, overstuffed, and generally abused. Except for a little fading, it is still in near perfect condition.
I rarely go crazy on outdoor gear but i did let myself buy a $250 sweat shirt by Patagonia and it was worth it due to the advanced usage of special performance fabrics - this news piece didnt really give just due to how they constantly innovate with technical details and innovations in textiles which im pretty sure is a huge part of their success -just like Nike -in their market they are always ahead and setting the bar higher -Mad Respect!
It's the uniform of "limousine liberals". I hang with a lot of finance kids and they all wear it. They're socially liberal, but rather oblivious. Cool guys, but their activism basically begins and ends by throwing money at an issue.
The first time I heard the word Patagucci was in 2012 in Montana. In that context people used it to point out how expensive it was. The word was not coined to describe tech bros wearing the vests. It has been around longer than that.
I was rocking the Fleece vests back in the late 90's early 2k's. Fleece zip downs and sweaters were the standard sinter ski wear attire. able to keep you thoroughly warm without the need of a heafy winter coat. The Vests were even better as they provided both Torso warmth with just enough air passthrough as not to become overly hot, and a ton of additional mobility as the sleeveless design freed the constraint of ones arms. And to top all things off, the look worked very well for all occasions. I typically owned such vests from Columbia brand but also had a few Patagonia as well. in fact ive been looking to purchase again.
as an avid backpacker, climber, mountain biker, and surfer, I love patagonia and wish people would continue to buy thier gear, but please use it for its designed purpose and get out in nature and support land conservation!
Reverse Psychology at its finest. You make something that lasts and telling people DONT buy. Uhh yeah we're gonna totally buy! And to that newsanchor lady who said "Sounds like they are going to lose out on a lot of business". Patagonia doesn't care. Their brand philosophy is what makes it so special vs something like North Face. I for one if I am buying new, I always look for Patagonia.
When I was in high school twenty years ago, Patagonia jackets, with nylon outside and fleece linings, were status symbols, some richer kids had ten or twenty jackets and they were over a hundred dollars even back then. I should see if any of my old jackets are at mom’s house.
This is so funny me to having grown up with an outdoorsy camping family and a dad who is obsessed with Patagonia. We have probably at least 12 puffer jackets and I don’t know how many fleece pieces between the four of us. My dad just brought home another jacket today. And the thing is these pieces last forever so you don’t need to buy them all the time.
I own a Patagonia R1 Air that went on multiple multi day hikes with me including wearing a heavy backpack and it still looks brand new. Same with all the coats i bought from them 5 years ago..
Patagonia is like North Face but warmer and more stylish. I associate North Face with suburban high schoolers and Patagonia with adults who like quality and mininalism
When I was younger I associated this brand with fishermen, nowadays I see snobs and hippies wearing it. Carhartt, on the other hand, represents hard work and I see that in hip-hop culture to make it big.
Lol, you know a brand has been successful when they manage to manipulate you into thinking they stand for something, other than generating profits for their shareholders. If you think wearing Carhartt means you're a hard worker, you've been successfully influenced by Carhartt's marketing people.
@@infini.tesimo The fact that you're not even aware of the ways in which you (and the others who wear Carhartt) have been influenced to think that Carhartt represents hard work means their marketing team is doing a very good job. If people you admire are wearing Carhartt, there's a good chance some of them are getting paid for it.
@@s.flanders so you're saying that you have not bought because you like a brand's message or style? I'm not sure what angle you're trying to play at like you are woke but it's not working because you would be lying to me to say you don't buy like that either.
@@infini.tesimo "Style" is fundamentally different from "message." I'm sure I've chosen certain brands in the past because of expectations I had simply because that's what their marketing teams worked hard to create. Plus, almost no one is immune to the subtle effects of effective advertising. But in general, I aim to choose products based on quality, value, and (depending on the type of product) aesthetics. Evaluating all of those qualities objectively is tough, but brands that try to appeal to you with their message may not be focusing their resources on those other qualities, so I've learned to look out for it. The fact that you think Carhartt stands for hard work is almost certainly a result of Carhartt's efforts. They surely know that it's effective for their products to be seen on people who are perceived as hard workers, because many potential customers aspire to have that image. But buying a product says almost nothing about how hard a worker your are.
“Millennials and Gen Z are more likely to buy from brands that align with that message” Millennials and Gen Z gave a crap about guns for a few months in 2018, campaigned about climate change for a few months in 2019, and campaigned about racial injustice for a few months in 2020. Almost like they followed trends provided to them by social media algorithms
@@gregoryvierra6114 I’m one of those people that works for companies that give their employees branded Patagonia vests or sweaters. I didn’t know what Patagonia was until then.
mc0325 my modern building also has a problem maintaining a stable temperature. I have a coat for that plus gloves. I work at the largest CPA firm in the world ;)
To be fair, they are still a business at the end of the day. But unlike most another corporations, Patagonia do practice numerous sustainability efforts and are very transparent about it, including their Worn-wear program, Giveback program, and many other efforts to promote sustainable sourcing and production.
My mom has had her Patagonia jacket for over thirty years and she wears it daily. It seems expensive at first cause it certainly is but it just wears and wears and wears to the point it’s beyond worth it.
@@gellotion I have some LL Bean stuff! but when I was buying the Patagonia it was on sale and cheaper than the LLBean equivalents so I just got that instead
I do like Patagonia but charging people $150 for a vest does absolutely nothing for the environment. At the end of the day making money is every business model except if you're Paul Newman that donates all the profit from Newman's Own.
The go to fashion for new investment bankers. First it was north face puffy vests and now this. I admit I do love my Patagonia sweatshirt more than my other ones.
I'm an Arc'Teryx guy myself, but today I purchased my first piece of Patagonia clothing. If the product is good, I will support the company with future purchases.
I bought a Patagonia down sweater and a vest because they are very warm and light and seem good quality. Expensive but other brands at this level are too. I certainly didn't purchase it for the name.
I have one down sweater vest from Patagonia (on sale for about $20). People who want to wear the same casual comfy things day in day out can invest in Patagonia because the quality and timelessness. However, I like variety and different styles so I am not going to spend money on items that is one style and won’t wear out.
Patagonia's story reminds me of a classmate and friend of mine who said back in high school "Thank God that heavy metal is not mainstream nowadays. Otherwise we would have everyone wearing metal bands' t-shirts not knowing who the bands are." Aaaaand that's what is happening nowadays. :(
Patagonia has always been 40%-50% more in price than most competitors. Even North face is much less. Thats the real appeal to tech bros...its expense. When you Patagonia, the tag/logo isn't hidden, they make sure its large and prominent, thus showing the world you can afford a Patagonia. No one buys a Gucci hand bag because of it's "quality", they buy it because the logo is covering the bag and they want to show everyone around they can afford it. Simple cut and dry case of consumer brand association. Marketing 101 If Nike started removing their shoosh logo, their sales would drop to next to nothing because their shoes arent any better than the $30 payless no-name brands, they just market it better. Patagonia has a great marketing team and saw the potential backlash of tech bros being their main consumer representation and decided to pretend they didnt like it, which increased their sales. "dont buy this jacket"....awesome ad that will make the tech bros feel like rebels when they do buy it...all the while speaking to the SJW's that they are on their side. Brilliant action and makes perfect sense.
@Expert ShinyGlassesDude Mad? where did you get that? There is no animosity towards the simple supply and demand model and i was quite complimentary to Patagonia for their marketing expertise. Strange response all in all. Perhaps re-reading my comment would help clarify my stance?
Enjoyed the video BUT it failed to mention Patagonia's military contract to supply combat shirts to the US military. How does that align with their activism?
kinda hard with a price point targeting mid to upper market consumers. Pretentiousness is part of their brand how many lower-class folks care if their clothing was sustainably sourced lol. It's like the whole foods of clothing..
Why do these news sites talk about meme accounts like that’s something to aspire to, don’t they know people can buy followers. Im just here to tell you having a meme account is not an accomplishment.
I'm a working class lad from rural England and I wear Patagonia. If you're put off by tech and finance bros also wearing Patagonia, you need to revaluate why you like the brand in the first place. I buy and wear Patagonia because of the values of the brand and the progressive measures the company takes. I have nothing in common with Wall St types but I'm happy for them to give their money to a company that's going to do some good with it while making a genuine attempt to mitigate the environmental impact of consumerism.
I second this. I’m a welder from a small village in Scotland and I wear Patagonia. I link the brand to hikers and surfers, who cares about some random Wall St guys?
th-cam.com/video/REwSS3b3OXI/w-d-xo.html
fake company
@@TimTheMusicMan fake news
No one cares why wear Patagonia.
Correction: "The uniform of finance Chads and Brads everywhere"
TRUEEEE 😭✋
I’m dead
@@I-TRACK-DAILY rip
@@therealdavidleong Chads huh, not a lot of people know it, but Patagonia has been creating combat uniforms for the special operations community who have been stomping our enemies since the GWOT started!!! Thank you patagonia!!! Forever loyal brand guy!!!!
I highly recommend Patagonia. Sent in a bucket/Sun hat I wore for 6 years after it tore pretty badly. They patched it up and sent it right back to me, they’re awesome!
did you contact HQ before you sent it in?
@@JustinHwang Nah man. Truthfully, I sent it back to them to be recycled and put a little note in the package that asked can they could repair it, if at all possible. Got some random package in the mail one day and to my surprise, they patched it up for me like new! Has always been and still is my favorite hat lol. I would just google something on Patagonia's recycling program.
@@Blakely901 That's so cool
@@Blakely901 that's awesome haha. Good looks!
th-cam.com/video/REwSS3b3OXI/w-d-xo.html
I live near downtown SF and can confirm that you can't go 20 feet without seeing someone wearing patagonia
It's a popular brand like saying 20 ft without Levi's, coach, etc.
Oh are the druggies and Homeless wearing them now?
Agreed. I live in nob hill
Patagucci used to scream granola, now it screams tech bro
or finance bro
In Silicon Valley your company is doing well if u get a Patagonia branded Jacket
Really “professional bro” cause it’s so popular in the medical field amongst resident physicians
It used to scream quality. Till you actually buy a few pieces and wear them for a bit.
Then you understand it screams "I paid too much, and for no good reason 😒"
I hate that patagonia used to be a rock climbing brand and then because just another mainstream brand I liked being able to tell who rock climbs and who doesn’t lol
My favorite part about Patagonia is how they supply a massive amount of cold weather clothing to the military without telling any of their yuppy customers. Almost all of the cold weather gear issued to me in the Army was Patagonia. That’s their real cash cow.
What items exactly? Capeline? Polyester fleece?
My only issue is they work to well you end up sweating real fast.
They can't advertise that because of their customer base.
yes, because their customer base is a basically chardonnay antifa@@phxrsx
I'm their customer and the army using them is a good thing, makes me respect them more. If they advertise or not doesn't really matter, its up to their marketing strategy. I don't find this omission a lie, they never deny it no?
It isn't the vest. It is the company, Yvon Chouinard, and their environmental stance that made them a billion dollar company
I was skeptical when I started the video, but this was exactly what I've been looking for. I'm tried of fast fashion and want a durable, sustainable alternative
so buy some no-brand alternative. patagonia is mcdonalds nike and philip morris.
So wear a burlap sack then.lol
@@teomankarasimsek1756 not even close
@@teomankarasimsek1756 You just watched a video that states otherwise. The no-brand alternatives literally are fast fashion. What an inane comment
I buy brands like patagonia bc I am on the way to full on minimalism and would much rather spend more once than slightly less every 3 years.
Don Draper would be jealous of the "Don't buy this jacket ad".
Brilliant comment. Don Draper.
I like Patagonia because it has a great ethos about it. It's the Subaru of clothing companies. In an industry where you have Shein and other fast fashion giants polluting and wasting the world with cheap and crappy clothing, it's nice to see a company that creates good clothing that lasts. It's also good to see a company stand by its products and even have a worn wear website for used clothing so people can buy older clothing from others. Their repair service is also really great. They are expensive, but I think they are worth it and perform very well.
I appreciate the Patagonia brand because they are fair trade. No slaves were used in the making of their clothes. 🙌🏻
Just wait till they sell the company to a private equity firm.
@@joeybaseball7352 they said they don't even wanna expand anymore, so I doubt it
yeah but you become working slave owning a few of their clothes :D
@@konradvonschnitzeldorf6506 the key word is wait
I appreciate y’all reaching out!
Explain
Completely unrelated but love the Real Friends shirt 😂🤘🏼
Call it what you want but as a guy who has worked everyday outside for 35 years in the Northwest Patigonia make the best rain gear I have used with good environmental standards My request is ditch the fleece and go with wool to eliminate micro plastics in the water (from washing).
Thank you guys for the feature!
Can I get a sample of this product + PS5?
I was just about to tag lol
I really hope Patagonia doesn't experience the same fall from grace as TNF. TNF sold out big time to become a fashion/high street brand.
Too late....
What?
@@gellotion TNF is already there, Patagonia will soon follow...No judgement, but it had to be the those hipsters ruining great brands..
@@gellotion The North Face
@@logotoy 🤣 I was responding to the entire comment. I'm aware of what "TNF" refers to, but thanks 👍😁
Love patagonia, their items are high quality and cozy. They make great Christmas presents for the fam. 🎁😍🎄
Hope I can find some on sale on black friday
I just got a sweater for Christmas
As someone who works in medicine/healthcare. This is THE resident jacket. All of them wear Patagonia jackets lol. I didn’t even know it was associated with tech bros but that completely makes sense as well.
I’ve been buying Patagonia products mostly 2nd hand recently. I’m done with fast fashion! Growing older, I’m far more conscious about sustainability and environmental efforts. Patagonia have been doing this since the 70’s and are masters of marketing a sustainable lifestyle that looks really appealing and fun. Patagonia will be taking my money from now on.
They have excellent customer service, they fixed my 7 year old coat’s zipper :)
Edit: the coat was purchased because I live in part of the world where -20 is a thing and if I am going pay up it better be durable, long lasting and stand up company. So much so I invested in a second coat :)
That great customer service will go away as soon as they sell out to a "private equity firm." Anytime you hear the words "private equity firm" just know that is when everything goes downhill.
Oh yes, the white finance guy vest. Lol
🤣
In South Africa,it's a brand called K-Way worn. Working from home this past winter meant one was shielded from their bomber jackets 🙏😂
@Tiny Boy why do you keep typing that
@Tiny Boy Merry Christmas and a happy happy New year to you and your wonderful family ! Heading out to buy a Patagonia jacket. Peace !
The yuppie fleece vest
This company really stands behind its products, someone I know saw an old guy walk into REI with a model that wasn’t even made anymore and they let him pick a new one of the rack for nothing. I really might get a plain better sweater for my fall and winter days in central Cali
I have a climbing pack from the Chouinard Equipment days. About thirty years old. It has been tossed off climbing routes, overstuffed, and generally abused. Except for a little fading, it is still in near perfect condition.
This is a backpackers uniform when you travel to Europe lol
lololol ur so right
What I've learned from this series and companies is create, it will sell if you're solving a problem
For when your body is cold but your arms are hot.
I'm glad someone else sees it.
For sure, so silly.
this never happens to me
Ikr 🙄
Watching this from the Patagonia it makes me feel:
Interesting
Living here 3 blocks from Patagonia HQ, the stuff is everywhere in town, as expected. Love the deals I get from friends who there.
I rarely go crazy on outdoor gear but i did let myself buy a $250 sweat shirt by Patagonia and it was worth it due to the advanced usage of special performance fabrics - this news piece didnt really give just due to how they constantly innovate with technical details and innovations in textiles which im pretty sure is a huge part of their success -just like Nike -in their market they are always ahead and setting the bar higher -Mad Respect!
It's the uniform of "limousine liberals". I hang with a lot of finance kids and they all wear it. They're socially liberal, but rather oblivious. Cool guys, but their activism basically begins and ends by throwing money at an issue.
0:30
Some Dude: Dude, do you even Patagonia bro?
The other Dude: yeah bro, Patagonia all the way!!
I don't understand vest. your chest is warm but your arms are cold?
Lol
My thoughts exactly wkwkwk...
Maybe u just want more mobility in ur arms cuz some jackets can make me feel suler stuffy
It protects your vital organs
Es un look.
The first time I heard the word Patagucci was in 2012 in Montana. In that context people used it to point out how expensive it was. The word was not coined to describe tech bros wearing the vests. It has been around longer than that.
I was rocking the Fleece vests back in the late 90's early 2k's. Fleece zip downs and sweaters were the standard sinter ski wear attire. able to keep you thoroughly warm without the need of a heafy winter coat. The Vests were even better as they provided both Torso warmth with just enough air passthrough as not to become overly hot, and a ton of additional mobility as the sleeveless design freed the constraint of ones arms. And to top all things off, the look worked very well for all occasions. I typically owned such vests from Columbia brand but also had a few Patagonia as well. in fact ive been looking to purchase again.
*sees an outdoor apparel brand made for the harshest of conditions*
*chad sitting behind his desk*: “it’s fair game!”
as an avid backpacker, climber, mountain biker, and surfer, I love patagonia and wish people would continue to buy thier gear, but please use it for its designed purpose and get out in nature and support land conservation!
Reverse Psychology at its finest. You make something that lasts and telling people DONT buy. Uhh yeah we're gonna totally buy!
And to that newsanchor lady who said "Sounds like they are going to lose out on a lot of business". Patagonia doesn't care. Their brand philosophy is what makes it so special vs something like North Face. I for one if I am buying new, I always look for Patagonia.
It worked on me lol
When I was in high school twenty years ago, Patagonia jackets, with nylon outside and fleece linings, were status symbols, some richer kids had ten or twenty jackets and they were over a hundred dollars even back then. I should see if any of my old jackets are at mom’s house.
I'm from the bay area and I agree. But my generation had ugg and lululemon as status symbols
That's a lot of money. Shoo. Seems like a brand for the rich then vs environmentally conscious people
@Tiny Boy where are you from in india ?
This is so funny me to having grown up with an outdoorsy camping family and a dad who is obsessed with Patagonia. We have probably at least 12 puffer jackets and I don’t know how many fleece pieces between the four of us. My dad just brought home another jacket today. And the thing is these pieces last forever so you don’t need to buy them all the time.
You see this a lot in Park City, where nobody has any originality, and everyone is trying to “fit in.”
You jealous
The US Special Forces love Patagonia too.
Chad wear
UK SF wear RAB, previously it was The North Face.
I grew up in Santa Cruz in the 90's Patagonia was the norm for adults
I own a Patagonia R1 Air that went on multiple multi day hikes with me including wearing a heavy backpack and it still looks brand new. Same with all the coats i bought from them 5 years ago..
Patagonia is like North Face but warmer and more stylish. I associate North Face with suburban high schoolers and Patagonia with adults who like quality and mininalism
When I was younger I associated this brand with fishermen, nowadays I see snobs and hippies wearing it. Carhartt, on the other hand, represents hard work and I see that in hip-hop culture to make it big.
Lol, you know a brand has been successful when they manage to manipulate you into thinking they stand for something, other than generating profits for their shareholders. If you think wearing Carhartt means you're a hard worker, you've been successfully influenced by Carhartt's marketing people.
@@s.flanders what marketing team? Go look at look at the hip hop scene. Where'd you get off on that idea?
@@infini.tesimo The fact that you're not even aware of the ways in which you (and the others who wear Carhartt) have been influenced to think that Carhartt represents hard work means their marketing team is doing a very good job. If people you admire are wearing Carhartt, there's a good chance some of them are getting paid for it.
@@s.flanders so you're saying that you have not bought because you like a brand's message or style? I'm not sure what angle you're trying to play at like you are woke but it's not working because you would be lying to me to say you don't buy like that either.
@@infini.tesimo "Style" is fundamentally different from "message." I'm sure I've chosen certain brands in the past because of expectations I had simply because that's what their marketing teams worked hard to create. Plus, almost no one is immune to the subtle effects of effective advertising. But in general, I aim to choose products based on quality, value, and (depending on the type of product) aesthetics. Evaluating all of those qualities objectively is tough, but brands that try to appeal to you with their message may not be focusing their resources on those other qualities, so I've learned to look out for it.
The fact that you think Carhartt stands for hard work is almost certainly a result of Carhartt's efforts. They surely know that it's effective for their products to be seen on people who are perceived as hard workers, because many potential customers aspire to have that image. But buying a product says almost nothing about how hard a worker your are.
Good stuff, immediately visible. As is Paramo, another favorite of mine.
Patagonia is the best way to tell people you’re better than them.
So basically if i put it on im lying 🥺
@@Je.rone_ 😂😭
That would be arcteryx but pata is cool too
This guy making judgements all while trying to promote his own YT channel. You may want to chill with your comments.
Patagonia & Lululemon ahaha
“Millennials and Gen Z are more likely to buy from brands that align with that message”
Millennials and Gen Z gave a crap about guns for a few months in 2018, campaigned about climate change for a few months in 2019, and campaigned about racial injustice for a few months in 2020.
Almost like they followed trends provided to them by social media algorithms
Odd since the Patagonia I’ve ever owned was gifted from jobs I’ve had.
Huh?
@@gregoryvierra6114 I’m one of those people that works for companies that give their employees branded Patagonia vests or sweaters. I didn’t know what Patagonia was until then.
mc0325 I refuse to do free marketing for my company when I'm off the clock.
@@Mike_M_Smith I wear it in the office when it’s chilly. Most of us keep the sweaters in the office for the same reason.
mc0325 my modern building also has a problem maintaining a stable temperature. I have a coat for that plus gloves. I work at the largest CPA firm in the world ;)
I love Patagonia and what they stand for
Yeah same here!
I’ve never heard of this company before but they sound great
Black Friday's Matter !!!
Love this brand ❤ have so many vintage pieces
You’re pretty.
Patagonia is great! I have been wearing their vests for years with little wear and tear shown on them. Excellent products!
It's all about the branding... and the WHY 💥
@Tiny Boy dude, what's going on? What's with these questions you keep posting under all comments?
So common on Wall Street. It’s a nice vest but it’s not something to go crazy over.
So basically a company with one of their goals to avoid overconsumption is making billions of overconsumption
To be fair, they are still a business at the end of the day. But unlike most another corporations, Patagonia do practice numerous sustainability efforts and are very transparent about it, including their Worn-wear program, Giveback program, and many other efforts to promote sustainable sourcing and production.
@@sternritter9788 Fashion industry is even worse than oil and gas. They have one goal and you know what it is.
Nothing says environmentally friendly like "Made in China" stuff.
😆 🤣 😂 thank you for saying it.
Ooooo a video I didn't know I needed, great job CNBC Make It!
So basically they are so against consumerism, that they became what they hated. Lol
Overall I think Patagonia products are good, but overpriced and never on sale.
My mom has had her Patagonia jacket for over thirty years and she wears it daily. It seems expensive at first cause it certainly is but it just wears and wears and wears to the point it’s beyond worth it.
@@mariav3979 you can do the same with LL Bean. Same quality, same lack of styling, same fully guaranteed for life policy, all for less money.
@@gellotion I have some LL Bean stuff! but when I was buying the Patagonia it was on sale and cheaper than the LLBean equivalents so I just got that instead
I do like Patagonia but charging people $150 for a vest does absolutely nothing for the environment. At the end of the day making money is every business model except if you're Paul Newman that donates all the profit from Newman's Own.
Exactly! Finally someone who gets it. These clothing brands are even worse for environment than oil and gas.
4:08 wonder if he drives a Prius and went to Berkeley ??
Such a cool brand with a great ethos
Watching this video with my Patagonia jacket on
Never heard of them but I recognise the logo and jacket. That's a great brand/logo
Bruh I've been searching for one of those rugby for months. Rowing blazers made one but they are selling it for like 150
Oh look Chad Patagonia...jk
The go to fashion for new investment bankers. First it was north face puffy vests and now this.
I admit I do love my Patagonia sweatshirt more than my other ones.
It’s one of those things that is an investment but the people who would benefit most just can’t afford the upfront cost.
I'm an Arc'Teryx guy myself, but today I purchased my first piece of Patagonia clothing. If the product is good, I will support the company with future purchases.
What a timely upload - I just watched Noah Kagan talk about Patagonia's clever Black Friday campaign.
I bought a Patagonia down sweater and a vest because they are very warm and light and seem good quality. Expensive but other brands at this level are too. I certainly didn't purchase it for the name.
Shout out to Ray Miah & Eddie Win 👍🏽
Lol, seriously there's a guy wearing a Che Guevara t-shirt, and is a business owner what makes it more of a joke.
In a communist or a socialist society you have businesses too.
@@pics4u496 not for long
Interesting piece, I’ve never bought anything Patagonia and never will. They have gone the way of North Face.
I have one down sweater vest from Patagonia (on sale for about $20). People who want to wear the same casual comfy things day in day out can invest in Patagonia because the quality and timelessness. However, I like variety and different styles so I am not going to spend money on items that is one style and won’t wear out.
I searched up "finance bro" and I got this video.
Please evaluate the "cost per use" for your items. Per use a Patagonia will cost you less than the Walmart junk.
Patagonia's story reminds me of a classmate and friend of mine who said back in high school "Thank God that heavy metal is not mainstream nowadays. Otherwise we would have everyone wearing metal bands' t-shirts not knowing who the bands are." Aaaaand that's what is happening nowadays. :(
People who wear Patagonia can’t fight
Love for Patagonia!
I hear they are selling Patagonia Winchester knives at 7-11 's
I got job in tech and the first thing I did was buy two Patagonia vests.
Just saw this in Silicon Valley, looks good 😌
I thrift vintage patagonia. I got a lot of it.
I always thought fleece vests were for Costco employees collecting carts from the parking lot.
I Love my better Sweater😍
Brilliant marketing at black friday. ”Don’t buy this jacket.” Well guess who would?
How come the bezels on their MacBook is so much slimmer than normal?
Tech turned Patagonia into Patagucci
You go into business to make money...never be fooled!
Isn’t that just a gilet?
Patagonia has always been 40%-50% more in price than most competitors. Even North face is much less. Thats the real appeal to tech bros...its expense. When you Patagonia, the tag/logo isn't hidden, they make sure its large and prominent, thus showing the world you can afford a Patagonia. No one buys a Gucci hand bag because of it's "quality", they buy it because the logo is covering the bag and they want to show everyone around they can afford it. Simple cut and dry case of consumer brand association. Marketing 101
If Nike started removing their shoosh logo, their sales would drop to next to nothing because their shoes arent any better than the $30 payless no-name brands, they just market it better. Patagonia has a great marketing team and saw the potential backlash of tech bros being their main consumer representation and decided to pretend they didnt like it, which increased their sales. "dont buy this jacket"....awesome ad that will make the tech bros feel like rebels when they do buy it...all the while speaking to the SJW's that they are on their side. Brilliant action and makes perfect sense.
@Expert ShinyGlassesDude Mad? where did you get that? There is no animosity towards the simple supply and demand model and i was quite complimentary to Patagonia for their marketing expertise. Strange response all in all. Perhaps re-reading my comment would help clarify my stance?
Enjoyed the video BUT it failed to mention Patagonia's military contract to supply combat shirts to the US military. How does that align with their activism?
How come their products aren't in Wal-Mart ???
They need to send out a message that pretentious people need to stop wearing their cloths.
youre just projecting
kinda hard with a price point targeting mid to upper market consumers. Pretentiousness is part of their brand how many lower-class folks care if their clothing was sustainably sourced lol. It's like the whole foods of clothing..
I don’t own any Patagonia, but i actually live a couple hours from Patagonia lol
I am from India and ran into their TH-cam channel one day. I thought they were an environmentalist organization, never knew it is a clothing brand.
Wall Street uniform!
In Patagonia we trust.
Why do these news sites talk about meme accounts like that’s something to aspire to, don’t they know people can buy followers. Im just here to tell you having a meme account is not an accomplishment.