How The North Face Competes With Patagonia
ฝัง
- เผยแพร่เมื่อ 18 ม.ค. 2022
- For more than a half-century, The North Face has competed in the space outfitting mountain climbers and skiers. But the outdoor recreation brand is now hoping to become a significant player in the $185 billion streetwear market. In the three months ending September 2021, The North Face had revenue of $883 million, 31% higher than a year earlier. And while interest in outdoor activities like camping has surged, climate change and consumer trends like sustainability have led to a range of challenges and opportunities for the brand.
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How The North Face Competes With Patagonia
![มองหน้ากันไม่ติด (Awkward) - โอ๊ต ปราโมทย์ FEAT. MAIYARAP [Official MV]](http://i.ytimg.com/vi/4b02SY_r6Gw/mqdefault.jpg)
Patagonia is a great example that if you prioritize the environment while creating a great product, your competitors will become more environmentally friendly out of necessity to compete. Lead with a good model and others will follow.
You honesty think they care about the environment? It’s all a marketing scheme. If making jackets out of boogers was possible they’d make the thickest jacket with boogers. This whole tree hugger thing is to just feel good about yourself while not actually changing anything in their life
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
You honestly think any company cares about the environment
Nope just tree hugging pink haired socialists !
@@TKUA11 Patagonia yes, Northface just follow trends for profits. Sadly the founder (who was best friends with Patagonia’s founder) would never have wanted Northface to be what it is.
This story totally missed the fact TNF Founder Doug Thompkins and Patagonia Founder Yvon Chouinard were climbing buddies who climbed Cerro Fitzroy together in 1969. Both companies had the early heart of sustainability at genesis, but Thompkins decided his passions were best directed towards land preservation in Chile.
This intriguing story thread may have proven too difficult to weave into the video.
nope, theres videos discussing this. They just didnt do their research.
Thompkins and Chouinard brilliant minded innovators.
Yeah! Two buddies trip to south America turned into these huge brands. As consumers we most of the times forget it.
Tompkins was a tent designer and adventurer. His legacy was tents that used bendable poles outside the structure to replace the central pole. He was one of the first to sell tents with this design that worked well. In the 70s TNF improved this design with geodesic inspired domes. The legend goes that Buckminster Fuller himself was asked for his input on the first TNF dome tent design in the 70s.
Tompkins sold out of TNF in the late 60s before they got into outdoor clothing and he's not responsible for any of the clothing innovations of TNF in the 70s. He then made his fortune in women's fashion with the global brand Esprit. He sold out of that over a few years after he divorced Susie in 89/90.
Tompkins was a vocal critic of fast fashion from the 90s on and that criticism would have extended to the company he founded, which did more than anyone to sell consumers on style based outdoor gear that they replaced regularly.
He remained great friends with Chouinard. It really is about time TNF addressed the environmental impact of their products but this move seems to more reflect consumer desires rather than the company itself. Ecological concern isn't baked into TNF like it is Patagonia. Perhaps if Tompkins had remained a shareholder that wouldn't be the case.
The Tompkins foundation still exists in Chile and Argentina. They still do a great job. However, unlike Patagonia (the company) The North Face maintains no connection with those values anymore.
The North Face was acquired in 2000 by VF Corporation. Supreme was acquired in 2020 by VF Corporation.
Topics we didn't ask for but super thankful for 💯
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
The North Face brand has been destroyed in recent years (in the UK at least), it is now mostly a fashion brand for teenagers sold in JD Sports. Patagonia still tends to be only worn by those interested in the outdoors.
Very true!
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
Idk I just think wannabe hikers wear them
Patagonia is worn by people who make 6 figures and drive Teslas not outdoorsy people.
North Face is profit driven since the original co founder Douglas Thompkins sold the company. He also happened to be best friends w Yvon Chouinard who founded Patagonia. While Yvon tried to tackle the clothing industry from the inside about environmental issues, Thompkins decided to sell all his shares of Esprit and use all his money to buy 10 million acres in Patagonia and donated it in order to preserves the area. North Face in the end is just trying to look like they care but in the end they are for profit company who just care about $$$
I bought stock in VF Corp because Vans continued paying their employees when they were closed for COVID. I wanted to support a company like that. Plus, I've worn Vans for years.
Your intentions are good, but that is a not good way to determine where you invest your money in, that’s literally how people lose money in the Stockmarket. Best of luck!
Sheep give me some money
@@Descentperson4213 No it isnt. You invest in what you believe in. Thats how real growth happens, you just want to time the market basically.
@@nicholaswilson9882 Another way to lose money, if it makes you money then go ahead. Do as you pleased.🙂
Vans > converse
I agree with the general statement that money lies in sportswear. The north face needs to be careful though to not dilute the brand too much into a mere mainstream lifestyle brand. This will be the beginning of the end
It will be sold at Walmart in no time.
I think it has already got there. North Face is now a streetwear staple.
@@REDnBLACKnRED I was getting ready to say that
Hip-Hop and pop culture helped to mainstream The North Face, and Patagonia was helped by Wall Street and Silicon Valley.
The North Face makes incredible gear but they should be very careful to ensure the distinction between their technical and fashion products. So many companies have blurred those lines leaving athletes like myself looking for new brands.
Agreed. I always used to love North Face, but I now buy and wear mainly Patagonia.
@@jrwheeler81 I buy LLBean. Some of their clothes have been made by Patsgonia in the past
The more time I spend outdoors, the more I realized I don’t need fancy technical gears. Maybe for a short period of time to break a record or very specific uses, those can give you an hedge, but the longer you stay out the more you tend to go back to roots (cotton, wool, wood, metal…).
These brands I used to love are now totally committed to suburb, wokism, anti free speech etc… very happy not to need them any longer.
Patagonia lover here 😊
It would be nice if they fact-checked this video. The North Face was sold to VF in 2000, not 2020.
May have been a typo but also saying it was sold for 25 million dollars in 2020... well that is one hell of a discount.
I have keep all my Chouinard climbing gear from the days of Yvon.
Although there are improvements in gear today, my original Chouinard
gear preform excellent 40 years later. I also miss the old days of
North Face. I still have my old 555 jacket I store in perfect
condition. Made so well.
I’m an out doors guy and I like both brands. North face is best for baselayers and high end mountaineering tents. My 4 season 2.5 person tent is a north face. I also chose the thermo ball puffy over the nanopuff from Patagonia. I love my Patagonia torrentshell. It’s h2no system is silly awesome. I use it both as my rain jacket (I work outside too). and as a ski shell.
I’m not a fan of either brands backpacks. Mostly bc their buckles aren’t easily replaceable.
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
How do I wear their clothes without being associated with the culture around this brand?
I agree with all of your points. I'm a recreational mountaineer, I love the thermoball line. I know some folks don't think they are insulating enough, but, how often are you going on an expedition without a shell and a base layer and probably a second mid layer if conditions warrant? Also agree on multi utility. I didn't expect to use my climbing gear for day to day stuff but it ends up working well. Which is good, bc it is very much not cheap.
I have a Patagonia fleece that I got when I was 15 and I still wear it (I’m now 38). It’s super comfortable, hasn’t faded colour or gotten damaged. Clothes that stand the test of time are worth buying.
Agreed! I still have many Patagonia pieces that I bought 10-15+ years ago and they are STILL going strong and look great. That TOTALLY justifies the high price of Patagonia gear. It's extremely rare, especially these days, to find that kind of quality in clothing/jackets. I just invested in a new Patagonia Torrentshell 3 L rain jacket and the Nano Puff winter jacket, both of which I know I will have for many years to come.
Arc'teryx is the lead outdoor apparel company today
Scrolling through the comments…. I’m refreshed to see the love people have for Patagonias products and ethos. Bravo everyone! It’s also good to see how people can see through the marketing trash and will prefer to buy from more sustainable and environmentally compassionate businesses like Patagonia.
patagonia is the king of marketing trash. They do not follow the science; they feed their minions what they want to hear.
Completely different companies with different missions. I’m a Patagonia fan for life.
Patagonia is responsible for backing organizations that starve orca whales by reducing salmon populations via their anti hatchery ideology.
also that jacket you're wearing was made by a 13 year old in a sweat shop that got paid 25 cents for the day.
Patagonia is not the brand you think it is.
@@UpNorthOutWest Please provide the evidence to backup that false statement.
@@robbwolf8489 TH-cam doesn't allow you to leave a link so go ahead and type in "Benefishal" here on TH-cam and give it a watch.
You're welcome.
Next time educate yourself before you naively become "a fan for life"
Same here! Love my Patagonia jackets and clothing!
@@UpNorthOutWest Artifishial was a con job of patagonia proportions. They simply tell their minions attractive stories to sell more clothing. *edited to correct video name^
As a rock climber I love the fact that the north face sponsors climbers and enables them to live out their passions. TNF is also a big sponsor of a lot of climbing events and I’m glad they’re such a big contributor to the sport that I love
I’d never heard of Patagonia until a few years ago, I don’t think I’ve ever seen a Patagonia store even. But then again I don’t go to malls
I'm currently wearing their pants. They are super comfortable since they have that extra liner inside which sits on your skin like a silk. These are surprisingly warm and comfortable sports pants. I bought them in sports clothing shop, they were most expensive clothing option and seemed to be most premium brand on a shelf. The downside of North Face is that their logos are massive and they tend to plaster it on their products in the most obnoxious way possible. I wish that they would have some style in their marketing as Nike does.
See the logo is sick look at the old mountain light jackets the logo makes the jacket feel badass imo
I love the large Logos!!!
There is a big difference between north face expedition gear and the cheap stuff they sell in the stores.
More affordable than Patagonia but still more expensive than Colombia. At least in my experience.
NorthFace Gucci is a real collaboration? I saw one two weeks ago in İstanbul and immediately thought it was fake. That's a weird combination.
I honestly stopped investing in Northface due to the fashion strategy. 90% of my $ goes to Patagonia. Just love what they do!! I feel good about my Patagonia owns.
I love the NorthFace brand. I once had a pair of outdoor/hiking sneakers by them that I used to wear everyday for work and those shoes lasted years longer than my Nike shoes I also had. They make high quality goods.
I wouldn't call it HIGH quality, its decent quality.
Patagonia lover! Yes it more expensive but I buy less and minimise my impact!
I like Columbia personally, offering tall sizes.
However they don’t really compete. “In 1993, Douglas Tompkins, founder of North Face and Esprit, and Kristine Tompkins, former CEO of Patagonia, got married and moved to South Chile full time.”
People still wear North Face? I thought nowadays people wear Canada Goose and Montcler
6:44 "fashion historian"
Now y'all just making up jobs at this point. 😂😂😂
Both North Face and Patagonia are great products. Each brand excels in different areas.
I've had jackets, shorts, tshirts, etc. from both makers for years and years---definitely worth the higher prices.
They’re great products but they give off hipster, fake hiker vibes
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
@@TKUA11 what i’m hearing is you gotta be a hiker to wear a north face jacket
@@TKUA11 what I’m hearing is people that wear these brands are constructing false identities based on consumerism and exclusivity
@@MALIK-fk1rz You should, because otherwise there would be demands for clothes that would only have the design for outdoor and not the functionality.
Meanwhile i've been impressed lately with Eddie Bauer's offerings. Good mix of style and comfort.
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
Patagonia has day 1 roots in caring for the footprint of products.
North Face has fantastic selections and WAY more cool options than Patagonia, but has to play catch up in the carbon footprint department.
I'll take Patagonia 9 times out of 10
Patagonia is responsible for backing organizations that starve orca whales by reducing salmon populations via their anti hatchery ideology.
also that jacket you're wearing was made by a 13 year old in a sweat shop that got paid 25 cents for the day.
Patagonia is not the brand you think it is.
I'd take Patagonia 10 out of 9 times, but I don't plan to buy that many jackets or other large clothing items in my remaining lifetime. Having fewer options that are well designed is part of being a sustainable company. People shouldn't be incentivized to buy a new jacket. Ideally, people cannot tell if you are wearing a jacket from the 2022 collection or the 1990 collection because the products haven't changed. The only reason to change a design should be more sustainable materials and ways of production. People don't need five jackets. One or two are sufficient for 99.9 % of the population. So, there is no need to collaborate with Gucci and other ridiculous fashion brands in order to offer "cool" items for people who need to compensate their fragile, shallow personality by trying to buy a piece of a lifestyle that only exists as an imaginary image some advertisement created in their mind.
I work for VF and deal with TNF on a regular basis and they really do care about sustainability and go the extra mile. The video is great at explaining the brand but it does so much more for disability and sustainability than it’s given credit for.
I like your brand 's mission. I interview for Dicckies in July 2021, didn't get the job... I have seen any openings lately.
I do shop Columbia because it offers many UPF protection for outdoors and it really works
Thanks for the insight Gary! I enjoy both brands honestly, Patagonia has set the standard in this field and nice TNF is striving to get back to their roots so to say.
As a biologist I prefer TNF because they do not overhype the environmentalism. Patagonia relies on feeding stories to their minions while they actually harm the environment because their stories are not derived from valid science. North America is suffering from very large fires that have happened due to the meddling in forest management by naive but well meaning environmentalists.
Didn’t VFC buy them in 2000? They bought Supreme in 2020.
I
Patagonia is responsible for backing organizations that starve orca whales by reducing salmon populations via their anti hatchery ideology.
also that jacket you're wearing was made by a 13 year old in a sweat shop that got paid 25 cents for the day.
Patagonia is not the brand you think it is.
This was well produced!
I have a 2004 Micro Puff from the 1st run & it’s still as it was then. The DWR’s still so good I had to call The Forge to ask if it had been resprayed…nope. I toss it on right after cold runs to lock in the heat that’s still rapidly escaping to avoid the post-run chills. Simple & versatile 👌🏾
I have a NorthFace rain jacket with hood that I bought 10 years ago on sale from Sports Authority. It is one of my favorite things to wear if it’s cold and rainy. I remember first using it on a cold rainy day in a Bamboo forest in Kyoto. Unfortunately I am unable to find a comparable rain jacket at NorthFace and the prices of their stuff has gone up a lot in 10 years. There is a Uniqlo store near the North Face store at the mall. I can find nice rain and cold weather clothes there for a fraction of the cost.
I got my first North Face Jacket several years ago because I needed a windbreaker. Its nice!
Honestly, I just think Patagonia has the best customer service and warranty I have never seen (include the used gear experience).
Patagonia is still number one for anyone who truly loves nature
Patagonia is responsible for backing organizations that starve orca whales by reducing salmon populations via their anti hatchery ideology.
also that jacket you're wearing was made by a 13 year old in a sweat shop that got paid 25 cents for the day.
Patagonia is not the brand you think it is.
Environmentalists who support patagonia have caused massive damage to our forests and especially western North American watersheds via their naive meddling the politics of forest management. You may love nature , but you are not helping it.
I graduated high school in 2002 in North Carolina and never heard of north face or nalgene til I came to the Midwest for college. It was Columbia all day. Makes sense of they were down bad then. I don't remember seeing their logo on anyone in person.
Wait, whaaat? The North Face sold to VF for only $25 million? 😦 That makes the Activision-Blizzard acquisition by Microsoft at $70 BILLION look absolutely INSANE.
@FengG0 bitcoin is worth 1 million dollar in the end of the year
Yeah, they tried to boycott the oil industry, when almost all the material they use is oil based 🙄
0:24 sustainability is not a "trend" it is literally what is necessary for the survival of the human species. As long as people like that guy are at the top, well, I'll leave it to your imagination.
Yup, that why I'll support companies like Patagonia who genuinely believe in such principles, and not North Face who just do it for marketing.
4:08 Says " From the tip of South America " but shows Cape Town South Africa🤦
Brand companies: “if the moneys there, we don’t care”
I 💜 Patagonia
*Arc'teryx has entered the chat.*
I’m an outdoorsy person and do not have any clothing items from north face or Patagonia 😂
We don't need anymore street wear apparel. Stop chasing trends🙄.
When it comes to the north face, the street wear pays for the innovation in their high end gear.
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
What a huge The North Face ad!
Man the north face in France was super popular for their down jackets. Was the most worn jacket I saw
I would say at least for winter coats that it’s already been doing a pretty good job I feel like everybody I know and half the people I see out and about has a north face jacket on or at least owns that standard black one that you see literally everybody with
My admiration for The North Face ended when I saw my TNF hiking boots falling apart two years after purchasing them. I understood that TNF is the fast fashion of the outdoor brands. Patagonia has a different vision and encourages recycling and reusing clothes. I just bought my first Patagonia piece - the Retro X vest - second hand of course.
Streetwear is a euphemism for black style real talk y’all can copy the style but can’t copy the swag 💪🏿
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
Yup. 👍🏾
B l k style is ugly is tacky and low class the masses are just brain dead zombies that follow the trend they follow what’s consider hip , how lame . Y’all take pride in the dumbest thing . those street styles are a extension of European influence and brilliance these brands that rappers appropriated
Umm the video said the north face was sold for $25m when it had revenue of $600m+... fact checking def
Needed
Rab is better than both. It’s called patagoochia for reason. As many non outdoor people if not more wear Patagonia than northface
Hey CNBC, great job using the wrong stock picture for the Ned Gillette portion where you use a picture of Cape Town South Africa instead of “the tip of South America.” Attention to detail matters.
Sustainability aside, Patagonia is much more democratic where TNF is chasing that extreme end of things. You can see this in their approaches, Patagonia is adopted by the everyday recreational camper and outdoor adventurer and TNF wants to be at fashion week and influencers.
Guess what Patagonia just won, North face made sure of it with their grooming camp announcement, some real geniuses in the marketing department at North face, I bet the shareholders are stoked
I have Northface gear still from 20 years ago. I would rather spend more money for NF that i know has good quality and utility then a fashion brand that is expensive for no real reason.
Well it does 20 years ago, but not now.
At 1:20 there’s a pie chart on screen and next to it the words “85% of textiles produced each year, end up in landfills” the source is The North Face. What I want to know - is that 85% of all textiles in the world? Or is it 85% of textiles shipped to the US plus the textiles made here in the US? Or is it 85% of textiles produced here in the US but not any of the stuff being imported? Also I would like to know how they came up with that specific and high number. What methodology was used to produce that result, 85%. It seems to me that it would be really difficult to know with any kind of certainty how much of anything ends up in landfills. Starting with the admission that it is logistically impossible to contact every person in the US, and definitely not every person in the world lol. Next they, the north face, would have to be in contact with a seriously large number of people from each income bracket within our society as well as ensuring that an adequate representation of all racial groups was obtained. They would then have to rely on each person to accurately remember how many textile items if any that they purchased in a particular year that they threw in the trash. At that point North Face would have to create a big spreadsheet with each year going back say 10 years and then input the information from all those people into the correct year that A the item was produced and B in which year was the textile thrown in the trash. Only then could they even come close to being able to make such an outlandish claim as they did with that 85% number. Plus knowing when a textile was made and what year it ends up in the landfill isn’t enough information. It would be extremely important to know WHY a textile was sent to the landfill. Did it get worn out from use? Did it have a defect? Was it fine but the person just didn’t want it anymore? If so why didn’t they donate it to a charity?
There are a lot of unanswered questions popping up
Not gonna lie….I love Patagonia, but…
Patagonia is active work-wear.
The North Face is for if you find it at a swap meet or clearance mall.
Any actual climbing, or hiking, or backpacking, etc…it’s:
Arc’teryx, La Sportiva, Marmot, Solomon, Mammut, Mountain Hard Wear, Outdoor Research, Edelrid, Petzl, and some Black Diamond.
Someone at CNBC should get fired for letting this video publish stating (verbally & graphically) The North Face sold in 2020 for $25.4MM..
A couple of things to improve reporting in your next videos:
- most if not all YoY revenue increase graphs that you've provided are 2020-2021. This can easily be a correlation of an anomaly spike due to people getting stuck at home in 2020. Using that isolated data to show "increase in outdoor interest" is a bit loose. If more data was supplied before after 2020-2021, that can show us a better picture.
- when you introduced the part about Patagonia, you showed stats on how they're very green and sustainable. However your source is Patagonia itself, probably just from their marketing/website. If you've shown efforts of other studies, organizations verifying Patagonia's statements, that would be better and would hold more ground. Reading off their website as reference is like asking a liar if they're lying lol. You've given them essentially free marketing. These could easily be green washing right. Not saying Patagonia is false. Just saying the information gathering and credibility of this video could've been better
I really don't see a lot of hipsters / unemployed skinny jeans wearing podcasters and youtubers wearing NF. They tend to buy cheaper stuff from the mall to match their hoodies, beanies, and flat bill hats. Oh and their super cool tattoos.
You seemed to have alot on your mind bud. Wanna share it?
I still have my 1996 (UK) Nuptse jacket. I wore at university in the 90's, while travelling the USA national parks in the 00's and now in the back garden doing gardening. Thank you North Face.
It’s still good? How’s the down?
@@Silenced_by_nazi_youtube Yes, still very puffy and warm. The exterior is a bit battered now with grease stains, cooking oil from camping etc. It's been through the wash lots too!
@@dannz72 wow! So it has survived for over 20 years? How about the rips and down coming out? Asking because I just got a black knuptse and I love it.
Do you have any other TNF jacket suggestions?
@@Silenced_by_nazi_youtube Yes, it's 25 years old. No rips and no down coming out and the zips are still working.
I wouldn't know on suggestions really, but I would buy another Nuptse if they are the same quality nowadays. Good luck with yours 👍
I might upload a video of my surviving Nuptse 😊
@@dannz72 please do. I want to see it. Have you ventured into the TNF parkas or how about the Gotham?
It seems like TNF's actual technical gear is always mysteriously on sale and generally pretty affordable. At least, that's how I ended up with ski bibs and shell from North Face. It's almost as if part of their strategy is for the fashion conscious to see people like me taking selfies from the tops of mountains while wearing their gear.
Affordable in mountaineering is relative. As a mountaineer myself.... it ain't cheap. Time off work. Money for travel. Money for food. Money for the stuff that breaks or specifically is needed for this or that expedition that you don't own. Money for your gym membership. Time for all of those things (which is quite literally priceless). I meet lots of nice folks while climbing mountains. Most aren't poor though. So in sum, yeah, TNF gets street cred from your pics, but calling your gear affordable is relative. It's affordable relative to the obscene expenses that we all just accept for the sport, and that aren't actually that accessible. Take Denali for instance. After doing a few expeditions to prepare, and assuming you want to do it guided, you're looking at 10k+ cost of flights to PANC, the bush pilot to the remote land site, (etc). So at that point, what's a couple hundred for a single jacket?
@@caseydorn3309 All good points. I figure that $100 for a pair of bibs and $150 for a shell is dirt cheap compared to what folks, including the high schoolers I teach, routinely drop on jeans with holes in them. I suspect TNF is (smartly) selling their fashion items for a higher markup than their technical gear. That said, I keep my mountaineering “affordable” by living in the Pacific Northwest and never climbing anything I can’t see from the city I live in. I also refuse to climb anything I can’t ski down and I’m sure as hell not going to climb anything I have to go through an airport to get to. If an ice axe is required, I’m out. If camping in the winter above tree line is involved, I’m also not interested. I get enough exercise to stay in shape by running and mountain biking. I figure less than 1 percent of the population ever sees the top of Mt. St. Helens and that’s enough exclusivity for me. I don’t need to be in the rarified .00001% who climb the truly epic peaks. I’m only there in the first place because I want to ski down. Once April rolls around I’m back on the mountain bike and the skis sit for another 7 months.
@@VoiceOverTrailReviews you’re in the PNW and hang up the skis in April? Volcano season is just starting in April though
@@andrewsteavpack9079 I know, but it’s hero dirt on the single track in April! My Mountain bike was supposed to be my Summer skis but it took over and now skis are my Winter mountain bike! One of these days I’ll bother to climb Adams, though. When I get around to it.
I got a Summit bib because a TNF outlet was selling one with a broken clip. I was lucky it fits me very well.
Buy Arc’teryx over both of these.
Definitely saw him up Denali this past year
This is a video about The North Face, but somehow became an advertisement for Patagonia
as the North Face moves further and further away from its roots, the less and less credibility it has as a supplier for serious outdoor equipment. While Patagonia stuff is functionally not much better, it has managed to retain the connection to folks who actually use equipment for serious stuff. It's sad to see NF move towards becoming nothing more than a generic clothing manufacturers. Of course, the market for the real stuff just isn't big enough for companies that are focused on just selling lots of anything. Very sad.
The fact that North Face boycott facebook ads, thats awesome. They have my business. I like the RENEW aspect as well.
Arc’y callin 👀
wonder how much is revenue of decathalon
Douglas Tompkins, the founder of Northface would be rolling in his grave if he knew what the company he founded has become…like partnering with Gucci to make boots that can’t actually be worn in cold weather 🤦🏻♀️ Tompkins’ childhood friend and best friend Yvon Chouinard went on to found Patagonia…which as we know believes in social responsibility and conservation.
Big level reporting here
Carhartt did there move into fashion the right way for there customers by keeping tough workwear separate from the over priced fashion pieces on Carhartt WIP brand.
Exactly! I don’t want to hear about some foofy sweatshirt for dips in suburbs. I go to Farm and Fleet and get my tan union made in the USA heavy jacket. It’s just a jacket. That’s why I buy their fantastic jackets. They’re just jackets, warm, reasonably priced, extremely durable, labour responsible, domestically manufactured, jackets. For days off, and vacation, snowboarding, hiking, and such, I’m behind Patagonia.
Carhartt WIP has been around since the 80’s. Your seeing it now due to people stocking it.
Living about 1000-2000/ 2500 kilometers from the North face of Mount Everest my endorsement is for north face
I might try one of their coats, but god God, could add any more and larger advertisements on your jackets? I mean, I'm not a sponsored race car driver.
I love northface and yes it's worth the money
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
I wear Kathmandu
I have no idea why north face even collaborated with supreme or gucci in the first place. I feel like both of those brans bring down the style of north face i wonder how many people would agree with me?
More power to Vasu!
Encouraging 🙏
I dont really understand when people say innovation in clothing. Innovation in what.... sweat shop management?
Re German Benno Dorer, CEO of VF Corporation (North Face’s senior holding company) AND, simultaneously, chairman of Clorox (the bleach company):
“ What nationality is the name Benno?
The name Benno is primarily a male name of Hebrew origin that means Son.” If you Google “Dorer”, it can be a Jewish surname.
6:44 WE ❤️ YOU Deidre!!! So Berlin 1995!!!😍🥰
"Whooptie-do Basil, what does it all mean?"-Austin Powers. Yeah.
With The North Face you know what you get!!!!
PATAGONIA IS N’1, PERIOD !!!!
It sucks north face stopped using goretex. I feel like theyre the ones that really popularized that waterproofing material too.
i feel that the only REAL patagonia has is llbean
𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐥𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐯𝐞𝐫 ❶❽ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝
*NUDE-DATTING.ONLINE*
tricks I do not know
Megan: "Hotter"
Hopi: "Sweeter"
Joonie: "Cooler"
Yoongi: "Butter
So with toy and his tricks, do not read it to him that he writes well mamon there are only to laugh for a while and not be sad and stressed because of the hard life that is lived today.
Köz karaş: '' Taŋ kaldım ''
Erinder: '' Sezimdüü ''
Jılmayuu: '' Tattuuraak ''
Dene: '' Muzdak ''
Jizn, kak krasivaya melodiya, tolko pesni pereputalis.
Aç köz arstan
Bul ukmuştuuday ısık kün bolçu, jana arstan abdan açka bolgon.
Uyunan çıgıp, tigi jer-jerdi izdedi. Al kiçinekey koyondu wins taba algan. Al bir az oylonboy koyondu karmadı. '' Bul koyon menin kursagımdı toyguza albayt '' dep oylodu arstan.
Arstan koyondu öltüröyün dep jatkanda, bir kiyik tigi tarapka çurkadı. Arstan aç köz bolup kaldı. Kiçine koyondu emes, çoŋ kiyikti jegen jakşı dep oylodu. # 垃圾
They are one of the best concerts, you can not go but just seeing them from the screen, I know it was surprising
💗❤️💌💘
I'm sold. I'll take 20!
I wore North Face exclusively for many years (since the very early 2000s). However, I have been quite disappointed by the quality of their products in the last few years or so. I feel like they've definitely gone downhill compared to what they once were in regard to the quality and longevity of their jackets. I have now switched over to Patagonia and am extremely happy. I recently bought the Patagonia Torrentshell 3L rain jacket and the Nano Puff winter jacket, and I've been very impressed by their performance and quality. When you live in New England like I do, you need a variety of jackets for all sorts of weather. I've bought some Patagonia T-shirts as well, which are super comfortable and have an amazing fit. I will absolutely be sticking to Patagonia from now on.
TNF has been marketing their products to be worn by posers since at least the late 90s. Sad to see this trend has only expanded. At least Marmot seems to have remained true to their outdoor expedition roots.
The supreme deck in a corporate CEO’s office…. Oh how they’ve fallen
I bought a North Face expedition style down coat while a student at the University of Michigan for trudging across the Quad on bitter Winter nights that would go on for weeks and it kept me toasty warm. I think that same jacket now would be around a $1000. Camping equipment is relegated to the back of the stores now. I bought a Hilleberg tent, the best tents in the world. NF can't even compare.