Pricing Strategy: So what if they 'game your model'?

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  • เผยแพร่เมื่อ 10 ก.พ. 2024
  • Afraid that customers will 'game your model' ?
    Learn from a case study involving hardware manufacturers and their struggle with QR code stickers' pricing.
    Understand why it's crucial not to preemptively police your users but rather respond if issues arise.
    [00:14] The OEM Dilemma - Protecting Your Assets
    [02:20] The Sticker Shock - A Surprising Customer Insight
    [04:09] Prevention vs. Reaction - Strategic Policing in SaaS
    You too can transform a brilliant product into an unstoppable business.
    ✅ The Pricing Roadmap Book: www.willingnesstopay.com/saas...
    ➢ Website: www.willingnesstopay.com/
    ➢ Linkedin: / ulriklehrskovschmidt
    Thank you for your support! I love to hear from you, so please continue to comment, like, and favorite. If there is a topic or issue you want me to cover? Go ahead and leave a comment and I'll have it up for you soon!
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    Contact:
    ➢ Mail: ulrik@willingnesstopay.com
    #SaaS #Saaspricing #saassales
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ความคิดเห็น • 2

  • @malikrumi1206
    @malikrumi1206 4 หลายเดือนก่อน +1

    Hey! I'm the first one 😊. I was hoping this video would talk about per seat licensing vs usage or some other pricing structure. Right now the plan for my startup is for a monthly subscription per user. But it would be very easy for a customer firm to pay for one user and share the passwords with ten other users - presumably at the same firm but theoretically it could be passed to anyone. A decade ago my former employer spent a lot of time and energy tracking IP addresses, logins, etc to prove password sharing. There's got to be a better way to do this, but I don't know what that would be. Do you? Can you share it? Look, I even became a subscriber and liked the video! 😅 Thanks.

    • @SaaSPricing
      @SaaSPricing  4 หลายเดือนก่อน

      Thank you very much!
      Depending on what your SaaS does, you should probably do both.
      But you should definitely focus on the pricing structure rather than the price point.
      Don’t be afraid customers will ‘game’ your model - it’s not a problem before it arises, and then you handle it.