My mind is actually blown. I’ve never once noticed any of these. The commitment in this show to constantly reference and hide Easter eggs to previous people/places/events is unmatched by anything else I’ve ever watched.
I would say it's 35% commitment to continuity and 65% the props department just having fun. Getting to say "You see that thing? I put that there and it made it past the editors!" is a heck of a high.
@@willgraham1044 I’ve never watched Black Mirror, so you may be correct. Another show to add to the mile long list of stuff I need to get around to watching 😄
@@klbearsfan1254 and 10% to get around the british laws on product placement. It's less strict now, but even during the RTD run you'd struggle to actually find any real world brand logos. So the props team cover them with a sticker, which can sometimes be a gag like magpie
Gotta enjoy how it's a fun easter egg that's just gradually become an in-universe replacement for different Electrical Stores or Brands (Like Yamaha for instance at the end with Capaldi-Doctor)
I just love that The Faceless Ones animation had the Magpie Electricals Easter egg as the very first appearance of the company in series 2’s Idiot’s Lantern revolves around people losing their faces!!!! Very clever!
The best Easter egg on 'The Faceless Ones' animation, is the wanted poster in the building at Gatwick, which clearly shows The Master (Roger Delgado version). I laughed out loud when I saw that. 👍👍👍
I wonder if the fact Magpie sold his TV’s for very cheap caused a ‘Hoover’ effect, as in they were so widespread during a period where televisions were rare that they became interchangeable with the phrase “TV” and the Magpie brand became massive on this name association alone
It's a metaphor for the war still happening during this story Cause the queen being crowned in the story Plus aliens Made it seem a bit too fairy tale so there's a reminder of the danger of the war at the time Your noticing of this is very astute
Honestly half of it is probably because they were just reusing props. On an unrelated note, I always love 3:29. The notion that London has become so used to being invaded every Christmas that now they all leave is so hilarious, I really wish they’d use it again.
What’s also cool is that magpies often represent bad luck or an omen. And every time they appear in doctor who, they are almost always followed by bad event😂
I think it's basically come from the BBC's remit to not advertise products, they stick a little Magpie Electrical sticker over any obvious logos or brand names and so it looks like the company is all over space and time!
Might be, but the phone on 11's console loses the Magpie logo later on and there's no logo underneath. So sometimes I think they just do it for fun. And then there's the animated classic reconstructions.
@@PenneySounds oh the TARDIS phone was just a gag, i remember it from the old confidential where they gave a tour of the TARDIS. But yeah, many here are to easily hide logos, but i suspect the prop people get too much fun from it. The doctor who experience in Cardiff was covered in secret magpie stickers, so they probably have whole roles of magpie stickers kicking around.
@@ParakoEPC I was looking on the Doctor Who Wiki, and unfortunately it listed a few that I checked and weren't true. Also some from books and audios that I can't exactly include. But I bet it's popped up in other places.
I absolutely love how much fun the writers have with dropping so many easter eggs like these about 1 episode. Like there's also apparently lots of easter eggs for 'The girl in the fireplace'. So fun as well how Magpie electricals found it's way into Sarah Jane adventures too lol.
This is awesome, I never realised how many times it appeared, the Easter egg in The Beast Below is my favourite. It fits in perfectly with that retro futuristic vibe and it’s great seeing such a large sign.
Never went anywhere, just haven't had a lot of motivation lately. Some of the other videos are getting a lot of traction lately so I thought I should come up with something.
So there is a bit of a legal reason why they would keep a name like this going, in the OFCOM rules product placement is heavily regulated where for many productions they will just tape over the brand logo however that can be disruptive to a story to just have a bit of tape on everything so the crew likely just has a big sheet of in universe names to use for specific product categories rather than put effort into coming up with a name each time. This creates the added effect of continuity. If you go through doctor who you’ll basically never find a real life brand except maybe as a mistake, the only exception to this is using the BBC name and maybe brands in other BBC shows, I can’t completely remember if they’ve used brands from other shows outside the the eastenders crossover.
From series 7 onwards the product placement rules were lessened were brands can be visible, just not "omg, brand is my favourite, everyone should buy brand", but there's some declaration stuff the shows owner have to do for each episode that has a noticeable logo I believe. So I think Sony became an in universe brand, because sony helped doctor who properly enter American audiences (hence why season 7 starts with an American 2 parter) I suspect now doctor who is technically Disney, we'll see subtle Disney brands too.
I love the world building of this. From a mediocre episode to being the most consistent electronics logo. A great use of it that way you can cover up real logos & instead of a silly name change you have an in universe company to use. also at 4:02 I like how it implies the aliens have either tooken the logo because it is so common or have actually taken one of these magpie microphones. Also love how its in the animated thing of the power of the Daleks but why'd you show it in colour black & white is how its meant to be.
I went to a live screening of "Day of the Doctor" at a local bar and they did a trivia game. I got second place and won a little K-9 figure. I wish there was a more active fan community here in Canada.
There was supposed to be a cut scene with the doctor as he climbed up referencing Logopolis's regeneration scene where The Doctor would have said something like "Oh I HATE heights!"
that company must be worth decillions at this point lmao also never realized how the idiot's lantern was almost entirely dutch angles, it's almost silly
I think its wild that this episode is the one which has gotten this enduring an easter egg as, lets be real, the Idiots lantern is not the best or most memorable episode and I think reasonably you would assume that most stuff to do with it would have been forgotten by the writters. if anything that makes this easteregg more cool.
Wasn't there a Magpies Electricals shop in the Husbands of River Song? Or am I remembering a tribute to someone connected with the Whovian world as a shop or sign in that? I loved this compilation, I'd missed Loads myself! 😮❤
@@PenneySounds in my head it's in the background right side behind the Tardis in the street full of shops..... OK. It's taken ages to find but I'm wrong about Magpies. It was however a nod rather than a tribute. The shop in the background is ‘Mathiesa Boutique’ - this is supposedly a nod to writer Jamie Mathieson, who wrote Mummy On The Orient Express, Flatline and The Girl Who Died. I knew there was Something, it just wasn't Magpies! 😊 I love your videos, they just get my brain going ❤️
@@weatherwitchandfelinefamiliars I'm always happy to hear about other details or references I might not have heard about. If you know of anything I missed in previous videos or have ideas for new ones, don't hesitate to leave a comment.
I love the obvious fender amp at 6:20 that they just covered up the logo with a magpie sticker pffft I have the same amp they used, I am 90% sure it's a fender mustang
I'm unsure if there were any after the Bootstrap clip, but there's one reference I do know of that you've missed, although you caught others very close to it I didn't know On the back of the console monitor in the Copper (Matt Smith, 2010-2012 interior), there's also a Magpie logo. I'm not certain if it was ever actually visible in an episode, or if I'm only aware of it from behind the scenes content, but yeah, lot of that console unit apparently is Magpie
I read about that, but I checked every episode for shots of the back of the monitor, and there was no mark that I could see. The DW wiki claims it's visible in an episode of Confidential, and I checked that episode and couldn't see it. The wiki also said the logo is visible in "The Runaway Bride" when the Doctor scans a phone at the wedding reception. I checked frame by frame and it wasn't there.
Would be cool if Magpie electronics had been referenced in the giggle. Then the doll being in peoples devices might have made a bit more sense than the half baked explanation we got.
I always loved this episode, but I could never understand why the director went for so many damned Dutch camera angles?? It was worthy of rivaling _Battlefield: Earth._
I'm not sure if this was done purely on whim, or as a happy by-product of the need to hide brands from TV screens. If you're going to have to cover up the real logo, might as well print some in-universe canonical stickers.
Well, if you watch the Tardisode for that episode in my Minisode playlist, you can see that the TV in the Connolly house was installed by someone else, so he may have had employees that might have inherited the business. Must have been inherited by a hell of a businessman, for them to be manufacturing EMF metres used in the United States just 13 years later. And for the business to last over a millennium. Considering it was going broke even before Magpie started virtually giving away TV sets. Maybe some of that alien tech the Wire had Magpie build was still there in the shop.
@@PenneySounds What you say is most likely. I don't think it's one of those bad wolf situations where a name has been taken and place throughout time lol.
Magpie Electricals are most likely a division of Tobias Vaughn's 'International Electromatics' (IE). In turn, IE was probably part of the Butler Foundation.
What if Tommy Connolly himself inherited it? He did show an aptitude for electronics. Maybe the Doctor arranged for it to be left to him. He does like tampering with wills.
This was silly though. That was just a small local TV shop in the 1950s, sinking in debt, and whose owner died. But it's in the 2000s making rather than selling TVs. It makes no sense. This is one example of easter eggs for the ego of the producer.
They could still just be selling them, but whoever took over the business after his death managed to turn it into a big enough chain that they could launch their own line of rebranded products.
That even after his death Magpie kept selling electronics without ever changing his logo is impressive!
In the real world it would’ve been 2 black rectangles by the time the beast below takes place
hahaha@@Noah73827
My mind is actually blown. I’ve never once noticed any of these. The commitment in this show to constantly reference and hide Easter eggs to previous people/places/events is unmatched by anything else I’ve ever watched.
I would say it's 35% commitment to continuity and 65% the props department just having fun. Getting to say "You see that thing? I put that there and it made it past the editors!" is a heck of a high.
apart from black mirror, i agree
@@willgraham1044 I’ve never watched Black Mirror, so you may be correct. Another show to add to the mile long list of stuff I need to get around to watching 😄
@@NOVA_299 haha
@@klbearsfan1254 and 10% to get around the british laws on product placement. It's less strict now, but even during the RTD run you'd struggle to actually find any real world brand logos. So the props team cover them with a sticker, which can sometimes be a gag like magpie
Gotta enjoy how it's a fun easter egg that's just gradually become an in-universe replacement for different Electrical Stores or Brands (Like Yamaha for instance at the end with Capaldi-Doctor)
I just love that The Faceless Ones animation had the Magpie Electricals Easter egg as the very first appearance of the company in series 2’s Idiot’s Lantern revolves around people losing their faces!!!! Very clever!
The best Easter egg on 'The Faceless Ones' animation, is the wanted poster in the building at Gatwick, which clearly shows The Master (Roger Delgado version). I laughed out loud when I saw that. 👍👍👍
@@brianartillery Same easter egg is also in Fury from the Deep.
@@brianartillery I think there's also a wanted posted for Sacha Dhawan's Master there too.
I'm liking your comment just for the Skulduggery Pleasant reference
The microphone on the Titanic means someone managed to spread his company to the galaxy in about 50 years
Or Max Capricorn wasn't good at picking period-accurate equipment.
I wonder if the fact Magpie sold his TV’s for very cheap caused a ‘Hoover’ effect, as in they were so widespread during a period where televisions were rare that they became interchangeable with the phrase “TV” and the Magpie brand became massive on this name association alone
Those antennas have a very, ah, unique, design
...I noticed that too
It's a metaphor for the war still happening during this story
Cause the queen being crowned in the story Plus aliens Made it seem a bit too fairy tale so there's a reminder of the danger of the war at the time
Your noticing of this is very astute
The Idiot’s Lantern is set in 1953 though, so not during the war
Honestly half of it is probably because they were just reusing props.
On an unrelated note, I always love 3:29. The notion that London has become so used to being invaded every Christmas that now they all leave is so hilarious, I really wish they’d use it again.
It's the ACME Co. of the Doctor Who world and it's being done very much on purpose as a running gag purely for fun. Or is it? ;)
@@CaptApril123 Also means they don't have to do as much design work making new logos/brands.
What’s also cool is that magpies often represent bad luck or an omen. And every time they appear in doctor who, they are almost always followed by bad event😂
This was always a good Easter egg!
Imagine if they did a sequel where the Wire returns, and all these things retroactively become foreshadowing.
I think it's basically come from the BBC's remit to not advertise products, they stick a little Magpie Electrical sticker over any obvious logos or brand names and so it looks like the company is all over space and time!
Might be, but the phone on 11's console loses the Magpie logo later on and there's no logo underneath. So sometimes I think they just do it for fun. And then there's the animated classic reconstructions.
@@PenneySounds oh the TARDIS phone was just a gag, i remember it from the old confidential where they gave a tour of the TARDIS. But yeah, many here are to easily hide logos, but i suspect the prop people get too much fun from it.
The doctor who experience in Cardiff was covered in secret magpie stickers, so they probably have whole roles of magpie stickers kicking around.
I wonder who took over Magpie’s after he was murdered. Not exactly a healthy business model😂 but they go galactic! That’s a story!
Maybe the kid?
He probably had a business partner off-screen
“I ought to throw you to the whale”
Immediately goes to right above a space whale
I wondered if anyone would catch that
I use to go insane whenever I saw the Magpie Electricals logo in an episode after The Idiots Lantern!
Did you see any I missed?
@@PenneySounds I believe you didn’t miss any, though I have a feeling that it was in Sound Of Drums, not sure though so I’m gonna check XD
@@ParakoEPC I was looking on the Doctor Who Wiki, and unfortunately it listed a few that I checked and weren't true. Also some from books and audios that I can't exactly include. But I bet it's popped up in other places.
I absolutely love how much fun the writers have with dropping so many easter eggs like these about 1 episode. Like there's also apparently lots of easter eggs for 'The girl in the fireplace'. So fun as well how Magpie electricals found it's way into Sarah Jane adventures too lol.
I thought I knew all the Magpie easter eggs, but nope there's still some I missed!
Know of any that aren't in the video? I'd heard it's written on the back of the scanner in 11's first console room, but I checked and it isn't there.
Oh my god this goes deeper than i expected 😂 amazing finds!
This is awesome, I never realised how many times it appeared, the Easter egg in The Beast Below is my favourite. It fits in perfectly with that retro futuristic vibe and it’s great seeing such a large sign.
i just realized that there are now two doctor who stories starring david tennant as the doctor solving a conflict that was partly caused by television
Omg you’re back. This is my fav channel
Never went anywhere, just haven't had a lot of motivation lately. Some of the other videos are getting a lot of traction lately so I thought I should come up with something.
So there is a bit of a legal reason why they would keep a name like this going, in the OFCOM rules product placement is heavily regulated where for many productions they will just tape over the brand logo however that can be disruptive to a story to just have a bit of tape on everything so the crew likely just has a big sheet of in universe names to use for specific product categories rather than put effort into coming up with a name each time. This creates the added effect of continuity. If you go through doctor who you’ll basically never find a real life brand except maybe as a mistake, the only exception to this is using the BBC name and maybe brands in other BBC shows, I can’t completely remember if they’ve used brands from other shows outside the the eastenders crossover.
From series 7 onwards the product placement rules were lessened were brands can be visible, just not "omg, brand is my favourite, everyone should buy brand", but there's some declaration stuff the shows owner have to do for each episode that has a noticeable logo I believe. So I think Sony became an in universe brand, because sony helped doctor who properly enter American audiences (hence why season 7 starts with an American 2 parter)
I suspect now doctor who is technically Disney, we'll see subtle Disney brands too.
Y’know it sucks that magpie died when he did cause like it really does seem business was about to boom
I love the world building of this. From a mediocre episode to being the most consistent electronics logo. A great use of it that way you can cover up real logos & instead of a silly name change you have an in universe company to use.
also at 4:02 I like how it implies the aliens have either tooken the logo because it is so common or have actually taken one of these magpie microphones.
Also love how its in the animated thing of the power of the Daleks but why'd you show it in colour black & white is how its meant to be.
Mediocre??? How dare you
I wanna run a doctor who trivia night so bad now
I went to a live screening of "Day of the Doctor" at a local bar and they did a trivia game. I got second place and won a little K-9 figure. I wish there was a more active fan community here in Canada.
Always a great idea to wrap up with the 12th playing the guitar, it's just the right way to go.
There was supposed to be a cut scene with the doctor as he climbed up referencing Logopolis's regeneration scene where The Doctor would have said something like "Oh I HATE heights!"
that company must be worth decillions at this point lmao
also never realized how the idiot's lantern was almost entirely dutch angles, it's almost silly
The amount of small details you never notice until they get called out...wow
The Doctor breaking the window on Magpies door, despite being able to open it with the sonic screwdriver just shows how utterly pissed he was.
I think its wild that this episode is the one which has gotten this enduring an easter egg as, lets be real, the Idiots lantern is not the best or most memorable episode and I think reasonably you would assume that most stuff to do with it would have been forgotten by the writters. if anything that makes this easteregg more cool.
I know the majority of all there is to know about Who, especially the revival, and I had no inclination that this was a recurring thing.
Bro was working for like 6 months, and he created and intergalactic dynasty
Wasn't there a Magpies Electricals shop in the Husbands of River Song? Or am I remembering a tribute to someone connected with the Whovian world as a shop or sign in that? I loved this compilation, I'd missed Loads myself! 😮❤
I don't know, but I can skim the episode to check.
@@PenneySounds in my head it's in the background right side behind the Tardis in the street full of shops..... OK. It's taken ages to find but I'm wrong about Magpies. It was however a nod rather than a tribute. The shop in the background is ‘Mathiesa Boutique’ - this is supposedly a nod to writer Jamie Mathieson, who wrote Mummy On The Orient Express, Flatline and The Girl Who Died. I knew there was Something, it just wasn't Magpies! 😊 I love your videos, they just get my brain going ❤️
@@weatherwitchandfelinefamiliars I'm always happy to hear about other details or references I might not have heard about. If you know of anything I missed in previous videos or have ideas for new ones, don't hesitate to leave a comment.
Ah, I forgot how much I liked David's Rockabilly hair.
Holy cow, I caught a handful of these throughout my time watching the show, but there are a ton I never spotted
Thats crazy, Doctor Who's version of BnL
Magpie did well selling electricals for thousands of years across the galaxy
Pretty clever though, as they can use whatever equipment they want and just stick a premade sticker over the top
0:31 thought those were swastikas for a second. 😂
I love the obvious fender amp at 6:20 that they just covered up the logo with a magpie sticker pffft
I have the same amp they used, I am 90% sure it's a fender mustang
You mean it’s not actually a fictional company ?
Hell of a way to get out of licensing fees.
It's the Doctor Who version of Acme for Looney Tunes, the fictional company that is everywhere. Anything electrical is "Magie Electricals" 😆
I just know the prop department loved doing this
Pretty damn bonkers I’ve not seen a single one of these
There hasn't been anthing Magpie in Jodies Run, has there? I fully expect it to return now with RTD back at the helm xD
Awesome vid can’t wait for more
I never clocked it but I love it.
5:38 MY MIND IS BLOWNNNN
I literally ever noticed the logo!
Magpie electronics has more logo consistency then Microsoft.
Is that Rory?! 😂 (if you know you know)
Dang
I never noticed this!
Maybe Ashilda’s name change to ME was just an over simplified rebrand for Magpie Electrical haha
what the heeeeck I NEVER EVER noticed 4:08!!!!! Magpie Electronics was in other series?!?!!?!
I'm unsure if there were any after the Bootstrap clip, but there's one reference I do know of that you've missed, although you caught others very close to it I didn't know
On the back of the console monitor in the Copper (Matt Smith, 2010-2012 interior), there's also a Magpie logo. I'm not certain if it was ever actually visible in an episode, or if I'm only aware of it from behind the scenes content, but yeah, lot of that console unit apparently is Magpie
I read about that, but I checked every episode for shots of the back of the monitor, and there was no mark that I could see. The DW wiki claims it's visible in an episode of Confidential, and I checked that episode and couldn't see it.
The wiki also said the logo is visible in "The Runaway Bride" when the Doctor scans a phone at the wedding reception. I checked frame by frame and it wasn't there.
How do fans spot this stuff. It's a really good spot but to catch it you'd have to freeze a lot of episodes. Very entertaining to see though. 👏
why does the angle that david tennant is standing at in the thumbnail make it look like the eminem big bang loading screen in fortnite
Lmao, the animated ones remind me of archer 😂
Somebody made a killing from Magpie's name!
The wire needs to return
3:53 is that t.v...encased in leather??
No it’s just a red tv
No it’s just a red tv
This Scared Me So Much As Kid. If i did video about childhood trauma media, The Wire is all Over It😂😂
HUNGRYYYYY HUNGRYYYY
Would be cool if Magpie electronics had been referenced in the giggle. Then the doll being in peoples devices might have made a bit more sense than the half baked explanation we got.
I never noticed honestly 😂
I always loved this episode, but I could never understand why the director went for so many damned Dutch camera angles?? It was worthy of rivaling _Battlefield: Earth._
Omg how did I never notice
Magpie Electricals on a present day spaceship doesn't make any sense lol.
They could have scavenged it?
I'm not sure if this was done purely on whim, or as a happy by-product of the need to hide brands from TV screens. If you're going to have to cover up the real logo, might as well print some in-universe canonical stickers.
It's both. In a few of these instances, there was a logo to cover, but in most there wasn't and they just added it in for the fun of it.
wow
How the hell is it in the TARDIS console?
I have a headcanon that when the TARDIS crashed into Amelia's garden shed, it formed a new console out of the junk that was in the shed.
@@PenneySoundsthat sounds so crazy yet so right
WOAH
So we’re putting Easter eggs into old episodes as well now? That feels weird.
How is the shop still going he died
Well, if you watch the Tardisode for that episode in my Minisode playlist, you can see that the TV in the Connolly house was installed by someone else, so he may have had employees that might have inherited the business.
Must have been inherited by a hell of a businessman, for them to be manufacturing EMF metres used in the United States just 13 years later. And for the business to last over a millennium. Considering it was going broke even before Magpie started virtually giving away TV sets. Maybe some of that alien tech the Wire had Magpie build was still there in the shop.
@@PenneySounds What you say is most likely. I don't think it's one of those bad wolf situations where a name has been taken and place throughout time lol.
Magpie Electricals are most likely a division of Tobias Vaughn's 'International Electromatics' (IE). In turn, IE was probably part of the Butler Foundation.
What if Tommy Connolly himself inherited it? He did show an aptitude for electronics. Maybe the Doctor arranged for it to be left to him. He does like tampering with wills.
I'll be honest, i didn't notice any of these😮😂
Can I ask how the hell did aliens get a Magpie Electricals brand electronics?
I just realised, are the aerials meant to look like a certain symbol?
You a Merican?
I kinda miss 10’s pompadour
Wtf
This was silly though. That was just a small local TV shop in the 1950s, sinking in debt, and whose owner died. But it's in the 2000s making rather than selling TVs. It makes no sense.
This is one example of easter eggs for the ego of the producer.
They could still just be selling them, but whoever took over the business after his death managed to turn it into a big enough chain that they could launch their own line of rebranded products.
I hope we get to see Rose one more time since David is back as 14
Oh, so Magpie has been retconned all over classic Doctor Who as well... I'm not impressed. I don't like it.