We're getting to a point where AI *will* kill entire industries. If an industry suddenly needs 80% less workers, it is getting killed. A 100% immediate kill isn't necessary for an industry to go through a horse-and-buggy or whale oil event. 5-10 years later animation, graphical arts, writing, medicine, law, engineering etc. won't be the same.
I was warned by idiots long ago about real evidence provided would not be believed because it could be fakes- long before the technology was there. Remember, people got hoaxed with UFO's and Bigfoot videos long before AI came about. Double exposures in photos created ghosts. People are willing to be deceived. Some refuse all evidence because they already made up their mind. That is how hoaxes always existed. Deceiving people never needed AI or even photos/videos. It is just what you are willing to believe.
Said the online comment of a web user under a streamed video of an internet celebrity. Feels like we're bit too interconnected and it's too late for the disconnect (:
@baurt1 Even when you commit a crime when you were 16 years old and didn't know better. and with the laws of Statue of limitations My name is Lewis Robert Burton Jr!
For me, the scariest part is the ability to rewrite the past by generating old footage. The era of being able to trust/believe photographic images is over.
Not particularly worrisome. 99% of everything that has been filmed on film cameras has definitely been released to the public or archived. The rest is slowly degrading in someone's attic. Then when a supposedly "new footage" is released you just refer to written accounts and see if you can confirm its veracity. I doubt anyone would believe AI-generated footage that contradicts well-documented events such as the Holocaust or Vietnam war.
For real, dude. You sound like we have always believed in hecking bigfoot, all UFO sightings and creepy ghosts videos 🤣 Almost forgot about "prank" videos with paid actors.
It has this very dreamlike quality, where the inconsistency is not much of a problem, and sometimes just a reflection of your state of mind. If you use it to generate a film set of a town, between different shots streets connect different ways or horses appear/disappear if you're not looking through the corner of your eye --- and your friend's house is twice as far as last time whenever you're in a hurry, running is much harder when chased, and so forth.
@@niveketihw1897 Ok well how about asking for Smill With eating spaghetti. Or Brarquees Mownlee eating spaghetti. I just want to see AI generate somebody eating spaghetti.
Dude you’ll never be replaced. Over the long term people want real. I watch your videos cause of you. An AI tech reviewer would maybe interest some people but I don’t believe for long.
It's getting harder to evaluate factuality from a recording, a photo and now a video. I think this makes your work and that of reputable journalists more valuable, not less..it all comes down to trust.
It's crazy how we went from a long period of slow news and lots of censorship that manipulated our views, to then enter the "era of information", with pictures and videos taken easily and shared within seconds that made for undeniable proof of their contents, to now have every virtual media potentially be fake, resulting in the need to filter the real and the fake. We are basically regressing to our pre-internet days, information-wise.
this can quickly turn into a nightmare scenario. imagine you doing something illegal on video that never happened ... you will have to prove its fake, not the court
court just will stops allowing these vids. but you have to deal with morons (95 percent of people) who jump on hate train just because they are miserable. even now without ai videos
Was legitimately waiting for the part at the end where you say "Actually this tech has gotten so good that I haven't been in the video at all, and you're watching a generated version of me talk to you right now" Betting we'll see that video next year if the rate of improvement continues to hold.
It's incredibly impressive but it'll plateau out much faster than people think. It's still firmly in the uncanny valley, much like 3D/CGI has been for decades. We started seeing amazing CGI and people said the same stuff but it turns out the fidelity and amazing, intricate complexity of human interaction is incredibly hard to simulate/recreate. The funny thing is all of the clips we saw looked like a talented teenagers Blender reel. Much higher barrier of entry, yes, but the level of control in 3D software vs a very fickle text prompt's interpretation are world's apart Some things like stock footage will be upturned very quickly but it's still a ways off from being used in a practical sense. You also need to remember there's a huge, huge Grand Canyon sized chasm between one random, unrelated prompt/clip and a series of strung together, consistent videos and synced audio.
Sora, please generate a Star Wars sequel trilogy that DOESN'T suck and follows George Lucas's original ideas for episodes 7,8,9. **NOW THAT'S what I'm excited for** 🤩🤙
I teaching filmmaking and have been talking to my students about AI. I tell them they have two options. 1. Be so good they can't ignore you. 2. Be a plumber because everybody poops.
@@megaroeny still doesn’t solve the problem that comes with 1 prompter being able to do 10 filmmakers jobs The low skill ceiling of prompt writing makes it so anyone can do what used to take actual skill
The race now is about creating tools as powerful as this one, to detect AI generated stuff. I saw a post about a college student who created an AI to detect if some text was generated by GPT. A lot of people didn't like it because a lot of people are abusing the GPT system to generate homework, even people already at companies are abusing de GPT system, so it's not that great when you can use it in your favor and someone creates a detection system. But now, we see the risks of this and we don't like it, well we need to encourage the creation of AI to detect texts, images, videos, audio generated by AI.
as soon as the ai gets too advanced and if it is released to the public. Businesses, government and more powerful statuses there are gonna abuse it hard. I can't bear to think that I'm gonna see more people fired from their jobs because AI got better than them. This is really dangerous in other words
1984. The technocracy revolution will lead us to a future of apathy, emasculation and idiotization. We could even say we are already in there anymore. The new generation is alien to physical reality, sense of exploration and discovery. In the very very near future, we will see an amassing of people wanting to live in fake digital worlds rather than real life. Again, this is already true to certain extent.
I half expected this video to have a reveal at the end that it was actually an AI-generated Marques Brownlee avatar on the screen and not the actual guy.
Imagine getting escorted to court, handcuffed and guarded with maximum security, only to find out the reason is a video of you committing a crime that you’ve never done.
@@toddtherodgod1867 it would probably happen at some point but the more likely thing would be real criminals using ai videos as a defense and getting off the hook imo
My sole optimistic expectation is that the online landscape becomes so untrustworthy that individuals revert to valuing and caring more about real-life experiences.
Perhaps we might be in the process of killing the internet because nothing will be valuable anymore, anything could be fake. Fake people, fake reviews, fake videos, fake images, ... It has already been bad but it only gets worse from here, likely so bad even non tech savvy people will notice how bad it is and just revert back to looking for stuff irl.
I'm more pessimistic tho, a lie can travel faster than the truth, if a mere lie about 40 babies with no proof, no evidence, no photo or video, made a US leader say he even saw the pictures, then his administration retracted, saying there were no pictures, now imagine with such tools!!! Anyone could justify and fabricate anything!!!! We're entering a very very very dark world if we don't put checks and limits unto these and even if......
people have said that about every piece of new technology ever... i'm not saying only good things will come out of this but we just gotta sit back and see what happens, just saying
All this is so awesome I don’t see how anyone can keep up but you’re doing an awesome job, Thanks for sharing! the lady walking a 3rd leg appears and crosses over incorrectly
About 2 years ago I started learning Blender, just for hobby and fun. Then about 1 year later, I thought it would be great to do this for a living, so I spend more time on learning things and getting better. Then about 6 month ago, I have seen a video where someone without experience in 3D or Blender or stuff like that, made a 2D AI image with prompts and also created a fully textured, fully rigged 3D mesh using AI from this 2D image. I knew, when this is possible for a non experienced user, it is a really bad idea to follow the path of beeing a 3D artist for a living. So my plan now is to teach people crafts like wood working, mechanics, electronic stuff and so on. Cause I think with all this digital stuff, hand made stuff is getting more and more important again. And with 25 years of experience in this business, this is a better way to go.
I think we've about ~15y until hand-made stuff can be replaced with human-alike robots that can do exactly the same. So combining then their "creativity", as we see from the DALEE and SORA, they can start creating creative furniture, better mechanic tools, better designed and more precisely/accurately made electronics, no limits. Would be interesting to see what are the place for humans at all in such world, especially when robots will be as affordable as phones nowadays... commanders/controllers-consumers?
@@jarig You are probably right, but thats not the point. What I mean is not about creativity. Yes, ther is no limit in creating new designs. But I dont think in about 15 years, robots will then also be able to find the tree, cut it, bring it to a shop, take measurements, operate tools and so on. Who will repair your sink, change a broken leg from your chair, sew your clothes at home, find a broken connector in your E-car and resolder a new one. Who will take care of the sewerage system, build new homes, installs a lift in buildings and so on. All of this will still need humans to do most of the work.
@@TraceBerlin Skilled trades are indeed challenging for robots to replace. The true impact on these professions may not stem directly from AI; rather, it lies in the economic flow disrupted when AI replaces human roles. Robots don't hire gardeners, go food shopping, or undertake home improvements, contributing to a ripple effect
I’m a director and I do a lot of commercials and music videos… and this left me completely stunned! Especially the sentence “this is the worst this technique will be” had me pause the video for a sec… Damn, I’m excited and terrified and blown away and in total awe.. Thanks Marques, for elaborating on this so well!
@@zaldare I’ve frequently used AI to create a specific visual that I couldn’t find online. Mainly for storyboards; to visualize a storyline. That was very useful (and fun to do) Those images were always still pictures, until now. So really curious to see how this will help in making/creating a moving storyboard in the near future
@@athiestjesus8133 I believe that people losing their jobs in my line of work won’t happen very soon. Mainly because there’s a lot of nuance in a commercial, product based videos. Like the perfect imagery of a specific product of a specific brand. AI will help to visualize plans or creative thoughts for sure, but will not ‘take over’ from the actual craft of making film. At least, not in the near future I think.
Very Impressive! 2:20 her right boots are also strangely changing size 3:17 the wheels needs more detail as they don't really look like they're moving 3:31 the middle puppy cheek looks like its having that jell stretching affect
All minor details, just like earlier ai image generating models when they couldn’t generate fingers and hands properly. In another year itll be way better. Though kudos to you for finding those out!
@@glenntanuseputra8473 I'm surprised they used that video tbh. At 2:25, the left leg becomes the right one, and there are a bunch of half steps and leg swaps from 2:34 onwards.
Same here. I'm an illustrator and animator. I saw AI crash into illustaton and knew it was coming for animaiton. I've spent my life learning my craft and now I don't know if I'll have a career in 2 years.
@@bgl00ney Dang bro that's actually sad, this AI shit is crazy. I used to think things like these wouldn't be real until 2035 or smth like that. Guess i was wrong.
@@bgl00ney Fk me mate. 2D motion designer here. Spent the last decade perfecting my craft and loading up on hardware/software. Now I'm like a taxi driver watching Uber go mainstream. Currently planning a career transition where I can try to leverage past experience.
Yup probably gonna have to change my major. Being an animator is a dream of mine but if I'm going to end up not able to take care of myself financially I don't know if it's worth it
Your persona is almost believable, too. It looks like a good strategy to keep the lower-right corner white to obscure that yoga-made logo. Soon we’ll never know and two-bit acting roles disappear. Our A-list actors started out as two-bit
Imagine being an investigator, district attorney or a judge having to deal with this. There is gonna be a need for unremovable watermarks or some expert to verify footage. I don't even know where this can lead.
probably security cameras and dashcams will soon adapt and automatically cryptographically secure sign their video material. That will then authenticate the material to be indeed filmed with a speciifc camera. at least that's what I'd hope for. makes legal matters easier, the problem will still be in anything propaganda online stuff.
the AI arms race has begun, AI making videos vs AI deciding if it's real. It might be a fierce battle but eventually the AI making the videos is going to win I think because they will reach pixel perfect realism for every single frame
If humanity wasn't so stupid, the tech nerd in me would think this is really cool. Instead I'm terrified what this will lead to when it gets into the wrong hands.
I feel that. I'm at once thinking "this is cool" and "this is horrible". I know where our society has gotten to, and this is just going to make it worse. You already have people that will believe anything without evidence. What are we going to do when those idiots have AI-generated footage of a thing that never happened?
@@alexleon925I feel like for every good hand this falls into (and there will definitely be some great positive things that come from this development), countless more people will use it in awful ways
@@Venin77ModelScope! (Explaining the joke right away because it may require too much tech knowledge: The tool used to create the Will Smith eating pasta video)
Same. Very freaked out by the rate of improvement and the implications of it all. I don't see any universal basic income in any of our immediate futures either.
@@theWACKIIRAQI -being false accused of crimes you didn't do -revenge corn of anyone who posted pictures of themselves online -propaganda -Creating illegal legal content -misinformation
Things I never thought that AI would affect; 1. Singing (AI) replacing R&B groups 2. Food prep 3. Cooking ( replacing a whole chef 4. Teaching (AI Teacher)
You know what's really frightening? Sora just appeared, there was no build up to it. We were still struggling with fingers on generative AI images but Sora literally came and blew it up, almost perfect. I would imagine we would start seeing progress in AI videos in like 5 years time but then again, who's Sora? What happens to stock photo platforms, drone videographers who sold their work digitally and all? Do we see movies, podcasts, music videos all in AI in the next 5 years then? Your guess is as good as mine.
I had the hardest time just explaining to my family when photoshopped pictures wasn't real. This is beyondddd scary for how many people can be fooled by this.
It's like seeing photos of the milky way. Sure it can look amazing in real life but most photos are edited to make the stars pop out. It's not easy getting crystal clear sky shots with basic cameras like many think.
There is something so creepy about that birthday video. Seeing these small giveaways in a video which looks really realistic is like a movie trope of aliens perfectly camouflaging as humans, but when nobody is around they show their lizard tongue or their skin flickers or something like that.
The effect is commonly called "uncanney valley." Which is the eerie feeling that we get when we encounter non-human things with human-like characteristics that are slightly off.
Horror movie plot: Guy doesn't know if he is awake or still asleep. He thinks he's awake but then again and again discovers weird movements in his family's hands, until they attack him. Psych thriller material
Not long ago I spent *four months* as an independent 3D animator, creating a 3 minute animation for a client. It had to be as "realistic looking" as possible which is why it took so long to produce. The company that contracted me for the clip could use this instead. They would have a finished production in a fraction of the time at a fraction of the cost. Fortunately, I'm retired and I don't depend on my 3D animating as my living income, but this technology will kill the human produced 3D animation industry.
It won't entirely kill it, but for smaller scale projects like presumably the one you worked on? Yeah, those jobs will probably be pretty few and far between real soon.
Nah Guys. There are 2 parts. First one is the creative process. And second one is Labour. We hope there will be less problem if we leave the labour process for Ai.
Shutterstock contributor here... Already seen 60% reduction in image downloads in the past two years... Now video too... Need to figure out a different passive income plan !
Sound fx? You might be able to still travel and collect different sounds. There's lots of AI jobs you can capitalize on if you use it as a service to help people save time.
Generate AI content and provide the prompts used so people can tweak it if they need to. Not everyone is going to want to start with an empty text box.
Yeah dude. Everyone's worried about AI making convincing "real" looking stuff, but I'm here for all of the whacky nonsense that simply wouldn't be possible without it. Infinitely spawning puppies is totally one of the first things I would tell it to make.
So that means AI was always very creative, with the Will Smith video and the spawning pups that no one thought about, we just couldn't see it and kept trying to make it like real videos.
There are upsides too. Maybe an AI in just 15 years can cure aging, making everyone live forever. Great. Or maybe an AI can develop a weapon powerful enough to destroy the planet. Bad. Only time will tell.
id argue that people will find ai sports entertaining. they will allow things that would be far too expensive or dangerous for humans to do for very cheap. and if the ai is deciding on winners and its not fixed then it'll be essentially the same feelings involved. this is all happening very quickly and is only a couple years away.@@miguelmelchior986
Everyone should be nervous, the rate AI is developing is incredible. Every year huge innovations are happening. Learn to use it or you will be left behind.
@@StabbzkiObviously, many people are going to be left behind if you can prompt for a video that usually takes a crew of 20-30 people. That one guy learning to use it, is not going to help them much, neither will it do much if they all become a prompter.
Thank you for sharing this! These things seem to be moving very quickly. I just discovered Fireframe which creates music videos out of your music and Cyberlink just released an AI Anime video generator.
I was waiting for Marques to say “so I’ve had this for a year now and this entire video is not even real” then you see his hands start warping. That WILL happen eventually.
Or he introduces himself as the face of the singularity. A capable AI wouldn't reveal itself before it couldn't be turned off and would cultivate a platform of trust with its followers in the interim
take a wild guess who maintains, researches, repairs and oversees AI, yeah those whole entire new industries are opening up now. And humans can still work with AI, just gotta accept it.
@@nuclearmouse6354There was the same fear of robotic manufacturing processes in the 80’s and early 90’s. After it created entirely new fields in engineering and design (not to mention much safer work environments), everyone stopped fear mongering and went about their business.
For movies this will be great. You won't need a studio to give you money, anyone with a good idea can make one. Think of all the content once YT emerged. We no longer had to watch stuff approved by TV producers, any rando anywhere on the planet could go for it.
You did an excellent job of describing the risks associated with this tech. I am a former professional commercial cinematographer of twenty years and have been impacted by technology. This is the final nail in the coffin for people who make their living in production. All crew positions will be impacted across all film and video production fields. What would cost tens of thousands of dollars to pull off one complex shot for a commercial shoot can now be made in A.I. is nothing short of mind-boggling.
Ive been a commercial cinematographer for 12 years... I'm crying inside because I've always envisioned my future looking through a cinema camera and now I don't know what I'm going to do with my life. The magic is gone if all I have to do is have an idea and type. The value of filmmaking is going to become close to zero.
Good. In economics, this is called creative destruction. This lowers the barrier or entry into film-making by several orders of magnitute. My dream of creating an anime by myself is closer than ever. Now, people like you will have their labour freed to go do other things. After a few years of scrambling around to find/discover new roles, the creative industry will be more productive than ever. AI will be our right-hand man into creating an absurd amount of new content, and what used to take an entire team with dozens of people and MILLIONS of dollars, will now take 1-2 people and a $30/mo subscription. This is just like the invention of the farming tractor. 100 people in a farm are now freed to go work in other fields, and we only need 2-5 people to do the same work that we needed 100 people to complete before. Instead of 1 person only being able to shovel a small hole in 1 day, now with 1 person + 1 machine they can excavate the equivalent of 1000+ people with a shovel. AI essentially multiplies the number of creative workers by 1-2 orders of magnitude. In the next 1-2 decades, we'll have an insane amount of new media, movies, TV shows, anime, etc. And maybe in a few years we'll finally start getting into customizable media, as in "Hey Sora, please remake game of thrones season 8 for me but fix X, Y, Z". And boom, now I have a custom made TV show season to watch for the next few hours.
For some reason, the fact that the Old Californian Western scene had a 2 leged horse made it more impressive. It makes it very clear it's not just stealing other clips... it's making every part of it. Unfreakinbelievable
you're not even gonna be able to take video evidence as real proof, let alone any images or audio, worrysome how AI isn't just affecting human culture but also this, maybe then AI bros will know why this shit is dangerous and bad
when it's mostly fake footage, the value will plummet. I like to think people like creative content because its made by people. I predict a return to the analog - i.e. paintings, film, live theater, etc. People will abandon the hollowness of their digital screens for the tactile and human.
@@santoiTerminator came out in 1984 and the plot was AI becomes self aware and launched all the nukes to wipe out humanity. Kyle Reese was sent back in time to save the leader of the resistance.
@@cesarvarela5438 It is run by the gild Navigators who consume a lot of spies so they can see through space basically. And there are mentats who are trained to do large equations in there head
The funny thing is that they had this back in March last year. This is what the competition is forcing you to do (currently a push from Google due to the recent announcement of Gamini 1.5)
I honestly think someone pushing the limits of Sora will be trying to look into "different dimensions" and I can honesetly imagine some of the most terrifying videos being produced by this technology. Like, unimaginably horrifying, and not necessarily due to gore or anything, but the sheer alien-ness it will produce that also feels 100% real. This will get very weird, very quickly.
A year ago I told my wife it would be 3-4 years until you could say, “generate a new episode of Seinfeld” and then you’d get it. We might be on schedule.
On Twitch there's already a 24/7 ai-generated Seinfeld stream. The animations are (intentionally) janky and weird, but the scripts and scenes ready are about as logical and coherent as real Seinfeld.
I’m going to school for an associates in animation and working towards a bachelors in game arts. I am quite literally seeing my childhood dream fading into being obsolete. It is being taken by robots. I’m already destined to be underpaid and overworked as it is the creation of Sora is just a cherry on top. Don’t give me wrong I’m gonna continue working towards getting my degrees, but it just hurts. I think once I heard about sora a little bit of my childhood self died. I don’t know if I can compete with ai.
@@apergiel Respectfully, I’d rather kill myself than give up on something that I have worked so hard for. In case you missed the last part of what I said, I’m still gonna go through school. I’m going to make my dreams happen.
As someone currently overworked and underpaid in the art community stick with what you love, we've at least still got emotion and intention on our side, there are many of us still trying to make our voices heard
The most likely scenario is that you will work WITH Sora to create things. That's usually how things are shaking out. Jobs that were seen as obsolete due to personal computers were actually often just modified versions of the original jobs. And that is likely what will happen with animation. So what I'm saying is that this isn't going to make some novel creation. That's you're job. It's a tool to make it easier to fill in the gaps. Keep at your dream, I'd say. The future is always uncertain regardless of anything.
@@xaviemax7841 after the 2008 widespread economic crush I started saving and got mself a nice little plot of land, now as a hobby I grow vegetables, keep chickens for eggs and so on. Lovely
I think what unnerving so many of us about recent advances in AI and robotics: We were good with the idea of AI and robots replacing the jobs people don't want to do, but NOT with replacing the jobs people DO want to do. And AI art, film making, music and so many other things intrude in to replacing the jobs that people really value and help give their life more meaning. It's like, what will be left for us to do, just hit the buffet?
The red dress woman clip felt so strange. At 2:25 if you focus really hard you can see her right foot magically turn into her left foot. At first glance you really can't tell, but if you know it's made by A.I. And focus really hard you can see some "flaws" which are still so fascinating, your brain knows there's something weird but you can still get tricked into believing it's normal footage.
The main giveaway is the people in the background; not as egregious as the horse disappearing in the California video but some of them were very obviously fake
Before then, it was a cameraman in a helicopter. The Drone guy put the cameraman and the helicopter out of business. Now AI has come from the Drone Pilot.
@@jamewakk Almost no mater what you do in the digital world, it can be replicated by AI. Unless you're making sculptures or tables, or massaging someone, an AI can probably do your job. And then just wait for the AI-controlled robots, think Boston Dynamics.
And the worst part is it's all trained off copyright material, if a lawsuit succeeds in forcing them to restart with only copyright-free material and display their training sources, it will set them back many years.
@@gracelandtoo6240 it's training off these stuff the same way human trains to draw or make photos off other people stuff. You look at something, you remember certain patterns, you update your "brain models" and then you create something new using your newly wired brain. People always learn off tons of copyright materials, whether it's music, photography or any other art.
I´ve watched these videos and I can just say it´s mindblowing right now how much this will progress. Basically you will just put a movie script in this and BAM you have a new movie made. And you don't even have to write the script by yourself...
Man don’t be convinced about how great AI generated stuff is until you try it yourself. Those amazing vids at the start might have been the one out of a thousand that look impressive, with the other 999 eating spaghetti.
sure, but wait a year. heck, wait 5 years. whats then? no video will be believable, no news source will be valid, thinking about it, we already there, but it'll get worse... @@Turnoutburndown
The funny thing is that they had this back in March last year. This is what the competition is forcing you to do (currently a push from Google due to the recent announcement of Gamini 1.5)
@@HiDefBarskieidk if this is what you’re getting at but I was thinking while reading this comment, I think that reality and the virtual world will far more blurry in the future, this has huge implications for what our world will be like in the next decade or two. Sure the “world” we live in will be fake, but it could also be literally anything you want it to be. I recently splashed out quite a bit on upgrading my racing sim setup for example. I have the headset and a nice wheel and a motion seat and all that and right now… it’s almost indistinguishable from driving a real car. There will be a day in the not to distant future where you can legitimately live inside a VR environment. Wake up, change your clothes, get in your car, go to the store, grab some lunch, play a game of basketball, head to the movies, come home, watch a little TV before going back to bed all with a VR headset, some tactile gloves, and a treadmill. And all of that will be possible through AI generated “scenes” and the thought both immensely excited and terrifies me equally.
@@Fetidaf who would be in a virtual world to change clothes and go to a store, l wanna be in a paralel world killing dragons, not doing something l can already do in reality
Why feed the book to the AI? Just say what you want to read and it will generate the book you always wanted to read! I am fairly sure personalized media will be a thing in the next decade or two. "Premade" stuff will defintly remain a thing as a lot of people will mostly create Homer Simpson cars but I suspect "home cooking" will become a thing.
That part where you mentioned hands, around 9-10 min... I've noticed that in some clips I've seen. It's like: AI doesn't understand what people do with hands. I was listening to a video that had meditation music and it also had AI pictures of people playing harps, one after another. It was meant to be calming and relaxing, and the "camera" movements were slow, but in each image, the hands were simply going nuts. And I immediately understood that AI has no clue what hands are for.
The entertainment and media industry is about to transform radically. I expected a photo realistic AI generated video would take 5 or more years. I'm so shocked. RIP to the loss of jobs and hobbies.
Yeah in the near future you'll just feed ai a movie script and it'll just create the movie. In a few decades it'll be a standard thing. Oscars of the future will be divided into ai movies and movies with real actors.
transform or probably die. People will simply generate their own movies with a script that they have in mind. With any actors face they prefer. Its all ogre for them.
One of my old friends used to make a living shooting aerial footage that could appear in TV ads, movies, etc. Someone needs an overhead shot of the Bay Bridge? He'd go up, get shots from various angles, and boom - job done. This was maybe 15 years ago. When I ran into him more recently, he had long gotten out of that biz because drones were now doing what he used to get hired to do, only for far less money. Here we are in 2024, and now the folks who earn their coin providing drone footage are having to rethink their career paths. And as MKBHD noted, those who shoot stock photos/video will easily be replaced by this technology if they haven't already.
The scary thing is, it doesn't create new jobs to replace the old ones. You just type prompts in. One person (the founder ChatGBT will hijack the paychecks of millions of workers.
Very poignant. Correct me if I’m wrong but can’t OpenAI make billions from licensing their software to commercial companies (alone) worldwide? Maybe tens of billions a year? How crazy would it have been if OpenAI advertised this during the Super Bowl lol
Photographers, models, set design, makeup...the person renting out their million dollar house for a photo shoot. It will hit every level of video and picture production.
Sorry to break your bubble but this is something thats happens in evolution. Like it or not. Its threatening for the ones getting negatively impacted but hugely advantageous for the ones profiting. Not to be philosophical here or talk about ethically. But accept it as evolution. And as human species we’ve been the best at adapting to what is happening around us. Sucks for people like your friend but good that he was able to adapt and change. Wonder if we can have a machine that was affordable and could create small household items to improve QoL so we dont-… oh wait a 3D printer. Not everyone uses it for multiple reasons. So will whatever Ai make. Theres interesting studies and books written about this whole evolutionary world and how people are scared. Try to indulge into that. I recommend!! Not an expert on it myself but am very interested in all of it
@@shenghai I think most people do understand that this is inevitable no matter what. It’s still shocking and saddening in a sense. Even Sama himself said he sometimes have this melancholy or nostalgia because of how far and how fast our current lives will go before too long.
You’re not overreacting. This is crazy
insanity
So long, Hollywood
Ya O.O It’s really *really* good. Holy Cow
We're getting to a point where AI *will* kill entire industries. If an industry suddenly needs 80% less workers, it is getting killed. A 100% immediate kill isn't necessary for an industry to go through a horse-and-buggy or whale oil event. 5-10 years later animation, graphical arts, writing, medicine, law, engineering etc. won't be the same.
Crazy awesome. 😎
My only positive hope is that it gets so impossible to trust anything online, that people go back to caring more about real life
many people have been there
I was warned by idiots long ago about real evidence provided would not be believed because it could be fakes- long before the technology was there. Remember, people got hoaxed with UFO's and Bigfoot videos long before AI came about. Double exposures in photos created ghosts. People are willing to be deceived. Some refuse all evidence because they already made up their mind. That is how hoaxes always existed. Deceiving people never needed AI or even photos/videos. It is just what you are willing to believe.
Said the online comment of a web user under a streamed video of an internet celebrity. Feels like we're bit too interconnected and it's too late for the disconnect (:
We shall stay online. But go towards options looking like command prompt interaction.
i can already see it now, 50 percent of viral vids in the next couple years are just AI GENERATED.
Jobs I never thought AI would affect:
- Drone Pilot
- Dog
Dog?
@@Neptune._.Dog.
@@Neptune._. The robot dogs by boston dynamics
The signs were there from the start. Just look at Boston Dynamics.
@@Neptune._. Dogs will soon be replaced with AI driven Pongo. 😂
It's all shit and giggles until you see a video of yourself commiting a crime you didn't commit in the courtroom
@baurt1 Even when you commit a crime when you were 16 years old and didn't know better. and with the laws of Statue of limitations My name is Lewis Robert Burton Jr!
Exactly what I thought it's the perfect tool to frame and manipulate the masses
The Will Smith AI video is the most horrific thing I’ve ever seen
I wish I never saw that. I didn't until this video
Did you not see those birthday party hands?
What?? It's the best thing ever!
@@Cv2CaboVerde The hands were way creepier because at first you can't tell exactly what's wrong but it feels off and then you notice
Tell me about it… the things my nightmares are made of 😅
am I the only one waiting for Marques to reveal that his facecam was generated too?
I was fearing the same while watching
Plot twist: There never was a Marques. It's always been AI O_O
yees
@@zacharyshort384AI Brownlee
Not Brownlee firing the crew after setting up a unlimited access to SONA deal 😅
For me, the scariest part is the ability to rewrite the past by generating old footage. The era of being able to trust/believe photographic images is over.
Valid point
And that is scary part too
No it's not.
Not particularly worrisome. 99% of everything that has been filmed on film cameras has definitely been released to the public or archived. The rest is slowly degrading in someone's attic. Then when a supposedly "new footage" is released you just refer to written accounts and see if you can confirm its veracity.
I doubt anyone would believe AI-generated footage that contradicts well-documented events such as the Holocaust or Vietnam war.
@@rays7805How. This would be a goldmine for people like holocaust deniers and other such things.
For real, dude. You sound like we have always believed in hecking bigfoot, all UFO sightings and creepy ghosts videos 🤣 Almost forgot about "prank" videos with paid actors.
It has this very dreamlike quality, where the inconsistency is not much of a problem, and sometimes just a reflection of your state of mind. If you use it to generate a film set of a town, between different shots streets connect different ways or horses appear/disappear if you're not looking through the corner of your eye --- and your friend's house is twice as far as last time whenever you're in a hurry, running is much harder when chased, and so forth.
AI’s gonna change the world forever it’s already too late
Its like people read dystopian books and thought, "This seems like a good idea to create!"
for much better and for much worse - probably in reverse order chronologically
finally no more overpaid actors, i take that as a win@@jacobhorowitz603
oh no...what are we gonna do
I remember start of the internet. World now and before. Its much better now.
The real test is asking this model to do the Will Smith eating spaghetti video again
Can't. No real people. You'll have to wait probably 2-3 years for open source video gen to catch up to what we saw today...
No way they could get away with doing that today.
I was actually expecting it at some point in the video
@@vainezaiven6677 why tho
@@niveketihw1897 Ok well how about asking for Smill With eating spaghetti. Or Brarquees Mownlee eating spaghetti. I just want to see AI generate somebody eating spaghetti.
I'm just relieved the video didn't end with "this video was entirely generated by Sora"
Yeah, I was waiting for that too.
Wait 12 months 😀
Exactly what I was thinking 😂@@dpoolx
Was waiting for that, and it will probably be like that in a year or so, for sure
lets see how long it will take for not just the videographer but the general public to go from
crazy/cool ----> scary/wtf
Dude you’ll never be replaced. Over the long term people want real. I watch your videos cause of you. An AI tech reviewer would maybe interest some people but I don’t believe for long.
definitely not! I like people, humans, and knowing that someone who cares made something makes it more enjoyable :)
8:04 "The spaghetti was a year ago" could be a phrase to describe the rapid development of ai in general
Already using it now
i feel like we need another spaghetti video to really see a comparison
😂
The meme farm ofcourse.
"Year old spaghetti" is either gonna become a meme or ingrained into our language
what scares me most is actually seeing a real video and people discard it as AI
Yeah, a year later and that Lauren Boebert Beetlejuice video would have been instantly labeled "AI Generated" and completely dismissed.
It's getting harder to evaluate factuality from a recording, a photo and now a video. I think this makes your work and that of reputable journalists more valuable, not less..it all comes down to trust.
Worse is when politicians start getting caught red-handed openly doing crazy shit but then claiming it's fake only for their supporters to believe it
It's crazy how we went from a long period of slow news and lots of censorship that manipulated our views, to then enter the "era of information", with pictures and videos taken easily and shared within seconds that made for undeniable proof of their contents, to now have every virtual media potentially be fake, resulting in the need to filter the real and the fake. We are basically regressing to our pre-internet days, information-wise.
Yeah i think social media is going to lose a lot of people. You have to question everything you see now, doesmt sound fun
The phrase: "Human made" / "Made by a human" is gonna become very popular soon
This comment should be pinned!!
Yeah, I hope this is true
already is for art
Will it even have any meaning if you can't tell the difference between human and AI content?
This comment will age like wine
this can quickly turn into a nightmare scenario. imagine you doing something illegal on video that never happened ... you will have to prove its fake, not the court
court just will stops allowing these vids. but you have to deal with morons (95 percent of people) who jump on hate train just because they are miserable. even now without ai videos
I think it's gonna become the opposite. Anyone claiming something is real have to prove it in more ways than relying on that alone.
The watermark will give it away😂
@@mathdavies9546that can be cropped out
@@mathdavies9546this tech will develop by multiple companies
Was legitimately waiting for the part at the end where you say "Actually this tech has gotten so good that I haven't been in the video at all, and you're watching a generated version of me talk to you right now"
Betting we'll see that video next year if the rate of improvement continues to hold.
😂 I had the same feeling
I thought this was that too 😂😂
Same here 😂
🤣Same bro
It's incredibly impressive but it'll plateau out much faster than people think. It's still firmly in the uncanny valley, much like 3D/CGI has been for decades. We started seeing amazing CGI and people said the same stuff but it turns out the fidelity and amazing, intricate complexity of human interaction is incredibly hard to simulate/recreate. The funny thing is all of the clips we saw looked like a talented teenagers Blender reel. Much higher barrier of entry, yes, but the level of control in 3D software vs a very fickle text prompt's interpretation are world's apart
Some things like stock footage will be upturned very quickly but it's still a ways off from being used in a practical sense. You also need to remember there's a huge, huge Grand Canyon sized chasm between one random, unrelated prompt/clip and a series of strung together, consistent videos and synced audio.
"Sora, please generate a version Game of Thrones Seasons 6-8 if they didn't suck."
😂
Yes please
Sora, please generate a Star Wars sequel trilogy that DOESN'T suck and follows George Lucas's original ideas for episodes 7,8,9.
**NOW THAT'S what I'm excited for**
🤩🤙
sora please generate gta 6 😂
Sora, please generate Half Life 3
I teaching filmmaking and have been talking to my students about AI. I tell them they have two options. 1. Be so good they can't ignore you. 2. Be a plumber because everybody poops.
What about learn how to leverage AI, learn to prompt well, and learn the tools, so they stay competitive?
@@megaroeny still doesn’t solve the problem that comes with 1 prompter being able to do 10 filmmakers jobs
The low skill ceiling of prompt writing makes it so anyone can do what used to take actual skill
@@AlexP-dz7ew combining both skill sets is where it is an advantage. I'm learning to do the same as a designer
@@AlexP-dz7ewfanfiction writers gonna be multimillionaires
Just wait until they invent an AI-powered robot that can fix your plumbing
Awesome video you put together! Great work!
"Hi, Im Marques Brownlee and I've been generated for about a week now."
He's been ai generated for years now, wake up sheeple
underrated comment
no bro don't put that thouught in my head
Looks impressive, though, right? 👍
I was totally looking for signs of him being AI generated and waiting for him to drop the bomb on us that he was AI
We’re genuinely not gonna know what’s real anymore
I think what's worse, is we will know but be unable to convince others that its not real.
Its x again
The race now is about creating tools as powerful as this one, to detect AI generated stuff. I saw a post about a college student who created an AI to detect if some text was generated by GPT. A lot of people didn't like it because a lot of people are abusing the GPT system to generate homework, even people already at companies are abusing de GPT system, so it's not that great when you can use it in your favor and someone creates a detection system. But now, we see the risks of this and we don't like it, well we need to encourage the creation of AI to detect texts, images, videos, audio generated by AI.
as soon as the ai gets too advanced and if it is released to the public. Businesses, government and more powerful statuses there are gonna abuse it hard. I can't bear to think that I'm gonna see more people fired from their jobs because AI got better than them. This is really dangerous in other words
1984. The technocracy revolution will lead us to a future of apathy, emasculation and idiotization. We could even say we are already in there anymore. The new generation is alien to physical reality, sense of exploration and discovery. In the very very near future, we will see an amassing of people wanting to live in fake digital worlds rather than real life. Again, this is already true to certain extent.
8:30 Marques now: "a few trusted creators"
Marques in a few weeks: "I've been creating videos with this for 6 weeks now"
The way he said it, I had the same thought haha
If you watch closely, he's been AI whenever he's not wearing Vision Pro for the past 12 weeks.
2:39 the girl's legs swap places and everyone occasionally does a lil' shuffle.
I half expected this video to have a reveal at the end that it was actually an AI-generated Marques Brownlee avatar on the screen and not the actual guy.
I looked for that too.
On my phone at least, his lips and his voice were out of sync the whole time. So I suspected the same.
We'll need AI to generate a better GOT season finale!
Me too ! I thought his skin looked not 100 percent real.
Same
I’m preparing to full send it and legit live in a cabin in the woods, with my only source of electronics being my gameboy
Bot
Sounds like something a bot would say.
Why can't we just go back to the days when we were all just grinding through a Pokemon game on the DS... Technology will never be the same
I was thinkin the same thing bro. Even if you are a bot, you're a smart one. Don't listen to or compute the words of these haters
This is why we can't have nice things
Imagine getting escorted to court, handcuffed and guarded with maximum security, only to find out the reason is a video of you committing a crime that you’ve never done.
This would never happen...
@@toddtherodgod1867 yet
@@toddtherodgod1867
How tf do you know?
@@toddtherodgod1867 it would probably happen at some point but the more likely thing would be real criminals using ai videos as a defense and getting off the hook imo
Video evidence will become completely obsolete. So we won't be able to arrest anyone based on a video anymore.
"drone pilot" must've been one of the most short-lived jobs ever!
...unless you live in the middle east.... Or Eastern Europe. ...
My sole optimistic expectation is that the online landscape becomes so untrustworthy that individuals revert to valuing and caring more about real-life experiences.
Perhaps we might be in the process of killing the internet because nothing will be valuable anymore, anything could be fake. Fake people, fake reviews, fake videos, fake images, ...
It has already been bad but it only gets worse from here, likely so bad even non tech savvy people will notice how bad it is and just revert back to looking for stuff irl.
i like this optimism
you and the rest of this comment section is so corny
@@jennybird_ care to elaborate? i'm interested in your perspective
@@jennybird_Okay? What would you prefer?
Back then it was "don't believe everything on the internet"
Now its "don't believe anything that you see on the internet"
and it will be; don't believe anything that you see
It’s already don’t believe anything you see. Even film photos
Soon it will be dont believe anything we live in a simulation made by another open ai 😂
Says the bot! How do we know all of your words aren't AI generated? 😆
@@fitybux4664 I'm just trying to warn humans
(lol)
Helpful video brother, teaching people how to create quality AI content is my specialty so I can tell when the video is fire!
“The camera man never dies” will take on a new terrifying meaning 💀
Yes and I'm up for it
He was always dead
You can't kill something that hasn't lived
"The camera man who never was"
no more camera _men,_ only camera a, camera b, camera c, all the way to z999 and beyond
"the spaghetti was a year ago" is my quote for 2024
yessss :)
Dang yes!! Perfect quote when people doubt AI, if anybody still does? 😅
rad
the world is not prepared for how much damage this is gonna do to virtually every aspect of our lives
Embrace change; the great acceleration marches on for as long as is physically possible
Bot fake thumbs up
I'm more pessimistic tho, a lie can travel faster than the truth, if a mere lie about 40 babies with no proof, no evidence, no photo or video, made a US leader say he even saw the pictures, then his administration retracted, saying there were no pictures, now imagine with such tools!!! Anyone could justify and fabricate anything!!!!
We're entering a very very very dark world if we don't put checks and limits unto these and even if......
people have said that about every piece of new technology ever... i'm not saying only good things will come out of this but we just gotta sit back and see what happens, just saying
Just in time for the election
All this is so awesome I don’t see how anyone can keep up but you’re doing an awesome job, Thanks for sharing! the lady walking a 3rd leg appears and crosses over incorrectly
About 2 years ago I started learning Blender, just for hobby and fun. Then about 1 year later, I thought it would be great to do this for a living, so I spend more time on learning things and getting better. Then about 6 month ago, I have seen a video where someone without experience in 3D or Blender or stuff like that, made a 2D AI image with prompts and also created a fully textured, fully rigged 3D mesh using AI from this 2D image. I knew, when this is possible for a non experienced user, it is a really bad idea to follow the path of beeing a 3D artist for a living. So my plan now is to teach people crafts like wood working, mechanics, electronic stuff and so on. Cause I think with all this digital stuff, hand made stuff is getting more and more important again. And with 25 years of experience in this business, this is a better way to go.
Good luck, man. Sincerely hope it works out.
@@bgl00ney Thank you 🙂
I think we've about ~15y until hand-made stuff can be replaced with human-alike robots that can do exactly the same. So combining then their "creativity", as we see from the DALEE and SORA, they can start creating creative furniture, better mechanic tools, better designed and more precisely/accurately made electronics, no limits.
Would be interesting to see what are the place for humans at all in such world, especially when robots will be as affordable as phones nowadays... commanders/controllers-consumers?
@@jarig You are probably right, but thats not the point. What I mean is not about creativity. Yes, ther is no limit in creating new designs. But I dont think in about 15 years, robots will then also be able to find the tree, cut it, bring it to a shop, take measurements, operate tools and so on. Who will repair your sink, change a broken leg from your chair, sew your clothes at home, find a broken connector in your E-car and resolder a new one. Who will take care of the sewerage system, build new homes, installs a lift in buildings and so on. All of this will still need humans to do most of the work.
@@TraceBerlin Skilled trades are indeed challenging for robots to replace. The true impact on these professions may not stem directly from AI; rather, it lies in the economic flow disrupted when AI replaces human roles. Robots don't hire gardeners, go food shopping, or undertake home improvements, contributing to a ripple effect
"Seeing is Believing" will be a phrase that is dropped from the lexicon
No, but “seeing a video is believing” will.
Videos as proof existed for only 130 years or so...we'll manage
This will lead to digital passports 100%.
Facts
AI still has no sense for design, it is still random generic boring and just not good, beacuse there is no real intelligence behind the creations
I’m a director and I do a lot of commercials and music videos… and this left me completely stunned! Especially the sentence “this is the worst this technique will be” had me pause the video for a sec… Damn, I’m excited and terrified and blown away and in total awe.. Thanks Marques, for elaborating on this so well!
Have you seen any positive effects of AI in your line of work until now?
What are your thoughts on your crew being out of work?
@@zaldare I’ve frequently used AI to create a specific visual that I couldn’t find online. Mainly for storyboards; to visualize a storyline. That was very useful (and fun to do) Those images were always still pictures, until now. So really curious to see how this will help in making/creating a moving storyboard in the near future
@@athiestjesus8133 I believe that people losing their jobs in my line of work won’t happen very soon. Mainly because there’s a lot of nuance in a commercial, product based videos. Like the perfect imagery of a specific product of a specific brand. AI will help to visualize plans or creative thoughts for sure, but will not ‘take over’ from the actual craft of making film. At least, not in the near future I think.
And the men went up and viewed Ai. Joshua 7:2
Very Impressive!
2:20 her right boots are also strangely changing size
3:17 the wheels needs more detail as they don't really look like they're moving
3:31 the middle puppy cheek looks like its having that jell stretching affect
All minor details, just like earlier ai image generating models when they couldn’t generate fingers and hands properly. In another year itll be way better.
Though kudos to you for finding those out!
she literally takes 2 left steps at some point
@@glenntanuseputra8473 I'm surprised they used that video tbh. At 2:25, the left leg becomes the right one, and there are a bunch of half steps and leg swaps from 2:34 onwards.
I'm an animator and when I saw Sora a few days ago I had the same sinking feeling in my gut.
Same here. I'm an illustrator and animator. I saw AI crash into illustaton and knew it was coming for animaiton. I've spent my life learning my craft and now I don't know if I'll have a career in 2 years.
@@bgl00ney Dang bro that's actually sad, this AI shit is crazy.
I used to think things like these wouldn't be real until 2035 or smth like that. Guess i was wrong.
@@bgl00ney Fk me mate. 2D motion designer here. Spent the last decade perfecting my craft and loading up on hardware/software. Now I'm like a taxi driver watching Uber go mainstream. Currently planning a career transition where I can try to leverage past experience.
@@raylimhere Good luck, brother! I'm 47 and have no idea where to spin. Somewhere.
Yup probably gonna have to change my major. Being an animator is a dream of mine but if I'm going to end up not able to take care of myself financially I don't know if it's worth it
"the spaghetti was a year ago" is my favorite quote.
The Spaghetti Incident (2023). The world was never the same.
LOL me too
someone put that on a t shirt
I never saw it the first time, now it's part of my nightmares!
Last year AI images had the ‘hands problem’, this year AI video has the “ people walking like they’ve shit themselves” problem.
Bipedal robots have that problem also.
🤣🤣They’re all walking around about an hour after they pounded 4 cheesy gordita crunch wraps, and 7 soft tacos, “think I got that mud butt”
Ministry of funny walks 2024 edition.
😂😂😂🤣🤣🤣😁
It still has the hands problem.
Your persona is almost believable, too. It looks like a good strategy to keep the lower-right corner white to obscure that yoga-made logo. Soon we’ll never know and two-bit acting roles disappear. Our A-list actors started out as two-bit
Imagine being an investigator, district attorney or a judge having to deal with this. There is gonna be a need for unremovable watermarks or some expert to verify footage. I don't even know where this can lead.
Ai that detects ai
probably security cameras and dashcams will soon adapt and automatically cryptographically secure sign their video material. That will then authenticate the material to be indeed filmed with a speciifc camera. at least that's what I'd hope for.
makes legal matters easier, the problem will still be in anything propaganda online stuff.
They'll probably develop an AI to identify AI generated media. Ironic isn't it?
@@MrLordLowbob you mean by some kind of immutable, non fungiable token kinda thing? If only we'd be using that technology for ape pics & stuff.. 😁😂
the AI arms race has begun, AI making videos vs AI deciding if it's real. It might be a fierce battle but eventually the AI making the videos is going to win I think because they will reach pixel perfect realism for every single frame
Predicting the MKBHD team will do an ai generated Marques review and reveal it at the end when it gets good enough to be foolproof
How do we know that hasn't already happened 👀
@@mkbhd :o
You've got thousands oh HQ video of you. Feed it into one of these models! @@mkbhd
"Hi guys, so we've been using Sora for a few months. So here's my review."
I knew it! There's no way all those Apple Vision Pro videos were real. @@mkbhd
If humanity wasn't so stupid, the tech nerd in me would think this is really cool. Instead I'm terrified what this will lead to when it gets into the wrong hands.
That's exactly where i'm and how i'm feeling right now.
I feel that. I'm at once thinking "this is cool" and "this is horrible". I know where our society has gotten to, and this is just going to make it worse. You already have people that will believe anything without evidence. What are we going to do when those idiots have AI-generated footage of a thing that never happened?
But what if it gets into the right hands? I’d rather take that risk
@@alexleon925I feel like for every good hand this falls into (and there will definitely be some great positive things that come from this development), countless more people will use it in awful ways
what? disinformation ala putler? hehe....even machines can't lie that much
Marques : We are long way from creating the perfect video...
Sam Altman (in Sep 2024) : We present to you Sora 2
WHAT DO WE THINK OF TOTTENHAM?
@@Venin77ModelScope! (Explaining the joke right away because it may require too much tech knowledge: The tool used to create the Will Smith eating pasta video)
@@Venin77good team , whats ur opinion about liverpool ?
2:25 Did anyone else notice how her right leg suddenly becomes her left leg.
She does that a couple times more after that
Lol, i didnt even notice until you mentioned that
Her ankles freaked me out right away.
Yeah! That looks insane. Her right leg moves over to become the left leg. LOL
Overall it's absolutely nuts though.
Something awkward happened with the legs at about 00:32 - 00:34 too. Noticed the first time I watched the video.
Wild!
Feeling mainly despair seeing this, somehow. It's also insanely, insanely cool tech.
Agreed
Roomie! Love your videos bro.
Aside from job displacement, what’s the downside of this tech?
Same. Very freaked out by the rate of improvement and the implications of it all. I don't see any universal basic income in any of our immediate futures either.
@@theWACKIIRAQI
-being false accused of crimes you didn't do
-revenge corn of anyone who posted pictures of themselves online
-propaganda
-Creating illegal legal content
-misinformation
Things I never thought that AI would affect;
1. Singing (AI) replacing R&B groups
2. Food prep
3. Cooking ( replacing a whole chef
4. Teaching (AI Teacher)
You know what's really frightening? Sora just appeared, there was no build up to it. We were still struggling with fingers on generative AI images but Sora literally came and blew it up, almost perfect. I would imagine we would start seeing progress in AI videos in like 5 years time but then again, who's Sora? What happens to stock photo platforms, drone videographers who sold their work digitally and all? Do we see movies, podcasts, music videos all in AI in the next 5 years then? Your guess is as good as mine.
@EnriqueMcQuadeit’s sounds like it because that’s his actual name lmao
It actually is 🙂😂
Sora is from kingdom Hearst, he already was around bro
Sora means sky in Japanese
@@fenixloderopen ai isn't new lol.
I had the hardest time just explaining to my family when photoshopped pictures wasn't real. This is beyondddd scary for how many people can be fooled by this.
Best part of this is that you don't have to explain it. You can just show them whereas before you had to at least understand PS to explain it...
Yeah we are basically creating another weapons that slowly kill ourselves
That Will Smith video is like a fever dream
This is the beginning of the end, they don't really know that this is going to cause humanity's downfall
It's like seeing photos of the milky way. Sure it can look amazing in real life but most photos are edited to make the stars pop out. It's not easy getting crystal clear sky shots with basic cameras like many think.
As a 3d artist, this is extremely terrifying
so were candle makers when electricity became a thing...
Get a real job.
@@Sun-diversay that again in a few years when you get fired and told to find another job
@@gl1tchbyt391 Yea i doubt an AI will be taking my lineman job anytime soon if at all. We'll have robots before then
Who are you an artist for and what did they use your 3-d art for? I think it’s less terrifying if you think about it that way.
This was an awesome video, very well made and informative. I love how you talk about the good things and the dangers of these AI advancements.
There is something so creepy about that birthday video. Seeing these small giveaways in a video which looks really realistic is like a movie trope of aliens perfectly camouflaging as humans, but when nobody is around they show their lizard tongue or their skin flickers or something like that.
And the men went up and viewed Ai. Joshua 7:2
Watch the ladies ankles 0:32. It's really trippy
@@pilotdog68 She double walked and they crossed wtfff
The effect is commonly called "uncanney valley." Which is the eerie feeling that we get when we encounter non-human things with human-like characteristics that are slightly off.
THEY LIVE
"this is the worst that this technology is going to be from here on out" my man just dropped the hardest cliff hanger
This has been said before by many other people lol
@@cryptic2840 your point please?
@@jimhalpert0 Kinda not a cliff hanger because it applies to almost every major product launch. Imagine apple saying this for iphones.
Excellent. The most terrifying thing you said: "This is the worst this technology will ever be from here on out."
amazing not terrifying*
Terrifying is the right word
The potential is there for both. Amazing and horrible. Looking at only one side is bad.
I'm surprised you haven't heard this before. It's been said often by many people for years now
@@Ariel-ku9ns name 1 person who this technology meaningfully benefits. sounds like an excellent tool for blackmail and theft.
I figure horror movies could be a great category for this. The weird hand movements of the grandma clip really gave me the chills!
Horror movie plot: Guy doesn't know if he is awake or still asleep. He thinks he's awake but then again and again discovers weird movements in his family's hands, until they attack him. Psych thriller material
I think Will Smith spaghetti lives rent free in Marques' mind.
he's traumatised 😭😭
markassss
Can you blame him or anyone else? It's utterly terrifying.
in ours
"I would want Fortnite and Markass Brownie"
Not long ago I spent *four months* as an independent 3D animator, creating a 3 minute animation for a client. It had to be as "realistic looking" as possible which is why it took so long to produce. The company that contracted me for the clip could use this instead. They would have a finished production in a fraction of the time at a fraction of the cost. Fortunately, I'm retired and I don't depend on my 3D animating as my living income, but this technology will kill the human produced 3D animation industry.
It won't entirely kill it, but for smaller scale projects like presumably the one you worked on? Yeah, those jobs will probably be pretty few and far between real soon.
They will replace art first then have us toil away in wages slave jobs, it's ironic, it was apparently supposed to be the other way
People still ride horses but horses are expensive
Nah Guys. There are 2 parts. First one is the creative process. And second one is Labour. We hope there will be less problem if we leave the labour process for Ai.
@@breebartkowiakovaat least you got twelve years 😭 I’m 19 trying to make a career in photo/video
Shutterstock contributor here... Already seen 60% reduction in image downloads in the past two years... Now video too... Need to figure out a different passive income plan !
Sound fx? You might be able to still travel and collect different sounds. There's lots of AI jobs you can capitalize on if you use it as a service to help people save time.
Generate AI content and provide the prompts used so people can tweak it if they need to. Not everyone is going to want to start with an empty text box.
@@LadyBoruat this point anything created by a human is just a training data set for AI models. Sad, really.
@@LadyBoru why do you think AI generated sounds wouldn't threaten this?
Learn how to prompt with precision. This will be the next big thing (until AI capitalizes on that as well...)
It’s funny how you mention how they walk weird, then I realized AI is still learning how to walk one day they will be running.
“Sora, remake the Jurassic Park movie, but make it 100% accurate to the book. Don’t forget to add the gore.”
Oh I'd love to see this!
That's sounds very scary.
There is a book?!
@@BestHakaseyes, by Michael Crichton. You got to read some of his books if you haven't, they are soooo good.
West World is also based off his books.
and it will last a minute :-)
"Sora, please create season 2 of Firefly"
Holy shit.
OMG. You just broke my mind. Finally, we’ll get the whole story. xD
I think we need to improve AI storytelling first...
I'm now incredibly excited for 5 years from now this actually happens
Hear me out: Jodorowsky's Dune.
I would not want to be an employee at Shutterstock right now.
😂 that Southpark episode of plumbers becoming billionaires is coming true, those will be the only jobs that can't be replaced
I would, they feed these machines
@@limbeboy7 3d printing robots could replace plumbers.
@@srt4b I doubt however good Ai or robots get, it'll never replace jobs like a construction worker or a plumber, electrician, doctor, etc
@@limbeboy7The world would be flooded with plumbers which would drive their price down .
The one with the grandma celebrating a birthday is nightmare fuel. Something about how the people act seems off sort of like an uncanney valley thing
I'm insulted that Marques thought cute wolf pups endlessly spawning was a bug and not a feature.
Yeah dude. Everyone's worried about AI making convincing "real" looking stuff, but I'm here for all of the whacky nonsense that simply wouldn't be possible without it. Infinitely spawning puppies is totally one of the first things I would tell it to make.
Hahaha
It's actually real. It's a animals species that expands itself out of thin air.
So that means AI was always very creative, with the Will Smith video and the spawning pups that no one thought about, we just couldn't see it and kept trying to make it like real videos.
Calling it now: there will be a 2025 Super Bowl ad entirely generated by ai.
Technically, there already was haha, the Jesus/HeGetsUs ad was actually a bunch of ai pictures spliced together.
There are upsides too.
Maybe an AI in just 15 years can cure aging, making everyone live forever. Great.
Or maybe an AI can develop a weapon powerful enough to destroy the planet. Bad.
Only time will tell.
I think sports is the only thing that will escape it..
Honestly… it would be a woman eating some kind of food or smthn
id argue that people will find ai sports entertaining. they will allow things that would be far too expensive or dangerous for humans to do for very cheap. and if the ai is deciding on winners and its not fixed then it'll be essentially the same feelings involved. this is all happening very quickly and is only a couple years away.@@miguelmelchior986
Marques is very chill usually. Seeing him nervous was honestly kind of frightening
Obviously, it will affect his job
I mean, it will affect a bunch of jobs. Just imagine you’re Cinematographer
No, not his - he's too smart, too cool, too good, and plus which I hereby grant him AI immunity.
Everyone should be nervous, the rate AI is developing is incredible. Every year huge innovations are happening. Learn to use it or you will be left behind.
@@StabbzkiObviously, many people are going to be left behind if you can prompt for a video that usually takes a crew of 20-30 people. That one guy learning to use it, is not going to help them much, neither will it do much if they all become a prompter.
Thank you for sharing this! These things seem to be moving very quickly. I just discovered Fireframe which creates music videos out of your music and Cyberlink just released an AI Anime video generator.
technology is really something
I was waiting for Marques to say “so I’ve had this for a year now and this entire video is not even real” then you see his hands start warping. That WILL happen eventually.
Lmao same. Whole time I was looking at his expressions and the background too to see if this one was ai too😂😭
Or he introduces himself as the face of the singularity. A capable AI wouldn't reveal itself before it couldn't be turned off and would cultivate a platform of trust with its followers in the interim
AI: Destroying jobs one industry at a time. Who's next?
take a wild guess who maintains, researches, repairs and oversees AI, yeah those whole entire new industries are opening up now. And humans can still work with AI, just gotta accept it.
@@nuclearmouse6354There was the same fear of robotic manufacturing processes in the 80’s and early 90’s.
After it created entirely new fields in engineering and design (not to mention much safer work environments), everyone stopped fear mongering and went about their business.
Anyone who thinks new industries will develop that will employ these same people are hilariously delusional. It’s the horse and car situation.
@@originalElctric Horses are still around. Or am I delusional?
For movies this will be great. You won't need a studio to give you money, anyone with a good idea can make one.
Think of all the content once YT emerged. We no longer had to watch stuff approved by TV producers, any rando anywhere on the planet could go for it.
You did an excellent job of describing the risks associated with this tech. I am a former professional commercial cinematographer of twenty years and have been impacted by technology. This is the final nail in the coffin for people who make their living in production. All crew positions will be impacted across all film and video production fields. What would cost tens of thousands of dollars to pull off one complex shot for a commercial shoot can now be made in A.I. is nothing short of mind-boggling.
Stock video is clearly going away first. But anything that requires actors, and more storytelling, will take much longer to be replaced by AI.
You're not wrong.
Ive been a commercial cinematographer for 12 years... I'm crying inside because I've always envisioned my future looking through a cinema camera and now I don't know what I'm going to do with my life. The magic is gone if all I have to do is have an idea and type. The value of filmmaking is going to become close to zero.
It's not the end, they won't hire you but this tech makes you a competitor to Disney if you use it.
Good. In economics, this is called creative destruction. This lowers the barrier or entry into film-making by several orders of magnitute. My dream of creating an anime by myself is closer than ever.
Now, people like you will have their labour freed to go do other things. After a few years of scrambling around to find/discover new roles, the creative industry will be more productive than ever. AI will be our right-hand man into creating an absurd amount of new content, and what used to take an entire team with dozens of people and MILLIONS of dollars, will now take 1-2 people and a $30/mo subscription.
This is just like the invention of the farming tractor. 100 people in a farm are now freed to go work in other fields, and we only need 2-5 people to do the same work that we needed 100 people to complete before. Instead of 1 person only being able to shovel a small hole in 1 day, now with 1 person + 1 machine they can excavate the equivalent of 1000+ people with a shovel.
AI essentially multiplies the number of creative workers by 1-2 orders of magnitude. In the next 1-2 decades, we'll have an insane amount of new media, movies, TV shows, anime, etc. And maybe in a few years we'll finally start getting into customizable media, as in "Hey Sora, please remake game of thrones season 8 for me but fix X, Y, Z". And boom, now I have a custom made TV show season to watch for the next few hours.
For some reason, the fact that the Old Californian Western scene had a 2 leged horse made it more impressive. It makes it very clear it's not just stealing other clips... it's making every part of it. Unfreakinbelievable
the amount of fake footage in the future is giong to be crazy
Trust is going to be a big issue in the future
you're not even gonna be able to take video evidence as real proof, let alone any images or audio, worrysome how AI isn't just affecting human culture but also this, maybe then AI bros will know why this shit is dangerous and bad
when it's mostly fake footage, the value will plummet. I like to think people like creative content because its made by people. I predict a return to the analog - i.e. paintings, film, live theater, etc. People will abandon the hollowness of their digital screens for the tactile and human.
@@jasonhughes2305 nah. quit coping.
Not yet, not for about 40 years.
-Kyle Reese, 1984.
We're in the Endgame now!
Context?
Oh my God he knew
@@santoiTerminator came out in 1984 and the plot was AI becomes self aware and launched all the nukes to wipe out humanity. Kyle Reese was sent back in time to save the leader of the resistance.
@@santoi Terminator
ChatGPT, Dalle, Sora are the big 3 WTF moments for me
well said
all credit goes to sam altman(the man behind open ai)
@@mayankgupta9978absolutely not but he done his job greatly.
Gemini is like hold my google.
ChatGPT and the moment I saw Midjourney create an image of Gerard Butler when that wasn’t even part of the prompt
7:17 If you look close enough at the reflections, you can see the AI holding the camera.
Now I know why computers were forbidden in the Dune universe.
Not computers, artificial intelligence
@@cesarvarela5438 it's all machines that can compute.. so yes a calculator.
@@kael13 how do they run systems checks on their ships and such then
@@cesarvarela5438 It is run by the gild Navigators who consume a lot of spies so they can see through space basically. And there are mentats who are trained to do large equations in there head
@@cesarvarela5438mentats, humans with special training that allows them to think like a computer. It’s all covered heavily in the books.
You're driving in your car and someone hits you from behind and they produce an ai dashcam video of you backing into them and sues
OK this is a crazy use-case. If anyone have other in minds, please share
Prospects of tools being able to identify ai-generated videos at this point will be highly likely.
so you start producing a video of them creating the fake Video WHILE robbing a bank. Checkmate
Cant you already do that with photoshop or some 3D software ?
@@fromagedenoel What is crazy about it? Explain how that example is crazy? It will happen. In fact the OP made a point I didn't think of.
The tech is legit impressive, Marques was not overreacting at all.
It is kind of blowing my mind looking at it. 🤯
The funny thing is that they had this back in March last year. This is what the competition is forcing you to do (currently a push from Google due to the recent announcement of Gamini 1.5)
I honestly think someone pushing the limits of Sora will be trying to look into "different dimensions" and I can honesetly imagine some of the most terrifying videos being produced by this technology. Like, unimaginably horrifying, and not necessarily due to gore or anything, but the sheer alien-ness it will produce that also feels 100% real. This will get very weird, very quickly.
'The spaghetti was a year ago' needs to become a new saying in AI development
Hey I was here when history was in the making
So here we are 5 years after the spaghetti 🙀🙀🙀
@@life_is.a.race_iam.a.racsist true. will smith spaghetti video will become a historical hallmark
It’s a BS comparison though? That wasn’t the best AI could do at the time surely
Remember the hands!
Plot twist: Marques in this video is an AI too
I was 100% waiting for him to pull this Apple stunt and say that at the end of the video... even just as a joke obviously lol
Nah, he’s not eating spaghetti
Plot twist Plot twist: Snowballs comment is AI generated. AI has learned to sell the work of others as his own
So this reply
not yet, but soon
*I was waiting for the twist where he revealed the video was made by AI and waved his non-Euclidean hands around.*
kwebblkop reference 💀💀
🤣🤣
Eventually
what happened to just some guy without a mustache
That’s *crazy*
You could have cited where you got the videos you showed from. Anyway what a great content
A year ago I told my wife it would be 3-4 years until you could say, “generate a new episode of Seinfeld” and then you’d get it. We might be on schedule.
The 1st episode to be requested will be that of Jerry & Elaine as a married couple.
On Twitch there's already a 24/7 ai-generated Seinfeld stream. The animations are (intentionally) janky and weird, but the scripts and scenes ready are about as logical and coherent as real Seinfeld.
in 3 years we can generate movies in my opinion
All Hollywood actors will disappear.
@@tdwdank5750is there a name we can search?
Last summer I said similar thing. 3 years until the first AI movie on Netflix. This technology is not moving at a linear pace. It is exponential.
I’m going to school for an associates in animation and working towards a bachelors in game arts. I am quite literally seeing my childhood dream fading into being obsolete. It is being taken by robots. I’m already destined to be underpaid and overworked as it is the creation of Sora is just a cherry on top. Don’t give me wrong I’m gonna continue working towards getting my degrees, but it just hurts. I think once I heard about sora a little bit of my childhood self died. I don’t know if I can compete with ai.
Maybe you could become a war hero in the inevitable war against the machines
You will have a big step up on being a Sora prompt engineer.
@@apergiel Respectfully, I’d rather kill myself than give up on something that I have worked so hard for. In case you missed the last part of what I said, I’m still gonna go through school. I’m going to make my dreams happen.
As someone currently overworked and underpaid in the art community stick with what you love, we've at least still got emotion and intention on our side, there are many of us still trying to make our voices heard
The most likely scenario is that you will work WITH Sora to create things. That's usually how things are shaking out. Jobs that were seen as obsolete due to personal computers were actually often just modified versions of the original jobs. And that is likely what will happen with animation. So what I'm saying is that this isn't going to make some novel creation. That's you're job. It's a tool to make it easier to fill in the gaps. Keep at your dream, I'd say. The future is always uncertain regardless of anything.
Shutterstock: “we’re gonna be fine. This is fine.”
Blockbuster: “First time, huh?”
In a sadistic way, I'm looking forward to Shutterstock and other stock pic companies to go down under. Lol
🤣🤣🤣🤣 New to the game
At least I have the knowledge and space to grow my own food. What are city people gonna do without their jobs?
@@donniecatalano You have done well for yourself.
@@xaviemax7841 after the 2008 widespread economic crush I started saving and got mself a nice little plot of land, now as a hobby I grow vegetables, keep chickens for eggs and so on. Lovely
I think what unnerving so many of us about recent advances in AI and robotics: We were good with the idea of AI and robots replacing the jobs people don't want to do, but NOT with replacing the jobs people DO want to do. And AI art, film making, music and so many other things intrude in to replacing the jobs that people really value and help give their life more meaning. It's like, what will be left for us to do, just hit the buffet?
100% - this is incredibly sad for anyone who loves what they do
The red dress woman clip felt so strange. At 2:25 if you focus really hard you can see her right foot magically turn into her left foot. At first glance you really can't tell, but if you know it's made by A.I. And focus really hard you can see some "flaws" which are still so fascinating, your brain knows there's something weird but you can still get tricked into believing it's normal footage.
Very good catch!
The main giveaway is the people in the background; not as egregious as the horse disappearing in the California video but some of them were very obviously fake
Yeah it happens again at 2:40,
Nice observation
See you in 12 months
“The drone pilot who doesn’t need to be hired” is an interesting statement because that probably wasn’t even a job 5 or so more years ago
Specifically a drone pilot? Sure. But aerial photography/videography has existed for decades.
Before then, it was a cameraman in a helicopter. The Drone guy put the cameraman and the helicopter out of business. Now AI has come from the Drone Pilot.
You think whatever you do is safe from this, hotshot?
@@ScottTeresiit is for me.
@@jamewakk Almost no mater what you do in the digital world, it can be replicated by AI. Unless you're making sculptures or tables, or massaging someone, an AI can probably do your job. And then just wait for the AI-controlled robots, think Boston Dynamics.
Man i’m sorry stock photographers. y’all didn’t deserve this
And the worst part is it's all trained off copyright material, if a lawsuit succeeds in forcing them to restart with only copyright-free material and display their training sources, it will set them back many years.
@@onemanfranBut the videos created are original so it doesn’t matter
It matters bc the training required for that was on stolen stuff, how is that so hard to grasp
@@onemanfran if I stole someone copyrighted code, learn in my brain, make my own better and sell it, I might get lawsuit?
@@gracelandtoo6240 it's training off these stuff the same way human trains to draw or make photos off other people stuff. You look at something, you remember certain patterns, you update your "brain models" and then you create something new using your newly wired brain. People always learn off tons of copyright materials, whether it's music, photography or any other art.
I´ve watched these videos and I can just say it´s mindblowing right now how much this will progress. Basically you will just put a movie script in this and BAM you have a new movie made. And you don't even have to write the script by yourself...
if you are interested in some valuable content completely made by AI tools, well... here I am {lol}
Me before: 'Wow, that special effect was amazing!' Me now: 'Is ANYTHING real anymore?!'
Man don’t be convinced about how great AI generated stuff is until you try it yourself. Those amazing vids at the start might have been the one out of a thousand that look impressive, with the other 999 eating spaghetti.
Now we're going to have to go outside like the olden times
sure, but wait a year. heck, wait 5 years. whats then? no video will be believable, no news source will be valid, thinking about it, we already there, but it'll get worse... @@Turnoutburndown
The funny thing is that they had this back in March last year. This is what the competition is forcing you to do (currently a push from Google due to the recent announcement of Gamini 1.5)
The only thing that's real is you.
5 years later or maybe sooner, we won't know what's real and what's not on the internet, and that is scary as hell.
Or it’s refreshing, because we will be in real life again
By that time it’ll be in the physical world also @theharrycheese
@@HiDefBarskieidk if this is what you’re getting at but I was thinking while reading this comment, I think that reality and the virtual world will far more blurry in the future, this has huge implications for what our world will be like in the next decade or two. Sure the “world” we live in will be fake, but it could also be literally anything you want it to be.
I recently splashed out quite a bit on upgrading my racing sim setup for example. I have the headset and a nice wheel and a motion seat and all that and right now… it’s almost indistinguishable from driving a real car.
There will be a day in the not to distant future where you can legitimately live inside a VR environment. Wake up, change your clothes, get in your car, go to the store, grab some lunch, play a game of basketball, head to the movies, come home, watch a little TV before going back to bed all with a VR headset, some tactile gloves, and a treadmill.
And all of that will be possible through AI generated “scenes” and the thought both immensely excited and terrifies me equally.
@@Fetidaf who would be in a virtual world to change clothes and go to a store, l wanna be in a paralel world killing dragons, not doing something l can already do in reality
And the men went up and viewed Ai. Joshua 7:2
Reading books, "Audible books", "Watchable books" will be a thing where you feed the book to an AI and it will generate a full movie out of it.
@@LeoPelozoexactly, which they will start making with almost zero human input.
Sounds like an awful, soulless experience
You mean I won’t be able to say “meh, the book was better!” anymore?! What hath man wrought! 😂
Why feed the book to the AI? Just say what you want to read and it will generate the book you always wanted to read! I am fairly sure personalized media will be a thing in the next decade or two. "Premade" stuff will defintly remain a thing as a lot of people will mostly create Homer Simpson cars but I suspect "home cooking" will become a thing.
Meaning they will actually be true adaptations. What a time to be alive.
That part where you mentioned hands, around 9-10 min... I've noticed that in some clips I've seen. It's like: AI doesn't understand what people do with hands. I was listening to a video that had meditation music and it also had AI pictures of people playing harps, one after another. It was meant to be calming and relaxing, and the "camera" movements were slow, but in each image, the hands were simply going nuts. And I immediately understood that AI has no clue what hands are for.
The entertainment and media industry is about to transform radically. I expected a photo realistic AI generated video would take 5 or more years. I'm so shocked. RIP to the loss of jobs and hobbies.
people in general could make a whole movie, imagine that, just the audio is missing... for now
Yeah in the near future you'll just feed ai a movie script and it'll just create the movie. In a few decades it'll be a standard thing. Oscars of the future will be divided into ai movies and movies with real actors.
@@edlaralara you could be your own voice actor
Nah hobbies will make a come back.
transform or probably die. People will simply generate their own movies with a script that they have in mind. With any actors face they prefer. Its all ogre for them.
One of my old friends used to make a living shooting aerial footage that could appear in TV ads, movies, etc. Someone needs an overhead shot of the Bay Bridge? He'd go up, get shots from various angles, and boom - job done. This was maybe 15 years ago. When I ran into him more recently, he had long gotten out of that biz because drones were now doing what he used to get hired to do, only for far less money.
Here we are in 2024, and now the folks who earn their coin providing drone footage are having to rethink their career paths. And as MKBHD noted, those who shoot stock photos/video will easily be replaced by this technology if they haven't already.
The scary thing is, it doesn't create new jobs to replace the old ones. You just type prompts in. One person (the founder ChatGBT will hijack the paychecks of millions of workers.
Very poignant.
Correct me if I’m wrong but can’t OpenAI make billions from licensing their software to commercial companies (alone) worldwide? Maybe tens of billions a year?
How crazy would it have been if OpenAI advertised this during the Super Bowl lol
Photographers, models, set design, makeup...the person renting out their million dollar house for a photo shoot. It will hit every level of video and picture production.
Sorry to break your bubble but this is something thats happens in evolution. Like it or not. Its threatening for the ones getting negatively impacted but hugely advantageous for the ones profiting. Not to be philosophical here or talk about ethically. But accept it as evolution. And as human species we’ve been the best at adapting to what is happening around us. Sucks for people like your friend but good that he was able to adapt and change.
Wonder if we can have a machine that was affordable and could create small household items to improve QoL so we dont-… oh wait a 3D printer. Not everyone uses it for multiple reasons. So will whatever Ai make. Theres interesting studies and books written about this whole evolutionary world and how people are scared. Try to indulge into that. I recommend!! Not an expert on it myself but am very interested in all of it
@@shenghai I think most people do understand that this is inevitable no matter what. It’s still shocking and saddening in a sense.
Even Sama himself said he sometimes have this melancholy or nostalgia because of how far and how fast our current lives will go before too long.