SIHH2019 : In conversation with François-Henry Bennahmias / Audemars Piguet

In a wide-ranging conversation with moderator Bruno Giussani, the groundbreaking CEO of Audemars Piguet, François-Henry Bennahmias, discusses the Manufacture’s new collection, its new partnership with the Montreux Jazz Festival, new distribution strategies, as well as his long-term vision and philosophy.
(Recorded at SIHH2019, Geneva, 15 January 2019)

[@farhadfarajov8030]

Great leader with unique vision, he is always challenging the status quo, I believe AP will miss Francois.

[@fille3851]

I've seen it at SIHH2019. It triggered emotion in my brain and I like the craftmanship of this watch line. Well done AP! I would be a proud owner if I could afford it :-)

[@tarekmakhlouf9191]

Mr. Francois Icon OF SUCCESS

[@tajinu]

Question expected: now that wholesalers, distributors, sihh minused... of course meaning lower costs... shall we see the AP product retail prices little down?

[@AN-wp8bg]

No, they stay the same. That's why he's able to reach the billion mark without increasing production numbers

[@BobbyDazzler888]

a hard sell