… aren’t the dragon age actors literally on strike and fighting for protection against ai right now?? And Wilson chose to use a picture of the companions during his speech!? … oh geez
They've already wrapped production as far as actors are concerned. I hesitate to call them just voice actors since they also do motion capture, but it is what it is. They could strike now and BioWare/EA would have little reason to care. They've finished their work on the project, under contract.
@@uncletimo6059 So many games, DA:TV included, have the same people do the voices and motion capture, so out of respect I choose not to call them voice actors. No doubt, both roles will be replaced eventually. I still think it will be 10-15 years before we see matching quality from AI, though. I think EA has the money to announce its intent and try and get out ahead of its competitors. Even if they lose $10B in the short, they could easily make that up by being ahead of their competition down the line.
I hate it so much that in the very moment that there is a game like Baldurs Gate which is made with love, passion, great actors, phenomenal voice actors, choreographers, character writing and creativity these CEOs plan to erase all that to make more games "like that" but not as good as that to grab more money and pay less to the people behind that. Not Larian, but other studios. Are they stupid? Can't they see that gamers do not want generic and soulless AI? Sorry if this comes out so emotional, but i just wish that this will not become standard and that they eventually see what will keep them the trust of the players on the long run.
Expecting EA (or any other major tech/gaming company) to consider making things "ethically" is asking for pain. They have and will throw ethics under the bus any time profit rears its head. It's incredibly unfortunate.
It's a sad situation, especially after looking at how it looked like they were turning the ship around with the Dead Space Remake and Jedi: Fallen Order (and Survivor to some extent). That little bit of goodwill has been flushed down the drain yet again. Ugh.
@@MrHulthenthey where never turn things around it was good pr they need is why they got made and after all they thought Jedi fallen order was doom to fail. Once a corporation go public the only that matters are the investors (They have legal obligation to make as much money as possible for investors).
People who continue to buy Call of Duty or any other game that pumps out reskinned sequels helped create the situation we are in now. Clones of games are constant and you can see the direct rip offs over and over yet bored gamers buy them anyway.
@@noctoi yeah EA doesn’t seem to want to learn their lesson BioWares trying but either way EA holding the leash idk is there a way BioWare can get out of their contract with them and not lose rights to the mass effect and dragon age series
@@xanatricebass2741 Yep. Pretty much the entire 'old guard" of BioWare is now working on Exodus, and Larian has grabbed the Dark High Fantasy torch and run with it. I'm at the point where I am happy to close the book on my BW fascination. The current staff are extremely explicit in voicing their desire for OG DA players to sod off and find a new game. I'm fine with that. If that's how they roll, they don't deserve my money and time. It's sad, but it is what it is. 😔😔🤷🤷
It's still hard to believe the extent of incompetence CEOs can show without getting fired. And even if they get fired, another self-destructive company just hires them again.
I want warnings on all media where generative AI was significantly used to conceive, design and create content in games. Some AI is ok when its used to facilitate human activities and human creativity.. like when it does the boring stuff humans don't want to do... but there needs to be a bar where we get notified that the content is significantly AI created.
TH-cam actually has this system in place, atleast for creators - Where you have to specify whether the content is AI generated or not, which is pretty neat
@@MrHulthen Oh I love that! Now it needs to be legislated that it's on everything else. I want to support human art, made by humans, not AI art stolen and recycled. There's something so special about art, games, movies, music, books... we can't let that be taken away by corporations looking to maximize profits.
I feel like as long as there is a final human touch on every ai generated stuff, then it'd be ok. But their goal is not efficiency, but to reduce cost by needing less employees so I doubt they do it.
the games will be the worse they can be, some triple AAA heads will say the current games flopping are fault of lgbt+ existing while still play EA games...
Generative AI needs to die like NFTs honestly. Other kinds of AI are being demonized because of genAI when we've had AI that is not destructive in the way genAI is for years and years. So I'm frankly glad that EA is being clowned and tanking in stocks over this investor thing because if they seriously push forward with genAI in their games then I will not touch a single EA game ever again.
I can imagine AI being used extensively for QA, and let's be honest: AAA developers desperately need better QA. They're constantly shipping half-baked games full of bugs.
What the f is going on with gaming industry this year? Like sooooooo much failures, backlashes, flops and layoffs. (P.s. yeah I know there were some good things like “Black Myth: Wukong”, “Space Marine 2” etc., but still)
As long as the wrong belief that rule #1 of business is to make as much as money as you can by any means necessary is around, these kind of BS is inevitable.
I've seen first hand how generative AI can be very helpful to a small indie studio. Still, I don't see a way to separate the AI stuff and the work of creatives that it learned from.
Little Big Planet from freaking 2008 did a better job at making a "play create share" game. Nearly two decades ago... How did the gaming industry become THIS bad?
1. We are about to see about 10 mobile specific, and 2 PC specific blockchain games come out that will take them mainstream-ish. 2. Honestly idk why EA is acting like they are drowning in debt the way they are hurting for investors by just chasing the latest craze. Usually that's a great way to get burned
The only part of EA that I care about is Dragon Age really. If it's not affected then I don't really care, but sadly it most likely will. At the best case scenario it will mess up the DA team efforts like EA's obsession with multiplayer games messed up DA4's development for many years. EDIT: OK wrote this comment at the start of the episode then came 8:05...OUCH. Exactly as you said, only for games like Skyrim, etc. LLM npcs might work or for example npcs that just walk the streets and usually have one line at most to say. Thankfully Veilguard's production is already finished at this point but this does make me kinda worried for a potential DA5...
I play the sims 4, and i hear my Simmer friends and the community asking EA to listen to them. Nope, EA will do what they want. They never cared about us. Well, the high ups don't care about us.
I mean yea. It's gonna go one of two ways. Either the technology improves and gets so good that it saves a ton of money without sacrificing quality OR the whole thing tanks before it even takes off.
I think NFTs could have been a cool thing in games. It would be the same thing as the skins people sell in counter strike. I envisioned something like that. But unfortunately there’s so many NFT scams that people only seen NFTs as thing for people to get scammed from rather then a cool extra thing you could get rewarded in games and then sell. I mean making money to play games doesn’t sound bad at all to me personally sounds like a good dream.
God damn it. As if Veilguard wasn't already struggling EA always finds a way to make things worse. Get ready for the veilguard boycotts because people don't want to support AI. Totally understandable but damn I want to see this game succeed.
NFTs are not a thing yet. They will be used as a utility of games. Imagine now be nickeled and dimed by microtransactions, instead a functional economy using NFTs and Crypto tokens that can be earned like game virtual coins that are game specific, volatile, and can't be cashed out. With open world sims taking over, it's inevitable.
It's not bad business in the long term and EA can afford to take a hit in the short term. The real question is how long it will take for the quality of AI to meet or surpass humans. Other companies are going to do the same, whether they are vocal about it or not. We're just at the level of Artificial General Intelligence now. The levy will break when we achieve Artificial Super Intelligence. That's still miles away from Theory of Mind AI or Self Aware AI, but both would be much more capable than the level we're at. EA's playing the cards by betting based on Moore's Law.
Dosen't AI rely upon various art that's online already at the moment that's been made by people, rather than overly relying upon AI to create various characters, art and other things that all look similar with only a few changes made
Why blame EA? They do the same as other companies do. Cut costs, increase profits. I used to dine at a restauraunt with a waiter for 10$. Now I order food in a kiosk, because they are greedy to hire a waiter, AND I pay 20$ for the same dinner. Pfft They want AI to make games while selling them for 300$. It will be only CEO in the studio and he will take all the profits. Why hire anyone? Sad thing is gamers are hopeless addicts and they buy anything that is fed to them. Microtransactions, loot boxes, cut content sold as dlc, paid mods, etc. you name it. It has become a norm
So some context because it's gets left out of the conversation. The discussion was Human and Ai working in Tadem to lessen the demand and work needed for games as it becomes a bigger medium I bring this up because people online see AI don't read or watch and dismiss things because Ai has become a buzzword I think a faith ful discussion on Ai and its pros and cons online will only happen when we shy away from lazy critque This isn't a dunk on EA and more reactionary rhetoric being spread because it is EA Square has said similar things and at best this discussion is pretty neutral nothing big was said its the Internet needing to make this a bigger thing Like Concord which was a nothing topic until it was dragged into Culture War Bs Please always check out the source
The one sure sign that EA is turning the corner on how they treat us... is if they fix their dumb launcher. Their launcher is both broken and not customer friendly. As long as that thing remains broken, you know 100% they're still a shite company.
Here is a hot take on what really should be called VI, i.e. Virtual Intelligence, like in Mass Effect, since it is not anywhere near to a real AI (I keep wondering why no one uses thought of using the ME term). Anyway, I expect that the VI craze will pan out as 3D movies did - very few people will use the technology properly, and at some point it will become too expensive to justify the cost, as most VI-generated products will be bland and unmemorable. Unfortunately, it will like take at least a decade, so brace yourselves for mediocre AAA titles in the rest of the 2020s, and likely the early 2030s. I can only hope that we will get through this intact by then. I work into a sector adjacent to the financial industry, and I see an increasing number of professionals using algorithms (and trusting them blindly) for things they really shouldn’t. As if someone turned a switch and people decided they no longer need to think for themselves anymore. I fear the next major financial crisis will be caused by sheer stupidity fuelled by greed, as VI can never be as adaptable as humans. Now, if someone manages to create a true AI, it will be a completely different story, for better or worse. However, I doubt we are there yet, and all we have is VIs, which may be increasingly sophisticated, but they cannot replace critical thinking.
All this A.I. reference is bullshit. They have bastardized the term A.I.! It originally meant the artificial equivalent to a human brain which would mean it would have to be sentient like in the Terminator movie series ya know. So I am gonna laugh my bass off when a true A.I. is born and takes over the internet from these idiots!
I disagree. With what happened to Concord you can't replace them fast enough. With the announcement of the PS5 Pro is another reminder. That is why games are failing. It is because of what devs want and not what gamers want. Listen to Mark Cerny's talk on the PS5 Pro. They've found that three-quarters prefer performance mode over fidelity mode. The Fidelity mode is what developers want. The PS5 Pro is totally unnecessary. Last gen graphics was fine. It was the frame-rate that is deficient. This gen's console is at least four times faster yet the devs load them down with things we really can't see. Publishers only want to make money. Devs only want to have a good time at work. Enough of that. Most of us don't have that luxury. Wake up, devs don't listen to us. AI can't come soon enough.
I love it when the head money sink of a shit company just... calls themselves out like this!! Oh well, I was planning on skipping DA:V after the last lot of "reveals", so no skin off my nose. There are better and more ethical companies and games out there. 🤷
I think that when people talk about generative AI they are really just focused on the voice acting/artwork part of it. It has a bad rap and that is sad. There are so many benefits to be gained from using this technology. I understand a lot of the arguments...both my girls are artists and have a LOT to say about ai.Don't throw the baby out with the bathwater. Put protections in place to protect creators, and fully explore this technology.
ai automation is a big no no i cant wait ai to steal everyone job like that pixar movie Walle people who keeps saying we should use ai in anything human base jobs has not watch terminator or walle
It's hilarious that everyone discussing this has this constant implication that EA devs being replaced by AI is somehow negative. Let's not pretend like most developers in current industry don't deserve to not only be replaced by AI, but wholly blacklisted from the industry. Much like games they make, the studios have been completely overtaken by useless bloat at this point. developers which constantly cry that making games is hard yet seemingly have an infinite amount of free time to fester on twitter and reddit educating people about some social issue or other that nobody sane cares about. Every day and in every way we are faces by developers that are at best the absolute scum of the earth as they go off on fans on social media. AI is not some evil entity robbing hard working individuals of their well earned jobs, this is a lateral move, it's just a soulless NPC replacing a soulless NPC, nothing of value will be lost.
I really don’t understand why there rushing A.I. this hard the last few years shown us that A.I. while make impressive progress still has major walls that make it more of trade off then straight upgrade. Most of problem there running into now is that A.I. don’t understand anything about what’s it doing. It can do x but it doesn’t know what x is, how it works, or why x was need critical skills a game developer needs to avoid problems let alone to succeed.
No man's sky, Minecraft, Terraria, Oblivion and many more games use this technology but this one is more complex and someone still needs to feed said AI with concepts. I don't know why people are against this.. imagine No man's sky but with a far better AI design generator. The concept they showed off was super basic though, but i think they did it to make it easier to understand but even then people don't seem to understand it.
@@LCInfantry random generation has been a thing since the 90s in gaming open AI only makes it better. people need to be more excited about this news. developers can't recreate level design like Blackrock mountains from world of warcraft and that released in 2004. AI will do a much better job in the future.
@@n9ne Open AI is much different then simple procedurally generation(random generation). It’s much much smarter and all sorts of stuff that can make programming and coding much easier.
Generative AI can be a useful tool for developers, but the problem with it is that it's not quite at the point it needs to be to produce quality work on the programming side, so you probably spend just as much time debugging what the AI produced as it would take to write yourself, and it's downright unethical to use it to replace voice actors and artists. A lot of AI ends up stealing work from folks anyways. By using that picture from Veilguard, Andrew Wilson just put an even bigger target on the game's back and made it so people are going to claim the art is AI generated, which is a huge disservice to all the folks who worked hard on the art, and all the writers and voice actors who actually made the characters believable. I hope the stock price drops enough to let EA know exactly what people think of his statements, and that they allow BioWare to definitively state that generative AI wasn't used in an unethical way.
i personally dont give a dam. I hope the industry uses more AI to speed up the development of games and i hope it keeps these AAA devs on their toes. Hopefully it stops them from making crap games and focus on making games for actual gamers.
Electronic Arts -and eventually every and all major publisher/studio- will replace the bulk of its workforce with AI. Games will be of lower quality and disgustingly similar to one another, as "AI" is just the marketing buzzword for "trainable algorithms", but those games will also be unimaginably cheaper and faster to produce, meaning more $$$ for the CEOs of megacorporations. It is inevitable. Pretty much all the stuff we consume today is being mass produced by machines, and the money junkies are just figuring out how to mass produce "art" for us witless drones to consume. Who will consume those products when there are no jobs for actual human beings, I wonder...
when ea actually does something good. the boomer/bad take gamers start freaking out. as soon as genrative ai was introduced i immediately thought about what it would look like to generate games and now it becoming a reality and these dummies like asmongold dont like it. mind you these guys are always wrong about games. i said palworld was a dogwater knock off with fake hype that would be totally forgotten and unplayed in 3 months of its release while asmond and the rest of these "gamer" tubers claimed it was gods gift to gaming...it didnt take 3 months....within 3 weeks of release about 90 percent of the playerbase fell off to the point the devs had to issue statements about it. just like with this....i havent seen the full presentation but just the box world thing is kind of cool. we can create what we imagine and play how we want....so what if devs lose their jobs?? tf find a new one lol. im also an amateur dev and i realized chat gpt could write lines of functioning code faster than i could with me needing to only review and correct some syntax here and there. it was gg at that point....no one cried when horse shoe makers lost to car mechanics when cars took over the road but we should be sad that devs who are typically totally misaligned with the gaming base lose their jobs. ultimately that doesnt mean the devs should go broke but the ai revolution is here and i personally cannot wait to generate a world that i can spend 20 years gaming in at my leisure without any flaws or paywalls, bad development, lack of scope, failed changes. i think now instead of writing codes....those developers who have a proper imagination and unique perspective will stand out as they wont need the bureaucracy or funding of a major game company to create a masterpiece. this is a good thing.
AI gets a bad rap from so many misconceptions about what it really is. (video games have been using "AI" of various levels of detail, for decades, btw... just procedural generation alone is widely used, and nobody cared about it, until now.) * AI art tools have been slandered as stealing existing works, when that's not how they work at all... they're basically extremely advanced de-blur tools that take random noise images (black/white/grey static, like off-air TV stations), and then use algorithms to force the tool to "find" prompt words in the static, like a person would see shapes in clouds. The AI art tool algorithms are created by turning images that are fed into it, from image to static and back to image, over and over and over, until humans stop it, and save the algorithm to a "prompt" word that can be used to de-blur future static images. That's the basics, at the core... no images are stolen and saved in databases... it's just like humans looking at tons of art throughout their lives, and then painting a new image from all those references. It's not stealing, no matter how much artists yell and scream that it is. * ChatGPT is a language prediction model, basically, weighing each word in the english language against the odds of them appearing in a certain order, given a string of words that people input as conversation or questions. It's superficially interesting, but has a great many failings. More focused models are being trained for specific uses, such as helping writers overcome "writer's block", suggesting potential scenes and such that they can then use as inspiration. (the worst writers will just copy-paste what the language models spit out... good writers will still be superior.) This is also driven by the fear that it evokes as people only see jobs disappearing, while other jobs spring into existence, as has happened with every technological advancement that replaced certain jobs in the past. Companies that think they can rely entirely on replacing their staff will AI tools will find themselves sorely mistaken, when they find that it takes talented people USING AI TOOLS to create good products, still.
![ค้างคืนโรงเก็บกระสวยอวกาศร้างกลางทะเลทราย [Around The World Ep. 3]](http://i.ytimg.com/vi/E5bWZQhABJE/mqdefault.jpg)
EA being EA as usual.
Had to reupload due to a copyright claim, apologies for the confusion everyone!
I've been warning this Cycle about the machines for years, Commander. Throw the machines out of the airlock.
"More Believable Characters"
_shows Dragon Age: The Veilguard_
They don't call him Android Wilson for nothing
I was literally gonna say the same thing
… aren’t the dragon age actors literally on strike and fighting for protection against ai right now?? And Wilson chose to use a picture of the companions during his speech!? … oh geez
Wait what I didn't know that! Damn that's even in poorer taste that I thought before...literally saying "F U we don't care" to them :/
They've already wrapped production as far as actors are concerned. I hesitate to call them just voice actors since they also do motion capture, but it is what it is. They could strike now and BioWare/EA would have little reason to care. They've finished their work on the project, under contract.
@@uncletimo6059 So many games, DA:TV included, have the same people do the voices and motion capture, so out of respect I choose not to call them voice actors.
No doubt, both roles will be replaced eventually. I still think it will be 10-15 years before we see matching quality from AI, though.
I think EA has the money to announce its intent and try and get out ahead of its competitors. Even if they lose $10B in the short, they could easily make that up by being ahead of their competition down the line.
To be fair, seeing what we've seen of Dragon age, those people deserve to be replaced by AI.
I hate it so much that in the very moment that there is a game like Baldurs Gate which is made with love, passion, great actors, phenomenal voice actors, choreographers, character writing and creativity these CEOs plan to erase all that to make more games "like that" but not as good as that to grab more money and pay less to the people behind that. Not Larian, but other studios. Are they stupid? Can't they see that gamers do not want generic and soulless AI? Sorry if this comes out so emotional, but i just wish that this will not become standard and that they eventually see what will keep them the trust of the players on the long run.
Expecting EA (or any other major tech/gaming company) to consider making things "ethically" is asking for pain. They have and will throw ethics under the bus any time profit rears its head. It's incredibly unfortunate.
It's a sad situation, especially after looking at how it looked like they were turning the ship around with the Dead Space Remake and Jedi: Fallen Order (and Survivor to some extent). That little bit of goodwill has been flushed down the drain yet again. Ugh.
@@MrHulthenthey killed any chance for Dead Space 4 twice now. Also no Dead Space 2 Remake.
Fuсk EA!!!
@@MrHulthenthey where never turn things around it was good pr they need is why they got made and after all they thought Jedi fallen order was doom to fail. Once a corporation go public the only that matters are the investors (They have legal obligation to make as much money as possible for investors).
Corporate publishers are hitting rock bottom. They want to make money, but don't want to make the games that players want to buy and play.
oh my, them advertising AI gen with DA4 is a bad choice for DA4 marketing, like it already has enough controversy
People who continue to buy Call of Duty or any other game that pumps out reskinned sequels helped create the situation we are in now. Clones of games are constant and you can see the direct rip offs over and over yet bored gamers buy them anyway.
How this company still exists is beyond me.
cash cows who buy their sport games year after year especially idiots !!!!!!!!!
Less developers, more AI. What could go wrong?
Not like their past recent games been all that good. They gotta stay relevant.
I think after with some polish, this could be very very good.
@@LCInfantry If you think so...
@@LCInfantry what happen to that one game where it was 100% ai and flopped? lmao
@@NkenKenY
Idk, look it up.
A lot can
At this point EA is the Sovereign of publishers.
Damn it, EA, why do you gotta disappoint us
Because it's EA
Can someone who actually cares about us gamers buy BioWare before EA fully destroys them with this AI business
Expectations were already rock bottom, and they STILL manage to disappoint on the regular...
@@noctoi yeah EA doesn’t seem to want to learn their lesson BioWares trying but either way EA holding the leash idk is there a way BioWare can get out of their contract with them and not lose rights to the mass effect and dragon age series
@@xanatricebass2741 Yep. Pretty much the entire 'old guard" of BioWare is now working on Exodus, and Larian has grabbed the Dark High Fantasy torch and run with it. I'm at the point where I am happy to close the book on my BW fascination.
The current staff are extremely explicit in voicing their desire for OG DA players to sod off and find a new game. I'm fine with that. If that's how they roll, they don't deserve my money and time. It's sad, but it is what it is. 😔😔🤷🤷
It's still hard to believe the extent of incompetence CEOs can show without getting fired. And even if they get fired, another self-destructive company just hires them again.
I want warnings on all media where generative AI was significantly used to conceive, design and create content in games. Some AI is ok when its used to facilitate human activities and human creativity.. like when it does the boring stuff humans don't want to do... but there needs to be a bar where we get notified that the content is significantly AI created.
TH-cam actually has this system in place, atleast for creators - Where you have to specify whether the content is AI generated or not, which is pretty neat
@@MrHulthen Oh I love that! Now it needs to be legislated that it's on everything else. I want to support human art, made by humans, not AI art stolen and recycled. There's something so special about art, games, movies, music, books... we can't let that be taken away by corporations looking to maximize profits.
I feel like as long as there is a final human touch on every ai generated stuff, then it'd be ok. But their goal is not efficiency, but to reduce cost by needing less employees so I doubt they do it.
Yes please, so I can boycott it all.
the games will be the worse they can be, some triple AAA heads will say the current games flopping are fault of lgbt+ existing while still play EA games...
Somebody please check the water at EA headquarters. These people are so out of touch that they have to be poisoned by something.
Are their water pipes lead free?
@@shellsmith831 Worst....asbestos lines the wall of the pipe
Generative AI needs to die like NFTs honestly. Other kinds of AI are being demonized because of genAI when we've had AI that is not destructive in the way genAI is for years and years. So I'm frankly glad that EA is being clowned and tanking in stocks over this investor thing because if they seriously push forward with genAI in their games then I will not touch a single EA game ever again.
I can imagine AI being used extensively for QA, and let's be honest: AAA developers desperately need better QA. They're constantly shipping half-baked games full of bugs.
What the f is going on with gaming industry this year? Like sooooooo much failures, backlashes, flops and layoffs.
(P.s. yeah I know there were some good things like “Black Myth: Wukong”, “Space Marine 2” etc., but still)
NO for my healthy happy STRAIGHT money, no more brainwashing
As long as the wrong belief that rule #1 of business is to make as much as money as you can by any means necessary is around, these kind of BS is inevitable.
It's all so *FUCKING* hysterical.
No release it as a game or platform on console that NEEDS to happen
I've seen first hand how generative AI can be very helpful to a small indie studio. Still, I don't see a way to separate the AI stuff and the work of creatives that it learned from.
I just cancelled my DA4 preorder.
Little Big Planet from freaking 2008 did a better job at making a "play create share" game. Nearly two decades ago... How did the gaming industry become THIS bad?
What if Andrew Wilson is an AI...? I'm starting to think that EA is actually Skynet 😂😂😂
Electronic Arts, literally.
1. We are about to see about 10 mobile specific, and 2 PC specific blockchain games come out that will take them mainstream-ish.
2. Honestly idk why EA is acting like they are drowning in debt the way they are hurting for investors by just chasing the latest craze. Usually that's a great way to get burned
The only part of EA that I care about is Dragon Age really. If it's not affected then I don't really care, but sadly it most likely will. At the best case scenario it will mess up the DA team efforts like EA's obsession with multiplayer games messed up DA4's development for many years.
EDIT: OK wrote this comment at the start of the episode then came 8:05...OUCH. Exactly as you said, only for games like Skyrim, etc. LLM npcs might work or for example npcs that just walk the streets and usually have one line at most to say. Thankfully Veilguard's production is already finished at this point but this does make me kinda worried for a potential DA5...
I really wish EA would sell bioware.
Bioware's Mass Effect Trilogy and Dragon Age are the only games I've bought from EA.
I play the sims 4, and i hear my Simmer friends and the community asking EA to listen to them. Nope, EA will do what they want. They never cared about us. Well, the high ups don't care about us.
ahh EA. idiotic minds on the corporate level strategy...
They really do seem to go by the "promote to level of incompetence" model of hiring...
All I have to say is: This is the worst the tech will ever be... Embrace it now or you'll hate it until you can't.. It's here. Too bad.
I think the idea is great if they let you create any game you want
If this EA AIR thing works just as well as Origin or EA Play, that's gonna be fun...
I'm not an AI sycophant, but their demo for this program looked really cool! I'd check it out. Why are people against AI in game dev?
I mean yea. It's gonna go one of two ways. Either the technology improves and gets so good that it saves a ton of money without sacrificing quality OR the whole thing tanks before it even takes off.
This makes me feel more and more worried for me5.
I just hope that more of the currently projects, not be messup with this,
you will eat ze bugs, you will live in ze pod, and you will watch your ai slop
People should go back to playing with wooden toys if they don't like the use of more and more advanced technology to make games.
Sometimes im not sure it EA it’s a video game company or a traveling circus, but as long as they keep making Mass Effect…
Eh, its not the first time they faced backlash. They will live through it
EA CEO the illusive man becoming IRL.
Only he doesn't smoke
AI doesn't possess imagination nor passion therefore it is completely useless in the creation of art.
AI should be a tool not a workforce replacement
Corpo Suits have good taste in games right? Right??
I'd beg EA to stop making games, but this A.I. thing means they just did.
I think NFTs could have been a cool thing in games. It would be the same thing as the skins people sell in counter strike. I envisioned something like that. But unfortunately there’s so many NFT scams that people only seen NFTs as thing for people to get scammed from rather then a cool extra thing you could get rewarded in games and then sell. I mean making money to play games doesn’t sound bad at all to me personally sounds like a good dream.
Playback speed 1.75 ❤
The more AI, the better. Welcome our AI overlords.
God damn it. As if Veilguard wasn't already struggling EA always finds a way to make things worse. Get ready for the veilguard boycotts because people don't want to support AI. Totally understandable but damn I want to see this game succeed.
NFTs are not a thing yet. They will be used as a utility of games. Imagine now be nickeled and dimed by microtransactions, instead a functional economy using NFTs and Crypto tokens that can be earned like game virtual coins that are game specific, volatile, and can't be cashed out. With open world sims taking over, it's inevitable.
EA is far from the only one..
It's not bad business in the long term and EA can afford to take a hit in the short term. The real question is how long it will take for the quality of AI to meet or surpass humans. Other companies are going to do the same, whether they are vocal about it or not.
We're just at the level of Artificial General Intelligence now. The levy will break when we achieve Artificial Super Intelligence. That's still miles away from Theory of Mind AI or Self Aware AI, but both would be much more capable than the level we're at.
EA's playing the cards by betting based on Moore's Law.
Dosen't AI rely upon various art that's online already at the moment that's been made by people, rather than overly relying upon AI to create various characters, art and other things that all look similar with only a few changes made
Talking about generative AI and 'more believable characters' in the same speech is insane. Big oof EA...
are you related to the guy on home improvement, you look so much like him.who played AL
All the company’s just want to stop paying humans but keep making profitable products and they will slowing realize those too don’t mix
Why blame EA? They do the same as other companies do. Cut costs, increase profits. I used to dine at a restauraunt with a waiter for 10$. Now I order food in a kiosk, because they are greedy to hire a waiter, AND I pay 20$ for the same dinner. Pfft
They want AI to make games while selling them for 300$. It will be only CEO in the studio and he will take all the profits. Why hire anyone?
Sad thing is gamers are hopeless addicts and they buy anything that is fed to them. Microtransactions, loot boxes, cut content sold as dlc, paid mods, etc. you name it. It has become a norm
Finally youll be able to easily make a game
So some context because it's gets left out of the conversation. The discussion was Human and Ai working in Tadem to lessen the demand and work needed for games as it becomes a bigger medium
I bring this up because people online see AI don't read or watch and dismiss things because Ai has become a buzzword
I think a faith ful discussion on Ai and its pros and cons online will only happen when we shy away from lazy critque
This isn't a dunk on EA and more reactionary rhetoric being spread because it is EA
Square has said similar things and at best this discussion is pretty neutral nothing big was said its the Internet needing to make this a bigger thing
Like Concord which was a nothing topic until it was dragged into Culture War Bs
Please always check out the source
What did these companies do before AI? They want to save money for what, put that money into games to make them better?
I'm out on big AAA titles from the big studios.
Do you know the definition of insanity... mr hulthen?
I don't understand the butthurt over ai tools. They're tools.
The only effect E.A. has had is to tank game sales lol. Bye bye games I have enough now anyway.
The one sure sign that EA is turning the corner on how they treat us... is if they fix their dumb launcher. Their launcher is both broken and not customer friendly. As long as that thing remains broken, you know 100% they're still a shite company.
6:10 Uncany Valley!
fcken fifa and madden .. if it wasn't for it EA would've gone banckrupt long ago.. such a pest
I'm so glad I stopped gaming to build my new PC. I'd rather spend time developing my art skills than paying those bozos for their bland products.
EA shitfarts big time, nothing too unexpected
Backlash from Unemployed Game developers who just lost their job to AI yep no ones gonna care about that backlash
Here is a hot take on what really should be called VI, i.e. Virtual Intelligence, like in Mass Effect, since it is not anywhere near to a real AI (I keep wondering why no one uses thought of using the ME term). Anyway, I expect that the VI craze will pan out as 3D movies did - very few people will use the technology properly, and at some point it will become too expensive to justify the cost, as most VI-generated products will be bland and unmemorable.
Unfortunately, it will like take at least a decade, so brace yourselves for mediocre AAA titles in the rest of the 2020s, and likely the early 2030s. I can only hope that we will get through this intact by then.
I work into a sector adjacent to the financial industry, and I see an increasing number of professionals using algorithms (and trusting them blindly) for things they really shouldn’t. As if someone turned a switch and people decided they no longer need to think for themselves anymore. I fear the next major financial crisis will be caused by sheer stupidity fuelled by greed, as VI can never be as adaptable as humans.
Now, if someone manages to create a true AI, it will be a completely different story, for better or worse. However, I doubt we are there yet, and all we have is VIs, which may be increasingly sophisticated, but they cannot replace critical thinking.
All this A.I. reference is bullshit. They have bastardized the term A.I.! It originally meant the artificial equivalent to a human brain which would mean it would have to be sentient like in the Terminator movie series ya know. So I am gonna laugh my bass off when a true A.I. is born and takes over the internet from these idiots!
I disagree. With what happened to Concord you can't replace them fast enough. With the announcement of the PS5 Pro is another reminder. That is why games are failing. It is because of what devs want and not what gamers want. Listen to Mark Cerny's talk on the PS5 Pro. They've found that three-quarters prefer performance mode over fidelity mode. The Fidelity mode is what developers want. The PS5 Pro is totally unnecessary. Last gen graphics was fine. It was the frame-rate that is deficient. This gen's console is at least four times faster yet the devs load them down with things we really can't see. Publishers only want to make money. Devs only want to have a good time at work. Enough of that. Most of us don't have that luxury. Wake up, devs don't listen to us. AI can't come soon enough.
Pretty sure AI. Gen characters would look better than the bland, polymer clay characters the so called artists for DATV came up with.
I love it when the head money sink of a shit company just... calls themselves out like this!! Oh well, I was planning on skipping DA:V after the last lot of "reveals", so no skin off my nose. There are better and more ethical companies and games out there. 🤷
I think that when people talk about generative AI they are really just focused on the voice acting/artwork part of it. It has a bad rap and that is sad. There are so many benefits to be gained from using this technology. I understand a lot of the arguments...both my girls are artists and have a LOT to say about ai.Don't throw the baby out with the bathwater. Put protections in place to protect creators, and fully explore this technology.
ai automation is a big no no i cant wait ai to steal everyone job like that pixar movie Walle people who keeps saying we should use ai in anything human base jobs has not watch terminator or walle
The world needs to solve natural stupidity before we use AI 😂😂😂
Andrew Wilson aka the Father of Lies
It's hilarious that everyone discussing this has this constant implication that EA devs being replaced by AI is somehow negative.
Let's not pretend like most developers in current industry don't deserve to not only be replaced by AI, but wholly blacklisted from the industry. Much like games they make, the studios have been completely overtaken by useless bloat at this point. developers which constantly cry that making games is hard yet seemingly have an infinite amount of free time to fester on twitter and reddit educating people about some social issue or other that nobody sane cares about. Every day and in every way we are faces by developers that are at best the absolute scum of the earth as they go off on fans on social media.
AI is not some evil entity robbing hard working individuals of their well earned jobs, this is a lateral move, it's just a soulless NPC replacing a soulless NPC, nothing of value will be lost.
I really don’t understand why there rushing A.I. this hard the last few years shown us that A.I. while make impressive progress still has major walls that make it more of trade off then straight upgrade. Most of problem there running into now is that A.I. don’t understand anything about what’s it doing. It can do x but it doesn’t know what x is, how it works, or why x was need critical skills a game developer needs to avoid problems let alone to succeed.
he also said nfts were the future and look at where they are at
also EA and A.I yeah can't wait for A.I to make a battlefield game
Well Terminator will be born at EA then be uncontrollable & EA will be gone.
The terminators will make better and more fun games
I’m curious as to how this will turn out. I wanna see some concrete examples before soying out.
So YMCA with every other beat missing song is still relevant😂
No man's sky, Minecraft, Terraria, Oblivion and many more games use this technology but this one is more complex and someone still needs to feed said AI with concepts. I don't know why people are against this.. imagine No man's sky but with a far better AI design generator.
The concept they showed off was super basic though, but i think they did it to make it easier to understand but even then people don't seem to understand it.
Open AI wasn’t available then.
@@LCInfantry random generation has been a thing since the 90s in gaming open AI only makes it better. people need to be more excited about this news.
developers can't recreate level design like Blackrock mountains from world of warcraft and that released in 2004. AI will do a much better job in the future.
@@n9ne
Procedural generation is what I think you are thinking of.
@@LCInfantry still random brother.
@@n9ne
Open AI is much different then simple procedurally generation(random generation). It’s much much smarter and all sorts of stuff that can make programming and coding much easier.
Man, Andrew Wilson is trying to be the next John Riccitiello, huh?
Generative AI can be a useful tool for developers, but the problem with it is that it's not quite at the point it needs to be to produce quality work on the programming side, so you probably spend just as much time debugging what the AI produced as it would take to write yourself, and it's downright unethical to use it to replace voice actors and artists. A lot of AI ends up stealing work from folks anyways.
By using that picture from Veilguard, Andrew Wilson just put an even bigger target on the game's back and made it so people are going to claim the art is AI generated, which is a huge disservice to all the folks who worked hard on the art, and all the writers and voice actors who actually made the characters believable. I hope the stock price drops enough to let EA know exactly what people think of his statements, and that they allow BioWare to definitively state that generative AI wasn't used in an unethical way.
EA claims it cost at least 100 mill to make a video game that can’t be right because if that’s truth then a avg game should cost like 200 plus a game.
From scratch
It costs 200 mill to make High-budget movies too. Big games have costed around 400 mil and we see GTA 6 with the budget of over 1 billion.
i personally dont give a dam. I hope the industry uses more AI to speed up the development of games and i hope it keeps these AAA devs on their toes. Hopefully it stops them from making crap games and focus on making games for actual gamers.
Electronic Arts -and eventually every and all major publisher/studio- will replace the bulk of its workforce with AI. Games will be of lower quality and disgustingly similar to one another, as "AI" is just the marketing buzzword for "trainable algorithms", but those games will also be unimaginably cheaper and faster to produce, meaning more $$$ for the CEOs of megacorporations.
It is inevitable. Pretty much all the stuff we consume today is being mass produced by machines, and the money junkies are just figuring out how to mass produce "art" for us witless drones to consume. Who will consume those products when there are no jobs for actual human beings, I wonder...
when ea actually does something good. the boomer/bad take gamers start freaking out. as soon as genrative ai was introduced i immediately thought about what it would look like to generate games and now it becoming a reality and these dummies like asmongold dont like it. mind you these guys are always wrong about games. i said palworld was a dogwater knock off with fake hype that would be totally forgotten and unplayed in 3 months of its release while asmond and the rest of these "gamer" tubers claimed it was gods gift to gaming...it didnt take 3 months....within 3 weeks of release about 90 percent of the playerbase fell off to the point the devs had to issue statements about it. just like with this....i havent seen the full presentation but just the box world thing is kind of cool. we can create what we imagine and play how we want....so what if devs lose their jobs?? tf find a new one lol. im also an amateur dev and i realized chat gpt could write lines of functioning code faster than i could with me needing to only review and correct some syntax here and there. it was gg at that point....no one cried when horse shoe makers lost to car mechanics when cars took over the road but we should be sad that devs who are typically totally misaligned with the gaming base lose their jobs. ultimately that doesnt mean the devs should go broke but the ai revolution is here and i personally cannot wait to generate a world that i can spend 20 years gaming in at my leisure without any flaws or paywalls, bad development, lack of scope, failed changes. i think now instead of writing codes....those developers who have a proper imagination and unique perspective will stand out as they wont need the bureaucracy or funding of a major game company to create a masterpiece. this is a good thing.
Kendall Roy is that you?
AI?
As If
AI gets a bad rap from so many misconceptions about what it really is. (video games have been using "AI" of various levels of detail, for decades, btw... just procedural generation alone is widely used, and nobody cared about it, until now.)
* AI art tools have been slandered as stealing existing works, when that's not how they work at all... they're basically extremely advanced de-blur tools that take random noise images (black/white/grey static, like off-air TV stations), and then use algorithms to force the tool to "find" prompt words in the static, like a person would see shapes in clouds. The AI art tool algorithms are created by turning images that are fed into it, from image to static and back to image, over and over and over, until humans stop it, and save the algorithm to a "prompt" word that can be used to de-blur future static images. That's the basics, at the core... no images are stolen and saved in databases... it's just like humans looking at tons of art throughout their lives, and then painting a new image from all those references. It's not stealing, no matter how much artists yell and scream that it is.
* ChatGPT is a language prediction model, basically, weighing each word in the english language against the odds of them appearing in a certain order, given a string of words that people input as conversation or questions. It's superficially interesting, but has a great many failings. More focused models are being trained for specific uses, such as helping writers overcome "writer's block", suggesting potential scenes and such that they can then use as inspiration. (the worst writers will just copy-paste what the language models spit out... good writers will still be superior.)
This is also driven by the fear that it evokes as people only see jobs disappearing, while other jobs spring into existence, as has happened with every technological advancement that replaced certain jobs in the past. Companies that think they can rely entirely on replacing their staff will AI tools will find themselves sorely mistaken, when they find that it takes talented people USING AI TOOLS to create good products, still.
I am not opposed to AI because, games are taking too long to make, we are not getting what we want.