Netflix Chief Ted Sarandos in conversation with Anupama Chopra | MAMI | Film Companion
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- เผยแพร่เมื่อ 14 ต.ค. 2024
- Netflix’s Chief Content Officer Ted Sarandos is here in India for the 20th edition of the Mumbai film festival. In conversation with Anupama Chopra, Sarandos talks about why India is one of the most exciting markets in the world and what fans can expect from Sacred Games 2. He also shares valuable insight on what the do’s and don’t of pitching a show to Netflix are.
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The Film Companion is a web channel intended to promote Indian cinema through films review, interviews, discussions, video essays and analytical compilations. It is intended primarily for the purpose of encouraging informed discussions, criticism and review of cinema and towards such purpose the programs use short extracts of cinematograph films, sounds recording and photographic works. These clips and extracts are of a minimal nature and the use is not intended to interfere in any manner with their commercial exploitation of the compete work by the owners of the copyright. The use of works are in compliance with the fair dealing exception provided under Sec. 52 of the Copyright Act, and we asset our use of the works under the exception provided for criticism and review.
Indian film makers (most of them who live in a bubble and propagate Nepotism and probably look hindi with disdain), please look at this guy. He knows more about India (market), its people, what we like and don't like more than you do. His observations regarding subtitles, our downloading culture is so on point.
He researched what we like to watch, and is willing to give us what we'd like rather than shoving his zero IQ ideas down our throat and believing he is right! (this jibe was specifically aimed at television)
Sorry to break your bubble but remember it was Indian audiences only who gave those earnings to a film like race 3 that's why film makers are encouraged to make these crap kinds of formula films...Indian filmmakers do know what Indians want and by Indians i not only mean the ones who are behind computers or choose to watch Netflix ...still there are many who don't have access to Internet or don't watch Netflix....problem is the netflix people me included in it want to watch moviesof the kinds that are shown in MAMI...but don't get much screen space due to other masala crap that many people still are watching....so it's actually the audiences that needs to be blamed largely not the producers they are also business man and need to earn profit
@Sharmishtha Gupta I look at it the other way.
1. Good stories are always appreciated, sooner or later. It is very easy to sell formula films because they require little effort and it is very tough to make original and good content. Indian film makers and TV producers fall into this lazy category. Movies like Taare Zameen Par, Rang de Basanti, Vicky Donor, etc. have all done more than well.
2. There is an audience for everybody. There are people who don't value cinema as much as they worship Salman Khan. Selling them good stories is pointless. However, to assume and believe that all Indian audience likes this trashy content is a huge mistake.
Netflix found a huge consumer base because we are hungry for good content and there is lack of it in cinema and television. Indians are mad about GOT, Breaking Bad and Shawshank Redemption.
There more people who trolled Race 3 than who watched it.
This whole rhetoric of "but the bad movies sell better is deeply flawed".
Good movies have done more business than bad movies, and there are records to prove it.
Regarding TV, when Zindagi channel aired Pakistani and Turkish dramas (their best ones, story-wise), they became hugely popular. Before the Ekta Kapoor phenomenon, good serials were being made and appreciated. It all depends upon the producers really. Sarabhai vs Sarabhai has the biggest fan following, but its producers decided to stop airing it. In some cases, good series haven't been marketed well.
I can go on and on, but I hope you see my point. Thanks.
@@personal_playlist9466 I hope you see my point I myself am really really always frustrated as an art lover to see crap selling but problem is we do have rural uneducated India too...they also watch movies and they form a big part of audience...that's why these movies sell...I love good content and thank God online revolution is happening that's a breath of fresh air...but we can't shy away from reality I do believe content is the king and wish what u are saying will happen on a big scale in future but in present day we just can't blame all the film makers making these masala movies...they are businessman mainly who make masala films and they are not concerned with art and so called stars like Salman back them to earn money and ultimately produce absolutely rubbish which also unfortunately is seen by audiences and make money for these producers and so why would they do anything else...but movies like Newton, Shahid, raazi, tumbad, lipstick under my burkha etc they are also pure art about which only movie lovers know more other who only see films as medium of entertainment don't take the pain to learn about such movies or go out of the way to watch them otherwise they will also earn more ..for example in my city I only could get 8 pm shows for death in a gunj because it had no other show early I went to watch the movie although it was a little inconvenient timing for me but not many people do that
@Sharmishtha Gupta I agree with you as well, this is a worldwide phenomena. Not undermining Marvel's credibility, but "big movies" have always done better at the box office. The movies you mentioned were made on a low budget, marketed less (for eg, Varun or Salman appear on every channel, every show, every mall for promotions) and get less distributors. I'm so glad things are changing, because 2017 saw big movies flopping, and 2018 we saw some great work bringing people to theatres! Race 3 is an exception, but otherwise this year has been great for cinema lovers like us, for whom content is the king. With Netflix, Amazon Prime, good movies faring well, better film makers will find courage to write more, do more.
Regarding the uneducated masses, there's a huge divide within Indians itself. There'll be all kinds of film makers because there is enough audience for everyone, hope these Bollywood folks realise that. People like us would never go and watch Salman, and his fans obviously won't understand art like we do.
This year, I've watched all the wonderful movies in theatre, and surprisingly, I'm doing that every week because so many films are coming out. I saw Raazi, Karwaan, Stree, Sui Dhaaga, Andhadhun, Badhai Ho and October. They almost came back to back, and I'm sure they were all in profits, some by a huge margin too.
I'm loving this little debate of ours and for a change on youtube there are 2 people who are not bringing the other person down with abuses!
@john jobs I wish that were true. But I am just an engineer who loves everything related to movies.
I loved how this man at 36:44 asked 'the' question for us in the most subtle, laid back manner😅
His answer is gold too.. we wont reduce the price, we'll increase our quality to match the price. hah!
And here Netflix would lose out to Amazon in Indian market
And the answer he gave will not work in the Indian market. Netflix needs to reduce the price if they want to be a leader in the Indian market when it comes to the number subscribers.
Who the hell is trying to censor web content in india? I don't want to see sasural simar ka type shows on Netflix
Some gandu filed petition in Bombay High court
@@ABCXYZ-ck8uc they should get a kick on their ass fucking idiot peoples.
he i a congress worker and lawyer.
Yogi adityanath & Sambit Patra. I heard he wants to change Kareena's sons name from TAIMUR to TUKARAM ( yes the grandpa name ).
@@SatishSingh-cj8kq , yeah like Congress hate freedom speech . They are losing elections because of bans on media houses for freedom of speech.
CONSERVATIVE party is BJP.
Brilliant questions! Especially the ones from the audience, because they didn't hold back!
Amitabh Sharma All the audience questions were so well articulated, it could be that Anupama herself passed them on to the audience members, especially the metoo question (which she herself may have felt uncomfortable asking).
@@brijeshdas3876 Yes, nupama has her own agenda in keeping Santos happy. After all, he is prooducing her brother's book, and might even take on her daughter's daft books if nupama keeps him happy.
Well,10 new shows and 5 films in 2019-20..way to go Netflix india🙌
Keep coming, indians appetite for great content is very excited and thrilled for your stuff.
I agree Gaurav. I don’t know how any of us are going to keep up with this!
- Anupama Chopra
Only if they don't censor it.
Great interview as always! FC also maintains very high quality.
Thank you so much for sharing this online and so soon! I was heartbroken, when I could not get a booking for this masterclass... This was very enlightening!
Film companion really is the best of Indian movie journalism. Great work 👍🏽
I can listen him hours
FC guys u can build an Entire segment with just the Netflix content.
Money spent on Netflix is atleast bang for buck, if not more.
better than half baked Bollywood stuff which is just bank rolled with pathetic content. They just try to cash in on the *weekend movie goers* who need a break from the hectic week with any movie actually..
2000/5000 screens for two weeks and some inflated tkt prices plus pop corn. everyone is happy except the audience who feel short changed.
Totally Agreed
This was a joy to watch.
I love his clarity, knowledge about his business
Congratulations Ted.
Anu looking pretty
She wants a bigger 'in' with Netflix. What with her brother's book's being coincidentally picked up by Netflix.
Thnx film companion... And The questions put up by the audience were really valuable
SUCH A GENIUS .. THAT ANALOGY WITH MONA LISA AT 17:40 IS JUST AMAZING
HE IS THE KING OF CONTENT
Thank you Anupama, first , for not faking your accent and staying true to yourself and second for bringing a really insightful interview to all of us.
Thanks Nina but why would I fake an accent?
- Anupama Chopra
I have seen some other people in Bollywood doing this when they speak to Americans (cough, Aishwarya, Cough) and its really embarrassing and rings false. So I am happy to see that you did not.
@@Nina-oi1qk
🤣
Everybody should thank JIO.
Great interview! So much information in just 40 mins. I felt like the interview was for more than 40 mins. Well this interview is in comparison with the interview of Darren Aronofsky. Never mind ;)
Hope .. ned will soon bring yearly subscription and reduce the amount of monthly subscription
No wonder Netflix is popular all around the world, as Ted is awesome
Anupama you guys should get a clip-on Mic.
This guy and his way of responding is amazing. Film Companion is class apart.
What a informative and interesting interview. Ms. Chopra asked great questions.
Thanks Blraus!
- Anupama Chopra
Someone here is deleting content, so I think I have to ask Netflix directly and approach the media with this one. He said that the basis on which Netflix adapts books is how well they've sold. Sales of Sacred Games were so bad the publishers (HarperCollins) barely made back the advance. So what's going on here? Who is pleasing whom?
Loved it
If these upcoming India originals are anything like Little Things then I'm out.
Little things had no good story?
Thank you! I hate that show so much, I thought it would improve if it came on Netflix, but it's the same shit. Even the production quality is worse than many TH-cam web series!
One of them is based on Prayag Akbar's book which is the story of a mother looking for her daughter in a dystopian India. To be honest it is quite a scary read
Little Things is not so bad.. Every show doesn't have to be Stranger things or Sacred Games
@@WoSarvatraHain yah it is...But not a bit close to permanent Roommate. And look other country original contain.....in india they taking the web series...they can sponsor the web series while on youtube.
At 25.08, he's talking about Christopher Nolan I guess.
Spielberg
Regarding the Netflix subscription, it gives more value for money than any big (shit) Bollywood blockbuster on which people easily spend 500 or more. But around the same amount Netflix brings (great) world-wide content to your convenience. I think Netflix being too expensive is a narrative being spread by the incumbents for their own gain.
REED HASTING WHEN COMING TO INDIA TO INTERVIEW
Okay okay. But will the masterclasses be up here by any chance?
Like you tube downloader have a feeling that soon there would be a Netflix downloader enabling people to use it like torrents
Netflix should stick to television. Please don't ruin the movie experience.
i want to congratulation netflix to take a fool decision taking the web series 'little things" instead of "permanent Roommate"
They cancelled luke cage but they can't cancel daredevil
They cancelled Luke Cage because lot of people complained about the pace of the show.
Luke Cage & Iron fist were canceled may be because of upcoming streaming service from Disney who owns the right to these characters
Someone please let them know. Their app shouldn't follow DRM. More than 80%devices here don't have level 1 certification.
That's why we can't stream HD let alone FULL HD.
can you elaborate?
@@vanshtheone your phone should have google widevine support which is the Google's service to protect copyrighted content and you need widevine L1 support to stream full hd or uhd content on Netflix or Amazon prime but most phones have widevine L3 support
@@rockysingh2200 oh but they do it for their content protection?
@@vanshtheone yes ,like you might have noticed when you are watching something on Netflix or Amazon prime video or even hotstar you can't take a screenshot or use a screen recorder which one can do when watching youtube ,because TH-cam does not have DRM
When is the subscription rate drop happening?
Never
as he said it's about value, once Netflix has more tv shows and movies or i say content to watch, that won't feel costly
I got you.. You wore same dress where you did interview with diljit for soorma....
Did he use the "...term dollars per mintue..."? Scorsese would love it. Not.
39:13 was that Shweta Basu Prasad??
Yes she is
you dont need oscars
Loved it