Tim Cook on immigration, tariffs and spending too much time on our phones
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- เผยแพร่เมื่อ 30 พ.ค. 2024
- At the Worldwide Developers Conference, Apple unveiled a focus on user privacy, a new version of iOS and the end of iTunes. After his keynote address, CEO Tim Cook sat down with incoming "CBS Evening News" anchor and managing editor Norah O'Donnell for a wide ranging interview that covered issues like privacy, fake news and the upcoming election.
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Tim is extremely well prepared. He’s giving neutral answers and that’s the best thing you gotta do to protect your company. Well done.
If he said anything against Trump, Trumps next tweet would sound something like that: "Lying Tim Cook is a total loser, a discgrace for the American people..."
We want to go forward, not backward. Upward, not forward. And always twirling, twirling, twirling towards freedom.
Tim is always reading from a prompter, go watch him live for once.
@@Marco-wz3ff 😂😂😂
demondojr
All hail Kang and Kodos!!
Damn he speaks like a true CEO
A butler for capitals
He’s just an accountant.
@@rafadydkiemmacha7543 Yeah and he "just"makes $12 millions a year.
The user dont want a $1k stand :) change pls
Stephen Wayda its business, look at cars that are purposely not suited to last 50 years, gaming consoles that are not adaptive to new gen games, same with phones and the list goes on. Get over it old timer
See. This man talks like a human with facial expression and emotion. Mark Zuckerberg does not.
zaidster111 That’s an assumption. As a public figure, he should take some public speaking courses.
True
Both are introvert, but this one is better.
K.
Tim Cook proving why he's the CEO of one of the most valuable companies ever created. Great interview, great performance
Phil Jones65 🤣🤣😂😂🤣🤣😂😂🤣
maldita peppas 🤣🤣😂😂😂😁😁🤣
@Phil Jones65 Why are you in an Apple related video?
@Phil Jones65 Chill, I'm just wondering what an Apple hater is doing here. I have been using Android myself, but I am curious about what Apple is up to. I guess you're the same?
THE most valuable
Mr. Cook did a great job avoiding to mention a specific company
Foxconn?
Very candid interview. Thanks Tim
Keep brown-nosing tambourine man
I am not an Apple consumer, but I was impressed with Tim Cook based on this interview.
His response with Trump is fake. He doesn't agree with Trump and he is not friends with Trump. He sugarcoated
Bacdi Tuong Of course he doesn’t like Trump. I bet he hates him because of the Trump’s disgusting policies. But he is a CEO, and has to be diplomatic because Apple is dependent on good relations with the government.
MVE Trump’s disgusting Politics? Like what specifically? Or are you one of those people who say things about Trump and then have no evidence to back up their statement?
Gianni Brown children in cages? religions blacklisted?
Gianni Brown trump supporter spotted
I’m glad Tim is at the helm. Keep it up.
iBen agreed that’s insanely high, but the customers for that monitor probably either won’t opt for that, or won’t bat an eye at $1k. Whoever actually needs that monitor will not really care how expensive it is.
Great interview. Tim answers were balanced and realistic. Respect his views.
Ima Apple customer and I’ll use the sign in with
I would also suggest that you also use autocorrect.
SMP wym? He used Ima on purpose, and using also twice to describe one thing is not technically correct. Maybe you should check yourself before you yell at others
@@dylanjames4706 true
MR YUP false
It works everywhere actually, not only on Apple devices. I just look at the API.
My favorite CEO: Tim Apple 🍎
Apple is the only big tech company that is definitely not a monopoly, imo.
Do you even know what a monopoly is ? It cant be an opinion only a fact
JR Rodri The exclusive possession or control of the supply of or trade in a commodity or service.
"the state's monopoly of radio and television broadcasting"
-So his opinion turned out to be a fact ;)
@@Jeger0 touche hahaha but I was referring to how he called apple the only non monopoly tech company
@@602liljr i think he was meaning the only tech company that you dont have to question whether its a monopoly or not.. not that it is the only non monopoly tech company
Wow! It is so refreshing to hear conversationalists taking turns.
dsthorp Right??
This is why I love Apple
Stephen Wayda actually that’s no longer the case after the court case....IOS 12 increased the speeds of older devices significantly - and IOS 13 is gonna make app launch times 2x faster and now updates of apps will take less storage.
maldita peppas I’m not a “sheep” frankly it’s very childish how we’re all calling people names just because people have different views about things....I’m no “sheep” to any company, I’ve criticised Apple in the past, but I’ve also stuck up for them, in this case I am, as I’ve legit just pointed 2 ways how they’re not slowing down older devices anymore....Also IOS devices have the longest support, way ahead of Samsung where after 2 years, you can no longer get the latest Android OS...
Sheep
@@dimsum2892 How old are you?
People on the internet explaining things
Random guys on the internet: sheep
Yea this is the internet now guys
Listening to him is great!
Tim nailed this interview.
Great job Tim! This is why Apple is such a great company. Steve Jobs knew exactly what he was doing when he put you in charge of the ship. Keep doing a phenomenal job! I’ll never switch to any other product other than an Apple product. There’s no company like it!
competent companies that dont rip u off ? there's a few
Tim...... you are my hero! It is my wish to meet you one day!
This is WHY Apple is such a great company and makes great products, because it has such a great leader like Tim Apple. Now imagine the consequence of this country will have with our current president, sad!
"great products", the competitors have already caught up, this guy squandered the lead handed to him by Steve Jobs. Consequences? You do realize apple stuff used to be made in the US right. There are plenty of consequences for bad decisions. Now his guy peddles phones that are meant to fill land fills as they cannot be fixed, all the while hiding behind rainbow and green flags, pure hypocrisy is the truth of woke capital, sad indeed.
@@woooweee Sorry you believe all that...
Wooo, one of the more intelligent comments here.
@@malditapeppas509 Well simply stated thats why its a Pro product... And I challenge you to go compare that monitor against others in its range and then look look at their prices...
@@malditapeppas509 I'm not talking about the stand, nobody cares about that, don't even waste time on it... I'm talking about the monitor... And no, the people who wanted this are pros, new Macs will come soon like they literally always have... I'm not sure what Macs your thinking people want
After watching this I found a $999 charge on my debit card.
🤣
"We're not waiting for the government to act"
You should have asked him why a stand would cost 999?
Skandar check out Jonathan Morrison’s video about it!
because it is a PRO product for PRO users, not for regular home users.
That wouldn't fit the topic of the interview anyway :) but yeah, that's an embarrassment to sell a stand for $999. No one would mind if a monitor with a stand cost $6999 instead of $5999 (it would still be worth the money) but selling a piece of aluminium for $999 just feels petty.
Im swiching to apple after this and i think its time to end whats app account.
You will break
Completely agree :D
See, you don't need the government to act on this. By means of competition, privacy is getting restored. No government would be able to do this. Thanks Apple!
@@kjr5034 Don't understand your point, if there is any.
It's not that Apple is benevolent and wants to create privacy, we all know that. They do it because it's a great business strategy, that's the point.
"It is not from the benevolence of the butcher, the brewer, or the baker that we expect our dinner, but from their regard to their own self-interest."
Users start concerning about privacy, so the most privacy focused company will have an advantage.
A design of genius, indeed, Capitalism.
Julian Benegas Damn right
Government can't do much especially in a timely manner and definitely not in an organized manner.
This woman is so mean to Tim.
Tim is the man . 👏🏼
Not only for us citizens but everybody in the world. Everybody checked by these companies all over the world.
She's like a robot when she speak LOL! and from this interview I can see now that Tim Cook does know what he's talking about, I see why Steve picked him in 2011 as CEO.
AA WW this is what im going to say! Im wondering whos next, tim cook 100% to me than steve jobs
Tim Cook has my respect. But to be honest, I truly miss Steve Jobs. From Steve's mind came many of the products that we love today.
Church Channel now that we have the products we can always make them better without him. But what we cannot do is teach CEO’s Tim Cooks values.
That’s what apple need now. A CEO like Tim Cook with great values and high emotional intelligence
00:33 Very nice office man!
What a decent and thoughtful person 👍🏼💕
Please! It is not pronounced iPhone "XS;" it is "Ten S." Please stop saying the letter "X"
that was the best interview ever. clear questions clear answers. Apple CEO Tim Cook is the best Tech Ceo out there in our generation. The Lady questioning Tim deserve a recognition for such a smart, straight honest questions.
Obafemi Adaraloye not even close. This was clearly a liberal interviewer trying once again to use another public figure to destroy Trump. I’m so over it
idk steve jobs was pretty good
That was interesting. Thank you Tim Apple!
Well Fauxcahontas is never right about anything! Apple is fine. Tim Cook is one of the few liberals I can respect!
Thanks Tim
I've moved away from Apple over the past few years but I think its about time to switch back
Tim Cook: I strongly disagree with that.
Me: I'm sure you do.
Tim Cook is an amazing human being
Maybe if he wasn't gay.
mrk107 stop trolling
If we spend time online., how are companies going to pay attention to us as consumers without our data.? Is the Internet meant to be private.?..
It's meant to be anonymous, but not private.
Really great interview. Learnt a bit today about how to handle questions.
huawei and apple have healthy level of respect. And ren said apple is his teacher...I think Huawei likes apple more than any US company does...
Proudly consumer of Apple!
u like green or red apples
We want to give our users more exclusive games, Apple TV+, Apple Card and “so much more” because we don’t care about people spending too much time on their phones, what matters in this life is money and our reputation. Thank you
Tim you make us very proud, what a great leader you are. That is another reason why I love Apple, very satisfied to be a customer.
Cook for President, 2020
Then go buy a $999 display stand.
@@wino0000006 Are you a pro user?
@@mryup6100
I always use state of the art devices.
@@wino0000006 Very nice sir.
With screen time I notice that I was spending WAY to much time on social media and I locked all them apps at different times witch only gave me a few hrs per day to spend on them apps so now I spend more time getting my work done and because the apps are locked I spend more time with my family
Great Interview
Why should we care what's his opinion?!
Why this interview has became an interrogation,
Tim is very smart to avoid all the question
先生Elmo I don’t think he dodged any questions. It’s just that he doesn’t have answers for some forward-looking questions.
True
Don’t know he is honest or cool, but he is defenitely being diplomatic
well privacy is a fundamental right but you have to pay 1000$ to have it. Nice move
Raghu Ariga u can also get a padlock for your haircut so it won’t look the same again.
The premise of some of this woman’s questions are so poor. She is more focused on painting Trump in a bad light rather than focusing on the facts and real issues with these topics.
turn up the volume ffs
Anybody think apple stock can go past 190?
She's trying to deliberately sabotage him. Asking him those questions about Facebook, WTH?
“Hey guys, do you guys want to have the interview over here where we have all the chairs and tables?”
“No it’s okay, we’ll just put 2 chairs here in the middle of the room where nothing is around us.”
Thanks Tim Apple.
Tim Cook is a great CEO and Apple is a great company.
Asking Tim Cook about immigration is like asking the average joe how to run Apple.
how much did CBS get for this Promo from Apple
Got to love this guy.
He had to be very careful when the Huawei q came up
''Huawei sucks, Apple is much better and that is all i am going to say for now''
@@rudy1999 that's how Steve Jobs would probably reply if he was still around 😀
The only way to activate Apple's new privacy feature (Sign in With Apple) designed to limit app tracking on iPhones, is if you activate Face ID. Users who don't use Face ID on their Xs/Xs Max/Xr devices (or those who have disabled this security feature after using it) won't be able to use their (anonymized) Apple emails to sign into apps, because of the "mandatory" Face ID step. This doesn't make sense at all! Consumers should have full freedom of choice as to how they wish to secure their devices (or other key features on their devices). Apple more or less is forcing consumers to use Face ID to use key features like Apple Pay, etc (and now the app privacy feature to be rolled out in iOS 13). The funny thing is Apple has a 2nd layer for securing Face ID, which is the good ol' passcode (you actually can't access "Face ID & Passcode" in Settings without entering a passcode). So the question is - Why doesn't iOS 13 give us the option of using a passcode to use Sign in With Apple to limit app tracking (and even use Apple Pay, etc)?
Apple lacks an indepth understanding of privacy. To them it's a unique selling point (USP), especially that we are in the age of privacy. It's a strategy to be on the good side of history and Congress. But I don't think Apple understands the consumer freedom of choice that comes with privacy. Consumers should have options, don't just push a single solution at them in a " take it or leave it" manner - especially when it involves their biometrics and their faces. It's a matter of principle! Apple doesn't own the right to our faces or biometrics in the name of security (nor health). Regardless of how "secure or encrypted" this data is, Apple or anyone else have no right to what we own; we own our data, heart beat, thumb prints, and facial features. Apple says it believes "privacy is a human right," yet pushes Face ID on you like you have no say in it. This shows severe lack of understanding of consumer privacy on Apple's part.
And while we're at it, Apple does not allow you to delete the Health app. iPhones have sensors that will soon be able to detect if women have their periods (in iOS 13 & beyond). You can disable the Health app, but for some odd reason, you cannot uninstall it altogether.
Again, a tech company that truly respects consumers privacy would give them the leeway to uninstall the Health app and any native app that retains health & biometrics data.
I think you may have this slightly wrong regarding Apples new iOS 13 sign in with Apple. I’ve been reading Apples own press release and it states there that you can use Face ID or Touch ID to activate sign in.
@@juliebarker7025 There's no Touch ID on the new models Xs, Xs Max , and Xr. You only have one option and that is Face ID. Apple's press releases mention Touch ID to basically say older iPhones can use the security features they already have on them. Their website also says users can choose not to use Face ID, but doesn't say at what expense. Either way, Apple should give owners of new and old iPhones a second option that isn't based on their biometrics to activate Sign in With Apple. This option is passcodes.
APPLE is doing very well, something that makes me happy, thanks to Tim Cook and also in the past Steve, kind regards.
Love me some Tim Cook
Tim Cook is the best CEO after Steve Jobs. He is really focused on Privacy. And that’s great. I support Apple. We want privacy. Say no to Google and Facebook. And Chinese Company like Oppo, Vivo, Oneplus, Xiaomi.
Great CEO. Steve Jobs was so right.
Not on the user side when it comes to price
wow..after a long time its so nice to listen to a true professional.. Steve Jobs sure chose a worthy successor..
Privacy is the most valuable resource that all humans have equally. Everyone should fight for privacy. That is the fight for our lives.
Prior to this awesome occasion I want to look up the definition of rights in America with air tags and constitutional arms
Great idea get rid of iTunes a total waste ! Now put in a feature to browse your backup data and be able to edit your backup before a restore ..been waiting for that common sense feature since day 1
When he says "I hope that doesn't happen?" Is he referring to poor sales of iPhone or high tariffs on iPhone?
Both
She's really trying to get him to attack Facebook.
She's a feminist
I really hate the way the interviewing is done. It feels so unprofessional "so you're saying you're not a monopoly. But Elisabeth Waren says" - what kind of questioning is this supposed to be?
What did Tim Cook said in 4:35?
What did Tim cook say , in 4:35 ? *** Learn how to construct a sentence.
Tim.... I love you!
Such a great business leader who really respect people's free right and put the bullet where the call is, instead of being a hypocrite. Apple definitely can make much more money out of users data like Facebook/Instagram/Google are doing, but they did not.
Nonsense. Facebook is free, apple products are not. If they even tried to be like facebook, they'd lose their market in a day, they don't get credit for that, especially when they've been busy little censors, manipulating news feeds, gatekeeping based on politics in their closed ecosystem, their echo chamber which will become little more than an orwellian trap.All these companies are in their own way working towards a chinese internet, complete with social credit score, they are not to be defended. The more they build, the more aspects of life they begin to control, whether that be communications or financial transactions, the more dangerous they become as they have proven that they will leverage these powers to push their political bias.
Cook rehearses his interviews, he’s a good actor. What people should focus on is not what Cook says, it’s how apple is making its products which keep getting worse and people are under control over these companies. Apple needs another Steve Jobs. Not a Tim Cook.
For the first time, there are all positive comments!
Amazing leader
Mr. Cook has a million dollar smile... trust me..
Apple CEO Tim Cook: "We made the phone"
maximthefox they came up with the idea but they didn’t make it, the engineers made it
Apple just want all the credits when actually the engineers deserves the credit for making it
Why are they interviewing a business man and expecting the truth??? only the main stream media would think this is good content.
apple
It's Tim Apple!
Talk about paying taxes!
the cuestion should be is goberment to big
Privacy is very reasonable thing to offer to users, but then again so is a cable of a $1200 phone that doesn't break 3 months after the purchase, or the keyboard of a $2000 laptop for that matter. And I'm writing this on a Macbook.
talk about prepared...
If he is so good, why don't he lower his price
wow sorry if anybody else started chatting about future releases....
Unfortunately we can no longer buy iphones in europe because they are so expensive.
Even in the US it's expensive for what you're getting.
Ebay dude
Watching this on my Galaxy S10, suck it Apple fanboys!
9:07 did she really said iPhone [EX] XS in front of Tim Cook!?
The man that overseas sweatshops
No privacy for criminals
That’s laudable, Apple is losing on AI here that’s why Siri is not as good as Google assistant or Alexa........ but still they focus on user privacy.