Real Estate Market Stats I Study To Be The Expert!
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- เผยแพร่เมื่อ 6 ก.ค. 2024
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In this video, I'll break down how to study the local real estate market so you can be the best real estate agent in your market. I'll show which data to study, how to fund the data and how to communicate the data to your local real estate community.
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▶ ABOUT BRANDON MULRENIN
Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.
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Brandon, you are a comedian..."This is for agents that can focus. It's not a Tiktok video"🤣🤣🤣Such Great information. You give such amazing value. Thank you so much for all that you do. You deserve all the success you can handle!🙏🏼❤️
Had to throw that it there! Thank you 🙏
TIK TOK BRAIN
Man i didn't learn any of this from coldwell banker. Thanks man
Price bracketing video would be perfect
Incredible stuff. Thank you !
I LOVE YOU FOR THIS VIDEO! I AM A NEWER AGENT AND WHERE I LACK IS LEARNING MY MARKET AND HOW TO INTERPRET IT. I SEE A LOT OF VIDEOS THAT ARE REALLY BASIC, JUST EXPLAINING IT IN A WAY THAT ONLY PEOPLE WHO KNOW HOW THE MARKET WORKS UNDERSTAND, BUT NOT EXACTLY WHAT TO LOOK FOR TO INTERPRET THE MARKET. THIS VIDEO GIVES ME A LOT MORE CONFIDENCE AND I LOVE THAT YOU DID IT!!
This ❤
I'm not a realtor (I'm a new private money lender), but still found this training extremely helpful for learning what to look for when analyzing my local market. Very, very well done.
Hello! I'm in real estate, Do you lend in Albuquerque?
Jam packed quality content. Thanks Brandon!
Outstanding video Brandon. Tons of value in it.
Wow! This was awesome! Thank you so much for this.
Thank you! Thank you! This video was awesome! You’ve gained a subscriber for sure! I love the long videos.
Wow, this was SO helpful! Thank you from Atlanta!!
Thank you for your time! Great info! Just subscribed 👍👍
Where has this video been all my life? This is what every agent new or seasoed should know!!! Thank you soooooo much!!!
This was SO INCREDIBLE for new agents such as myself. I’ve been looking for content like this.
Thanks for the stats tutorial. Two points: 1. the data is from mid-2022. The numbers in Infosparks for this area, San Bernardino county, are radically different now; e.g., new listings -38%, closed -38%, DOM +120%, inventory and absorption rates are more than -72%, etc. I'd love to see an updated video that explains these numbers! 2. Alta Research and ShowingTime that offers reports both come with a significant price tag.
This was great! New to the business, excited for the journey
Great video love the work!
Great video! Thank you for sharing this info.
I just watched your most recent video about realtors struggling with consistency, and how some are consistent because they are confident. I'll tell you this right now Brandon, this is so fucking valuable to me. Thank you
I appreciate this video a ton Brandon. Changing my business strategies and need to make sure I am the PRO. New agent here so this is all gold. TY!
Every real estate agent needs this video ! the information is outstanding
You provide so much value it’s insane
That is the goal of this channel! I appreciate the feedback and please let me know if there are any topics that you would like to see a video on in the future. I’d be happy to make one
Great content, Brandon.
Sooo much value in this video!! Thank you so much Brandon!!!
My pleasure!!
So good and helpful!
Great information and you give it so willing. This is the 3rd time looking at this. Thanks a million!
👊👊
Such an incredibly helpful video, Brandon. Thank you so much! Note: I visited the Altos website and didn't see a free option. Hoping my MLS will be as concise as yours. Outstanding video - thank you again!
Much appreciated. Gave me exactly what I came to TH-cam looking for
Pedazo de video👏🏻👏🏻. Nobody is doing this for sure . Thanks 🙏
I have info sparks but it doesn't have fast stats. All good I still get the concept. I've learned a lot from you. I really appreciate it. You've figured this stuff out man
This was a lot of information! Thank you! Next up, price bracketing
Out here doing gods work
I love this video! The pricing bracketing is amazing. No one is doing this as you said.
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Great video, very informative and to the point.
Do you have a video on how to create CMA and knowing how to accurately make adjustments?
Loved this. More walkthroughs on free tools in the future please.
I love infosparks for identifying who’s a dominant agent in a neighborhood to know who you’re competing with.
👊
Awesome training as always. Thank you for sharing your knowledge and expertise. I’ll scheduling a consultation with you today 🎉 I’m ready to take my real estate business to the next level with your coaching 👏👏
Hey Brandon! Your videos are amazing and very informative! Thanks for all the value that you provide. Tip for AZ agents, the Cromford Report is a great market analysis tool!
Thank you for this info
Great video!
Nice video - thank you
Wao! Super helpful!
As a realtor, I thank you for this video. 💯
Thank u, won’t let u down.
Thank you!!
Thank you for this❤ I'm about to get my license as a new real estate agent.
Hi Brandon! Love your videos, do you have to pay extra on showing time to have access to the price bracketing details?
The Goat 🙏
THANK YOUUU
I got to the Altos Research part of the video! :)
Please keep sharing
You guys are so lucky to have access to such data. in South Africa, we only have the sold prices and medium prices per year
They're lucky indeed. There's a bit more data on Property24 and Lightstone, though. I wonder if they'd be willing to produce this type of data if we request it... It's worth a try.
Altos is not free I just check them out. Great information as always thank you for share this gem with us.
Hi Brandon, You have great videos! Is Showtime and Infosparks available in Canada? God bless
Thank you Brandon! I want to sign up for your coaching. My brokerage wants me to start as a Buyers Agent, though.
Hello! Thanks for this amazing video. I'm an agent in Miami and my MLS doesn't have Info Spark. We have something similar called SunStats... doesn't seem as robust thought. (Maybe I'm not using it right?) Any other way to get s"howing to contract" stats? Thank you!
Thank you so much for this!! Do you have a Facebook group at all?
Hey Brandon when you go on listing appointments do you give information based on the previous month or do you give them the stats by week?
Ex: you go on a listing appointment and say there’s x amount of inventory based on Julys data OR there’s x amount of inventory because as of last week x number of properties are on the market and x have sold so far…
I hope I’m articulating my question properly.. 😬
Hi Brandon this price bracketing technique is a game changer! You deliver so much value. One question: when you mentioned if your cma comes out to 260-265k price it at 275k did you mean to say 270-275k? Seems like buyers in 275-300k range would see listings below 275k as well. Seems like the group of buyers under 275k wouldnt see it.
I don't have "Target Market Analysis" on my Las Vegas MLS. Is there anywhere else I can find that data? I really like it.
This might be a silly question. But is this video also good to be a knowledgeable buyers agent? Knowing the market, knowing the listings, prices.. etc. Utilizing the MLS to lock in buyers, is that a possibility? Thank you for your time and awesome video!
Not finding that last part "Target Market Analysis" in my showing time :(. Looks like they changed things around. Will have to call them.
I wish i can afford for you to be my coach! You are great! I am a new agent, now I just have to figure out how to write the information into a letter to send out lol. Thank you for your help!
This is exceptional information. I am working through your Level 1 right now! I am so bummed; my showing time does not have the "Target market Analysis" option!
Glad to hear you are enjoying the Level 1 program. That is too bad about your showing time! If there is anything that we can to help, feel free to reach out to us via email...we are here to help!
i need a video on price bracketing
Hey Brandon Great video! I went to showing time I don’t have all the reports in ShowingTime. Would those ShowingTime reports also be in Altos
They have everything except price bracketing.
@Brandonmulrenin what if i dont have the FASTSTATS option . Is it called something else?
If doing a weekly video....how do we find new data to give about the market? The info sparks gives data by the month, not weekly or daily. Is there a place we can pull data from to give new data points each week?
Brandon ! Omg this video was amazing. Btw I know why agents all don’t have access to target market analysis. They need to pay $15 extra to showtime
Just a little fyi in case the newer agents can’t see it on their mls
All-in-all, good content and info on your channel Brandon, and I appreciate your efforts and info that you share. Having said that ...
I think you may have misinterpreted other people "getting mad" about you making mention to sellers that you could share with them a strategy that gets buyers to "overpay" for their home. A sold-to-list price that exceeds 1.00 certainly says that the buyers are paying more than the current list price, but that doesn't mean they "overpaid" in the truest sense of how people interpret "overpaying".
I think people were likely annoyed with that line as it might be technically and literally correct from one viewpoint (they paid more than the list price), but the impression that it gives to most sellers is inaccurate - that buyers are paying more for the home than what it's worth. The most likely way to tell if someone actually overpaid is by looking at the appraisal. If the appraisal comes in under the negotiated price, then it's more likely they overpaid, but even appraisals are just an opinion of value and will vary from appraiser to appraiser.
Another piece of info that is short on evaluation: It's not JUST inventory that drives the market. It's inventory in conjunction with demand. You can't evaluate one without also taking into consideration the other. Fundamental economics.
I'd also make the argument that no sellers should evaluate whether now is a "good time to sell" based solely on one side of the equation: selling. If they are a seller who will also be buying, then there's a lot of additional data and questions that should be evaluated that will give a better, more impartial viewpoint on whether or not now is a good time for a home seller to put their home on the market.
Lastly, info you shared on ShowingTime is making a lot of assumptions you don't know. I'd also suggest that showings per listing is much more valuable for a seller to know as opposed to the overall number of buyer showings per price bracket. The reasoning should be fairly obvious.
This video is geared more for real estate agents rather than investors if any other investors are watching. However there are a few small nuggets in there.
Thank you Brandon for this immensely helpful video! had a question about my MLS' showing time. I looked under reports and it looks like I don't have the target market analysis section. Do you know if there's a way I could get it? Also I looked at altos research and couldn't find a free version. Did they recently change it? Thanks again!
I'm in the same boat, I have showing time but I dont have the target market analysis section! I wonder if he'll come out with a video with another way we can get that or maybe even buy that feature?
have you guys find it yet?
Unfortunate my MLS doesn't have any of the tools in this video. I'll find something close, this info is great! If anyone has anything comparable let me know!
Did you watch til the end??
A price bracketing video would be great!!! Thanks!
Coming soon!
@@BrandonMulrenin Hi Brandon. Have you made the price bracketing video yet? My search didn't deliver anything.
Great ideas, Brandon. In some areas, ShowingTime is frowned upon given they are owned by Zillow. So the valuable insights their InfoSparks tool provides may not available.
I don't know why my showing time reports doesn't have target market analysis
i go on showing time and then click on reports, but it doesn't say " target market analysis " ??
I have many ideas that we are not taught on how to do them and I think its because they are not used. I think I am right and there is has to be a reason why many companies do not teach you right.
Brandon when do you pull this report first of the month or end?
End of month
My showing time didn't have targeted reports as an option, did you have to upgrade the service? My MLS doesn't have Info sparks, it has smart charts and its an upcharge. Would you say upgrading showing time is the best?
This comes with my MLS, I would upgrade
You’re hilarious this isn’t a TikTok video
Let’s get down to business 👏👏👏😂😂🙏🏼🙏🏼🙏🏼
🙌
My MLS doesn’t have Easy Statistical Reports…using the platform NTREIS….any other suggestions? Thanks!
Purchase individual products from showingtime now
What is price bracketing?
I have a full video this on my channel if you search up: price bracketing.
My MLS does not have ShowingTime, nor any other program to show price bracketing. I
s there anywhere else that I can see the price bracketing?
Not that I aware of, but you can call your MLS customer service and ask where you can find the data.
Thanks Brandon, this is a lifesaver for a new agent and trust me this has given me new ideas to tackle my neighborhood and be an expert not only for marketing but also listing presentations with the array of info you provided. Thanks again for this.
Altos Research is it free?
It is
So these are all paid resources, are there any free resources people can use?
This info is amazing I’m a new realtor, and this question might sound dumb but do you print this stuff out or just show them your laptop?
This was AMAZING! As a new agent I am trying to find ways to add value and this is perfect. I was literally researching this last week but kind of got stuck. Thank you. I really appreciate your content and all you do to help agents.
You're so welcome!
Screen is totally blur thanks
Price bracketing video please price bracketing video please price bracketing video please 🙏🏼
You did not follow steps by steps :(
Our MLS does not have a Target Markt Analysis Report Available. Any other resources to get this info?
Altos Research
@@BrandonMulrenin Altos doesn't seem to have pricing brackets and though this was so powerful. I signed up temporarily on Showing Time to try this service out and the reporting is limited to those that book through Showing Time. Do you have any other resources or education around price bracketing?
THANK YOU SIR!! Everyone says study the market..but does not show HOW to study the market 😒 🙄 . Thank you again
Absolutely!!!
@@BrandonMulrenin u keep it str8 forward
there are only few real people like you out here real 🙌🏽
Agree 100%. Or they say "know your numbers!" but will not elaborate on what that means. this is awesome content!
Exactly. My dad would tell me to know my budget, budget for something, live within my budget but missed one key piece of info - how do you create a budget?
It’s pretty simple and straight-forward once you are shown (even if your income varies) but when you are young or if you’ve never seen or heard it explained, not so much.
Thankfully, I found Dave Ramsey years later and learned how to create a budget plan!
Great Stuff. Long form is what’s up.
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@@BrandonMulrenin - Some positive feedback: For me Personally as a viewer, I prefer shorter vids in the morning. Like a breakfast. Later in the day, consuming longer form content is more comfortable for me. Even if I have to run-it-back once, twice or more. Also, Time-stamping the longer vids might help retention / click thru with the low-attention span viewers.
So incredibly helpful! Thank you! I just shared with our team.
Awesome! Thank you!
Great video. I love to watch, just listen, and then listen again for notes and then keep listening so i can learn, retain and execute when that time comes.
A price bracketing video would be great!! You are the GOAT
Yes, great idea....coming soon!
This was a Master Class on how to be an expert in your market. Thank You Brandon!
Great video, tons of value. Altos research unfortunately not free when I just looked up, can request demo though
Off topic Question: best time to cold call? In one of your videos you allocate 8-11 essentially but do you ever cold call in afternoon?
8-11 is the best time, evenings are ok too. Afternoon is the worst time.
@@BrandonMulrenin ok good to know. Thank you for your time!!
I’m in CA so this information may not apply but my title person gives me free access to Altos. Ask your go to title person if they have access to it. It’s a great resource.
I’m 19 and just got my license! Set up a meeting with you tomorrow and I’m watching all of your videos trying to learn everything. Thank you so much!!
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Wise decision.
Thank you for the guidance on how to be a market expert. Can you perhaps do a segment on price bracket please, thanks
Yes, coming soon!