How to Use Graphic Design | Michael Bierut | Talks at Google

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  • เผยแพร่เมื่อ 21 พ.ย. 2024

ความคิดเห็น • 156

  • @cllgscreative
    @cllgscreative 8 ปีที่แล้ว +38

    This talk is so essential. Especially the part about dealing with rejection.

  • @jamescat2386
    @jamescat2386 7 ปีที่แล้ว +12

    Michael Bierut comes across as a very genuine man of integrity

  • @AllscottyD
    @AllscottyD 7 ปีที่แล้ว +12

    Achieving good design seems so daunting, but somehow Michael Beirut makes it feel more practical and possible.

  • @musicajuansuarezm
    @musicajuansuarezm 9 ปีที่แล้ว +43

    Michael is one of the best designers out there. Loved this insight to the process of the amazing identity for the media lab.
    Thanks for sharing

  • @marcusmarritt5709
    @marcusmarritt5709 9 ปีที่แล้ว +9

    Playing this to my year 1 students tomorrow morning in contextual studies, fantastic industry insight

  • @DanielFSmith
    @DanielFSmith 9 ปีที่แล้ว +10

    I enjoyed this. Prominent company designs in the background: Yamaha, Mitsubishi, London Shard, Apple. A very neutral color throughout, drawing attention to the speaker's face. A steady pace through the talk, always interesting, and almost an art piece in itself!

  • @lwfoard3104
    @lwfoard3104 9 ปีที่แล้ว +317

    How have we gotten to the point where the guy in the front row thinks it's okay to sit there (IN THE FRONT ROW) and feign interest in Michael Bierut's presentation while playing on his phone for 25 minutes?

    • @scottmackaydesign
      @scottmackaydesign 9 ปีที่แล้ว +7

      +LW Foard I noticed that too, Im wondering if at Google they encourage live tweeting and things like it. He could be reading others tweets about the talk too. Who knows?

    • @matthewroop4949
      @matthewroop4949 8 ปีที่แล้ว +16

      +LW Foard He could easily be live-tweeting the event. It's nothing anymore. Better to be less indignant as much as I agree it's annoying.

    • @verbindung
      @verbindung 8 ปีที่แล้ว +3

      I think he has face-tourette

    • @corgikun2579
      @corgikun2579 8 ปีที่แล้ว

      +verbindungsfehler I saw it too

    • @corgikun2579
      @corgikun2579 8 ปีที่แล้ว +3

      16:52 you can see his face so you'll never hire him

  • @karladrianaguro9128
    @karladrianaguro9128 8 ปีที่แล้ว +9

    He is very wise. I really like him. Great job, Mr. Bierut!

  • @imani828
    @imani828 4 ปีที่แล้ว

    This is my favourite graphic design speech of all time

  • @Clenchedboot
    @Clenchedboot 8 ปีที่แล้ว +5

    He gave a similar talk at my design school a while back and blew my mind

  • @kevinjfallon
    @kevinjfallon ปีที่แล้ว +3

    I worked at the Media Lab he speaks of. Just as an electrician. I distinctly remember the logos he designed. At first I didn’t get it but once someone explained it to me I felt like it was truly brilliant design

    • @leoray1234
      @leoray1234 2 หลายเดือนก่อน

      That's cool...what if no one explained it to you, would you have discovered the meaning or enjoyed the desig without it?

    • @kevinjfallon
      @kevinjfallon 2 หลายเดือนก่อน

      @@leoray1234 I don’t think so. It seemed to abstract

  • @tomlaverty3311
    @tomlaverty3311 6 ปีที่แล้ว +4

    LOVED IT! Hillarious "i actually dont value my artistic integrity that high:"

  • @carolineglenn2918
    @carolineglenn2918 5 ปีที่แล้ว +1

    I love hearing him tell the story of that first Clark logo that made him want to be a designer. There were a handful of moments I had that made me feel similarly

  • @aw412
    @aw412 6 ปีที่แล้ว +69

    Video title should be: A genius speaking and an idiot on his phone.

    • @leoray1234
      @leoray1234 3 ปีที่แล้ว

      At first I thought he was taking notes, but I don't think so

    • @Kunalalal
      @Kunalalal 3 ปีที่แล้ว +1

      I thought the idiot is me

    • @primothegreat9022
      @primothegreat9022 9 หลายเดือนก่อน

      You're so harsh dude

  • @j.thorgard
    @j.thorgard 9 ปีที่แล้ว +14

    26:10 Great answer to the first question.

    • @j.thorgard
      @j.thorgard 8 ปีที่แล้ว +2

      ***** I had to re-watch that part of the video to understand why the hell you said that. :)

  • @derflorian4916
    @derflorian4916 7 ปีที่แล้ว

    Michael Bierut is pure genius.

  • @swaranbains8326
    @swaranbains8326 4 ปีที่แล้ว

    An inspiration and a living legend in the field of this work- I hope I get to work with him one day- I would like to share my ideas with him

  • @abseil33
    @abseil33 5 ปีที่แล้ว +2

    I love those great questions that go to him. Thanks for sharing!

  • @MirceaPanduru
    @MirceaPanduru 5 ปีที่แล้ว

    After several decades of logo design: 'Logos are weird because on one level, they're this weird piece of commercial marketing -- they're a commercial marketing tool. On the other hand, people do take them personally. It's someone's signature. It's the flag that they fight under. It's the sign over the door they go to five days a week or more. So it does mean a little bit more to them than just colors and shapes, I find.' -- Mike Bierut

  • @crstfrdrnt
    @crstfrdrnt 8 ปีที่แล้ว +1

    I LOVE the Q&A

  • @LuciferTheBloody
    @LuciferTheBloody 6 ปีที่แล้ว +1

    Hes so right on the just design whatever you want thing being bad

  • @big8611
    @big8611 6 ปีที่แล้ว

    5 mins in the video I know I can listen to him for hours (brilliant guy) and I am not into design particularly.

  • @hamidizadpanah8909
    @hamidizadpanah8909 5 ปีที่แล้ว

    This square guide system which act as a pattern is the flexible pattern that is used in Arabic and Persian calligraphy. They used this pattern to apply scripts and motifs in their building's surface as decoration elements since 1000 years ago. square Kufic calligraphy.

  • @amateurstuff
    @amateurstuff 8 ปีที่แล้ว +16

    4 people dislike the guy in right corner. sorry guy.

  • @YuriRadavchuk
    @YuriRadavchuk 7 ปีที่แล้ว

    So many great things come from MIT media lab. Sorry, Google, but they are the dream place to work at.

  • @jhotojodee2345
    @jhotojodee2345 7 ปีที่แล้ว +3

    What a lovely guy.

  • @Kunalalal
    @Kunalalal 3 ปีที่แล้ว

    i love that screen

  • @mediumstudio
    @mediumstudio 5 ปีที่แล้ว

    all the MIT media lab stuff is awesome!

  • @beatrizmaia7721
    @beatrizmaia7721 4 ปีที่แล้ว

    great talk. thank you for making this available for everyone. really nice

  • @KaneFord
    @KaneFord 3 ปีที่แล้ว +1

    @9:50 -- He says "demonstration" but "demonstraction" is in the presentation - interesting!

    • @KaneFord
      @KaneFord 3 ปีที่แล้ว

      (I'm just curious if there was a story behind that being included like that.)

  • @garfellow5038
    @garfellow5038 8 ปีที่แล้ว +13

    4:00... is that just me or did the audio change?

    • @Hibiol-of-my-decay
      @Hibiol-of-my-decay 7 ปีที่แล้ว +1

      Garfellow nop. The mic maybe was disconneted and then we hear from the camera's built in one

  • @hyacinthdibley2420
    @hyacinthdibley2420 6 ปีที่แล้ว +13

    I'm putting a sticker on the bottom right of my screen.......Yep, that helps.

    • @walterwhite5249
      @walterwhite5249 4 ปีที่แล้ว

      But I just managed with my fingers to hide him😂

  • @DiszaJatnikaGAthar1997
    @DiszaJatnikaGAthar1997 7 ปีที่แล้ว +2

    Tugas ane buat resume video ini :)

  • @edgarortiz1366
    @edgarortiz1366 8 ปีที่แล้ว +3

    Looks like a great friendly person.

  • @MyInstantSearch
    @MyInstantSearch 5 ปีที่แล้ว +1

    This was really useful.

  • @patrickevans23
    @patrickevans23 8 ปีที่แล้ว +2

    This is a really useful talk! Thanks for sharing :)

  • @Logodesigngurucorp
    @Logodesigngurucorp 8 ปีที่แล้ว

    Interesting, engaging and slightly humorous talk.

  • @evaalwora1533
    @evaalwora1533 3 ปีที่แล้ว

    Fantastic presentation!

  • @infographie
    @infographie ปีที่แล้ว

    Excellent

  • @archrao2103
    @archrao2103 7 ปีที่แล้ว

    Very smart audience! great questions

  • @deatheinyoutube4442
    @deatheinyoutube4442 7 ปีที่แล้ว +74

    I want to slap the guy with the phone.....

    • @mr.nicktuts653
      @mr.nicktuts653 6 ปีที่แล้ว +1

      the Guy is doing nothing wrong ..he is just concentrating taking not smart student

    • @qwertyki9367
      @qwertyki9367 4 ปีที่แล้ว

      @@mr.nicktuts653 taking not smart student?

    • @512banana1
      @512banana1 4 ปีที่แล้ว

      @@qwertyki9367 lol ikr?

    • @ChalkyTheASMR
      @ChalkyTheASMR 4 ปีที่แล้ว

      I was looking forward to a comment about him

  • @philiq18
    @philiq18 7 ปีที่แล้ว

    That was extremely insightful.

  • @rubanzhall
    @rubanzhall 6 ปีที่แล้ว

    Wow awesome ideas and creativity

  • @altamiranocorinaleonor938
    @altamiranocorinaleonor938 3 ปีที่แล้ว

    Debe ser una información muy interesante, lastima no tiene subtitulos en Español

  • @TerekkiTerekki
    @TerekkiTerekki 5 ปีที่แล้ว

    Very enjoyable thanks for sharing.

  • @littleatwork
    @littleatwork 8 ปีที่แล้ว +2

    Very informative! Thank you :)

  • @ojedalistellobrunoramiro5014
    @ojedalistellobrunoramiro5014 2 ปีที่แล้ว

    Estas acá por introducción al diseño ;)

  • @janaeallen7618
    @janaeallen7618 7 ปีที่แล้ว

    Only 12 dislikes but the comments are filled with shame .... where is the positivity

  • @PandamoniumArts
    @PandamoniumArts 4 ปีที่แล้ว

    I think the bloke in the right hand corner is actually taking notes on Google One Note.

  • @brookygamesvr
    @brookygamesvr 9 ปีที่แล้ว +3

    Could have taken the 9 letters and changed the "media" to a different color.

    • @RobTyleruk
      @RobTyleruk 9 ปีที่แล้ว +14

      +Doodle Books a great logo works in black and white

  • @yezzytatta8035
    @yezzytatta8035 5 ปีที่แล้ว

    If I were the one in charge of this talk event, I would have kicked the rude guy in the front row 30 after the talk started.
    Huge respect to Mr. Michael Bierut for being the legend and so patient with that moron.

  • @raysanford2048
    @raysanford2048 6 ปีที่แล้ว +5

    I'm super distracted by the distracted guy.

  • @syedaabeerfatima7175
    @syedaabeerfatima7175 4 ปีที่แล้ว

    does anyone know who is the designer of clark logo ??, which inspire the greatest graphic designer, Michael Bierut

  • @sunshizzleyou
    @sunshizzleyou 6 ปีที่แล้ว

    “Interestingly Bad” (14:44).... I need this t-shirt!

  • @siyabongamtetwa7888
    @siyabongamtetwa7888 7 ปีที่แล้ว +1

    I love this presentation. BUT the guy with the phone on the front just kills every 'inch' of attention I have.

  • @LeonidasGrecos
    @LeonidasGrecos 8 ปีที่แล้ว

    great talk :)

  • @MarceloAbans
    @MarceloAbans 5 ปีที่แล้ว

    @21:39 he enjoys the drop here.

  • @7bigapple
    @7bigapple 8 ปีที่แล้ว +2

    How did the person filming this not notice the audience member's big head obstructing the screen? Hugely distracting! C'mon Google...

  • @GraylingImprintTV
    @GraylingImprintTV 7 ปีที่แล้ว

    Your great!

  • @Thang259
    @Thang259 5 ปีที่แล้ว

    does anyone know how they made the animation for the logos at 21:00 ?

  • @HitchcockTheBirds
    @HitchcockTheBirds 8 ปีที่แล้ว +46

    He's using a macbook at a Google presentation

    • @HitchcockTheBirds
      @HitchcockTheBirds 8 ปีที่แล้ว +1

      android vs ios? I know that when it comes to computers, ya they don't have competition but they're pretty big rivals

    • @Infamous_man
      @Infamous_man 8 ปีที่แล้ว +8

      what is he supposed to use? A Chromebook?

    • @HitchcockTheBirds
      @HitchcockTheBirds 8 ปีที่แล้ว +2

      A windows laptop perhaps? I don't know, he can use whatever he wishes, it's just that google and apple are kinda rivals...

    • @piccolaradge8333
      @piccolaradge8333 8 ปีที่แล้ว +11

      But he's a Graphic "Designer " in this Business it's more common to have a MacBook than something else 😅

    • @PeterSather
      @PeterSather 8 ปีที่แล้ว +10

      mac = graphic design industry standard. just is.

  • @coulddooooo
    @coulddooooo 8 ปีที่แล้ว +1

    I don't get the question about using the Google Logo or a made up logo? Anyone?

  • @ijuh22
    @ijuh22 7 ปีที่แล้ว

    I've been told people think Google employees are arrogant and looking at the guy in the front row I can see why. Can't they be taught some manners?

  • @Arnold_X3
    @Arnold_X3 4 ปีที่แล้ว

    4:00 - mic fail.. how is this Google, the biggest of companies on earth, even in 2015?

  • @jpat313
    @jpat313 5 ปีที่แล้ว +1

    strange noise at 35:41 lol

  • @kehkeh92821
    @kehkeh92821 6 ปีที่แล้ว

    Yea that guy in the front walked into the wrong talk

  • @alexmeza5155
    @alexmeza5155 6 ปีที่แล้ว

    is that bottle floating?

  • @mashable8759
    @mashable8759 7 ปีที่แล้ว

    I'm 20, so is it too late that i had that moment that Michael is telling us at this age? Am i too late to be a graphic designer?

    • @michaelkelly3158
      @michaelkelly3158 6 ปีที่แล้ว +3

      I'm 26, so I sure as hell hope not!

    • @Bananapocalypse
      @Bananapocalypse 4 ปีที่แล้ว +1

      No, I’m 28 and am going to graduate with my bachelors in Communication Design in a year.

  • @cecilialu7
    @cecilialu7 2 ปีที่แล้ว

    Why the man sitting there kept playing on phone?

  • @TheHoolabalooga
    @TheHoolabalooga 4 ปีที่แล้ว

    The guy using phone is an EYESORE!!!

  • @williamwong2733
    @williamwong2733 6 ปีที่แล้ว

    Why Michael Bierut having the same speech everywhere?

    • @hyacinthdibley2420
      @hyacinthdibley2420 6 ปีที่แล้ว +1

      William Wong because without the internet, only one group of audience would have seen the presentation at Indaba. People do it all the time that is how we send messages all over the world. Do the same things everywhere many times. It just looks too much because each presentation was recorded and uploaded here on YT.

  • @Aisensan
    @Aisensan ปีที่แล้ว

    The guy on the right constantly typing on his mobile phone...

  • @gonebymidnight2881
    @gonebymidnight2881 ปีที่แล้ว

    The main problem with design is the jury of your work (the client ) is mostly design-wise uneducated and and most of their clients are plain dumb. luckily doctors and others professionals are not subject to that process where the uneducated opinion is what prevails.

  • @johnmwendwa3802
    @johnmwendwa3802 5 ปีที่แล้ว

    Whats wrong with that guy in his damn phone, I'd like to think he's tweeting but no! Sucks!
    This edit; I think he's taking notes on Google Keep!

  • @kennethadrian
    @kennethadrian 6 ปีที่แล้ว

    35:31

  • @ranawaleed6109
    @ranawaleed6109 5 ปีที่แล้ว

    Fix ur microphone

  • @dylandavies9637
    @dylandavies9637 7 ปีที่แล้ว

    9:45 minutes in, typo on slide!! 'demonstraction' instead of demonstration. Shame.

  • @Blackblaze2007
    @Blackblaze2007 8 ปีที่แล้ว

    eer??? SEPERATE???! wheres the attention to detail?? this is suppose to be a graphic design education...

  • @m93sek
    @m93sek 6 ปีที่แล้ว

    Funny guy

  • @hyacinthdibley2420
    @hyacinthdibley2420 6 ปีที่แล้ว +1

    *SOMEONE PLEEEEEEEEEEAAAASSSEEE SLAP THAT 'BOY' IN THE FRONT WITH THE PHONE!!!*
    THAT IS THE WORST INSULT TO A PRESENTER.....especially to Mr Bierut.
    ....even if he were a reporter looking up questions or a doctor texting life-saving techniques...I DON'T CARE. WTHk?!!

  • @footcharaf
    @footcharaf 6 ปีที่แล้ว

    I am the best graphic designer in the third world countries

  • @ijuh22
    @ijuh22 7 ปีที่แล้ว +2

    I hate this guy in the front row so much it's hard to watch this talk. These manners would've never been acceptable a few decades ago.

  • @elenasfait8799
    @elenasfait8799 ปีที่แล้ว

    Gherla😅