Pentagram: The Evolution of Design and Turning a Client's Vision into Reality | Adobe Creative Cloud
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- เผยแพร่เมื่อ 15 ม.ค. 2018
- Brooke and Paul were excited and honored to sit down with Michael Bierut and Natasha Jen, partners of NYC’s 45-year old maverick design firm, Pentagram. How has the craft changed from then to now? Get the inside story from two leaders at the world’s largest independently-owned design consultancy, next on Make It.
Connect with today's guests from Pentagram:
Twitter
Michael Bierut: / michaelbierut
Natasha Jen: njenworks?lang=en
Instagram
Michael Bierut: / mbierut
Natasha Jen: / njenworks
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Pentagram: The Evolution of Design and Turning a Client's Vision into Reality | Adobe Creative Cloud
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Awesome, it’s great to see how these guys are humble and not arrogant at all.
Even her tshirt matches the coffee cup.
Definitely some golden nuggets in this video. Especially if you're a designer who needs to update their website copy. Listen!
Why is each camera angle a different colour cast? Especially the wide shot of all four of them!
"Creativity"
Amazing interview, very eye opening
12:50 roasts the term creative in Adobe Creative Cloud interview haha
They brought up a good point it's like calling someone smart over and over again makes the person think that they have to be smart and if they are not their self-worth decrease since then they hold themselves up to such high standards
This was a great convo.
Awesome!
I want to have a book full with notebook sketches of Michael
Pentagram is the best
Why does their conversation seems so fragmented. It feels like they are in a rush,need some breathing space
I agree, I feel like the interviewers maybe couldn't keep up with the depth of this conversation...it was a bit awkward but also some great information and wisdom lol!
It's like it has been sped up.
at 5:12 you can hear a chicken clucking. You can not un-hear it now can you?
Otherwise there's plenty of great info in here!
I really wish i could be like Natasha one day!
you can!
Please, Adobe. Enable subtitles to be understood in another language.
Natasha said the word "creative" is problematic because designer are called creative. And creative giving an ideology implying they are not strategic-which I totally agreed-but yet she called herself graphic designer at the beginning and that outdated title is problematic already.
can u elaborate on why its outdated?
4:55
11:41
The constant demand for CHANGE. Novelty for its own sake is not necessarily a good thing. With the speed that we are now readily able to access information and eye candy people are trained to have a short attention span and a low threshold for boredom.
" Everyone else has changes "
She just called creativity, vague. 12:47
WOW. I am a creative person...
without creativity we wouldn't have beautiful Buildings, Cars , Bikes , Huge ships ,etc.
back then there were no "designers" but still there were beautiful usable products, tools
back then people didn't even knew they were designing, it was their Intuition
I know designers are Ass***** especially the ones who attended Design schools
I mean the real work is done by the Engineers on Apps , cars , Websites they don't brag about credibility
but these Designers do.
_I agree with her other rants about "designers use big words when it can be framed in a simple sentence"_
They could have subtitles in Spanish, right?
The interviewer Paul Trani alarmingly tried way - too many times to do a value-check and identification with the Pentagram crew. Definitely ruined this wonderful interview, as both Brooke and Paul seemed in a super mood to talk and give insight. Maybe get some insight for a good interview methods and questions from Higher Resolution youtube series.
Thanks for doing it though, thoroughly enjoyed seeing Brooke and Paul vibe and share their opinions.