He made it look easy. Can't imagine the amount of thought process that went behind each of the creation. His MAD experience though gave a very nice glimpse to the real deal.
He has such an approachable energy about him, he has a very unique way of solving design problems but he makes it seem like it's no big deal at the same time haha
I like how he introduced himself. 1:02 I'm a graphic designer. There are no jargons like design thinker, creative design strategist etc. So down to earth person and a true designer.
No matter how much you know, there is always something to learn from design and it's beautiful to see how it affects the world in so many different ways. lovely presentation
What an inspirational speaker he is. I love how he views design as not just creating and producing a product for a client but a whole problem solving process and that last bit with the schools on how sometimes design can go further and effect individuals deeply.
I started doing typography and logo design with my dad when I was 12. I prepared the lettering and he painted them on buses, trucks and billboards. This was before computer design and printers... A lot of work and a lot of fun..
I just randomly stumbled across this video whilst binging futur vids, and the part where he said about the design process is interesting caught my interest. I have been creating logo design process videos on this channel since January and I have also noticed viewers find the design process very interesting so it was interesting to hear an authority in the design world confirm this.
I love all his work but the Media Lab idea is so genius. Not only making a logo but making a system in which people can make their own? That's extraordinary
thank you for the inspiration ! ive been a fan of the MIT logos for so long. thats really smart ! and the MAD one. im not sure why this video does not have like millions of views ! thank you again 😍
Great talk! 40 years is almost double my life time. One thing I want to point out at the end he says "one of those kids maybe one day god willing if they hit the jackpot they'll be on this stage" nobody who hits the jackpot will be on that stage. you worked your ass off to get on that stage. if I won the jackpot ide be on an island getting drunk lol
I didnt think I'd like anything more than the saks 5th cut up idea, but the MIT lab ones were AWESOME. A whole culture could be created around those. Im sure a few have been made into tattoos by staff. Very cool 💛
It’s easy to be an architect or interior designer, when there are no monetary limits. As long as they believe in you. A big part of design, is not having constraints on the monetary aspect of it all.
@@tehtomi yes, I guess he makes scores for commercials. he also has a music name, I did not find this song but, Wow, his songs are experimental masterpieces! soundcloud.com/yakayaka
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I thought the church part really injured the sactity of the church, like its not the superdome, commercial advertizing like that has no place in somewhere that is not meant to be commercial or selling you things..... Using type like that give you about as much respect for it as you would give a bag of crisps, because I've seen type and terminology used that way on bags of crisps. Failed
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He made it look easy. Can't imagine the amount of thought process that went behind each of the creation. His MAD experience though gave a very nice glimpse to the real deal.
He has such an approachable energy about him, he has a very unique way of solving design problems but he makes it seem like it's no big deal at the same time haha
I like how he introduced himself. 1:02 I'm a graphic designer. There are no jargons like design thinker, creative design strategist etc. So down to earth person and a true designer.
5:10 nuts
7:40 saks fifth avenue
10:40 church
13:50 the new york times, room signs
18:40 mad
22:40 ny map signs
27:27 mit media lab
31:00 library
No matter how much you know, there is always something to learn from design and it's beautiful to see how it affects the world in so many different ways. lovely presentation
Michael Bierut is such an entertainer when it comes to speaking about design. :D
What an inspirational speaker he is. I love how he views design as not just creating and producing a product for a client but a whole problem solving process and that last bit with the schools on how sometimes design can go further and effect individuals deeply.
Thanks for sharing your thoughts. Great to hear you found the talk valuable.
I love the MAD logo. I still remember my Design Lecturer always told me, "ideas are everywhere. You just need to get out of class." Great video!
Great advice! Glad you enjoyed the video.
And yet you wouldn't get his very idea for you were in class!
Wow this is the first time I've seen and heard Michael Bierut speak. Thank you.
Such a humble guy considering he’s a friggin legend, he’s up there with the greats.
My moment was when a boy at summer camp pointed out the arrow in the fedex logo. Haven't been the same since.
Took me atleast 10sec to see---
7 years on and still relevant as ever. So good to watch.🙂
Loved his book. His genius is only matched by his humbleness.
Loved how he talked about how the CLARK logo got him into brand design!
Learned so much from this talk. I love that every step in the design process has a story behind it. Fantastic!
We need more talks like this, from industry legends.
I started doing typography and logo design with my dad when I was 12. I prepared the lettering and he painted them on buses, trucks and billboards. This was before computer design and printers... A lot of work and a lot of fun..
thats so awesome!! What do you do noww???
Outstanding design presentation. Such an inspiration to see a humble, passionate designer ply his trade.
One of my favourite top 5 talks for sure
MIT was the best change in design... Lovely presentation.
Could listen to Mr. Bierut for hours!! Best speaker and so motivating. Thnx a lot sharing your knowledge with us🙏🏼
NO I LIED The black and white mural with the kids speaking were my favorite! What a lovely way to tie all these libraries together!!! 😍😍😍
My moment was when someone pointed out the three Kiwi's in the canterbury logo. Blew my mind.
This speech has inspired me out of my shoes! Thanks Design Indaba & Michael.
anybody else get the play with deez nuts joke LMAO
I think about 5 people got the joke in the audience. hehe
Hahahaha thats what I came here for
Quick and s sneaky joke he did there
I heard one laugh. The crowd failed him.
I laughed but didn’t hear the audience in the video 😔 disappointed
I just randomly stumbled across this video whilst binging futur vids, and the part where he said about the design process is interesting caught my interest. I have been creating logo design process videos on this channel since January and I have also noticed viewers find the design process very interesting so it was interesting to hear an authority in the design world confirm this.
I love all his work but the Media Lab idea is so genius. Not only making a logo but making a system in which people can make their own? That's extraordinary
its lovely, but his not first one who make this system. Search for the Bannai script.
I did not expect that design is so important!
Thank!
Fantastic! Michael you truly make a difference. I hope to flourish in my own way as you have yours. Thank you for Sharing!
that intro story GOT ME!!!!
thank you for the inspiration ! ive been a fan of the MIT logos for so long. thats really smart ! and the MAD one. im not sure why this video does not have like millions of views ! thank you again 😍
Amazing one👌 I love how empathetic design can be🥹🔥🔥🔥
Great talk! 40 years is almost double my life time. One thing I want to point out at the end he says "one of those kids maybe one day god willing if they hit the jackpot they'll be on this stage" nobody who hits the jackpot will be on that stage. you worked your ass off to get on that stage. if I won the jackpot ide be on an island getting drunk lol
es muy interesante su trayectoria y tambien es muy divertido como cuenta sus proyectos
I really enjoyed this speach! Great communicator!
Great to hear! It's definitely one of the favourites.
What a guy. Great talk. Thank you.
Honesty, 30:00 the media lab logos look like a mixture of Chinese and Korean characters. Love it.
I didnt think I'd like anything more than the saks 5th cut up idea, but the MIT lab ones were AWESOME. A whole culture could be created around those. Im sure a few have been made into tattoos by staff. Very cool 💛
I'm not a graphic designer but loved your presentation. Thanks
this man is incredible
Seriously, printed resealable bags can look so great! :D
Laughed too hard at "made an alphabet we call nutcase.." hahaha
Great presentation with inspiring case studies.
Awesome to hear you were inspired!
loving his tie!
Tucked RIGHT into his pants.
Man I LOVE his tie.
wow 30:30 that just made me so happy. Just like wow. thank you sir.
great song too, I want to know what song it is?
Great to learn from talks like this thanks for posting.
Inspirational. Wish I had his gift to gab.
amazing materials would be amazing to see more things dedicated to design
fuck, i clapped alone in my room when he showed the MAD logo lol
incredible talk.
Great Folio presentation - not sure if I got what the title promised though.
Made you watch though ;)
7:37
Attempt at a "deez nutz" joke?
xD
I also noticed it. Why was no one laughing? :D
Great talk! Loved it!
this vote form fro Florida is interesting, never heard it before.
Awesome talk !
thank you.
That was great.
Very inspiring design! Epic!!!
Great stuff!
Design counts!!!
It’s easy to be an architect or interior designer, when there are no monetary limits. As long as they believe in you.
A big part of design, is not having constraints on the monetary aspect of it all.
Wow. That's some good stuff.
Indeed, it is. Glad you enjoyed!
7:40 "these nuts" lol
LMFAO!
that library is beautiful
great video! Subscribed!
Bad designs also leads to big blunder at the 2017 Oscar. Also at the Miss Universe a year before. So yeah, Micheal has a strong case here.
That screen is absolutely huge
He had the chance to say typosucktion...
Genious
anyone know the song at 30:00 ? so good! Great speech also!
That whole thing about the voting paper was strange, It didn't look great but it didn't look confusing to me.
7:37 deez nutz XD didnt expect that from him haha chronic 2001 calling~
What's the name of tame that Michael used in presentation?
daniel marquez on how to think like a designer here www.deviantart.com/danielmarquezart/gallery
Press F to respect the shopping bags!
I almost skipped this video. Super glad I didn't tho.
whats that awesome song at 29:50 ??
i would like to know too, google audio search yielded no results.
@@tehtomi Tried many audio searches... nothing... Still Looking !!!
found the composer i guess: www.jacob-rosati.com/commercial/
Yes, I Need to know this Happy song!!!
@@tehtomi yes, I guess he makes scores for commercials. he also has a music name, I did not find this song but, Wow, his songs are experimental masterpieces! soundcloud.com/yakayaka
Damn you graphic designer! You're responsible for all the Bush wars!
congratulations, very interesting interview. I will bring similar content to my channel
deez nuts
Having a community where you can ask questions & share your wins and struggles is super important to a healthy & happy remote work life! Check out the GUAVABEAN Freelancer Group 👉 facebook.com/groups/guavabean/
His company has been selling nuts . peanuts!
check out this video with lofi hip hop - the garden
...did........did he slip in a "DEEZ NUTZ"??? Lmao?
7:47 - what is this font?
Looks like it could be Neue Helvetica DOT, the customization by Massimo Vignelli and Robert Noorda that Pentagram used in their work for WalkNYC.
eyyyyy
I prefer Helvetica Standard
can anyone identify the typeface at 11:39
It's the Goudy Text ;)
Who the hell puts his tie in his pants?!?! O.o
3:50 the vote is always tied. that's how the US election system is supposed to work ~
This guy talks like Lester from gta 5
Fix that for you....WORLD
kemari gara gara dosen :)
32:14..Luminatty confirmed
I thought the church part really injured the sactity of the church, like its not the superdome, commercial advertizing like that has no place in somewhere that is not meant to be commercial or selling you things..... Using type like that give you about as much respect for it as you would give a bag of crisps, because I've seen type and terminology used that way on bags of crisps. Failed
This is the longest joke I have ever watched. The video is over and im still waiting for him to say something serious.
should have put illustrations of ideas to stimulate thinking up instead of portraits of kids...
nuts.com visitor suddenly increases