Slash Your Facebook Ads Costs: Secret Metrics The Pros Use For Successful Campaigns!

[@akintoyepelumi2402]

This is value filled. Thanks Damola

[@theoyekunledamola]

You're welcome :)

[@aremuaminat8095]

Thanks for sharing this video. It was value packed.

[@theoyekunledamola]

Glad it was helpful!

[@akintoyepelumi2402]

This is great value
I'll love to ask, how many ad set do you recommend for a campaign?
And on what basis would you advise the splits be based on? Audience? Demographics? Creative?

[@theoyekunledamola]

Apologies for the late response.
It's usually based on the budget. Least budget recommended would be roughly N2,000 per adset. For ads, about 1 - 3 ads per adset. As your budget increases, you can increase the number of ads and adsets. But I would always advice you don't have more than 5 active ads per adset

[@taiwowasiu7124]

Did you have a training class

[@theoyekunledamola]

Sure. You can check out my courses here - oyekunledamola.com/academy

[@israelobiagba5842]

Thanks so much for this. It was quite enlightening.
One question though: for engagement campaigns, what metrics should one track asides the predefined once?

[@theoyekunledamola]

Glad you got value from the video. For engagement, there's a pre-defined engagement column set you can use that covers all. You can go ahead to add more to it though (Showed that in the video)

[@alisonie7583]

thanks for the video. it open my eyes to many things I didn't know. Can I use these metrics if I'm running ad without
a website?

[@theoyekunledamola]

Yes, absolutely. If you keep watching to the end, I covered the type of metrics to look out for if you don't have a website

[@officialokeyjakotannajiofo9139]

Do you have videos for beginners

[@theoyekunledamola]

Not yet but I would release one soon