3 Facebook Ad Myths That Are Keeping You BROKE

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  • เผยแพร่เมื่อ 6 พ.ย. 2024

ความคิดเห็น • 71

  • @hamza77v
    @hamza77v หลายเดือนก่อน +5

    Hey Nick which audio interface do you use with your SM7b mike? 🤔
    The sound is great when you do use it 🎉❤

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      Focusrite Scarlett Solo + Cloud Cloudlifter CL-1 Mic Activator

  • @hamza77v
    @hamza77v หลายเดือนก่อน +7

    Bro normally by which month will you start planning black friday ads for your clients or start working them out?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      I start in july

    • @krownnnz
      @krownnnz หลายเดือนก่อน +1

      @@NickTheriot Hi Nick, what kind of changes do you make from the ads? Do you create different campaigns for such days?

  • @callexis88
    @callexis88 หลายเดือนก่อน +1

    Hi Nick, I hope you are answering my questions, Its bugging me for little while.
    Is that true if we turn off the campaign/adset will reset the facebook algorithm? or is it the same when we turn that manually vs turn off automatically because running out of budget?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      You’ll be fine to turn back on

  • @Marketingfastlanes
    @Marketingfastlanes หลายเดือนก่อน +2

    Nick please make some more videos about CRO like one you did a little while back where at end of video you explained bundles, upsells etc!

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +2

      I have a video on bundles / upsells i'll film this weekend

    • @Marketingfastlanes
      @Marketingfastlanes หลายเดือนก่อน +1

      @@NickTheriot ok bro will be waiting for it!

  • @גיאדורעסקי-ז8ט
    @גיאדורעסקי-ז8ט หลายเดือนก่อน

    Hey Nick, I bought your eBook three days ago, and it’s been amazing-really helpful and incredibly informative. I just have one question if you don’t mind: should I read through the whole thing first and then start applying the steps, or should I go chapter by chapter and apply each part as I go? For example, should I read the market research chapter first without doing anything, then go back and apply it step by step?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      Read the whole thing first to familiarize yourself with the content, then use it as an instruction manual to create your ads

  • @h9x268
    @h9x268 หลายเดือนก่อน +6

    Bro what is difference between Cyber Monday and Black Friday?
    Which events amoung these do brands prepare for more than the other? 🤔🤔🤔

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +3

      They used to be two separate events. Black friday was for retail in person shopping and cyber monday was for online brands. Now since consumers and brands have shifted to all online, black friday is the kick off day for a 4 day sales weekend called BFCM. So we just prepare for BFCM and it's one sales event.

    • @krownnnz
      @krownnnz หลายเดือนก่อน +1

      @@NickTheriot Hi Nick, what exactly are you preparing?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      @@krownnnz Search up on my channel, i have a couple black Friday presentations

  • @videopool9418
    @videopool9418 หลายเดือนก่อน

    Hi Nick! I've been following you for a year now, and I used to follow your approach of moving the winning ad into the main winning ad set. However, I know you don't do that anymore. So, I wanted to ask-if the main winning ad set still performs better, do you keep it running and let it compete with every new testing and winning DCT ad set? Thanks bro!

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      Absolutely no reason to turn it off if it's still working

    • @videopool9418
      @videopool9418 หลายเดือนก่อน

      @@NickTheriot thanks!

  • @krownnnz
    @krownnnz หลายเดือนก่อน

    Hello Nick. I figured out how to find the winning creative in dynamic creative. I go into the custom audience section and I look at the videos on a campaign basis as if I'm going to create an audience based on video viewership data and it shows how many views it has.

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      Nice! Good find

  • @arslanar6744
    @arslanar6744 หลายเดือนก่อน +7

    Bro why are low paying clients a headache? I am sure you had some in early days 😅

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +6

      Stay far away from those

    • @jordanhanson316
      @jordanhanson316 หลายเดือนก่อน +1

      It’s true in just about every business, not just online

  • @sincara_0283
    @sincara_0283 หลายเดือนก่อน +1

    Hi Nick, I have two questions regarding your Facebook Ads strategy.
    How many hooks or ad angles should we test in a CBO campaign that is starting to perform well, and how often should we test them?
    What budget would you recommend to start a CBO campaign using your strategy?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +2

      I do 3 new concepts a week. Depends on what my research says. Start at a budget that you can afford to lose for the first 30 days so you have time to test and find winning ads.

  • @meetmeirfan5161
    @meetmeirfan5161 หลายเดือนก่อน +1

    Hi Nick, I also saw the video about ad pockets, in that video they tell one campaign strategy is wrong, but now you clear the doubt. Is there any document or update from fb how's the algorithm work? How do i find out on myself?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      I don't have any "documentation" from facebook, i have experience from spending over $30M+ on Facebook ads over the last 4 years

  • @woocommercebrand
    @woocommercebrand หลายเดือนก่อน

    Nick new subscriber here. Can you make a video about which placements to use for a beginner to facebook ads and how much daily we should spend so that the ad learns and optimizes. My brand has basically 0 roas and is losing money daily because we dont know how to run ads

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      1. auto placements
      2. Whatever you can spend for 30 days without making an roi, so you can have enough time to test 12-16 new ad concepts over that period of time

    • @woocommercebrand
      @woocommercebrand หลายเดือนก่อน +1

      @@NickTheriot thanks so much. I’m def thinking about getting the course now. 💯you’re the first TH-camr I found who says exactly what needs to be done

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      Thank you! Looking forward to seeing you on the inside

  • @mattanderson3120
    @mattanderson3120 หลายเดือนก่อน +1

    Nick, If you are testing a new angle for a product, you keep it in the same campaign bc the business objective stays the same, right? But do you not test against a winning headline because the angle is now different? So make a new DCT (or flexible) but make 2 new headlines?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      I keep same campaign. Depends on how different the headline is to the new angle i'm testing

  • @PaulinaP-u8l
    @PaulinaP-u8l หลายเดือนก่อน

    Hi Nick, I really appreciate all the insights you've shared!
    I have two questions and hope you're willing to answer them:
    I still have a main ad set (with all old winning ads) running in one campaign. If I continue to add testing DCT ad sets in the same campaign and one of them turns out to be a winner, leaving it on, I’ll eventually have more than 8 ad sets in the same campaign. What would you do in that situation?
    You mentioned running one ad per ad set (no duplicate ads in other ad sets), but is it okay if the same ad (duplicate) is running in two different campaigns targeting different countries? For example, one in the US and one in Asia?
    Thanks a lot!

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      Not an issue, just keep turning off the bottom performers

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      yes running one campaign for one country and another for another country is not a problem at all

    • @PaulinaP-u8l
      @PaulinaP-u8l หลายเดือนก่อน

      @@NickTheriot So, is it okay to have a lot of ad sets running at the same time in 1 campaign? I saw your comment in another section where you mentioned running 8 ad sets in 1 campaign with 0-5 winners and 0-3 testing

  • @madhyamargi
    @madhyamargi หลายเดือนก่อน

    Do you use gtm or recommend it? Or do you recommend not using it as gtm creates a layer and a step between meta? Someone recommended me to use it for analytics & someone advised against it. I am confused. Whats the best things you recommend for overall tracking? Can you make a updated video on it.
    Thanks for the brilliant work you are doing.

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      I don't use it

  • @aviv4226
    @aviv4226 หลายเดือนก่อน

    Hey Nick, think about this: why do you even need to "pull out" the winning ad from a dct adset? why wouldn't we use adsets as a whole thing? Not having a main "winners" adset, but using 3-5-10 dct adsets as your objects and let the CBO do the job, as a hypothesis i can say that 3-2-2 dct can make overall job better, than 1-1-1 pulled out winner, just use logic from this video - less fatigue, less workload. What do you think?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      Yep! that's what we switched over to this year.

  • @Nomad_1x
    @Nomad_1x หลายเดือนก่อน +1

    if targetting doesn't happen at the ad set level and is more creative based, does that mean i shouldn't create different ad sets for different angles?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      I create a new adset just for simplicity

  • @mariachiarabarbaro9488
    @mariachiarabarbaro9488 หลายเดือนก่อน

    Hi Nick! I'm following your structure but Meta rep suggests some changes, can you help me figure out "the truth"?
    The rep says:
    1. to merge the adsets cause having multiple formats in one adset (video + static) improve performance.
    2. That multiple adsets with audience overlapping is a real problem cause the adsets compete against each other and create higher CPA
    What do you think on this?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      I never listen to these reps. Ask them how much they spent on ads

    • @mariachiarabarbaro9488
      @mariachiarabarbaro9488 หลายเดือนก่อน

      @@NickTheriot Thank you! btw I'm reading your book, it's amazing!

  • @xMasterpeicex
    @xMasterpeicex หลายเดือนก่อน +1

    Nick does your facebook ads course have the same strategy you use right now? Or have things changed?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      It's up to date now

  • @HeidiT-v5z
    @HeidiT-v5z หลายเดือนก่อน +3

    You still follow these rules for turning off ads like your old video that you basically never turn off if some were proven winners in the last and just add new winners? 

“BIG Change: Not Turning Off Facebook Ads Improves ROAS”

  • @realplasticmodeller
    @realplasticmodeller หลายเดือนก่อน

    Nick, Is it true that it doesn't make sense to run an ad campaign right now with the goal of converting on sales less than a $4,000 budget? For example, on a print-on-demand store.

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      You can still run profitable ads on that

  • @Metaadsguy
    @Metaadsguy หลายเดือนก่อน +5

    Bro does your agency always under promise and try to over deliver results to your clients?

  • @badreddineeljai4009
    @badreddineeljai4009 หลายเดือนก่อน

    What if your product specific to only women you don't touch it in the adset lvl?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      I'll still select women only as the gender

  • @Marketingfastlanes
    @Marketingfastlanes หลายเดือนก่อน +6

    Bro is it ok to write popular hashtags related to the product or industry in your ad copy? I have seen some people use brand hashtags and some using event specific ones like #blackfriday

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      I never seen hashtags working better

  • @Bryanthebryan
    @Bryanthebryan หลายเดือนก่อน

    Q4 ad preparation vid?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน +1

      You got it!

  • @digitalmarketingobserver
    @digitalmarketingobserver หลายเดือนก่อน

    Who is your Mentor ? I mean apart from you Whom should i follow to master into everything about Facebook Ads being a Performance marketer ?

    • @NickTheriot
      @NickTheriot  หลายเดือนก่อน

      I don't follow anyone for Facebook ads. All my time is spent on becoming better with copywriting. My ebook will give you all the key things that you need that i sifted through over the last 4 years

    • @digitalmarketingobserver
      @digitalmarketingobserver หลายเดือนก่อน

      @@NickTheriot where can get that e book

  • @Spinox
    @Spinox หลายเดือนก่อน

    🏆