I guess Vertical extension is adding new category and Horizontal is adding new product in same category. This is opposite of what you said, please correct me if I'm wrong. (Source - Zero to One - Peter Theil)
I referred the definition to an academic journal (Best,R.J.(2009),Market-basedManagement:Strategiesfor Growing Customer Value and Profitability, 5th ed., Upper Saddle River, NJ: Pearson Prentice Hall.). Please feel free to check :) As I have not read the book you mentioned, I would like to understand more! Maybe it is just different context.
Thank you for this! I'll be here when you hit one million subs! This is very informative and I appreciate your content!
Your words mean a lot to me!! Thanks for subscribing 🤗
I guess Vertical extension is adding new category and Horizontal is adding new product in same category. This is opposite of what you said, please correct me if I'm wrong. (Source - Zero to One - Peter Theil)
I referred the definition to an academic journal (Best,R.J.(2009),Market-basedManagement:Strategiesfor Growing Customer Value and Profitability, 5th ed., Upper Saddle River, NJ: Pearson Prentice Hall.). Please feel free to check :) As I have not read the book you mentioned, I would like to understand more! Maybe it is just different context.
love your channel. WIshing you ultimate growth.
Great video! Always super informative. Thank you
Thanks Jade❤️
Great content. Great examples and great take-always. TY!
Thanks for the great support😊
how can i contact you ?
You can write me on Instagram :)
ID: _hengliu_
I thought Armani Jeans was the most luxurious… interesting.
Yeah! Armani Jeans is actually the fashion line for Giorgio Armani😙