Customer Acquisition Cost (CAC) vs. Customer Lifetime Value (CLV) Workshop with Tom Parkinson

On Wednesday, June 12, from 12 to 1 p.m. Tom Parkinson presented on customer acquisition cost (CAC) and customer lifetime value (CLV) at EnterpriseWorks. Tom Parkinson is a business administration lecturer for Gies College of Business and is a senior director with Illinois Ventures, which invests in early-stage technology-based ventures affiliated with the University of Illinois.
Learn about other events held at the Research Park here: calendars.illi...