I have literally seen your channel grow from nothing to 38K within the last few weeks and now I think that's barely scratching the surface for the amount of value you are providing.
Can't lie the TH-cam videos have been cooking! I'm an editor at an agency and have seen loads of content and can tell you are locked in on the whole content process and your editor is cooking with the edits!
I totally agree💯! I’m an editor too and just recently started my own creative marketing agency last October! Tbh we restructured our existing strategies and offers based on his content! This channel is GOLD! ❤🔥💯
I think what just broke my brain was learning how big of a team you have. I think there's this illusion that every successful creator is like this unicorn genius, but it's humbling to know theres is actually a lot of strategy and teamwork going into growing a channel.
TL;DR: Start with Short-Form Video: Ideal for new creators due to simplicity and high ROI. Audience Focus: Define and create content for a specific target audience or "avatar." Master Core Skills: Prioritize content creation skills like scripting, filming, editing, and analyzing performance. Monetization Ladder: Begin with platform payouts, add UGC deals, and move to brand partnerships and owned products. Avoid Key Mistakes: Stay consistent with your niche, focus on audience value, and optimize systems for efficiency.
I've never found so much value on TH-cam - thank you for instilling a belief in me that I can actually obtain the business and lifestyle that I want. Looking forward to this journey!
I saw your video when you were on like 100 something subscribers and was even confused as to why you were on my recommended; but as i kept watching your videos it made absolute sense. And nobody can really say that what you're saying isn't true because you're literally getting thousands of subscribers per week, which is crazy. I need to learn this
Appreciate you. Skills lagged results for a long time. I’m glad I kept going. Dojo was here: instagram.com/kallaway You can scroll all the way back to the beginning and see how I developed
The editing on this video is absolutely fantastic, I'm hanging on every detail. My channel is small and not likely to grow into anything, but seeing this editing makes me want to get back to editing and swing for the fences! tHanks for another great video
Just came across your channel today and I really appreciated all the efforts all the work to make this video cause it was very well thought out not only easy to understand ,but also full of valuable and interesting insights. Thank you so much for this!
I think your biggest skill is the way you speak-your cadence. Could you make a video on how to present yourself in front of the camera so we can learn to speak with better rhythm?"
Thank you immensely for taking the time to make this beautiful piece of content. Your an incredible communicator just gave me the fuel I need to make the correct tweaks. I’m that artist you spoke of created about 500+ videos and titled them what ever I felt until recently I’ve been taken a new approach that’s been far more effective and being in between that 5-7 range artist engineer. Asking the simple question using AI as an assistant “What is my faith audience actually searching for based on this message. It’s been changing things. Lastly, shorts on my other platforms have shown me not too run away from them but lean in. Thank you for all the value you give.
Love your videos. Learning quite a but from them. Just one little detail: the glow you add as an effect to the overlays makes my eyes very uncomfortable. Tes, I uses glasses :-) maybe other viewers also have trouble with so much glow. Thanks!
this video was exactly what I needed and offered information I have not seen anywhere else! I am definitely looking forward to seeing more from you in the future!! THANK YOU!!!
And you are absolutely right.... There is enough abundance in the universe for EVERYONE to win!! And that is the only way ANY of us will truly win! ✌💖🌈
My editor is amazing, we only do one pass. So I just sit in a room, flow stream of conscious for like 30-60 mins, hand it over to him, and he does his magic
Great video! You’re only two weeks and blowing up already! I’m pleased for you (I can tell you’ve put in the hours) but also a little jealous, lol. Keep on going 🙌🙌
appreciate you! Was making videos consistently for the last year on a different channel, but my channel positioning was broken so had limited success. New channel start exploding!
@@kallawaymarketing Makes sense, thought about commenting on here as I thought I would have received something like "you got denied" or something, so wanted to make sure that the firm actually went through. We can talk about this more privately but is 3k for 4 videos, 8 or fixed price?
This makes a lot of sense and I like the way you present the many options along with the difficulty level so we can decide for ourselves. One thing. I'm about to go in on TH-cam and I plan on making two channels one short form and one long form. I have the skills so that aint a problem. Based on what you've shared I'll start with the short form and post a long form after every say 10 shorts. Both will be different content tailored for the format but all will be under the same brand and hence same avatar. What do you all think? PS. I hear if you try shorts and longs on the same account it doesn't work. The algo gets confused, and your short audience doesn't watch your longs.
This knowledge feels illegal to know! You really gave us a complete guide on how to grow as a content creator, and for FREE?? Thank you thank you thank you! Your following here on yt doesn't translate to the amount of knowledge that you provide for your viewers - you should have millions of subs.
Artists make the world cool, so if you are an artist stay an artist! Helpful though as a gut check to ask, “what would one tick towards engineer mean for me?” and just brainstorm on that
This one hits deep, I made this mistake too: "You need to pick the audience Avatar that you believe in the most that has the biggest potential based on what you're authentically interested in and stick directly to that. I should have picked only Tech, but I picked Tech and Brand and Lifestyle and Travel Vlogs, I picked so many things, the algorithm wasn't able to digitally replicate what my avatar was so it didn't know where to serve my stuff." I guess the example of one of the best marketing companies in the world is "Red Bull" I believe they have more than 100 channels around all the platforms! It would be perfect if you could analyze what they do well and what they can do better!
Wow so good! Curious if your channel rec changes if you’re trying to sell services or a digital product. In my experience, shorts convert much lower than YT long form
Depends on the product, I think it’s easier to get short-form working than long-form because there are less skills to master, but agreed, for most businesses long-form will drive more sales. I think the hack from short-form is to drive someone to an email list and sell them there
Banger content my man. Insane value. I was curious, do you use any sort of scheduling software to make sure you're posting on all these platforms daily? I found that some scheduling software has hurt my reach. Curious as to what you think about this! 🙌
@@kallawaymarketing Okay that's a great tip thank you! I just manage a lot of different people's socials, so I've been trying to find a way to handle that without having to manually upload for all these clients... I haven't found a good solution yet.
We are an ad advertising agency who promote products and services through every form you mentioned! We have scaled significantly in each commercial we create !! It’s insane but it works
Awesome video, thanks for all the valuable tips! One question I keep asking myself is if it’s necessary to show your face on short form videos in order to get brand deals later on?🤔
Your video change and raise my understanding on the professionalism of content creation. You thoughts are structure and week framework. Is there any core book or guru you fall back to ? Thanks in advance
I heard from other experts that short form videos make a tiny fraction of money from ad rev compare to long form. And that it's not good to try change your channel after a while from short to long form, as your subscribers are not into longer videos. Might be good if you're trying to sell something and don't care as much about ad rev.
Do you recommend keeping shorts separate from regular videos, i.e. creating separate channels for each type of video? That seems to be what you're saying around the 8:40 mark: start with shorts then start a new channel for longer videos.
It might, my thinking: 1. If it gets banned, the demand will flow to IG (good if you make shorts) 2. If it gets banned, a new US based competitor will pop up (good if you make shorts) 3. If it doesn’t get banned, business as usual (good if you make shorts) It will take a lot to untrain the shorts consumption behavior
I can post the same short video to each platform, no additional editing? It’s ok because I’m the content creator right? I’m growing slowly but starting to finally see growth on my medium form travel content, I want to make shorts to gain more viewers, like you say making content is a skill and craft, that’s my main focus. I hope when I’m a couple years in I can provide for my family here in Thailand with content creation
I have a question, how you make money about tech products if you don’t have followers? I mean do I have to pay for those tech products to show people ?
"Can you handle more Views ?" Hey Kallaway, Did you know Your Content has a potential to reach 476 million more views? Yes that's India's Population Would You be open to the Idea of Having a quick meet to discuss how ? I'll Show you How's that Possible.
ur going generic bro- need your experiential insights! pick one thing and dive deep giving real insights- dont make the same stuff that 100 other "become a youtuber" youtubers are making
@ just seems like its been said by other creators a lot! Id be happy to hop on a free consultation call with you to help you out. sometimes we just need a little outside perspective. Im a social media consultant for brands and creators helping grow 10+ clients, and my own channel all within 1 year.
Hey kallaway , awesome video! Your unique style really stands out. I'm a video editing specialist focused on TH-cam growth, and I can help enhance your content with high-quality edits and engaging thumbnails. If you're ever open to exploring new ideas or strategies that can boost your channel further, I'd love to connect and see how we can collaborate. Let me know your thoughts!
I have literally seen your channel grow from nothing to 38K within the last few weeks and now I think that's barely scratching the surface for the amount of value you are providing.
appreciate you, means a lot!
If we could invest in YT channels 🤔
Can't lie the TH-cam videos have been cooking! I'm an editor at an agency and have seen loads of content and can tell you are locked in on the whole content process and your editor is cooking with the edits!
Appreciate you! My editor is god tier, will pass along the kind words to him
I know I said the same on his Storytelling vid. His editor and content are top class.
I totally agree💯! I’m an editor too and just recently started my own creative marketing agency last October! Tbh we restructured our existing strategies and offers based on his content! This channel is GOLD! ❤🔥💯
Wild how valuable these youtube videos have become. You mastered this in such a short amount of time. Cool to see the growth! 🔥
Appreciate this, means a lot!
I’m trying to make the most valuable “minute for minute” videos about content on the internet
I love this channel bro, this is keeping me going and not giving up as an older creator trying to rebuild my brand
Keep going!!! Everything will work out❤❤
I think what just broke my brain was learning how big of a team you have. I think there's this illusion that every successful creator is like this unicorn genius, but it's humbling to know theres is actually a lot of strategy and teamwork going into growing a channel.
This guy just delivered exactly what I needed, right when I needed it. Respect!
love this, excited to see you action on it!
TL;DR:
Start with Short-Form Video: Ideal for new creators due to simplicity and high ROI.
Audience Focus: Define and create content for a specific target audience or "avatar."
Master Core Skills: Prioritize content creation skills like scripting, filming, editing, and analyzing performance.
Monetization Ladder: Begin with platform payouts, add UGC deals, and move to brand partnerships and owned products.
Avoid Key Mistakes: Stay consistent with your niche, focus on audience value, and optimize systems for efficiency.
I've never found so much value on TH-cam - thank you for instilling a belief in me that I can actually obtain the business and lifestyle that I want. Looking forward to this journey!
I saw your video when you were on like 100 something subscribers and was even confused as to why you were on my recommended; but as i kept watching your videos it made absolute sense. And nobody can really say that what you're saying isn't true because you're literally getting thousands of subscribers per week, which is crazy. I need to learn this
Appreciate you. Skills lagged results for a long time. I’m glad I kept going.
Dojo was here: instagram.com/kallaway
You can scroll all the way back to the beginning and see how I developed
My favorite one so far. Finding that avatar is tough, but I understand how important that is now.
The editing on this video is absolutely fantastic, I'm hanging on every detail.
My channel is small and not likely to grow into anything, but
seeing this editing makes me want to get back to editing and swing for the fences! tHanks for another great video
Just came across your channel today and I really appreciated all the efforts all the work to make this video cause it was very well thought out not only easy to understand ,but also full of valuable and interesting insights. Thank you so much for this!
thanks for checking it out!
This was a slap in the face to me the last part of the video was very insightful
BRAVO. This was everything i needed to hear and more👏👏
appreciate you!
+1
Just want to encourage you to say that your content provides incredible value.
This is likely the most insightful video available on this topic. Thanks, mate! ♡
Appreciate you!
I think your biggest skill is the way you speak-your cadence. Could you make a video on how to present yourself in front of the camera so we can learn to speak with better rhythm?"
Will do
Cany get iver your growth. Your cadence and the ability to keep someone in your video is unbeatable
So much value, thank you Kallaway, i feel like I have to de watch this 5 times and take notes
Thank you immensely for taking the time to make this beautiful piece of content. Your an incredible communicator just gave me the fuel I need to make the correct tweaks. I’m that artist you spoke of created about 500+ videos and titled them what ever I felt until recently I’ve been taken a new approach that’s been far more effective and being in between that 5-7 range artist engineer. Asking the simple question using AI as an assistant “What is my faith audience actually searching for based on this message. It’s been changing things. Lastly, shorts on my other platforms have shown me not too run away from them but lean in. Thank you for all the value you give.
Wow… this is so eye opening!
love to hear this!
@kallaway ... The next great TH-cam Content Creation Teacher. Keep em coming brother.. Long Form info though plz. Thanks in advance.
love the content Kallaway , so much value each video 🙌
appreciate you for watching, means a lot!
@@kallawaymarketing always 🙌
My favorite content creator so far thanks so much for your value bro
Means a lot, thanks for this! Appreciate you!
Love your videos. Learning quite a but from them. Just one little detail: the glow you add as an effect to the overlays makes my eyes very uncomfortable. Tes, I uses glasses :-) maybe other viewers also have trouble with so much glow. Thanks!
Got it, thanks for the note. Will update moving forward
THANK YOU!! for your videos. Not only are they educational, its no BS like many channels. Thanks for keeping it real. :
Once again, top notch video, Mr. Kane! Ty for bringing value!
this video was exactly what I needed and offered information I have not seen anywhere else! I am definitely looking forward to seeing more from you in the future!! THANK YOU!!!
And you are absolutely right.... There is enough abundance in the universe for EVERYONE to win!! And that is the only way ANY of us will truly win! ✌💖🌈
This is exactly the direction and focus I needed 🔥
I knew my videos weren’t good but now I have a better idea of how and why! Thank you!
step by step iteration, you'll get there
@@kallawaymarketinghey thank you!!
Just GREAT. Thanks, man, EVERY word is PRECIOUS ❤
Gems, I see nothing but gems being dropped. After this Halloween layoff, I am pushing start on this and my Content.
let's gooooo
How do you pop out so much content. I appreciate because they are all so good.
My editor is amazing, we only do one pass.
So I just sit in a room, flow stream of conscious for like 30-60 mins, hand it over to him, and he does his magic
Thanks for this. I'll start incorporating short form!
Kane bro👏 You’re the best! Always giving value🙌
You are a blessing. Seriously thank you for your extremely valuable videos!!!
I like the value you give in your videos. God bless you
Value is INSANE!!! Thanks brother 🤘🏼🤘🏼
excellent brother
thank you for checking it out, appreciate you!
Great video. Would love a video on more Details on the last 5 mistakes 😊
Great video! You’re only two weeks and blowing up already! I’m pleased for you (I can tell you’ve put in the hours) but also a little jealous, lol. Keep on going 🙌🙌
appreciate you! Was making videos consistently for the last year on a different channel, but my channel positioning was broken so had limited success. New channel start exploding!
LOVE LOVE LOVE im obsessed with your content and value thanks a lot 🙏🏻🙏🏻
Great stuff! Keep up the great work
insane value! thank you so much man for sharing your insights!
Thanks for sharing your blueprint and also your mistakes 🙏
Very inspiering and very motivational viedo. Thank you a lot !
how is this guy's every video not viral damn he's good
Appreciate you for saying this! One day maybe the videos will spread on day 1 😂😂
Bro I don't think your thumbnails are matching levels of your content...@@kallawaymarketing
Your videos are masterclasses! Wow 🎉
I don’t agree with you regarding the podcast I started one seven months ago and i cut the short clips and they go viral all the time
Fair but then you’re winning with short-form video, just using the podcast as a more efficient way to make them :)
True :) One hour podcast gives us about 10 shorts and 4 videos. The catch: we invest in high value production
Step five: take kallaway's transcripts and paste them into your AI, to train your AI on kalloway's strategies.
I’m building a software so you won’t even have to press control c (sandcastles.ai
This was really helpful. Thx for creating this video.
Can you connect me with an editor like yours? I filled out the form but haven't heard back.
They charge $3K/month. Did you fill the form out saying the most you would pay is $1K?
@@kallawaymarketing Makes sense, thought about commenting on here as I thought I would have received something like "you got denied" or something, so wanted to make sure that the firm actually went through. We can talk about this more privately but is 3k for 4 videos, 8 or fixed price?
This makes a lot of sense and I like the way you present the many options along with the difficulty level so we can decide for ourselves.
One thing.
I'm about to go in on TH-cam and I plan on making two channels one short form and one long form.
I have the skills so that aint a problem. Based on what you've shared I'll start with the short form and post a long form after every say 10 shorts. Both will be different content tailored for the format but all will be under the same brand and hence same avatar.
What do you all think?
PS. I hear if you try shorts and longs on the same account it doesn't work. The algo gets confused, and your short audience doesn't watch your longs.
This knowledge feels illegal to know! You really gave us a complete guide on how to grow as a content creator, and for FREE?? Thank you thank you thank you! Your following here on yt doesn't translate to the amount of knowledge that you provide for your viewers - you should have millions of subs.
Dope video! Could you make a more in depth video on UGC vs. Brand Deals?
This has been super helpful, Thank you. But also I quite literally am an artist, I don't have it in my being not to be an artist
Artists make the world cool, so if you are an artist stay an artist!
Helpful though as a gut check to ask, “what would one tick towards engineer mean for me?” and just brainstorm on that
@ that makes sense. I appreciate it
This one hits deep, I made this mistake too: "You need to pick the audience Avatar that you believe in the most that has the biggest potential
based on what you're authentically interested in and stick directly to that. I should have picked only Tech, but I picked Tech and Brand and Lifestyle and Travel Vlogs, I picked so many things, the algorithm wasn't able to digitally replicate what my avatar was so it didn't know where to serve my stuff."
I guess the example of one of the best marketing companies in the world is "Red Bull" I believe they have more than 100 channels around all the platforms!
It would be perfect if you could analyze what they do well and what they can do better!
appreciate this, will look into it
That’s really valuable sauce
Another banger 🔥
thanks man, appreciate you
Damn good brother ❤
Wow so good! Curious if your channel rec changes if you’re trying to sell services or a digital product. In my experience, shorts convert much lower than YT long form
Depends on the product, I think it’s easier to get short-form working than long-form because there are less skills to master, but agreed, for most businesses long-form will drive more sales.
I think the hack from short-form is to drive someone to an email list and sell them there
Great break down
Banger content my man. Insane value. I was curious, do you use any sort of scheduling software to make sure you're posting on all these platforms daily? I found that some scheduling software has hurt my reach. Curious as to what you think about this! 🙌
Yeah don’t use any scheduling software. It does hurt reach. I do all manually
@@kallawaymarketing Okay that's a great tip thank you! I just manage a lot of different people's socials, so I've been trying to find a way to handle that without having to manually upload for all these clients... I haven't found a good solution yet.
great, cuz. Love it.
Wow !!! Fucking impressive dude. Great video
Amazing brother
We are an ad advertising agency who promote products and services through every form you mentioned! We have scaled significantly in each commercial we create !! It’s insane but it works
Gonna do it.
Bro didn’t even watch the video yet
I was #literally the first to watch, my guy.
Do it!
Everyone family has that one person who will break the family financial struggle I hope you become the one 😏
best mind in the game by far
Oh man, if someone has Swifties as their avatar they're going to clean up. 💵
Awesome video, thanks for all the valuable tips! One question I keep asking myself is if it’s necessary to show your face on short form videos in order to get brand deals later on?🤔
Your video change and raise my understanding on the professionalism of content creation. You thoughts are structure and week framework. Is there any core book or guru you fall back to ? Thanks in advance
Yes, echo comments from others, fortunately I’m doing this as a serious hobby for fun
I heard from other experts that short form videos make a tiny fraction of money from ad rev compare to long form. And that it's not good to try change your channel after a while from short to long form, as your subscribers are not into longer videos. Might be good if you're trying to sell something and don't care as much about ad rev.
Do you script these video and read from a teleprompter or just talk to specific points? great video by the way
Do you recommend keeping shorts separate from regular videos, i.e. creating separate channels for each type of video? That seems to be what you're saying around the 8:40 mark: start with shorts then start a new channel for longer videos.
How to make good content?
What about the Tiktok ban? That will kinda disrupt the possibility to grow in a short form field dramatically
It might, my thinking:
1. If it gets banned, the demand will flow to IG (good if you make shorts)
2. If it gets banned, a new US based competitor will pop up (good if you make shorts)
3. If it doesn’t get banned, business as usual (good if you make shorts)
It will take a lot to untrain the shorts consumption behavior
@@kallawaymarketing Hah so either way it'll be good. Thanks!
Thumbnail people: unknown, Dan Koe, Kallaway, unknown, Chris Do. Who are the first and 4th guys?
I can post the same short video to each platform, no additional editing? It’s ok because I’m the content creator right?
I’m growing slowly but starting to finally see growth on my medium form travel content, I want to make shorts to gain more viewers, like you say making content is a skill and craft, that’s my main focus.
I hope when I’m a couple years in I can provide for my family here in Thailand with content creation
Made it sound way too easy!
It’s super simple and straightforward, but definitely not easy.
Strategy is the easy part!
Tiktok cant share video from TH-cam
I admire your work. But for videos it includes scriptwriting + editing etc
I have a question, how you make money about tech products if you don’t have followers? I mean do I have to pay for those tech products to show people ?
I wouldn’t start with that as the topic
Hey, so are there any key skills you picked up from creating SHORT form content, that really helped with the LONG form?
Gonna make a video about this soon
@ awesome!!
Bro, focus on video. Don't waste your time in Comments.
cults built in the comments
@@kallawaymarketing But Why Someone Clicks on Video? To gain Knowledge not to waste Time and Efforts.
all the swifty's won't reacting 24:44
"Can you handle more Views ?"
Hey Kallaway,
Did you know Your Content has a potential to reach 476 million more views?
Yes that's India's Population
Would You be open to the Idea of Having a quick meet to discuss how ?
I'll Show you How's that Possible.
I don’t think I can handle more views right now
ur going generic bro- need your experiential insights! pick one thing and dive deep giving real insights- dont make the same stuff that 100 other "become a youtuber" youtubers are making
Appreciate the feedback, but how is walking through the end to end playbook for this generic?
@ just seems like its been said by other creators a lot!
Id be happy to hop on a free consultation call with you to help you out. sometimes we just need a little outside perspective.
Im a social media consultant for brands and creators helping grow 10+ clients, and my own channel all within 1 year.
@@kallawaymarketing Ignore the haters. It was not generic. And excellent video edits as usual. 😊
🙄
Yeah your team is cooking right now, content, edits, thumbnails have all been fire 🔥👌🫡
Hey kallaway , awesome video! Your unique style really stands out. I'm a video editing specialist focused on TH-cam growth, and I can help enhance your content with high-quality edits and engaging thumbnails. If you're ever open to exploring new ideas or strategies that can boost your channel further, I'd love to connect and see how we can collaborate. Let me know your thoughts!