Kaise bana Royal Enfield Bharat ka King? | Business Case Study
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👉VIDEO INTRODUCTION:
Doston, Royal Enfield ki kahani kuch aisi hai jo bade bade businessman sunke hairan hojatein hai! Bahut kum log ye jaante hain ki ek zamane me Royal Enfield ki halat itni kharab thi ki woh ek baar nahi, do baar nahi, puri 3 baar bankrupt hone ke kagar par pahunch chuki thi!
Lekin fir kuch aisa hua jisne Bajaj aur Harley Davidson jaise bade brands ko bhi choka diya!!
Zara sochiye, saal 2000 me, Royal Enfield ka production capacity tha 6000 units per month, lekin bik paati thi sirf 2000 bikes! Company itne buray haalat me thi ki 3 badi-badi companies ki koshisho ke baad bhi ise koi bacha nahi paaya. Lekin fir, ek 26 saal ka naujawan aage aaya jisme vision tha, himmat thi, aur ek perfect strategy thi jisne Royal Enfield ki kismat badal di!!
Aur aaj dekh lo, wahi Royal Enfield jo 2000 bikes bech paati thi, uski sales 36 guna badh chuki hai! Aur aaj Royal Enfiled salana 9,20,000 bikes bechta hain!!😲
Aur maze ki baat yeh hai ki ye safar sirf Bharat tak seemit nahi raha. Aaj Royal Enfield duniya ke 50 deshon me apni bikes export karta hai, aur aaj Royal enfiled ek global icon ban chuka hai! 🌍🚴♂️
Toh ab sawaal uthta hai:
Royal Enfield me aisi kaunsi problems thi jiski wajah se Company doob rahi thi?
Ek 26 saal ke ladke ne aisi kaunsi business strategies apnaayi jisne ek losses me dubi company ko ek global sensation me badal diya?
Aur sabse important, is romanchak safar se hume kya business lessons milte hain janenge is episode me?
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Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law.
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Recently I started using Himalayan 450 & it's feels great ❤
I read a lot about history and WW2. Royal Enfield had a cast iron engine because if could be cheaply produced in war time economy. Aluminium was expensive and was reserved for military aircraft. Cars, jeeps and bikes all were made from iron or steel during those days.
The engine of Royal Enfield was designed to be low rpm , generating taurque as its purpose was to carry heavy equipment over rough terrain. It was NOT built for speed. It was a war horse.
The engine was purposefully designed to have loose tolerances, and unlike Japanese and German engines, it worked in sandy and muddy conditions and was soldier proof. There are stories of British and Indian soldiers telling of bullets performance in African, middle eastern and Indian deserts. It would continue to run even with dirties of fuels.
For a long time, Royal Enfield was the only bike that could operate in all conditions, from Ladakh high altitudes to desert conditions to country side trails. Speed didn’t not matter.
It was those attributes that all the doodhwalas and vegetable vendors loved.
I inherited my father’s 1970 bullet. Its kilometres have restored from zero,. And hopefully someday my son will have it.
My father used to say that, during 60s and 70s, one could not buy new bullet because of all the sales going to police and military. He had to wait 3 years to get his bike.
So back then if one had a new bullet, he was either a military officer or a police inspector. The brake and gear livers were on opposite sides. The kick sometimes back fired and many people had broken ankles by improper techniques to start. And due to its cast iron frame, it was heavy and only strong could handle it.
Hence the bullet’s macho reputation.
Why do you repost the same video again and again, it demotivates to see a new video thinking I already saw it
Previous one was in English I guess
@sunilc2290 he posted it in Hindi and english as I remember, this is the 3rd time
Literally man
Unsubscribed
Unsubscribing u sorry from both channels
your content was so good and understandable .
Best editing
बुलेट 😎😎👌👌👌
really fascinated how could you be so good in both Hindi and English . Just loving the channel more and more as the days pass😁
Thank you so much sir for such a valuable information share with us. I just love your amazing content. I know English but I am more comfortable in hindi too. So I humbly requested you to make videos in hindi language . At last,you are rock please continue I learn so many things
WOW i don't know Think School has Hindi channel. I Subcribed
3 अक्टूबर को मेरे घर नई रॉयल एनफील्ड बाइक आई यानी मैंने इसे खरीदा, चलाने में बहुत बढ़िया है
Namaste bhaiya maine bhi apna Startup kiya hai apna gaon se hi 🎉😊ek din mai apse milunga ❤💪🏻
❤
Apollo per case study layiye
Pharmacy industry per case study layiye
Old video recycled ?
Repost ?
Why ?
Advert ?
❤
Genuine Suggestion:
You doing well on your all Videos, try to reach Dhruv Rathee he will help you to get more reach.
Customer service is still the worst , unskilled machnics who does nothing in the name of service
Sirf Siddhartha Lal 🌹❤️🇮🇳USA humein nehi chahiye dusra Jochen Zeitz 🇺🇸 hamare paas apne Siddhartha Lal hain
❤❤😊😊
Posting same video again
Plant tress save water 💧 from #kalaburagicity KA32 ❤❤❤
But Royal Enfield build quality and chasis strength to handle its own body parts weights is a too weak amd wrost
And iski sales credit lenders ki wajah se badhi hai as you know india mai mostly lower middle class log hi hai
Jawa
Why is your content getting not a line and length.. You are degradings your selfs..
The content has been covered by many others. Nothing new or unique.
They suck honestly. The parts that are being used to build these are from 2011
Jaise ki bajaj ka avenger 160 faltu bike