The Tech Behind Nike's LeBron 19 and Anta's KT7 Shoes | WSJ U.S. vs. China
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- เผยแพร่เมื่อ 31 มี.ค. 2022
- Nike’s LeBron 19 and Chinese sportswear giant Anta’s KT7 basketball shoes showcase the two brands’ flagship technologies.
WSJ compares both sneakers to see how a high-performance midsole could help Anta take on the world’s biggest sportswear retailer.
Photo Illustration: Sharon Shi
U.S. vs. China
This original video series explores the rivalry between the two superpowers’ competing efforts to develop the technologies that are reshaping our world.
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If Nike’s were made in the USA, this would be a valid comparison. China makes Nikes and Antas
“products made in Vietnam account for 49.0% of U.S. seaborne imports linked to Nike and its products in the second quarter of 2021. Nike footwear imports from Vietnam were included in 82.0% of shipments in the 12 months to June 30, 2021 after climbing 28.8% in the second quarter of 2021 versus a year earlier.”
? It is a fair comparison though. Where it’s manufactured has nothing to do with it. Company’s just chose the cheapest labor.
@@thejeffinvade beware of Vietnamese copy 😆
Capitalism, an American staple. How the turn tables
@@thejeffinvade China has been shipping 90% completed item to Vietnam to finish since 2018 trade war
Durability is not an issue. Been wearing a pair of those Anta foamies for years. They need to do better marketing and design though.
chinese shoes are normally made more durable because most of the basketball scene is outdoors
I have no problem with the design
Yea my Nike have last longer
They'll never catch nike... nike been in the game for a long time... nike have and kno 30 yrs of experience over them meaning, nike kno all the ways and qualities that go's in a shoe🤷♂️
Have to say chinese shoes are actually really nice, been rocking some li-ning and anta shoes for a couple years and the price to quality is really nice. (i am norwegian so No chinese bias here either) reccomend People checking them out.
facts people slander it just cause its chinese
Same, ive been wearing chinese shoes for the last 7 years. The quality is amazing for the affordable price
I am a Chinese, to be honest, almost all our domestic clothing and shoe brands lack quality but the good point is they are cheaper, the downside is unfortunatley they won't last long, I owned Anta and Nike and other brands, most of my anta shoes didn't made it more than a year, nike and addidas life is far far longer.
@@JigilJigil Really? My 30 yuan Warrior lasts 3 years already, and I have a pair of Anta running shoes, more than 2 years now and nothing wrong with it so far. You might bought a fake anta.
@@JigilJigil really? Am indonesian and have been wearing anta shoes for years. No problem for me. They r durable and comfy (yes, i have nike and adidas too).
Just wonder if u wear the shoes wrongly - exp running shoes for hiking, etc
This is the first time I've heard of Anta.
Me too
Fila China and Arc'teryx are also affliated to anta
Basically Anta is using foam tech vs Nike using air tech.
On God!
It is very common in China, the other one is Li Ning. You can see these brands at the Olympics
Very interesting video. First time hearing about Anta.
Yes Anta does make some really good gear,I have always been wearing Nike or Addidas. A recent trip to China I have brought a pair of Anta running shoes due to the quality but also well priced compared to its international peers. After wearing it for months, i can safely confirm that its one of the most comfortable shoes I've ever worn. Now that i am back to Australia, I am keen to get my next pair from the company, hopefully they will expand to here for more consumer choices.
As an ANTA KT7 user, the quality, shape and fit is better by a mile then anything Nike has.
Oh come on, they are good but your claim is just wrong. You are entitled to your opinion I guess, not your own facts.
Colorways too
Koi is 🔥🔥
I owned a couple Anta shoes they are pretty low quality.
I bought KT3, 5 and 7. No complaints with 3 and 5. Solid shoes. But I found 7 the worse for my feet... my toenail went black because the midsole at the forefoot was thin. Bought Nike's Zoom G.T. Jump, and it is so much better. That said, it's my first Nike bball sheo since KT3 (2016), so I gotta say Anta is catching up really fast.
Stop lying
As a fun of sneakers, who has more than 60 pair of shoes, I have to say Nike is good at marketing, something like creating interesting concepts, telling stories and finding good players, but about the products, they are good, but not outstanding, especially recent couple of years, nothing impressive.
What Ive noticed, and this is based on their basketball shoes, is that they dont make their shoes to last. A lot of their outsoles are made with super soft rubber which can be burned through pretty fast over time. Their best cushioning setups like phylon and react bottom out pretty fast.
making shoes is not a cutting edge tech industry, to make a little progress is very difficult, so companies are heavily rely on marketing(design, telling stories)
I paid 5 dollars Australian for a second hand pair of Reebok shoes from the charity shop in December. They are absolutely trashed but it cost me 3 cents a day to wear shoes👍
Most consumers are not looking for performance from the shoe, they're looking for designs and which player wears them.
Looking forward to Anta's creating a bigger size for lifestyle shoes. When it comes to quality they are also good.
Good discussion👍.
I personally bought some Anta shoes while I was working in China, some of the best sneakers definitely.
I am chinese and live in china Anta shoes are low quality but cheaper.
@@JigilJigil those Anta shoes I bought are very high quality would say almost same as Adidas Nike.
Plot twist: they're all made in the same Chinese factories
Really won’t surprise me the only difference is the name of the brand
They made a shoe with chicken pox
i have one of the anta models and the pair is very comfortable with high quality materials
it is all about marketing,Nike is best on this industry .
I have 2 Anta basketball shoes, Shock the game Black 3.0 and KT7 Rocco. Both are very good.
I loved the brand after having bought my first Anta sneakers, I bought them with distrust but in the end they became my favorites.
These are just mind-blowing ideas they are coming with
American companies basically do the same thing, making very similar foam by just lightly changing the chemical compound. Not the whats the problem here.
Most of it is a snake oil. Bunch of marketing bs
Nice video.
I have beeing using Anta KT 5, 6 ,7, 8 over the years and waiting for 9.
On my experience playing in and out side courts, is better on materials, technology cushioning system, super durable outsole and price, Hard to Beat That !!!
The video i never knew existed but needed.
Not gonna lie, Anta shoes are comfy af. I used to be a Nike only type of dude, but once I tried the KTs.... my god. they are hella legit and in terms of durability, I see no difference between Nike shoes.
I owned Anta shoes they are not comfortable at all and lack quality but price is low.
@@JigilJigil you prb got their lowend lineup got their flagship stuff and they’re good bruh
Where can I find the sneakers
China does have some very fine products, depending on how much you pay
Indeed i get annoyed that made in china is equated to bad. I have had some really good stuff from chinese brands all from tech, clothes, to shoes
not really.
That's the point, but lots of westerners don't get this.
@@JigilJigil another $0.2 lol
@@JigilJigil ok boomer
The Anta KT4’s are one of the best shoes I have ever worn overall.
ONLY* shoe you've worn probably
Only weirdos wear that trash; send ur address I'll get u a pair of air max....
Same
@@plantdaddy7738 lol 😂😂😂don't be jealous... Just enjoy the video and other people's comments
@@plantdaddy7738 only time you ever used brain.
This is a best content by far from WSJ! 👍
It is all about marketing.
Nike has been around much longer and Nike marketing is superior than any Chinese brand combined.
Anta just copies Nikes designs
"what the midsole will do is prevent injury"
Klay has been injured quite a bit these last two seasons lol
So did many other players, it's inevitable, but shoes will help to lower the chance
That says a lot more about Klay Thompson's physique than the shoe itself
Those were knee injuries though !
@@edwinbrace4681 Look up what kinetic chain means
Thats a logical fallacy. He could have been injured more without thoes shoes
I really like lining and anta shoes
Anta is Chinese brand it for Chinese people off course descent and good quality of product .
Used li ning (basketball) and peak products. If you have try taichi foam from peak the cushion is on a new level comfort.
Super interesting
Glad the foot doctor got a feature
Anta is far more comfortable than nike considering the price
I was wondering why WSJ made such a random video about shoes. Then I realized they dedicated 10% of the video to Xinjiang...
Antas cushioning is like boost
It just means one thing, Nike charges too much..
They use very similar technology. “Children”
Not about durability. I need the shoes with good foam for comfy like react or fuelcell. Do chinese have that.
Both come from the same underpaid sweatshops.
NIKE and ADIDAS are made in China. Chinese entrepreneur adopted their tech and developed the new Chinese design sneakers at a cheaper price.
It is beyond disappointed with the current sneaker design of Nike and Adidas. People bought the sneakers as pursuing the kitsch! Some classic sneakers were warmed cash-grab numerous times, along with the low quality and lack-character brand collaboration.
I only love the old design, like ADIDAS THE KOBE 2, T-MAC 4 &4.5, AI 9, AI10, NIKE SHOX SERIES ETC
I Love Anta
Now I have heard about anta for the first time
I have some very light Anta running shoes. It is comparable with Hoka except 1/3 the price. I think China can make almost anything comparable for 1/3 the price. If it is half the price, it is usually a superior product.
I was teaching in China at a wealthy design school for 5 years. + 7 years work with Rich high schoolers in CA, I have never seen the Chinese brand on their feet or shoes collection . They only wear Nike, addidas, Van's or NB
i may try 1
Imma cop some Antas and be stuntin on them fr!!!
someone's idea is someone else's gain. As far as marketing goes, you don't need top athletes to endorse the name brand, the sporting shoes aint gonna turn you into a superstar if you are nowhere near a pro athlete. It's the reliable sport science technology and own individual ideas and concepts that truly earn the right in the industry.
As a consumer , I don't care if the Chinese company copies their American counterpart. As long as the Chinese offering is cheaper..I'll still go to that.
Bro just cassually Cuts some kt7 kois in half😢😢
We love anta
Anta Yesss..
ayy foot doctor Zach POGGERS
I’ll keep my checks thanks!
that's why the number on players' jersey is always bigger that their names.
Even Skechers uses nitrorgen outsoles
Have not bought a Nike in over 15 years. Not interested in buying one either.
The colours on Anta really pops, wouldn’t mind to buy some clothing.
A Sneaker Race ???
Our New Cold War Isn't About Rockets Or Satellites
But About Basketball Shoes ??? 🤣🤣🤣
the tech is called SLAVE LABOR
Funny, because both shoes are still manufactured in China 🇨🇳
i buy Anta it good shoe
These subtitles are full of errors. How may ways can someone spell mid-sole incorrectly?
can i buy a pair of KT 7 in usa?
Nike forever ✔️
How about PEAK? Shoe reviewers have stated the Peak Tai chi is rivaling or even surpassing boost foam
Peak shoes are good.. Tai chi is nice
Why does Anta’s logo look like a mirrored Nike logo
In 2023, Anta signed Kyrie Irving so I think Kyrie will help increase Anta's brand awareness and shoe sales for the long term especially in their home country to better compete with Nike and other sports good companies
Anta shoes are a great way to get made fun of at school for wearing them
So why Americans are so insecured, even made a video about it😅
Wearing a made in China Nike shoes will certainly makes you the coolest kid in your class. 🤣
@@jchen666 stop with all of the nationalism, I don’t care if they were made in MARS. The shoes look silly and cheap
@@jamesgich1038 then don't wear them. Lol that's your choice, your opinion. According to people whose opinions matter, like weartesters and solebrothers, these are dope.
Goes to show no one actually cares about good products and people won't give anything new a chance.
Basically Adidas BASF + Nike Nitrogen tech
Nice comparison. Just note that the price of Nike one can be twice of the Chinese ones. Why not compare with a same price line there? Maybe PGs. That called the fair play to the customers, American business.
KT7 and LeBron 19s are the same price
@@vanilkharbanda mate, they are about same price only in the US due to the high cost for the shipping and Tax put by the gov for protecting local brands.
For the rest of world where no tax charged for self protection. KTs are like 30% off compare to LBJ line (before they are sent to outlets)
@@harrytung7027 You just said American business, I quoted American prices
@@vanilkharbanda yeah, but the fact is that the American customers need to realise how much they have to pay for the policy makers (or Nike themselves)instead of the products.
Nike has been quite arrogant and you have no other choice but paying for the worse product compared to past.
I purchase the Made in USA line of New Balance sneakers. I have four pairs.
Los chinos vienen con todo buen reportaje amigos
I am a wholesaler in China.
There are no bad shoes, just bad choices!
安踏是一个非常好的中国品牌
Funny how that green Anta towards the end looked like an exact copy of a Nike shoe.
Aren’t Nikes made in China and Vietnam and other places not in the USA? So it’s really not Anta vs “USA”.
The R&D for the tech that goes into Nikes takes place in the US.
Anta can't even make sizes bigger than 11🤣
true and worst anta somehow
SE Asia should copy Anta shoes and sell it back to China.
Enes Kanter should try to sign with Anta >.
Here after kyrie signs with anta
anta gunning for ur spot nike
It’s good for anta
and wsj advertising for both
Anta is getting better and better all-around but it is a long way to be able to catch up with Nike. 30 years ahead of you means a lot of time and money has been invested into R&D and marketing.
Your consistency and quality of content never disappoints ♥️
Air Vs foam, foam will win all the time in shoes.
Just think it this way, air puncher and get flat Tyre in the middle of basketball game.
Nike all day
Bruh you've never tried Anta it's the real deal
Nike looks wayyyy better than most, and the grip on the hardwood basketball court is second to none.
It's nice when it lasts longer than a week tho. Just saying 🤷♂️
Second to a lot
kinda start to not like Nike basketball shoes, it breaks down every 2 years. I have turned to Puma and Anta a lot more recently
Xinjiang cotton harvesting are mainly done by machines. For hand picked ones, people outside of Xinjiang tend to take rails every year just to work in cotton field for quick bucks during harvesting seasons. lol
US: Forcing machines to work 24/7, that's forced labour!
It's not funny!
@@user-rp4qc7yh9g lol yes it is sort of
@@user-rp4qc7yh9g dude it's hilarious
@@tokroni the last time china allowed western media to do that, they looked for an empty or quiet alley, put on a filter and started shooting, as if citizens have been wiped off or told not to go out 😂 not only that they looked for mosques that were under repairs/ constructions / temporarily closed / abandoned just to tell viewers that prayers are not allowed in Xinjiang 🤷
There are independent western TH-camrs in china , you can find plenty of them on TH-cam btw, they made quite a number of videos about Xinjiang
America's actions are purely political
Sell all DIS stock today. Semper Fi
Who’s here after kyrie signed with Anta
same😂
The Chinese shoes look very similar Nikes
black market is really illegal and copying the production techniques is illegal too
Doesn't China own 51% of stocks in the NBA.
Guys, anyone truly believes that Chinese companies would employ people to pick cottons instead of using machines? That’s not the way to collect cotton in the 21 century. That’s too time consuming and efficiency is the key to making profits. Just because the US forced their slaves on plantation in the past, it doesn’t mean that other countries would follow their footprint, seriously. Plus, to this day, the US still uses forced labour in most of their correctional facilities, i mean jails, and by proportion, the US has most prisoners in the world. And by proportion, most of them are minorities, Mexicans and African Americans, talking about systemic racial discrimination and criminalisation.
Never bought one pair of shoes from Nike, overpriced/underperforming. Adidas, Puma, New Balance and Anta shoes for me.
Klay’s run mechanics suck, explains the injuries
When I was in college in China (around 2000), the only people that would buy Anta were those that wanted a decent pair of sport shoes but could not afford 'western' brands, because a pair of Anta typically costed 150 Chinese dollars while Adidas/Nike easily over 400. I would never buy Anta because my generation would never see Anta as a brand of technology/quality or fashion.
America's actions about xinjiang are purely political
Also A country that invaded and literally treats Muslims people as a terros..rist and the one running guantamo bay broo ...The main reason to lash out on xinjiyang is BRI Road
Americas nature always interferes other country like that