How to Build a POWERFUL Personal Brand on Social Media 2022 STRATEGY!

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  • เผยแพร่เมื่อ 2 ต.ค. 2024

ความคิดเห็น • 566

  • @VanessaLau
    @VanessaLau  3 ปีที่แล้ว +13

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    followerstoclients.link/10kroadmap

  • @Lorriluxxe
    @Lorriluxxe 4 ปีที่แล้ว +42

    I’m am in the middle of figuring out my personal brand for my YT channel and on Instagram because I used to think it was what I wanted it to be....it’s not as simple as I initially thought so I really needed this!!!!!

  • @Laimagination
    @Laimagination 4 ปีที่แล้ว +12

    My mind is blown. I love how purposeful every aspect of your branding and content is. I feel like my perspective has grown immensely after binging many of your videos today. I’m still trying to process how much my mind has grown just today. Thank you so much.

  • @FalloutGuy22
    @FalloutGuy22 4 ปีที่แล้ว +39

    Fun fact: These brand archetypes are based off of the 12 archetypes theorized by a psychologist called Carl Jung, who believed that these were what made up a human mind in a way so fundamental, it will apply to every human to exist.

  • @plantishdelights1440
    @plantishdelights1440 4 ปีที่แล้ว +167

    Who else is trying to build their social media lmao 🙋‍♀️

    • @sanjusdayout5277
      @sanjusdayout5277 4 ปีที่แล้ว

      I'm here to support your channel let's connect and grow together😊

    • @oxgabb
      @oxgabb 4 ปีที่แล้ว +1

      Me and its so hard!!!

    • @MoneywithPennies
      @MoneywithPennies 4 ปีที่แล้ว +1

      We all are. =)

    • @Shadesof
      @Shadesof 4 ปีที่แล้ว

      PlantishDelights me 😬😬😬😅😅😅... ok kind of ☺️

    • @Mommysodes
      @Mommysodes 4 ปีที่แล้ว

      ☝🏾

  • @StephaniePerry
    @StephaniePerry 4 ปีที่แล้ว +2

    I took a brand archetype quiz a while ago, and the results really help me keep all of my communication on point. I feel like my little audience knows me really well and is invested in my work because I've nailed my branding. (My result was Maverick / Outlaw with some Creator thrown in.) This is great advice. 💗

  • @AtoZenLife
    @AtoZenLife 4 ปีที่แล้ว +14

    My archetype is The Magician, because I help people transform their lives with minimalism. ✌️☺️ EDITED: To the “brand strategists” who keep emailing me based on this comment, no, I don’t want to work with you UNLESS you are BrandUp. 😂

    • @sanjusdayout5277
      @sanjusdayout5277 4 ปีที่แล้ว

      I'm here to support your channel let's connect and grow together😊

    • @marysca917
      @marysca917 3 ปีที่แล้ว

      I am going to watch your videos. I am a kind of minimalist and always love to meet new friends 💕

  • @romobeat1771
    @romobeat1771 4 ปีที่แล้ว +1

    I love and deeply value your content. You are, by far, my favorite TH-camr in the applicable learning area. Thanks for being so generous! 🙌🏻

  • @JoyceWSolomon
    @JoyceWSolomon 3 ปีที่แล้ว +1

    Vanessa, I love your content, keep up the good work.

  • @kirstcurrie
    @kirstcurrie 2 ปีที่แล้ว

    I found this video super helpful. Never heard of the brand archetypes before--but they really hit home what I was envisioning for my personal brand that I just couldn't quite put my finger on before (identified "the creator" and "the magician"). Thanks!!!

  • @pr1me133
    @pr1me133 4 ปีที่แล้ว +5

    To the person who’s reading this, you will grow your TH-cam Channel one day don’t give up !❤️

  • @raemin8953
    @raemin8953 4 ปีที่แล้ว

    Awesome video! I am a creator and secondary explorer. Thank you for sharing what I was sensing but couldn’t quite put into words for my brand.

  • @Marykk1448
    @Marykk1448 4 ปีที่แล้ว

    I am 38 and have been working SO hard trying to come up with that ideal client. The only thing that makes sense to picture is someone like me. Because how am I supposed to figure out what their biggest fears are when u don’t know them personally? I have listened to so many podcasts and have taken classes that cost a lot of money and NONE of them were able to describe personal branding the way you did here. I am trying to build my personal brand in skincare but I am having a very difficult time picking my “ideal client"

  • @andreguzzo_
    @andreguzzo_ 4 ปีที่แล้ว

    Thanks for this video Vanessa! I'm from Brazil and just started to learn about digital marketing to improve my traditional business in this pandemic times. As you, identified in a first moment like a Hero and an Explorer archtype...

  • @DonTheDeveloper
    @DonTheDeveloper 3 ปีที่แล้ว +1

    As I'm finally starting to get some traction with my business, this video was exactly what I needed to remember to constantly check what I say/do and make sure it's tethered with my most important values. I actually didn't even know about the different branding archetypes which simplifies this process quite a bit. It was really good timing for this to pop up in my feed. Thanks!

  • @xo_kryptoknight4147
    @xo_kryptoknight4147 4 ปีที่แล้ว +1

    Thank you so much for this video Vanessa 🥰 I also resonate with the Hero as my first archetype but in between The Everyman and the Caregiver as my secondary archetype. This really helped me figure out what direction I want my messaging to go!

  • @Artcorebeccsla
    @Artcorebeccsla 4 ปีที่แล้ว

    I’m so happy I’ve found your videos! It helps a lot with making something out of all the ideas I have that otherwise would get lost. Love how good you are at structuring the content and explaining so that it’s easy to understand and keep up with your tempo😘
    I identified with the creator first and caregiver second. And if I look at my social media, that’s not really what gets across at all. I have some work to do.
    Thank you!🙏🏼🙏🏼🙏🏼

  • @Tisha.SaludIntegrativa
    @Tisha.SaludIntegrativa 2 ปีที่แล้ว

    Absolutely great! This video helped me a lot. Thank you! I believe I’m The Magician + The Creator as secondary. 😀

  • @yourtrustedbrandingarchitect
    @yourtrustedbrandingarchitect 4 ปีที่แล้ว

    Thank you so much. Really appreciate and grateful for your valuable content.

  • @FertilityTV
    @FertilityTV 4 ปีที่แล้ว +1

    Great job, Vanessa 🤗👏🙏. How many houres do you work every day? 🤔

  • @davidsdinero
    @davidsdinero 4 ปีที่แล้ว +16

    Your videos are always helpful 🙌🙌

  • @kandidlykaypea4634
    @kandidlykaypea4634 4 ปีที่แล้ว

    I love the dreamer, hero, and explorer..I identify with those

  • @MAKEMONEYMARK8
    @MAKEMONEYMARK8 4 ปีที่แล้ว

    Excellent video that I enjoyed watching. Tons of value in this fantastic video. I feel I can use alot of what you taught. Thank you Vanessa

  • @niaospina1529
    @niaospina1529 4 ปีที่แล้ว

    Definitely my archetype is The creator. Thank you for the video.

  • @De-qo9ri
    @De-qo9ri 4 ปีที่แล้ว +21

    Wtf, what's wrong with youtube recently, so many spam commments. It's getting really annoying. Don not believe the fake spam comments and videos, just giftmeig works for me.

  • @shariffjames2599
    @shariffjames2599 2 ปีที่แล้ว

    Awesome video!!! 🙌🏽🙌🏽 love the breakdown

  • @ilonaleclerclifeinusa
    @ilonaleclerclifeinusa 4 ปีที่แล้ว +4

    This topic is very interesting for me! I work hard on two platforms Instagram and TH-cam. I need some advices and this video is very helpful ❤️

  • @akosuaraowusu
    @akosuaraowusu 4 ปีที่แล้ว +1

    You’re soooo pretty🥺 loved watching this 💗

  • @ShriwaChaudhary
    @ShriwaChaudhary 4 ปีที่แล้ว +12

    I'm doing everything I can to grow on TH-cam and Instagram....your tips are very helpful:)

  • @Styciewaweru
    @Styciewaweru 4 ปีที่แล้ว +1

    I'm in love with your camera which one is it?

  • @TomorrowGaming99
    @TomorrowGaming99 4 ปีที่แล้ว

    This channel really does make me feel energetic and take action.

  • @BackToMama1
    @BackToMama1 2 ปีที่แล้ว

    Thanks for this Vanessa 💜

  • @sammanikarawat9777
    @sammanikarawat9777 3 ปีที่แล้ว

    This is a gem! Thank you V for sharing this. ❤️

  • @MTGProductions
    @MTGProductions 4 ปีที่แล้ว

    Another helpful video! Thank you 🙏

  • @richardtar8477
    @richardtar8477 4 ปีที่แล้ว +33

    Love this. Your journey has been so inspiring to watch knowing where it all started. From obtaining your dream job in the field you went to school for, to the struggle of not enjoying it and leaving with no real backup plan, to now creating a video about personal branding - something you've managed to accomplish yourself. It must feel so good knowing your identity and name holds so much weight! I appreciate you sharing your journey with transparency and authenticity Vanessa! Congratulations on all of your accomplishments now and beyond. Take care 😇

  • @MalasiaJohnson
    @MalasiaJohnson 4 ปีที่แล้ว +9

    Wow Vanessa♥ I love how you always over deliver in your videos!!! From all the personal branding videos I've watched none of them even mentioned the 12 branding archetypes! My branding for my business and TH-cam channel is the magician and the creator✨ Amazing video!♥

  • @tolevelup
    @tolevelup ปีที่แล้ว

    Great video! I’m thinking about doing a video on this topic as well. Very informative

  • @Realsimplysandra
    @Realsimplysandra 4 ปีที่แล้ว +2

    You are really helpful..thank you.
    Love your content

  • @soficachimba
    @soficachimba 4 ปีที่แล้ว

    I identify with jester,creative and the lover

  • @Andimandie
    @Andimandie 4 ปีที่แล้ว

    Loving this video! You always have the best tips, and I learned so much about branding in this video 💕

  • @KweenKimi
    @KweenKimi 4 ปีที่แล้ว

    I love your videos and your tips. Thank you for posting these🙌🏽

  • @SaroopRoshi
    @SaroopRoshi 4 ปีที่แล้ว +13

    Great tips 😍👌✨ been trying to grow my TH-cam and Instagram💕

    • @AtoZenLife
      @AtoZenLife 4 ปีที่แล้ว

      Saroop Roshi Your thumbnail game is stellar! The one with the boots esp...it’s a wow! 🤩 Just has to say, looks amazing.

    • @sanjusdayout5277
      @sanjusdayout5277 4 ปีที่แล้ว

      I'm here to support your channel let's connect and grow together😊

  • @MerangTarh
    @MerangTarh 4 ปีที่แล้ว

    Learning from u is endless. There’s always something new 💐. Hope to someday suceed.. too

  • @JoeyfulJoey
    @JoeyfulJoey 4 ปีที่แล้ว

    Hi from Hong Kong! This video is really useful for me as a new TH-camr :) You are always great! Thanks Vanessa

  • @28MUSE
    @28MUSE 4 ปีที่แล้ว +21

    Awww.... Sweet.. I still remember that 3*3 Value thing, when she released this long ago. So great to see, authenticity of maintaining it

    • @mam7br
      @mam7br 4 ปีที่แล้ว +1

      Could you elaborate on that? I dont know this strategy and it seems very interesting :)

    • @28MUSE
      @28MUSE 4 ปีที่แล้ว +3

      @@mam7br Sure, it is 3 Values that are personal to you that you keep consistent throughout your content (example : Honesty, Informative, Power.. anything that is yours. And 3 pillar type, that is you create content or represent yourself only around those 3 topics, or pillars

    • @mam7br
      @mam7br 4 ปีที่แล้ว +1

      @@28MUSE thanks for the insight!

    • @28MUSE
      @28MUSE 4 ปีที่แล้ว +1

      You are welcome, I recently started my channel too. I talk about Entrepreneurship and Life Elation. If you like what you see, I'd be glad to have you as my subscriber :)

    • @sanjusdayout5277
      @sanjusdayout5277 4 ปีที่แล้ว

      I'm here to support your channel let's connect and grow together😊

  • @MalichaMichelle
    @MalichaMichelle 4 ปีที่แล้ว

    Umm I think i fell under the jester and explorer. I just need to figure which is my primary and secondary. I feel they almost go hand and hand. I’m definitely going with
    Primary: jester
    Secondary: explorer

  • @adotleee
    @adotleee 4 ปีที่แล้ว

    Vanessa! Incredible video again, always so helpful

  • @DigitalSargeant
    @DigitalSargeant 4 ปีที่แล้ว

    Another great and insightful video, Vanessa! Thank you!

  • @evolvingwithstef
    @evolvingwithstef 4 ปีที่แล้ว +4

    Another amazing video as always, Vanessa 🥳🙌🏽🎉 I really loved learning about the brand archetypes even though I feel I belong to 8 of them (The Outlaw, The Magician, The Hero, The Everyday Man, The Caregiver, The Creative, The Sage, The Explorer) lol 🤪 Aquarius here. I'm a bit of everything 😇

  • @echo_pictures
    @echo_pictures 3 ปีที่แล้ว

    I should really do this! Ooh man, time to really tax a canva tab with a mood board project! 😂

  • @90skidhavingakid
    @90skidhavingakid 4 ปีที่แล้ว +34

    THE SNAP editing though 🔥.. Okay. I might be the only person taking about it.

    • @AlwaysNnenna
      @AlwaysNnenna 4 ปีที่แล้ว +1

      90skidhavingakid Your comment made me watch the video and i was blown away with the editing.

    • @kelseym.2991
      @kelseym.2991 3 ปีที่แล้ว +1

      saucy👌

    • @dopybeatz4927
      @dopybeatz4927 3 ปีที่แล้ว

      Nooo that was sick

  • @joannascialino
    @joannascialino 4 ปีที่แล้ว +5

    I am happy that I found your channel, I recently graduated from school to be a media service provider and I think you have good educational videos, some things you talk about we have studied at school but there is a lot of things that we didn't talk about, (especially social media) 😊

  • @PhatBeetzGaming
    @PhatBeetzGaming 3 ปีที่แล้ว

    Awesome video! I'm The Innocent and The Sage...not sure which is primary yet. :D

  • @jfortuna92
    @jfortuna92 4 ปีที่แล้ว +5

    Thanks for the video Vanessa, I've been watching many of your videos and finally launched my channel. I resonate with the "high value" being very important, especially when first starting off. So many teachers start off making vlogs and other videos, but people don't even know who they are and they don't have a following yet. Notice how on your channel after so much time on TH-cam you are still making "how to's" and that's why so many people such as myself keep coming back! Thank you!

  • @yeevang8751
    @yeevang8751 3 ปีที่แล้ว

    Can you PLEASE let us know some of the ways you do to have more energy?

  • @sloth7778
    @sloth7778 4 ปีที่แล้ว +3

    Ur channel has helped me get many followers in the past few weeks taking ur advice thank u so much im just a small fitness channel trying to grow and will also help anyone else trying to grow i cant thank u eough💯💯💯💪🏽💪🏽💪🏽🔥🔥🔥

  • @coachshyma8002
    @coachshyma8002 4 ปีที่แล้ว +9

    It is taking me forever to come up with brand colors lol. My colors are still almost all over the place.

  • @StockOverflow
    @StockOverflow 4 ปีที่แล้ว +9

    Primary: Everyman
    Secondary 1: Sage
    Secondary 2: Explorer
    As a matter of fact I don't know if Everyman or Sage is my primary. I'll need to think about it some more, but the above is what I'm going with for now.

  • @jlo3349
    @jlo3349 4 ปีที่แล้ว

    Learned so much from this video! Great stuff :)

  • @paullovescoffee
    @paullovescoffee 4 ปีที่แล้ว +1

    I have a question, Vanessa. When it comes to TH-cam videos, does quality matter or quantity? Many say upload more and more content. Others say just make high quality content. What should I opt for? Quality or Quantity?

  • @LuHound
    @LuHound 4 ปีที่แล้ว +6

    I show people that I am “man’s best friend” since my alias is ‘Lu Hound.’ I make good feeling music, and I am hella motivational and supportive of people who engage with me & my brand 😊

  • @muskduh
    @muskduh 2 ปีที่แล้ว +1

    You're amazing, Vanessa. Thanks again for all the value!

  • @MerylBliss
    @MerylBliss 4 ปีที่แล้ว

    Brand archetypes are interesting. I'll have to look into it more.

  • @rebeccamuklim3712
    @rebeccamuklim3712 4 ปีที่แล้ว

    Hello, Vanessa! It's my first time seeing your videos and it's very inspire me! Thankyou! However, i have a question, How can i use 3x3 methods for food online business? Thankyou before and i'm looking forward for your answer Vanessa!

  • @humayrakabir4431
    @humayrakabir4431 4 ปีที่แล้ว

    I loved this video! I am trying to build my Instagram and hopefully work with ethical and sustainable brands one day :)

  • @karenkumah9401
    @karenkumah9401 2 ปีที่แล้ว +1

    Wow...I just realised I'm now about to start the business I thought I had and have been running for 4 years.ivr learnt so much. Thank you for this free video.

  • @HenriPhe
    @HenriPhe 4 ปีที่แล้ว +1

    The best personnal brand i've seen! Thanks you Vanessa! 🙏

  • @cheonlaxy
    @cheonlaxy 4 ปีที่แล้ว +1

    As always, your videos are very very insightful and helpful. Thank you so much Vanessa. 😘
    I'll check those brand archetypes now. ❤

  • @CharmaineAlmasen
    @CharmaineAlmasen 4 ปีที่แล้ว

    I am a Sage 😊

  • @TheLisaTorres
    @TheLisaTorres 3 ปีที่แล้ว +1

    Thanks for laying out this very thorough and precise training on building a brand. The 12 Archetypes & your 3x3 method is extremely helpful.

  • @高霁悦然
    @高霁悦然 ปีที่แล้ว +1

    How can we find out what other people think towards my personal brand?

  • @claudiambah9168
    @claudiambah9168 2 ปีที่แล้ว +1

    Well said Vanessa!
    I am definitely a sage and caregiver.
    Thank you for sharing as always ❤️

  • @projectzangetsu2003
    @projectzangetsu2003 4 ปีที่แล้ว

    I think I identify with the Magician as my primary brand archetype, and the Hero as my secondary archetype...

  • @benjiw2178
    @benjiw2178 4 ปีที่แล้ว +2

    Would you recommend I delete my posts on my current page and start fresh or create a whole new Instagram page?
    I’ve have this current page for over a year and my followers are inactive. I’m going to start modeling this year and I want to build my social media. I’ve watched all your videos so I know what to do when I start uploading!❤️ but I just don’t know if I should make a new account or not.

  • @CiaraRubin
    @CiaraRubin 4 ปีที่แล้ว

    I think I'm hero with magician!

  • @Yelenahallum
    @Yelenahallum 4 ปีที่แล้ว +1

    Love this babe !💕 such great and useful information!!!

  • @archon2180
    @archon2180 4 ปีที่แล้ว +7

    Thanks Vanessa! Building a strong, consistent personal brand is key to breaking through the clutter on any social media platform. A lot of people, including myself, are going to get a ton of value from this video!

  • @justjodiexo
    @justjodiexo 4 ปีที่แล้ว +3

    I believe my primary archetype is "The Innocent" and then my secondary is the "The Hero".
    My channel is about Developing the Self by simplifying your life and working hard on personal growth so those two definitely resonated with me. Thank you so much for such a helpful video again :) My brand colours are black, white, greys (#b7b5b9 and #d9d9d9) and greyish red (#b39081) but are these colours too simply?

  • @Lorriluxxe
    @Lorriluxxe 4 ปีที่แล้ว

    I think I’m a romantic architype or hero...might need to think about it a bit more 🧐

  • @joyfullinspirationsllc9758
    @joyfullinspirationsllc9758 4 ปีที่แล้ว

    Informational. Thank you.

  • @KeithSoOfficial
    @KeithSoOfficial 4 ปีที่แล้ว +2

    Wow Vanessa! This is the first time I heard of the brand archetype! Every time I watch your video I learn something new. Thank you so much!
    I think my primary would be The Everyman and secondary is the Sage. Will create my content base on that from now on!

  • @SanaKhan-ji9ur
    @SanaKhan-ji9ur 4 ปีที่แล้ว +2

    I started my youtube channel because of this girl ✌🏻 Lots of love and well wishes for you 🥰

  • @influencerunchained-digita4763
    @influencerunchained-digita4763 4 ปีที่แล้ว +1

    Great insights, as usual! I've been reconsidering and reorienting (the public perception of) my personal brand as of late! It all stemmed from me looking at the Audience tab on my channel and being surprised at the demographics that are watching my videos; all I can say is it's definitely not what I had expected! 😂 Anyway, thank you so much for this, and for what you've been putting out in podcast form (now, to finish watching this video 😆)!

  • @Qurattulan
    @Qurattulan 4 ปีที่แล้ว +1

    Nice 👍🏻 like from 🇵🇰 pakistan

  • @jodycook8582
    @jodycook8582 4 ปีที่แล้ว

    Hero & Explorer

  • @Bizcoachneha
    @Bizcoachneha 2 ปีที่แล้ว

    I am sure this is really important 👍

  • @joymae
    @joymae 4 ปีที่แล้ว +1

    Vanessa how do you feel about using your platform to address political issues and problems? What’s your stance on that?

    • @joymae
      @joymae 4 ปีที่แล้ว +1

      Vanessa Lau thanks Vanessa! I just saw your Instagram post on tips for Asian-Americans to help support the black and brown communities. I’m happy you used your platform to deliver an important issue within our societies. Keep up the good work!

  • @iemwill9429
    @iemwill9429 3 ปีที่แล้ว

    "WILL" said and good video! :) what is the brand of your phone case? let me know

  • @nelonweke
    @nelonweke 4 ปีที่แล้ว +1

    Your videos are so informative. I really needed this video

    • @Lorriluxxe
      @Lorriluxxe 4 ปีที่แล้ว

      My sentiment exactly

  • @clarissagaynaquila7184
    @clarissagaynaquila7184 4 ปีที่แล้ว +1

    OMG just what I needed! TH-cam heard my prayers lol this be in my recommended 22 secs after upload haha love you Vanessa! ♥

  • @BakkarGraphics
    @BakkarGraphics 4 ปีที่แล้ว +1

    sorry for that, but you talk a lot, can you make your videos shorter please, you talk so much, I really want to see the whole video to get use of it but i can't i am so busy, can you please make shorter videos, thank you

    • @giselamirandilla3618
      @giselamirandilla3618 4 ปีที่แล้ว

      You can watch them part by part. Take note of where you left off. Just come back whenever you can. You got a whole week to finish the video before she posts another one. 🙂

  • @hilary4343
    @hilary4343 4 ปีที่แล้ว +2

    So much valuable content in the video. Thank you Vanessa!! I have a background in biochemistry, so before coming to your channel, I knew nothing about business or marketing. Your videos have been extremely helpful. Thank you for all you do!!

  • @imrozfeels770
    @imrozfeels770 4 ปีที่แล้ว +1

    There are so many people are commenting in this video; How do you find out the right one to shout him/her out for the next video?

  • @ElianaEdith
    @ElianaEdith 4 ปีที่แล้ว +2

    I really love how you explained this video, it really helped me!

  • @AnniePilatesPhysicalTherapist
    @AnniePilatesPhysicalTherapist 4 ปีที่แล้ว +1

    This is great 👍 thanks Vanessa ! I am growing so fast because of you and I appreciate your skills . 🙏❤️

  • @kathrynbook4187
    @kathrynbook4187 4 ปีที่แล้ว +2

    Vanessa could tell me to rub dirt on my face and I would do it

    • @sanjusdayout5277
      @sanjusdayout5277 4 ปีที่แล้ว

      Hi new friend here... I'm here to support your channel let's connect and grow together😊

  • @leanlailacaba
    @leanlailacaba 4 ปีที่แล้ว +1

    Hero and educator for sure :) My brand is Virtual Ate (older sister in tagalog), I teach people how to work from home, but you need the courage and willpower to actually do it! Thank you for this amazing video as always!

  • @johannajava5023
    @johannajava5023 4 ปีที่แล้ว

    I love this video. As a new boutique start up. Need help in the esthetic of my brand. Would like to find more help on boutique startup or companies that cater boutiques

  • @AmazingBoilenkuki
    @AmazingBoilenkuki 4 ปีที่แล้ว

    Lot's of love from Manipur

  • @kellychan5295
    @kellychan5295 4 ปีที่แล้ว

    It is a great video. Thanks.