James Hoffmann Answers Coffee Questions From Twitter | Tech Support | WIRED

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  • เผยแพร่เมื่อ 10 มิ.ย. 2024
  • James Hoffmann answers the internet's burning questions about coffee. What's the difference between drip and pour over coffee? What's the difference between iced coffee and cold brew? Does darker roast coffee have more caffeine?
    Check out James' TH-cam channel: / @jameshoffmann
    Check out James' books:
    www.howtomakethebest.coffee/buy
    www.theworldatlasofcoffee.com...
    And Here is James' new TH-cam handle: / @jameshoffmann
    Director: Anna O'Donohue
    Director of Photography: John Whatton
    Editor: Parker Dixon
    Talent: James Hoffmann
    Producer: Justin Wolfson
    Line Producer: Joseph Buscemi
    Associate Producer: Brandon White
    Production Manager: Eric Martinez
    Production Coordinator: Fernando Davila
    Camera Operator: Stephen Ley
    Audio: Nick Ware
    Production Assistant: Ben Alder
    Post Production Supervisor: Alexa Deutsch
    Post Production Coordinator: Ian Bryant
    Supervising Editor: Doug Larsen
    Assistant Editor: Andy Morell
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ความคิดเห็น • 3K

  • @jameshoffmann
    @jameshoffmann ปีที่แล้ว +15549

    Thanks for having me Wired, it was an absolute delight to answer some questions! Hope people enjoy this one, and I’m super curious what everyone’s favourite question was? (And what is left that still needs an answer!?)

    • @user-ux1hj8hr3m
      @user-ux1hj8hr3m ปีที่แล้ว +41

      Bosh

    • @Spencer_G
      @Spencer_G ปีที่แล้ว +99

      Loved the eating coffee beans question!! What's your feeling on chocolate covered espresso beans? I feel like that's a slightly different experience

    • @internetshaquille
      @internetshaquille ปีที่แล้ว +264

      I’ve never heard anyone pronounce dookie like that before.
      Truly a transformative moment thank u

    • @halfwayhome1993
      @halfwayhome1993 ปีที่แล้ว +60

      Ive been BINGE watching your videos since stumbling upon your video with Tom Scott. Was literally in the middle of watching your “no worlds strongest coffee” video and this was suggested. Wild.

    • @corvelo-gobbo
      @corvelo-gobbo ปีที่แล้ว +11

      I think it's a kind of specific question, but I was wondering what are your thoughts on Brazilian coffee, as you talked about high altitude and island grown ones.

  • @hamesjoffmann
    @hamesjoffmann ปีที่แล้ว +20187

    I like this guy. He seems competent.

    • @Runoratsu
      @Runoratsu ปีที่แล้ว +573

      Of COURSE you‘re here as well…! 😄

    • @nathangreen4158
      @nathangreen4158 ปีที่แล้ว +157

      Gold

    • @ADHDad
      @ADHDad ปีที่แล้ว +107

      He does! It makes me uncomfortable.

    • @MrFowl
      @MrFowl ปีที่แล้ว +11

      Yes.

    • @SeanQuinn4
      @SeanQuinn4 ปีที่แล้ว +59

      Aha, there you are! I could swear y'all are related.

  • @c.s5418
    @c.s5418 ปีที่แล้ว +5083

    He finally called himself an expert, brother been in denial for years.

    • @gen000123
      @gen000123 ปีที่แล้ว +365

      They probably forced him to..

    • @lpkombi6685
      @lpkombi6685 ปีที่แล้ว +507

      Weird Coffee Person still fits him better

    • @zee2213
      @zee2213 ปีที่แล้ว +65

      Maybe he told WIRED people to include just his name rather than "coffee expert answers.."

    • @fairalbion
      @fairalbion ปีที่แล้ว +128

      James reluctantly yields to acclaim... It's difficult for experts to refer to themselves as such, because with expertise comes the humbling realization that there's a huge amount still to learn.

    • @juzzadood4419
      @juzzadood4419 ปีที่แล้ว +122

      Man is the former World Champion Barista, and he still pretends to just be a random TH-cam dude 😂

  • @jamesisaphotographer
    @jamesisaphotographer ปีที่แล้ว +4689

    James Hoffmann is that rare breed of person who's incredibly knowledgeable about something, but manages not to be insufferable with it.

    • @truongnguyenhongnhat6590
      @truongnguyenhongnhat6590 ปีที่แล้ว +14

      ok

    • @d1oftwins
      @d1oftwins ปีที่แล้ว +26

      I know I am not that person. If I know something for sure I will have you know and will rub it in when you are persistently wrong. 😇

    • @andrewsheldrick1800
      @andrewsheldrick1800 ปีที่แล้ว +68

      I feel very put in my place by him saying "oh actually in france it is proper to say expresso"

    • @crackedcookies
      @crackedcookies ปีที่แล้ว

      @@truongnguyenhongnhat6590 🫵👣

    • @ambiorixdeseburons4939
      @ambiorixdeseburons4939 ปีที่แล้ว

      He’s quite insufferable

  • @TheBiffsterLife
    @TheBiffsterLife ปีที่แล้ว +1329

    This guy is great. He should have his own coffee channel.

    • @TheBiggRobb
      @TheBiggRobb ปีที่แล้ว +31

      He does, it is a wonderful channel.

    • @JonathanRox27Jor-El
      @JonathanRox27Jor-El ปีที่แล้ว +130

      @@TheBiggRobb r/woooosh

    • @christianclark9494
      @christianclark9494 ปีที่แล้ว +8

      @@JonathanRox27Jor-El man I wish saying this to people. I'm doing it again ty

    • @NikkLiberos
      @NikkLiberos ปีที่แล้ว +3

      ROFL

    • @alexlovel
      @alexlovel 11 หลายเดือนก่อน +2

      me too, should have his own channel; would be good to watch.

  • @jopo7996
    @jopo7996 ปีที่แล้ว +4114

    This guy is great at explaining things.
    I like the way he espressos himself.

    • @valentingarriga1674
      @valentingarriga1674 ปีที่แล้ว +60

      I giggled

    • @BryanCDonaldson
      @BryanCDonaldson ปีที่แล้ว +70

      Out is the general direction in which you should get.

    • @Spencer_G
      @Spencer_G ปีที่แล้ว +1

      Just shut up and take my like

    • @SevenHunnid
      @SevenHunnid ปีที่แล้ว

      Hey bro, i do food reviews while I’m high off zaza on my yöutube chånnel

    • @haroldochiquito
      @haroldochiquito ปีที่แล้ว +91

      You took your time brewing that comment

  • @bailzzzzzz
    @bailzzzzzz ปีที่แล้ว +543

    You can always tell the people who are truly passionate and knowledgeable about any given topic when they transcend the snobbery. Like a teacher who knows the joy in making it accessible - this guy is really impressive and doesn't impose his own opinions.

    • @georgescholey
      @georgescholey ปีที่แล้ว +12

      You put that incredibly well

  • @musicmade4larry896
    @musicmade4larry896 ปีที่แล้ว +469

    I never thought that I would be this entertained while listening to someone explain to me what coffee is

    • @hypothalapotamus5293
      @hypothalapotamus5293 ปีที่แล้ว +2

      Yeah, and I just learned how to save $10 in shipping by buying in larger quantities and freezing it.

  • @seattlenatalie
    @seattlenatalie ปีที่แล้ว +2707

    He's really showing the difference between a 'coffee expert' and 'coffee snob' through his responses!

    • @Alfonso162008
      @Alfonso162008 ปีที่แล้ว +153

      @@asimhussain8716 Wait, I don't undestand, are we now judging people by the faces they have in a video thumbnail? The guy in the video didn't seem snobby at all, at least to me (unless you count being knowledgeable about coffee making and being more specialized when doing so at his own house and stuff as being snobby, in which case... Idk what to tell you. Everyone has their own opinion, i guess lol).

    • @crisdotph
      @crisdotph ปีที่แล้ว +87

      @@asimhussain8716 can you define snob for us maybe? To further expound, can you describe what a coffee snob is?

    • @huynguyen-yb4pf
      @huynguyen-yb4pf ปีที่แล้ว +2

      ok

    • @PanSangex
      @PanSangex ปีที่แล้ว +4

      @@asimhussain8716 he's pretentious indeed but a snob? I don't think so

    • @RFC-3514
      @RFC-3514 ปีที่แล้ว +23

      Er... I believe you'll find it's spelled "coffee _espert"._

  • @NazidKimmie
    @NazidKimmie ปีที่แล้ว +1714

    James is the coffee king, why has Netflix not optioned a show with him? A grand tour of coffee.. It’s history, cultural significance.. everything… I’d watch that!

    • @TateVanPatten
      @TateVanPatten ปีที่แล้ว +19

      There is a book. Now, to turn it in to a tv series...

    • @BuonoBruttoCattivo77
      @BuonoBruttoCattivo77 ปีที่แล้ว +23

      Yeah, it's a no brainer. Anthony bourdain or Somebody Feed Phil, but only coffee.

    • @sharvo6
      @sharvo6 ปีที่แล้ว +20

      Coffee Grand tour ... I picture James and Clarkson bickering as they careen around the Columbian mountains.

    • @AussieNikkiH
      @AussieNikkiH ปีที่แล้ว +5

      I'd watch that too! I won't hear any other person talk about coffee. It HAS to be James Hoffman.

    • @ElGnacko
      @ElGnacko ปีที่แล้ว +7

      @@TateVanPatten Oh god, i can already hear the coffee nerds go "The book is better!", "That's not in the book! it's non canon!".

  • @gregorioliveira
    @gregorioliveira ปีที่แล้ว +432

    As a Brazilian, I can say that we start having coffee for breakfast at a very early age, basically, as soon as you can drink something out a cup, but it is usually mixed with milk. In fact, the staple breakfast in Brazil is (or used to be) coffee with milk, bread and butter (or margarine, mind you). Coffee is so common here as a morning drink that our word for breakfast is, literally, "morning coffee" (even when there is no coffee in it).

    • @Hollyweed1
      @Hollyweed1 ปีที่แล้ว +29

      Same as in Turkish. Breakfast is called: KAHVALTI

    • @isodoubIet
      @isodoubIet ปีที่แล้ว +23

      Yep I don't know when I started drinking coffee but I'm pretty sure I was younger than 9. Then I came to the US and I saw people being incredibly squeamish about giving coffee to children and I'm like what

    • @jpkatz1435
      @jpkatz1435 ปีที่แล้ว +5

      ​@isodoublet I think, as a culture we, really are ambivalent about children.

    • @mynasmusic
      @mynasmusic ปีที่แล้ว +2

      Verdade

    • @mbrochh82
      @mbrochh82 ปีที่แล้ว +7

      there is no way this is good for the development of children

  • @stanford-nf4jk
    @stanford-nf4jk ปีที่แล้ว +174

    If James has the time, I’d love a part 2. This collaboration was done very well!

    • @ferryvantichelen6521
      @ferryvantichelen6521 11 หลายเดือนก่อน +2

      Well he apparently had the time to recreate a commercial with Brad Pitt in it...

  • @jesuschrystler777
    @jesuschrystler777 ปีที่แล้ว +1065

    This is the only right pick for this subject. Well done Wired!

    • @multivac0003
      @multivac0003 ปีที่แล้ว +6

      Rao, Perger, Gagné, Hedrick? There’s not a « only right pick » lol

    • @aindoria
      @aindoria ปีที่แล้ว +41

      @@multivac0003 No. Hames is the only pick.

    •  ปีที่แล้ว +25

      @@multivac0003 they have without a doubt the expertise, but do they have the charisma and ability to explain things in an exciting way that James has?

    • @HarshL
      @HarshL ปีที่แล้ว +12

      @@multivac0003 Hames is the only correct pick.

    • @jamesheadgierre6276
      @jamesheadgierre6276 ปีที่แล้ว +7

      @ Exactly. Even the way he so classily corrected the use of "expresso" was amazing, and you know every coffee expert would be screaming internally.

  • @ruckushouse
    @ruckushouse ปีที่แล้ว +868

    This is what we need WIRED.

    • @khalilahd.
      @khalilahd. ปีที่แล้ว +3

      I didn’t even know there were coffee experts. This was quite interesting 😅

    • @LtdJorge
      @LtdJorge ปีที่แล้ว +7

      ​@@khalilahd. He is a barista world champion hehe

    • @taistealai5523
      @taistealai5523 ปีที่แล้ว

      @@LtdJorge and also is a co-founder for london based roaster, Square Mile Roaster

    • @kenshiiro
      @kenshiiro ปีที่แล้ว +1

      @@taistealai5523 also weird youtube coffee guy (self diagnosed)

    • @Kit-se3zs
      @Kit-se3zs ปีที่แล้ว

      I see what you did there.

  • @irrelevantFJS
    @irrelevantFJS ปีที่แล้ว +358

    I didn't know there was so much hate for cold brew. I strongly prefer it to any other kind of coffee because it's less bitter, less sour, and causes me a lot less stomach upset. So for me, it's better in all the ways that matter!

    • @danielleanderson6371
      @danielleanderson6371 ปีที่แล้ว +89

      The best way to make coffee is the way that tastes best to you and makes you feel the best. We all have different taste buds, different metabolisms, and different medical situations; there's no one-size-fits-all way to make coffee. I also like a cold brew, but I have to do decaf and water it down a bit to play nice with my meds and get enough flavor out of it without blowing out my palate with bitterness. That's the thing few coffee snobs want to admit, by the way. You don't have to drink full-strength coffee to enjoy it black, and watering it down a touch can soften things up enough for your palate to make sense of it all.

    • @drunkpaulocosta9301
      @drunkpaulocosta9301 ปีที่แล้ว +12

      Yeah i dont have the same flavour profile as this guy. I watch his channel for the technical side but yeah his opinions of what tastes better or effects the gut ect i ignore

    • @rosiefay7283
      @rosiefay7283 ปีที่แล้ว

      6:22 Now this is something I don't get. If you want a cold drink, why not drink a cold drink, rather than mucking around with coffee, which is meant to be brewed hot (and drunk pretty warm, too).

    • @danielleanderson6371
      @danielleanderson6371 ปีที่แล้ว +84

      @@rosiefay7283 Coffee isn’t actually meant to be drank at all. It wasn’t created with any purpose whatsoever beyond allowing coffee plants to reproduce. There are no rules when it comes to drinking coffee. The coffee plant isn’t gonna hunt you down if you make cold brew.

    • @Bazzabazeman
      @Bazzabazeman ปีที่แล้ว +31

      @@rosiefay7283 tell that to people who drink ice tea. Hot milk. Cold soup.

  • @myflyingkidney
    @myflyingkidney ปีที่แล้ว +11

    I don't know how hoffman manages to be so many things at the same time. He is excited about coffe, but still calm and aware that coffee is to many people just coffe, he is an expert yet humble, educational yet kind and accepting, articulate but not arrogant, and he manages to not be a snob. I loved his content for years but now sseing him outside of his own channel really confirms that he is truly a great guy

  • @tonyhanlon7275
    @tonyhanlon7275 ปีที่แล้ว +753

    To be a Master of something with this level of communication is so rare. James your videos are a delight.

    • @HarshL
      @HarshL ปีที่แล้ว +8

      that's Hames to you, smh

  • @peterfriedl1541
    @peterfriedl1541 ปีที่แล้ว +1057

    As an Austrian I nearly fell off my chair hearing James pronouncing “Ein Kapuziner” perfectly. Took me a bit by surprise.

    • @ishuikamakura272
      @ishuikamakura272 ปีที่แล้ว +43

      Screw that, I thought it was italian for god sake 😆

    • @michaeladolph7134
      @michaeladolph7134 ปีที่แล้ว +31

      Ja, hat sich definitiv gut angehört

    • @electronblue8334
      @electronblue8334 ปีที่แล้ว +22

      ++gasp++ All this time we thought James was British! Now the truth is finally revealed - he's Austrian! 😱😲 #SchockschwereNot

    • @saschamayer4050
      @saschamayer4050 ปีที่แล้ว +7

      @@electronblue8334
      Nice use of SchockschwereNot!
      #SchockschwereNot

    • @elliepses
      @elliepses ปีที่แล้ว +1

      When does he say this?

  • @HZ-fg9sf
    @HZ-fg9sf ปีที่แล้ว +73

    Love that Wired tapped him for this! His channel is great and super informative.

  • @davidedwards8947
    @davidedwards8947 ปีที่แล้ว +68

    I have been a coffee drinker for 70 years (a Royal Navy Sailor then a police officer both occupations dedicated to coffee drinking) but I have learned that before watching this gent I new nothing about the brew I was drinking thanks for enlightening me

  • @TimeBucks
    @TimeBucks ปีที่แล้ว +1312

    So well spoken, knowledgeable and passionate

  • @entirelybonkers8832
    @entirelybonkers8832 ปีที่แล้ว +330

    I love how he literally won the WBC in 2007 but this is the first time I’ve heard him call himself an expert

    • @hi-ve1cw
      @hi-ve1cw ปีที่แล้ว +2

      What's the WBC?

    • @PatBauer89
      @PatBauer89 ปีที่แล้ว +46

      @@hi-ve1cw World Barista Championship. So he's literally a world champion at brewing and preparing coffee

    • @AmiCestLaVie
      @AmiCestLaVie 29 วันที่ผ่านมา +1

      I think there's a lot more to being an expert than winning the WBC (though it is quite a feat): learning the history of coffee, the complete process of growing and roasting the bean, different brew methods, etc. Being a great barista is only a part of being a coffee expert.

  • @HilaryOsborne
    @HilaryOsborne ปีที่แล้ว +53

    for self-roasting, my parents worked out a really good and consistent way to roast their own coffee was to use a popcorn maker. it would evenly roast the beans while tossing them around and get great results every time.

    • @AquaKeyBlade98
      @AquaKeyBlade98 3 หลายเดือนก่อน +1

      Wow... that is actually a really good idea. Smart!

    • @susanlovesjava4961
      @susanlovesjava4961 8 วันที่ผ่านมา

      Unique idea!

  • @unificy
    @unificy ปีที่แล้ว +37

    this dudes hair is kinda.... amazing. its just so, majestic.

  • @Kaemshot
    @Kaemshot ปีที่แล้ว +897

    You should have invited Hames Joffmann for an unhelpful coffee answer session!

    • @stirfryjedi
      @stirfryjedi ปีที่แล้ว +50

      Can't wait to see the unhelpful summary of this, at least!

    • @it-s-a-mystery
      @it-s-a-mystery ปีที่แล้ว +24

      Knew I recognised this guy, they look so alike its crazy

    • @d00dEEE
      @d00dEEE ปีที่แล้ว +24

      @@it-s-a-mystery Rumor has it that they are identical twins, separated at birth, but that's just rumor...

    • @mikeymike437
      @mikeymike437 ปีที่แล้ว +1

      Invite a scammer... right...😒

    • @alalalala57
      @alalalala57 ปีที่แล้ว +28

      @@mikeymike437 How dare you. Hames isn't a scammer, simply unhelpful.

  • @SilverAlaunt
    @SilverAlaunt ปีที่แล้ว +392

    I really like how James approaches coffee topics, especially the 'controversial' parts. He will state his opinion, but he won't look down on people who have differing opinions or taste tolerances (like a certain person who drinks coffee channel). He's also willing to experiment and try new things just for the sake of exploration with coffee. I've recently started to watch his content and I've been enjoying all of it.

    • @OcDmn
      @OcDmn ปีที่แล้ว +11

      JH tries new stuff: \*takes a sip* ugh that's.... not pleasant \*proceeds to take another sip* 😵‍💫

    • @vanntooot
      @vanntooot ปีที่แล้ว

      I don't even like any coffee that takes more effort than splashing water into a cup of Taster's Choice but I thoroughly enjoy watching his videos. He is the epitome of what an influencer should really be.

    • @thithi8793
      @thithi8793 ปีที่แล้ว

      ok

    • @Onedeag-qw3yc
      @Onedeag-qw3yc ปีที่แล้ว

      Morgan drinks coffee? Or someone else?

    • @danielleanderson6371
      @danielleanderson6371 ปีที่แล้ว +3

      @@vanntooot And that's the cool thing about coffee! You can put as much or as little effort into brewing it as you want. The curse of that, of course, is once you put in a ton of effort once or twice it kind of ruins low-effort coffee.

  • @SpiritualAmethyst
    @SpiritualAmethyst ปีที่แล้ว +161

    As a barista of 9, almost 10 years (I think?) I highly appreciated this 🙌 Also learned a few new fun facts to share to my coworkers that undoubtedly will not give two hoots 😂

  • @gabrielmachadobsb
    @gabrielmachadobsb ปีที่แล้ว +33

    A tip for those who like their coffee sweetened: add the sugar in the water, before you brew it. It's night and day when compared to adding it to the cup or the powder

    • @JimNortonsAlcoholism
      @JimNortonsAlcoholism 9 หลายเดือนก่อน +9

      Do this if you want to destroy your coffee machine

    • @goonbag803
      @goonbag803 7 หลายเดือนก่อน +4

      @@JimNortonsAlcoholism yeah don't put it in your coffee machine. you can, however, put it in with your coffee and water in a french press, your moka pot basket on top of the coffee grounds or even into your kettle if you're making a pour-over!

  • @deeptijmenon
    @deeptijmenon ปีที่แล้ว +146

    James Hoffman would have made an incredible teacher, the patience to explain every concept, and the non-judgemental attitude. Not that I’m complaining, we got an amazing coffee expert instead. Just following his videos has made such a large impact on how I brew my coffee, his humour is just an added bonus.

  • @Starkatcher
    @Starkatcher ปีที่แล้ว +430

    Honestly the best wired Interview yet. I didn’t even know I wanted the answers to most of these questions and his answers were thorough, articulated extremely well, and usually answered any follow up questions during the explanation. Like this man can teach things well. At least coffee, but I’d assume the manner in which he explains things is a constant.
    Edit: He has a TH-cam channel? Subscribed.

    • @dixonpinfold2582
      @dixonpinfold2582 ปีที่แล้ว

      You don't know what an interview is. (Also, it's not a word ordinarily capitalized.)

    • @trannel73
      @trannel73 ปีที่แล้ว +4

      You will love his channel :D

    • @emryspaperart
      @emryspaperart ปีที่แล้ว +1

      @@dixonpinfold2582 how is this NOT an interview?

    • @Tinyvalkyrie410
      @Tinyvalkyrie410 ปีที่แล้ว +1

      @@dixonpinfold2582 sigh. This most definitely is an interview. It is an expert answering questions. Also, as long as it doesn’t make the statement incomprehensible, typos are irrelevant. This is the comment section on a TH-cam video, not a published essay. What specifically were you trying to do here? Like what was the goal?

    • @dixonpinfold2582
      @dixonpinfold2582 ปีที่แล้ว

      @@Tinyvalkyrie410 I find your reply profoundly dull-minded and not worth my care.

  • @AndorranStairway
    @AndorranStairway 9 หลายเดือนก่อน +27

    I'm a tea person but I imagine the coffee this man brews probably tastes like heaven

    • @Ronakvevo
      @Ronakvevo 5 หลายเดือนก่อน +3

      You know you made it as an independent cafe when he comes to your cafe for the second time to order the same drink.

    • @neerajnongmaithem392
      @neerajnongmaithem392 4 หลายเดือนก่อน

      Problem being once you taste the coffee he makes, most cafe and almost all instant coffee start tasting fake. The good thing with tea is that you require less effort to make tea taste good.

  • @heynoway1384
    @heynoway1384 ปีที่แล้ว +80

    I do not like coffee at all, but this dude seems super chill and I’d have a cup or two with him

    • @be5952
      @be5952 ปีที่แล้ว +6

      And, I bet that he'd have a good idea *what type of coffee to serve you as someone who doesn't like coffee!*
      You know, like this one or that one has less of this flavour and more of that note....
      Because maybe for those who don't like the taste, there's some 'microchemical' or whatever that your taste buds are reacting to that certain types of coffee wouldn't have or some other scientific explanation.
      Or maybe you'll never like coffee and that's okay too :D

    • @uiscepreston
      @uiscepreston 9 หลายเดือนก่อน +5

      Don't do it. It's a cult!

  • @janew7920
    @janew7920 ปีที่แล้ว +444

    So excited for this video. Now we just need one where he and Hames Joffmann appear together!

    • @MahlenMorris
      @MahlenMorris ปีที่แล้ว +26

      I'm hoping that Hames makes an unhelpful summary of this, but there may not be enough pained facial expressions for that to happen.

    • @Captn_Slow
      @Captn_Slow ปีที่แล้ว +8

      @@MahlenMorris You never know. Hames is a magician!

    • @annakareninacamara6580
      @annakareninacamara6580 ปีที่แล้ว +4

      I haven't seen that many of his videos, how can I find the origin to this Hames Joffman joke? Does any one know the video?

    • @qwesx
      @qwesx ปีที่แล้ว +8

      @@annakareninacamara6580 There's a channel with that name which cuts James' videos in order to summarize them (usually out of context) or make him say... fruity things.

    • @annakareninacamara6580
      @annakareninacamara6580 ปีที่แล้ว +4

      @@qwesx ooooh lmao i didn't know that, thank you so much!

  • @RBRB431
    @RBRB431 ปีที่แล้ว +272

    Even though I've been watching James Hoffman for couple of years now, it gives me so much joy to see him on Wired as an expert! He deserves all the attention!

  • @TheRealChacorta
    @TheRealChacorta ปีที่แล้ว +11

    What a well-spoken human being.

  • @Sreeve94
    @Sreeve94 ปีที่แล้ว +92

    It's almost like this guy has lived his life at the *perfect* level of caffeination to help him study coffee...

    • @AnaBeatrizMachadoAlves
      @AnaBeatrizMachadoAlves ปีที่แล้ว +2

      I loved this comment HAHAHHA

    • @ForOrAgainstUs
      @ForOrAgainstUs 6 หลายเดือนก่อน

      I try to get a similar level of drunk when I play darts.

  • @mamaharumi
    @mamaharumi ปีที่แล้ว +117

    I'm so happy that my man Hoffman is finally getting the respect and popularity he deserves. He's come such a long way!

  • @jespernoren
    @jespernoren ปีที่แล้ว +80

    The amount of information James is able to cover per 60 seconds truly impress me. That video is Soo dense in information!! Quality content for sure 😍

  • @jeremyrah5248
    @jeremyrah5248 ปีที่แล้ว +3

    Dude has the best speech skills!!! No fumbles no filler words direct and linear i wish to be like him when i grow up

  • @callinkin
    @callinkin ปีที่แล้ว +17

    I remember long time ago watching his videos when I started getting into brewing my coffee. Now binge watching his videos again after got curious about a Makita
    coffee machine. Very resourceful man👍

  • @VariationsOnASeam
    @VariationsOnASeam ปีที่แล้ว +53

    I make my coffee the same way as I ever have and it's good enough for me. But I watch James videos religiously just because he's so knowledgeable and passionate without being condescending. Just a joy to listen to.

  • @asdfghjklzxcvbnmqwertyuiopp
    @asdfghjklzxcvbnmqwertyuiopp ปีที่แล้ว +85

    I became obsessed with espresso videos a couple months ago, especially James's. He really has a way about explaining things and a great personality for doing so. $1400 later, I now have a Flair 58 LE, Eureka Mignon Speciality grinder, Fellow EKG Pro Kettle, and various specialty local coffees. It's been a really fun hobby so far.

  • @Fuzzydicee
    @Fuzzydicee ปีที่แล้ว +12

    gotta bring this guy back, knows what he's talking about and is great at relaying that information

    • @Dane-ish
      @Dane-ish ปีที่แล้ว +1

      Check out his TH-cam for seeing how deep the coffee rabbit hole can go

  • @yihui31
    @yihui31 ปีที่แล้ว +10

    As someone who cannot physically handle more than one shot of coffee, this was so entertaining to watch! Wish I could delve more into this world of bean juice.

  • @arnaringis
    @arnaringis ปีที่แล้ว +40

    Can we please have more of this guy? A part two? A series? A four-hour lecture? I'd watch it all twice - and now with good coffee!

    • @Adam-vx6to
      @Adam-vx6to ปีที่แล้ว +19

      His channel on TH-cam is basically this. But a lot of the videos can be quite technical for those not familiar with specialty coffee

    • @BronzeTheSling
      @BronzeTheSling ปีที่แล้ว +5

      You should really check out his TH-cam channel.

    • @TooLittleInfo
      @TooLittleInfo ปีที่แล้ว

      You can have a hundreds-part series by watching his channel!

  • @KhromTX
    @KhromTX ปีที่แล้ว +93

    James is great and deserves his explosion in popularity, love his channel.

  • @sebastianhall4913
    @sebastianhall4913 ปีที่แล้ว +9

    This was absolutely amazing. a very "relaxed" attitude but also backed with hard facts and a deep knowledge. Now I need to go and make myself a cup.. and order some beans...

  • @ohseedeemunky
    @ohseedeemunky ปีที่แล้ว +16

    Everything about this video-the coffee, the information, the accent-was delightfully entertaining. It's 11:30 p.m. here at the moment so I'm not about to go brew a cup, but it made me look forward to my morning coffee that much more.

  • @Zhinarkos
    @Zhinarkos ปีที่แล้ว +45

    Never been James' style to reply to anything with a short or condensed answer and I'm all here for it. WIRED does a lot of these videos and while all are more or less fun, there's a great variety between guest hosts and answers. I really like James' eye for detail and the genuine attitude towards entertaining even the sillier questions with a thorough answer.

  • @TheGroundedCoffee
    @TheGroundedCoffee ปีที่แล้ว +44

    It's actually bizar to finally see James make a syphon coffee, because I've been on a binge of his videos to learn about coffee but never found one if him going into the syphon style. I gave up my search yesterday, an voilà ! Here it is :)

    • @utomow
      @utomow ปีที่แล้ว

      He never mention any asian brewing method (yet). Im looking forward to it.

  • @crazyengineer101
    @crazyengineer101 ปีที่แล้ว +6

    We need more episodes with this guy!!!

  • @farrahlipsham5533
    @farrahlipsham5533 ปีที่แล้ว +8

    That was brilliant! I love hearing knowledgeable people just willing to educate and not be on an ego ride ❤

  • @muddypigeon9885
    @muddypigeon9885 ปีที่แล้ว +56

    Can't wait for Hames Joffmann to get hold of this gem.

  • @rmysterios
    @rmysterios ปีที่แล้ว +92

    I have quit coffee for about two years now and have never felt more energized but this guy makes me wanna start drinking it again.

    • @glitchyikes
      @glitchyikes ปีที่แล้ว +33

      His yt channel is a rabbit hole of weird coffee entertainment

    • @msalc23
      @msalc23 ปีที่แล้ว +21

      If the reason for quitting was issues with the caffeine intake, try switching to SPECIALTY coffee. The amount of caffeine in coffees that qualify as specialty (and in all 100% arabica coffee really) is way lower than the amount present in regular comercial ones (robusta or arabica/robusta blends), since it grows at high altitudes and, as James explains, the plant doesn't need to produce that much caffeine.
      Also, the taste ;)

    • @aricin
      @aricin ปีที่แล้ว +1

      Was it easy to quit? If not, in terms of physical part or just that urge to flip a cup after an hour in front of screen? I'm just russianly broke and think about quitting as well(

    • @rmysterios
      @rmysterios ปีที่แล้ว +9

      @@msalc23 The issue was my stomach. I got sick and somehow my gut couldn't handle caffeine anymore. So I quit. Good coffee doesn't upset my stomach but like I said I feel less tired since I quit so I decided to just stay off of it instead of opting for good coffee.

    • @lorben9601
      @lorben9601 ปีที่แล้ว

      @@rmysterios Decaf options have improved a lot in the past few years. A good amount of specialty roasters are doing decaf and several are doing light roast decafs. Check out Cat & Cloud's Friend Zone Decaf or Just Coffee Coop's Decaf Light.

  • @razia6046
    @razia6046 ปีที่แล้ว +2

    Just found you several videos ago. I am half italian and grew up with the Mocca Pot and watched your video on how to improve that, so thanks for that. Also I found it really nice that you are no snob about coffee and still let us know how you see things. Thank you.

  • @rohitanand14
    @rohitanand14 ปีที่แล้ว +11

    Dalgona actually has been in vogue in indian homes for decades. We called it fetua which simply translates to whipped coffee. Recently an FMCG brand launched it selling even in songle serving sachets

  • @malalark
    @malalark ปีที่แล้ว +69

    I was wondering when would James make an appearance in Tech Support to talk about coffee. I'm super pumped it finally happened!

  • @tiernodiallo1
    @tiernodiallo1 ปีที่แล้ว +89

    I love how Wired shows us that there is an expert for everything.

    • @TonyTylerDraws
      @TonyTylerDraws ปีที่แล้ว +3

      And they pick great people! People genuinely excited to talk about their subject

  • @TexasAlabama
    @TexasAlabama ปีที่แล้ว +11

    My daughter has ADHD, I give her a small cup of 1/2 caf in the mornings and it helps her concentrate at school :-) Loved this video with James, could listen to him talk all day about coffee and just listen to him talk LOL!!!

    • @margodphd
      @margodphd 4 หลายเดือนก่อน

      Yeah, it's a stimulant but kids definitely don't need coffee mixed with medication. Especially without blood pressure monitoring. Stimulants have side effects as well as ceiling effects.

    • @feilik
      @feilik 3 หลายเดือนก่อน +1

      @@margodphda minority of people with ADHD are on medication. For sure it’s effective for many despite the side affects but don’t assume everyone with ADHD is medicated.

  • @vitorbernardes8190
    @vitorbernardes8190 ปีที่แล้ว +5

    It is absolutely normal to serve lattes (we just call it coffee with milk, "café com leite") for children here in Brazil and, yes, they do it in schools with kids since kindergarten, especially public schools.

  • @bryannteo5799
    @bryannteo5799 ปีที่แล้ว +71

    Wtf I just got into coffee a few days ago and am binging his videos. Now he is here on Wired, what a coincidence

    • @paritybit7830
      @paritybit7830 ปีที่แล้ว +6

      James is the best, but if you run out of James to watch, then Lance Hedrick and Morgan Drinks Coffee may help you fill the void, they also run coffee channels that are both entertaining and informative.

    • @oivinf
      @oivinf ปีที่แล้ว +6

      The exact same thing happened to me but with Tom Scott's video with him. Got him recommended a few days before that and binged him and suddenly he's on Tom Scott. I actually have a theory that maybe these channels upload their videos in advance but don't publish them right away. However the youtube algorithm knows that the video is coming so boosts his channel prematurely. That's just a conspiracy theory though, can't prove it

    • @DuBstep115
      @DuBstep115 ปีที่แล้ว +1

      @@paritybit7830 Hames Joffman is the next logical step

    • @paritybit7830
      @paritybit7830 ปีที่แล้ว

      @@DuBstep115 Lol. Well, Hames should be watched by everyone that watches James, he's supremely entertaining but not very informative. In fact, I'd go so far as to call his videos downright unhelpful.

  • @ThatMarkGilroy
    @ThatMarkGilroy ปีที่แล้ว +94

    I was watching James Hoffman videos for literally years before I got into drinking coffee. What an enthusiast!

    • @maxmuenchow
      @maxmuenchow ปีที่แล้ว +11

      He's the reason I went down the rabbit hole and I'm sure I'm not the only one

    • @nahblue
      @nahblue ปีที่แล้ว

      boy you are a James Hoffman enthusiast

    • @papaosaomi
      @papaosaomi ปีที่แล้ว

      @@maxmuenchow count me in. Never regret

    • @karu6111
      @karu6111 ปีที่แล้ว +1

      I watched James because my brother mistakenly bought whole beans instead of instant one time. And then I bought a cheapo press and grinder and I thought it’ll end there.

    • @tiki_trash
      @tiki_trash ปีที่แล้ว

      Does anybody know of a good commercially available coffee? I use just enough sugar to take some bitterness out, only slightly sweet and 1/2 & 1/2. I used to buy Don Franciscos espresso blend, but I can't find it locally anymore.

  • @Josh.Proctor
    @Josh.Proctor ปีที่แล้ว +2

    A great content creator to have on Wired. I've been watching James for at least several years. Extremely kind/moderate for how you might normally define a "snob", and extremely knowledgeable of his craft. You picked a good one in terms of overall knowledge and personability.

  • @bergsap2783
    @bergsap2783 ปีที่แล้ว +1

    What an excellent video, one of my favorite in this series. Very informative, clearly answered questions and explanations. The syphon is really neat, will likely make counter space for it in the future. Great video!

  • @kitsunecookie372
    @kitsunecookie372 ปีที่แล้ว +36

    James Hoffmann on Wired was the best Christmas present I didn't ask for

    • @MinaF99
      @MinaF99 ปีที่แล้ว +5

      It’s november

    • @beanbaka
      @beanbaka ปีที่แล้ว

      @@MinaF99 great reply ,😂😂😂

    • @Zraknul
      @Zraknul ปีที่แล้ว

      @@MinaF99 I was just grocery shopping. There a big cooler of Egg Nog and the Candy Cane Ice cream had arrived.
      I agree, it's also very still November.

    • @Briwalker42
      @Briwalker42 ปีที่แล้ว +1

      James Hoffmann on Wired is great but Hames Joffmann would make my entire year.

    • @kitsunecookie372
      @kitsunecookie372 ปีที่แล้ว

      @@Briwalker42 it would be iconic

  • @khalilahd.
    @khalilahd. ปีที่แล้ว +94

    I honestly did know there was this much to learn about coffee. Quite interesting. Thanks WIRED ❤

    • @jeppehedegaard7018
      @jeppehedegaard7018 ปีที่แล้ว

      Check out his TH-cam-Channel. Then we can talk about how much there is about coffee.

  • @onkelpappkov2666
    @onkelpappkov2666 ปีที่แล้ว +29

    James Hoffmann is the Jacob Collier of coffee.
    Also, at 9:23, he pronounces "Kapuziner" right, so everything he says must be true.

    • @whatskraken3886
      @whatskraken3886 ปีที่แล้ว +2

      this is such an incredibly specific and brilliant reference

  • @esjihn
    @esjihn ปีที่แล้ว

    love hearing intelligent and very articulate people explain their subjects.

  • @xstarsystemsx
    @xstarsystemsx ปีที่แล้ว +77

    It's strange seeing him outside his own channel. Gives me "who let the weird coffee person out of his box" vibes, I love it.

  • @isaeva3088
    @isaeva3088 ปีที่แล้ว +34

    So well spoken, knowledgeable and passionate. Love the accent. Wired gets the best people to do this format!

    • @Zraknul
      @Zraknul ปีที่แล้ว +2

      If you want to go further down the coffee stuff rabbit hole, his youtube channel is awesome.

    • @isaeva3088
      @isaeva3088 ปีที่แล้ว

      Checked him out right away. That's one long rabbit hole for sure

    • @SusanIvanova2257
      @SusanIvanova2257 ปีที่แล้ว +4

      @@isaeva3088 and once you've watched all the helpful James Hoffman videos, Hames Joffman is there for the unhelpful but funny ones

  • @crazyjplays3392
    @crazyjplays3392 ปีที่แล้ว +5

    caffeine itself is in part what's known as a "digestive accelerant" this means that in addition to giving you energy it has a side effect that speeds up the digestion process and thus results in bowl movements occurring sooner; since there is a significant amount of caffeine in coffee, that's why coffee makes you go to the bathroom.

  • @elinborgpalsdottir4901
    @elinborgpalsdottir4901 ปีที่แล้ว

    Loved all your answers, you are so wholesome to listen to because you don't judge anyones preferences.
    There was one question I was hoping would be on the list, but it didn't make it! Why does my coffee taste different/bad immediately after I place it into a thermos?

  • @darylp9185
    @darylp9185 ปีที่แล้ว +17

    James is the best! One of my favourite things about him is, and you’ll know this if you watch his videos - he will tell you how to brew your coffee, but he’ll then tell you to do what you enjoy. Everything he does is just a suggestion…he just wants us to enjoy our coffee❤

  • @KyleJamesFrazer
    @KyleJamesFrazer ปีที่แล้ว +29

    One of those things where you can go to a coffee shop, or be at someone's house and you see they have coffee beans, and eventually you'll get around to the subject of James Hoffman.

  • @brwdmedia6893
    @brwdmedia6893 ปีที่แล้ว +113

    James Hoffmann is the Bill Nye of the coffee world

    • @KeithStrang
      @KeithStrang ปีที่แล้ว +14

      Bill is pretentious. James is not.

    • @ITILII
      @ITILII ปีที่แล้ว +8

      James Hoffman actually KNOWS what he's talking about, Nye is the NON science clown

  • @katiesullivan9764
    @katiesullivan9764 ปีที่แล้ว +8

    3 or 4 cups a day is so wild to me! I love coffee and I wish I could handle that much. For some reason I seem to be really sensitive to caffeine, even having 2 strong cups is sometimes enough to make me really nervous and hyper aware of my heart beat

    • @jenniferchough
      @jenniferchough 5 หลายเดือนก่อน

      Maybe you’re thinking a full mug of coffee when he says a cup…? Just guessing. Typically a standard “cup of coffee” is less than 200mL (around 6 oz.). So 4 cups of coffee would still be less than two cans of your typical soda.

  • @nuansd
    @nuansd ปีที่แล้ว +57

    Super hyped for this, James Hoffmann is goated!

  • @Theicespirit12
    @Theicespirit12 ปีที่แล้ว +15

    The best way to have your coffee is the way you like it, remember that ☕️ :)

  • @The.Half.Blood.Prince
    @The.Half.Blood.Prince ปีที่แล้ว +32

    A part of me died when he said he don't get why people add milk and sugar in tea (Yes, I'm Indian, chai is love)

    • @idontevenhaveapla7224
      @idontevenhaveapla7224 ปีที่แล้ว +9

      Don't worry. He sounds British. They're not to be taken seriously especially when it comes to matters of taste

    • @Ash_Wen-li
      @Ash_Wen-li ปีที่แล้ว +3

      It really depends. If you're making high quality coffee or tea, you're just drowning out the complexity. If you just want a drink it really doesn't matter

    • @michaelmerck7576
      @michaelmerck7576 3 หลายเดือนก่อน

      I like cream and sugar in chai tea

    • @infinsci8406
      @infinsci8406 หลายเดือนก่อน

      @@idontevenhaveapla7224funny thing is in uk we also put milk and sugar in tea he just has a uncommon opinion

  • @JudyCZ
    @JudyCZ ปีที่แล้ว +15

    I don't even drink coffee (extremely caffeine sensitive and don't enjoy the taste enough to seek decaf) yet I can't stop watching James's videos. They're just that good. Great video! ☕

  • @TheMosquitto
    @TheMosquitto ปีที่แล้ว +15

    Saw this guy on Tom Scott Plus, he's awesome!

  • @Yensann
    @Yensann ปีที่แล้ว +3

    He not only answered the questions, but also with a lot of info that we all wanna know. HGreat thanks!

  • @AdrianCeroni
    @AdrianCeroni 11 หลายเดือนก่อน

    An excellent presentation. James is well-spoken, polite and knowledgeable without sounding elitist. A delight even if I didn't like coffee. As a coffee drinker, it was superb.

  • @Erelyes
    @Erelyes ปีที่แล้ว +15

    4:14 can we just appreciate Jame's flawless reading of 'Ion understand that part'.

  • @MythicMagus
    @MythicMagus ปีที่แล้ว +87

    I'm glad to see the Aeropress mentioned. To anyone who hasn't used one I imagine it seems like a silly little device but it actually does make great coffee. Just get yourself a kettle to boil the water, a burr grinder and some good beans and you'll have a really good cup of coffee in under 5 minutes.

    • @Thragdain
      @Thragdain ปีที่แล้ว +5

      Was also pleasantly surprised to see the Aeropress, using it with the inverted method is my favorite way to make coffee. So strong and delicious! Reusable metal filter also a good add on for it.

    • @sythanh14
      @sythanh14 ปีที่แล้ว +1

      an espresso machine can be expensive but a burr grinder will even be more exp 😂

    • @BlairdBlaird
      @BlairdBlaird ปีที่แล้ว +5

      @@Thragdain FWIW James has an Aeropress guide, and does not use or recommend the inverted method. I switched to his method, coffee is still delicious, but I've stopped knocking my grounds all over the counter (inverted is a lot less stable).
      I don't know how well the normal method works with a metal filter though.

    • @Thragdain
      @Thragdain ปีที่แล้ว +4

      @@BlairdBlaird been doing it inverted for years and never had an issue. I like doing it that way because I can fill the the water to the top and let it sit for a while with nothing leaking into the cup. I'll check out the guide even if I'm pretty set in my ways and unlikely to change
      edit: watched it but I prefer inverted. To each their own though

    • @opliko
      @opliko ปีที่แล้ว +1

      @@Thragdain Yeah inverted for years here too, it's perfect

  • @mksenglish
    @mksenglish ปีที่แล้ว +7

    I just really like this guy. His speaking style is awesome!

  • @andrewdmeyers
    @andrewdmeyers ปีที่แล้ว

    Can I press like on a video several times over? One of the best video formats on TH-cam with one of my favorite people on the internet talking about one of my favorite things.

  • @robbozzo3068
    @robbozzo3068 ปีที่แล้ว +12

    I appreciate that James had to say it twice to "Don't do that" about drinking pooped out beans

  • @mermeridian2041
    @mermeridian2041 ปีที่แล้ว

    Very much enjoyed this - thank you!! Great information + humor = total win.

  • @Ryataro21
    @Ryataro21 8 หลายเดือนก่อน +4

    On the subject of putting milk and sugar in tea, the two ingredients almost have a similar affect on tea as they do for coffee. It applies more to black and green teas (or matcha in this case) as those two types of tea often produce bitter earthy flavors, especially when they get over-brewed. Milk adds a pleasant, smooth, creamy flavor and mouth feel to tea, which is why milk is often used in Chai and Boba drinks. Sugar is used differently in tea to help emphasize the flavor across the different types of tea seen through out the world. As a lot of people may know, if black and green teas are brewed properly, they will have light earthy or herbal flavors and shouldn't require adding milk and/or sugar unless someone is making specialty drinks like chai, boba, or latte's. I am by no means a trained professional in this subject, just a passionate drinker of both tea and coffee.

  • @MichaelAlthauser
    @MichaelAlthauser ปีที่แล้ว +42

    This is like a 22-minute distillation of the entirety of James' own TH-cam channel.

  • @constanterratic4252
    @constanterratic4252 ปีที่แล้ว +13

    When an expert is not a snob (especially with the sugar question). Loved this!

    • @FriedlichChiller
      @FriedlichChiller ปีที่แล้ว +14

      James has a kind of "if you like it, good for you" philosophy. That being said, when he tries coffee that isn't up to his standards, he pulls the most amazing faces.

    • @danielseelye6005
      @danielseelye6005 ปีที่แล้ว +2

      @@FriedlichChiller Hames Joffman has captured these delightful expressions quite expertly.

    • @WyattWinters
      @WyattWinters ปีที่แล้ว +3

      He is absolutely a snob, but a respectful one that recognizes that tastes are subjective

    • @jd00313
      @jd00313 ปีที่แล้ว +1

      The person who said 'why do people put milk and sugar in their tea and coffee' sounds like such a snob. Coffee can taste like however people like to make it - calm down yourself and just let people do what they want to their own drink, it doesn't affect you.
      By the same logic why don't you just pick the coffee bean straight off the tree and put it in your mouth, why bother to roast and push it through pressurised boiling water, learn to love the natural bitter taste smh this is why people hate coffee snobs

  • @MasterCommandCEO
    @MasterCommandCEO ปีที่แล้ว

    This is really good in every aspect of coffee explanations. Great video!

  • @marylowder2931
    @marylowder2931 6 หลายเดือนก่อน

    This was so informing. I like how James speaks fast and gets to the topic and answers without too much jabber.

  • @aucoinbm
    @aucoinbm ปีที่แล้ว +17

    I love James Hoffmann. He's extremely knowledgeable without sounding pretentious. He's the reason I've gotten into the nuances of coffee as a hobby!

  • @duarteguerreiro9202
    @duarteguerreiro9202 ปีที่แล้ว +7

    Excellent video. Its has loads of interesting and useful information for coffee lovers

  • @Amyduckie
    @Amyduckie ปีที่แล้ว

    You can tell he’s so interested in coffee, he seems quite passionate, which is so lovely to listen to.

  • @marp8758
    @marp8758 ปีที่แล้ว +15

    I don't even drink coffee, but his explanations make every answer really interesting!!

  • @cheflarree
    @cheflarree 3 หลายเดือนก่อน

    Fantastic information. Well presented.

  • @bantehayes9973
    @bantehayes9973 ปีที่แล้ว +25

    I love coffee, drinking it, making it in different ways with different beans and tools and makers and machines. This guy keeps his answers interesting and to the point, without skipping over important details. Way to go, bud.