James Hoffman World Barista Championship 2007

แชร์
ฝัง
  • เผยแพร่เมื่อ 19 ม.ค. 2025

ความคิดเห็น • 2.1K

  • @j.r.1030
    @j.r.1030 3 ปีที่แล้ว +12353

    Anyone else watch James’ channel for a while thinking he was just some nice guy that was really into coffee, before seeing this??? 🤣🤣🤣

    • @tomharper2709
      @tomharper2709 3 ปีที่แล้ว +262

      Yep. I was watching his coffee machine reviews before this gem! 🤣

    • @yipperdeyip
      @yipperdeyip 3 ปีที่แล้ว +163

      Yeah and I was like why is this damn video popping up so many times in my recommended feed...
      Didn't realize it was him lol

    • @lutfiramly4168
      @lutfiramly4168 3 ปีที่แล้ว +42

      Yeah at first. But after some videos, i realised he is very knowledgablr

    • @tomharper2709
      @tomharper2709 3 ปีที่แล้ว +41

      @@lutfiramly4168 very very. I’d happily pay £100+ for a coffee experience with him

    • @patiencebristol8147
      @patiencebristol8147 3 ปีที่แล้ว +17

      yep. then I noticed he mentioned being in wbc in a few videos and I had to look it up

  • @connormcsorley9323
    @connormcsorley9323 3 ปีที่แล้ว +6581

    This is how I feel making my Nescafé instant coffee in the morning

    • @carlbernsen1290
      @carlbernsen1290 3 ปีที่แล้ว +52

      Show off!

    • @otto_jk
      @otto_jk 3 ปีที่แล้ว +126

      Drinking Nescafé should be a crime. You can get twice as good instant coffee for half the price...

    • @carlbernsen1290
      @carlbernsen1290 3 ปีที่แล้ว +5

      @@otto_jk Douwe Eggberts Caramel mmmmm!

    • @tijmen131
      @tijmen131 3 ปีที่แล้ว +49

      @@otto_jk you can't get good instant coffee, period

    • @wi1dcard192
      @wi1dcard192 3 ปีที่แล้ว +62

      @@tijmen131 said the one who’s never looked for good instant coffee

  • @mikeb1395
    @mikeb1395 4 ปีที่แล้ว +8336

    Oh damn, James is more legit than I realised.

    • @Tommy_Garrett
      @Tommy_Garrett 4 ปีที่แล้ว +156

      I had no clue either

    • @Rayoody1988
      @Rayoody1988 4 ปีที่แล้ว +6

      Yep

    • @RAZ3RBLAD3
      @RAZ3RBLAD3 4 ปีที่แล้ว +115

      Always has been.

    • @ed_10
      @ed_10 4 ปีที่แล้ว +14

      Same thought went through my mind

    • @Skullei
      @Skullei 4 ปีที่แล้ว +2

      Me too

  • @Netro1992
    @Netro1992 3 ปีที่แล้ว +6772

    I honestly thought he was just some random dude that really liked making coffee at home. I don't think I have ever heard him mention he was a freaking world champion contender of baristas. That's like finding your local basketball teacher is Micheal Jordan.

    • @TheAnon232
      @TheAnon232 2 ปีที่แล้ว +53

      Right?!!

    • @rjpm92
      @rjpm92 2 ปีที่แล้ว +648

      Not just a contender either, he won it!

    • @phoenixxlaw
      @phoenixxlaw 2 ปีที่แล้ว +97

      'Oh he's mike from the block'

    • @samsun01
      @samsun01 2 ปีที่แล้ว +26

      I get your point, but he's probably not the "Michael Jordan" of coffee, maybe the Magic Johnson, or a Ernie Johnson.

    • @kiersonzpoint
      @kiersonzpoint 2 ปีที่แล้ว +57

      @@samsun01 Begs the question..who is the Michael Jordan of coffee? And who is the Lebron James of coffee? And the Kobe?

  • @unoriginalname3442
    @unoriginalname3442 4 ปีที่แล้ว +888

    a crowd getting hyped at some dude making coffee is the right type of energy i needed today

  • @TheGodkingT
    @TheGodkingT 4 ปีที่แล้ว +6705

    ok but imagine being a judge for this and drinking like fifty espressos in a day and not sleeping for a month

    • @guardtank4877
      @guardtank4877 4 ปีที่แล้ว +24

      haha

    • @joewoida6713
      @joewoida6713 4 ปีที่แล้ว +264

      Imagine getting stuck in line behind this guy at the mini-mart and having getting a cup of coffee turn into his life’s work

    • @jermyang
      @jermyang 4 ปีที่แล้ว +24

      I think my heart would explode.

    • @Play4fuNNNNNnn
      @Play4fuNNNNNnn 4 ปีที่แล้ว +66

      biggest missconception. Espresso has far less coffeine than coffee

    • @nicholasspeissegger8188
      @nicholasspeissegger8188 4 ปีที่แล้ว +335

      @@Play4fuNNNNNnn lol no

  • @Anon-21j
    @Anon-21j 5 ปีที่แล้ว +7038

    Wow, James has really aged WELL

    • @sonyexplora
      @sonyexplora 5 ปีที่แล้ว +50

      aged?

    • @jamesb.ofdesertdistrict567
      @jamesb.ofdesertdistrict567 5 ปีที่แล้ว +64

      picturenoise He ages

    • @sjcycling4176
      @sjcycling4176 5 ปีที่แล้ว +194

      @Sam Lutfi and 40 Times better

    • @Davorta
      @Davorta 5 ปีที่แล้ว +79

      Yeah i guess cortisol really are rised so high feom drinking coffee it makes his hair all white now

    • @Gildaaaaaaas
      @Gildaaaaaaas 5 ปีที่แล้ว +9

      @@bikesandbeans Milk great for the skin? You and I might live on different planets^^

  • @Akashpatel525
    @Akashpatel525 4 ปีที่แล้ว +13010

    Guy seems like a pretty well-versed coffee connoisseur! Should consider starting a youtube channel.

  • @genji3
    @genji3 2 ปีที่แล้ว +3728

    While his coffee game is obviously at the highest level, his hair game is still in its infancy

    • @aaronryder4008
      @aaronryder4008 2 ปีที่แล้ว +60

      Had to scroll way to down for this comment.
      His hair game is so on point! I wish I knew what products he uses

    • @nonfungiblemushroom
      @nonfungiblemushroom 2 ปีที่แล้ว +8

      @@aaronryder4008 I think he's mentioned it before? something like "hard muck"? idk it's been a while since I recall him saying this but I can't deny I do recall it

    • @Shredmasterfunk2612
      @Shredmasterfunk2612 2 ปีที่แล้ว +8

      one must fall for the other to fly

    • @BK-uf6qr
      @BK-uf6qr ปีที่แล้ว

      Hilarious!

    • @jaekn
      @jaekn ปีที่แล้ว +5

      He looks like some kind of Dr. Suess or Wes Anderson character now.

  • @chuckguy3057
    @chuckguy3057 2 ปีที่แล้ว +1194

    I've been watching James' channel for like the last year and never realized he did this. The fact that he doesn't bring this up shows that he is a really humble guy.

    • @OneHuntiBoi
      @OneHuntiBoi 2 ปีที่แล้ว +48

      The fact he won aswell...

    • @davidy22
      @davidy22 2 ปีที่แล้ว +11

      Ok but he did bring it up though

    • @Eggroll94
      @Eggroll94 2 ปีที่แล้ว

      @@davidy22 link?

    • @davidy22
      @davidy22 2 ปีที่แล้ว +8

      @@Eggroll94 He made a whole video talking about it, search james hoffman championship win or whatever and it'll probably come up

    • @Eggroll94
      @Eggroll94 2 ปีที่แล้ว +1

      @@davidy22 I see, thanks

  • @Jalliams
    @Jalliams 4 ปีที่แล้ว +2937

    For those wondering, James won. Would love to try that final biscotti / espresso/ tobacco drink.... ah heck, send me all three!

    • @lodewykk
      @lodewykk 3 ปีที่แล้ว +90

      Ah thanks. Was browsing the comments to find this.

    • @asseel91
      @asseel91 3 ปีที่แล้ว +4

      @@lodewykk did you find the recipe ?

    • @saltysealion
      @saltysealion 3 ปีที่แล้ว +7

      Damn I was wondering what the outcome was thanks!

    • @miroslavmilan
      @miroslavmilan 3 ปีที่แล้ว +74

      I really like to think the music was playing at the competition and wasn’t just added by the video editor.

    • @MissPoplarLeaf
      @MissPoplarLeaf 3 ปีที่แล้ว +67

      @@miroslavmilan I think it was! He has a video on his channel where he gives commentary on this competition video, and how he got to choose the music that played

  • @TheAngrySalad
    @TheAngrySalad 4 ปีที่แล้ว +1170

    Count how many times he said "enjoy" he practically hypnotised the judges into enjoying their coffee

    • @satanismybrother
      @satanismybrother 2 ปีที่แล้ว +193

      He talks about this in his commentary of his routine on his channel. At the time he was really interested In Neurolinguistic programming and scripted lots of assertive statements likes ‘enjoy’. He thinks he overdid it a bit!

    • @pcprincipal345
      @pcprincipal345 2 ปีที่แล้ว +48

      Yes, he was not asking them to enjoy, he was commanding, lol.

    • @TetrisAddiction
      @TetrisAddiction 2 ปีที่แล้ว +26

      I was more distracted by how many times he touched his face and glasses

    • @ArthurKhazbs
      @ArthurKhazbs ปีที่แล้ว +15

      @@TetrisAddiction How do you people even notice such things?

    • @lebronejhames7265
      @lebronejhames7265 ปีที่แล้ว

      @@ArthurKhazbs by using your eyes it’s hard to miss unless your just completely ignorant

  • @gregorio5543
    @gregorio5543 5 ปีที่แล้ว +2416

    video quality makes it look like 1997

    • @nimaakhtarkhavari8766
      @nimaakhtarkhavari8766 5 ปีที่แล้ว +16

      77 maybe?

    • @itsm3th3b33
      @itsm3th3b33 4 ปีที่แล้ว +40

      240p. Was this filmed with a potato? 🤣

    • @alvareo92
      @alvareo92 4 ปีที่แล้ว +3

      J Y or uploaded with one

    • @jlmalan6627
      @jlmalan6627 4 ปีที่แล้ว

      True that

    • @evil_twit
      @evil_twit 4 ปีที่แล้ว +1

      I had to check upload date, true

  • @theqsanity5797
    @theqsanity5797 3 ปีที่แล้ว +605

    I just looked it up. He actually won that year. Cool of him to not brag about it nowadays, but also he wasn't kidding whenever he talked about how hard he worked and had mentors in coffee back in the day.

  • @A-Spoto
    @A-Spoto 4 ปีที่แล้ว +236

    We all aspire to age as well as James Hoffman

  • @GlidingChiller
    @GlidingChiller 4 ปีที่แล้ว +3150

    Man, he was oozing confidence and professionalism. I don't see how you could beat that.

  • @foosmonkey
    @foosmonkey 5 ปีที่แล้ว +1168

    He looks so at home here, like the judges are guests he invited over to his flat.

    • @jambononi
      @jambononi 4 ปีที่แล้ว +107

      Maybe that is his flat. Every weekend he just invites a thousand people to judge his morning coffee 🤷‍♂️

    • @devilincarnarion
      @devilincarnarion 4 ปีที่แล้ว +2

      th-cam.com/video/_DwZV17bek4/w-d-xo.html

    • @JulieWallis1963
      @JulieWallis1963 3 ปีที่แล้ว +7

      Yes...You absolutely nailed it!

  • @archiepotts164
    @archiepotts164 4 ปีที่แล้ว +965

    He combined two different addictions and really made these judges nut.

    • @chanparky1208
      @chanparky1208 4 ปีที่แล้ว +34

      Did u watch his video on his performance? He almost killed one of the judges coz of the tobacco

    • @josedelacruz1270
      @josedelacruz1270 4 ปีที่แล้ว +1

      Chan Parky serious??? Need to find it

    • @chanparky1208
      @chanparky1208 4 ปีที่แล้ว +8

      @@josedelacruz1270 watch james hoffman breaking down his peformance

    • @chanparky1208
      @chanparky1208 4 ปีที่แล้ว +1

      @@Nothing-f8z i mean. Coffee is addictive but caffeine isnt. But yeh i get ur point

    • @surviver5738
      @surviver5738 4 ปีที่แล้ว +66

      @@chanparky1208 caffeine isn't addictive? Sounds like a joke

  • @LimitedWard
    @LimitedWard 4 ปีที่แล้ว +160

    You may not like it but this is what peak performance looks like

  • @ChromeRhino_
    @ChromeRhino_ ปีที่แล้ว +26

    Yet another 15+ minute video of James Hoffman that I (unexpectedly) watched all the way through.

  • @IPv6Freely
    @IPv6Freely 4 ปีที่แล้ว +976

    I love that each time he suggested the best way to enjoy the drink, they ignored it and did whatever they wanted.

    • @JackhiloIRL
      @JackhiloIRL 4 ปีที่แล้ว +263

      They have criteria they have to judge on and as such are looking for specific things before they can try other suggestions/pairings

    • @IPv6Freely
      @IPv6Freely 4 ปีที่แล้ว +3

      @@JackhiloIRL Yup

    • @datooo23
      @datooo23 4 ปีที่แล้ว +71

      Yeah, total noobs

    • @IPv6Freely
      @IPv6Freely 4 ปีที่แล้ว +3

      @@datooo23 sorry, what?

    • @shikyokira3065
      @shikyokira3065 4 ปีที่แล้ว +42

      @@IPv6Freely lmao, he is obviously trolling there

  • @guillemmartinezz
    @guillemmartinezz 4 ปีที่แล้ว +446

    240p we meet again old friend

  • @arnoldmaina
    @arnoldmaina 2 ปีที่แล้ว +200

    My wife and I bought our first Moka pot today. I watched the first video from my search results from James teaching me how to make a perfect espresso shot from the pot. That first shot of espresso will mean a lot to me going forward. Because unbeknownst to me, I was learning from a World Champion … and this champion has made me appreciate coffee from my home country (Kenya) even more. 🎉🎉

    • @arnoldmaina
      @arnoldmaina 2 ปีที่แล้ว +5

      @Alexa Dotson extremely rewarding. Coffee has never been the same again. We even had to get a bigger pot (9-cups) because we outgrew the 2-cup pot.
      Thank you!

    • @EnginerdBrian
      @EnginerdBrian ปีที่แล้ว +5

      How cool. Also, many of the most enjoyable cups of coffee I've ever had come from Kenya, beautiful beans coming from that country!

    • @johndoe-vc1we
      @johndoe-vc1we ปีที่แล้ว +6

      Moka pot doesn't make espresso. Moka pot makes something else.

    • @Schloober
      @Schloober 11 หลายเดือนก่อน

      Then what does it make exactly? @@johndoe-vc1we

    • @canyonhaverfield2201
      @canyonhaverfield2201 9 หลายเดือนก่อน +2

      ​. Yep, much different...kinna like comparing a Fiat to a Ferrari...Espresso like a 12 cylinder engine, is all about compression🎈

  • @blisstonia
    @blisstonia 3 ปีที่แล้ว +954

    It’s a shame in recent times he’s fallen victim to bripe addiction. He had such a bright future ahead of him.

    • @josephstalin9225
      @josephstalin9225 3 ปีที่แล้ว +13

      ????

    • @josephstalin9225
      @josephstalin9225 3 ปีที่แล้ว +1

      Are you stupid?
      Answer is yes

    • @blisstonia
      @blisstonia 3 ปีที่แล้ว +32

      @@josephstalin9225 you’re clearly the stupid one. It’s a joke about his bripe video. Go watch it dumbass.

    • @MoctezumaStudios
      @MoctezumaStudios 2 ปีที่แล้ว +59

      At first I was like 'oh no just saw his latest video yesterday' and then... i'm like oh... bripe XD

    • @MoctezumaStudios
      @MoctezumaStudios 2 ปีที่แล้ว +26

      ah! and true story, that was actually my very first video I watched of him. It took me several videos to get used to him without a beard 🤣

  • @aarodful
    @aarodful 2 ปีที่แล้ว +60

    I noticed a couple of things he did to pack the puck that are things he no longer does. In one video, he talked about how some things that were the standard back then to pack the puck have changed and improved from back then.It's really neat to see things like that the more I learn.
    He looked completely in command of everything he was doing. Always a pleasure to watch somebody do something they have mastered, no matter what it is.

  • @newinspiration2108
    @newinspiration2108 3 ปีที่แล้ว +123

    he appeared to be very calm and easy throughout the whole process but damn he was actually moving at lighting speed! WOW

    • @F1fan4eva
      @F1fan4eva 11 หลายเดือนก่อน +1

      Slow is smooth, smooth is fast.

  • @Amoux_Fang
    @Amoux_Fang 2 วันที่ผ่านมา +3

    I dont need any more pixels to know that was some of the most amazing shots of espresso ever pulled

  • @AdrianJayeOnline
    @AdrianJayeOnline 5 ปีที่แล้ว +740

    omg the things you learn on youtube, there's actually a World Barista Championship,

    • @jamesfletcher474
      @jamesfletcher474 4 ปีที่แล้ว +14

      Yea it's the epitome of pretentious wank

    • @Bobs-yeruncle
      @Bobs-yeruncle 4 ปีที่แล้ว +18

      @@jamesfletcher474 you should know 😂

    • @jamesfletcher474
      @jamesfletcher474 4 ปีที่แล้ว

      @@Bobs-yeruncle i should I can do all this shit, it's not hard and it's completely subjective ;)

    • @nickPOPmusic
      @nickPOPmusic 4 ปีที่แล้ว +43

      @@jamesfletcher474 yeah, except it's not. There's no way in hell you could do this as precisely under pressure, and it wouldn't taste remotely as good.

    • @pimeye
      @pimeye 4 ปีที่แล้ว +12

      I watched the film ‘Barista’ on a transatlantic flight quite a few years ago. It was only about 10 minutes from the end that I realised it was a documentary!

  • @mangolollipop_
    @mangolollipop_ 2 ปีที่แล้ว +18

    When I was 19, I was studying food and beverage management, I entered a local barista championship and watched so many of this. I watched so much James Hoffman stuff as I am a new espresso machine owner. This makes me trust him more

  • @ziyilauren
    @ziyilauren 3 ปีที่แล้ว +71

    Thanks for this video! 3 weeks ago i never even heard of a burr grinder let alone there was a method to brewing coffee beside the drip machine, this amazing humble and down to earth fellow was fast becoming my source of all things coffee. I finally looked up his participation in the WBC when he mentioned the donut coffee! I already enjoy his content stupendously, and this video is making me smile. A proud feeling for him, eventho it was in the past! Looking forward to more content from James.

  • @pabloexpulsado
    @pabloexpulsado 4 ปีที่แล้ว +926

    The guy preparing for this competition, taking into account the sweetness of the coffee, flavour notes, single-origin beans, unexpected flavours, chemistry of the coffee, extraction time, ratio...only to get people just clapping to latte art!! Really though??

    • @ThepareeLi
      @ThepareeLi 4 ปีที่แล้ว +228

      It's kind of the only thing you can appreciate as an audience given that you don't get to taste any of this....!

    • @devilincarnarion
      @devilincarnarion 4 ปีที่แล้ว +52

      James Hoffman himself say his latte art in this video didn't score that well.

    • @leonardopessanha5128
      @leonardopessanha5128 4 ปีที่แล้ว +3

      Yes. Not everyone should be impressed with a coffee

    • @TheBlackbelair
      @TheBlackbelair 4 ปีที่แล้ว

      The latte is in the art!

    • @nicholasrubianes5368
      @nicholasrubianes5368 4 ปีที่แล้ว

      On my momma though little homie!!

  • @colinknight4059
    @colinknight4059 3 ปีที่แล้ว +326

    I can't help but get a little emotional whenever I watch this guy.
    The amount of passion and respect this guy has, is something deeply missed in society.
    I hope my kids grow into the human James is. That passion and respect will take you anywhere and everywhere.

    • @gutierrezp49
      @gutierrezp49 2 ปีที่แล้ว +10

      Cringe comment idk why

    • @zk166
      @zk166 2 ปีที่แล้ว

      @@gutierrezp49 shut up fuckface, calling everything cringe is what is really cringe

    • @balocharyanwarrior5020
      @balocharyanwarrior5020 2 ปีที่แล้ว +3

      Cring eeeeeee

    • @theambergryphon4266
      @theambergryphon4266 2 ปีที่แล้ว +10

      Why don't you try to be better yourself rather than leaving the responsibility to your kids?

    • @simonmonty7171
      @simonmonty7171 2 ปีที่แล้ว +12

      Lots of "cringe" replies if you ask me. You guys are probably in your teens still and no way you would see how the past is better than the present.

  • @TQM
    @TQM 2 ปีที่แล้ว +100

    Based on his expertise, meticulousness, and coffee roasting business, I figured he did something significant when he was younger, so it wasn't surprising to find this video. But what I do find really pleasantly surprising is that he was just as kind and well-spoken 15 years ago. A lot of people think skills give you the right to be rude and narcissistic. I don't believe that to be true. The real great ones don't sacrifice kindness for their talents. James is an amazing person

  • @l33trich1
    @l33trich1 4 ปีที่แล้ว +39

    Oh my god was not expecting this on my recommended my favourite coffee expert youtuber rocking it in 2007

  • @_TSC_46
    @_TSC_46 ปีที่แล้ว +70

    Im Not gonna lie, Not just is This preformance amazing, so is the song choice. Feels exactly like a small cafe in downtown filled with the beautiful weirdos I need this playlist

    • @TheWorldisaLIE2
      @TheWorldisaLIE2 ปีที่แล้ว

      weirdos are not beautiful lol they're abnormal freaks, most with severe mental-issues

    • @macdrown3892
      @macdrown3892 ปีที่แล้ว +10

      This song is “Roscoe”, by Midlake. For similar bands, check out mid-early Wintersleep and, of course, Radiohead.

  • @lolvonlolipopp
    @lolvonlolipopp 4 ปีที่แล้ว +44

    Super cool video. I watch him on youtube and I didn't know that he had won this competition thanks for sharing this even if you released it 8 years ago.

  • @jamesb.ofdesertdistrict567
    @jamesb.ofdesertdistrict567 5 ปีที่แล้ว +563

    Wow! Coffee has aged. The applause for a Rosetta. Just crazy.He helped move forward 3rd wave coffee world wide.

    • @highflyerfan
      @highflyerfan 4 ปีที่แล้ว +12

      This comment is incredible

    • @MattM-24
      @MattM-24 4 ปีที่แล้ว +93

      While yes, latte art has progressed a lot, the Barista Championships never really judge the art that much. It's more about having the art there

    • @Mystery_Meat
      @Mystery_Meat 2 ปีที่แล้ว +5

      I mean coffee is definitely all about the art lol, as we clearly saw here XD

    • @71mb0o
      @71mb0o 2 ปีที่แล้ว +1

      @@Mystery_Meat they’re

    • @tams805
      @tams805 2 ปีที่แล้ว +4

      @@Mystery_Meat The other person was talking about the Barista Championships, not coffee in general (and even there you're wrong).

  • @Kirigaya__Yuuki
    @Kirigaya__Yuuki 5 ปีที่แล้ว +1723

    little does he know, in 10 years he will be an OLD man...

    • @JollyBotox
      @JollyBotox 5 ปีที่แล้ว +94

      must be drinking too much coffee

    • @muslimtommyshelby2624
      @muslimtommyshelby2624 5 ปีที่แล้ว +1

      True true

    • @YaamFel
      @YaamFel 5 ปีที่แล้ว +147

      He was like 28 here and looks 18!!

    • @PowerrangerInWhite
      @PowerrangerInWhite 4 ปีที่แล้ว +152

      tbh from a men perspective
      He looks way more attractive now

    • @Ozzyisunavailable
      @Ozzyisunavailable 4 ปีที่แล้ว +29

      @@PowerrangerInWhite im guessing he works out now, his posture and structure seems better

  • @CeeTeeUSA
    @CeeTeeUSA 4 ปีที่แล้ว +82

    Seeing this gives understanding to why he's so into coffee. Great to see a person do what they love, then it becomes art..

  • @DmanDice
    @DmanDice 2 ปีที่แล้ว +70

    Its amazing to watch someone thats mastered something. Even if you hold no interest in that skill their grace and passion is almost felt.

  • @xjimmyleungx
    @xjimmyleungx 4 ปีที่แล้ว +312

    I thought he was born with those red glasses.

  • @44draw
    @44draw 11 ปีที่แล้ว +242

    James hoffman was the Champion of this competition

    • @jamesfletcher474
      @jamesfletcher474 4 ปีที่แล้ว +2

      Really? His latte art is terrible by today's standards

    • @DavidLinSun
      @DavidLinSun 4 ปีที่แล้ว +30

      @@jamesfletcher474 The judges' sole purpose was to judge his latte art.

    • @alvareo92
      @alvareo92 4 ปีที่แล้ว +11

      james fletcher good thing the championship is from 2007 and not 2020 then

    • @xander1052
      @xander1052 4 ปีที่แล้ว +11

      @@jamesfletcher474 yeah but the more important thing is the flavour of the coffee, not the latte art.

    • @Alicehad3cats
      @Alicehad3cats 4 ปีที่แล้ว +2

      This guy responds to all comments trolling, and saying how he could do better

  • @sewaden7108
    @sewaden7108 ปีที่แล้ว +11

    The way the song starts is lovely. When I discovered this back in December of 2020, I instantly fell in love for both Hoffman's performance and this song. I should check on his channel to see what he's up to...

  • @pantopia3518
    @pantopia3518 29 วันที่ผ่านมา +2

    I love how he never seems to bring this up. He’s just put out good content for a while and built a following through his obvious knowledge and passion

  • @domiankappa543
    @domiankappa543 3 ปีที่แล้ว +102

    I love how the two standing judges inspect every espresso shot like they were looking for a false bottom in the cups/glasses while James makes all the magic happen in the steel cans.

  • @Kirigaya__Yuuki
    @Kirigaya__Yuuki 5 ปีที่แล้ว +484

    that's actually Hoffman's voice in a kid body. ShapeShifter alert!!

    • @Gildaaaaaaas
      @Gildaaaaaaas 5 ปีที่แล้ว +20

      Someone needs to explain to me how id he got from 20 y/o to 40 in 10 years...

    • @LimitedWard
      @LimitedWard 4 ปีที่แล้ว +1

      Hes just a witch who drank a young childs blood

    • @StridBR
      @StridBR 4 ปีที่แล้ว +1

      *He ground the bones and brewed it

    • @junethanoschurchill6750
      @junethanoschurchill6750 3 ปีที่แล้ว

      @@Gildaaaaaaas he was almost 30 here

  • @martinburnett3852
    @martinburnett3852 4 ปีที่แล้ว +102

    incredibly cool under pressure

    • @sonnyrynsaard3567
      @sonnyrynsaard3567 4 ปีที่แล้ว +23

      The only thing under pressure where were the espresso grounds

    • @8draco8
      @8draco8 3 ปีที่แล้ว +4

      literally the total opposite of his espresso which was incredibly hot under pressure

  • @_foodwrap_
    @_foodwrap_ 5 ปีที่แล้ว +93

    he's so cordial during the entire process!

    • @Gildaaaaaaas
      @Gildaaaaaaas 5 ปีที่แล้ว +4

      That's part of the competition I guess

    • @flavortown3781
      @flavortown3781 5 ปีที่แล้ว +5

      Yeah you are judged in being cordial too

  • @liqbal3134
    @liqbal3134 4 ปีที่แล้ว +6

    wow this was the most beautiful thing i’ve watched all week

  • @jaffarsalim7009
    @jaffarsalim7009 4 ปีที่แล้ว +65

    Legends say that from this very day that James lost his voice, it has still been the same!!!

  • @michaelmarcus509
    @michaelmarcus509 ปีที่แล้ว +6

    What a legend, watch a ton of his videos and would have never known. Love his channel

  • @ed_10
    @ed_10 4 ปีที่แล้ว +140

    Ive enjoyed his videos for a while now and had no clue he had this background. In my mind he went from being a dude that probably worked at a coffee shop to the Ramsay of espresso

    • @AbuSalem2099
      @AbuSalem2099 4 ปีที่แล้ว +3

      anyone can learn and be Ramsay of anything if he work and love working on it to the point of Ramsay.

  • @KorvekKorborjordordon
    @KorvekKorborjordordon 4 ปีที่แล้ว +680

    Dude put tobacco in his coffee of course he won lmao

    • @adamkimmV
      @adamkimmV 4 ปีที่แล้ว +405

      Unfortunately in 2008 he lost to someone that put crack in their coffee.

    • @andrasdudas8226
      @andrasdudas8226 4 ปีที่แล้ว +33

      Some almond extract with extra portion of cyanide.

    • @hiskishow
      @hiskishow 4 ปีที่แล้ว +12

      Jesus why did he put tobacco in there 🤣

    • @Nightwishmaster
      @Nightwishmaster 4 ปีที่แล้ว +83

      @@hiskishow Because high quality tobacco has an amazing smell which I assume translates to flavor (I've never drank tobacco so I wouldn't know), which I'm sure is what he's using, I doubt he cut open a Marlboro and dropped it in..lol

    • @IamtheWV17
      @IamtheWV17 4 ปีที่แล้ว +2

      @@hiskishow have you never smelled tobacco?

  • @andreinowikow2525
    @andreinowikow2525 3 ปีที่แล้ว +4

    Excellent music choice for the vid.

  • @Jack_Hunt
    @Jack_Hunt 2 ปีที่แล้ว +16

    Even back then he was mesmerizing to listen to. The David Attenborough of coffee.

    • @andynz7
      @andynz7 ปีที่แล้ว +1

      That is the best description ever :D

  • @Flumphinator
    @Flumphinator 5 ปีที่แล้ว +33

    2007 was a magical time...

    • @FromBottomToTop
      @FromBottomToTop 4 ปีที่แล้ว +8

      Cesotoseot dude that hit me hard. It really was. Wish I had known and appreciated how great my whole life was back then.

  • @davidp605
    @davidp605 4 ปีที่แล้ว +48

    Plot twist: it's his charming voice that won him the championship

    • @just_me6128
      @just_me6128 3 ปีที่แล้ว +1

      Hahaha I love his voice 😍🥰

  • @ariqisrockin231
    @ariqisrockin231 4 ปีที่แล้ว +58

    ROSCOE! Such an amazing track from an amazing band, good stuff!

    • @kenna802
      @kenna802 3 ปีที่แล้ว +1

      It's one of the most relaxing songs I've ever heard and this is the first time I've heard it.

    • @insertyoutubeusernamehere
      @insertyoutubeusernamehere 2 ปีที่แล้ว +1

      Seems like an alternative mix of the song with the driving bass guitar buried in the mix

    • @Socrates_Nuts
      @Socrates_Nuts 2 ปีที่แล้ว +3

      @@insertyoutubeusernamehere It’s the “Beyond the Wizard’s Sleeve Remix”

  • @alyoshakaramazov1537
    @alyoshakaramazov1537 3 ปีที่แล้ว +40

    Hoffman's barista skill: 1080p
    MC energy level: 720p
    Audience reaction: 480p
    Judge's reaction: 240p
    video quality: 10p

  • @ermz13
    @ermz13 ปีที่แล้ว +2

    bro I've been watching his videos nonstop my man is a LEGEND

  • @forsakenovercast0067
    @forsakenovercast0067 3 ปีที่แล้ว +18

    Its so crazy seeing a young James Hoffmann, I love his videos!

  • @brendanfernandez8744
    @brendanfernandez8744 4 ปีที่แล้ว +254

    It’s crazy how a Rosetta isn’t that impressive anymore when it comes to latte art. I just learned to do them and felt so proud but people are out here making faces and lions. It’s crazy

    • @josephstalin9225
      @josephstalin9225 3 ปีที่แล้ว +4

      Ok

    • @djentlover
      @djentlover 2 ปีที่แล้ว +44

      @@josephstalin9225 No need to be mean, Stalin.

    • @Tirebouchon325
      @Tirebouchon325 2 ปีที่แล้ว +3

      I know. I got the Mona Lisa in my cup the other day.

    • @johnuferbach9166
      @johnuferbach9166 2 ปีที่แล้ว +1

      Or ppl make like 3D totoro out of foam :o

    • @ChrisEbbrsen
      @ChrisEbbrsen ปีที่แล้ว

      Anyway Mr. HOFFMAN I JUST WANTED TO THANK YOU FOR TEACHING ME DECENT COFFEE PREPSRATION. REMEMBER YOU CAN ALWAYS ADD AN EGG IN THERE TOO. BYE FOR NOW YOUR DEVOTED FAN. IN U.S.😅

  • @ShagitZiganshin
    @ShagitZiganshin 4 ปีที่แล้ว +17

    so much passion for what he's doing. i'm stunned

  • @darakken
    @darakken 2 ปีที่แล้ว +3

    that second track used is "50 Ways (Chipset Rockswell Version)"

  • @florian_kopr
    @florian_kopr 2 ปีที่แล้ว +2

    thank you for this. know i know why i felt like remembering him.

  • @Thomas-lk5cu
    @Thomas-lk5cu 4 ปีที่แล้ว +62

    9:59 "Okay, get it together Steve, try to act like a judge"
    *Randomly poking the foam*
    "Damnit Steve"

    • @TheAndersDanilet
      @TheAndersDanilet 2 ปีที่แล้ว

      I think he is just looking into the texture of the drink 🤷🏻‍♂️

    • @angelierobin927
      @angelierobin927 2 ปีที่แล้ว +1

      He was checking the thickness of the foam. Caps have thick micro foam.

  • @nattyphysicist
    @nattyphysicist 4 ปีที่แล้ว +20

    The more I see him the more I respect him. Master

  • @wambamshookeran9759
    @wambamshookeran9759 2 ปีที่แล้ว +45

    Never underestimate presentation, confidence and competence.

  • @chaton20
    @chaton20 11 หลายเดือนก่อน +2

    He had a huge glow-up. Fermented like fine coffee beans!

  • @GigaChadL337
    @GigaChadL337 2 ปีที่แล้ว +7

    Just realized that James rarely mentioned his world championship in his videos, which makes him more awesome

  • @KidCalavera
    @KidCalavera ปีที่แล้ว +7

    I really been watching his channel for the longest time thinking he's just a dude who's serious about his coffee and now I come and find out that he's a beast in the world of baristas, he's just at a level that could kill a newbie like me instantly without messing up the tamper on his coffee puck

  • @haltersweb
    @haltersweb ปีที่แล้ว +6

    So many things I love about his presentation:
    1) No pretension, no flash. Just craftsmanship.
    2) Quiet thank yous to people who answer a question or give him a hand.
    3) Nothing outlandish. His choice of what to serve is based on his own excitement of the flavor profiles which he wants to share with others.
    4) The small smile on his lips as he makes the coffee. He’s enjoying his craft.

  • @xer0cool
    @xer0cool 4 ปีที่แล้ว +39

    Can't believe he went from this to the leading role in Chernobyl on HBO

  • @chrishalstead4405
    @chrishalstead4405 7 หลายเดือนก่อน

    The thing I admire most (of the many, many admirable things in this presentation) is the way he stays calm, composed and unruffled throughout. I think I’d just be standing there feebly waving my arms around trying to remember how to make a cup of instant.

  • @memop94
    @memop94 11 หลายเดือนก่อน +1

    We are watching a World Barista Championship... He's just having a nice wednesday brunch with some guest. You can't fake that confidence

  • @TimeIdle
    @TimeIdle 5 ปีที่แล้ว +22

    Here Hoffman is the definition of virtuoso.

  • @craigslistreply6544
    @craigslistreply6544 4 ปีที่แล้ว +59

    This was before he discovered david lynch I guess

  • @rfarnham1079
    @rfarnham1079 4 ปีที่แล้ว +27

    I know everyone is complaining about the music choice but I actually think king Hoffman was ahead of the curve. Coffee shops in Lancaster, Pa tend to play this type of stuff.

  • @Randolph_
    @Randolph_ 3 ปีที่แล้ว +9

    It's January 2022. Been following James since November of last year. Never thought he was this legit. Really nice

  • @MrLibra5555
    @MrLibra5555 ปีที่แล้ว +3

    Me: Sick with Covid, need to rest. TH-cam: nah mate you gotta watch this dude make coffee for 17 minutes.

  • @drazenbabich
    @drazenbabich 2 ปีที่แล้ว +3

    Was watching this as it happened back in a day.
    No RTD, WDT, puck screens, levelers, distributors, spinners of all types and sizes...just grind, bit of Stockfleth, tamp with a good old Reg Barber, lock and pull.
    The very same prep sequence I use today.

    • @abueloraton
      @abueloraton 2 ปีที่แล้ว

      No thermometers while frothing

    • @drazenbabich
      @drazenbabich 2 ปีที่แล้ว +1

      @@abueloraton Palm sensor :)

  • @counteranesthesia
    @counteranesthesia 12 ปีที่แล้ว +378

    wow the music laid over this (amazing presentation) is completely infuriating

    • @RamaPapillon
      @RamaPapillon 5 ปีที่แล้ว +21

      12 years later (2019) haha hasn't ceased to be so

    • @maio290
      @maio290 5 ปีที่แล้ว +59

      While I found it a bit weird at first as well, I kind of started to like it. It's not the usual meaningless generic background music. It gives it a different touch - as well as the stuff he did there. So I guess it's a perfect harmony.

    • @burgerking220
      @burgerking220 5 ปีที่แล้ว +9

      @@maio290 I enjoyed it also.

    • @lilbutthead2107
      @lilbutthead2107 5 ปีที่แล้ว +4

      The music is good but I'm trying to listen to his performance, not dance

    • @icyvapor
      @icyvapor 4 ปีที่แล้ว

      Ironically you can check which songs have been bringing you the audio annoyance if you expand the info section below the video title.

  • @leeoasis1982
    @leeoasis1982 3 ปีที่แล้ว +17

    The 1st song is brilliant, I immediately thought Thom Yorke but the description tells me otherwise. Great barista skills too 👏👏

    • @83gshane
      @83gshane 2 ปีที่แล้ว +1

      Same as

  • @RichardsWorld
    @RichardsWorld ปีที่แล้ว +2

    I've watched a lot of his videos. I didn't know he was a competitor at this level. Makes sense now.

  • @SanguinaryOtter
    @SanguinaryOtter 6 หลายเดือนก่อน +2

    It's not shown here but he is not just the contender but he ended up winning. James Hoffman is the 2007 World Barista Champion.

  • @ericm1839
    @ericm1839 2 ปีที่แล้ว +4

    Tobbacco is such a beautiful and aromatic flavor to work with but can definitely be delicate. Theres a fantastic cocktail place around here that had a great whiskey drink using tobbacco extract and vanilla that just blew me away

    • @ciarfah
      @ciarfah 2 ปีที่แล้ว

      Everyone seems to think all tobacco tastes like Marlborough Reds

  • @loweble
    @loweble 12 ปีที่แล้ว +33

    I like the music. Such a calm, pleasant, and engaging demeanor Hoffman possesses.

    • @henloitsdiego
      @henloitsdiego 5 ปีที่แล้ว +1

      @Sam Lutfi not at all, song is full of constant dancing in tension, something a competition like this would definitely have an air of. the song is mellow, much like his demeanor and what i imagine his headspace the whole time. if anything id have the music mixed a touch quieter and if it really bugs you, maybe an instrumental of the song.

  • @abacaixi
    @abacaixi ปีที่แล้ว +7

    Nice work, this guy will certainly have a future in coffee-related stuff.

  • @erwin778
    @erwin778 3 ปีที่แล้ว +2

    This was unexpectedly satisfying to watch

  • @chrisevergreen8435
    @chrisevergreen8435 11 หลายเดือนก่อน

    James is all about dedication and inspiration ..
    State of art !
    Follow your dreams...

  • @AM2PMReviews
    @AM2PMReviews 5 ปีที่แล้ว +253

    He should do a reaction video on his channel

    • @HRRAX
      @HRRAX 5 ปีที่แล้ว +12

      he did

    • @AM2PMReviews
      @AM2PMReviews 5 ปีที่แล้ว

      HRRAX yeah I saw

    • @hygog
      @hygog 5 ปีที่แล้ว +1

      yes did it

    • @8draco8
      @8draco8 3 ปีที่แล้ว +2

      Here it is, he did it a while ago th-cam.com/video/_DwZV17bek4/w-d-xo.html

  • @martinbyrne5626
    @martinbyrne5626 2 ปีที่แล้ว +4

    Awww baby James! He knows his game.

  • @billy19461
    @billy19461 4 ปีที่แล้ว +40

    I had no idea that coffee was taken this serious! I wish I could have had a taste of your coffee.

  • @johnk.471
    @johnk.471 7 หลายเดือนก่อน

    A performance you can only put in if you’re passionate about what you’re doing. Made it look easy. A great watch!

  • @dawndee435
    @dawndee435 2 ปีที่แล้ว +4

    5 am in the morning w/ no sleep just watching a pro make coffee
    Truly an amazing process making and brewing good coffee is

    • @legoupil1819
      @legoupil1819 2 ปีที่แล้ว +1

      7 am, same story here lmao. Cant sleep because i have to turn my keys in today. Have a great day

  • @ゲリン
    @ゲリン 2 ปีที่แล้ว +3

    His elegant and original ACCENT adds to his presentation.

  • @TReXcuRRy
    @TReXcuRRy 4 ปีที่แล้ว +85

    Only recognizable by the voice really

  • @dudeofchicken
    @dudeofchicken 4 ปีที่แล้ว +32

    7:13 in the background we all know that kid who never shows his paper during an exam

  • @TQ2andDebbieDo
    @TQ2andDebbieDo ปีที่แล้ว

    You are certainly a charming person and I very much enjoy your recipes and presentation. I would especially like to compliment your device of holding your face near the thing you are talking about, leaning down over the food or crouching next to the oven. It adds an intimacy with the food that I like very much.

  • @randomgeocacher
    @randomgeocacher 8 หลายเดือนก่อน +1

    Oh. I never imagined a young Hoffman. I kind of imagine him magically emerging as he is today.